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The Voice of Interpreters and Translators
THE
ATA
Jan/Feb 2020
Volume XLIX
Number 1
ATA CONFERENCE SPOTLIGHTS
HONORS AND AWARDS
A Publication of the American Translators Association
have stated their intention to stop using
American Translators Association
translators and interpreters in California
225 Reinekers Lane, Suite 590
because they fear the legislation applies to
Alexandria, VA 22314 USA
anyone hiring in the state.
Tel:
Tel: +1-703-683-6100
+1.703.683.6100
Fax:
Fax: +1-703-683-6122
+1.703.683.6122
As predicted, other states, such Email: chronicle@atanet.org
Website: www.atanet.org
FROM THE PRESIDENT as New York and New Jersey, have
TED R. WOZNIAK Editorial Board
president@atanet.org
now begun legislative initiatives Paula Arturo
to implement the ABC Test based Lois Feuerle
Geoff Koby (chair)
on the California model.
AB 5: It’s Not Just Corinne
Mary McKee
Ted
McKay
MaryWozniak
McKee
in California
Jost
Ted Zetzsche
Wozniak
Jost Zetzsche
But that’s not all. As predicted, other Publisher/Executive Director
T he recent passage of Assembly states, such as New York and New Jersey, Publisher/Executive Director
Walter Bacak, CAE
Bill 5 (AB 5) in California, which have now begun legislative initiatives to walter@atanet.org
Walter Bacak, CAE
implements the stringent “ABC Test” implement the ABC Test (see sidebar) walter@atanet.org
embodied in the Dynamex decision and based on the California model. While Editor
mandates classification of translators freelance translators and interpreters JeffEditor
Sanfacon
and interpreters as employees, is already would normally meet the A and C jeff@atanet.org
Jeff Sanfacon
disrupting our profession in California. provisions of the ABC Test, provision jeff@atanet.org
B—“work outside the employer’s Advertising
Translators and interpreters in California
have reported receiving notices from business”—forces all language services Advertising
advertising@atanet.org
language services companies saying that companies/agencies to classify translators Tel: +1-703-683-6100,
advertising@atanet.org
ext. 3007
they will no longer use California-based and interpreters as employees. Such Tel: +1.703.683.6100,
Fax: +1-703-683-6122
ext. 3007
service providers in response to the new treatment is counter to the desire of the Fax: +1.703.683.6122
majority of ATA’s members and runs Design & Production
law. And those companies are not just
counter to long-standing practice in Design
Blue&House
Production
DC
in California. Out-of-state companies
our industry. ATA issued a statement www.bluehousedc.com
Blue House DC
against the inclusion of translators and www.bluehousedc.com
interpreters in the scope of AB 5 prior to The ATA Chronicle (ISSN 1078-6457) is published
AB 5/Dynamex Primer its passage.1 ATA has now issued a similar sixATA
The times per year(ISSN
Chronicle by the American Translators
1078-6457) is published
Borello Test: Refers to a 1989 California position paper advocating for an express Association,
six 225 by
times per year Reinekers Lane, Suite
the American 590,
Translators
Supreme Court decision that resulted in an exemption for professional translators Alexandria,
Association,VA22522314 USA. Periodicals
Reinekers Lane, Suitepostage
590,
11-factor test to determine contractor status, and interpreters. paid at Alexandria,
Alexandria, VA 22314Virginia, and additional
USA. Periodicals postage
primarily focusing on “control.” In addition to ATA, the American mailing
paid at offices. POSTMASTER:
Alexandria, Virginia, and Send address
additional
Association of Language Specialists, mailing to The ATA
changesoffices. Chronicle, 225
POSTMASTER: SendReinekers
address
Dynamex: A 2018 California Supreme Court Lane, Suite
changes 590,ATA
to The Alexandria,
Chronicle,VA22522314 USA.
Reinekers
International Association of Conference
case that resulted in application of the “ABC The American
Lane, Suite 590,Translators
Alexandria,Association
VA 22314 (ATA)USA.
Interpreters, National Association of
Test,” the classification basis embodied in AB 5 Judiciary Interpreters and Translators, and was American
The established in 1959 as
Translators a not-for-profit
Association (ATA)
that is far more stringent than the Borello Test. Association of Language Companies have professional society
was established in to foster
1959 as aand support the
not-for-profit
ABC Test: Under the ABC Test, a worker is all issued position statements in favor of professional society
professional development of translators
to foster and supportand the
presumed to be an employee unless all three an explicit exemption for translators and interpreters
professional and to promote of
development thetranslators
translationand and
interpreters from AB 5. interpreting
interpretersprofessions.
and to promote The the
subscription
translation rate for
and
of the following conditions are true:
The Coalition of Practicing Translators a member isprofessions.
interpreting $25 (included Theinsubscription
the dues payment).
rate for
A. That the worker is free from the control
and Interpreters of California The U.S. subscription
a member rate forinathe
is $25 (included nonmember is $65.
dues payment).
and direction of the hiring entity in
(CoPTIC) was founded to advocate TheSubscribers in Canada
U.S. subscription anda Mexico
rate for nonmemberadd $25;
is $65.
connection with the performance of
for an exemption from AB 5. CoPTIC all other non-U.S.
Subscribers in Canada subscribers
and Mexico addadd$45.
$25;
the work, both under contract for the
has hired a lobbyist and is holding Single copies
all other are available
non-U.S. for $7add
subscribers per$45.
issue.
performance of the work and in fact;
meetings with interested stakeholders Statements of factareoravailable
Single copies opinion are forthe
$7 responsibility
per issue.
B. That the worker performs work that is of the authors alone and do not
throughout the state to inform them Statements of fact or opinion are imply an opinion
the responsibility
outside the usual course of the hiring on the authors
of the part of the
aloneofficers
and door not
the imply
members of ATA.
an opinion
about the implications of AB 5 and
entity’s business; and on the part of the officers or the members of ATA.
to promote grassroots efforts in favor
C. That the worker is customarily engaged ©2020 American Translators Association
of an exemption. ATA is actively
in an independently established trade, supporting the efforts of the Coalition, ©2019 American Translators Association
occupation, or business of the same Reprint Permission
and I encourage all members of ATA
nature as the work performed. Reprint
Requests for Permission
permission to reprint articles
Continued on page 4 should
Requests
be sent
fortopermission
the editor to The ATAarticles
of reprint Chronicle
the editor of The ATA Chronicle
at tojeff@atanet.org.
should be sent
2 The ATA Chronicle | January/February 2020 at jeff@atanet.org. www.atanet.org
CONTENTS Jan/Feb 2020
Volume XLIX
Number 1
FEATURES 22
Dilemmas of an Upwardly Mobile Translator
6 There’s no doubt that if you’re too busy for a
long period, then it’s time to raise your rates.
Call for Nominations There’s also no doubt that, as a tool, increasing
Do you know someone who would make a rates can be a fairly blunt instrument.
good potential candidate for ATA’s Board
of Directors? If so, ATA’s Nominating and
Leadership Development Committee would like
24
to hear from you. Any ATA member may make Three Pedagogical Tools to Take Your
a nomination. Here’s your chance to help shape Online Translation and Interpreting Courses
the future of the Association! to the Next Level
Demand for online education continues to
12 grow in the U.S. and is globally “on track to
become mainstream by 2025.” In this article,
24
Member Opinions: Discussion on Opening three experienced instructors involved in the
ATA’s Exam to Nonmembers design of online translation and interpreting
Cover: ATA School Outreach Program
In the November–December issue, the Board curricula share tips for creating an online
Coordinator Meghan Konkol, School
encouraged members to submit their opinions, community that encourages students’
Outreach Contest winner Denise Fisher, and
reflective practice and enables structured
both pro and con, regarding opening ATA’s School Outreach Committee Member Anne
student interactions.
certification exam to nonmembers. Member Connor during ATA’s 60th Annual Conference
in Palm Springs.
feedback is important to the discussion, so
share your thoughts! 29
Profile of ATA 2018–2019 School Outreach ADVERTISING DIRECTORY
19 Contest Winner: Denise Fisher
When ATA Member Denise Fisher was
5 Yale University Press
Watch Your Back for a Recession invited to speak to graduate students in a
http://www.yalebooks.com
I’m not an economist, but it’s hard to miss the Japanese interpreting class at the University of 28 UMass Amherst
rumblings in the financial press that the U.S. Michigan, she had no idea that her experience http://www.umass.edu/onlineTI
(or even the world) economy may be headed would eventually lead to a fee registration to
for a recession. As a business owner, the best ATA’s Annual Conference in Palm Springs.
time to start planning for a downturn is last
year, but if you haven’t done that, let’s start
planning now! 31
2019 ATA Honors and Awards Recipients
ATA and the American Foundation for COLUMNS
Translation and Interpretation present annual
and biennial awards to encourage, reward, 2 From the President
and publicize outstanding work done by both
seasoned professionals and students of our
4 From the Executive Director
craft. This year’s recipients are... 5 ATA Social Media
7 Treasurer’s Report
17 Outreach Report
34 Geekspeak
Looking for Member News and Humor and Translation?
36 Entrepreneurial Linguist
These columns are found in the Chronicle-Online
19 edition: www.atanet.org/chronicle-online! 37 New Certified Members
38 Certification Forum
Connect www.atanet.org http://bit.ly/ATA-LinkedIn
with ATA
www.twitter.com/atanet http://bit.ly/ChannelATA
http://bit.ly/ATA-Facebook http://bit.ly/ATA-Pinterest
http://bit.ly/ATA-Instagram
FROM THE PRESIDENT
Continued from page 2
to visit their website2 or send an email
(CoalitionPTIC@gmail.com) to learn
more. Support their efforts if you believe
that translators and interpreters should
FROM THE EXECUTIVE DIRECTOR have a choice in their classification as
independent contractors or employees.
WALTER BACAK, CAE ATA recognizes that some members,
walter@atanet.org in particular community interpreters,
may work “full time” for a single hiring
ATA Membership: Invest in Yourself
entity and therefore should be classified
as employees. Anyone who feels they
should be classified as an employee
T he profession is facing some specialized information and networking can file a complaint with the California
challenges. Marketplace pressures connections. The ATA Chronicle provides Labor Standards Commission or the
to increased regulatory activities are a wealth of knowledge, including Employment Development Department
affecting independent contractors. ATA additional links to reliable resources for and make their case. But the vast
can help. Don’t go it alone. an even greater breadth and depth of majority of our members are indeed
The new year means it’s time to renew independent contractors and wish to be
information. Newsbriefs, ATA’s semi-
your ATA membership. Membership classified as such.
monthly e-newsletter, provides timely
renewal notices have been mailed. You can I strongly encourage our members in
media features and news related to
also renew online: http://www.atanet.org/ California to support CoPTIC’s efforts
the Association. And, ATA webinars for an exemption and to contact their
membership/renew.php. bring a variety of affordable learning
In the past year, ATA has stepped state assemblypersons and senators.3
opportunities to you. Just as the passage of AB 5 in California
up its member benefits, webinars,
and advocacy efforts. ATA now offers is serving as a model for other states,
gaining an exemption in California
exclusive discounts on over a half dozen Renewing your membership is a will also serve as a model and make it
of the most popular tools. The savings
alone will go a long way toward covering smart business decision and an easier for professional translators and
interpreters to be exempt from being
your ATA membership. In 2019, ATA
started offering a free monthly webinar
investment in yourself. classified as “gig economy” workers in
other states. Members in New York and
to all ATA members. (The featured
New Jersey are also encouraged to contact
webinar is highlighted in Newsbriefs.) On
their state legislators now, explain why
the advocacy side, ATA is teaming up
Speaking of learning opportunities, ATA mandatory classification is so harmful
with other organizations to protect the
membership gives you the discounted to you, and urge them to specifically
interests of translators and interpreters. exempt translators and interpreters from
registration rate on the premier
(See President Ted Wozniak’s column on mandatory employee classification. I ask
professional development and networking
page 2 for more information.) By being an all other members to be on the lookout
opportunity in the profession, ATA’s
ATA member, you benefit from strength for similar legislative efforts in their states
in numbers. ATA members can do more Annual Conference. Join ATA and save
on your conference registration—the and to inform me if similar legislation
together than a person off on their own. is proposed. We can only protect our
ATA membership is an investment in savings alone just about cover your
profession by showing a united front and
yourself. You’ll cover your ATA dues by membership dues.
through grassroots efforts to educate our
getting just one job from your member- The benefits add up to a positive value
state legislators.
exclusive profile in the ATA Directory of proposition. Renewing your membership is
Translators and Interpreters. Over 60% of a smart business decision and an investment NOTES
the membership reports getting a job from in yourself. If you have any questions about 1.
Statement of Position Regarding
their online directory listing. your membership and the benefits available California Assembly Bill 5 and Request for
As part of that investment, ATA offers to you, please contact Trish Boward, ATA Exemption, http://bit.ly/ATA-AB5.
access to resources and colleagues that membership assistant, at Trish@atanet.org 2.
Coalition of Practicing Translators
can help you become a better translator 703-683-6100, ext. 3001. and Interpreters of California,
and interpreter. As an ATA member, you Thank you for your support and http://coalitionptic.org.
have access to membership in any and all membership in 2019. We look forward to 3.
Find Your California Representative,
of ATA’s 22 divisions. ATA divisions offer serving you in 2020! http://findyourrep.legislature.ca.gov.
4 The ATA Chronicle | January/February 2020 www.atanet.org
ATA SOCIAL MEDIA FROM OUR MEMBERS
33,633 15,600 8,137 2,391
FACEBOOK FANS TWITTER FOLLOWERS LINKEDIN MEMBERS INSTAGRAM FOLLOWERS
FEATURED FACEBOOK POST TOP TWEETS
New Visas Help Afghan
merican Translators Association
A Interpreters Who Risked
December 13
Their Lives for U.S. Troops |
Hilarious literal translations from different languages Washington Examiner:
“We brought to you today some of the most hilarious literal https://washex.am/2S5Xyuv
translations from all across the languages of the world to give DEC 13 / @ATANET / #1NT #XL8
you a sense of how beautiful languages can be. Don’t forget to
The Language You Speak
share your favorite and if you have other examples, do kindly
Influences Where Your
share them.”
Attention Goes | Scientific American:
Read on—https://bit.ly/36RlG8x https://bit.ly/35AVONO
DEC 11 / @ATANET / #1NT #XL8
www.atanet.org American Translators Association 5
2020
Call for Nominations: ATA Directors
The 2020 Nominating and Leadership Development Committee is pleased to announce the call for nominations from
ATA’s membership to fill three directors’ positions (each a three-year term). Elections will be held at the Annual
Meeting of Voting Members on Thursday, October 22, 2020, in Boston, Massachusetts.
U nder ATA’s Bylaws, all Active
members of ATA are eligible to run
for elected office. Active members are
those who have passed an ATA certification
(www.atanet.org/elections.php).
Nominations should be submitted as
early as possible so that the Nominating
and Leadership Development
intention and the fact that a nomination
does not guarantee a formal invitation
to run for office. If a nomination is not
put forward by the Nominating and
exam or who are established as having Committee can fully consider proposed Leadership Development Committee to
achieved professional status through candidates. The deadline is March 2, ATA’s Board of Directors, an individual
an Active Membership Review (see the 2020. Submit the form at the elections may still petition to be added to the
box below for more information on this page referenced above, or email, mail, slate of candidates by submitting the
process), or through the Credentialed or fax the completed form to: nomination in writing along with the
Interpreter program (http://bit.ly/ATA- signatures of at least 60 voting members
CI-designation). Active members must David C. Rumsey endorsing the nomination. The petitions
be citizens or permanent residents of the Chair, ATA Nominating and Leadership must be received by the Nominating and
U.S. Other member categories are not Development Committee Leadership Development Committee no
eligible to serve as officers or directors. American Translators Association later than 30 calendar days after first
However, any member may submit a 225 Reinekers Lane, Suite 590 publication by the Board of Directors of
nomination. Members of the Nominating Alexandria, VA 22314 USA the names of the candidates proposed
and Leadership Development Committee by the committee.
Fax: +1-703-683-6122
are not eligible to run for elected office. All ATA officers and directors serve
Email: Walter@atanet.org
on a volunteer basis: please do not
2020 NOMINATING FORM ONLINE If you plan to put names forward nominate colleagues who express
Members may make a nomination for nominations, please contact the serious concerns about service, or who
using the relevant forms online potential nominees first, explaining your have conflicting priorities.
Become an ATA Voting Member!
Apply for Active Membership Review
Who is eligible to become a Voting member? ATA Associate members who can demonstrate that
they are professionally engaged in translation, interpreting, or closely related fields may be eligible for
Voting membership. The qualification process, called Active Membership Review, is free and online!
Why should I become a Voting member? Voting membership opens doors to your participation
in the Association—take part in ATA elections, volunteer for Division and Committee roles, and
increase your professional networking possibilities.
Check it out at www.atanet.org/membership/memb_review_online.php.
6 The ATA Chronicle | January/February 2020 www.atanet.org
For comparison’s sake, a year ago our
net assets grew by $290,070, mostly
because the conference in Washington,
DC made more money than the one in
New Orleans.
Year-on-year, things are likewise
moving in the wrong direction (see
TREASURER’S REPORT table below). Total revenue dropped
JOHN M. MILAN (-6.6%) from $3.28 million to $3.07
john@milanlanguageservices.com million, while total expenses continued
to rise (+8%) from $2.99 million up to
$3.24 million. The main culprit on the
expense side was Supporting Services
(i.e., our overhead).
Overall, ATA’s financial situation
Annual Treasurer’s Report remains sound, but we do
need to be vigilant and aware
for 2018–2019 of our financial reality moving
T forward, especially when
he sun has been shining on ATA type of situation. Surplus funds have
for a few years now, financially been prudently managed and invested
speaking, allowing us to make so that we have money available for making decisions that affect
quite a bit of hay. Our unaudited rainy days.
figures1 for the most recent fiscal year
the budget.
The upshot is that we don’t need to
(2018–2019), which ended in July, panic, but we do need to be vigilant and
however, indicate that cloudy weather is aware of our financial reality moving
on the horizon. Membership is stagnant forward, especially when making
and has even declined a bit. Conference decisions that affect the budget. Revenue
attendance has been trending lower In terms of ATA’s main revenue streams,
and isn’t expected to improve this year. Membership ($1.85 million) was
At the same time, baseline expenses REVENUE AND EXPENSES down (-2.5%) from a year ago, while
have either remained unchanged or For the 2018–19 fiscal year, Total the Conference ($826,829) in New
continued to rise, which we need to Revenue (See Figure 1 on page 8) was Orleans brought in substantially less
address through budgeting. just $3.07 million, while our Total money (-20.2%) than the one in DC.
It’s not all bad news, though. Expenses (See Figure 2 on page 8) In a distant third place, Certification
Overall, ATA’s financial situation came in at $3.24 million. The result revenue ($284,235) was actually a
remains sound. We’ve taken advantage (-$169,104) is our first negative Change bright spot, up 12% from 2018. This
of the positive results from the past five in Net Assets (before investment increase resulted from a combination
years to provide a cushion for just this activities) in over five years. of more test-takers sitting for the exam
YEAR-ON-YEAR REVIEW
2017–18 2018–19
Membership2 9,616 (10,358) 9,210 (10,004)
Total Revenue $3.28 million $3.07 million
Total Expenses $2.99 million $3.24 million
Change in Net Assets $286,797 (-$169,104)
Total Assets $3.07 million $2.86 million
Total Liabilities $1.59 million $1.44 million
Conference Attendance 3
1,344 1,377
www.atanet.org American Translators Association 7
ANNUAL TREASURER’S REPORT FOR 2018–2019 continued
before the testing fee rose on January 1, just $10,146 in 2019. In our current paying this year, compared to 697
2019, and the higher fee now in format, it’s unlikely to bring in people a year before.
place during the second half of the much income, which means that ■ On the positive side, two seminars were
fiscal year. it must now be fully subsidized by offered this year, resulting in a big jump
A few other noteworthy items in the membership dues. in revenue, from $9,490 to $38,514.
revenue department include: ■ Fewer webinars this fiscal year ■ Other Revenue was also up, 34%
■ The ATA Chronicle’s already meager meant that their revenue was lower for the year, with every item yielding
revenue ($24,985 in 2018) fell to (-38.5%), with only 418 people positive results. Income from the
“Certified Interpreter” credential rose
by 27%, royalties from professional
Figure 1: Breakdown of Total Revenue for FY2018–19: ATA has two main sources of revenue—
liability insurance also rose by 27%,
Membership Dues and the Annual Conference—which accounted for 87% of incoming funds
this fiscal year. The Certification Program provides a third, much-smaller stream, at just 9% of and revenue from ATAware shot up
total revenue. by 121%.
Expenses
ATA’s single largest outlay this fiscal year
was Supporting Services (i.e., salaries,
administration, officers, volunteers),
at $981,339, up 28.8% from a year
ago. Much of this increase came from
General/Administrative expenses,
including $81k in website redesign,
$42k in programming costs, and
$12k in IT security. In addition, fewer
staff hours were allocated to program
services, resulting in a big jump (48%)
in overhead Salaries/Benefits. Public
Relations/Marketing expenses were
also higher, in part through efforts such
as attending the New York Book Fair.
Spending on Volunteers/Governance,
though, was actually down (-45%).
The Annual Conference, normally our
Figure 2: Breakdown of Total Expenses for FY2018–19: Our budget includes a wide array of
expenses. Most of ATA’s money (73% of the total) gets spent on programs, administration, and biggest expense, cost considerably less
membership services, while the Annual Conference (27%) is our single biggest program expense. than a year ago, at $882,413 (-14.2%). A
less-expensive event is one of the pluses
of smaller-city venues. However, they
also tend to bring in less revenue, as was
the case in New Orleans, which negates
the lower cost.
After that, our next three expense
categories were: Certification
($450,734), Membership Services
($379,578), and The ATA Chronicle
($231,445). The most significant
increase was in the Certification
Program, where expenses were up
16.4%, with exam grading costs rising
by 58%. Membership Services were
also 39% higher year-on-year with the
roll-out of new marketing efforts aimed
at trying to bring in more members.
8 The ATA Chronicle | January/February 2020 www.atanet.org
Figure 3: Financial Results for FY2018–2019 (Note: Figures rounded to the nearest thousand) Figure 4: Investment Accounts MAJOR PROGRAM RESULTS line. However, the 2018 conference in bit of revenue, which ends up covering ATA funds a variety of programs, some New Orleans and last year’s conference some of their respective costs. Other of which generate income that helps Palm Springs were smaller affairs. So, programs, though, such as Divisions, defray their costs. Most, however, are while they have covered their direct The ATA Chronicle, and Publications, funded through membership dues. costs, they haven’t produced surpluses are essentially just membership benefits, When the Annual Conference has to help offset the overhead needed to which means that they don’t produce a been held in major metropolitan areas, organize them. significant amount of income. it has not only tended to pay for itself, Likewise, Certification and Our programs’ financial results for but also contributed to ATA’s bottom Professional Development generate a FY2018–2019 are presented in the www.atanet.org American Translators Association 9
ANNUAL TREASURER’S REPORT FOR 2018–2019 continued
bar chart in Figure 3 on page 9. The While the language services we’ll see whether this model is
yellow-colored section in the bars financially feasible moving forward.
represents the gain or loss for each market as a whole is growing, Around 1,350 people attended
program. To understand the chart, look ATA59 in New Orleans in 2018, while
technology continues to modify
at the Certification Program on the far nearly 1,800 people came to ATA58 in
left. It brought in $284,235 in revenue, the role that translators and Washington, DC. For the conference in
incurred $450,734 in expenses, and Palm Springs, we budgeted much more
thus ended the year at -$166,499. interpreters play in it. conservatively, expecting around 1,150
This difference has to be subsidized by people to attend. Preliminary figures
membership dues. On the other hand, indicate that we have already exceeded
the Conference nearly broke even, to the Association that include that estimate, with attendance actually
generating $826,829 in revenue versus association management software at ATA surpassing the 2018 conference in
$882,413 in expenses, resulting in a Headquarters and a website upgrade New Orleans.
small loss. and redesign. These instruments Looking ahead, ATA finds itself in a
conform to ATA’s investment policy, comfortable financial position for now,
ASSETS, LIABILITIES, AND NET ASSETS which seeks to protect our capital. but as an association, we are trending
In terms of ATA’s longer-term status, And we now have a strategic reserves in the wrong direction. A number of
it’s a bit of a mixed bag. For now, policy in place to help the Board make challenges lie on the horizon. While
though, we remain on fairly solid decisions about when and how to use the language services market as a whole
financial ground. the funds at our disposal. Details of our is growing, technology continues to
The headline figure from our investment allocation are presented in modify the role that translators and
Statement of Position (balance sheet) for Figure 4 on page 9. interpreters play in it. Consolidation
FY2018–2019, which can be found on among companies in the sector is
page 11, is a (-6.7%) decline in Total LIABILITIES affecting market dynamics, and price
Assets, from $3.07 million a year ago As usual, there is not much to report pressure for freelancers is very real.
to $2.86 million this year. Our Total on the Liabilities side of the ledger. In addition, trade wars, Brexit, and
Liabilities also fell during this same Things tend to stay fairly constant from other economic factors have increased
period (-5.8%), from $1.53 million to one fiscal year to the next. The biggest uncertainty in the global economy.
$1.44 million, mostly as a result of a percentage change year-on-year this For all these reasons, continued,
drop in membership. time around occurred in Short-term prudent, financial management is
The good news, though, is that what Payables, which dropped from $67,399 a must.
ATA holds in cash, investments, etc., is at this time in 2018, to $0 right now, One of ATA’s financial goals is to
still worth much more than it owes to because of payment timing issues. ensure that we have sufficient funds
others. In fact, this difference, which on hand to cover at least six months
Payables are cleared out once checks are
on the Statement of Position is recorded of operating expenses. In addition, we
issued for payment, so this figure can
as Net Assets, did decrease a bit, need to be able to make improvements
vary quite a bit depending on the
from $1.55 million a year ago to $1.43 to the Association’s technology and
dates selected.
million this year, but it’s still a healthy
In any case, the takeaway with respect overall structure in response to an
number for an association our size.
to ATA’s liabilities is that things are evolving marketplace. Our decisions in
An important component of our
pretty much the same as they have been, recent years have put us in a favorable
sound situation comes from ATA’s
and that is just fine. position to do so.
Investments. As mentioned at the
outset of this report, we have continued NOTES
to sock money away during the good LOOKING AHEAD: ATA60 AND 2020 1.
All figures are rounded off unless
times to prepare for the uncertainty that The 2019 Annual Conference in Palm otherwise indicated. Rounding differences
lies ahead. Springs was a departure from the may arise in totals. Adjustments by
For instance, at this time a year model that ATA has followed in recent the auditors will likely result in minor
ago, we had $1.07 million invested in years. With the event in a smaller city, changes, though they are not expected to
equities and fixed income. Now, these at a conference center rather than in be material.
conservatively managed funds are up a conference hotel, the expectation is 2.
Peak membership during the respective
to $1.27 million. We also have $1.13 that costs will be lower, but overall fiscal year is in parentheses.
million held in cash, which we have attendance is expected to be lower as 3.
Final registration from New Orleans versus
been able to draw on for improvements well. Once we have the final numbers, latest estimated figures for Palm Springs.
10 The ATA Chronicle | January/February 2020 www.atanet.orgwww.atanet.org American Translators Association 11
MEMBER
OPINIONS
Discussion on Opening ATA’s to January 1, 2021. Based on significant
member input, the Board has prepared
Exam to Nonmembers
a Bylaws amendment to be presented to
ATA Voting members at our 61st Annual
Conference in Boston, Massachusetts
(October 21–24, 2020).
T
That amendment, if passed, will
he November–December issue
included an announcement that
Facts and Opinions on effectively remove from the Bylaws the
right of ATA members to take ATA’s
the Board voted to postpone a Decoupling ATA’s Certification certification exam and to hold the CT
decision to open ATA’s certification Exam from Membership credential, making it possible for any
exam to nonmembers. This was followed individual in the U.S. or abroad to take
By Robert Sette, CT
by the answers to some frequently the exam, and upon passing, to be “ATA-
ATA-certified (French>English, Italian>English,
asked questions concerning the issues certified” without being an ATA member.
involved (http://bit.ly/FAQ-Decoupling). Portuguese>English, and Spanish>English)
As the ATA 61st Annual Conference in
Denver, Colorado
Here are some responses we received Boston approaches, all Voting members
after members were encouraged to ATA’s certification exam has always of the Association must thoughtfully
submit their feedback. been a valuable membership right that consider whether we should relinquish
But don’t let the conversation stop is proudly held by many ATA members, this right as members and remove it from
here! As an ATA member, your voice and it has greatly benefited members our Bylaws.
is important, so please send your and the Association. Last August, ATA’s
comments. The next issue will feature Board of Directors postponed its decision BACKGROUND: THE HAMM REPORT
an argument in favor of opening the to decouple the Certified Translator In 2000, association executive and
exam. Stay tuned! (CT) credential from ATA membership certification consultant Michael Hamm
12 The ATA Chronicle | January/February 2020 www.atanet.orgdelivered a report to ATA’s Board. In credential, stated that “in the world of by the Board at the 2019 ATA Annual
that report, he mentioned the possibility voluntary certifications, a member-based Conference in Palm Springs, states in part:
of separating ATA’s credential from credential may be perceived as a second- […] Whereas allowing nonmembers
a membership requirement. He also rate credential”4 (emphasis added). Hamm to take the ATA certification exam is
mentioned that the most well-respected made no such assertion. expected to increase market demand for
credentials are administered by an There is no logical link between the exam, resulting in additional revenue
independent body, not a membership separating our credential from to the Association […]
association. Association membership and enhancing
In the end, he made nine specific its stature. Nonmember certified This statement cannot be supported.
recommendations designated “A” through translators would not have any vested ATA has not determined the nonmember
“I.” Not one of those recommendations interest in promoting ATA, attending its pricing for the exam or for maintaining
specifically mentions decoupling functions, or contributing as speakers, certification. Additionally, ATA’s Board
certification from membership. writers, or mentors. The difficulty of has stated that there is only “anecdotal”
Recommendations “A” and “B,” however, verifying fulfillment of continuing evidence of nonmembers wanting to
are significant. They refer to first education requirements would take the exam. No market research has
conducting a strategic planning process certainly increase, and that would been done. No survey of the membership
(which never occurred), and second, most definitely not enhance the asking how many certified translators
establishing a formal body to govern “all credibility of our credential. would remain if they did not have to
credentials offered by the Association.”1 maintain ATA membership. With stated
(This independent body was never per-exam expenses of $500 to $600
created.) Neither the independent body If the overall aim of ATA’s Board and a current member exam fee of
nor a strategic planning process were $525, any claimed additional revenue
even mentioned in the summary ATA
is to enhance the recognition of would be minimal. The net result would
prepared and posted on its website in our credential, then there are even likely be negative, based on the
2001, entitled “Executive Summary.”2 increase in administrative work at ATA
For many years (apparently until early various concrete steps that can Headquarters required by any substantial
2018, when former ATA Director and increase in exam numbers, and any
Treasurer Gabe Bokor made it available be taken to do so. decline in membership dues revenue
on his website), the report was deemed from members who choose to leave while
confidential, and that highly edited maintaining their certification.
“summary” was what was available to Additionally, in ATA’s fiscal year ending
the membership. The full Hamm report In a nonmember certified translator June 30, 2019, a loss of approximately
seems to have only been made available scenario, the enforcement of ethics matters, $170K was recorded.5 Although it has
on ATA’s website in mid-2019. once adjudicated, would have no “teeth,” been stated that the Association is still
and an individual would be free to claim financially healthy, this is not the time
ATA certification without fear of sanctions to upset our financial apple cart with
CREDIBILITY OF OUR CREDENTIAL being levied, other than removal from all of these unknowns, and the claim of
The prime justification that ATA has
ATA’s list of certified members. Even now, “additional revenue” is aspirational at
stated for decoupling certification is
with the available sanction of suspending best. In fact, if the Association were to
to “enhance the credibility” of our
membership, it’s difficult and time- record a loss in the current fiscal year,
credential. Unfortunately, there is no
consuming for ATA Headquarters staff to as is predicted to happen, that would
current, specific, or validated evidence
pursue individuals who fraudulently claim violate the pre-conditions for decoupling
that decoupling would serve this
ATA certified status. established by ATA’s Board.6
purpose. Yes, Michael Hamm says that
The bottom line with regard to
membership-based credentials “typically
credibility is this: ATA certification is IS RESTRICTION OF TRADE AN ISSUE?
have less credibility and impact in an
already one of the top translator credentials One rationale proposed by ATA
industry/profession... than freestanding
in the world. It’s well-respected by for decoupling is the concern that
national professional certifications,” but
professionals, educators, and clients, nonmembers may file lawsuits, claiming
he goes on to say that “some freestanding
and even by Michael Hamm. There is no that they are restricted from working
national professional certifications have
evidence of other credentials that have as a translator by the requirement to
easier testing requirements” than ATA’s
credential at the time of his report, 20 soared in stature simply because of removal join ATA to sit for our exam. There
years ago, in 1999–2000.3 Hamm did not of an association membership requirement. are two aspects of this argument that
qualify ATA certification (then referred discredit this rationale. First, ATA
to as “accreditation”) in a negative light. FINANCES certification is a voluntary credential,
In fact, it was then-ATA President Ann The Bylaws amendment to be presented to not a license to practice a profession.
Macfarlane who, in reference to ATA’s the membership later this year, as passed As such, no barrier to entry can be
www.atanet.org American Translators Association 13MEMBER OPINIONS: DISCUSSION ON OPENING ATA’S EXAM TO NONMEMBERS continued
claimed. Second, ATA has stated that unproven and erroneous arguments put respected. Being ATA-certified has
of the estimated 55,000 working forward as justification by ATA’s Board opened numerous doors for me
translators in the U.S., approximately to date. I look forward to engaging professionally, and I suspect that’s true
2,000 hold ATA certification, which discussion through the fora provided by for many of you as well.
amounts to 3.6%. Additionally, our ATA and in other discussion venues. Even if there were a credibility issue
exam is offered internationally, and (which I don’t think there is), what
with global estimates of the number of NOTES are some other potential solutions? I
working translators exceeding 500,000, 1.
ATA Accreditation Program Report would think the best solutions would
ATA-certified translators represent (Michael Hamm & Associates, 2000), 18, have something to do with the nature
less than 1% of the global translation http://bit.ly/Hamm-report. of the exam itself. For example, time
workforce. Courts would entertain 2.
An Executive Summary: Review constraints, passage length, passage
restriction of trade claims if the number of the ATA Certification Program, difficulty, preventing cheating,
of certified individuals were 25–30% http://bit.ly/Hamm-executive-summary. consistency of the grading process, and
of the practitioners of that profession. 3.
Hamm, 16-17, http://bit.ly/Hamm-report. the qualifications of the candidates. No
Our numbers are infinitesimally small such changes are being presented along
4.
“From the President,” The ATA
compared to that threshold, so this with decoupling, so the exam results
Chronicle (August 2001), 9,
threat is practically nonexistent, and http://bit.ly/Chronicle-2001. themselves wouldn’t become more
this justification for decoupling is respected by opening the exam.
5.
ATA Board Meeting Summary
consequently irrelevant. Do your clients know that ATA
(October 26–27, 2019),
certification is only available to
http://bit.ly/summary-October2019.
members? Would they find it more
WHAT CAN—AND SHOULD—BE DONE 6.
ATA Board Meeting Minutes (April 18–19, credible if nonmembers took the exam?
TO ENHANCE OUR CREDENTIAL? 2015), http://bit.ly/summary-April2015.
If the overall aim of ATA’s Board is Question #2: Would opening the exam
to enhance the recognition of our to all translators around the world
credential, then there are various drive more clients to you? The FAQs on
concrete steps that can be taken to decoupling published in the November–
do so. For example, promotion of the Opening the Exam: December issue of The ATA Chronicle
say that more certified translators
credential among business and industry Too Many Unknowns would increase the recognition of the
associations, through a speakers’ bureau,
By Jessica Hartstein, CT, CI profession.1 If Harvard doubled the
fact sheets provided to translation
users, such as university foreign student ATA-certified (Spanish>English and size of its graduating class, a degree
French>English), Credentialed Interpreter would be less valuable for each Harvard
admission offices, or perhaps a separate,
Legal (Spanish) graduate. Harvard would create more
dedicated website for the certification
Houston, Texas alumni telling others about their school,
credential and its benefits directed
but eventually the graduates themselves
specifically at translation buyers/users.
Members, this is your chance to vote would not be as respected as they are
Engaging ATA-certified translators,
and let your voice be heard! When you now. The FAQs on decoupling indicate
external stakeholders, educators, and
decide whether you want to open ATA’s there are around 40,000 U.S.-based
clients is a key component needed to
certification exam to nonmembers, there translators who are not ATA members,
determine the strategic next steps for our
are several factors to consider. and, according to the Translators
credential, and I welcome the fair and
Association of China, as of 2012, there
open dialogue ATA is now supporting.
were an estimated 640,000 translators
Lastly, many solid, beneficial, and CREDIBILITY worldwide. Per ATA’s website, we offer
lasting improvements have been made First, let’s consider why ATA wants to
the exam in 10 countries worldwide
to ATA’s Certification Program in the open the exam to nonmembers and
(seven of them in Spanish-speaking
years following (and truly because of) the whether doing so would achieve ATA’s
countries), but they could be
Hamm report. Grader training has been goal. The main rationale for opening the
held anywhere.
expanded, and quality and consistency exam to nonmembers, as stated in The
improvements have been implemented ATA Chronicle and other ATA forums,
across language combinations. is to enhance the credibility of the USING THE HAMM REPORT AS
Certification Program.
THE BASIS
CONCLUSION Question #1: Does the ATA Question #3: Does the Hamm Report
As we move forward toward a Certification Program have a clearly state that opening today’s
membership vote in Boston this fall, I credibility issue? Among my clients exam is the correct course of action? I
stand firmly against opening our valuable and colleagues, I’ve found that ATA’s recommend you read the entire 21-page
credential to nonmembers, based on the Certification Program is very well- Hamm Report, as it’s the basis for ATA’s
14 The ATA Chronicle | January/February 2020 www.atanet.orgdesire to open the exam.2 When you do,
you’ll see that opening the certification
exam to nonmembers in its current state
is not what Michael Hamm recommended
back in 2000.
In his conclusions, he listed nine
action items, none of which were
opening the exam to nonmembers.
His action items included a
myriad of operational and exam
improvements, many of which have
been implemented to the benefit of the
program. He recommended separating
the Certification Program into an
independent body “with minimal
involvement from the Association” (this
hasn’t been done). He recommended
this because it “is an important issue
in terms of achieving recognition
from external stakeholders such as
government agencies.”
He also recommended adding There are many unknowns, so much so that it seems too risky to press
eligibility requirements for exam-takers
to prevent people with no educational/ on without doing more research.
professional translation experience
from becoming certified translators
(something I’ve witnessed since
eligibility requirements to register for requirements are a major ‘turn off’ to would take the exam if it were opened.
the exam were removed in 2017). external stakeholder groups that are ProZ recently asked its translators
ATA removed the eligibility evaluating the credibility of certification whether they would be interested in
requirements because the pass rate programs” and that “government taking ATA’s certification exam if it were
hadn’t improved. However, Michael agencies are particularly uncomfortable open to nonmembers. Only 20% of the
Hamm’s recommendation wasn’t about with these rules when they are asked ProZ translators who participated in the
the pass rate, it was about the credibility to recognize or endorse a certification poll indicated they weren’t interested
of the program being adversely affected program.” He didn’t back up these ATA also hasn’t surveyed current
when non-translators pass the exam. general statements—no peer-reviewed membership about decoupling, and
He stated that eligibility requirements publication was cited, for example. He doesn’t know how many certified
“help inform stakeholders of the also didn’t speak to anyone outside ATA members would leave if membership
proposed level of the examination.” A about our Certification Program, so we was no longer required to maintain
lack of eligibility requirements could don’t even know if any specific external certification. Losing experienced
tell the public this is an entry-level stakeholders or government agencies members hurts ATA.
exam. I’ve researched other professional care about decoupling or what policies I’m so thankful for the volunteer
certification (and licensing) exams, they would change in response. His graders generously sharing their
and every other professional exam I statements were made 20 years ago, expertise and time and making our
read about has eligibility requirements. when he recommended ATA create a Certification Program so strong. ATA
Without them, people who are not three- to five-year strategic plan. Now it’s hasn’t published the results of any well-
serious about the profession will have time for us to decide for ourselves what executed survey of graders to know how
the same credential, and that lowers many of them would be demotivated
ATA should do next.
credibility. Is it time to bring eligibility from volunteering in this new scenario.
requirements back? (Some graders have already publicly
Question 4: Will decoupling today’s TOO MANY UNKNOWNS and privately stated they would leave
exam improve credibility in the eyes There are many unknowns, so much the program.) The Spanish language
of government agencies? In the report, so that it seems too risky to press on pair would likely be the most affected
Hamm considered opening the exam to without doing more research. For by the increased demand. Could our
nonmembers to be a “critical marketing example, ATA stated it has not done graders, ATA Headquarters staff, and
issue.” He mentioned that “membership a market study on how many people the Ethics Committee really handle the
www.atanet.org American Translators Association 15MEMBER OPINIONS: DISCUSSION ON OPENING ATA’S EXAM TO NONMEMBERS continued
increased demand for all language pairs, AMA AND ABA DON’T ADMINISTER from their contributions. I have a
especially if we lost a significant number BOARD/BAR EXAMS common goal with our leaders: wanting
of graders? Just one language pair losing ATA has mentioned that you don’t have a strong ATA and Certification Program.
key graders could make the whole Questioning whether opening today’s
to be a member of the American Medical
program lose credibility. exam to nonmembers would achieve
Association (AMA) or American Bar
The cost of the exam and renewal that goal shouldn’t take that away.
Association (ABA) to take the board/
fees for nonmembers has not yet bar exams. However, these associations Question #5: Should ATA leadership’s
been published. Without survey/ don’t administer the board/bar exams or first priority be our members, who
market research/cost numbers to plug issue licenses. have a lot to lose if this doesn’t go
into equations, the financial impact well, or the tens of thousands of
is still unknown. A bigger ATA is a translators who haven’t joined us?
VOLUNTARY CREDENTIAL The FAQs state that opening the exam
stronger ATA from which we all benefit.
ATA certification has always been a
According to the free decoupling would benefit the entire industry, but
voluntary credential, a way to stand out.
webinar ATA presented in October, 25% no specific evidence has been presented
No law requires the use of ATA-certified
of all new members join ATA to take the regarding how. Members deserve some
translators, and most translators working
exam.3 Think about how losing those concrete evidence regarding how this
today are not certified. Therefore, it’s not
400+ new members year after year will would directly benefit them before
a barrier to entry, and we’re not illegally
look for us 10, 20, or 30 years down removing a beloved member right that
controlling any supply.
the road. makes ATA so strong.
The legal concern might make more
sense if ATA is pursuing legislation
WHAT DO OTHERS THINK? that would require the use of ATA- CONCLUSION
Recently, I reached out to some ATA certified translators across the U.S. Is I appreciate that the Board will allow us
colleagues from different language pairs, that happening? If so, members ought to vote on this matter, as the Bylaws list
different parts of the country, certified to know. taking the certification exam under its
and not certified, men and women, and list of Member Rights, next to the rights
simply asked, “What do you think about RELEVANT CASE STUDY to vote, hold office, and serve on the
opening the exam to nonmembers?” Just a few years ago, the International Board of Directors and all committees of
These colleagues are currently supporting Council on Systems Engineering the Association.
decided to add a membership There are lots of ways to improve the
themselves through translation work,
requirement to its certification program. credibility of ATA that don’t involve
they actively participate in ATA, and
ATA is looking at going in the opposite decoupling, and I would like to be a part
none of them hold leadership positions.
direction with decoupling. of a solution. I hope you will join me.
Eighty percent told me that they were
We could enhance the credibility of the
against opening the exam, and the other Certification Program and ATA brand by
20% were undecided. I thought this was LEADERSHIP working with external stakeholders and
compelling because I had never talked I wholeheartedly believe ATA leaders government agencies to better inform
to these colleagues about ATA politics are committed to our organization and them of the strengths of our members
before, so I truly wasn’t trying to skew do their jobs/volunteer work with the and our current program. We could also
the results. best of intentions. We’ve all benefited do more public outreach to increase the
recognition of the industry and work
harder to retain and attract members.
We want to hear from you! NOTES
Members are encouraged to submit their opinions, both 1.
“Frequently Asked Questions:
Opening ATA’s Certification Exam and
pro and con, regarding opening ATA’s certification exam the Certified Translator Credential to
to nonmembers (also referred to as decoupling) for publication in The Nonmembers of ATA,” The ATA
Chronicle (November–December, 2019),
ATA Chronicle. While it may not be possible to print all submissions,
http://bit.ly/FAQ-Decoupling
equal space will be provided for dissenting opinions. Please send 2.
ATA Accreditation Program Report
to jeff@atanet.org. (Michael Hamm & Associates, 2000),
http://bit.ly/Hamm-report.
Note: In keeping with standard ATA editorial policy, submissions must
include the author’s name, which will be published. Anonymous submissions
3.
“Opening the ATA Certification
Exam to Nonmembers,” ATA
will not be accepted for publication.
Webinar Series (October 1, 2019),
http://bit.ly/webinar-decoupling.
16 The ATA Chronicle | January/February 2020 www.atanet.orgOUTREACH REPORT BY DAVID RUMSEY
ATA at the International Association of
Business Communicators
Writers Group2 in their trade magazine
that is distributed worldwide.
The challenges involved with
managing communications for
multilingual workforces and audiences
was the topic on the minds of the
thousands of IABC members who
gathered in Vancouver, British Columbia
in June 2019 for the World Conference
of IABC. ATA was there to help answer
their questions. With the help of three
other local ATA members—Ana-Maria
Zuniga, Masaka Fujiware, and Olivia
Ocana-Quintana—ATA hosted a table at
the conference that provided both fun
gift items (beer coasters!) and advice.
As opposed to providing an
explicit session on translation and/or
interpreting with a limited audience,
this time ATA decided to reinforce its
relationship with IABC by hosting a
table. This approach allowed us to
provide more direct and specific advice
to the thousands of attendees at the
conference. It was fascinating to learn
of the various scenarios that these
direct clients face in terms of translation
and interpreting.
Many of the people involved in
human resources deal with multilingual
staff in overseas operations that require
not just translation for multilingual
training manuals, but also voice
talent for videos that will be played
to staff worldwide. Human resource
Masaka Fujiware and ATA Past President David Rumsey at the ATA table. departments are often also tasked with
finding interpreters for visitors to their
company. Advertisers and marketers
W ith chapters in over 100
countries, the International
Association of Business
Communicators (IABC)1 is one of
fields of human resources, training,
public relations, marketing, advertising,
government relations, and investor
relations. As the field has become more
have very specific needs in terms of
translation that are often best suited
to transcreation and multilingual
copywriting. Conversely, speed is
the largest professional associations the most important factor for clients
international, and as companies and
dedicated to corporate communications working in the fields of public relations
corporations expand their operations
in the world. Officially created in 1970, and investor relations, and many of
IABC has roots in the original American around the globe, translation and
them are looking to machine translation
Association of Industrial Editors interpreting has become increasingly to help solve their issues—often with
founded in 1938. important to the world of corporate disappointing results.
IABC attracts writers and communications. IABC has published Our ATA member volunteers staffing
communicators who work within the articles from ATA’s Public Relations the table were able to provide solutions
www.atanet.org American Translators Association 17You can also read
