BUSINESS QUARTERLY HVCCI SPRING EDITION 2017 - ISSUE 7 - Hutt Valley Chamber of Commerce
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$8.95 ISSUE 7
HVCCI SPRING EDITION 2017
BUSINESS QUARTERLY
CONTENTS
1 From the Chamber STAFF
CEO Mark Futter
2 Platinum Partners Manager - Membership, Partnerships & Sponsorship Anna Geremia-Young
Member Services Donna Rufer
Manager - Events, Learning & Development Kimberley Wadsworth
9 Gold Partners Manager - Employment Placement Service Jo Forman
Office Manager Lynda Robertson
12 Silver Partners Accountant Ian Kerr
14 Bronze Partners
16 Council News & Views
BOARD MEMBERS
17 Feature Articles President Neville Hyde
Vice President Mark Skelly
28
Immediate Past President Helen Down
Wellington Region
Other Board Members Tony Stallinger, June Ranson, Chris Upton,
Business Expo Mike Gould, Neville Baker, Celia Birdling, Hayden Kirk
29 Welcome New Members,
Sponsors & Partners
OFFICE HOURS
Monday - Thursday 8.30am - 5.00pm
Friday 8.30am - 4.30pm
Level 3, 15 Daly Street
PO Box 30-653
LOWER HUTT
Telephone +64 4 939 9821
Facsimile +64 4 939 9824
Cover image: Hutt River Upgrade photo is curtesy of Wellington Regional Council
02 SPRING EDITION 2017
FROM THE CHAMBER
The Hutt Valley Chamber of Commerce have experienced This is the first time there has been a central place for
cyber threats on a few different occasions. Thankfully nothing New Zealanders to report all types of cyber security issues.
penetrated our security settings but the threat is real and hackers Having a coordinating agency for cyber security issues helps build
are becoming smarter and more underhand. Cert NZ is a newly an understanding of the way New Zealanders are affected by
formed organisation that can assist to protect businesses. Read the cyber-attacks.
report below: The reports received so far create a baseline dataset that will be
CERT NZ is a government-enabled organisation that launched used to build CERT NZ’s understanding of the cybersecurity threats
in April 2017. CERT NZ is here to improve cyber security in New that affect New Zealanders from all walks of life.
Zealand and is the primary front door for reporting all cyber Mr Pope encourages all New Zealanders affected by cyber security
threats and attacks. issues to report them to CERT NZ, “It doesn’t matter if you’re not
CERT NZ supports businesses, organisations and individuals sure exactly what type of issue you’re facing,” says Mr Pope, “Our
affected by cyber security incidents, and provides trusted and team is here to help people who have been affected by cyber
authoritative information and advice. You can report cyber security security issues by giving them advice and assistance on how to
issues to CERT NZ using the online reporting tool, or if you’d rather avoid and overcome cyber security threats.”
speak to someone on the phone the contact centre is open from If you or your organisation experiences a cyber security threat – or
7am – 7pm, Monday to Friday. It doesn’t matter if you aren’t exactly if you suspect you may have been exposed to one – contact CERT
sure what the problem is, reporting a real or potential cyber threat NZ via www.cert.govt.nz any time or call 0800 CERT NZ, Monday to
or incident is easy. Friday, 7am – 7pm.
Stay up-to-date with the latest from CERT NZ by signing up to Read the Quarterly report April – June 2017 on the Cert NZ
email alert updates and quarterly news at www.cert.govt.nz. You website.
can also follow us on Twitter: @CERTNZ
KATRINA NORMAN
Over 300 reports made to CERT NZ in first quarter of
Senior Stakeholder Engagement Advisor
operations
Telephone: +64 (0) 4 901 8405
CERT NZ released its first report on the New Zealand cyber security
threat landscape. The report shows that 364 reports of cyber
security incidents have been made to the new cyber security
agency in less than three months of operation.
“CERT NZ has received reports of a range of cyber security issues
since we launched in April,” says CERT NZ Director Rob Pope. “The
report released shows that increasingly sophisticated phishing
and malware attacks are taking advantage of unsuspecting
Kiwis – accounting for more than 34 per cent of the total reports
submitted to CERT NZ.”
“We need to be vigilant online. CERT NZ has seen reports of
cybersecurity incidents ranging from threats that people have
MARK FUTTER
been able to mitigate, all the way through to people experiencing
CEO
significant financial loss. In this first quarter alone, people have
Hutt Valley Chamber of Commerce
told us that they have lost more than $730, 000,” says Mr Pope.
WELLINGTON REGION BUSINESS EXCELLENCE AWARDS 2017
Finalists will be announced by Friday 8 September 2017.
WELLINGTON REGION
A special function will be held to congratulate the finalists on
B USINESS
EXCELLENCE AWARDS
Wednesday 4 October 2017.
The announcement of the category finalists, winners and the
2017
overall Supreme Business of the Year will be made at the
Awards presentation Gala dinner held on
Friday 3 November 2017.
(Put these dates in your diary now).
HVCCI BUSINESS QUARTERLY l 1
PLATINUM PARTNERS
CROWE HORWATH
THE BUSINESS LOSSES, WASTAGE AND FRAUD
PROBLEM
Could your business survive losing $1,000, $10,000, $100,000 or even $1,000,000 to losses, wastage and
fraud? Leakage and loss of business assets and resources are significant business risks. They can cripple
the ability for businesses to grow and can result in business failure. Pursuing recoveries takes significant
amounts of time, effort and additional costs for both the business and the people involved.
The most significant contributing factors to losses are a lack of internal controls and the lack of a
management review. Furthermore, override of existing internal controls can lead to these business
losses, suggesting that internal controls may not have been strong or robust enough in the first place.
How good are your business’s internal controls? Are they as good as you think they are? Has your
business recently reviewed the design of these internal controls? Are these controls still appropriate in
today’s operating environment?
The most effective way to prevent fraud is to have robust and appropriate internal controls in place. The
best place to start is to identify and understand what the fraud risks in your business are. These will vary
by industry. Once the risks are identified, appropriate internal controls can then be designed and put in
place to either prevent fraud from occurring entirely or detecting fraud before it escalates.
A number of recent fraud cases have occurred through lack of internal controls over supplier payments.
Fictitious suppliers or supplier invoices were generated and loaded into the accounting or internet
banking system, with the supplier bank account redirected to an employee bank account. There were no
controls to prevent unauthorised suppliers or supplier information from being entered or changed. This
type of fraud can be prevented by enforcing controls to have a second approver for changes to supplier
details in the accounting and internet banking systems. Additionally, regular reviews of changes to
supplier details should be carried out and cross referenced to authorised changes in master files.
Please contact your local Crowe Horwath adviser for more information. Alternatively, you can contact
Dave Shadwell at david.shawell@crowehorwath.co.nz or call 04 471 0006.
2 SPRING EDITION 2017
PLATINUM PARTNERS
MEDIAWORKS
POLLY & GRANT
We are incredibly excited
to announce that the much loved duo,
Polly & Grant, have made a welcome return to Wellingtonians’
weekday mornings on More FM in the Capital City and Kapiti Coast.
Airing Monday-Friday from 5:30am-10am, the duo are excited to return
to radio in their hometown, bringing true meaning to live and local radio.
“Wellington radio was where it all began for us and we have always had a hugely
loyal audience in the capital. It’s a genuine thrill for us to join the More FM team in our
home town,” said Polly & Grant.
Kiwis throughout the country shouldn’t fear, they can still tune in to The rova All Day
Breakfast with Polly and Grant every weekday from 6am via channel 0 on the rova
app. Polly and Grant will also continue their More FM Saturday Breakfast show from
6am throughout Auckland, Wellington, Waikato, Tauranga, Rotorua, Hawkes Bay,
Whanganui, Kapiti and Marlborough.
Polly and Grant’s More FM Breakfast will be broadcast on the following frequencies:
More FM Wellington: 99.7 & 95.3
More FM Kapiti: 90.3
For advertising opportunities on MoreFM, rova and all Mediaworks’ other brands,
please contact:
Andy Hoey
021 409 334
andyhoey@mediaworks.co.nz
Fred Thaisen
021 582 777
fthaisen@mediaworks.co.nz
HVCCI BUSINESS QUARTERLY l 3
PLATINUM PARTNERS
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4 SPRING EDITION 2017
PLATINUM PARTNERS
GIBSON SHEAT
BENEFICIARIES' RIGHTS
TO INFORMATION
Many family trust clients are surprised to learn that beneficiaries of a trust have a right to information relating to that trust.
What do beneficiaries have a right to know and why?
Two of the fundamental duties of trustees are to:
1. administer the trust in accordance with the trust deed, and
2. account to beneficiaries for the trust’s assets and income.
So that beneficiaries are satisfied the trustees are complying with their duties, they first must be aware they are beneficiaries of a trust.
This means beneficiaries arguably have the right to some basic trust information. The primary beneficiaries have a right to know they are
beneficiaries of the trust – but beyond that there is less certainty.
What other information should be provided?
The Courts have said, bearing in mind that most trusts have a number of beneficiaries, “the underlying principle in deciding whether
disclosure should be made will be identifying the course of action which is most consistent with the proper administration of the trust
and the interests of the beneficiaries, not just the beneficiary requesting disclosure” Erceg v Erceg [2017] NZSC 28.
The Supreme Court in Erceg identified the matters that the Court (and therefore trustees) should evaluate when a beneficiary seeks
disclosure of trust documents. These include consideration of:
• The documents which the beneficiary is seeking to obtain – e.g. the trust deed or the financial statements or resolutions
• The context of the request and the objective of the beneficiary – is there tension between beneficiaries or beneficiary and trustee
• The nature of the beneficiary’s interest – is the request from a primary beneficiary or a distant family member who may only benefit if
primary beneficiaries do not receive distributions
• Whether there are issues of personal or commercial sensitivity and whether disclosure can be made in a way that protects
confidentiality – it may involve disclosure of other beneficiaries’ personal circumstances
• Whether documents that the beneficiary has requested disclose reasons for the trustees’ decision making – trustees are frequently
advised not to record the reason for the decisions
• The likely impact of disclosure on the trustees and other beneficiaries as well as the likely impact on the settlor and third parties
• Whether safeguards can be imposed on the use of the documentation that may be disclosed – e.g. limited disclosure to professional
advisor.
While there is no absolute presumption as to the information that should be disclosed, the Supreme Court noted that there was an
“expectation that basic trust information will be disclosed to a close beneficiary who wants it”.
So what should trustees disclose?
In our view, there is a strong case for the disclosure of the trust deed and in some cases financial statements to the primary discretionary
beneficiaries (this may include the settlors’ children and grandchildren and other named beneficiaries). However, the provision of financial
information may be inappropriate. In Erceg the Court held that the conduct of the beneficiary seeking disclosure was such that there was
“genuine concern” as to the use of the information and ultimately the Supreme Court declined to grant the order for disclosure which
included financial statements.
If you are a trustee and you are unsure of your disclosure obligations, we can assist you to determine the appropriate course of action.
The proposed Trust Bill will highlight the obligations of trustees and potentially generate greater enquiry from beneficiaries or those
who suspect the existence of a family trust. For more on the proposed changes, keep an eye on our website, or subscribe to our email
newsletter TrustTips (you can do this on our website gibsonsheat.com/news-and-publications/newsletter-sign-up.html).
For further information regarding trusts contact Claire Byrne, 04 916 7483 or email claire.byrne@gibsonsheat.com.
HVCCI BUSINESS QUARTERLY l 5
PLATINUM PARTNERS
BOULCOTT HOSPITAL
BOULCOTT PRIVATE HOSPITAL ACQUIRED BY HEALTHE CARE AUSTRALIA
Boulcott Private Hospital was recently acquired by Healthe Care Under Healthe Care’s ownership, the company is focused on
Australia (Healthe Care), as part of the company’s acquisition of ensuring each of its newly acquired hospitals continue to deliver
the Pulse hospital group. high quality care outcomes for patients.
“Healthe Care is very excited to be acquiring Boulcott Private “We encourage all of our hospitals to be innovative and seek out
Hospital. We believe this strategic asset will create a strong every opportunity to ensure community members with private
platform for Healthe Care in the attractive New Zealand market,” health insurance are provided the best possible care.
said Steve Atkins, CEO of Healthe Care Australia. Healthe Care is looking forward to partnering with Doctors
The acquisition of Boulcott is Healthe Care’s first foray into New working at Boulcott, to provide strong support to the hospital’s
Zealand and underpins the company’s growth ambition, while management team and staff, as well as the development of robust
cementing its position as a leading pan-Asian health care services strategic plans that will underpin these important community
group. services into the future”, said Mr Atkins.
“Boulcott is excited to be part of the Healthe Care group of
hospitals. The chance to be part of a large organisation provides
Boulcott with the backing and infrastructure support to look ahead
into the future. There is the opportunity to expand the hospital
and provide new services to meet the growing demand in the
region over the medium to long term, particularly in the areas of
orthopaedics and ophthalmology,” said Boulcott’s General Manager,
Sarah Boyes.
Since its inception in 2005, Healthe Care has been one of
Australia’s fastest growing health care companies. The group
now includes 35 private hospitals, close to 7,000 staff and nearly
2,500 beds. With a combined revenue of nearly NZD$750 million,
Healthe Care is now Australia’s third largest private hospital
operator.
Healthe Care’s interest in Boulcott reflects its existing portfolio
both geographically and in terms of service profile – Healthe Care
is committed to the ongoing development of best practice clinical
services across the group.
“Work is already underway with construction of new front fencing
and gardens. There is also investment in new theatre endoscopic
equipment for keyhole surgery used in orthopaedics, gynaecology
and general surgery,” said Ms Boyes.
BOULCOTT HOSPITAL
Ph 64 4 569 7555 F 64 4 567 0041 E info@boulcotthospital.co.nz
6 SPRING EDITION 2017
PLATINUM PARTNERS
MERIDIAN
THE FUTURE IS ELECTRIC
Electric vehicles (EVs) are quiet to run, smooth to drive “Understanding how we use our vehicles means we have been
and if you’re lucky enough to live in New Zealand, powered able to introduce electric alternatives and reduce our fleet size
predominantly by electricity produced by renewable energy. by 20% so far.” By identifying distances travelled by vehicles
Electrifying transport is one of the biggest opportunities we have each day, Meridian formulated a plan to move towards a 50% EV
to reduce New Zealand’s emissions for the future. With around passenger fleet by mid-2018. Once Meridian knew what it needed,
88% of the country’s electricity coming from wind, water and it harnessed the power of the right people to work together to
geothermal, it’s only natural that Meridian sees the opportunity to test the data and carry out some market research. “It was as much
grow the use of clean fuels. about our appetite to explore as it was timing,” says Nick. “There
are lots of factors that have changed in recent months from
The case for businesses to electrify their fleets is charging availability to growth in vehicle types and driving range
compelling that made converting now right for us.
There are around 3000 electric vehicles currently in New Zealand “We did lots of test-driving. But it wasn’t just about looking at the
and the environment is right for growing uptake. Through efforts lowest cost model and emissions,” explains Nick. “Once we had a
from government and businesses to grow charging infrastructure handle on which vehicles worked for us, we ran our own total cost
and awareness and with an increase in the choice of EVs, more of ownership modelling to look at the associated costs and risks,
and more people can conveniently drive them. “We’re supporting versus car share or rental. We’re lucky enough to have the research
our customers who drive EVs,” says Neal Barclay, General Manager and modelling power within our business, but if you don’t, there
of Retail at Meridian. “Meridian offers overnight charging rates. are lots of great organisations who can help. You can start by
We’re helping provide free EV charging infrastructure in shopping visiting driveelectric.org.nz or eecabusiness.govt.nz.”
malls. We’re also working with like-minded organisations such as
the Wellington-based Mevo electric hybrid car sharing project, to Why go electric?
encourage more people to experience EVs.” For the planet - transport is the second highest emissions hungry
The time is right for Meridian to grow its own EV fleet too. “It’s sector in New Zealand. Electrifying transport will reduce pollution
exciting that the commercial case stacks up,” says Neal. “Everybody in urban areas.
knows it would be good for the environment to get more petrol For the people - new vehicles are safer and more efficient. The
cars off the road but EVs have to provide replacement value or the team at Meridian loves what the company is doing. EVs fit with
solution isn’t sustainable for companies,” says Neal. Meridian now staff values, helping them to be great ambassadors for Meridian.
has 20% of its fleet electric and a commitment to reaching 50%
The numbers - EVs stack up for Meridian. Despite the on-average
by this time next year. More models will come online that suit the
higher purchase prices of EVs now, Meridian learned that it doesn’t
company’s diverse needs – from rural driving to urban commutes.
have to replace like for like – they’ve even reduced their fleet. The
“We want to grow awareness of EVs and celebrate the advantages fleet vehicles also become high-quality second-hand vehicles in
of harnessing New Zealand’s renewable fuel,” explains Neal. “Like just a few years – increasing the opportunity for Kiwis to buy a
us, many businesses may have preconceptions as to whether EVs safe and affordable EV.
will work for them,” says Neal. “We’d encourage all businesses to
start on this journey, as the commercial case for Meridian is much Considering electrifying your fleet?
more compelling than we first imagined.” If you are considering electrifying your vehicle fleet, speak to one
of Meridian’s account managers today on 0800 496 777.
Meridian’s EV journey
Special offer for Hutt Valley Chamber of Commerce members
Nick Robilliard, procurement manager for Meridian, spearheaded
the push to get Meridian’s corporate fleet to incorporate electric Join Meridian today on a two-year fixed energy plan and as
vehicles. Following the Christchurch earthquake, Meridian a member of Hutt Valley Chamber of Commerce, you'll get a
started working with Christchurch City Council run initiatives to minimum 12% prompt payment discount off your total electricity
redefine the city’s post-quake transport plan. “The council asked bill and a welcome credit of up to $600. For more information, call
businesses to consider how they drove and their transport needs. us on 0800 496 777 or visit meridian.co.nz/business/HVCC.
This prompted us to look at what we do more closely too,” explains
Nick. Analysing GPS information from Meridian’s fleet vehicles
provided data from more than 200,000 trips and helped develop a
clear understanding of Meridian’s fleet dynamics.
MERIDIAN
meridian.co.nz/business
HVCCI BUSINESS QUARTERLY l 7
PLATINUM PARTNERS
LINK BUSINESS
THREE BASIC METHODS OF BUSINESS VALUATION
04 472 7602 linkbusiness.co.nz
If youLINK
are considering
Wellington selling
- Link Business Brokingyour company, it helps to understand the
Ltd (REAA08) METHOD
methods of calculating the value to ensure you get the best price. Some 1. Find comparable companies.
of the simpler methods discussed here involve considering the company's There is some discretion involved in choosing which businesses are
market capitalisation (its share value and shares outstanding), analysing comparable. Companies considered should be in the same industry, be
comparable companies, or using industry-wide multipliers to determine roughly the same size and have similar sales and profits to the company
market value. you want to value. In addition, the sales (of comparable companies) should
METHOD 1 - Calculating Market Value Using Market be recent so they reflect up-to-date market conditions.
Capitalisation If you are determining the market value of a private company, you can use
The most reliable and straightforward method to determine a company's publicly-traded companies of the same industry and size for comparison.
market value is to calculate its market capitalisation. The market This is easier because you can find their market value by using the market
capitalisation is defined as a company's share value multiplied by the total capitalisation method in a few minutes by searching online.
number of shares issued. It is used as a measure of a company's overall 2. Create an average sale price.
size. After identifying recent sales of comparable businesses or valuations of
similar, publicly-traded companies (usually three as a minimum), establish
• Note that this method only works for publicly traded companies, where
an average sale price. This average value can be used as a bench mark for
share values can be easily determined.
the market value of the company in question.
• A disadvantage of this method is that the company's value is subject
to the fluctuations of the market. If the share market declines due to You may wish to weigh the different values based on their closeness to
external factors, the company's market capitalisation will fall despite the target company. For example, if one is of similar size and structure to
its financial health. the company being estimated, you may choose to assign a higher weight
• Market capitalisation relies on investor confidence and is therefore to this company's sale value when calculating the average sale price.
volatile and an unreliable measure of a company's true value.
METHOD 3 - Determine Market Value Using Multipliers
METHOD Determine if this is the right method to use. The most appropriate method
1. Determine the company's current share price. for valuing a small business is the multiplier method. This method uses
This can be determined by checking the share price information made an income figure, such as gross sales, gross sales plus inventory, or net
publicly available by the stock exchange. profit, and multiplies it by an appropriate coefficient (multiple) to arrive
2. Find the number of shares issued. at a value for the business. This type of estimate is best used as a rough,
This information can also be found through the stock exchange or through preliminary valuation method because it ignores many important factors
an online search of the company. Information on the number of shares in determining the actual value of a business.
issued is publicly available. METHOD
3. Multiply the number of shares issued by the current share price. 1. Source the necessary financial figures.
This figure represents the total investor value in the company, giving a Generally, valuing a company using the multiplier method requires annual
fairly accurate picture of the company's overall capital value. sales (or revenues). Having a sense of the company's total asset value
Example – at the time of writing (including the value of all its current inventory and other holdings) and
profit margins can also help in value estimation.
Xero’s share price at the time of writing (11 July 2017) was $25.75. The
number of issued shares was 137,826,238. 2. Find the appropriate coefficient to use.
The coefficient used will vary based on the industry, the market conditions
$25.75 x 137,826,238 = $3,549,025,628 (market capitalisation).
and any special concerns within the business. This number is somewhat
METHOD 2 - Finding Market Value Using Comparable arbitrary in nature but a good figure to use can be obtained from your
Companies trade association or from a business broker/appraiser.
This valuation method works well if a company is privately held. 3. Calculate the value using the coefficient.
To estimate a company's value, look at the historical sale prices for Once you find the financial figures needed and the appropriate
comparable businesses. coefficients, simply multiply the numbers to find a rough value for the
company. Again, keep in mind that this is a rough estimation of market
• Market capitalisation may be deemed unrealistic if a company's value
value.
is mostly held in intangible assets and investor overconfidence or
speculation drives the price up way beyond reasonable limits. For example, imagine that the appropriate multiplier for mid-sized
• This method has several shortcomings. First, it may be difficult to find professional services business is estimated at 1.5 * annual revenues.
enough data, as sales of comparable businesses may be infrequent. If total revenues for the latest financial year are $1,400,000, then
Also, this valuation method does not account for significant differences the multiplier method yields a business value of (1.5 * 1,400,000) or
or business sales conditions, such as whether the company was sold $2,100,000.
under duress.
LINK
linkbusiness.co.nz
8 SPRING EDITION 2017GOLD PARTNERS
GO FI8URE SPARK
IS YOUR BUSINESS
UP TO SPEED WITH
TECHNOLOGY?
Digital technology is changing at a
rapid pace. It’s changing the way we
communicate and it’s altering business
XERO’S ‘PERFECT BOOKKEEPER’
behaviour. Spark Lab tools give you
WINS TOP TRAINER AWARD access to practical resources to help
you perform better and go further in
Wellington-based bookkeeping superhero firm, GoFi8ure, has business.
scooped the Bookkeeping Trainer of the Year – Gayle Buchanan To have a digitally savvy business you need to take a holistic
Memorial Trophy at the New Zealand Bookkeeping Association Inc. view on making your organisation successful. This isn’t limited
(NZBAI) annual conference last week – which ran from to keeping up-to-date with the latest technology but requires
Friday 30th June to Saturday 1st July. thinking about how your business would react in different
Recently endorsed by leading financial software provider Xero, as scenarios.
a ‘Perfect Bookkeeper’, GoFi8ure has dedicated itself to educating Think of how your business would work if its internet connection
and upskilling New Zealand’s Bookkeepers to enable them to do was cut? What if you couldn’t access your building for an extended
their jobs to the highest standard. period? The recent earthquakes that affected the region have
The company currently works with over 750 clients across certainly highlighted the importance of having a Disaster Recovery
20 different industries. Its training division runs programmes for plan in place. You should ensure that you have a contingency plan
all major financial software systems and has so far trained over available to guarantee your business is prepared for any possible
2500 Bookkeepers nationwide. situation.
GoFi8ure’s Executive Director, Lisa Martin, says: “We are all To help with this, Spark have created a toolkit at Spark Lab
absolutely thrilled to receive this award in memory of our friend and which is free to access and doesn’t even require you to be a
fellow Bookkeeper Gayle Buchanan. We are passionate about helping Spark customer! At www.sparklab.co.nz you can join a growing
Bookkeepers with their professional development. It is fantastic community of business people who can help you tackle specific
to receive recognition for our training work from the bookkeeping business challenges or offer your business support.
community itself.” You will find talks, workshops and a handy Digital Assessment tool.
Tania Hayes, GoFi8ure’s Managing Director adds, “Bookkeeping This 15-minute survey will assess your business’s tech position,
involves complex processes and ever-changing technology. It is a job compare you to other New Zealand businesses and give you a
that should never be undertaken by anyone who isn’t qualified or useful action plan with links to templates, tools and people who
doesn’t participate in ongoing training – we urge business owners can help you. Business Hub | Hutt-Kapiti
to invest in their bookkeepers by supporting their professional Access the tools yourself or speak to one of our local business
development.” experts at Spark Business Hub Hutt-Kapiti.
The conference, the Bookkeeping Association’s fifth, also saw
Lisa Martin being presented with the Outstanding Service to
the Bookkeeping Profession 2017 award, in recognition of her GETTING LOCAL ADVICE IS
commitment to changing the perception of bookkeeping from
a general admin task that anyone can do, to a highly skilled
occupation that promises a rewarding career.
WORKING
SMARTER
Having Business Hub Account Manager Karthik Ullas nearby has proven
to be invaluable for PropertyNZ. It meant he could quickly visit to better
GoFi8ure is a multi-award winning bookkeeping, accounting and understand a major fault they’d discovered with their new building’s internet
connection. That led to an ingenious solution – Wireless Broadband – which
financial advisory firm. With its HQ in Wellington, GoFi8ure has helped keep things on track. So, from one big issue, down to the smaller
branches in Auckland and the Hutt Valley. GoFi8ure also services daily details, PropertyNZ has found a close relationship with their local Spark
Business Hub’s been extremely useful in helping keep their business moving.
clients remotely nationwide, using cloud technology. Read the full story at spark.co.nz/hutt-kapitibusinesshub
The company is well known for its ‘financial superhero’ branding,
which uses cartoon imagery to depict how qualified Bookkeepers
can save business owners from the nightmares of financial
administration.
GOFI8URE SPARK BUSINESS HUB - HUTT-KAPITI
Ph 0800 463 488 E enquiries@gofi8ure.co.nz www.gofi8ure.co.nz 31 Marsden Street Lower Hutt Phone: 0800 482 488
HVCCI BUSINESS QUARTERLY l 9GOLD PARTNERS
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10 SPRING EDITION 2017GOLD PARTNERS
FUJI XEROX GROW ONLINE
Get smart. GROW YOUR
BUSINESS
ONLINE
Nowadays, when we talk about opening a business or growing a
business, we no longer subscribe to a dated model that sees you
Score a confined to four walls and surrounded by office chairs and tables.
We have evolved and moved on, thanks to technology. Today, you
can start and grow your business at the click of a mouse, often
with minimal cost or no cost at all.
While the appeal of a brick and mortar business model is
with every Fuji Xerox undeniable because it’s tangible, you can’t deny the mammoth
ApeosPort/DocuCentre VI
leased or purchased. power of an online presence and marketing. So how do you
navigate your way through the rather claustrophobic-inducing
Promotion period:
1st July – 30th September 2017 internet world and make your website stand out?
For more information, visit Amongst the myriad sites and apps, how do you claim your stake
www.fujixerox.co.nz/bartercard-promo
in website individuality and make the right connection with the
We are the first company in the New Zealand print industry to have a
right consumers?
Product Stewardship Scheme accredited by the Ministry for the Environment.
Too many questions? We are asking these because we may be able
We offer a free recycling programme where we take back used Fuji Xerox
equipment, parts and consumables (cartridges) and packaging and ensure
they get re-purposed and recycled.
to help.
At Grow Online, we look at systems and craft an integration
solution. If your business is already using CRM, email marketing,
FUJI XEROX accounting, project management or workflow systems, we get
smartworkgateway.fujixerox.co.nz these systems talking to each other and provide dashboards and
reports that gives the business insight. We believe information is
power if you can quantify it.
Making your website stand out:
1. A poorly designed site can kill credibility. You need to plan for
and understand your target audience. So it’s important that you
take the time to create a content strategy that outlines who you
want your site to reach and how you differ from your competitors.
2. It may sound superficial but a good eye-catching logo is
imperative and often determines whether the visitor wants to
linger on your site or leave.
3. Social media and marketing goes hand in hand. Facebook,
Twitter, Instagram are here to stay. With so many responsibilities,
handling all these accounts can be overwhelming. However, it’s
never too late to get a consultant to implement a good social
media strategy and get those links on your site.
4. Your site’s design convinces a reader to keep looking around. A
well laid out site uses readable typography, plenty of white space
and a colour scheme that won’t induce headaches.
5. If all this sounds overwhelming, why don’t you
visit growonline.co.nz and leave it to us to make your
website stand out.
GROW ONLINE LIMITED
Ph 04 282 1095 E info@growonline.co.nz
HVCCI BUSINESS QUARTERLY l 11SILVER PARTNERS
MOBILIZE MAIL BASELINE
LET THEM KNOW
DIGITAL STORYTELLING EXPLAINED & HOW
IT WORKS IN MARKETING YOUR BUSINESS
YOU VALUE THEM
Don't leave it till the last minute. Email us now at
fresh@baseline.co.nz for Christmas gifts personalised with
‘Digital Storytelling.’ The title pretty much says it all – digital your company details to let your clients know you value them.
says it’s medium is ‘online’ and storytelling says you’re going
to learn something via a tale or narrative that is highly
engaging. As a marketer, it’s important you know as much as
you can about digital storytelling. You need to know how other
marketers are using it and how you can too, especially in content
marketing which requires fresh ideas, and leaves a memory.
Use Digital Formats To Share Stories
Engage users via online mediums and Apps including: text, video,
images, chat, games and content copy with hypertext (in articles,
blog posts etc). Digital Storytelling can be a short campaign e.g. a
60 second video or a series of content releases in different formats.
The longer campaigns are much like a TV soap opera which, as we
know, can go on for years.
So, as a business we recommend thinking outside of the box. That
means going outside of your company to get the content your
marketing craves. Hire professional copywriters and if that is a
step too far – read this article on how to write articles (http://bit.
ly/2uGA0hQ) for marketing your business.
In summary, digital storytelling is the way forward for content
marketers and digital marketing full stop. The ‘in your face’ style of
landing pages, call to actions etc. are long gone. Marketing is now
a lot more sophisticated and requires more finesse.
CONTACT DONNA
PH 04 902 9250 E donna@mobilizemail.com
www.mobilizemail.com
HUTT 360
JOIN THE COMMUNITY AROUND YOU
Hutt360 consists of two main sites, THE
thehutt.nz and huttkids.co.nz, full of local information.
Everything you could possibly need for living, working and
playing in the Hutt. We’ve covered all that’s available from
Petone to Kaitoke, no matter what your age! so no one in our community misses out.
Recently these sites were added to the Outaboundz.com However, to keep it free for the community, we rely
portfolio and we have a plan for updates. We are bringing on community-minded people and businesses to
Hutt360 into the future, and are setting the new standard help support us!
for community sites. We would love your feedback. We are
looking for sponsors to join us on our journey. Join our mailing list to hear about new things in
This is your chance to shape these community the Hutt visit thehutt.nz/newsletter.
resources. The benefits include your own sponsor
page that also helps with your own google ranking. If you want to showcase your business or club or
You get to directly connect to your audience via talk about joining our sponsor family, contact
Facebook posts, newsletters, and adverts around the sites. Keegan on (0800) 715 715 or email us at
The websites are currently free for community organisations info@hutt360.co.nz.
12 SPRING EDITION 2017SILVER PARTNERS
RED2GREEN E -IDEAS
COMMUNICATION
IS UNDER-RATED
7 REASONS WHY NOW IS THE
TIME TO REFRESH YOUR SALES
AND MARKETING DATA
Communication is talked about so much and training courses on We’re halfway through 2017 and now is the time to embrace more
improving communication abound. And yet, as a society, our ability marketing if you haven’t already started. And if you haven’t cleaned
to talk with each other for clear understanding is deeply flawed – your data for a while, you are going to waste resources because of the
evidence the politicians. following 7 reasons:
Peter Senge in his book ‘The Fifth Discipline’ wrote a chapter on ‘The 1. Inaccurate targeting and segmentation
Ladder of Inference’. Writers on this subject note that “we live in a 2. Demotivating your sales team
world of self-generating beliefs that are largely untested”.
3. Potential waste by medium
The Ladder of Inference is based on what individuals hear and see
4. The potential loss of customers
when something occurs.
5. The inability to efficiently track lead sources
Depending on your mindset, upbringing and beliefs, your conclusions
about the same data may be significantly different. For example, this 6. A negative impact on future sales
week we have seen Metiria Turei confess to earlier benefit fraud. My 7. Conflict within your sales teams
immediate reflection was that in doing this and going through the
whoiswhere business data
disciplinary process, Turei was proving to New Zealanders how difficult
it was to live on a benefit. We are specialists in using and supplying data for marketing. Since 2007
we’ve been working on collecting and updating data about businesses
However, listening to and reading the media, I realise that I may be in
in New Zealand. Today, we offer access to data to about 180,000+
the minority. There are multiple interpretations of her actions. So, what
businesses nationwide and through our association with Kompass
is the truth and intent – and why are we speculating?
International, to another 10,000,000 businesses worldwide.
The only thing that will lead to constructive and productive
Most important to our success is our data collection process. We are a
relationships and work habits is for all parties to a communication, to
quality data provider. This means we follow strict rules in our processes.
be on the same page. This can be achieved through building trust in
This ensures you are using the best quality data, which in turn provides
relationships and teaching people to check out each other’s reality on
you with better long-term sales results for your business.
a situation, rather than make inferences, which may be incorrect and
damaging. Now that’s real communications training. For more information on how we can help you refresh your data, please
contact us on 04 977 7877 or assia@whoiswhere.co.nz
CONTACT SHIRLEY TRACY CONTACT ASSIA SALIKHOVA
PH 04 476 8987 or 027 242 3199 PH 04 977 7877
E shirley@red2green.co.nz www.red2green.co.nz www.coldcalling.co.nz or www.e-ideas.co.nz
ADVERTISING OPTIONS & RATES
MEMBERS ONLY
1/2 Page - Business Advert $450 + GST
1/4 Page - Business Advert $250 + GST
1/8 Page - Business Advert $150 + GST
MEMBER to MEMBER Mail out to our database $250 + GST
Only one space per week, subject to availability
An email advertisement of your own design sent to the Chamber database of over 7,500 members
and non members
Please contact kimberly@hvcci.org.nz for more information
Separate Page Insert A4 size - in Hardcopy Newsletter $250 + GST
(not including printing of insert)
The Business Quarterly is distributed to over 750 members throughout the North Island
For more information please contact Lynda by phone 04 939 9825 or by
email lynda@hvcci.org.nz
HVCCI BUSINESS QUARTERLY l 13BRONZE PARTNERS
IPAYROLL ECLOUD
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and the scanning of documents are the latest updates. Please contact Dramatically reduce call and line costs!
us if you would like to know more.
Backup: ECLOUD provides NZ and international based backup and
iPayroll is a cloud based payroll system that has been operating since disaster recovery Cloud backup services. No more changing drives or
2001. It has a proven and credible history. iPayroll can take the hassle tapes!
out of calculating holiday pay, leave entitlements and so much more.
ManageIT: Take control of your IT resources with ECLOUD’s Cloud-
When you change to iPayroll, our fully trained implementation team based Managed IT Services. Providing 24/7 monitoring, maintaining,
will set everything up for you and make sure you are compliant with and reporting from the Cloud.
the Holidays Act. We make it easy to change over, plus we integrate
Choosing the right Cloud Computing strategy for your organisation
with all leading accounting systems and seamlessly with Xero. We
can be challenging.
offer a free trial to show you how it works and you can compare it to
your current system. ECLOUD is part of a group with 24 years’ experience in IT Consulting.
Through proven IT strategies we have provided excellent quality
CONTACT PIP KING Cloud solutions to many New Zealand businesses and organisations.
www.ipayroll.co.nz Ph +64 (04) 472 2997 Visit www.upthere.co.nz for more information
E pip.king@ipayroll.co.nz Ph 04 777 0800 E cloud@ecloud.co.nz
OPEN POLYTECHNIC SURVIVE-IT
Survive-it Ltd is one of New Zealand’s leading
providers of emergency solutions. We are an
award-winning privately owned company, working
alongside government, NGO’s, corporate market
OPEN POLYTECHNIC AND NEW ZEALAND sectors and individuals. Survive-it can support
you with Civil Defence Kits, Fire Suppression Products and Flooding and
LAW SOCIETY SIGN AGREEMENT Spill Containment. We can provide you with a comprehensive emergency
Open Polytechnic and New Zealand Law Society sign agreement preparedness solution. Our strong alliance with Disaster Prepare Ltd,
earthquake safety specialists, demonstrates a shared common goal, to
A new agreement signed between Open Polytechnic and the improve health and safety and emergency planning and preparedness
New Zealand Law Society will see the two organisations working across New Zealand.
together to develop the New Zealand Diploma in Legal Executive Recent events have shown how critical it is to be prepared for emergency
studies programme. situations. Don’t wait for another disaster before reviewing your
The programme will be on offer in early 2018 and will help emergency preparedness. Whether at work, school or home, make sure that
you, your staff, family and friends have the supplies and equipment needed
in upskilling legal executives, paralegals and legal assistants
to keep everyone safe in the minutes, hours and days after an event.
throughout the country.
We work across New Zealand supplying and servicing kits and products,
“This new agreement takes our relationship to the next level, offering a unique, bespoke emergency preparedness solution. Our onsite
working more collaboratively together to benefit the legal assessments and recommendations allow us to deliver a seamless
profession in New Zealand,” says Jane Needham, Head of School of service. This service exceeds the Ministry of Civil Defence and Emergency
Business and Enterprise at Open Polytechnic.” Management MCDEM recommendations and focusses on the needs of
individual customers.
Thanks to the new agreement, the Open Polytechnic qualification
At Survive-it Ltd, customer service is paramount. We utilise cutting-edge
will be endorsed by the New Zealand Law Society. technology to achieve results. We don’t only sell you kits – we ensure
“Legal executives play an important role in the legal profession. that you invest in your future. Working with us will help you comply with
The Law Society is happy to be working with the Open Polytechnic legislation and give you cost effective solutions and peace of mind, which
is priceless.
to ensure that students continue to receive a quality education,”
said Tim Jones, New Zealand Law Society Vice President (Auckland). Contact us today to see what Survive-it Ltd can offer you.
Prepare Now – Survive Later.
To register interest to enrol in the New Zealand Diploma in Legal Visit our store at www.survive-it.co.nz to see our range or call us on
Executive Studies visit: http://bit.ly/2sVtMw 0800-478-784 or email us at sales@survive-it.co.nz for any information
14 SPRING EDITION 2017BRONZE PARTNERS
WOBURN INTERNATIONAL RED HOT
ARE YOU TOO AVAILABLE
Your Global Connection If you’re busy and want more time - read this.
The ‘Open Door’ policy is one of the worst concepts ever invented. It means that
any staff member can interrupt you at any time to get their urgent matter dealt
CHANGES TO IMMIGRATION NZ POLICY
with. You become ‘too available’.
Why is this a bad thing and how do you change it?
Three reasons why being ‘too available’ is a bad thing.
As an employer of migrants are you aware that Immigration NZ are One: It means your team is discouraged from solving problems on their own
introducing new policy changes effective 28 August 2017? The (why would they when they can just ask you).
changes are to enable employers to employ temporary migrant Two: You end up being constantly distracted and losing focus. You work on the
same thing multiple times wasting time.
workers where there are genuine skill shortages, while ensuring
that lower-skilled migrants understand about their future in Three: Rather than working on important issues that grow your profit or give
you more free time – you spend all day handling minor crises.
New Zealand.
Set the rules for how your staff access you
Measurement of skill levels include the introduction of salary Try this. Create ‘restricted access’ times. This is effectively you ‘closing your door’.
bands. This could impact on the maximum time permitted in You know what it’s like when everyone has left work and you get stuff done.
New Zealand, whether the partner or spouse of the principal Create more of that for yourself during the day.
applicant is entitled to work in New Zealand and children not Maybe you could become unavailable (except for real emergencies) before
10am or between 12 and 2pm or any other time that works for your business.
incurring an international fee payment for their education. This gives you solid blocks of uninterrupted time to be more productive and to
In addition to the salary bands, the job offer must meet the get important things done. The rest of the day you are
Australian/New Zealand Standard classification of occupations. available as normal.
This strategy has proven to be hugely profitable for
For further information, call us. dozens of our clients. Give it a go!
CONTACT MARK SKELLY
Ph +64 4 569 4861 Fax: +64 4 569 4877 Ph 0275 733 827
E juner@woburn.co.nz www.woburn.co.nz E mark@redhot.co.nz
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HVCCI BUSINESS QUARTERLY l 15COUNCIL NEWS AND VIEWS
HUTT VALLEY MAYORS RAY WALLACE AND WAYNE GUPPY TALK MAYORAL BUSINESS
in the Riddiford Gardens to enhance the CBD environment and
we’re looking at better connections between the CBD and the Hutt
River to make the most of one of our significant natural treasures.
The Promenade will transform the CBD. The riverbank will provide
MAYOR RAY WALLACE wetlands and parklands for recreational and social activities.
Mayor of Lower Hutt Multi-storey buildings accommodating cafes, restaurants, retail,
www.huttcity.govt.nz apartments and offices will integrate with new, higher and wider
Retail in Lower Hutt CBD is not dead stop banks.
I’ve been disappointed by recent coverage in the media around The aim of the Promenade is to create an urban riverside
Lower Hutt’s CBD. To clarify, I DON’T believe that retail in the environment unique to the Wellington region. It will be a vibrant
Lower Hutt CBD is dead. What I do think is that the High Street and economically prosperous precinct that will attract follow-on
retail scene will never be what it was in the 60s and 70s because investment and redevelopment of the southern CBD.
2017 is a very different place. Based on a medium growth scenario, an economic impact analysis
Weekend shopping hours and – in more recent years – online predicts an additional $2.5 billion will be injected into the local
shopping, has changed the world of retailing. Those of us working economy over 20 years. It is expected the redevelopment of this
all day don’t need to go out on a Thursday night if we need to buy area will add another 5300 residents and workers to this new
something. We can go in on the weekend. Some even choose not precinct, not to mention visitors from within the city and beyond.
to go to a physical shop at all. This is true the world over. More people will mean more businesses will want to be part of
If Lower Hutt is to be a modern, competitive city, we need to look this new and dynamic area.
to the future, not dwell on the past. Yes, some retail businesses We’re supporting developers (through rates incentives) to develop
are struggling in Lower Hutt, but stories labelling the CBD modern apartment complexes and office blocks, which – along
“tumbleweed city” are incredibly unhelpful and downplay the with our investment in infrastructure – will bring the hustle
considerable efforts of the local business community and Council and bustle back to the CBD. It’s this combination of residential,
to rejuvenate the area. It also fails to recognise those retailers commercial and retail that will inject new life into High Street and
who are doing well and whose businesses have changed as the its surrounds.
retailing landscape has changed. The past was great, but the future is even brighter for Lower Hutt.
At Hutt City Council we’re investing in major infrastructure Until next time, take care.
projects to make Lower Hutt CBD an attractive place for people to
live, work and visit.
Ray Wallace
Currently, under construction, the new Events Centre will bring
visitors to the city and more foot traffic to the CBD. We’re investing Content paid for by Hutt City Council
and consumers have in the Upper Hutt market. Our city centre
is seeing movement with new retail arriving, some leaving and
others relocating. Significant private investments are improving
the retail proposition for our city. Following almost 12 months of
increased activity in Upper Hutt, retail spending during May–June
MAYOR WAYNE GUPPY 2017 is up 7.9 percent over the same period last year. We haven’t
Mayor of Upper Hutt seen growth like this for some time in Upper Hutt. I’m pleased to
www.uhcc.govt.nz see these improvements being made for our city and our people.
As we battled through July with several major weather events and It is important that the business community is aware that the
certainly far greater rainfall than we are used to, exciting things Building (Earthquake Prone Buildings) Amendment Act 2016
continued to happen in Upper Hutt. became operational on 1 July 2017. This amendment of the
Act means that a nationally consistent system for managing
The developments in Upper Hutt are going ahead at a fast pace
earthquake prone buildings across the country is now in effect.
with 800 housing developments at AgResearch about to come on
This is a change to the way earthquake prone buildings are
stream and the old CIT site undergoing a transformation.
identified, assessed and managed. The basis of this change and the
The Haywards interchange project is heading towards completion. objective of the new system is to protect people from harm. New
Combined with SH58 upgrades and a connection to Transmission Zealand is divided or categorised into three seismic risk areas. It
Gully, the upgraded access is going to be a game-changer for uses these areas to set time frames for identifying, strengthening
our region and Upper Hutt. These improvements are going to or removing earthquake prone buildings. This is a very different
bring the rest of the North Island one step closer and with it, approach from what was done in the past. This will potentially
significant industrial and economic benefit. There is no doubt the have an impact on building owners.
Transmission Gully will bring major benefits to the Hutt Valley.
I am encouraged to see the confidence that landlords, retailers
Wayne Guppy
16 SPRING EDITION 2017You can also read
