YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER

Page created by Raul Harper
 
CONTINUE READING
YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER
2018
MEDIA PLANNER

                    THE WORLD OF

          YOUR GATEWAY TO THE FUTURE
                OF PRECISION POSITIONING
YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER
“Building global information channels to the worldwide
community of GNSS engineering, policy and practice.”

                             —make it a part of your world.
                                                                                                                   Photo courtesy of NASA.

               Inside GNSS / 609.240.1590 / www.insidegnss.com   Inside GNSS / 609.240.1590 / www.insidegnss.com
YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER
2018

GNSS
PA S T. P R E S E N T. F U T U R E .
A GPS-ONLY WORLD IS A THING OF THE PAST.
TWO-POUND (OR 25-POUND) RECEIVERS ARE A THING OF THE PAST.
SURVEYING AS THE LEADING GNSS APPLICATION IS A THING OF THE PAST.                                                                          Inside GNSS Magazine
MISSION PLANNING TO ENSURE SUFFICIENT SATELLITE SIGNALS ARE AVAILABLE FOR OPERATIONS IS A THING OF THE PAST.                               FEATURE ARTICLES                                   GNSS SOLUTIONS                                    HUMAN ENGINEERING
                                                                                                                                           Case studies of product design, platform           A refereed column in which experts and            Profiles of accomplished or rising engineers
BeiDou, Galileo, and GLONASS along with GPS are the              software solutions that underlie new GNSS products,                       integration, system development, and               readers answer technical questions from other     in industry, academia, NGOs and government.
present reality. Along with the dozens of satellites and many    applications, possibilities. The complex signal-processing                application of GNSS and related technologies.      readers.
                                                                                                                                                                                                                                                GNSS HOTSPOTS
more signals now available 24/7. Accessible by multi-GNSS        algorithms.                                                               THOUGHT LEADERSHIP                                 GNSS & THE LAW                                    GNSS data points and factoids to amuse
                                                                                                                                           FOR THE GNSS COMMUNITY                             Insights into legislative, regulatory, and        and inform.
receiver chips weighing a few grams. Supporting an expanding
                                                                 The means for integrating GNSS with other PNT                             Commentary from the community of GNSS              statutory environment affecting GNSS, written
                                                                                                                                                                                                                                                GNSS WORLD
universe of commercial and professional enterprises as well as                                                                             thought leaders.                                   by international legal experts.
                                                                 technologies and the sensors that are revealing our world                                                                                                                      News analysis of GNSS programs.
mass-market consumer GNSS applications.                                                                                                    WASHINGTON VIEW                                    360 DEGREES
                                                                 and the endeavors of its inhabitants in ever more detail.                                                                                                                      REVIEWS
                                                                                                                                           Covers U.S. policy and program issues              News about GNSS from around the world.
Looking ahead, we see GNSS as a mainstay for                                                                                                                                                                                                    Experts review new books and multimedia.
                                                                 And what also hasn’t changed is the need for quality                      involving the Global Positioning System and        INDUSTRY VIEW
autonomous operations, scientific discovery, position-                                                                                     other GNSSes.                                                                                        BRUSSELS VIEW
                                                                 reportage of GNSS policy, engineering, and state-of-the-                                                                     Company and industry news items.
                                                                                                                                                                                                                                                European perspective on Galileo and
based services, precise timing of everything that depends                                                                                  WORKING PAPERS
                                                                 art practice. GNSS journalism that makes a difference,                    A regular column chronicling advances in
                                                                                                                                                                                              TIMELINE                                          other GNSS programs.
on synchronization and traceability. Myriad applications                                                                                                                                      Calendar of major conferences and events.
                                                                 that chronicles the way ahead charted by the pioneers and                 the science and technology of space-based                                                            GNSS FORUM
limited only by the imagination.                                                                                                                                                              GNSS INSIDE                                       Commentary on GNSS issues
                                                                 masters of the art and science of PNT. Presented in their                 positioning, navigation and timing.
                                                                                                                                                                                              New Products, their specifications and            by leading experts.
                                                                 own words.                                                                                                                   feature set.
THE PERSISTENCE OF QUALITY
It’s a changing world of GNSS. Applications arise and            That is the mission of Inside GNSS—to record the lessons
flourish, then are overtaken by new ideas about what             learned and anticipate the emerging techniques, the                       Inside GNSS online
positioning, navigation, and timing (PNT) can do to              evolving policies, the newest adventures of global satellite
                                                                                                                                           INSIDE GNSS DIGITAL EDITION             INSIDE GNSS SIGNALS                     INSIDEGNSS.COM WEBSITE               CUSTOM WEB SEMINARS
improve the human condition.                                     navigation systems everywhere.                                            Complete contents of print edition      E-NEWSLETTER                            With more than 30,000 visits and     Interactive education for the
                                                                                                                                           with supplemental material;             Reportage and analysis with             100,000 page views per month,        GNSS design and integration
What hasn’t changed is the need for skilled engineers to         Inside GNSS—your past, present and future of GNSS                         available for online browsing or as     a top-level perspective on the          traffic on our website is growing    community.
harness the hardware and—ever more important—the                 journalism.                                                               a downloadable, full-function PDF.      world’s GNSS programs, policies,        at the rate of 50% per year.
                                                                                                                                                                                   and technology.
                                                                                                                  Photo courtesy of GSA.

                                        Inside GNSS / 609.240.1590 / www.insidegnss.com                                                                                                    Inside GNSS / 609.240.1590 / www.insidegnss.com
YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER
2018

Editorial Calendar                                                                                                                                                                                                                                               12                                                      Needs

                                                                                                                                                                                             25,000 21,000
                                                                                                                                                                                                                                                                                                                           Assessment
                                                                                                                                                                                                                                                                      IN
 Issue               Special Features                                  Conference Distribution*                                                                                                                                                                  PUBLICATION                      Proposal                                      Specification/
                                                                                                                                                                                              PRINT                               DIGITAL                                                           Acceptance                                    Perfomance
 January/February    GNSS Resilience, Galileo                          2018 Institute of Navigation (ION)/Precise Time and Time Interval (PTTI): Jan. 29–Feb. 1, Reston, Virginia          SUBSCRIBERS                          SUBSCRIBERS                                                                                                     		 Standards
                     Working Papers—Galileo E5B Signal Structure       Munich SatNav Summit 2018: March 5–7, Munich, Germany

 March/April         BeiDou Updates, Unmanned Systems and GNSS         AUVSI Xponential 2018: April 30–May 3, Denver, Colorado
                     Working Papers—Navigation Integrity for Land      European Navigation Conference (ENC 2018): May 14–17, Göthenborg, Sweden                                       INSIDE GNSS READERSHIP ANALYSIS
                     Users                                             China Satellite Navigation Conference (CSNC 2018): May 2018, Harbin, China
                                                                                                                                                                                      JOB TITLE CLASSIFICATION
                                                                       Position Location and Navigation Symposium (PLANS 2018): April 23–26, Monterey, California                                                                                                                                                         PRODUCT
                                                                                                                                                                                      Corporate/Program/Project Management
 May/June            Assured PNT, Military Platforms and Evolving      Joint Navigation Conference (JNC 2018): July 9–12, Long Beach, California                                                                                                                                                                         ACQUISITION
                                                                                                                                                                                                                                      5,781
                                                                                                                                                                                                                                                                                                                           CYCLE                        Research and
                     Uses of Inertial Measurement Units                                                                                                                                                                                                                                    Request for
                                                                                                                                                                                      Engineering/Product/System Design/Engineering/Purchasing/Acquisitions                                                                                             Analysis
 July/August         GNSS and Aviation, Navigation of Satellites                                                                                                                                                                                              9,953
                                                                                                                                                                                                                                                                                             Proposal
                                                                                                                                                                                      Research & Development
 September/October   Anti-Jam, Interference Detection                  ION GNSS + 2018: September 24–26, Miami, Florida                                                                                                       4,704
                     and Mitigation, Spectrum Protection and           InterGEO 2018: October 16–18, Frankfurt, Germany                                                               Manufacturing/Quality Control/                                                                                          Down                     Solution
                     Optimization, Multi-GNSS                                                                                                                                         Standards/Operations Management                                                                                           Select                 Preferences
                                                                                                                                                                                                                              4,562
 November/December   GPS III Updates, GNSS Location Privacy            RIN INTERNATIONAL NAVIGATION Conference: November

                                                                                                                                                        *Preliminary & partial list     Specify Requirements/Write RFPs
                                                                                                                                                                                        No Purchasing Authority                                                                                                          Sales Funnel
Print Schedule                                                                                                                                                                          Authorize Budgets
                                                                                                                                                                                        Authorize Expenditures
                                                                                                                                                                                        Evaluate and                            35%                     8%                                 EDITORIAL                 PRODUCT AWARENESS
 Issue                     Ad Close                   Materials Due             Typical Mail Date
                                                                                                                          Reach GNSS design engineers                                   Recommend Products
 January/February             12/18                            1/11                        1/26                           and system integrators

                                                                                                                                                                                                                                                                          Media Channels
                                                                                                                                                                                                                                                                    17%                       PRINT ADS                     INTEREST
 March/April

 May/June

 July/August
                                3/1

                               4/17

                               6/18
                                                               3/16

                                                               5/1

                                                               7/9
                                                                                           4/6

                                                                                          5/25

                                                                                           7/26
                                                                                                                                46,000        readers**
                                                                                                                                                                                                                                      PURCHASE
                                                                                                                                                                                                                                      AUTHORITY                                                 NEWSLETTERS              CONSIDERATION                    Sales Funnel
                                                                                                                                                                                                                                                                                                                                                     Inside GNSS Accelerates
                                                                                                                          in North and South America,                                                                                                                                                                                                Sales Funnel Conversion
                                                                                                                                                                                                                                                                                                   CUSTOM CONTENT          EVALUATION
 September/October             8/6                            8/20                         9/13
                                                                                                                          Europe and Asia Pacific                                                                                                                                                                                           Inside GNSS goes beyond
 November/December            10/29                            11/12                       12/5                                                                                                                                 21%                           19%                                                                       traditional lead nurturing and
                                                                                                                                                                                                                                                                                                                           PURCHASE
                                                                                                                    **Readers of the print and online editions
                                                                                                                                                                                                                                                                                                          WEB SEMINARS              delivers relevant content at every
                                                                                                                                                                                                                                                                                                                                      stage of the purchase decision.
                                                                                                                                                                                        Based on 25,000 Print Subscriptions

                                               Inside GNSS / 609.240.1590 / www.insidegnss.com                                                                                                                                                          Inside GNSS / 609.240.1590 / www.insidegnss.com
YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER
2018
EDITORS                                                                                                                        SALES & BUSINESS DEVELOPMENT                                                                    MARKETING & ART DIRECTION

          Inside GNSS founding editor Glen Gibbons                               Managing Editor Stan Goff has more than                                          Publisher Richard Fischer, a publishing                                                 Christine Waring, director of marketing,
          has covered the global satellite navigation                            two decades of experience as an editor                                           industry veteran, served as group publisher                                             is an award winning designer with Inside
          system for more than 27 years.                                         for B2B magazines covering cutting edge                                          for a GPS and geospatial magazine                                                       Unmanned Systems (IUS) as well as the
                                                                                 technology applications. He edits the                                            franchise. He’s a former VP/GM for a leading                                            marketing director Inside GNSS and IUS
          Contact: 541-510-8286 or
                                                                                 technical features and also writes for both                                      U.S. media company and has 15 years of                                                  magazines. She has designed U.S., European
          Glen@InsideGNSS.com
                                                                                 print and online publications.                                                   international GNSS industry experience.                                                 and Asia-Pacific technology magazines.

                                                                                 Contact: 630-815-6390 or                                                         Contact: 609-240-1590                                                                   Contact: 224-627-4246
                                                                                 Stan@InsideGNSS.com                                                              or Richard@InsideGNSS.com                                                               or Christine@InsideGNSS.com

          Working Papers column editor                                           GNSS Solutions column editor                                                     Debbie Duhn, sales manager, has 14                                                      Gwen Thomsen Rhodes, art director for
          Prof. Dr. -Ing. Günter Hein is head of                                 Dr. Mark Petovello won the 2006 Early                                            years experience connecting professional                                                Inside GNSS, has worked in trade magazine
          the European Space Agency’s Galileo                                    Achiever Award from the Institute of                                             products and services to highly targeted                                                publishing for more than 16 years. She
          Operations and Evolution, a member of the                              Navigation for his work with GNSS and                                            decision-makers through print and online                                                has won numerous awards for her work,
          European Commission’s Galileo Signal Task                              systems integration. He is a professor at                                        advertising campaigns in B2B publications.                                              including two Advanstar awards for best
          Force, and founder of the Munich Satellite                             the University of Calgary Department of                                                                                                                                  cover for Pharmaceutical Technology and
                                                                                                                                                                  Contact: 541-952-0300 or
          Navigation Summit.                                                     Geomatics Engineering.                                                                                                                                                   best graphic presentation for ITS World.
                                                                                                                                                                  Debbie@InsideUnmannedSystems.com
                                                                                                                                                                                                                                                          Contact: 541-952-0300 or
                                                                                                                                                                                                                                                          Gwen@InsideGNSS.com
          Award winning journalist Dee Ann Divis                                 Columnist Peter Gutierrez has worked          EDITORIAL ADVISORY COUNCIL
          writes the Washington View column.                                     as a Brussels, Belgium–based journalist       VIDAL ASHKENAZI                                             SANG JEONG LEE                                               JACK TAYLOR
          She has covered GNSS, aerospace and                                    and writer for more than 20 years and         Nottingham Scientific Ltd., Nottingham, United Kingdom      Chungnam National University, Daejon, Korea                  The Boeing Company, Colorado Springs, Colorado USA
          technology since the early 1990s for UPI,                              has covered the EU satellite navigation       JOHN BETZ                                                   MARCO LISI                                                   JÖRN TJADEN
          Aerospace Daily, AviationNow, Jane’s                                   programs from the inside out for several      MITRE Corporation, Bedford, Massachusetts, USA              ESA/European Commission, Belgium                             European Space Agency, Noordwijk, The Netherlands
          International Defense Review, and more.                                years. He received his bachelor’s degree      PASCAL CAMPAGNE                                             JULES MCNEFF                                                 A.J. VAN DIERENDONCK
                                                                                                                               France Developpement Conseil, Vincennes, France             Overlook Systems Technologies, Inc., Vienna, Virginia, USA   AJ Systems, Los Altos, California, USA
                                                                                 from the University of Texas at Austin
          Contact: 703-201-0954 or                                                                                             MARIO CAPORALE                                              PRATAP MISRA                                                 FRANTISEK VEJRAZKA
                                                                                 and an M.S. degree from the University of
          DeeAnn@InsideGNSS.com                                                                                                Italian Space Agency, Rome, Italy                           Tufts University, Medford, Massachusetts, USA                Czech Technical University, Prague, Czech Republic
                                                                                 Massachusetts at Amherst.                     PER ENGE                                                    BRAD PARKINSON                                               PHIL WARD
                                                                                                                               Stanford University, Palo Alto, California, USA             Stanford University, Palo Alto, California, USA              Navward Consulting. Garland, Texas, USA
                                                                                                                               MARCO FALCONE                                               TONY PRATT                                                   CHRISTOPHER K. WILSON
          Ingo Baumann is an attorney with the                                   Contributing editor Kevin Dennehy has         European Space Agency, Noordwijk, The Netherlands           Professor and Consultant, United Kingdom                     Vehicle Data Science Corporation, California, USA

          German firm BHO Legal. He specializes in                               reported on GNSS since 1992 and has           SERGIO GRECO                                                SERGEY G. REVNIVYKH                                          LINYUAN XIA
                                                                                                                               Thales Alenia Space, Rome, Italy                            ISS Reshetnev, Zheleznogorsk, Russian Federation             Sun Yat-Sen University, Guangzhou, China
          GNSS and space-related law, and is the                                 launched workshops and conferences
                                                                                                                               JEAN-LUC ISSLER                                             MARTIN RIPPLE                                                AKIO YASUDA
          GNSS & The Law column editor.                                          on related subjects.                          CNES, Toulouse, France                                      ÜberDash Pty Ltd, Australia                                  Tokyo University of Marine Science and Technology, Tokyo,
                                                                                                                               CHANGDON KEE                                                CHRIS RIZOS                                                  Japan
                                                                                 Contact: 303-419-6066 or
                                                                                                                               Seoul National University, Seoul, Korea                     University of New South Wales, Sydney, Australia
                                                                                 Kevin@InsideGNSS.com
                                                                                                                               MIKHAIL KRASIL’SHCHIKOV                                     TOM STANSELL
                                                                                                                               Moscow Aviation Institute, Moscow, Russia                   Stansell Consulting, Rancho Palos Verdes, California, USA

                               Inside GNSS / 609.240.1590 / www.insidegnss.com                                                                                                          Inside GNSS / 609.240.1590 / www.insidegnss.com
YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER
2018
ADVERTISING RATES                                                                                                                                             ADVERTISING SPECS

Ad Specs                                                                                                                                                      InsideGNSS.com Advertising                                    Signals E-Newsletter Advertising

                                                                                                                     Rates                                        Ad Sizes                     Specs     Monthly Rates        Ad Sizes                        Specs           Monthly Rates
  Ad sizes (w x h)                                  Ad Specs
                                                                                                                                                                  1. Leaderboard (Top)        728 x 90      $2,500            1. Leaderboard (Top)           728 x 90              $2,500
                                                                                               1x                      3x                        6x

  Spread                            14” x 10”             355.6 mm x 254 mm              $15,700                    $14,500                   $13,750             2. Large Square            300 x 250      $2,000            2. Skyscraper (Vertical)      160 x 600              $2,500

                                                                                                                                                                  3. Medium Rectangle        160 x 250      $1,200            3. Large Square               300 x 250              $1,500
  Full Page                          7" x 10"              177 mm x 254 mm                   $9,500                  $8,975                   $8,485
                                                                                                                                                                  4. Square                  160 x 160       $700             4. Medium Rectangle            160 x 250             $1,200
  Full page (Bleed)                8.25" x 11"           209.6 mm x 279.4 mm                 $9,500                  $8,975                   $8,485
                                                                                                                                                              (run of site, non-rotating) in USD                              5. Text                                              $1,000
  2/3 page                        4 9/16" x 10"            115 mm x 254 mm                   $7,800                  $7,375                   $6,900

  1/2 page island                4 9/16" x 7 1/2"           115 mm x 190 mm                  $5,800                  $5,575                   $5,250                                                            1                                                              1
  1/2 page horizontal              7" x 4 7/8"              177 mm x 123 mm                  $5,800                  $5,575                   $5,250

  1/2 page vertical               3 3/8" x 10"             85 mm x 114.3 mm                  $5,800                  $5,575                   $5,250

  1/3 page vertical               2 3/16" x 10"             55 mm x 254 mm                   $4,200                  $4,000                   $3,850

  1/3 page square               4 9/16" x 4 7/8"            115 mm x 123 mm                  $4,200                  $4,000                   $3,850                                                                                         2
  1/3 page horizontal              7" x 3 1/4"              177 mm x 83 mm                   $4,200                  $4,000                   $3,850

  1/4 page                        3.375" x 4.5"          85.725 mm x 114.3 mm                $3,300                  $3,150                   $2,900
                                                                                                                                                                                                                                        3                                      3
                                                               Marketplace Advertising
  1/8 page                        3.375" x 2.15"         85.725 mm x 54.61 mm                $2,100                  $1,950                    $1,700
                                                                                                                                                              2
  1/16 page                       1.55" x 2.15"           39.37 mm x 54.61 mm                $1,200                  $1,100                   $1,000

FOUR-COLOR (gross) display rates in USD, full run (domestic and international circulation)            Publication Trim Size 8" x 10 3/4" (203 mm x 273 mm)
                                                                                                                                                                                                                                                                                    5
BLACK & WHITE 20% discount from color display rates                                                   Bleed ad specifications include 1/8" trim on all four
MATCHED (PMS) COLOR add $600                                                                          sides; please keep type 1/4" from final trim
METALLIC COLOR add $650                                                                                                                                                                                                                      FILE TYPES ACCEPTED: GIF, JPG, Flash (SWF)
                                                                                                                                                                                                                                             (plus master FLA file when using Flash)
Ad mechanical specifications available online at
                                                                                                                                                                                                                                             MAXIMUM FILE SIZE: 80 kb
WWW.INSIDEGNSS.COM/ADVERTISE
                                                                                                                                                                                                                                             Inside GNSS follows the Internet Advertising
                                                                                                                                                                                                                                             Bureau Guidelines

                                                    Inside GNSS / 609.240.1590 / www.insidegnss.com                                                                                                      Inside GNSS / 609.240.1590 / www.insidegnss.com
YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER
AIR                LAND                        MARINE                    CYBER

                 OUR SISTER PUBLICATION

      Inside Unmanned Systems (IUS) is the comprehensive source for
      providing actionable business intelligence to the worldwide community
      of unmanned systems. It delivers in-depth technical analysis, reports on
      the latest policy and regulatory developments and covers new products
      and technological advancements as they emerge in the defense, civil and
      commercial markets.

      SYSTEM ENGINEERING & APPLICATIONS:
      As the unmanned systems industry continues to evolve, IUS provides the in-depth
      coverage readers need to stay on top of the latest developments. You’ll find case
      studies in each issue, giving readers a behind-the-scenes look into unmanned
      systems engineering and applications, as well as the innovative solutions driving
      rapid adoption in new market segments.

      REGULATION AND POLICY:
      We bring readers the latest news on the policy, politics, programs, laws and
      regulations that affect the design, development and use of unmanned systems
      worldwide. Our coverage spans national and state legislation and associated
      program budgets, as well as government regulation, operations, finance and export.

      INNOVATION (PRACTICE):
      IUS provides a deep dive into the technical
      analysis of subsystems, materials, sensors,
      communications, technology integration and
      research. Articles also offer a detailed look at
      the technologies that enable unmanned systems
      (such as GNSS), as well as the technologies that                                     © 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017,
      unmanned systems make possible.                                                              2018 Inside GNSS Media and Research LLC
YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER YOUR GATEWAY TO THE FUTURE - THE WORLD OF MEDIA PLANNER
You can also read