Become a Customer Service Superstar! - Phil Gerbyshak Chief Connections Officer Make It Great! Institute

Page created by Marvin Bradley
 
CONTINUE READING
Become a Customer Service Superstar! - Phil Gerbyshak Chief Connections Officer Make It Great! Institute
Become a
Customer Service
   Superstar!
     Phil Gerbyshak
Chief Connections Officer
 Make It Great! Institute
Become a Customer Service Superstar! - Phil Gerbyshak Chief Connections Officer Make It Great! Institute
Why are we here?
Become a Customer Service Superstar! - Phil Gerbyshak Chief Connections Officer Make It Great! Institute
You
already know this stuff
Become a Customer Service Superstar! - Phil Gerbyshak Chief Connections Officer Make It Great! Institute
The question is NOT “Do I
already know this stuff (you do),
      the questions are…
Become a Customer Service Superstar! - Phil Gerbyshak Chief Connections Officer Make It Great! Institute
How good am I at this?
         And…
Become a Customer Service Superstar! - Phil Gerbyshak Chief Connections Officer Make It Great! Institute
Could I use
a refresher?
Become a Customer Service Superstar! - Phil Gerbyshak Chief Connections Officer Make It Great! Institute
Can I take it to the next level?
Agenda
• Greetings
• Expectation Setting
• Great emails

• Break for lunch

• Listening Skills
• Service Recovery
What is customer
   service?
Who are you and what do
  YOU believe about
  customer service?
Getting to know each other
Customers pay your
     salary!
Let’s begin with a few
      greetings!
Nod Hello

 Don’t smile and don’t say a
word – Just nod as you walk
past each person in the room
30 second greeting

 Smile and handshake
      (No words)
Now Get Personal!

Learn a little more – Ask the
 other person their favorite
       pizza topping
Which was most
    effective?
How can you use this on the
         phone?
What are 3 parts of a
 powerful greeting?
How can you use these on the
         phones?
3 parts to Superstar Greeting
• Greeting
• Your name
• Energy
Superstars Know
• First Contact builds customer confidence
• How to tune the world the world out and tune the
  customer in
• To put a smile in their voice
• To find out something more about your customers
Now You Try It

Write down your good greeting
Expectation Setting
• Setting expectations with your customers
  is the most important thing you can do.
  – How do you set reasonable expectations?
Ask customers what they
         expect

 Do you know the magic
       question?
“What can I do that would make
         you happy?”
Customers Want 5 things
•   Reliability
•   Responsiveness
•   Assurance
•   Empathy
•   Follow-up
Do what you say, say what you do
• Keep your promises
• It doesn't have to always be you
  – It can be someone else
• You set the expectation
Skill Builder: Now You Try It
• One-on-one
  – Expectation setting
    • Get unreasonable expectation from partner
    • Reset expectation to something more reasonable
Phone Etiquette –
Language matters
Putting People On
        Hold
How can we do this without
  making people mad?
Holding and Waiting
• People don't like to be put on hold or to be
  made to wait
  – ASK them for permission, and keep it short
     • "May I place you on hold for 30-60 seconds? I'll
       come back to you if it's going to be longer?"
Never transfer
someone again!
Think Connection, NOT Transfer
• Folks hate to be transferred to another
  person. Transferring indicates they were in
  the wrong place, that they're going to be
  put on hold again, or worse, dumped onto
  someone else who can't help them.
• Change your language
  – Instead of transfer, use connect
Why connect?
• Connect indicates you will PLUG THEM IN to
  someone or something that can help them.
Gives customer the choice

  Always ASK if you may connect them,
   explain why, and offer an alternative
Words you use are very important
• Avoid “hot button” words
  – What is a hot button word?
• Focus on the “can can”
  – What’s a can can?
• Say “I’ll find out” not “I don’t know”
  – Why is this important?
Tone = Touch
• A gentle tone means a higher touch
  experience for your customers
  – Think FEELINGS, not FACTS
Tone = Touch
• A gentle tone means a higher touch
  experience for your customers
  – Think FEELINGS, not FACTS
Lunch time!
Great Emails Matter
Basics
•   TO
•   CC
•   BCC
•   Subject
•   Body
GREAT Emails
• Greeting
• Respond to need or request
• Explain solution or delay
• Ask for understanding and how to contact
  if questions
• Thank the customer
Create an email response to this
               situation:
    – Sally (your customer) called earlier today needing
      help sharing calendars with John (a co-worker)
      but didn’t have time to work on it
    – The instructions are on your internal website at
      http://intranet/sharedcalendar
• Greeting
• Respond to need or request
• Explain solution or delay
• Ask for understanding and how to contact if
  questions
• Thank the customer
Review With Your Partner
Listening Skills Matter
T – Tune In
– Superstars tune in to the speaker and the
  subject, mentally (and possibly physically)
  calling up everything known about the subject
  and shutting out all distractions.
Q - Question
• Superstars mentally formulate questions that will
  help resolve the issue.
  • What will this speaker say about this topic?
  • What is the speaker's background?
  • Have they called about this issue before?
L - Listen
• Superstars organize the information as it is
  received, anticipating what the speaker will say
  next and reacting mentally to everything heard.
R - Review
• Superstars go over what has been said,
  summarize, evaluate constantly and
  reformulating what they understand.
R – Repeat Back
• Superstars explain what was said to ensure it is
  correct according to the speaker and if not, to
  clarify what is missing.
TQLRR
• T -- Tune in

• Q -- Question

• L -- Listen

• R -- Review

• R -- Repeat back
Your Turn: Here’s the situation
• 1 person is panicked because they think
  they just lost a 50 page Word document
  they have been working on for the last 5
  hours
• Use TQLRR method
6 Steps to Superstar Service
          Recovery
6 Steps to Superstar Service
              Recovery
1) Listen to the customer vent
2) Apologize that a mistake happened, even if it
isn't yours
3) Quickly find a temporary workaround (if
possible)
4) Make a promise to get the problem resolved
and set an expectation of when
5) Keep the promise
6) Follow-up to ensure continued satisfaction
Your Turn: Here’s the situation
• 1 person was promised a new smart
  phone by Monday (it is now Wednesday).
  She/he is going out of town today at 5 PM
• You have the same smart phone the
  person needs at your desk for another
  customer who needs it Monday
One Last Thing…
The difference between a superstar
      and everyone else is…
Going the extra mile
Your Turn

One thing you will implement from
             today
You can also read