WHITEPAPER Avaí Futebol Clube - (Avaí FC) - AVAI Token Crowdsale
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Avaí Futebol Clube
(Avaí FC)
WHITEPAPER
A word from our President:
To our devoted supporters,
Avaí’s existence is thanks to your unending loyalty, and erce passion for the progression of
our club. From the booming success in the 1920s through to the present day, you have
always been standing right behind us, pushing AVAI to greater success and providing us with
new hunger and ambitions to go further than we thought possible. For this I want to thank
you all.
With this amazing support in mind, imagine there was a way of bringing you and the club
even closer together. You can directly inuence our future success, and help push us to the
pinnacle of Brazilian football – the dream Amadeu Horn conjured in his house back in 1923.
We have always had huge ambitions from our creation, and these ambitions are only getting
bigger. One of these was realised only last year with our promotion to the Campeonato
Brasileiro Série A, the top tier of Brazilian football (one of the strongest football leagues in the
world). Our stunted time there has not dampened our spirits though, nor your amazing
support – instead it has set a re in our hearts to do better and achieve more – gaining
promotion and ghting for the titles us as a club, and you as our fans deserve.
We will reach for the stars again, and we will be one of the strongest football teams in one of
the toughest contested leagues in the World. Together with your support, we want to bring in
the most enthusiastic football fans from around the globe – fans that would dare to become a
part of modern footballing history like we know you’re ready to do.
page 2
With the recent creation of blockchain technology, this dream of uniting football fans around
the world in an unprecedented manner can now be made a reality. We are running a
crowdsale campaign with a singular goal in mind, combating the nancial hurdles that has
slowed our success, and gaining promotion back to the Série A where this team needs to be.
We are going to become a permanent member of the Série A – becoming nancially stable,
and aiming to enter the Copa Libertadores for our rst time. In exchange for a contribution
into the campaign, you will receive a cryptographic token, which is the fuel needed for the
AVAI ecosystem to work.
This paper details how we are turning these dreams into reality – forming one global
community. Only one question remains; Is the world ready hear the ‘Lion of the Island’ roar
again?
Yours faithfully,
Francisco José Battistotti, President
Avaí Futebol Clube
page 3
NOTICE AND RISK FACTORS
This Whitepaper is intended to present relevant information to potential contributors in the AVAI Token
Crowdsale.
The information contained in this Whitepaper is not intended to be exhaustive and the statements included are
not intended to create a contractual relationship. Nothing in this Whitepaper shall be deemed to constitute a
prospectus of any sort or a solicitation for investment, nor does it in any way pertain to an offering or solicitation
of an offer to buy any securities in any jurisdiction.
Certain statements, estimates and nancial information contained in this white paper constitute forward
looking statements or information. Such forward-looking statements involve known and unknown risks and
uncertainties which may cause actual events or results to differ materially from the estimates or the results
implied or expressed in such forward-looking statements.
Please note: changes to this White Paper are reserved. Avaí may amend the terms of the Whitepaper as the
project develops.
Prospective contributors should make sure they understand the nature of the contribution and the AVAI Token,
and the extent of their exposure to risk, considering the suitability of the AVAI Tokens in light of their own
circumstances and nancial condition. It is the sole responsibility of prospective contributors to ensure that they
have sufcient knowledge, experience and professional advice to make their own legal, nancial, tax,
accounting and other business evaluations of the merits and risks of contribution and are not relying on
the advice of Avaí or any of its representatives, supporters, fans or others.
The law in certain jurisdictions may restrict or limit contributions towards AVAI Tokens. Persons in possession of
this Whitepaper are required by Avaí to inform themselves about any such restrictions as they apply, and to
observe them. This Whitepaper may not be used for, or in connection with, any offer to, or solicitation by,
anyone in any jurisdiction or circumstances in which such an offer or solicitation is not authorized or is unlawful.
Avaí accepts no responsibility for any violation of any such restrictions by any person, whether or not a
prospective contributor to the AVAI Tokens. United States citizens (where the term “United States” means the
United States of America (including the States and the District of Columbia), its territories, its possessions and
other areas subject to its jurisdiction) and the Citizens of the People’s Republic of China are not permitted to
participate or to contribute.
Each contributor represents and warrants to Avaí that it is fully aware of all the risks associated with the
contribution (such as risk of software or blockchain weakness, regulatory risks and risks in change of legislation
and/or change in its interpretation, risks of project failure, risk that the AVAI Tokens will have no value, and
other associated risks).
page 4
Each contributor understands and accepts that the AVAI Token is utility token of value and that by contributing
and getting AVAI Tokens in exchange, it will have no right to participate in the management of Avaí (of any kind
or nature), it will have no shareholding in Avaí (of any kind or nature) and it will have no right to participate in
the prots generated by Avaí (of any kind or nature). Each contributor further understands and accepts that any
contribution, once made, is non-refundable.
Each contributor further understands and accepts that smart contract technology is still in an early development
stage and represents and warrants to Avaí that it is fully aware of the associated risks with this regard. Each
contributor or subsequent holder of AVAI Tokens is solely liable for any tax obligation under the legislation of its
country of residence or incorporation and any other applicable legislation it is subject to.
Each contributor represents and warrants to Avaí that the contributed funds do no derive from any illegal
activity and allows Avaí appropriate know-your-client (KYC) and anti-money laundering (AML) checks. Each
contributor understands and accepts that Avaí may at any time reject any contribution on the basis of simple
suspicion that the funds derive from illegal acts or that AML regulation was not honoured, without any
explanation.
page 51. AVAI’s History
The history of Avaí Futebol Clube began in 1923 when a merchant named Amadeu Horn met
a group of boys playing football in Rua Frei Caneca, in the district Pedra Grande (now
Agronomica), in Florianópolis.
The merchant, in love with football, decided to full the dreams of the boys by presenting
them with a complete set of "suits" as they were called at the time (the uniforms). The ‘suits’
contained blue and white striped tees, shorts and blue socks (along with a football and
cleats). A curiosity that perhaps some fans do not know is that the colours were chosen in
homage to the Rowing Club, Riachuelo.
The boys would test out these new suits in a match against a team called Humaitá, a match
they won. On September 1, 1923, Mr. Amadeu Horn held a meeting at his house, together
with the young athletes, they decided to establish a football club. The name of this new team
would be "Independência" with Mr. Amadeu Horn as its president.
With everything practically decided, Mr. Arnaldo Pinto de Oliveira arrived at the meeting
bringing fresh new ideas and would end up inuencing the participants to change the name
of the team that was being founded. Mr. Arnaldo argued that Independência would be a
tricky name for the fans to be shouting out, and by the time they nished yelling
"Independencia", the other team would have already drawn the game. He began reading a
book on the history of Brazil, where he had a lightbulb moment coming across the name
Avahy, a reference to the Battle of Avahy.
At this exact moment, everyone fell in love with the name, shouting Avahy, Avahy, Avahy!
Enthusiastic and excited for the journey they were beginning, they could not dream of the
many victories and achievements they would obtain as Avahy Football Club.
On April 12, 1924, Avahy FC, alongside with other clubs of the Santa Catarina region,
founded the LSCDT – League Santa Catarina Sports Ground, today recognized as the
Federation of Santa Catarina football. In its rst year of formation, the LSCDT organized the
1st ever championship of Santa Catarina football. Avahy would see off all other competition
and be crowned champions, the rst champions of the Santa Catarina footballing state. We
wouldn’t stop there though, as we’d continue this supremacy winning the title in the next four
years after our rst championship; 1925, 1926, 1927 and 1928.
page 6Fast-forward to the 1940s, our then manager assembled one of the best teams that football
in Santa Catarina had ever seen. The team became known as the Squadron Azurra, drawing
inspiration from the Italian national team, who were twice FIFA world cup winners in
successive championships, 1934 and 1938.
With an iconic team of winners including the likes of; Adolnho in net, Fateco at the back,
Beck in the middle, Saul, Nizeta, and Felipinho scoring for fun up top, and many other stars,
the team not only wanted to win games, but they had the urging desire to crush opponents
and showcase their superstar abilities. It was in this spirit that on the 13th of May 1945, the
second biggest win in the history of ofcial matches in Brazilian football took place, with Avaí
thumping Paula Ramos 21-3.
On 10 February 1946, Avaí defeated the Caxias Joinville in a one sided nal by 9 goals to 2,
and thus winning the fourth championship of the Federation of Santa Catarina football
league.
In the following few decades the success dried up, as the club would fall into hard times
without notable success. But you can’t keep a good team down, and Avaí found a way to turn
things around, the ‘Lion Of The Island’ would roar once again as they would christen their
new stadium with its rst title victory, winning the championship of Santa Catarina, in 1988.
However nancial difculties within the management of the club would strike in 1995, with
the club basically getting run by the players themselves for a period. The fans of Avaí would
play a heroic role however, supporting the club through these hard times and showing the
players the support needed to carry on when all hope seemed lost. The commitment of the
fan base was so pivotal, that it motivated the players that season to get to the nal and win
once again, 3-1 to once again taste success and give the fans there reward for showing
amazing support.
page 7Regional success would turn into National triumph during the 1997/98 season, Avaí
conquered a national title for its rst time, being crowned the Champions of Série C. Despite
nancial difculties off the pitch, the team would turn up week in week out and get the results
to catapult the team forward.
Fast-forward to 2009, Avaí would achieve their highest nish in the Série A with a position of
6th and qualify for the Copa Sudamericana in the 2010 season (rst time in clubs history),
going out in the Quarter Finals to nalists Goiás. This success was followed the following
year by the teams push to get to the Semi-Finals of the Brazilian Cup in 2011 - losing to the
winners Vasco De Gama.
Avaí were also conquering management titles at this time off the pitch as well. Avaí Futebol
Clube is proudly one of few professional football clubs in the world with the ISO 9001:2008
certication in all areas of its activities. The well-respected consultation rm - Pluri
Consultoria would further these managerial accolades with a report published in 2013 on
the efciency of clubs evaluating there sporting achievements against nancial budgets.
Avaí was ranked 8th place in the whole of Brazil.
At the start of the 2014 campaign however Avaí were playing in the Série B (Brazilian 2nd
Division), with a 3 year absence from the big league, the team knew they needed to return
and ght for a promotion the fans and club craved. They had achieved success in 2009 and
wanted to go further this time. The team went into the nal round of xtures with a big task in
front of them – they would need to beat Vasco de Gama (like in the 2011 nal) whilst also
needing a draw/loss in the Atlético Goianiense game. This is exactly what happened! The
team nished 4th and were promoted to the big league again, Série A. Unfortunately we
were relegated the following season in 2015. This would begin a turbulent time for AVAI, yo-
yoing between Série B and Série A, with the team unable to hold down a position in the top
tier. This issue is down to a number of factors – predominantly based around nance.
page 82. Background of the Brazilian Football Leagues System – The Problem
The Brazilian Football Association (Confederação Brasileira de Futebol, “CBF”), founded in
1914, is the national governing body for football, recognized by FIFA. CBF is a private entity
under the Brazilian Civil Code. CBF’s institutional purposes, as stated in its social statute, is,
among others, to administrate, direct, control, foment, disseminate, improve and supervise
the practice of professional and non-professional football within the whole national territory.
This also includes the coordination of executing football competitions, in each of its forms, to
maintain the sportive order and to watch for the discipline within the practice of football.
Finally, to represent the Brazilian football abroad and to respect, abide by and enforce FIFA’s
and CONMEBOL’s regulations.
It is important to highlight some numbers regarding the Brazilian football to present an
overview. The last ofcial estimative by CBF, released in 2009, demonstrates a total of 783
professional football clubs. From which, 520 clubs are playing professional competitions.
The number of football players is also surprising to some, by the end of 2015, there were
28.203 professional and 22.782 amateur football players in Brazil (according to CBF).
The Brazilian football calendar is played from January to December, in opposite to the reality
in Europe. Due to its huge territorial area, Brazil has an interesting aspect, the dispute of
State Championships. The State Championships take place in each of the 26 States plus the
Federal District. Historically and for geographical and economic reasons, it has developed a
strong culture of disputing the State Championships, which reinforces the rivalry between
clubs from the same regions. These championships take place during the rst part of the
season, for a period of three to four months.
There are two national championships in Brazil, the Brazilian Cup and the Brazilian
Championship. The Brazilian Cup is played by 64 clubs, in 18 match days, from March to
November. It is played in a Cup format, which means play-offs (through draws), until the
Champion is decided in a two-leg nal.
page 9The most important football competition is the Brazilian Championship though. In Brazil,
there are no leagues representing the clubs. The organization and execution of the
Championship is in charge of CBF. The rst division is played from May to November, on a
league-system, in 38 match-days, comprising 20 clubs. Four clubs are directly relegated
each year, being replaced by four promoted teams from the second division. The second
division follows the same system, whereas the third and fourth divisions are rst played in
regional groups, until the nal national phase – meaning the leagues are all interconnected.
The top teams of the Série A are capable of going higher than the national level however,
qualifying for global competitions such as the; Libertadores de América, Copa
Sudamericana, and eventually the FIFA World Club Championship.
Picture 1: Série A Callendar
Source: Avaí internal documentation
page 1020 teams $1.34 billion
in the 2015 Série A US Dollars
a) Economics of football
The 20 teams registered to play in the 2015 Série A season recorded their annual amount of
turnover: all clubs summed 3.6 billion Brazilian Reais, equivalent to $1.34 billion US Dollars.
Despite the nancial macroeconomic crisis that Brazil was/is facing, the top teams were able
to increase their incomes by 26% in comparison with the 2014 season. (Época, 2016)
This means that Brazilian football was able to increase its nancials on a superior rate, in
comparison to the monetary devaluation. This performance, against the current situation in
Brazil demonstrates the potential of football in this country. The explanation for this growth is
based on three factors: players, TV rights and the Fans. The international transfers, less
susceptible to the internal nancial crisis, had an increase of 71% to income, in comparison
to the 2014 gures. The TV rights, negotiated with Rede Globo represented an increase of
30%. The combination between memberships and match-days sales were responsible for an
increase of 24% in the same period. Another important (slow burning) factor is the
generation of marketing and commercial incomes, increasing by 9% in comparison with
2014. (idem)
Brazilian football leagues system is a system of a vast number of interconnected leagues,
consisted of different pyramids, most notably the national and state pyramids. On national
level Campeonato Brasileiro Série A is the top division (Tier 1). Below the Campeonato
Brasileiro Série A are Campeonato Brasileiro Série B (Tier 2), followed by Campeonato
Brasileiro Série C (Tier 3) and Campeonato Brasileiro Série D (Tier 4). There is a number of
leagues of lower tiers.
The entire system is based on promotions and relegations where the top ranked teams in a
particular division is being promoted into a higher division and the teams at the bottom are
being relegated into a lower division.
Série A is the highest division in Brazilian football and consists of 20 teams playing. Bottom
four placed teams are relegated to Série B. Série B is the second highest division in and
consist of 20 teams. The top four teams in Series B are promoted to Série A. And the bottom
four placed teams are relegated to Série C.
page 11b) Financials of Avaí
Financial results of Avaí are available in the Annual Reports at http://www.avai.com.br
/novo/patrimonio/balanco-patrimonial/. The results for the last few years (in BRL – Brazilian
Real and in USD (as per the exchange rate of 10 September 2018) may be summarized as
follows:
2010 (Série A): 2012 (Série B): 2014 (Série B): 2016 (Série B):
- 715,668.66 - 8,402,908.52 245,442.59 - 7,760,496.86
(USD - 176,000); (USD - 2,070,000); (USD 60,000); (USD - 1,911,000);
011 (Série A): 2013 (Série B): 2015 (Série A): 2017 (Série A):
- 1,341,528.44 - 11,382,820.82 - 12,528,727.18 5,942,634.96
(USD - 330,000); (USD - 2,803,000); (USD - 3,085,000); (USD 1,463,000)
Apart from 2015, which presented a fairly atypical result, it is established that, when Avaí
plays in the Série A, the nancial result is far more favourable. The budget gap between
playing Série A and Série B explains part of this phenomenon. When playing in the Série A, a
clubs budget more than doubles in relation to Série B.
This shows the importance for Avaí to become a stable member of Série A, and not be
constantly moving between the two leagues. But playing in Série A does not by itself solve the
nancial decit issues. It is necessary for Avaí to achieve a considerable increase of its
incomes.
Additionally the division of TV Rights in Brazil is very unfair and unfavourable to clubs who are
not ranked at the top. During the years Avaí played in Série A, on average, the club was
entitled to 10% of the budget, when compared to the best paid clubs in Série A. TV rights
represents a share of 50% to 65% of the annual budget for Avaí.
CBF and TV Globo, the holder of TV rights in Brazilian Football, have managed to create
more clear rules on the division of the rights, to be implemented from 2019 onwards. If Avaí
is able to increase its presence in Série A, especially pushing for a top 10 nish, it will be very
positive for the club sportively and, as a consequence, nancially.
page 12The football market shows a direct correlation between the sportive and nancial
performance of a football club. Specically the relation between the amount of money a
specic club can spend on signing players and on their wages – compared to the relevant
success in the Championship. The sportive results point in the same direction, proportionally
related to the growth of the club’s nances. Therefore a club (who for example) spend more
on wages, are more likely to achieve a better performance in the Championship – which then
in turn makes them nancially better off to then carry on progressing into the next season.
This is known as the Virtuous Circle of Football – this is the precise circle that we at Avaí wish
to step into now.
The resources raised with the present AVAI Token Crowdsale will be of paramount
importance for Avaí to balance its nance and to invest into the squad. This is not the only
importance the contribution will make however, we will be directing income into the
infrastructure for the academy to produce fresh new talent, as well as improving the training
facilities. All these actions combined will place Avaí on the Virtuous Circle of Football.
page 133. The Solution – The AVAI Token Crowdsale
In order to overcome nancial differences among the teams in Série B and Série A (and even
nancially stronger teams in Série B), Avaí is running a crowdsale campaign, issuing AVAI
Tokens in exchange for your support, in the endeavour to be promoted back to Série A and
stay there remaining nancially stable. Our goal is to enter the Copa Libertadores.
We here at Avaí sincerely believe that having sufcient nancial support, we can produce real
chances to ght for the promotion to Series A at the end of the season 2018\19 and to
become a permanent member in Série A with the chances to enter the Copa Libertadores.
Based on this, Avaí is running a crowdsale campaign through the AVAI Token Crowdsale.
AVAI Token Crowdsale will be divided into two phases, Phase 1 and Phase 2 (Phase 2 being
contingent on fullment of predetermined Conditions, as this term is dened below).
A) AVAI Token Crowdsale Mechanics – Phase 1
Avaí is issuing up to 22,000,000 AVAI Tokens that will be available for purchase, a maximum
of 20,460,000 AVAI Tokens (93%) will be available for purchase in the Crowdsale, with the
other 7% retained by AVAI – being a maximum of 1,540,000 AVAI Tokens (7%) – and used for
advisors, special promotions and similar.
The Price of one (1) AVAI Token is set at USD $1 (excluding potential bonuses). Accepted
currencies will be Ethereum (ETH) and Bitcoin (BTC). The Crowdsale will be successful (Soft
Cap) if at least 8,000,000 AVAI Tokens are sold (in case the Soft Cap total is not reached, all
contributed amounts will be returned to the contributors).
The AVAI Token Crowdsale will be open for 33 days from its start.
Avaí reserves the right to introduce a limited Pre-sale period.
page 14Table 1: Details on the AVAI Token Crowdsale Mechanics
Token Symbol: Total Token Supply in Phase 1: Available in Crowdsale:
AVAI 22,000,000 20,460,000 AVAI Tokens
AVAI/USD Exchange Rate: ETH/USD Exchange Rate: Soft Cap:
1 AVAI Token = USD 1 To be set on or around Crowdsale successful if at least
72 hours before the 8,000,000 AVAI Tokens sold
AVAI Token Crowdsale start
Token Crowdsale Start Date: Bonuses: Crowdsale open for:
(3 October 2018) 10% bonus if contribution is 33 days (until (5 November 2018,
(13:00 UTC) made within 72 hours from the 13:00 UTC))
AVAI Token Crowdsale start
Presale: Burning of unsold AVAI Tokens: Further rounds of Crowdsale:
Reserved All potentially unsold tokens in Phase 2 reserved if the
the Crowdsale – Phase 1 (if any) Conditions (as this term is
will be burned (adequate below dened) will be met
percentage of AVAI tokens
to be generated and
assigned to AVAI)
page 15B) Phase 2
Avaí reserves the right to perform AVAI Token Crowdsale Phase 2 if the following conditions
(the “Conditions”) are cumulatively met:
- Avaí promoted to Campeonato Brasileiro Série A; and
- will nish in any of the following 5 seasons at place 10 or higher in Campeonato Brasileiro
s Série A.
If the Conditions are met Avaí reserves the right to issue an additional amount of AVAI
Tokens, up to 22,000,000 AVAI Tokens (the Max Supply of AVAI Tokens will thus never exceed
44,000,000) that will be available for purchase in the Crowdsale Phase 2. The Price of one (1)
AVAI Token in Phase 2 and other conditions of the Crowdsale Phase 2 will be set
subsequently.
page 164. AVAI Token and AVAI Ecosystem
a) AVAI Token
AVAI Token is a fully ERC20 compliant utility token of value implemented on the Ethereum
network. Ethereum was the natural choice due to its broad adoption and industry-standard
for issuing custom digital assets. The compatibility with the ERC20 standard leverages upon
the existing infrastructure advantages of the Ethereum ecosystem, namely in terms of
development tools, wallets, exchanges and human resource expertise. The ability to
program smart contracts with a Turing-complete language allows for robust foundation and
exible customization of the AVAI Token. Token name is: AVAI Token. Tokens symbol: AVAI.
The max supply of all AVAI Tokens ever issued is 44,000,000 (in Phase 1 up to 22,000,000
AVAI Tokens may be issued and if the Conditions will be met Phase 2 may be performed with
up to additional 22,000,000 AVAI Tokens issued).
AVAI Token will not give its holders any right to participate in the management of Avaí
Futebol Clube (of any kind or nature), it will not represent a shareholding in Avaí Futebol
Clube (of any kind or nature) and will not give its holders any right (of any kind or nature) in
and to the prots generated by Avaí Futebol Clube.
Table2: Details on the AVAI Token
Token Symbol: Max Token Supply: Max Token Supply in Phase 1:
AVAI 44,000,000 AVAI Tokens 22,000,000 AVAI Tokens
Technical standard: AVAI Token freely tradeable: AVAI Token usage:
ERC20 YES Within AVAI Ecosystem – on
Ethereum platform.
page 17b) AVAI Ecosystem and AVAITokenUsage
The ultimate goal of Avaí is the total modernization of its utilities. With almost 100 years of
club history, Avaí intends to be the rst football club in the world to entertain the power of
blockchain technology – thus being a leader in the advancements of technologies of the
future. Avaí’s Ecosystem will be fully based on blockchain technology and will be divided into
three main pillars, I) AVAI Token Store, ii) AVAI Token Tickets and iii) AVAI Token Special
Experience (additional segments might be added subsequently).
The Avaí Ecosystem is an integrated whole Platform that will offer AVAI Token holders special
discounts on merchandize, as well as seasonal and individual match tickets. Additionally, the
Platform will give access of the AVAI Token holders to special packages (special experiences),
that will only be available for AVAI Token holders.
b.1) AVAITokenStore
AVAI oken Store is an online, blockchain based store where merchandize will be available for
purchase in exchange for AVAI Tokens, with special discounts that will be set on case to case
basis.
In addition to the direct sale of merchandize within the AVAI Token Store for special
discounts, the AVAI Token Store will also include auction-based models for the sale of special
merchandize available within the AVAITokenStore alone.
AVAI Tokens will be thus redeemable/exchangeable for merchandize that is being sold and
will be sold by Avaí in the future, applying special discounts that will be available only within
the AVAI Token Store.
b.2) AVAITokenTickets
High transaction costs and (most importantly) exposure to fraud is the main issue all football
clubs are facing, including Avaí. The black market resale of tickets (many times for an
extortionately higher price), counterfeiting, high transaction costs (including the costs of
page 18intermediaries) and similar issues are a big burden imposed within the ticketing industry –
which is in turn ruining a lot of live football for fans.
Avaí intends to put its entire ticketing system on blockchain. Blockchain offers a secure,
transparent and easily traceable ticketing system. With this regard Avaí will use a special
Protocol (based on Ethereum blockchain) that will allow for the creation and validation of
events (matches), the issuance, sale and distribution of tickets in primary and secondary
ticket markets (under parameters designed and customized in advance), and the allocation
of dened proportions of ticket sale revenue and market/event fees between the event
organizer (Avaí), ticket promoters, secondary resellers, etc.
When tickets are registered on the blockchain via the Protocol, a hash (or unique identifying
series of characters) is generated for that ticket – encoded with the specic details of that
ticket, e.g. ticket type, seat number, etc. - which is then associated with a public key for the
ticket owner. A ticket can then only be transacted (e.g. from event organizer to primary
ticketing agent, from primary agent to secondary reseller or to consumer) with the consent of
both parties (via their digital signature on the blockchain).
The unique identier of that ticket is then re-associated with the public key of its new owner. A
variety of access control solutions can be implemented on top of this process, the simplest of
which is using a digital signature to prove the attendee’s ownership of the public key and thus
the associated ticket.
In addition, if a ticket (either seasonal or individual) was purchased in exchange for AVAI
Tokens, special discounts will be assigned to the AVAI Token holder purchasing such ticket.
b.3) AVAITokenSpecialExperience
AVAI Token holders will be given access to special experiences otherwise not available to the
page 19general public. Going to a match brings along an unmatched excitement, joy, adrenaline
rush and perhaps some fear also as you want your team to win. All this combined is a special
feeling for many supporters – but what if we could make the experience even more unique
and ‘special’.
Instead of simply buying your ticket, dressing yourself up in your jersey and scarf (if it’s not
too hot) and watching the match, AVAI Token holders will be privileged to enjoy special
packages that will be prepared by Avaí. From opening the match, to a dinner with your
favorite player(s), from visiting the dressing room during the match to hear the managers
team talk and words of encouragement, to being able to watch the game from the
Presidential Suite. These are only some of the packages that will be offered to an AVAI Token
holder.
AVAI Tokens will be thus redeemable/exchangeable for special experience packages
prepared by Avaí.
c) Redemption of AVAI Token
30% of all AVAI Tokens that will be redeemed/exchanged on the Platform (either through
AVAITokenStore, the AVAITokenTickets or the AVAITokenSpecialExperience) will be burned
on the Ethereum blockchain on a quarterly basis, i.e. on or around 1 April, 1 July, 1 October
and 1 January of each year, for previous quarter (that ends each time on 31 March, 30 June,
30 September and 31 December).
page 205. Targeted Use of Funds Collected
Avaí will use the collected funds in the AVAI Token Crowdsale in the following targeted way:
ss- 50% (fty percent): Will be directed to investments on the infrastructure of the Club and its
ssstraining facilities, such as:
ss- Building new housing facilities for the youth academy (U15, U17 and U20);
ss- Investments to improve the training facilities (building new dress rooms, shelters, stands,
sssvideo capture platform, pitch grass replacement).
ss- Building facilities for Avaí E-sports Team, such as a new gaming house.
ss- 25% (twenty ve percent): Directed to achieve a nancial health balance.
ss- 25% (twenty ve percent): Investment on the squad improvement, with aims to secure the
ssspromotion and the consolidation as a stable member of Brazil’s Série A.
Chart 1: Targeted use of funds
25% 25%
Investment on the Directed to achieve a
squad improvement nancial health balance.
50%
Will be directed to investments
on the infrastructure of the
Club and its training facilities
page 216. The Team
President:
Francisco José Battistotti
Vice-President: Financial Manager:
Amaro Lúcio da Silva Cláudio Merlin
Business of Football
and International Relations: Accounting Manager:
Bruno Comicholi Sandra Mara de Jesus
Special Projects
Logistics and Infrastructure
for Fundraising:
Manager:
Marcelo Bastos Petrelli
Ivonira Ivone da Costa
Special Projects:
Amaro Lúcio da Silva
Marketing Manager:
Thiago Pravatto
Social Action,
Community
and Philanthropy: Communication Manager:
Nesi Brina Furlani Carlos Alberto Ferreira
Legal Department:
Sandro Barreto
Crowdsale Management and Organization:
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