James Cook Languages - PRODUCT CATALOGUE 2018/2019

James Cook Languages - PRODUCT CATALOGUE 2018/2019

James Cook Languages - PRODUCT CATALOGUE 2018/2019


James Cook Languages - PRODUCT CATALOGUE 2018/2019
James Cook Languages - PRODUCT CATALOGUE 2018/2019

I can still remember the first colourful travel agency catalogues that I browsed eagerly, looking at luxurious hotels with great pools, and pictures of beautiful beaches and azure seas. I can even recall the price tables, which brought me to the realisation that the hotel I liked so much on page 63 was probably out of reach of our family budget. What I don‘t recall are any editorials. So, please skip to the following pages. Although you won‘t find pictures of white sand beaches in this catalogue, you will find the best courses for your company and your colleagues. And in the end, the beautiful thing that studying languages and travelling have in common is that they both provide us with opportunities to discover new possibilities and have new experiences. We are happy we can help you with that.

Martin Borl Sales Director With us you can speak to the world

James Cook Languages - PRODUCT CATALOGUE 2018/2019


James Cook Languages - PRODUCT CATALOGUE 2018/2019


James Cook Languages - PRODUCT CATALOGUE 2018/2019


James Cook Languages - PRODUCT CATALOGUE 2018/2019

2 PRAGUE Na Florenci 2116/15 110 00 Prague 1 BRNO Jakubské náměstí 127/5 602 00 Brno OSTRAVA 28. října 3346/91 702 00 Ostrava We cover Central Europe 510 CLIENTS 13 800 STUDENTS 140 CITIES 980 TEACHERS 475 000 HOURS PERYEAR 29 LANGUAGES MLADÁ BOLESLAV Václavkova 1115 293 01 Mladá Boleslav BRATISLAVA Laurinská 18 811 01 Bratislava WARSAW ul. Wilcza 31 lok. 5 00-544 Warsaw

James Cook Languages - PRODUCT CATALOGUE 2018/2019


James Cook Languages - PRODUCT CATALOGUE 2018/2019

4 With us you can speak to the world Nationwide coverage Thanks to our own team of trainers throughout the Czech Republic, Slovakia and Poland, we guarantee high quality and uniform methods and administration. Consulting services We share our experience with you and recommend a functional model for language learning. Teacher stability We take pride in the low turnover rate among our teachers, the result of the quality care we provide our team and our teacher incentive programme. Pro-customer approach Our clients appreciate our flexibility and our proactive and individual approach. Demanding We demand the very best from ourselves, our teachers and even our students, a shared approach that leads to success. Outsourcing Once you provide us with initial information detailing your specific needs, we work with you to define the required service. We will take care of the rest.

Online records We use the unique c.Port information system for transparent and accurate administrative work. Methodology The unique Coach&Practise method focuses on the systematic repetition of material and the correction of mistakes, all while respecting the needs of students.

James Cook Languages - PRODUCT CATALOGUE 2018/2019

5 Careful selection of teachers The selection process consists of two personal interviews, the second of which is a sample lesson with an analysis of methodology and subsequent feedback. Teacher hierarchy system The mentor (Senior Teacher) sits in on the teachers’ classes and they have methodology and organisational meetings and evaluation sessions to discuss feedback from students. Thorough initial training Upon joining, all of our teachers undergo a compulsory set of eight training sessions to become familiarised with our Coach&Practise methodology. Detailed methodology Corporate language training is a specific field, especially with respect to the frequency of training, motivation and the self-study options of participants. This is reflected in our Coach&Practise methodology.

OUR TEACHERS We keep developing the skills of our instructors. Every year we organize about 200 workshops for them where they can gain further education in the field of foreign language teaching methods. Martina Lichtenbergová HR Director We make the best even better ” “

6 Anna comes from Poland, where she graduated from the Institute of Apllied Linguistics at the University of Warsaw. She has been teaching English in companies since 2001 and has been a part of the James Cook Languages team since 2007, working as an English and Polish teacher first and later as a Senior Teacher and Recruiter. She currently leads the team of Senior Teachers and helps teachers to develop their skills through training and methodology support. Ania Willińska Teaching Team Leader and trainer Klára is from Brno where she graduated from secondary school with a focus on English. She successfully passed the FCE and CAE exams and since 2012 has been active in corporate education. She joined JCL in early 2014 as a teacher; since 2016, she’s been the Regional Coordinator for South Moravia. You can meet her at our Brno branch where she’s in charge of the recruitment and development of our teachers. Klára Večeřová Regional Coordinator and English language teacher David Grepl Key Teacher and teacher of intensive and specialised courses Jen Hill Senior Teacher and teacher of intensive and specialised courses David returned to the Czech Republic in early 2016 after a long perior abroad. After completing the CELTA course, he joined the James Cook Languages teacher team and started teaching regular in-company courses. Since he successfully finished the Talent Management programme, he’s also been involved in the teaching of open and in-house courses. Jen comes from Calgary, Canada; she moved to Prague in 2015. She studied landscape architecture and spent more than eight years working for the government of Alberta, securing funding for university students in the fields of synthetic biology and nanotechnology. She joined ourteamshortlyaftersuccessfullyfinishingteacher training. She is now a Senior Teacher who leads regular corporate and intensive courses and helps coordinate informal meetings of our teachers. Tom is from Gloucester, UK and he moved to the Czech Republic in June 2014 a year after graduating from the University of Sheffield to begin training as an EFL teacher. He quickly joined James Cook after completing his training and began to teach regular in-company courses. Since completing the Talent Management programme he has started teaching workshops and intensive / open courses as well. Šimon is an experienced language teacher and a soft skills trainer. He has been working in the field since 2003, for James Cook Languages since 2007. He got his bachelor degree in Psychology from UNYP (Empire State College), and his masters in Diplomacy and International Relations from the Anglo-American University. He created and leads several courses including CzEnglish and English Grammar Refresh. Šimon Steffal Trainer, mentor and teacher of specialised courses Tom Jowett Key Teacher and teacher of intensive and specialised courses

7 OUR METHODOLOGY I ​​ have been working for James Cook Languages since 2006 and I can say that it was a good choice, I have always been very happy with my relationship with the company. I was especially impressed with the facilities for teachers from the very beginning - I felt like Alice in Wonderland in the Resource Centre. I always left the workshops charged with new ideas. But at the same time, I greatly appreciate the positive and professional approach of the entire team, which has always given me support whenever I have needed help. And not only that - I have also had many opportunities for personal development, whether it involved testing new students, teaching intensive courses, helping with the preparation of teaching materials or participation in other projects. Now as a Senior Teacher, I hope that I can continue the tradition and provide similar positive support for other teachers. Anna Wagnerová Senior Teacher Quick language progress WHO IS THIS METHODOLOGY FOR? It enables us to teach languages effectively to busy professionals, who can only devote a limited amount of time out of their busy schedule. It is suitable for students who do not have much time for self-study, preparation and homework.

WHAT DOES THIS METHODOLOGY OFFER? It ensures that each lesson focuses on the communication needs of the student and their specific language needs. It especially teaches students to have the confidence to use the language and speak in a realistic context. Coach&Practise is constantly being perfected thanks to continued cooperation with our students. OUR OUTSTANDING TEACHERS Using the Coach&Practise method very effectively improves the language level of each student. Our teachers are led by experienced Senior Teachers who support their further development through feedback and mentoring. We organise up to 80 different workshops for teachers every year, which builds on their skills and helps us to continuously perfect our methodology. “ ”

8 HOW DOES IT WORK? Prepare Firstly, we set up the teaching approach according to the student’s needs based on information from a language audit. This tells us if we need to concentrate on business language, conversation, confidence when speaking on the phone, or any other type of communication the student requires for their job. We select the teacher according to the student. Coach The Coach&Practise method guides the student towards effectively learning the language by using visualisation, self-correction and finding the best way to communicate their ideas.

Practise Language is a reflex and we learn it best by using it. Our students actively speak for 80% of the time during lessons and always do so in the target language. The lessons are logically linked together, plenty of practice helps students remember new language and motivates them to actively use it in their professional and everyday lives.


10 EDUCATION CONCEPT High quality language services at fair prices REGULAR IN-COMPANY CLASSES LANGUAGE AUDIT language test and personal interview with every student PARAMETERS OF LESSONS according to the needs of HR, student and manager BEGINNING OF LESSONS personal meeting with teacher, syllabus preparation, textbook choice TEACHER CHOICE out of 980 teachers, according to course goal, level and other preferences The first step is to identify your goals and expectations. These are then used as the basis for a language training plan.

f f We have focused on corporate training for twenty years f f We share our experience f f We consult our education system with our customers f f We recommend the most effective system of education based on individual needs Based on the goals of the company, we establish: f f training rules f f course parameters f f the method for monitoring effectiveness and satisfaction f f the form of administrative support We respect the specifications of HR and management of your company and analyse the needs of each student on an individual basis:

11 We evaluate the progress of our students with our unique method: SCOPE (System of Complex and Objective Progress Evaluation) f f Language progress = key to motivation f f We regularly test and report the progress of our students f f Knowledge is evaluated using the Common European Framework of Reference for Languages f f On-line monitoring of evaluation results in c.Port EFFECTIVENESS OF TRAINING Entry level Studying according to the competence model Target level ENTRY TESTING PROGRESS TESTING SEMESTER TESTING ƒ ƒ revision test ƒ ƒ oral assessment ƒ ƒ recommendation for further studies FURTHER STUDIES

12 We monitor our students’ satisfaction with the course, control the quality of training, and work on the development of our teachers. We report the results to you and provide feedback to teachers during their evaluation meetings. f f Verification of satisfaction after three lessons by phone or email f f Electronic satisfaction surveys twice a year f f More than 650 classroom methodology inspections per year f f Personal lesson analysis, feedback and work with the development plan for the teacher CONTROL OF QUALITY AND SATISFACTION EFFECTIVE LESSONS FLEXIBILITY FLAWLESS ADMINISTRATION PRECISE ORGANISATION PLEASANT COMMUNICATION QUALITY

13 We use the comprehensive information system c.Port (Client Professional Organising and Reporting Tool). We developed the system directly for the needs of corporate language training to ensure that it is clear, simple, intuitive and contains all the necessary outputs. f f Online access to all language training information f f Courses, students, teachers, timesheets, an overview of teaching and attendance f f Calculating costs for individual students of cost centres f f Results of student satisfaction survey f f Evaluation and long-term monitoring of student progress f f Electronic submission of invoices and billing history f f Group email communication with course participants f f Access for HR, managers and students THOROUGH AND FLAWLESS ADMINISTRATION

14 REFERENCE Adastra is very ambitious in terms of its requirements regarding language education, so it isn‘t always easy for our suppliers. James Cook Languages has been meeting our specific demands with patience and professionalism for over eleven years. We view and appreciate JCL as a partner who cares about teacher quality and the development of support systems for effective assessment of class work and billing of services. JCL’s support in additional activities is also of essential importance – the workshop “Language Progress – Trends and Innovation,” led by Šimon Steffal, is a great example. Petra Jetlebová Adastra I can only recommend the language school James Cook Languages. We use their services for our employees’ language education, and the quality is on a very professional level. A big “thank you” goes to our language coordinator, who is always at our disposal and is always trying to meet our needs. I especially appreciate JCL’s proactive approach, offering learning support materials such as the T-Room or Language Corners – both of these things serve us well and our employees greatly appreciate them. If you are thinking of individual or company education, this is the best choice for you. Lucie Paterová Lipa Learning Language education is a popular and widely-used benefit at Kapsch. Our employees can choose individual lessons, specialized courses or language stays. To our employees’ great satisfaction, JCL has been helping us with professional and good-quality education for over eight years. On behalf of our HR department, I have to appreciate the reliable cooperation, sufficient information, and flexibility when trying to accommodate our students’ needs and requirements.

Lucie Matějíčná Kapsch LanguagetrainingofouremployeesistakencareofperfectlybyJCL.Thecompanyishighl yprofessional, quick and approaches each student individually. It also provides considerable administrative support and cooperation when setting up the terms of our partnership. A human approach combined with utmost professionalism is an ideal combination. Markéta Lebedová innogy


16 ONE-DAY SPECIALISED COURSES Lucie Rysková Product Specialist Specialized language intensively Specialisation You are a specialist, business person or manager, you use the foreign language as a working tool and your job calls for specialised terminology and competences. International environment Youwanttobeabletocommunicateprofessionally and with confidence with your clients and colleagues in an international environment. Intensity You need to gain skills quickly and immediately apply them in practice. Extension You have regular classes, but need to improve a specialised or specific area of language. Refresher You use the foreign language regularly, but sometimes feel you need to revise or expand your knowledge.

Sharing You want to use the opportunity to meet with professionals from other companies and share your expertise. Combination Training of professional and language skills. Teaching only in the foreign language The courses are conducted mainly by native speakers = a faster and more accurate interpretation of ideas, attitudes, and views in the foreign language. Interactivity of lessons A lot of time for your own presentation and for sufficiently practising new material. Variety and fun A wide range of activities (role play, panel discussions, case studies, reading, listening, video demonstrations, exercises focusing on vocabulary development…). WHY CHOOSE ONE-DAY SPECIALISED OPEN COURSES FORM OF TEACHING The courses take place on our premises and therefore outside the student’s working environment. This means they can fully focus on the subject matter and don’t get interrupted by work.

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17 PRICE 1 – 5 registered 3 250 Kč 6 – 15 registered 2 275 Kč 16 and more registered 1 300 Kč All prices are per person, do not include VAT, and are valid when one client registers the set number of students for any course. Register and get more info at www.jcl.cz. ORGANISATION OF COURSES f f At the premises of James Cook Languages in Prague / Brno: Florentinum, Na Florenci 15, Praha 1 Dům Jakub, Jakubské náměstí 127/5, Brno f f All the courses are run by qualified and experienced native speakers and Czech teachers.

f f The teachers not only have experience in teaching foreign languages, but also have expertise in the discipline they teach. f f You will receive excellent materials that you can make further use of directly in your work environment. f f Courses are from 9am till 4pm. f f Courses are in a small groups of 3 - 8 students.

18 Topics - English 2018 October - December 2019 February - June 2019 July - August Language Learning Tricks 28 11. 2018 27. 3. 2019 8. 8. 2019 English All about Phrases 9. 10. 2018 29. 11. 2018 6. 3. 2019 24. 4. 2019 10. 7. 2019 Be Confident in Writing 25. 10. 2018 4. 12. 2018 12. 3. 2019 16. 4. 2019 14. 8. 2019 Be Confident on the Phone 16. 10. 2018 19. 2. 2019 Business Meetings 23. 10. 2018 21. 11. 2018 20. 2. 2019 4. 4. 2019 9. 7. 2019 Cross Culture 20. 11. 2018 26. 2. 2019 Czenglish 1. 11. 2018 9. 4. 2019 31. 7. 2019 Daily Life in HR 24. 10. 2018 13. 3. 2019 23. 7. 2019 English for Purchasing 17. 10. 2018 5. 3. 2019 24. 7. 2019 English for Sales and Customer Care 8. 11. 2018 17. 4. 2019 7. 8. 2019 Financial and Banking English 27. 11. 2018 26. 3. 2019 6. 8. 2019 Grammar Refresh 31. 10. 2018 13. 2. 2019 16. 7. 2019 How to Present Effectively 14. 11. 2018 19. 3. 2019 HR - Hiring and Firing 7. 11. 2018 10. 4. 2019 13. 8. 2019 Negotiation and Argumentation 6. 11. 2018 5. 12. 2018 27. 2. 2019 15. 5. 2019 17. 7. 2019 Practise your Presentation Skills 10. 10. 2018 16. 5. 2019 30. 7. 2019 German Telephone and e-mail communication in German 13. 11. 2018 14. 5. 2019 Negotiation and Argumentation in German 11. 10. 2018 20. 3. 2019 DATES - PRAGUE

19 DATES - BRNO Topics - English 2018 October - December 2019 February - June All about Phrases 6. 12. 2018 17. 4. 2019 Be Confident in Writing 17. 10. 2018 20. 3. 2019 Be Confident on the Phone 28. 11. 2018 15. 5. 2019 Business Meetings 3. 10. 2018 28. 3. 2019 Daily Life in HR 10. 10. 2018 14. 3. 2019 English for Purchasing 11. 10. 2018 21. 3. 2019 English for Sales and Customer Care 14. 11. 2018 10. 4. 2019 Grammar Refresh 31. 10. 2018 3. 4. 2019 HR - Hiring and Firing 8. 11. 2018 11. 4. 2019 Negotiation and Argumentation 25. 10. 2018 6. 3. 2019 Practise your Presentation Skills 22. 11. 2018 25. 4. 2019 The Insurance English course fulfilled our expectations completely. It was led by a professional instructor who was perfectly prepared. A large part of the course focused on practical exercises with feedback, making the course very dynamic as well as highly beneficial. We also took the Czenglish, Business Meetings and Cross Culture courses with JCL and were just as satisfied with all of those.

Kateřina Márová Insurance English The training was beneficial. We had a great teacher, we understood her very well, she was able to explain everything and keep our attention. Pavla Kružíková Be Confident on the Phone Mr Šimon Steffal once again demonstrated his professionalism, excellent English and an understanding approach to his students. Thank you! Marie Odehnalová Negotiation and Argumentation SELECTED REFERENCES

20 LANGUAGE LEARNING TRICKS (B1 and above) Do you want to stop wasting time and start learning effectively? Do you struggle with (and not only) language learning? We will show you how to learn effectively, save time, and make the most of each lesson. f f This course is in the form of a workshop and is led by a mentor experienced in adult education. f f You will explore methods for learning effectively. f f You will learn how to create an education plan and how to work with a learning diary. f f You will explore methods for solving communication blocks and dealing with mistakes.

Course content f f Answering the question: What does it mean “to learn”? f f Exploring the pillars of effective learning f f Getting feedback and using a learning diary f f Learning how to tackle blocks and mistakes CONTENT OF THE COURSES BE CONFIDENT ON THE PHONE (B1 and above) The course is designed for everyone who needs to communicate in English at work by telephone, whether it’s internally or with a client. f f Master the principles and skills related to business phone calls. f f Overcome your fear of communicating over the phone in a foreign language.

f f Correct phrases and expressions that will make your communication natural and elegant. Course content f f Key telephone phrases f f Sounding friendly and polite – formal and informal expressions f f Making appointments and arrangements by phone f f Conference calls f f Dealing with telephone problems f f Practising and gaining feedback from the teacher ALL ABOUT PHRASES (B1 and above) Learn phrases, idioms and collocations typical for English that cannot be directly translated into Czech. f f Practise the most common phrasal verbs in English. f f Learn useful phrases for various social situations at work and outside of work.

f f Learn what collocations are – words do not necessarily fit all contexts, even though they have a similar meaning in Czech. f f Learn how to write and speak in English rather than translate from Czech. Course content f f Common errors of Czech students f f The most common phrases in the English language f f Collocations and idioms f f How (not) to translate into English f f Tips on learning phrases and idioms

21 BE CONFIDENT IN WRITING (B1 and above) The course is designed for everyone who needs to communicate in English at work by email, whether it’s internally or with a client. f f Master the principles and skills related to business emails. f f Learn correct phrases and expressions that will make your communication natural. f f Practise writing different kinds of emails. Course content f f Key email phrases f f Being formal and informal f f Being polite and diplomatic f f Writing simply and briefly f f Linking ideas f f Analysing common mistakes f f Practising and getting feedback from the teacher CROSS CULTURE (B1 and above) The course is intended for business people who are in frequent contact with foreign colleagues, partners or employees and for those who have an interest in cross-cultural interactions in English. f f Interactive teaching and role plays. f f Focus on various aspects of culture and communication. f f Use of idiomatic proverbs and expressions, cross cultural business communication.

Course content f f Describing culture f f Small talk f f Describing communication styles f f Polite social English f f Using idiomatic expressions BUSINESS MEETINGS (B1 and above) Do you often conduct internal and external meetings and conferences in English, or take an active part in them? Then this course is for you. f f Learn phrases and vocabulary required to conduct a formal meeting and discussion. f f Be able to moderate meetings and keep them going. f f Learn how to summarise contributions and output from meetings. Course content f f Open a meeting f f Outline the agenda f f Justify and explain your views f f Raise questions f f Summarise and close a meeting

22 ENGLISH FOR PURCHASING (B1 and above) This course is aimed at purchasing professionals. f f You will learn vocabulary relevant to communication with suppliers. f f You will practice ordering via email and phone. f f You will try to modify an offer in English. Course content f f Numbers f f Contract reading f f Polite communication f f Negotiations and objections f f Asking questions CZENGLISH (A2–B1) The course is designed for those who are interested in improving their English and in better understanding mistakes Czechs make most often and how to avoid them. f f Identify the basic categories of typical “Czech” mistakes. f f Find out the reasons leading to the mistakes and be able to work on their elimination.

f f Be able to discuss anything with the teacher that gives you trouble in English. f f Actively practise English in pair and group work activities. Course content f f Brief review of grammar f f Prepositions and articles f f Conditional sentences f f False friends and idiomatic phrases f f Pronunciation recommended by DAILY LIFE IN HR (B1 and above) This course is intended for HR professionals who regularly communicate with their colleagues in English. f f Learn more about common HR processes in English such as on boarding, benefits, performance and talent management f f Be able to discuss trends in HR f f Share experience and ideas with other HR professionals Course content f f On-boarding new employees f f Employee benefits f f Performance management f f Talent management and development programmes recommended by

23 ENGLISH FOR SALES AND CUSTOMER CARE (B1 and above) Course aimed at everyone who works with clients in English. f f You will learn phrases connected to every stage of the sales pyramid. f f You will try to make a sale in English and get feedback on your performance. f f You will improve your formal and diplomatic language. Course content f f Making contact with the client f f Indirect questions f f Working with objections f f Closing the deal

24 GRAMMAR REFRESH (B1 - B2) The course is designed for people who use English but feel the need to revise and refresh their grammar knowledge. f f Master grammar at the intermediate level. f f Learn to use common tenses quickly and confidently. f f Pick up useful phrases and vocabulary. Course content f f Revision of present perfect f f Explanation of past perfect f f First, second and third conditional f f Modal verbs f f Most common phrasal verbs f f Prepositions FINANCIAL AND BANKING ENGLISH (B1 and above) For employees of banking and financial institutions or for those who use English for communication in a banking or financial environment.

f f Learn the terminology and phrase related to the presentation of banking and financial institutions and their products, and to communicate with the client. f f Improve your competence of processing a client’s requirements in English. f f Practise the presentation and interpretation of financial analyses. Course content f f Presentation of banking and financial products and services to clients f f Retail banking f f Description and explanation of graphs and charts f f The structure of the financial sector f f Explanation of the economic cycle and description of current trends HOW TO PRESENT EFFECTIVELY (B1 and above) Everyone who needs to thoroughly prepare for a presentation in English should take our course and gain the necessary vocabulary to give a professional and complex presentation in English.

f f Practise advanced vocabulary appropriate for each stage of your presentation. f f Learn how to organise your presentation. f f You will be able to describe slides, pictures and charts in your presentation Course content f f The key to a successful presentation f f Organisation of a presentation f f How to describe charts and tables f f Visualisation f f Summary of ideas recommended by

25 NEGOTIATION AND ARGUMENTATION (B1 and above) The course is intended for managers or business people who take part in meetings conducted in English and need to gain confidence in dealing with their colleagues, employees or clients. f f Learn phrases and expressions used in negotiations. f f Learn how to be assertive in English. f f Practise various situations that you encounter in which you need to be very confident in your English. Course content f f Difficult situations in communication f f Negotiating tactics f f Proper argumentation f f Assertiveness and polite conduct f f Practical training with real situations HR - HIRING AND FIRING (B1 and above) This course is intended for HR professionals who regularly communicate with their colleagues in English. f f Improve your knowledge of specific HR vocabulary related to finding new employees, as well as ending cooperation f f Share experience and ideas with other HR professionals f f Gain confidence to use English actively at work Course content f f Attracting and finding new employees f f CVs, interviews and assessment centres f f Talking about competencies f f Termination of an employment relationship f f Exit interviews recommended by PRACTICE YOUR PRESENTATION SKILLS (B1 and above) A course in which you can try out various parts of your presentation in practice to ensure that each step is professionally prepared.

f f Gain advanced vocabulary appropriate for each stage of your presentation. f f Learn how to open and close your presentation. f f Try out responding to your audience in English. f f You will give a presentation and receive feedback on your skills. Course content f f Opening and closing a presentation f f Asking questions, rhetorical questions and paraphrasing f f Solving difficult situations when giving a presentation f f Giving a presentation f f Analysis of the participants’ presentations

26 NEGOTIATION AND ARGUMENTATION IN GERMAN (B1 and above) The course is intended for managers or business people who take part in meetings conducted in German and need to gain confidence in dealing with their colleagues, employees or clients. f f Learn phrases and expressions used in negotiations. f f Learn how to be assertive in German. f f Practise various situations that you encounter in which you need to be very confident. Course content f f Difficult situations in communication f f Negotiating tactics f f Proper argumentation f f Assertiveness and polite conduct f f Practical training with real situations TELEPHONE AND EMAIL COMMUNICATION IN GERMAN (B1 and above) The course is designed for everyone who needs to communicate in German at work, in writing or by telephone, whether it’s internally or with a client.

f f You will master the principles and skills related to business correspondence. f f You will overcome your fear of communicating over the phone in a foreign language. f f You will practise the correct phrases and expressions that will make your communication natural and elegant. Course content f f Types of business correspondence f f General structure of business letters and e-mails f f Thanking, complaining, and apologising in writing f f Effective listening f f Teleconference f f Formal and informal expressions f f Analysis of the most frequent phone conversations f f Practising and obtaining feedback from the teacher


28 IN-HOUSE COURSES Language learning tailored to your needs Jakub Hankiewicz Methodologist WHY CHOOSE IN-HOUSE COURSES Year 2014 2015 2016 2017 Number of course days 13 course days 28 course days 85 course days 209 course days f f We organise a number of course days dedicated to various topics each year. f f These can either be a part of your course’s regular lessons, or we can create a special program called an “Academy”, with a specialized language focus. f f Many international companies support their employees’ specialization in foreign languages. Among the companies that do this are Škoda Auto, Česká pojišťovna, Česká spořitelna, KPMG, Globus, HSBC, Equa bank, Auto Palace, and SPX Flow.

Specific needs You can either select a topic from our offer or have a course tailored to your company. Our methodologists will always consult specific requirements for teaching content with a representative of your company. Excellent teachers The best teachers who not only have considerable experience in teaching foreign languages, but also have expertise in the discipline they teach. Interesting format A wide range of activities that ensure you will truly remember the acquired knowledge (roleplays, panel discussions, case studies, video demonstrations, training presentations…) Immediate effect You do not have to wait a year, month or even a week – a day is enough to learn and try out many new language skills that you can then immediately use in practice.

Flexible organisation Topic, place, date, intensity – you can decide these things to make sure the course meets all of your expectations. Authentic materials We like to use authentic documents in our courses, the same as those our participants actually encounter in their work. As output from the course, we also prepare materials that help you apply the gained knowledge in practice. We prepare custom materials tailored to your needs and requirements. From each course, you can take home a comprehensive booklet covering the entire content of the course and vocabulary.

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29 We are happy to prepare other topics in any language according to your needs. WHICH COURSES TO CHOOSE FOR f f Sales Team f f Finance f f Procurement f f HR Negotiation and Argumentation Finance and Banking Negotiation and Argumentation HR - Hiring and Firing Business Meetings Describing Graphs Describing Graphs Daily Life in HR Customer Care Financial Audit Purchasing Cross Culture Sales Skills Accounting f f Back office f f Specific situations f f Specialists f f Everyone Practice Your Presentation Skills Language for the Receptionists Journalism Practice Your Presentation Skills Be Confident on the Phone Business Trips Marketing Be Confident on the Phone Be Confident in Writing Logistics Be Confident in Writing Office Language Law Office Language IT Cross Culture PRICE 1 day course (4x 90 minutes) 16 000 – 20 000 Kč The price of a specific course is determined by an individual calculation based on required parameters (topic, intensity, location, number of courses, etc.). The price always includes management of the course, including needs analysis, employee testing, the course itself, materials for participants and course evaluation. Prices do not include VAT.

30 HOW ARE THE COURSES ORGANISED 1. Select a topic & nominate participants You choose a topic and prepare a list of students (we recommend 4–8 persons / course) 2. Needs analysis Needs analysis – consultation with HR, the individual participants or their managers 3. Set up a date, intensity and location Intensity – we recommend 4x 90 minutes per day, typically for 1 or 2 days Choosing a date – according to your needs Location – teaching directly at your company or premises provided by our language school 4. Feedback After the course – we gather the feedback 5. Language skills testing (if needed) Testing language skills of the participants after the course by the teacher or through mystery shopping / calling


32 LANGUAGE STAYS ABROAD Learning and experiences in one WHY CHOOSE A LANGUAGE STAY ABROAD WITH US Lucie Rysková Product Specialist Overcoming barriers In any activity, the key motivator is knowing “that it was worth it”, and that the knowledge gained can be used in practice. A language stay abroad gives you very strong evidence of that. Maximum concentration No meetings, no colleagues, reports, superiors or clients, a minimum of phone calls and e-mails. Everyone there is trying to do one thing – teach you a foreign language.

Rapid progress Your learning is truly intensive. The courses typically have 5 or more hours of teaching per day and all additional communication is also in the target language. Great benefit A language course abroad is a great combination of work and fun. Use it as a motivational tool for your best employees. Supporting motivation If you decide to study abroad, the decision itself increases your motivation to study. The course will encourage your enthusiasm even more! Guarantee of school quality The schools we cooperate with know how to prepare courses for managers and they provide great teachers who know the target language on a exceptional level. Key features for us are membership of associations, references, feedback from our students, long-term cooperation, a personal visit and knowledge of the school’s personnel.

Consider whether it’s more efficient for you to take an intensive course and apply the new knowledge directly in practice, or to keep developing your language skills continuously in small steps. “ ”

33 HOW ARE THE COURSES ORGANISED Language and location f f English Australia, Ireland, South Africa, Canada, Malta, New Zealand, USA, UK, Cyprus, Barbados f f Spanish Argentina, Ecuador, Guatemala, Chile, Cuba, Columbia, Costa Rica, Mexico, Spain, Venezuela f f French France, Canada, Switzerland, Guadeloupe f f German Germany, Austria, Switzerland f f Italian, Russian, Chinese, Hungarian, Greek, Dutch, Portuguese Target group f f Managers f f Adults f f Young people f f Children Course type f f Individual f f Small group course (2—6 students) f f Group course f f Combined (group teaching in the morning sessions, individual lessons in the afternoon) Teaching focus f f General language f f Business f f Specific requirements (finance, HR, law, technology, IT, etc.) Intensity of teaching f f 20—40 hours / week Transportation f f Plane, train or bus, taxi or another connecting service from the airport Accommodation f f With a family, or in a hotel or apartment Insurance f f Travel insurance and cancellation insurance Visa f f For countries where a visa is required, we will help you with the paperwork PREPARATION OF THE COURSE ƒ ƒ Determining your expectations and requirements ƒ ƒ Information about the location, school, course ƒ ƒ 3–4 weeks before departure ƒ ƒ Ordering and payment ƒ ƒ 1–2 weeks before departure ƒ ƒ Details of the trip (address of your accommodation, map of the city, where to be and when, plane tickets, insurance etc.) ƒ ƒ Start of training + feedback ƒ ƒ Teaching ƒ ƒ Accompanying programme ƒ ƒ End of course ƒ ƒ Back on Saturday or Sunday ƒ ƒ Obtaining detailed feedback ANALYSIS OF NEEDS OFFERS + PRICES SELECTION OF COURSE INFORMATION PACKAGE DEPRATURE AND COURSE RETURN

34 ECS SCOTLAND - EDINBURGH FAVOURITE DESTINATIONS PRICE from 12 700 Kč / week The price stated is for one week without VAT. f f lessons in small groups f f courses for demanding clients f f located in the centre of Edinburgh f f courses which mainly focus on conversation ECS Scotland European Communication Services Scotland (ECS) was established in 1995, it is recognised by the British Council and is a member of the UK English Association. This family school focuses on the most demanding clients. ECS Scotland is located in the centre of Edinburgh in a three-storey renovated building dating from the 18th century. The school has 5 classrooms, a clubroom and a study with a library and Wi-Fi.

Edinburgh Recognised as the capital of Scotland since at least the 15th century, Edinburgh is home to the Scottish Parliament and the seat of the monarchy in Scotland. Historically part of Midlothian, the city has long been a centre of education. Its historical and cultural attractions have made it the United Kingdom‘s second most popular tourist destination, attracting over one million overseas visitors each year Courses: f f Group (intensity 15 – 20 lessons / week) f f Individual (intensity 15 – 25 lessons / week) f f Combined group and individual Accommodation: f f Family f f Family superior

35 THE LANGUAGE ACADEMY - FORT LAUDERDALE PRICE from 25 200 Kč / week The price stated is for one week without VAT. f f lessons in small groups f f prestigious school f f individual care TLA The Language Academy (TLA) is based in the centre of Fort Lauderdale, in close proximity to the main Las Olas Boulevard and 25 minutes from Miami by car. The school has its own Media Centre, which students can use for their individual studies or for dealing with their email correspondence. The Wi-Fi connection is free. The school principal and owner, Marco Pinna, personally oversees that the students at the school are satisfied and that they receive valuable experiences from the courses.

Fort Lauderdale Fort Lauderdale is a prestigious Florida resort with beautiful white sand beaches and an extensive network of canals, thanks to which it has been given the nickname, the “American Venice”. Fort Lauderdale offers many diverse free time activities. You can watch alligators in the Everglades, discover space shuttles at the Kennedy Space Centre, go shopping in one of the biggest shopping malls in the world, Sawgrass Mills, and much more. Courses: f f Group (intensity 20 lessons / week) f f Individual (intensity 20 – 30 lessons / week) f f Combined group and individual Accommodation: f f Family superior f f Apartment

36 ST. GILES - LONDON PRICE from 28 550 Kč / week The price stated is for one week without VAT f f business English courses for managers f f maximum of 5 students per class f f excellent facilities f f in several countries St. Giles The school has a long tradition and extensive experience of teaching English courses for managers. The school was established in 1955, it is recognised by the British Council and moreover it is a founding member of the UK English Association (schools recognised by the British Council). St. Giles London Central is excellently equipped with interactive whiteboards, Wi-Fi and study centre. It is based in a large building dating from the end of the 19th century located in the heart of London, within easy walking distance of famous London sights such as the British Museum, Covent Garden and the West End.

London London is one of the largest European capital cities with numerous interesting cultural and historic sites to visit. You will never be short of something to do in this vibrant city full of an exciting mix of old and new. There are so many iconic landmarks to discover throughout the city. Courses: f f Group (intensity 20 – 35 lessons / week) f f Individual (intensity 20 – 35 lessons / week) f f Combined group and individual Accommodation: f f Family superior f f Hotel

37 INLINGUA - SALZBURG PRICE from 15 080 Kč / week The price stated is for one week without VAT f f extensive experience with courses for managers f f top quality teachers f f well developed methodology InLingua The school has extensive experience of providing German courses for adults and managers and it has top quality teachers and a well- developed methodology. The Inlingua school also teaches foreign languages, where you can get to know German-speaking students. Inlingua Salzburg is based in the pedestrian zone in the centre of the town, and it has 5 classrooms, a clubroom and free Wi-Fi. Salzburg Salzburg is located in southwest Austria on the Salzach River. This wonderful historical town, the birthplace of Mozart, hosts spring and autumn music festivals, theatre performances and diverse museum exhibitions. The main sights definitely include Mozart’s family home, the Hohensalzburg fortress and the Cathedral of Saint Rupert and Saint Virgilius.

Courses: f f Group (intensity 15 – 25 lessons / week) f f Individual (intensity 20 – 30 lessons / week) f f Combined group and individual Accommodation: f f Family f f Guesthouse

38 Combine studying and fun LANGUAGE STAYS IN THE CZECH REPUBLIC HOW IS THE COURSE ORGANISED f f 20 / 30 English lessons f f Groups for beginners as well as advanced students f f Intensive training for 5 - 8 students f f Combination of general and business language f f Focus on the practical use of the language in the working environment and in conversations f f We will gladly adjust the stay according to your needs Location The peace and quiet of nature, relaxation, and qualified teachers. That is all you need to effectively improve your English. Intensity 20 / 30 lessons in 4 / 5 days will help you refresh your knowledge of English; the course may also motivate you for the further regular development of your language skills.

Great price For the price that you would normally pay just for accommodation at the resort, we offer you all the facilities for guests but, most importantly, a language course led by our best teachers. WHY ENGLISH & WELLNESS WEEK

39 PRICE Monday – Friday from 11 790 Kč (30x 45 minutes of teaching) Prices are only guidelines (per person, without VAT, and applicable when 5 or more students attend). THE PRICE INCLUDES f f An intensive English language course f f 4 nights in a Shiraz double or single room f f Full board (from lunch on Monday until lunch on Friday) f f Unlimited access to the wellness / fitness facilities for the entire duration of your stay f f Unlimited rental of sports equipment for the entire duration of your stay f f 2 stretching classes during the course f f Transfer from Počátky (fenced car park) to the resort and back f f 10% discount on all treatments and massages (does not apply to already discounted packages of recommended treatment combinations or massages for two) For more information visit www.katerinaresort.cz/en/ LANGUAGE STAYS AT SVATÁ KATEŘINA RESORT

40 PRICE Thursday – Sunday from 9 850 Kč (20x 45 minutes of teaching) Monday – Friday from 12 790 Kč (30x 45 minutes of teaching) Prices are only guidelines (per person, without VAT, and applicable when 5 or more students attend). LANGUAGE STAYS AT MAXMILIAN LIFESTYLE RESORT LOUČEŇ THE PRICE INCLUDES f f An intensive English language course f f 3 or 4 nights in a double or single room f f Full board f f Unlimited access to the wellness facilities for the entire duration of your stay f f Free admission to the château grounds f f Parking at the hotel f f 10% discount off the services of a professional masseur f f Guided tour of the château for a special price For more information visit https://www.maxmilianresort.cz/en/


42 Modern technology Thanks to modern technology for processing and text formatting, we will always deliver your text in the same format as the original. Deadline guarantee We guarantee to meet the deadline of the job. WE TRANSLATE Just choose the language Martina Holeková Product Specialist ONE SUPPLIER = MORE THAN 80 LANGUAGES TRANSLATION AND INTERPRETING Not only language education but also complex translation and interpreting services all by one supplier. Wide array of services f f Translation of general and specialized texts f f Translation with judicial verification f f Proofreading f f Transcription (from an audio file, or from other scripts into Latin script) and/or subtitling f f Regular and express deadlines f f Translation between various languages f f Interpreting services (including necessary technical equipment) f f General and specialised texts f f Product sheets, manuals f f Marketing materials, web pages and other materials f f Videomaterials f f Internal company documents f f Contracts, business correspondence, credentials f f Documents with legalisation A translator always picks the expression that he or she believes best fits the overall context. But in most languages, one particular word can be often translated by several different synonyms, which is why we work with translation memories and terminology glossaries for each of our clients. This means that we can keep track of preferred expressions and that the texts and terminology used are consistent.

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43 TAILOR-MADE TRANSLATION GLOSSARY The client glossary contains specific terms used by your company (names of products, job positions, processes, etc.) and the approved and prohibited translations of certain terms. We will create the glossary on the fly based on translations we have already done for you. If you already have your own company glossary or a list of terminology used in a given field in a set foreign language, just send it to us. PRICE Translations to Czech from En, Ge, Sk from other languages 340 Kč from 360 Kč Translations from Czech to En, Ge, Sk to other languages 380 Kč from 420 Kč with notary verification from 480 Kč Express charges within 48 hours within 24 hours 30 % 50 % Interpreting up to 4 hours 4 – 8 hours from 6 000 Kč from 10 500 Kč The price of a translation includes: f f Translation by a translator experienced in the field f f Proofreading by an internal translator f f Fact checking (consistency of translation, numbers etc.) f f Adjusting the format to match the original (according to type of sent document) Prices exclude VAT. Translation prices are per 1 standard page = 1,800 characters including spaces. For regular cooperation, we will prepare an individual quotation for you.

44 We have been cooperating with JCL for several years. We are a very technical focussed company and highly appreciate that JCL translators know our scientific terminology and so we can be sure that they will do all translations in accordance with the technical terms. Actions and reactions are quick and we always get a response to our demand within 2 hours. Meeting deadlines is an automatic service. Renata Štieglerová Schindler JCL has been providing our company with language services for a long time - specifically they provide us with language courses and translation. In general, we are very satisfied with the cooperation, the deadline of translation is always respected and sometimes we use the express service or translations with a notary verification and signature. In case of specific requirements, JCL always comes up with a quality proposal for solutions.

Lucie Dýnková Office Depot Cooperation with James Cook Languages was a step in the right direction for our company PepsiCo s.r.o. JCL services are always provided on time and in the highest quality. JCL employees are helpful and customer oriented. We look forward to our continuing cooperation. Jana Mišovicová PepsiCo REFERENCES


46 The best for the best Ludmila Lukešová Key Account Manager PREMIUM LANGUAGE CONSULTING Language of Leadership f f Motivational speeches f f Crisis communication f f Mentoring and coaching International Business Partners f f Business meetings f f International meetings f f Acquisitions and purchases Language Performance Feedback f f Livecoachingduringameetingorpresentation f f Analysis of written communication f f Activities recommended for future development Public Speaking and Presenting f f International conferences f f Company events f f Product presentations In/Formal Networking f f VIP hospitality (eg. golf, horse races) f f Business dinners f f Informal meetings Language Nuances f f Exact terms f f Strong and weak expressions and phrases f f Cross culture Premium Language Consulting is not a regular class, it is a consultation and individual language mentoring which is tailor-made according to the client’s needs. A specification of this service is the high professionalism of the mentors, with maximum emphasis on meeting the demanding requirements of any client, time customisation and flexibility. The consulting can be provided in English, German or Czech.

This service is primarily intended for top management, business and financial directors or CEOs who have very little time and often don’t want regular language training, for example because their language skills are quite advanced and they only need specific consultations. WHO THIS SERVICE IS FOR “ ”

47 PRICE Standard price: 60 minutes 2 899 Kč The price is without VAT. The initial consultation is free. The price will always be calculated individually according to the requirements (topics, intensity, location, number of consultations, preparation of the mentor etc.) The exact price will always be calculated specifically for you. For long-term use of the service we can set special price conditions. The price always includes the services, including analysis of client needs and time and overall performance of services REFERENCES The director for Central and Eastern Europe of one of the biggest brewery companies in the world prepared for motivational speeches to the individual managers of local companies in the context of restructuring the company. The preparation took 12 half-day meetings with our language coach during which they practised the specific speeches and prepared for possible reactions.

The technical director of an international automotive company prepared for a speech for the opening ceremony of a new model on the market at the Geneva Motor Show. They had two weekend meetings, during which the emphasis was on fluency and elegance of speech, taking into account the importance of the event.



50 Any other demands f f We offer top-range e-learning. f f www.onlinejazyky.cz f f A tool for practising language skills and knowledge. f f Six world languages, general and specialised courses. f f If you need e-learning with a specific content (focused on a particular thematic area), we will be happy to prepare it for you. f f One year of teaching entails more than 100 hours of instruction and practice and over 1,200 new words and phrases. f f E-learning is an interactive option for self-study, but we recommend it as a complementary tool to conventional training with a teacher, not as a separate product.

f f If you are really busy or travel a lot we will gladly prepare Skype lessons for you. f f If you miss your lesson or you can’t attend it, you can have it with your teacher through Skype. E-LEARNING SKYPE LESSONS

51 f f We are certified to prepare students for ESOL exams from the University of Cambridge. f f We offer preparation courses for exams in which the concept of the course corresponds to the target test; lessons also include practice (mock) tests. f f We arrange all the registration paperwork for most international tests. 95% student success rate in 2017 a motivational training element a form of measuring language levels or progress f f We offer our clients the independent testing of employees or candidates in the recruitment process. f f A standard part of testing is a language test and a personal interview in the given language for the comprehensive testing of both active and passive language skills.

f f Results according to the Common European Framework of Reference for Languages are supplemented with verbal commentary and recommendations for future study. f f Fast, economical and flexible solutions. INDEPENDENT AUDIT, RECRUITMENT TESTING INTERNATIONAL EXAMS

52 f f Differences between various cultures and nations for those moving abroad, including to the Czech Republic. f f Personalised courses compare the cultures, communication, customs and environment of the relevant countries. f f This type of course is used primarily by multinational corporations and Czech firms that do a great deal of business in foreign markets. CROSS CULTURE TRAINING

53 James Cook Languages s.r.o. Tel.: +420 226 200 022, +420 774 784 066 E-mail: jazyky@jcl.cz IČ: 26753456, DIČ: CZ26753456 Web: www.jcl.cz Follow us on social media: CZECH REPUBLIC Prague (headquarters) Florentinum (reception C) Na Florenci 2116/15 110 00 Praha 1 Brno Dům Jakub Jakubské náměstí 127/5 602 00 Brno Ostrava 28. října 3346/91 702 00 Ostrava Mladá Boleslav Václavkova 1115 293 01 Mladá Boleslav SLOVAKIA Bratislava Laurinská 18 811 01 Bratislava POLAND Warsaw ul. Wilcza 31 lok. 5 00-544 Warszawa CONTACT In case of misprints, we reserve the right to make any changes to the information in this catalogue.

www.jcl.cz James Cook Languages s.r.o. Florentinum Na Florenci 2116/15 110 00 Praha 1

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