EXHIBITOR PROSPECTUS - Navigating to be Safe & Sound in 2021 - Dermatology Managers Association
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EXHIBITOR
PROSPECTUS
Navigating to be Safe & Sound in 2021
In 2003 a few practice managers seeking to create successful dermatology practices
founded the Dermatology Managers Association of Georgia (DMA/GA).
The purpose of DMA remains to promote the development of dermatology practice
managers through continuing education, progressive business practices and professional
networking avenues. We expanded our audience to include aesthetic practices in 2014
and shortly thereafter added presentations for non-managerial office staff.
Each year DMA promotes their annual Conference offering professional development
opportunities for all staff members of Dermatology and Aesthetic practices throughout the
country. Three concurrent educational pathways are offered during the one-and-a-half day
conference.
• for Managers, Administrators, Providers and Key Personnel
• for Laser Practitioners, Aestheticians and Cosmetic Care Coordinators
• for Front and Back Office, Insurance and Billing Staff Members
Continuing educational units are available for most programs through AAPC. CEUs
and certificates for laser practitioners and aestheticians are also offered.
As DMA has grown, many attendees from out of state are attracted to the annual
meetings; therefore, we now identify the organization as Dermatology Managers
Association (DMA). We are a non-profit 501(c)(3) group. The meetings are planned
around the requests and needs of members and attendees and supported by our many
generous sponsors.
2
2
The Hotel at Avalon
9000 Avalon Blvd, Alpharetta, GA 30009
The Hotel at Avalon offers graceful, modern Southern hospitality
infused throughout a luxurious walkable community of shopping,
dining, lodging, working, and entertaining, all in the heart of
Alpharetta, Georgia.
Along an expansive walkable boulevard with more than 75
upscale retailers, guests of Avalon enjoy a highly curated and
elevated shopping experience where everything from posh outposts
to popular boutiques. The Hotel at Avalon is more than a place to
stay, it’s a place to be immersed in a welcoming environment filled
with great taste and local flavor. Guests enjoy the perfection of well-
crafted cocktails and memorable farm-to-table cuisine, sumptuous
sleeps, conference convenience, and the wellness focus derived
from the on-site Spa and Fitness Center - all wrapped in the warm
and friendly “of service” ethos of Avalon.
Pet-friendly guest rooms and public space
Complimentary use of The Hotel at Avalon bicycles
Complimentary coffee & tea service daily in the lobby
Pedicab, courtesy car and passenger van service (within 3 mile
radius)
Visit TheHotelatAvalon.com.
Click here for special DMA room rates, $179 per night, book by
January 4, 2021
3
Hotel Information
Meeting Venue
The Hotel at Avalon
9000 Avalon Blvd
Alpharetta, GA 30009
678.722.3600
Located in the heart of Avalon Mall –
a unique shopping, dining and entertainment
experience.
Special Rate Parking Fees
Self parking $5 daily
Room Rate
$179 plus applicable taxes and fees
Rate deadline January 4, 2021
Visit TheHotelAtAvalon.com
See Hotel Response to COVID 19
Click here to make to make room reservations
4
Traveling from Hartsfield-Jackson
Atlanta International Airport (ATL)
Airport Phone: 800-897-1910
Hotel Direction: 35.5 miles NE
The Hotel does not provide shuttle service from the airport.
Alternate transportation (approximate fees):
Alpharetta Limousine Service $96
Taxi $80
Shuttle $75
Town Car $110-$160
Uber $35+
Driving directions from airport: Follow I-85 N to GA 400 N and US 19 N to GA 120
W/Old Milton Pkwy to 1st Street
Visit Atlanta Hartsfield-Jackson International Airport
5
Meet exclusively with Dermatology and
Aesthetic Practices to identify prospects,
generate leads, build new relationships
and reconnect with existing customers.
Meet Potential Clients Launch New Products & Services
Cultivate Customer Relationships Collect High-Quality Sales Leads
Hands-On Demonstrations to Stand Out Among Your
Attendees Competition
Build Brand Awareness Network with Colleagues
6
Registration Profile
Dermatology & Aesthetic Practices & Med Spas
Average Registration 2017-2019
Administrative,
Clinical, Insurance
& Billing Staff
24%
Managers,
Administrators &
Key Personnel
Laser Practitioners, 53%
Aestheticians &
Cosmetic Care
Coordinators
23%
7
Exhibitor Information
Exhibitors must check in at the DMA registration desk upon arrival to
receive information packet and conference badges.
Attendees will have cards for exhibitors to initial. These cards will be used
for door prize drawings.
All exhibitors are encouraged to have door prizes available. Please be
available to present your door prize and have your company’s sponsorship
recognized during the Exhibitor Reception.
Door prize drawings will be on Friday at 5:40 pm.
Exhibitors are encouraged to join attendees at Breakfast and Lunch on
Friday.
See a Conference Organizer to purchase lunch or dinner for additional
guests without badges.
Please wear your name badge. Your name badge will indicate other
functions you are entitled to based on sponsorship level.
8
Exhibitor Information
Space is limited. Register early.
Deadline for Exhibitors
January 10, 2021 or until full capacity is reached. Some
sponsorships require earlier registration as noted.
(Completed application and payment required.)
Cancellation Policy:
Cancellations with refund of paid fees, less $25 for processing fee,
accepted up to January 10, 2021.
Electrical Outlets/Additional Data Access:
Contact Abigail Marsh, PSAV Sales Manager,
at 678-722-3631 or aamarsh@PSAV.COM
(You may consider bringing an extension cord if needed.)
Register and pay online at www.DermatologyManagersAssociation.org
9
Exhibitor Information
Registration Welcome Bag Inserts
Every attendee will receive a registration bag upon check-in at the event with program information
and other logo goodies.
Contact one of the Conference Organizers if you would like to include something in the
Welcome Bag.
Items must be available BEFORE February 4th. Bags are assembled at the conference center
that day beginning at 1:00 pm prior to the meeting on Friday, February 5th.
Ship bag insert items directly to the hotel (indicate on the box Attn: DMA Lomax) or make
arrangements for delivery.
Package Receiving
Mail exhibit materials to:
(Your Company Name)
The Hotel at Avalon
9000 Avalon Blvd
Alpharetta, GA 30009
HOLD FOR DMA April 24, 2020
Shipments should not arrive more than 3 days prior to the event.
Contact hotel at 678-722-3600 if you need additional information.
10Conference Terms
DMA is producing this Conference and intends to provide space to exhibitors in an exhibit hall to be held at the Conference
Facility. Exhibitor wishes to exhibit at the Conference and agrees to the following.
Payment Policy: Confirmation will be provided only after receipt of payment. Exhibit space is assigned based on
sponsorship level; therefore, exhibit space will not be held open without payment in full. Payment by charge
card is accepted at time of registration. Check payment can be made to DMA and mailed to Melinda Lomax, 3530
Gleneagles Ct, Snellville, GA 30039.
Exhibit Space: The space provided is for a 6’ table top display. Exhibitor shall arrange their exhibit and display so
that they do not obstruct other exhibitors.
Set-up and Breakdown: Exhibit set-up is between 8:30 am and 10:30 am Friday morning, February 5th. Exhibitors
may join attendees for breakfast at 7:30. No exhibits may be dismantled before 6:00 pm, Friday, February 5th.
Exhibit Assignment: DMA reserves the right to determine eligibility of any company or product for inclusion as an
exhibitor and to assign or relocate exhibits as it deems necessary. DMA will make reasonable efforts to separate
exhibitors of like products/services, but no assurance can be given to such separation. Every effort will be made to
accommodate exhibitor’s preferences. You will receive notification of table assignment after the registration deadline,
January 10, 2021.
Sponsorship Level: Some sponsorships are exclusive to one business or have limited availability for that
Sponsorship Level. Sold-out maximum levels will be determined by the earliest registration dates.
Prizes: Exhibitors are encouraged to have prizes available for door prize drawings at 5:40 pm on Friday, February 5th.
Please be available to present your door prize and have your company’s sponsorship recognized.
Cancellation Policy: Cancellations made in writing prior to January 10, 2021 will receive a full refund minus $25 for
administration costs. No refunds are allowed for cancellations after January 10th; however, any amount paid can be
applied toward Exhibitor fees at the 2022 Conference. If for any reason the 2021 Conference has to be cancelled by
DMA, all registration fees will be refunded via received payment method or you can elect to have it credited to your
account for the next DMA event.
11Exhibit Space
Includes (see Sponsorship Levels for more information)
6’ skirted table with 2 chairs
Logo recognition in materials and signage (when received prior to announced printing
deadlines)
Friday breakfast, lunch and breaks with attendees (dinner included with
Elite and Diamond sponsorship levels)
Free Wi-Fi
Friday Exhibitor Networking Reception
Notes
Floor displays may be used behind the table but may not obstruct other
exhibits
Tables are limited to one business/company only
Electrical outlets are available through PSAV in the hotel (You may consider
bringing an extension cord.)
12Important Information for Exhibitors
Exhibit Area Open on Friday, February 5, 2021- 8:30 to 6:00
Location: The Hotel at Avalon
9000 Avalon Blvd, Alpharetta, GA 30009
678-722-3600
Breakfast with Attendees: 7:30 am – 8:25 am
Exhibit Set-up: 8:30 am – 10:30 am
Exhibit Breakdown: 6:00 pm (No exhibits may be dismantled before 6:00 pm.)
Exhibitor Networking Reception: 5:00 pm – 6:00 pm
Door Prize Drawings: 5:40 pm (Please be available to be recognized and present
your door prize.)
Registration Deadline: January 10, 2021 or until capacity reached unless otherwise
noted
Cancellation Deadline: January 10, 2021
Register & pay online at www.DermatologyManagersAssociation.org
13Exhibitor Sponsorship Levels Elite Sponsorship • Premier Conference Educational Sponsorship SOLD $10,000 • Conference Educational Sponsorship $7,000 • Dinner Sponsor, exclusive SOLD $6,000 • Lunch Sponsor, exclusive SOLD $4,000 • Exhibitor Networking Reception, exclusive SOLD $4,000 • Education Speaker Sponsor, exclusive $4,000 • Registration Welcome Bags Sponsor, exclusive $3,000 • Brochure Sponsor, exclusive SOLD $3,000 • Managers Break Package, exclusive $3,000 Diamond Sponsorship $2,500 Aesthetic Break Package, exclusive $2,500 Office Staff Break Package, exclusive $2,500 Platinum Sponsorship $2,050 Gold Sponsorship (only 15 exhibit tables available at this level) $1,500 Bronze Sponsorship (only 15 exhibit tables available at this level) $800 First Time Sponsors $650 14
Additional Opportunities
Notepad Sponsor
Help attendees stay organized throughout the meeting with notepads
featuring your company name and logo.
Pen/Marker Sponsor
Promote your company on pens/markers provided to every registrant for use
during the meeting.
Attendee Welcome Bag Items
Attendees love free samples of your products!
15Elite Sponsorship Benefits
Premier Conference Educational Sponsorship SOLD $10,000
6’ skirted exhibit table, 2 chairs
First choice of exhibit table location
Breakfast, lunch, dinner and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Premier billing on signage and printed materials
Registration and attendee list
6 Conference badges for representatives
Website page ad
5 minutes of remarks during Exhibitor Reception
Sponsorship recognition on all DMA correspondence for 12 months
Company logo and name on lanyards
Slide show ad at meeting
Deadline for this registration 12/1/20
16Elite Sponsorship Benefits
Conference Educational Sponsorship $7,000
6’ skirted exhibit table, 2 chairs
Second choice of exhibit table location
Breakfast, lunch, dinner and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Prominent billing on signage and printed materials
Registration and attendee list
5 Conference badges for representatives
Website banner ad
5 minutes of remarks at sponsored function or during Exhibitor Reception
Slide show ad at meeting
Deadline for this registration 12/1/20
17Elite Sponsorship Benefits
Dinner Sponsor SOLD $6,000
6’ skirted exhibit table, 2 chairs
Third choice of exhibit table location
Breakfast, lunch, dinner and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Prominent billing on signage and printed materials
Registration and attendee list
4 Conference badges for representatives
Website banner ad
5 minutes of remarks at sponsored function or during Exhibitor Reception
18Elite Sponsorship Benefits
Lunch Sponsor SOLD $4,000
Exhibitor Reception Sponsor SOLD $4,000
6’ skirted exhibit table, 2 chairs
Choice of exhibit table location (based on registration date)
Breakfast, lunch, dinner and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Prominent billing on signage and printed materials
Registration and attendee list
4 Conference badges for representatives
Unlimited rotating website ads
5 minutes of remarks at sponsored function or during Exhibitor Reception
19Elite Sponsorship Benefits
Education Speaker Sponsor $4,000
Introduce Speaker
Registration Welcome Bag Sponsor $3,000
Includes name & logo on bags (deadline 12/1/20)
6’ skirted exhibit table, 2 chairs
Choice of exhibit table location (based on registration date)
Breakfast, lunch, dinner and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Prominent billing on signage and printed materials
Registration and attendee list
4 Conference badges for representatives
Unlimited rotating website ads
20Elite Sponsorship Benefits
Brochure Sponsor SOLD $3,000
Includes name recognition on brochures
Managers Break Package Sponsor $3,000
6’ skirted exhibit table, 2 chairs
Choice of exhibit table location (based on registration date)
Breakfast, lunch, dinner and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Prominent billing on signage and printed materials
Registration and attendee list
4 Conference badges for representatives
Rotating website ad, maximum 600
21Diamond Level Sponsorship
Diamond Level $2,500
Aesthetic Break Package $2,500
Office Staff Break Package $2,500
6’ skirted exhibit table, 2 chairs
st
Choice of exhibit table location (after 1 choice placements)
Breakfast, lunch , dinner and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Billing on signage and printed materials
Registration and attendee list
3 Conference badges for representatives
Rotating website ad, maximum 450
22Platinum Level Sponsorship
Platinum Level $2,050
6’ skirted exhibit table, 2 chairs
st
Choice of exhibit table location (after 1 choice placements)
Breakfast, lunch and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Billing on signage and printed materials
Registration and attendee list
2 Conference badges for representatives
Rotating website ad, maximum 300
23Gold Level Sponsorship
Gold Level Includes $1,500
6’ skirted exhibit table, 2 chairs
Assigned exhibit table placement based on registration date
Breakfast, lunch and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Billing on signage and printed materials as space allows
Registration and attendee list
2 Conference badges for representatives
Rotating website ad, maximum 250
Only 15 exhibit tables available at this level, early registration
suggested
24Bronze Level Sponsorship
Bronze Level Includes $800
6’ skirted exhibit table, 2 chairs
Assigned exhibit table placement based on registration date
Breakfast, lunch and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
Billing on signage and printed materials as space allows
Registration and attendee list
2 Conference badges for representatives
Rotating website ad, maximum 100
Only 15 exhibit tables available at this level, early registration
suggested
25First Time Sponsors Only
First Time Sponsors Include $650
6’ skirted exhibit table, 2 chairs
Assigned exhibit table placement based on registration date
Breakfast, lunch and Exhibitor Reception on Friday with attendees
Snack and beverage breaks with attendees
st
Recognition as 1 time sponsor
Registration and attendee list
2 Conference badges for representatives
Rotating website ad, maximum 100
262021 Exhibitor Benefits Billing on 5 minute
Breakfast, signage and remarks at
Exhibit table Exhibitor Website ads
6' skirted lunch, snacks printed sponsored
Sponsorship Level location (based Dinner with reception Registration & # Conference (with tracked
Fee exhibit table & beverage materials function or Additional benefits
(# available) on registration attendees with Attendee Lists Badges clicks to your
top, 2 chairs breaks with (when rec'd prior during
date) attendees site)
attendees to printing exhibitor
deadline) reception
Premier Sponsorship recognition on
DMA correspondence for 12
Conference
$10,000 X 1st Choice X X X Premier X 6 Page Ad X mos, name on lanyards, slide
Educational show ad at mtg
Sponsorship (Deadline 12/1/20)
Conference
Slide show ad at mtg
Educational $7,000 X 2nd Choice X X X Prominent X 5 Banner Ad X
Deadline 12/1/20)
Sponsorship
Dinner (1) $6,000 X 3rd Choice X X X Prominent X 4 Banner Ad X
Unlimited
Lunch (1) $4,000 X Choice X X X Prominent X 4
rotating ads
X
Exhibitor Unlimited
$4,000 X Choice X X X Prominent X 4 X
Reception (1) rotating ads
Education Speaker Unlimited
$4,000 X Choice X X X Prominent X 4 Introduce speaker
(unlimited) rotating ads
Reg Welcome Bag Unlimited Name & logo on bags
$3,000 X Choice X X X Prominent X 4
(1) rotating ads (Deadline 12/1/20)
Max 600 Name recognition on
Brochure (1) $3,000 X Choice X X X Prominent X 4
rotating ads brochures
Managers Break Max 600
$3,000 X Choice X X X Prominent X 4
Package (1) rotating ads
Diamond Level Choice (after 1st Max 450
$2,500 X X X X X X 3
(unlimited) choice placements) rotating ads
Aesthetic Break Choice (after 1st Max 450
$2,500 X X X X X X 3
Package (1) choice placements) rotating ads
Office Staff Break Choice (after 1st Max 450
$2,500 X X X X X X 3
Package (1) choice placements) rotating ads
Platinum Level Choice (after 1st Max 300
$2,050 X X X X X 2
(unlimited) choice placements) rotating ads
Max 250
Gold Level (15) $1,500 X Assigned X X As space allows X 2
rotating ads
Max 100
Bronze Level (15) $800 X Assigned X X As space allows X 2
rotating ads
1st Time Sponsor Recognition as 1st Max 100
$650 X Assigned X X X 2
(unlimited) time sponsor rotating ads 27Thank you to our
Past Sponsors & Exhibitors
Aclaris Therapeutics Dermatopathology Partners Payment Pros
Advance Care Consulting Dermpath Diagnostics PDQ Services
Aerolase DermPro Pierre Fabre
Affinity Bank Digital Agent Prescriber’s Choice
AFLAC Digital Media Nation Radius Global Solutions
Allergan/SkinMedica DJI Consulting Ra Medical Systems
American Reprographics D-PATH Randstad USA
Apollo Med Innovations Edge Business Systems Refine USA
Atlanta Best Media Evolus Revision Skincare
Atlanta Dermatopathology Galderma RxVantage
Avery Partners GSG Compliance Sciton
Barta Media Group Inform Diagnostics Sensus Healthcare
Bellus Medical ISDIN Shandy Creative Solutions
B.E.S.T. Body Firm Kardon SkinBetter Science
Biofrontera Inc KMN CPA LLC Skin Type Solutions
Capital One Spark Bus Kudzu Medical Group Southeastern Aesthetics
CareCredit LeVino Jones Medical Interiors Southern Vitality Medical
CareStream LocumTenens.com Strata Skin Sciences
Carraway & Co Lutronic Stratpharma Inc
Carter-Young Inc Mag Mutual Insurance Sun Pharma
Clear Choice Marietta Wealth Management Surgical Specialties
CloudTalk Interactive McMillian & Associates Synovus
Connected 2 Consulting Medicus IT The Hydrofacial Company
Connexus Group Merz Aesthetics The Miller Group America
CoolSculpting Meta Med Marketing Titan Aesthetic Recruiting
CPN Biosciences Modernizing Medicine Transworld Systems
Crown Tenant Advisors myDermRecruiter UVBioTek/MedTek LED
Cynosure Northside Hospital Melanoma Weave
28Join Us at the
2021 Annual DMA Conference
For additional information, contact:
Holley Garrett,
Register & pay online at Director/President
www.DermatologyManagersAssociation.org hgarrett@DermatologyManagersAssociatiion.org
garretthy@aol.com
770.853.1058
or mail application and check to
DMA/GA Kim Gooden
Melinda Lomax Director/Vice-President
kgooden@DermatologyManagersAssociation.org
3530 Gleneagles Ct khgooden@gmail.com
Snellville, GA 30039 770.480.8613
678.641.6156 Melinda Lomax
mllomax@bellsouth.net Director/Secretary-Treasurer
mlomax@DermatologyManagersAssociation.org
mllomax@bellsouth.net
Follow us at 678.641.6156
DermatologyManagersAssociation.org Hotel Conference Manager
to see current information and updates. Vanita Vaswani
vanita.vaswani@hotelatavalon.com
678.485.1663
29Dermatology Managers Association
Promoting the development of dermatology and aesthetic
practices through continuing education, progressive business
practices and professional networking avenues.
30Index
About DMA 2
Attendee Profile 7
Cancellation 9, 11, 13
Conference Terms 11
Contact Information 29
Deadlines 9, 13
Door Prizes 8, 11, 13
Exhibit Space 11, 12
Exhibitor Benefits 6, 27
Exhibitor Information 8, 9, 10, 27
Hotel Information 3, 4, 10
Mission Statement 30
Other Opportunities 15
Previous Sponsors 28
Registration Information 29
Setup and Breakdown 11
Sponsorship Levels 11, 14, 16-26
Travel Information 9
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