Welcome back Greater Melbourne - 25 February 2021 - Queensland
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25 February 2021
Welcome back Greater Melbourne
Queensland will once again have its borders open to the entire country – with today’s
announcement that the Greater Melbourne hotspot declaration will be revoked from
1:00am AEST this Saturday, 27 February 2021. From Saturday, there will be no
restrictions for travellers from any part of Australia – with no border declarations
required.
This week TEQ revised our ‘advice for travellers’ webpage to make it even simpler for
travellers to understand if they can come to Queensland and what the requirements
are. You can share this page (which is reviewed daily) with your upcoming guests or on
your website and social channels to help guests plan their trip.
For further COVID-19 restrictions updates (there are several), please see further below.
ADVICE FOR TRAVELLERS
Queensland one step closer to hosting Olympics
The International Olympic Committee (IOC) has met overnight to further consider
Queensland's candidature as the host of the 2031 Summer Olympic Games.
READ MORE
New flight for Fraser Coast
A brand-new Jetstar service from Sydney
to Hervey Bay announced this week will
deliver an $8 million boost to the
economy. The service, which marks
Jetstar’s 20th domestic destination, will
operate three times a week from 26 May
and has been secured with support from
the Queensland Government’s $15
million Aviation Recovery Fund. Fraser
Coast Tourism & Events has already
launched a marketing campaign into
Sydney to drive demand for the flights.
READ MORE
Focus on the Great Barrier Reef
Tourism operators lead Consultation on strategy
monitoring projects now under way
Seventeen marine tourism operators GBRMPA is rolling out a draft Tourism
along the Great Barrier Reef have this Management Action Strategy to help
week taken to the water to conduct reef improve tourism management into the
site monitoring and maintenance, future.
supporting up to 300 existing frontline
This draft strategy outlines how tourism
jobs in the reef’s tourism industry.
on the Great Barrier Reef will be managed
Operators will collect important data and how the authority will support
from in-water surveys through the Great tourism operations into the future to
Barrier Reef Marine Park Authority’s guide their work in simplifying and
(GBRMPA) Eye on the Reef system, improving tourism management on the
improving knowledge of reef impacts and reef whilst protecting the reef’s values.
recovery. They will also capture videos
and photos to document their activities The opportunity to have your say is open
and enable GBRMPA to share their now until 16 April 2021.
images with the world, highlighting the
beauty of the reef and our efforts to
protect it. READ MORE
READ MORE
COVID-19 latest
Yesterday it was announced Queensland has removed New Zealand as a ‘safe
travel country’ while increased community transmission is occurring in NZ. All
‘green flights’ coming into Queensland were suspended from 6:00pm AEST Wednesday
24 February 2021.
An update to the Restrictions on Businesses, Activities and Undertakings
Direction was made on 17 February, providing new requirements for event
organisers:
Events with more than 10,000 people attending must submit their COVID Safe
Event Plan for approval a minimum of 20 business days prior to the event; and
Multi-day events of any size with onsite accommodation (including camping)
must have a COVID Safe Event Plan approved.
There have also been updates to the Quarantine for International Arrivals
Direction, putting in place further measures to manage the movements and safety of
travellers while in hotel quarantine.
Business resources
New content you can use Instagram top tips
TEQ’s marketing team is always As focus on Instagram as a primary
publishing new content highlighting the marketing tool increases, this marketing
diverse and incredible experiences on tips cheat sheet will help boost your
offer around the state. You can share Instagram strategy, whether you’re just
these links, or take inspiration from our getting started or you’re already a
content to create your own. Don’t forget seasoned pro.
to tag #thisisqueensland
The tips cover everything from getting set
Just some that went live this week: up and choosing the best profile picture
and brand 'look' to caption writing, using
The dog-friendly guide to Outback
stickers and setting up a 'shop'.
Queensland
Queensland’s seasonal nature and The platform has an advertising audience
wildlife calendar of more than 1.16 billion people and the
potential reach of Instagram marketing
There’s also a new video highlighting the
has grown substantially this year,
stunning recovery of the Scenic Rim
region following the 2019/20 summer
bushfires. The video is part of a series and increasing by 76 million people in just the collaboration between the National last quarter. Bushfire Recovery Agency and Tourism Australia to illustrate community recovery. READ MORE Business opportunities ATE21: Australian seller applications open until 19 March Australia’s largest tourism trade event, the Australian Tourism Exchange, will be staged in 2021 under a new format. ATE Live will be held in-person at the ICC Sydney from 6-9 June 2021, immediately followed by ATE Online from 10-17 June. Applications are open now until 19 March for Australian sellers, who are able to apply to attend one or both events. International Women's Day Brunch - live from Australia Zoo 8:00am - 11:30am AEST, Monday 8 March 2021; Sunshine Coast or virtual TEQ's CEO Leanne Coddington will join Terri and Bindi Irwin as well as Francesca Adams from Queensland Boating and Fisheries to address attendees at a brunch themed 'A challenged world is an alert world'. Tickets are still available to attend in person, or you can watch the event live through Australia Zoo's Facebook page. Google training for tourism businesses 1:00pm AEST, 11, 18 and 25 March 2021; virtual A free three-part online event series designed to help small to medium sized tourism businesses is on offer from Google. Designed specifically for the travel industry, the series will discuss industry trends, insights and examples of how travel businesses can grow using digital marketing. This includes how to create and manage a Business Profile on Google, how to grow brand awareness using Google Ads and how to turn data into actionable insights with Google Analytics.
Tourism Australia Industry Briefing
3:00pm – 5:00pm AEST, 17 March 2021; Cairns
Speakers from Tourism Australia will be joined by speakers from Tourism and Events
Queensland and Tourism Tropical North Queensland. The event is free of charge and
open for tourism operators in the Tropical North Queensland region to attend.
Townsville North Queensland Tourism Futures Forum
8:00am – 6:00pm AEST, Friday 19 March 2021
Hear from a number of inspiring speakers who will provide learnings from their
tourism businesses that you can apply within your own business or workplace. Tourism
and Events Queensland will also outline Year of Indigenous Tourism activities,
transformative travel and our reset, restart and regenerate strategy.
More online coaching available
If you’ve already completed coaching sessions through QTIC’s Tourism Industry
Business Capability Development Program, you can now access an additional three
one-on-one online coaching sessions with your existing coach.
If you haven’t registered yet, this means you an access up to seven personalised
business coaching sessions at no cost.
MORE OPPORTUNITIES
Quick snippets
Tourism Australia is surveying current and previous working holiday makers to help
capture insights about their experiences during their Australian working holiday. Could
you share the survey with past guests? Find it here.
A new $40 million Indigenous Tourism Fund has been announced, providing support
for Indigenous tourism through a comprehensive package of business support and
grants.
Please ensure industry.news@corp.e.queensland.com is on your ‘safe’ list to ensure you continue to receive our updates.
Feedback on Eye on Q is welcomed at industry.news@queensland.com.
TEQ is working towards becoming a White Ribbon Accredited Workplace.
Tourism and Events Queensland acknowledges the Traditional Owners of Country and recognise their continuing connection to
land, waters, culture and community. We pay our respects to Elders past, present and future.
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