BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP

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BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
Bath Spa
University
Vision and
Strategy
to 2015

             CE TO Develop
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
Foreword   In 2015 Bath Spa University will
           celebrate over 160 years as an
                                                             Our Vision for 2015 is underpinned by
                                                             principles derived from our long history and
                                                             proven strengths. It is inspired by our idyllic
           educational institution and ten                   location in the world heritage city of
           years as a university. Our Vision                 Bath in which work and play, science and
           and Strategy for 2015 show how                    fiction, technological development and
           we will expand our educational                    environmental awareness converge to
           offerings and develop research                    stimulate creativity and innovation.
           in our areas of key strength; notably             This new Strategic Plan sets out clear goals
           creativity, culture and enterprise.               for the Student Experience, Research and
           Building on our distinctive                       Internationalisation. These are supported
           reputation, we will internationalise              by essential enabling strategies for our
                                                             People, our Estate and our long-term
           the University, introducing global                financial future.
           perspectives to our curriculum
           and opening our programmes                        Professor Christina Slade
           to an increasingly international                  Vice-Chancellor
           student body.

           Bath Spa University Vision and Strategy to 2015                                                     1
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
Our vision   To be a leading educational
             institution in creativity,
for 2015     culture and enterprise.
             Through innovative teaching
             and research, the University
             will provide a high quality
             student experience.
             Based in a world heritage city
             and connected to a network
             of international partners,
             Bath Spa University will ensure
             that its graduates are socially
             engaged global citizens.

             Bath Spa University Vision and Strategy to 2015   3
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
Our focus is on the                               We are academically led:
Principles     student experience which
underpinning   is internationalised and
                                                                 – we value excellence in research,
                                                                    scholarship and teaching and learning
               socially engaged:
our vision                                                       – we promote creativity and
                                                                    interdisciplinarity
               – our student body includes those                – we embrace new technologies to enhance
                  from different regions and countries               our academic practice
               – our students are flexible, self-reliant        – we value the contribution of our
                  and enterprising                                  professional service departments in
               – our students develop as global citizens           enhancing the overall experience of our
               – our students are prepared for regional            students.
                  and international employment.

                                                                 We behave ethically:
                                                                 – we are committed to sustainability
                                                                    and environmental improvement
                                                                 – we play our part in the wider economic
                                                                    and cultural well-being of the region
                                                                 – we expect tolerance and mutual respect
                                                                   among staff and students and
                                                                   embrace diversity.

               Bath Spa University Vision and Strategy to 2015                                                5
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
Building on   Queen Elizabeth The Queen Mother
              opening Bath College of Domestic
              Science in 1960
                                                                Bath Spa University is built on
                                                                a long and distinguished history.
our history                                                     In 1852 Bath School of Art was
                                                                founded and has been nurturing
                                                                the talent of artists ever since. It
                                                                relocated to Corsham Court after
                                                                the Second World War and was
                                                                renamed Bath Academy of Art.
                                                                Newton Park became home to Bath Teacher
                                                                Training College in the 1940s and merged
                                                                with Bath College of Domestic Science in
                                                                the 1970s to form Bath College of Education.
                                                                Newton Park was built for Joseph Langton
                                                                from 1762-65 and is set in Capability Brown
                                                                gardens. It is Grade 1 listed and leased from
                                                                the Duchy of Cornwall.

                                                                In the early 1980s Bath Academy of Art
                                                                became part of Bath College of Higher
                                                                Education and in 1992 the College was
                                                                granted degree-awarding powers. In 1997
                                                                we became Bath Spa University College
                                                                and in 2005 Bath Spa University when
                                                                we were granted full university status.

              Bath Spa University Vision and Strategy to 2015                                               7
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
A distinctive                                       Student
                                                    Life
                                                                                                      Student
                                                                                                      Learning
                                                                                                                                     Student
                                                                                                                                     Voice
student experience                                  We will foster vibrant,                           We will deliver world-         We will learn from
                                                    creative student                                  class student learning         our students.
                                                    communities.                                      opportunities.

Our student experience strategy builds on strong    We will continue to improve                       We will continue to maintain   We will enhance how we
                                                    our facilities by modernising                     and enhance teaching           engage with our students,
foundations of quality and distinctiveness and is
                                                    student accommodation,                            quality, developing our        listening to their concerns
aligned with our goals for internationalisation     investing in high-quality                         curriculum and student         and responding to their
and research. Our location in the world             academic and social learning                      learning opportunities to      needs from application to
heritage city of Bath provides the backdrop for     space and working with                            maximise student success       graduation and beyond. We
delivery of outstanding academic programmes         student representatives                           and graduate employability.    will celebrate the diversity of
                                                    to enhance services for                           We will embed global           our student body, meeting
in creativity, culture, enterprise and education.
                                                    students. We will actively                        perspectives and               the needs of students and
Our practitioner-focussed approach features         promote widening                                  environmental awareness        applicants of all nationalities
studio and small group teaching, supported          participation and successful                      in student learning            and backgrounds. We will
by the latest developments in e-learning.           student outcomes through                          opportunities, equipping       work with the Students’
We work in partnership with the cultural and        fair admissions policies,                         graduates with skills in       Union to engage students
                                                    aspiration-raising in schools                     enterprise, communication      as active partners in policy
creative industries as well as regional, national
                                                    and support for student                           and digital literacy.          and decision making. We
and international education partners to             welfare and career                                                               will celebrate graduate
produce employment-ready graduates who              development.                                                                     talent and the achievements
are socially engaged global citizens.                                                                                                of our alumni.

                                                    Bath Spa University Vision and Strategy to 2015                                                                    9
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
Engaged research                                 Research quality
                                                 and reputation
                                                                                                   Postgraduate
                                                                                                   research and
                                                                                                                                   Public
                                                                                                                                   Engagement
with impact                                                                                        teaching
                                                 We will deliver                                   We will provide a               We will foster a spirit
                                                 excellence in research.                           vibrant postgraduate            of innovation and
                                                                                                   community.                      inquiry.
Our research focus is on creativity, culture
and enterprise with established strengths        We will invest in key areas                       We will develop and             We will engage the public
                                                 of strength which attract                         promote our practice-based      in our research, working with
in Art and Design, Music and Performing
                                                 external funding and deliver                      postgraduate research           community networks and
Arts, Humanities and Creative Writing and        high-quality research                             pathways, forging links         established partnerships
Education. We will develop these priority        outputs with impact.                              with practitioners and          across the creative and
areas and enhance our reputation by increasing   We will develop strategic                         across the creative and         cultural industries. We will
external funding, growing postgraduate           partnerships with national                        cultural industries. We will    develop new initiatives in
                                                 and international research                        foster a spirit of innovation   dialogue with stakeholders
research and teaching activity, enhancing
                                                 collaborators and users.                          in all graduate learning        to maximise the benefits
international partnerships and maximising        We will be a vibrant and                          opportunities and we will       of public engagement and
impact and engagement.                           well-connected centre for                         grow our postgraduate           knowledge exchange. We
                                                 new ideas with no internal                        student numbers.                will draw on our research
                                                 boundaries and an                                                                 strengths to enhance the
                                                 international profile for                                                         quality of our taught
                                                 creativity, culture and                                                           provision.
                                                 enterprise in research.

                                                 Bath Spa University Vision and Strategy to 2015                                                              11
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
A world                                       Establishing
                                              our profile
                                                                                                Developing
                                                                                                our Global
                                                                                                                              Growing
                                                                                                                              our overseas
university                                                                                      curriculum                    student body
                                              We will establish the                             We will develop               We will increase
                                              profile of Bath Spa as                            graduates who are             our overseas
                                              a World University.                               socially engaged              student numbers.
Our strategy for internationalisation will                                                      global citizens.
transform our international profile, embed
                                              We will raise our profile                         We will embed international   We will increase
global perspectives into our curriculum and
                                              through networks of                               perspectives into the         international student
grow international student recruitment.       international partners,                           undergraduate and             recruitment through
                                              employers, staff, students                        postgraduate curriculum and   targeted marketing activities
                                              and alumni. We will forge                         we will enhance students’     and the development of
                                              strong links with leading                         global awareness through      Trans-National Education,
                                              Liberal Arts institutions.                        programme pathways,           aligning provision to meet
                                              We will maximise the                              international placements      the needs of prospective
                                              reputational benefits of                          and study abroad              international students and
                                              existing European and                             opportunities. We will        employers. We will enhance
                                              International activities                          enhance training              student support to meet
                                              and networks.                                     opportunities, student        the needs of our evolving
                                                                                                support, information          student body and ensure
                                                                                                and resources to enable       regulatory compliance.
                                                                                                students and staff to
                                                                                                meet the challenges of
                                                                                                internationalisation.

                                              Bath Spa University Vision and Strategy to 2015                                                            13
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
An inspirational                                                     Our campuses are beautiful and
                                                                     steeped in history. Our modern
setting                                                              facilities blend sympathetically
                                                                     with the older buildings, boasting a
                                                                     wealth of cutting edge technology
                                                                     behind the classic architecture.
                                                                     Staff and students work and learn in a secure
                                                                     and well-maintained environment, where
                                                                     investment in infrastructure reflects modern
                                                                     teaching styles and anticipates future needs.
                                                                     By 2015, a major redevelopment of the
                                                                     Newton Park Campus will provide world-
                                                                     class facilities for students, designed to be
                                                                     in-keeping with the stunning surroundings.
                                                                     The development will meet stringent
                                                                     standards of environmental performance
                                                                     reflecting the University’s green credentials.

                   Bath Spa University Vision and Strategy to 2015                                               15
BATH SPA UNIVERSITY VISION AND STRATEGY TO 2015 - CE TO DEVELOP
Working                                                                                        Sustaining
together                                                                                       our future

We are committed to providing a                                                                Our approach to finance and
supportive and rewarding working                                                               investment reflects the need
environment for all staff.                                                                     for creative responses to the
                                                                                               increasingly challenging
Our culture is one of commitment,
inclusivity, collaboration and reward, in                                                      economic climate.
which the endeavours of academic and                                                           We will work hard to optimise how income
professional service staff are equally                                                         from student fees is used to improve and
respected and mutually sustaining. Through                                                     enhance the student experience. We will
our People Strategy, we will promote a                                                         build on past successes and learn from the
winning culture of maximum performance                                                         experience of our colleagues and partners
and recognition. We will develop people to                                                     to maximise the effective use of resources.
enable them to adapt and deliver at a time                                                     We will seek to diversify our income streams
of unprecedented change in the Higher                                                          embarking on new ventures and mutually
Education environment.                                                                         beneficial collaborations to ensure financial
                                                                                               stability for the long term.

                                             Bath Spa University Vision and Strategy to 2015                                              17
Newton Park             Sion Hill               Corsham Court
Newton St Loe           Lansdown                Corsham
Bath BA2 9BN            Bath BA1 5SF            Wiltshire SN13 0BZ
T: +44 (0)1225 875875   T: +44 (0)1225 875875   T: +44 (0)1225 876383       www.bathspa.ac.uk
F: +44 (0)1225 875444   F: +44 (0)1225 875666   F: +44 (0)1249 714293   enquiries@bathspa.ac.uk
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