A greater cloud has formed - AUTUMN 2019 - Taranaki Chamber of Commerce
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A greater cloud
has formed.
COVERING THE IT REQUIREMENTS
OF TARANAKI AND BEYOND.
AUTUMN 2019
FROM THE CEO From Naki Cloud to
Well-known New Plymouth-based IT Company ‘Naki Cloud’ has become
Arun Chaudhari “OurCloud’’.
KIA ORA KOUTOU
CEO team – at the moment – with Eddie and
in-house OurCloud technical genius Steve
Collet working with many new clients.
We mourn the loss of the victims of There were a lot of changes in the last While we focus on a sustainable future, it Steve is one of those rare beings who
the Christchurch shootings. This evil 12 months in our social, political and is important to recognise the enormous can rightly be recognised as an IT expert, check out their systems we can advise
and abhorrent act has stunned us all. business environments. Globally, the contribution of the industries that raised but also has great people skills and can them whether they’re getting good value
Businesses and communities around world is far more conscious of its carbon Taranaki’s position to being a sought-after make the confoundingly complex easy-to for money. “One of our guys will go in and
Taranaki and indeed, around the world, footprint and New Zealand’s focus on a tourist and events destination. Farming understand. check it out and he can tell very quickly if
showed massive support for those directly low carbon emissions economy is strong. and petroleum were two main contributing they’re up to speed. If everything is good,
It’s all about service, says Eddie. Since we tell them that. If it’s not, we can save
affected. Kiwis are hugely compassionate Businesses are embracing this concept in sectors and they will continue to play a General manager Eddie Daly emphasises he arrived from Wanganui 18 months a business thousands of dollars a year,
and caring people and will do what it takes Taranaki. significant role in our future as we seek to nothing else has changed and their ago, he’s made a point of continuing something we’ve already done for many
to comfort others. minimise their carbon footprint. rapidly-growing number of commercial
The launch of the Hydrogen Roadmap OurCloud’s can-do attitude. “That means Taranaki businesses.
and residential customers can expect nothing is a problem. A happy customer
The New Year brings a couple of new for Taranaki by the Prime Minister We have exciting annual events lining
the same expert IT solutions and friendly tells others and that’s why we’ve grown Eddie says recent legislative changes to
faces to the Chamber team. We welcome was a significant event to indicate the up this year for all of Taranaki; Top Shop
service they’ve become accustomed to. so much in the last year. Australian law concerning saved data,
our new Membership Coordinator Lorraine Government’s interest in this important Awards, the Business Showcase and
Harding, who joins the Chamber after fuel source for the future. the 25th anniversary of the Business ostensibly because of security concerns
“We made the change for a couple of “We go to a potential client and say “tell
having worked locally for 14 years at Excellence Awards. We look forward to with terrorism, mean it is an advantage
reasons, and it’s certainly a part of our us what you want’.’’
Powerco. We also welcome our new Young Future focus is as critical for the Chamber seeing you there. to be using New Zealand-based IT firms
strategic plan,’’ said Eddie. “When the
Enterprise Scheme Regional Coordinator as it is for your business. We just such as OurCloud
business started just five years ago it was “Unlike the big national IT firms we’re not
Katja Eager, who was the Founding Chair completed a two-week national road show Thank you for your support. Be involved,
a regional business with a local market bound by process and if I can do the deal “It was only passed in December last
of the Taranaki Gifted Community Trust. with Tané Hunter from Future Crunch. be engaged. Let’s do better business
and the name Naki Cloud was fine. then and there I’ll do it on the spot.’’ year, but the Australian Government
Read more about them in this magazine. Tané spoke to audiences around the together!
country about the future of work and what Eddie says the IT world has changed is now entitled to have access to the
“But as we’ve grown rapidly we are getting
We thank Rebecca Johnson and Miranda businesses can do to adapt. This tour was Arohanui Encryption key to have that data.
a lot of clients from outside Taranaki. dramatically for businesses in recent
Williams for their valuable contributions to sponsored by Augusta Capital. We now have facilities in Whanganui and years. “So if you are in a sensitive business
the Chamber over the last few years. Hamilton and it’s time we had a name that
“In the past it has basically meant a and your data is stored on Amazon Web
actually demonstrated that.’’ services in Australia or Azure, your data
business having a computer in the
corner and an in-house IT person who is may not be safe and you would never
WELCOME TO OUR NEW MEMBERS • Eat a Rainbow Ltd • Platinum Services Group Eddie says the other reason was cultural.
responsible for it. No disrespect to those know if your data has been accessed
• Fairview Hawera • Ravensdown Ltd “We became aware that the name ‘Naki,’ because they don’t even need to advise
• 4M Consulting (NZ) Limited guys but they don’t have the overall vast
• Greg Brown Master Painter • Stephenson and Turner New Zealand Ltd an obvious abbreviation of Taranaki, was you. It is so intrusive,’’ says Eddie.
• Area 41 array of knowledge to know what can
• House of Beds New Plymouth • Supporting Families in Mental Illness insensitive and even offensive to some,
• Bzee Beez actually be achieved these days. With OurCloud, the data is not subject to
• India Today Taranaki, Incorporated particularly Iwi and the last thing we want
• Central Audiology Taranaki that regime.
• Kudos Clothing • The Jewel and the Jeweller to do is upset anyone.’’ “We are now a one-stop shop and can
• Donaldson Brown Insurance Brokers
• McKechnie Aluminium Solutions Ltd • Tui Landscape Services offer all of the services. Not only can
• Dr Varghese Chakko Nettikaden - That’s just one reason why OurCloud
• Navigation Homes Taranaki • Velk Eddie says after discussions with Iwi we do everything, but we can save
Friend of the Chamber counts the Taranaki Chamber of
• NZ Safety Blackwoods clients “Naki’ was dropped and the you money by looking for tailor-made Commerce among its many clients and
company is now “ OurCloud’’. solutions – that’s the difference in 2019. sponsors the Technology category at the
TARANAKI CHAMBER OF COMMERCE As part of its rebranding, their premises OurCloud is happy to give any business a TSB Chamber of Commerce Business
Chamber House, 42 Egmont Street, PO Box 2, New Plymouth 4340 I PH: +64 6 759 9080 I FAX: +64 6 759 9145 I www.taranakichamber.co.nz at 256 Devon St East were expanded “free IT health check’’, says Eddie. Excellence Awards every year.
CEO BARA & EVENTS COORDINATOR Gaylene Findlay – BDO Taranaki and given a stylish makeover. The plush,
Arun Chaudhari Michelle Brennan spacious surroundings make it a pleasure “If a business rings us and asks us to
Shane Devlin – Graphix
ceo@taranakichamber.co.nz I 027 279 5161 michelle@taranakichamber.co.nz I 021 710 950
Will Downey – Govett Quilliam
to visit and do business in.
PARTNERSHIP MANAGER ADMINISTRATOR Hayden Wano – Tui Ora
Maura Young Julia Collins The premises are shared with Speedster,
Campbell Third – TSB an Internet Service Provider which is a
maura@taranakichamber.co.nz I 021 284 0062 julia@taranakichamber.co.nz
Deborah Tawa – Beach Street subsidiary of OurCloud.
MEMBERSHIP COORDINATOR YOUNG ENTERPRISE SCHEME COORDINATOR Motel Apartments
Lorraine Harding Katja Eager “Their business is totally different, but
EDITOR
lorraine@taranakichamber.co.nz I 021 247 6432 katja@taranakichamber.co.nz I 021 170 2477
Gordon Brown - Get it write!
complementary, and is part of the growth
MARKETING & COMMUNICATIONS COORDINATOR CURRENT BOARD MEMBERS www.writingservicesltd.co.nz in both our residential and corporate
Abbie Southcombe Chair – Sophie Braggins, Govett Quilliam clients.’’
DESIGN & PRINT
abbie@taranakichamber.co.nz I 027 613 0268 Deputy Chair – Daniel Fleming Graphix I www.graphix.co.nz
EVENT COORDINATOR King and Queen Hotel Suites The interesting thing about OurCloud is
Jessica Parker Cameron Twigley – BTW Company TO ADVERTISE IN THIS MAGAZINE that they don’t have a specialised sales
jessica@taranakichamber.co.nz I 021 821 262 Contact: abbie@taranakichamber.co.nz
David Leuthart - Timberco
1 TARANAKI BUSINESS REVIEW AUTUMN 2019 AUTUMN 2019 TARANAKI BUSINESS REVIEW 3
expose your business with us
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Whether you are an old-hand at expos working with small business, corporate, not-for-profit, and public
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Case study:
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seemlesslessly integrated with Powerco’s ongoing development of
06 759 8957 | info@tgmcreative.co.nz The Financial Times, in its forecast for the future of business, states collaborative and culture-enhancing workspaces.
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tgm
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So where do we begin this transformation of workplace?
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Luckily you are not alone. Attracting and retaining top talent to design facilitates connectivity, and inter-team engagement whilst
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migration has always been a part of Taranaki’s story but it now Because this site provides electicity to over 300,000 homes
comes with some direct challenges to the workplace environments throughout New Zealand, as well as over 100,000 gas connections,
we offer these new generations and new arrivals. infrastructural resilience in the face of a disastrous event is key.
Achieving mission critical infrastructural design requires special
• What do our workspaces say about our business and culture? attention to robust building performance, and tailored solutions. This
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Who are tgm? there a way to engage our staff so they can have a sense of
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We’re a Taranaki-based creative agency with a team • How do we create performance environments and avoid design company culture, Powerco is prepared and ready to face the
of really nice people, who love what we do. We by committee, or maybe just the loudest voices at the table? challenges of tomorrow. Are you?
provide you with creative solutions that help your
business stand out from the crowd, achieve your
goals and connect with your customers.
Let’s work together.
P 06 757 3200 E office@boon.co.nz BOON.CO.NZ
NEW
Solutions from Implement
What do you want your training
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“What if we “What if
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HURRICANE PRODUCTS LTD It’s no coincidence Pepsi, Coca Cola and companies move towards environmentally
COULD HAVE BEEN ONE OF Nissan – to name just a few – exclusively friendly solutions,’’ says Jeff.
It is Implement’s 15th Birthday! TARANAKI’S BEST KEPT SECRETS, use the EP products in their storage and
In Taranaki, expert after sales service is
2 BUT AN INCREASING NUMBER distribution centres worldwide.
provided by Hurricane’s service agents,
NEW MANAGER OR SUPERVISOR OF TARANAKI BUSINESSES USE
Fifteen years ago, Shona Shona is a huge advocate for “If someone drops off a pallet with a Forklift Specialty Services in Bell Block.
the Chamber concept and is now The LMA Programme “SUCCESS STRATEGIES THEIR QUALITY RANGE OF EP tonne of goods on it, you’re going to have
Glentworth explored the FOR TEAM LEADERS AND SUPERVISORS”
exploring options in Palmerston North, (SSTLS for short) covers all the key people skills FORKLIFTS, ELECTRIC STACKERS, to shift it somehow,’’ says Jeff. “From So if you want to Move it! Stack it! Store
idea of working for herself beginning with joining the Manawatu that managers and it! Pick it! Hurricane Products have the
PALLET TRUCKS, OR ORDER 500kg to 10 tonnes, we can lift it,’’ he
and Implement was born chamber. supervisors need.
answer.
PICKERS IN THEIR WAREHOUSES says with a smile.
in March 2004. The idea She has a 20-year history with the OR DISTRIBUTION CENTRES.
and the name came about Chamber, beginning with judging “These days OSH and ACC don’t want Hurricane Products are also importers
after talking to a colleague business awards in 1998, while 3 Within New Zealand, they are sole anyone lifting anything over 20 kgs, of Parsun Outboard motors and Italian
about the prospect of going working at Kiwi Dairies in Hāwera. importers of the EP range distributing especially going up or down on ladders designed Benelli E-bikes.
She has been a judge most years since CREATE A STRONGER TEAM
it alone. He had found that then – only missing a couple of years Five Behaviours of OR Personalised throughout Taranaki, and supply outside so you need the right equipment to do
For more information contact Jeff or
businesses struggled with cohesive teams is a workshops to address of Taranaki through franchisees. the job these days.’’
while at Practical Education because DiSC based evaluation the issues you have Robyn at Hurricane Products on
implementation and he knew they entered the awards, and while tool and series of identified. We can EP Equipment is a proven quality 06 759 1990 or email
workshops to help work with you to international brand that provides top EP forklifts come with diesel, LPG or
that was something Shona Chamber Chair. your team grow. your timeframe and electric motors and Jeff keeps up with the info@hurricaneproducts.co.nz
was good at. Her history with the Chamber is: budget. of the range products to handle the
toughest demands. And the quality of the latest technology with annual visits to the
• Board member 2003 to 2010
She looked at all the things she had
done in the corporate world and • Chair 2009-2011
equipment is matched by the competitive
pricing and excellent service, including a
EP factories.
BE IN TO WIN!
Organisational Development was the • Sponsor of Employer of Choice 4 two-year or 2000 hours warranty.
“I know personal contact with our
STOP PRESS: Hurricane Products are
area she enjoyed the most and had a (Business Awards) 2005-2010 manufacturers builds a strong
good track record in and Implement
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relationship that benefits us all. With giving away an EPT20-18EHJ (pictured)
• Sponsor and Mentor of YES scheme The LMA Programme LEADING FOR RESULTS Jeff and Robyn Strampel have been in FREE.
began its journey with the concept is for senior managers to build quality products and the factories’
of “Implementing Strategy through • Acting GM 2007 on their leadership skills. business in New Plymouth for 30 years backing, our customers can have Anyone buying a new EP Unit valued at
People.” • Acting CEO 2014 and they own and operate the business, confidence in purchasing our products.’’
based in Unit 13 at 477 Devon St East, over $11,500.00, before
Over the past 15 years Implement • Volunteer for Americarna (Helping
has adapted how that has been organise the country fair) in first two Strandon. They know how good their Jeff will visit potential customers to 31 May, gets a FREE EPT20-
delivered, according to the economic years of its development 5 products are – and back them to the hilt. assess their needs and advise the best 18EHJ Pallet truck valued at
times, what businesses wanted and • Currently Regional Partner – People LEARNING WITH LIMITED TIME & MONEY options and it’s free! $2395 + GST!
what Shona has the most fun doing. and Culture, since 2016. A combination of implement on-line programmes
But the core principle of Strategy and your own discussions and workshops
Shona says the Chamber has been – a cost effective in-house solution.
“Lithium batteries are becoming
through People has not wavered, the preferred source of power, as
a key part of her business and
Shona believes that where Implement
encourages everyone to get involved
is now, with the LMA training business
to get the best out of their Chamber
supported by individual coaching and
facilitation is just perfect and looks
membership. “In a small region like 6
Taranaki, we are blessed to have a BETTER PROCESSES FOR NEW STAFF
forward to delivering the same for a
strong chamber who can connect
few years more. Review your orientation programme and develop
businesses and advocate on our customised on-line training.
Also, throughout that time, she behalf.”
has been heavily involved with the
Taranaki Chamber of Commerce.
When you deal with Hurricane Products
you’re dealing with the owners.
ation and dates
la t e st co urse inform “The reality is EP is a trusted, award-
ent.co.n z for
Che ck Implem winning international brand based on
Get in touch – Shona Glentworth quality and affordability,’’ says Jeff.
06 769 9500 // 0274 536 928 // shona@implement.co.nz
implement.co.nz // implementonline.co.nz AUTUMN 2019 TARANAKI BUSINESS REVIEW 7
TWO NEW OFFERINGS FROM PROFORMAC
TECHNOLOGIES
Ever since computers were invented the the country. As part of this agreement Learner Me caters for individuals and
pace of change has been extrordinary. Proformac is now the regional support businessses and they are happy to tailor-
partner for HP Enterprise Servers, make training to fit any employer’s or
One of the companies embracing the Ingenico, Fuji Xerox, Kyocera, Mcdonals organisation’s needs.
revolution in Taranaki is Proformac POS systems and more. Simon says,
Technologies. The award-winning team “Most of the repair services for the bigger Sachin says, “It’s all about providing people
at Proformac has always been at the brands run through the bigger cities. We with a cost and time efficient solution for
forefront of changes with its own evolving are proud that we can bring these services upskilling’’.
developments and now to our region. This will improve the
Suman talks about the business
technology experience for the business
have two new concepts sure to be popular application:
community in Taranaki. We were already
with Taranaki businesses and organisations.
part of the Apple Consultants network “Learner Me can develop training for
Director Simon Singh explains how the first in NZ an Apple Authorised Reseller and companies that have software that’s
offering, the “Bullet Package’’ works. Microsoft Silver Partner”. specifically used in that company. This
makes it easier to train any new employee
“For a fixed monthly charge we take care of Quite simply, Proformac’s systems are
whenever there is staff turnover.”
an organisation’s total technology needs,’’ world class and the canny owners of IVHQ,
he says. Symons Transport Group and Revital Learner Me is also developing software
amonst other leading companies already simulation-based training.
Company founder and director Suman know this.
Modgill points out an Simon says,“Simulation based
obvious benefit for anyone training is the most effective
Energy City Ford
taking up the monthly set method of training as it allows
fee: students to learn in a practical
108 Courtenay Street | NEW PLYMOUTH | P 06 757 5639 | energyford.co.nz way”.
“It’s in our own interest to
ensure everything is running Suman says, “It’s not wonder
smoothly. As we only charge that airline pilots are trained to
a monthly fee we don’t fly using simulators. They don’t
charge every time we go to just learn from books, and do
the client, so the onus is on exams, they learn in a hands
JONATHAN Quarterly Comment - Hydrogen us to make sure everything on way”.
is running as well as it can.’’
The It’s a brand new package
The energy
energy sector
sector inin New
New Zealand
Zealand is is undergoing
undergoing significant
significant review
review
YOUNG
and
and potential
potential transition
transition asas we
we head
head towards
towards a a lower
lower carbon
carbon future.
future. Simon agrees “Most and exclusive to Proformac.
businesses can then also Simon says,“We have had
What
What hashas enabled
enabled New New Zealand
Zealand to to have
have such
such a a high
high level
level ofof plan how much they will great results working with
renewables
renewables is is the
the broad
broad energy
energy mixmix wewe have,
have, such
such as as hydro,
MP FOR
hydro, have to spend on their IT organisations that are
geothermal,
geothermal, wind,
wind, solar
solar and
and thermal
thermal generation.
generation. Often
Often noted,
noted, itit
is requirements in any one year, without any responsible for getting people retrained so
is the reliability of thermal that enables our development of
the reliability of thermal that enables our development of less
less
BUT WAIT . . .
NEW PLYMOUTH
reliable surprises. We cover absolutely everything, they can re-enter the workforce”.
reliable renewables
renewables by by providing
providing strong
strong backup.
backup.
The
The hydrogen
hydrogen story
story people
people are
are hearing
hearing more
more about
about isis interesting
interesting
from providing the internet, phones,
servers, computers, printers, websites,
THERE’S MORE The advantages for business owners are
with
with three
three ‘types’
‘types’ of of hydrogen
hydrogen possible.
possible. Green
Green hydrogen,
hydrogen, made made many. Learner Me training is cost effective,
from
from renewable
renewable electricity,
electricity, with
with zero
zero carbon.
carbon. Blue
Blue hydrogen,
hydrogen, made made
basically anything to do with technology.’’ LEARNER ME time saving, self-paced and can be done at
from
from natural
natural gas,
gas, with
with CO2
CO2 captured
captured and and reused
reused or or stored.
stored. Brown
Brown This allows businesses to take the their own premises, in the comfort of their
hydrogen, Another exciting innovation developed by
hydrogen, made
made withwith CO2
CO2 emitted.
emitted. uncertainty out of budgeting for IT. Also, if Proformac director Simon Singh is Learner own home or at Learner Me’s premises
The
The UK Climate Change Commission are
UK Climate Change Commission are advocating
advocating they they pursue
pursue you lease it from us your IT expense can Me. located in the same building as Proformac.
the
the development of blue hydrogen in the first instance, to
development of blue hydrogen in the first instance, to ensure
ensure be be tax deductible. It’s the best way to
wider
wider uptake
uptake because
because of of more
more favourable
favourable costscosts and
and availability.
availability. future-proof your IT requirements. Sachin Modgill says, “Basically it’s a novel It is part of the quiet revolution that’s taking
II favour
favour blue+green
blue+green approach
approach to to hydrogen
hydrogen and and hope
hope we we can
can dodo learning system which easily allows us to place by harnessing the latest technology
both.
Jonathan Young
both. Simon sums it up well “Our aim is to use Technology in a fun easy to use way to to make the workplace more efficent.
provide excellent value based solutions for educate students”.
our customers and we are also proud to Contact Simon or Sachin for more
state that none of our Bullet clients have Sachin is the son of Suman and Seema information:
ever lost data and there have been no nasty and was working as a Tax consultant in SIMON
Corner
Corner of
of Gill
Gill &
& Liardet
Liardet Streets
Streets surprises.’’ Auckland before taking on Learnerme. He 021 770 701
PO
PO Box
Box 8064,
8064, New
New Plymouth
Plymouth 4342
4342 becomes the second generation of Modgills simon@proformac.co.nz
PP 0606 759
759 1363
1363 Proformac celebrate being in business involved in the business. Learner Me is
EE newplymouthmp@parliament.govt.nz
newplymouthmp@parliament.govt.nz for 30 years this year. To celebrate the filling the gap between business and SACHIN
WW jonathanyoung.national.org.nz
jonathanyoung.national.org.nz anniversary, Proformac recently partnered the education sector by helping prepare 021 032 3492
facebook.com/MPjonathanyoung
facebook.com/MPjonathanyoung with a national support partner for some students for work via their skills based sachin@learnerme.com
jonathanyoungmp
jonathanyoungmp of the major international brands in learning and training platform.
Authorised
Authorised by
by Jonathan
Jonathan Young.
Young. Corner
Corner of
of Liardet
Liardet && Gill
Gill St,
St, New
New Plymouth
Plymouth
AUTUMN 2019 TARANAKI BUSINESS REVIEW 9
NOW
HEAR THIS
(IF YOU CAN)
in reinvesting in their business – and it is Stratford and Hawera as well). We are the
their clients who reap the benefits. largest clinic in Taranaki with eight staff,
and are proud of the fact we are totally
Both Sandra and Hilton, the two directors independent and Taranaki owned.’’
who are working directors, are superbly
qualified. Sandra came to New Zealand They also have the Taranaki Base
as a qualified Medical doctor, but Hospital contract, which is further
retrained as an audiologist, gaining a testimony to their expertise.
masters degree, with honours.
Central Audiology is a member of the
With succession planning in mind, five years New Zealand Independent Audiologists of
ago, they hired Hilton, who was recently New Zealand (IANZ) – the only Taranaki
CENTRAL AUDIOLOGY WERE POPULAR qualified, also with a Masters (naturally with clinic able to be members of the New
WINNERS OF THE BRAND AND honours) from Auckland University. Zealand division of the Australasian
MARKETING EXCELLENCE CATEGORY organisation. That means they are totally
AT LAST YEAR’S TSB TARANAKI Hearing loss can be a major issue in independent of the manufacturing
CHAMBER OF COMMERCE BUSINESS business, especially if it goes untreated, hearing companies, says Sandra.
EXCELLENCE AWARDS. says Hilton.
“We’re free to recommend any brand,’’
It was a well deserved accolade from an “It affects communication and having to Hilton adds.
independent panel of judges, and it didn’t compensate for that by using the other
happen by accident either. senses can lead to fatigue,’’ he says. Technology changes rapidly and once
again, as the region’s leading hearing
Originally established in Stratford by Sandra Having an ageing population means clinic and audiologists, Central Audiology
Pacheco 21 years ago, she and husband hearing loss is more prevalent, but it can pride themselves in keeping up with the
Cliff Lawrence, who are both directors affect anyone of any age. latest trends.
of the business, had an eye on possible
expansion and 12 years ago opened a Sandra points out just how far-ranging Anyone can self-refer, you don’t need a
fulltime clinic in Fulford St, New Plymouth. the problem can be. “We want the best doctor to refer you, so contact the expert
for our patients, so they can be socially team at Taranaki’s top hearing clinic
Since then Central Audiology hasn’t stood interactive and be at their best, that is on Freephone: 0800751 000 or email
still. Two years ago audiologist Hilton really important. office@centralaudiology.co.nz or go
Bridger, still just 28, became a director and to their website and fill out the contact
partner and that coincided with a marketing “If you can’t hear, you can’t laugh - you
form on www.centralaudiology.co.nz/
plan to take the practice to a new level. don’t join groups. Everyone needs contact.’’
contact/
With some expert input from TGM Hilton says most people would not be
Perhaps the final words belong to the
Creative, they’ve done just that and aware of the various funding assistance
business award judges:
there is no better example than their new available from organisations such as
premises at 20 Robe St, beside the New ACC. “The government has several “There has been incredible effort
Plymouth Police Station. different subsidies available. We’re committed to developing all aspects of
always happy to help our clients.’’ the well-thought out marketing plan.
The premises are bright, spacious, tasteful, In-depth analysis and understanding
classy and professional. They are designed Central Audiology is 100 percent
of competitors, international trends,
to put clients at ease and it’s fair to say Taranaki owned and operated, which
strengths and weaknesses, opportunities
the facilities are unparalleled in Taranaki. means they don’t have any allegiance
and threats have all led to an excellent
to the large multi-national players in the
understanding of what Central Audiology
For New Plymouth people, Central industry who tie up many clinics, which in
can offer its customers, what it stands
Audiology’s new premises could hardly essence become their own retail outlets
for, where it can obtain a competitive
be more central or visible, being on the selling their own products.
advantage, what its target markets are
corner of Powderham and Robe Streets.
That’s fine, Sandra and Hilton, are quick to and how it can grow in the future.’’
It’s a capital-intensive industry, but point out. “But it’s important people know
They couldn’t have put it better themselves!
Sandra, Cliff and Hilton had no hesitation we only service this region (with clinics in
10 TARANAKI BUSINESS REVIEW AUTUMN 2019 AUTUMN 2019 TARANAKI BUSINESS REVIEW 11
GREATER
THAN A RADIO STATION
NZME MEANS LOTS OF DIFFERENT and are just a few examples of our wanting to invest in growth. For more
THINGS TO DIFFERENT PEOPLE. commitment to Taranaki,’’ says Tracey. information, contact Tracey or one of
her team at Broadcasting House, Cnr
That’s understandable, because it’s the “We have a great connection with Brougham and Powderham Streets,
perfect example of a modern, multi-media Taranaki people and a lot of our New Plymouth 06 7592460
business that’s moved with the times. sponsorships are about that; whether it’s
Taranaki rugby, Little Theatre, Operatic,
NZME stands for New Zealand Media and
Entertainment, which sums it up rather
the Mountaineers Basketball team or the A NEW TEAM
well.
Multi-Ethnic Extravaganza – to name just
a few. We want everyone to do well.’’
MEMBER
Meet Brendon Rei,
Many will remember the name of its “We’re about forming relationships and NZME Taranaki’s
predecessor Radio Taranaki, and while assisting their business or organisation to newest media
Taranaki communities are still at the grow. ‘’ specialist.
heart of the operation, there’s far more to
it these days, though it’s still on the same To make that happen, NZME has a He carved an
site, at the corner of Powderham and formidable presence in the region, with enviable reputation
Brougham Streets. seven radio stations in Taranaki, plus the in the industry in Auckland over the
Time
Stratford Press community newspaper last 15 years, but the lure of returning
Taranaki regional sales and, of course, the New Zealand Herald. to Taranaki proved irresistible.
manager Tracey Blake
says a lot of people Then there’s their impressive number of “I came home because I have always
don’t realise they are rapidly-growing digital platforms including wanted to settle with my family
local. recruitment and HR site Yudu and where it all began for me and the
to be
property platform One Roof. timing was right. The lifestyle here
“And we always will be local,’’ she says is 100% better than what we had in
with some feeling. “The Stratford Press is a fiercely popular Auckland. We are now TIME RICH!
little paper, and has a readership that It’s great!’’
In reality, they have the best of both goes way beyond Stratford, being
worlds, with a national team behind them distributed throughout Taranaki,’’ Brendon says family is important
Inspired.
offering expertise at all levels. explains Tracey. to him and wife Lucy. “Making sure
Tracey says it starts with her team our sons get to enjoy the type of
“People always like to read about upbringing I had when I was growing
building relationships with Taranaki themselves and events happening locally
people, their communities and the up in Patea is what matters.”
and editor Ilona Hanne does a brilliant job.’’
business world. As far as work is concerned, Brendon is
While other print media companies looking forward to using his experience
Popular Radio Hokonui host Bryan reduced their local content and resources,
Vickery sits in on the interview, as he to good use in helping his clients.
NZME stays committed to the region.
is very much part of the mix at NZME. “I’ve dealt with a lot of businesses
The Monica Brewster Evenings in association with He’s been instrumental in bringing “People say print media is dying, and in a variety of industries, from
social media to Radio Hokonui and his that’s true about many daily newspapers SMEs with modest budgets to
Govett Quilliam bring an impressive array of national and
interviews, which he videos with local but I’m sure there will always be a place large corporates with seven-figure
international artists and cultural thinkers to New Plymouth. personalities, are followed by many on for community papers.’’ advertising strategies.’’
Facebook.
Enjoy a unique, intimate performance, talk and discussion, Integrity is everything to Tracey and she’s “I like to look at businesses to see
and an opportunity to meet the speaker. It’s just one example of the local flavour proud to say that’s a quality all her team where I can make the best possible
which dominates NZME in Taranaki. Right possess. “We can advise on the best way difference with the tools and assets
TUESDAYS: 16 APRIL | 21 MAY | 11 JUNE | 16 JULY on cue, well-known veteran broadcaster to invest in growing their business. Our at my disposal.’’
Phil Quinney walks past on his way specialists will provide the best package
Tickets available at www.govettbrewster.com to record a segment for his popular and mix of the many different media Keen sports fans will recognise the
Saturday morning Sporting Breakfast platforms out there. name Rei, and yes, he’s a cousin of
Show on Newstalk ZB. That’s followed up Michael Campbell, who won the US
by his Saturday afternoon sports results “We have a fabulous client and content Open in 2005.
Where law meets life. service. team and we have a fulltime promotional
person with about 12 part-timers to back Contact Brendon at 06 759 2473,
www.thelawyers.nz (06) 768-3700 “Then there’s Emma Helleur our day-time her up, we are right into promotions. ‘’ 027 215 7638 or
announcer on the Hits from 9am to 3pm brendon.rei@nzme.co.nz
weekdays. They are all incredibly popular It’s a compelling case for any business
AUTUMN 2019 TARANAKI BUSINESS REVIEW 13
AUTUMN QUESTIONS
ABOUT TAX YOUR
MAN OF
March and April bring about a
change in seasons and often a change
in things tax-related. The end of the are using the right tax code or
MANY
financial year for most means time to receiving the right amount of Working for internet,
think year-end tax adjustments and new Families tax credits. insurance costs, etc, you
tax rules from 1 April. claim a flat rate per square metre of your
If you use supported Payroll Software, it
home office. The rate is prescribed by
MEDIA
Here’s a few questions we’ve been can be as easy as pressing a button once
asked: IRD and is $41.10 per square metre for
you’ve posted your pay run and your
the 2017/18 year.
payday filing is done. You’ll also need
WHAT DO I NEED TO DO BEFORE THE to send new and departing employee
TALENTS
END OF THE YEAR? The original method is
birthdates and addresses to IRD with more advantageous if
There are a few things to consider but your payday filing returns. If your annual
here are some key tasks. If you’ve got bad you have high mortgage THERE’S NOTHING LIKE A SALESMAN WHO EVEN SELLS THINGS
PAYE cost is over $50,000 you must file interest and R&M costs,
debts, write them off before 31 March. If TO HIMSELF! AND THAT’S JUST WHAT BRUCE GATWARD-COOK
electronically. but it’s worth comparing
you hold a lot of stock, you may want to DID AT THE START OF THE NEW MILLENNIUM WHEN HE DECIDED
do a stock take. I say may because if the the two. IT WAS TIME TO RETURN TO HIS ROOTS IN TARANAKI.
You don’t need to pay IRD any earlier.
cost of your stock is less than $10,000, Payment is still due on the 20th of the If you want to know
you can use last year’s closing stock value following month (or 5th and 20th of the more, call Dion Herlihy,
as this year’s closing stock. If you’ve got month for twice monthly payers). Brent Abbott or Tom
jobs on the go at 31 March, you’ll need to It came in the form of Destination And those skills he uses today with his
Butler today.
work out your Work in Progress too. These
things all impact on your profit and your
WHAT COSTS CAN I CLAIM FROM
HAVING AN OFFICE AT HOME? Dion Herlihy
Taranaki – the agency that won the
region’s first tourism marketing contract
Taranaki clients as the sole director
and owner of Adviso Media, specialising GIVING
tax. It’s important to get it right. You can claim a portion of your rates,
insurance, power, phone and internet
Director – and for whom Bruce was a director
and its Communications Manager.
in multi-media, advertising, video and
TV production and public relations. BACK TO THE
WHAT’S THIS PAYDAY FILING PALAVER
AND WHY ARE WE DOING IT?
charges, and mortgage interest.
“I was commuting from Auckland “We are in a multi-media world and it’s COMMUNITY
It’s not a palaver. Actually, if it’s done right, There is a newer, simpler method regularly before I realised I’d sold all about getting the right message out There’s another side to Bruce
it’s incredibly easy. From 1 April employers available from the start of the 2017/18 Taranaki ‘s attractions to myself and to the right audience using the right Gatward-Cook.
need to send employment information (eg. year called the ‘square metre rate decided to live here fulltime in New media,’’ says Bruce.
your PAYE and other deductions) to IRD method”. Here, you still claim a portion Plymouth in 2004,” Bruce remembers. He genuinely cares about the
of your home premise costs such as “It all starts with the right key message. community and also works for
after every payday. It’s so that IRD have
rates, mortgage interest or rent. But “The surf, the mountain and the green So many people think they can write several charities at friendly,
the most up to date information possible
instead of tallying up your power, phone, fields of Taranaki were unbeatable because they can speak, but it’s a discounted rates – simply
so they can ensure taxpayers, for example,
while also being a great place to do deceptively simple art to write key because he chooses to..
business without the pressures of the messages.’’
big city.’’ “I’m really proud to say Polio New
NETWORK OF TRADES
Taking great pride in the quality of his Zealand is one of my clients. It’s
Born in Taranaki Base Hospital, Bruce relationships with his clients, there are not just the big commercial guys
spent his early years here, but went three important things Bruce strives to I work for. Everyone needs good
Network of Trades this 7-10 students work with mentors on a Thanks to Dion Herlihy and Tom Butler to school in Auckland. Following a BA get out of a meeting with a client: messages for their brochures and
year has started with a burst group building project. Let us know if you from Tandem Group, our sponsors, who at Auckland University, his wide and
“Firstly, create a connection to press releases.”
of momentum with nearly would like to be a mentor. always give great advice for trades plus varied media career started when he
all 2019 months already offer a free hour consult. studied journalism in 1987. understand the client’s needs. Bruce also started the local
booked. There are only a March Network of Trades was in Hawera, Secondly, arouse inspiration to get competition in the 48-hour film
couple of months available in hosted by Fairview providing exceptional Network of Trades is on every third “I got a job with a PR consultancy and excited about the possibilities. And festival that has helped create
South Taranaki. windows and doors. Amongst other Tuesday of the month alternating our biggest client was Lion Breweries. lastly, direction, which is having clarity a film making community in
things they educated us on ways to between North and South Taranaki. The crash came that year but their about the message we need to get out Taranaki.
February at the Stihl Shop on Molesworth control condensation and how to ensure sales weren’t affected as everyone to whom and through which media.”
Street New Plymouth was a great way to window security. seemed to be drowning their sorrows!’’ He has also been a mentor for Big
start. Attendees got to not only see the he says with a laugh. “I’m constantly amazed at the Brothers and Big Sisters for seven
great range they had on offer but also Greg and Rochelle Steer, specialists in innovative businesses here that I’ve years and is also an instructor
to try out some of their machinery. Kate their field, are also new owners having Maura Young Bruce soon gravitated to the exciting worked with from Howard Wright to for martial arts discipline Shorinji
and Hamish Scott, the new owners were made a great start since their purchase Partnership Manager possibilities of the film and TV Taranakipine and many more.” Kempo, and gives free classes
fantastic hosts. Customer service is top late last year. world when he landing a position
Having great working relationships with at NPBHS as part of their
of their list providing the best brands of at heavyweight production house, curriculum.
Rochelle also gave us the latest update local photographers, graphic artists,
outdoor power equipment, and therefore Communicado.
about Kai Kitchen an amazing charity and camera operators, in essence I’m
the best possible solution to suit their As a keen surfer, Bruce is also
that provides over a 100 lunches over “They taught me another set of the media guy you come and see if you
client’s needs. treasurer of the New Plymouth
a number of schools. She told us about media skills including high production want something done.’’ Surfriders Club.
We also got to hear from New Horizons their upcoming project to take kids to standards, and I worked with some big
run by BAF an initiative that sees Year the Ball. See more and how you can help: corporates including Air New Zealand
www.thekaikitchen.co.nz and Tourism New Zealand.”
14 TARANAKI BUSINESS REVIEW AUTUMN 2019 AUTUMN 2019 TARANAKI BUSINESS REVIEW 15
In Touch
In Touch OurOur
place,
place,
our our
people
people
NPDC’s
NPDC’s
fund fund
brings
brings
big events
big events
to our
todistrict
our district
It’s been an amazing
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thisof
summer
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withsummer withE-scooters are E-scooters
being trialled
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New Plymouth
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on District on
bumper crowds bumper
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to see
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– including
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fantastic
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centre.
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city centre.
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– and enjoying – and
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food trucks
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using carsonand
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family-friendlyfamily-friendly
New Year’s Eve New event.
Year’s Eve event. in New Plymouthin New onPlymouth
a three-month
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trial trial
Our district has
Ourenjoyed
district has
a fantastic
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2005 andsince
is 2005
designed
and tois designedin to
January andin January
the ITU and
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summer of events
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Americarna
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and Nationaland Schools
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and the rumble
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to a range oftoaudiences,
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economic bring economic
cool soundscool
of Summer
sounds at of the
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at the Bowlandand
social benefits,
and social
and benefits,
positionandTaranaki
position Taranaki
It will support
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thissupport
year’s Winter
this year’s
Fest and
Winter Fest and
wonderful WOMAD
wonderful andWOMAD
some first-class
and some first-class
as a desirableas place
a desirable
to live place
and visit.
to live
About
and visit. About Festival
Spiegeltent Spiegeltent
run Festival
by the Taranaki
run by the Taranaki
sports events.
sports events. $750,000 has $750,000
been allocated
has been to allocated
the Fund to in the Fund
Arts in Arts
Festival Trust.
Festival Trust.
the current financial
the current
year.
financial year.
Did you know Did
that
youevents
knowlike
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eventsandlike these and “The calibre“The
of events
calibre
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of events
take place
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take place with
many othersmany
are brought
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to town
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an NPDC fund anspecifically
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specifically
to designed
bring the to TSB
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such as this such as and this
thanks and
to ourthanks
corporate
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high-quality high-quality
entertainment entertainment
to our district?
to our district?
year’s Toto, Jefferson
year’s Toto,
Starship
Jefferson
andStarship
DragonandisDragon
contributing
is contributing
to Building atoLifestyle
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and Johan
BurnsLundh are bringing
and Johan theirbringing
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for passion forThe new terminal
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terminal
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is heading
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concert as well
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like events like says
Capital,” Capital,”
New Plymouth
says NewDistrict
Plymouth District art to their new roles
art to asnew
their co-directors
roles as of the Govett-Brewster
co-directors Art
of the Govett-Brewster with
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roof now
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underway.
roof nowTheunderway.
terminal,The
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has beenfund has been the SKYCITYthe Breakers
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the TSB Stadium
at the TSB Stadium
Mayor Neil Holdom.
Mayor Neil Holdom. Gallery. The pair started
Gallery. The in March
pair andinsay
started theyand
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‘honoured’
they areto‘honoured’
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is expected
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be working at bethe galleryatand
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gallery’s achievements reputation. reputation.
and international who use the who
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helped NPDC helped
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extending the extending
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rates increase
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should do moreshould todomake
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ratepayer the ratepayer
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NPDC’s
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as ‘AA/A-1’,
rating as
the‘AA/A-1’,
predator-free.
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be about 3.82%.
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adoption.
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“We know that
“We every
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that every
bit helps
little bit helps
for many families
for many whofamilies
are balancing
who are balancing
“The 2019/20 “TheAnnual
2019/20 PlanAnnual
is veryPlan
much is very much
a budget soa it’s
budget
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so it’s
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see that to seeathat
continuation
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of our back-to-basics
of our back-to-basics
we’ve beenwe’ve
able to been
prudently
able tomanage
prudently manage
focus on the focus
coreon council
the coreinfrastructure
council infrastructure
our costs, while
our costs,
continuing
while continuing
to invest into invest
and responsibilities
in and responsibilities
and peopleand canpeople can
water resilience
waterand resilience
Zero Waste
and Zero
2040,”
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water, wastewater
says Mayorsays
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and stormwater
pipes goingpipes into the
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roadingmore investments,
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over the
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NPDC is continuing
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our CBD
to keep
a vibrant
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placea vibrant
and we’llplace and we’ll
The lower-than-expected
The lower-than-expected
rates ratesmore zero morewastezeroinitiatives.”
waste initiatives.” next few months
nextwith
few months
the TSB Stadium
with the TSB
hosting
Stadium
the Taranaki
hosting the
Home Taranaki
& Home
be organising
& be
a forum
organising
in Maya forum
to develop
in May
priorities
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for improving
priorities for
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requirement requirement
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and
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making our streets
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streets more pedestrian-friendly
and having consistent
and having shopconsistent shop
out NPDC’soutbudget
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services and
forservicesLet’s
for KōreroLet’s
community
Kōrero community
conversations conversations on 7 May andon the7 musical
May andPriscilla
the musical
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of theQueen
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the20
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the Huatoki Plaza.
newplymouthnz.com
newplymouthnz.com
NewPlymouthDistrictCouncil
NewPlymouthDistrictCouncil
@NPDCouncil
@NPDCouncil newplymouthnz.com
newplymouthnz.com
NewPlymouthDistrictCouncil
NewPlymouthDistrictCouncil
@NPDCouncil
@NPDCouncil
16 TARANAKI BUSINESS REVIEW AUTUMN 2019 AUTUMN 2019 TARANAKI BUSINESS REVIEW 17
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