EXPANDING OPPORTUNITIES 22 - 24 NOVEMBER AUCKLAND - Hauora Yoga Conference
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EXPANDING
OPPORTUNITIES
22 – 24 NOVEMBER
AUCKLAND
BROUGHT TO
EO
OU AGE
RC
OM SS
Welcome to FitEx 2019, or as I like to call it exercise professionals some of the best in the
FR A ME
‘the conversation starter for the multitude of world, but we have infrastructure by way of
opportunities for our industry’. facilities and access to places to exercise that can
provide the space(s) for this to happen.
FitEx is now in its 15th year and its development and
progression has very much mirrored the development So, FitEx is very much about pulling together all
of the exercise industry. While conditioning and body the elements that we collectively need to make
transformation are still part of what our industry this happen. Not only all the different sessions
offers, it’s no longer the dominant theme. Everything for exercise modalities, layered together with
from mindfulness through to exercise as medicine genetics, hormones and energy systems, but we
are growing in both sessions on our schedule, as include the ‘business of fitness’ as well as the
well as being an integrated part of what our industry science - so what you choose to deliver is both
is offering to the NZ public. sustainable for you as much as it is delivering on
what your clients need.
We are now 13th worst, in the world, for inactivity
levels (as measured by the NZ government, and So my challenge to you is to explore what FitEx
reported to the World Health Organisation). While 2019 has to offer with the lens of ‘what do I need
on one level this is a crisis, this also provides a to progress to help get (and keep) more Kiwis
massive opportunity for us to be part of the active. If we do this together we can look back on
solution - we should and can make a significant this as where it all started. Join us!
impact on what is now recognised by the WHO as
a pandemic globally. Not only are New Zealand Richard Beddie, CEO, ExerciseNZ
2019 is all about opportunity - for you, for our industry,
and for us to collectively be a major part of the solution to NZ’s inactivity crisis.
WHAT IS FITEX? WHAT TO EXPECT
Over a 100 sessions, held over three days, FitEx all leaving you pumped and full of new ideas to
is the conference for the exercise industry in New apply to your career.
Zealand. This event features the latest in science
Sessions range from traditional lecture style
and business for every facet and role within the
seminars through to hands on practical ‘how to’
fitness industry – from facility owners, though to
sessions and everything in between.
exercise professionals (Personal Trainers, Group
Exercise Instructors). The great thing about a conference is that you
get amazing choice. At each time slot there are
FitEx is the best and biggest opportunity in New
between 8-10 sessions so there is something for
Zealand to get truly world class education, on a
everyone. On top of this during the weekend you
whole range of topics relevant to our industry, jam
will be surrounded by like minded, passionate
packed into three days.
individuals working in your industry from all
Guaranteed to be educational, inspiring and above around New Zealand.
100+ 50+ 10 PRE-CONFERENCE 3 SOCIAL 800+
SESSIONS PRESENTERS EVENTS FUNCTIONS ATTENDEES
BOUGHT TO YOU BY RECOGNISED BY SUPPORTED BY VENUE PARTNER RECOGNISED BY REPS
FOR UP TO 20 CPD POINTS
2 | FITEX.CO.NZ | EXPANDING OPPORTUNITIES
OPENING KEYNOTE
8:15PM / SATURDAY 23 NOVEMBER 2019
What’s your story? By Derek Barton
How many times have we looked at someone inquisitively and wondered,
“What’s his story?” Other times it’s, “What’s he smoking?”
Truth is, we all have a story. If we tell our story right, it could inspire people and
open many doors. Told wrong, it could turn people off and even become a deal
breaker. Great marketers have the ability to tell an inspirational and powerful
story about a product or service so that people become interested and want to
buy that product or service.
Whether you are a gym owner, manager, personal trainer, group fitness or yoga
instructor, learning how to tell your story effectively will lead you to great success!
About Derek Barton
Derek is known as “The Brand Man,” with over 34 years of building brands. From 1985 to
2005 he was the head of Marketing at Gold’s Gym International, helping to build Gold’s
Gym into one of the most respected and recognized brands in the fitness industry and
become the largest international co-ed gym chain with 600 locations in 43 states and
27 countries. During his tenure, Gold’s Gym received numerous awards and accolades for
its innovative marketing, with many ads being reprinted in advertising and educational
textbooks. In 2005, marking his 20th year of building and protecting an American icon,
Derek and Gold’s Gym were featured in America’s Greatest Brands book.
Derek is a much sought-after public speaker on marketing, advertising, branding and
customer service. In addition to consulting and speaking around the world, Derek is widely
published in periodicals for his marketing and branding expertise.
CLOSING KEYNOTE
1:30PM / SUNDAY 24 NOVEMBER 2019
Living with colour About Marietta Mehanni
Parent, sibling and care giver, Marietta shares Recently awarded Presenter of the Year 2018 and
her intimate experience with living with autism. NZ Educator of the Year 2016, Marietta Mehanni
Understanding the spectrum and appreciating is an multi-award winning Australian presenter
the life lessons that come with these unique with over 29 years of teaching experience in both
and special individuals will make you laugh land and water based group exercise. Marietta
and cry, often at the same time. A constant is also the World Master Trainer and Education
reminder of the importance of compassion and Coordinator for Gymstick International. Co-creator of mSwing and My
seeing the world through a different spectrum, Group Move, Marietta is passionate about developing fun exercise
will show you the many beautiful colours that formats that are suitable for all ages and abilities. She is an advisor to
exists outside your own palette. and advocate for Power Music, an exciting platform offering instructors
easy access to music and choreography.
EXPANDING OPPORTUNITIES | FITEX.CO.NZ | 3
INVESTMENT
THREE EASY GOLD 2 DAY FITEX GROUP EXERCISE
PASS PASS PASS
INVESTMENT OPTIONS FROM $699 FROM $549 FROM $249
All FitEx Conference sessions
Sat/Sun 23/24 Nov
Any Group Exercise / Mind Body sessions
Sat/Sun 23/24 Nov
Keynote/ opening address
Sat 23 Nov – from 8.45am
The opening drinks from 5pm
Fri 22 Nov
One Pre-conference Event Value $299
Fri 22 Nov
Hauora Yoga conference attendance to any
sessions Value $599
FULL PRICE $1099 $949 $649
Less
Discounts are cumulative. If you are booking at the $200 Earlybird Discount – before 1 Oct 2019
earlybird rate and are also REPs Registered or an
ExerciseNZ member, then you are eligible for $400
in savings! $200 ExerciseNZ Member / REPs registered discount
ADDITIONAL OPTIONAL EXTRAS
The following can be purchased in addition to any of the above:
Accommodation $59 per night (Fri/Sat)
PT Breakfast $29 (Sun 7.30am)
Pre-Conference Workshop* $349 for those not attending the 2 day conference
Awards Ticket $139 Available from early September.
Items marked * included in the Gold Pass
FOR ALL BOOKINGS VISIT WWW.FITEX.CO.NZ
IF YOU NEED HELP, OR PERSONAL ASSISTANCE PLEASE CALL 0800 66 88 11
GENERAL CONFERENCE TERMS AND CONDITIONS
• Transfers available (subject to the person being transferred to, • Discounted accommodation is offered
meeting the same conditions of purchase). to all conference attendees who travel more than 75kms to attend
• Pre-conference events are subject to minimum numbers, if cancelled the event, and is provided on a first in first served basis. See website
you will receive a full refund for any pre-conference payment. for additional information.
• Information in this brochure is subject to change.
See www.fitex.co.nz for the latest information.
4 | FITEX.CO.NZ | EXPANDING OPPORTUNITIES
GETTING THERE
Getting to Auckland
Airlines/Airfares
Out of town and need to get to Auckland? We suggest you book your airfares as early as
possible to secure the cheapest rate. Try looking online and shopping around with the best
deals.
Getting to the Venue
Shuttles from the airport: Shuttles operate 24 hours a day. They have a range of prices and
are often cheaper when sharing with others. This is a great option if you are coming as a
group.
Supershuttle: 0800 748 885 | www.supershuttle.co.nz
Public Transport: There is a new bus service that goes from the airport to right next to the
AUT campus for $24. You can find information and book at skybus.co.nz
Taxis: We do not suggest using taxis. The fare can be over $200 depending on traffic so
would strongly advise against this option.
Parking: Parking is available onsite. Information on parking will be sent to attendees
before the event.
EXPANDING OPPORTUNITIES | FITEX.CO.NZ | 5
ACCOMMODATION
$59 per night for those who live more than 75km from the venue.
Accommodation is provided on a first in first served basis, and is available for Friday 22 November (the
night before the conference) and Saturday 23 November 2019.
Accommodation units consist of 5 private lockable bedrooms per unit with a shared lounge and bathroom
facilities (2 bathrooms per 5 rooms).
All bedrooms are private and have their own lockable door, and contain a large single bed. Each apartment
contains five/six bedrooms, one large living area/kitchen and two bathrooms.
The living area includes seating and a modern kitchen (ideal for making meals). All apartments are of
mixed gender and are non smoking. Please provide your own towels, bedding and linen.
Not only is the accommodation modern, but also provides an excellent opportunity to network with other
exercise and wellness professionals.
Please ensure you select the accommodation option when making a booking online.
FITEX APP FOR PHONES AND TABLETS
MOBILE APP
FitEx has an app (android and iOS) to make your experience at FitEx easy.
We are excited to have this available for your use. Features include:
} Sessions Details/Times/Rooms } Take Notes & Photos
} Room Locations } Live updates
} Presenter Profiles } & much more
} Exhibitor information
6 | FITEX.CO.NZ | EXPANDING OPPORTUNITIES
NZ
E X E RC I S E I N D U S T RY
AWARDS
The New Zealand Exercise Industry Awards is the event of the year.
You need to be there.
The awards recognise those making a contribution to the
health and wellness of New Zealanders through exercise and
fitness in a range of individual and facility categories.
Tickets to the awards ceremony sell out fast so you will need
to get your ticket now so you don’t miss out.
With a black tie dress code, dress to impress for a night of fine
food and celebration of our industries best.
The awards are co-timed with the FITEX conference so make a
weekend of it- be educated, inspired and celebrate
what we do best
Without our sponsors the Exercise Industry Awards would not
be possible - we thank them for their support.
BROUGHT TO
www.exerciseindustryawards.co.nz
EXPANDING OPPORTUNITIES | FITEX.CO.NZ | 7
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EVENT HIGHLIGHTS
Quick Fire 5
Sunday 2:50pm -3.50pm
Want a whole bunch of great ideas from multiple presenters
jammed into one hour? Then check out this session.
Each presenter has 5 minutes, up to 5 slides, and ONE awesome
idea to share.
Topics will range from one of your peers sharing their best ideas,
through to an experienced presenter sharing new concepts in
development.
BTW - if you are interested in presenting at this session, get in
touch - nathan@exercisenz.org.nz
Women of Influence Forum
Saturday 1:00pm - 2:30pm
Join some of the fitness industry’s most impactful female influencers from both New Zealand and abroad
at this cutting edge forum.
• Connect with your peers,
• Hear inspirational stories,
• Share the valuable lessons these amazing women have learnt through their years of
experience.
With a TedEx feel to this new look session, we will celebrate the
influence of women on the fitness industry by hearing from some
of the most inspirational women in fitness today. The forum will
conclude with a Q&A Panel, which is your chance to ask your burning
questions of the esteemed forum speakers, so come prepared!
• The forum is over the lunchtime session and free for you to attend.
• We respectfully ask you to eat lunch either before or after the session.
• The women of influence forum is open to both women and men.
PT Breakfast
Sunday 7:30am - $29
Join with other Personal Trainers and the PT Council of NZ
representatives to discuss topical issues facing the industry
and Personal Trainers in NZ. This event is catered and includes
a cooked breakfast + Tea, Coffee and Juice.
EXPANDING OPPORTUNITIES | FITEX.CO.NZ | 9
SATURDAY SESSIONS
Session
8.15am-10.00am
What’
10.00-10.20
Strength &
Session GEX/Mind Body Mind Body Exercise as Medicine Business
Conditioning
Gilly Davy Dave Liow Jen Duggard
Kayla Duke Tamara Bennett Why Neuroplasticity is Functional Training The rise of
10.20-11.20am
Power Butt Workout Tai Chi for health 101 a Game-Changer for - What it is and what collaboration within
Exercise Professionals it isn’t the Fitness Industry
11.20-11.4
Strength &
Session GEX/Mind Body Mind Body Exercise as Medicine Business
Conditioning
Matthew Williams
Lisa Gombinsky-Roach Alisha Smith An introduction
Mark Davis & Shane Way
Ten ways to work Animal Flow for to Motivational
11.40-12.40pm Marietta Mehanni Wellbeing - your way
with neurological Strength and Interviewing (MI) for
Shake Rattle n Roll (Mind Body & Spops)
conditions Conditioning fitness professionals
(Business & Ex Pres)
12.40-1.30
Strength &
Session GEX/Mind Body Mind Body Exercise as Medicine Business
Conditioning
Aaron Marshall
Meghan Jarvis
Daniel Hardie Hips & Knees: What
Minimal Equipment, Raewyn James
Erin Raines The art of touch you need to know to
1.30-2.30pm Maximum Effect Starting a Boutique
Cardio Barre (Mind Body & Exer help the client who
Sponsored by Buzvil & Training Studio
Pres) has had a hip or knee
TotalGym Australia
replacement
2.30-2.50
Session GEX/Mind Body Mind Body Exercise as Medicine Exercise Prescription Business
Kayla Duke Michael Baker Elizabeth Dene
June Stevenson Carl Hammington
Cardio ballet Using Taijiquan as a Winning at
2.50-3.50pm More than a walk in The Missing Link
condition and stretch movement lab for life menopause (Ex Pres &
the park (Business & Mind Body) S
(GEX & S&C) - Part 1 Spop)
3.50-4.10
Strength &
Session GEX/Mind Body Exercise Prescription Exercise as Medicine Business
Conditioning
Benjamin Siong
Al Neale Gary Szabo Shari Cohen Reilly Enstrom
4.10-5.10pm Weighing in for sport
Pump Squad 1 Kettle-Flow Take a seat Stop Selling!
(S&C & Nutrition)SATURDAY SESSIONS
Opening Keynote
Opening Ceremony
’s your story? Darek Barton
0am BREAK
Business Exercise Prescription Exercise Prescription Special Populations Nutrition
Roslyn Ryan Ian O’Dwyer Thea Baker Jeff Willoughby
How to create social Stronger, Faster, Carl Hammington Trauma informed To Carb or not to
media content to Higher; increasing A new old way personal training Carb……That Is The
engage your tribe movement efficiency Part 1 Question.
40am BREAK
Business Exercise Prescription Exercise Prescription Special Populations Nutrition
Jono Petrohilos & Cherye Roche Bill Sukala
Mark Hurdle
Travis Mattern * Muscles don’t Trumping fake fitness
GLUTES That
Instagram essentials spontaneously go Bowie Stover ‘facts’: how to read &
Salute - MAXimise
for Personal Trainers weak: Why muscle Queer 101 Basics understand scientific
their potential.
Sponsored by Fitness imbalance occurs in research reports.
(Ex Pres & S&C)
Education Online healthy adults (Nutri & S&C)
0pm LUNCH
Business Exercise Prescription Exercise Prescription Exercise Prescription Nutrition Business
Kyle Riley
The Experience Neil Wagstaff Gareth Howley Angela Jenkins
Michael Cunico Women of Influence
Age: Personalising Running Drills and Pressure, Tension, Healthy thyroid
The Fitness Bio hack Forum
the Client/Member Skills Fascia and Health (Nut, Ex Pres & Spops)
Journey
0pm BREAK
Strength &
Exercise Prescription Exercise Prescription Special Populations Nutrition
Conditioning
Jono Petrohilos &
Zay Canters
Travis Mattern *
Maria Teresa Stone Alcohol Addiction Benjamin Siong
The business of John Polley (JP)
& Marietta Mehanni 101 - How it Affects So…. You are what you
bootcamp (e)motional
Silent communication Your Clients. eat. Really?
Sponsored by Fitness
(Spops & Mind Body)
Education Online
0pm BREAK
Exercise Prescription Exercise Prescription Special Populations Special Populations Nutrition
Katrina Cochrane
Dave Liow Thea Baker
Putting the Richard Ellis
Shoulder pain - when John Polley Trauma informed
‘personal’ back in ABC nutrition for
the cuff has had Ageing like a boss personal training
Personal Training clients starting at zero
enough Part 2
(Ex Pres & Business)SUNDAY SESSIONS
Session GEX/Mind Body Special Populations Exercise as Medicine Strength & Conditioning Busin
Vanessa Warren Abby D
Kayla Duke Mark Davis Michael Cunico
Health and Fitness at 7 ways Bouti
9.00-10.00am Pilates Stretch I have special needs 21st Century
any Size – Training the are nailing i
(GEX & Mind Body) too! programme design
Bigger Client Fitness I
10.00-10.20
Session GEX/Mind Body Mind Body Exercise as Medicine Strength & Conditioning Busin
Maria Teresa Stone & Alisha Smith
Katrina Cochrane Shane
Marietta Mehanni Zuri Burdenell Bending Over
10.20-11.20am Exercise is the New Self emplo
Top 6 Group Exercise The Pilates Method Backwards: The Pursuit
Medicine ca
Tips of Spinal Extension
11.20-11.40
Session GEX/Mind Body Mind Body Exercise as Medicine Strength & Conditioning Busin
Benjamin Siong Matthew
Michael Baker
Steve Seth Bill Sukala The power - bodybuilder. Build, Str
Using Taijiquan as a
11.40-12.40pm Indoor Cycling: MIND Understanding heart Is strength training and Maint
movement lab for life -
Ride disease necessary for Motiva
Part 2
aesthetics? (Business
12.40-1.30p
Session GEX/Mind Body Mind Body Business
Kayla Duke
Zuri Brudenell Jeff Willoughby
1.30 - 2.30pm Aerobics & Sculpt
Two to max If only I knew…. Pt 1
(GEX & S&C)
2.30-2.50p
Session GEX/Mind Body Strength & Conditioning Exercise as Medicine Busin
Maria Teresa Stone & Alisha Smith Aaron Marshall Multiple Presenters
Jeff Will
2.50-3.50pm Marietta Mehanni Square Splits: The holy Pain - is it all in your Quick Fire 5
If only I kn
GPS your workout grail of hips head? (see page 9)
3.50-4.10p
Session GEX/Mind Body Mind Body Exercise as Medicine Strength & Conditioning Busin
Katrina Cochrane
Advanced Programming
Neil Wa
Al Neale Tamara Bennett Kris Tynan Concepts for Business
4.10 -5.10pm What’s in y
Pump Squad 2 Tai Chi for Health 201 Prost-FIT Growth and Client
ladd
Retention.
(S&C & Ex Pres)SUNDAY SESSIONS
ness Exercise Prescription Exercise Prescription Exercise Prescription Special Populations Nutrition
Dutton Bill Sukala
Ian O’Dwyer Andrew Chadwick Carol & Caitlin Syer
ique Studios Suzanne Cox The Bullsh*t Diet: You
Art of Instant What did you just say Inclusion it’s for
it within the Brain Fit Are What You Eat, But
connection ? Pt 1 everyone
Industry Careful Who Says So
0am BREAK
ness Exercise Prescription Strength & Conditioning Exercise Prescription Special Populations Nutrition
Cameron McDonald
e Way Gareth Howley Andrew Chadwick
Neil Wagstaff Carol Syer Different Diets, Different
oyed - Self The Myofascial Anatomy What did you just say
Runners warm up Inclusion - Practical People, Consistent
are of a Squat ? Pt 2
Results
0am BREAK
ness Exercise Prescription Exercise Prescription Special Populations Special Populations Nutrition
Williams Zay Canters Elizabeth Dene
Thea Baker &
rengthen Angela Jenkins How to help your Fit for two - all you need
John Polley (JP) Sarah Menlove
tain Client Issues in the tissues clients overcome to know for a healthy
Playmobility When exercise does
ation! (Ex Pres & Spec Pops) alcohol addiction pregnancy
more harm than good
& Ex Pres) (Spop & Mind Body) (Nutr & Spops)
pm LUNCH
Closing Keynote Exercise Prescription Special Populations Nutrition
Cherye Roche
Biomechanics basics
for PTs: Identifying Bowie Stover
Living with colour Benjamin Siong
and managing Understanding non
Marietta Mehanni Supplementation for
biomechanical faults in medical transition
optimal physique
clients, and addressing pathways
underlying core causes
for muscle imbalance.
pm BREAK
ness Business Exercise Prescription Exercise Prescription Special Populations Exercise Prescription
Cherye Roche
Jono Petrohilos & Travis Jen Duggard
Biomechanics basics Dave Liow
Mattern Mark Hurdle Mums - A mass special
loughby for PTs : Identifying Sleep - more
Social media essentials Get BACK to your best population that every
new…. Pt 2 and managing regenerative than
Sponsored by Fitness (Ex Pres & S&C) fitness professional
biomechanical faults in anabolic steroids!
Education Online needs to understand
clients….. . Continued
pm BREAK
ness Exercise Prescription Exercise Prescription Exercise Prescription Special Populations Nutrition
Jen Duggard
Cameron McDonald
Mums - A mass special
agstaff Speaking to their Suzanne Cox
Shari Cohen population that every Daniel Hardie
your value genes: Enhancing Inflammation and
More than Dumbells fitness professional The science of sleep
der? communication and Disease
needs to understand
behaviour change
(continued)BUSINESS SUMMIT
FRIDAY 22 NOVEMBER 2019
Time: 8:30 – 4:45PM / Earns: 4 CPD points
The business summit is all about supporting business of all types and sizes in the NZ Exercise Industry by
sharing ideas and practices from the very best in NZ and around the globe.
Featuring sessions with practical take aways that you can implement in your business tomorrow, along with
issues to consider for longer term strategic consideration - it’s jam packed with ideas!
Sessions will be presented by the following experts:
Make you and your Brand Memorable by Derek Barton
What makes you different from anyone else? What makes your brand more interesting than another?
You are an extension of your brand. Both have to be memorable to succeed. Your customers and future
customers are bombarded daily by thousands of messages and images. Where they zig, you need to zag. The
changes you make to be different, no matter how small, will be noticed, and if they’re done well, both you
and your brand will be memorable!
Derek Barton
Derek is known as “The Brand Man,” with over 34 years of building brands. From
1985 to 2005 he was the head of Marketing at Gold’s Gym International, helping to
build Gold’s Gym into one of the most respected and recognized brands in the fitness
industry and become the largest international co-ed gym chain with 600 locations
in 43 states and 27 countries. During his tenure, Gold’s Gym received numerous
awards and accolades for its innovative marketing, with many ads being reprinted
in advertising and educational textbooks. In 2005, marking his 20th year of building
and protecting an American icon, Derek and Gold’s Gym were featured in America’s
Greatest Brands book.
14 | FITEX.CO.NZ | EXPANDING OPPORTUNITIESBUSINESS SUMMIT
Fitness Connection by Meghan Jarvis
Whether you like or not the future of the fitness industry will be connected in convenience, geo location,
efficiency, and style. Everyone will be connected just like Uber. The first thing is to take a step back from the
current model and allow yourself to see the big picture. Analyze how big the impact of future technology
has on the fitness industry. From new booking systems that can be digitalized and scanned through our
phones as well as access to studios. We are able to measure, track and monitor our bodies’ blood oxygen
and heart rate while training in an altitude room. All of these things were only available to the elite such
as at the Australian Institute of Sport are now offered to everyday people. It’s not a coincidence that the
fastest growing studio chains utilize some of the best client tracking technology in the world. They are able
to prove the results to their clients during and after training sessions.
Connection is going to become vital within our industry. I believe allied health professionals will connect
more with the health and fitness community. A blending of technology, mindset, fitness, and business will
begin to emerge and we are on the forefront of this emergence.
Meghan Jarvis
A former World Class BMX bicycle racer, Meghan came to Australia to play professional
basketball and ended up staying as a lead lecturer at the Australian Institute of
Fitness. She most recently appeared as a ‘Ninja’ on Channel Nine’s Australian Ninja
Warrior. Currently she is the Precor, CrankIt and Altitude Training National Master
Coach making her an authority on peak performance. She is an international speaker
who speaks at the largest fitness conferences in the world such as Filex and CanFit Pro.
Her experiences as an athlete, her educational portfolio (Sports Scientist, Kinesiologist
and Masters of Coaching), her entrepreneurial ventures, and her enthusiastic character
have shaped her as a formidable leader in fitness and international speaker. Meghan’s
passion for fitness is complimented by her role as Founder and CEO of Buzvil, a digital
platform creating a gateway to complete holistic health, by combining mental and
fitness freedom.
Sponsored by
The New Zealand Exercise Industry Update by Richard Beddie
Find out about the latest development in the New Zealand exercise industry including:
• Engagement with Government
• Opportunities to grow the industry (and your business)
• Industry stats from NZ (and compared to globally)
Plus, find out about ExerciseNZ’s plans to support exercise business in New Zealand in 2020 and beyond.
Richard Beddie
Richard is extensively involved in various roles in the fitness industry, supporting
businesses, and have been activity involved in the governance of many non-profit and
commercial organisation, as well as speaking internationally on many fitness business
topics. He now works as the CEO for the Exercise Association of New Zealand, the
industry association representing the health & fitness industry in New Zealand, along
with several other roles within the leisure/fitness industry.
EXPANDING OPPORTUNITIES | FITEX.CO.NZ | 15BUSINESS SUMMIT
The Culture Advantage - The 5 P Model for Success by Kristen Green
The Culture Advantage - The 5 P Model for Success - The most successful organisations in the world realise
that a strong culture is a critical driver to business success. In this session, Kristen shares her internationally-
recognised leadership experience, to examine the critical elements of building and sustaining a powerful
culture using the “5 P Model”, to provide a competitive advantage for your business.
Kristen Green
With over 25 years’ fitness industry experience, Kristen is the executive manager of the
multi-award winning Aquafit Fitness and Leisure. Kristen’s leadership in the fitness industry
was recognised internationally in 2018, when she was named the first Australian recipient
of the IHRSA Women’s Leader Award. Kristen has developed and implemented a well-
executed strategy to position Aquafit as a valuable community asset, especially for older
adults. An active contributor and thought leader in the industry, Kristen’s qualifications
include an MBA (Distinction) and Bachelor of Sports Science (Exercise Science).
Competing in the modern market by Reece Zondag
Reece will be presenting on what he has seen in the past 24 months in the NZ market. A case study of a
new independent operator “8 months on”. Also, his observations around engaging the middle 60% of your
membership base. Learn how can I compete and win in the modern market, what should you stop doing
tomorrow that will save me money and not negatively impact on my business and how to critically analyse
my business in 60 seconds.
Reece Zondag
Reece has been in the fitness industry for more than 30 years. He currently works largely
as a consultant to the industry with clients in New Zealand, Australia and China. Prior to
consulting, Reece was the CEO of Les Mills New Zealand for some 11 years. Reece has
operational experience ranging from being a group fitness teacher, PT, gym floor staff,
management, owner operator of a small club and large gym general manager.
16 | FITEX.CO.NZ | EXPANDING OPPORTUNITIESPRE CONFERENCE EVENTS
FRIDAY 22 NOVEMBER 2019
9am – 4:30pm change. The use of an interactive, empathic listening style increases
motivation and confidence, and allows clients to safely explore the
Purposeful Performance – A Mentoring Workshop
discrepancy between personal goals and current health behaviours
Angela Jenkins (a powerful way to develop long lasting intrinsic motivation).
Angela has packaged the best of her yearly mentoring program into In this interactive workshop we will first explore what MI is, and,
this day workshop. Learn some of the secrets to success of some of how it works, before examining the elements that are of particular
the worlds best trainers Angela has worked with. relevance to fitness professionals. Part of this discussion will be
If it is time for you to uncover your genius, connect to your purpose, around the practical use of MI within typical environments, e.g. how
step up and share your gifts with the world then this workshop is to use MI when the focus regularly shifts between conversation/
for you. exercise execution/conversation etc.
As trainers and health professionals we are in a privileged position From here we will explore several motivational techniques which
to positively impact the lives of so many people. I see so many who will be examined and applied to real situations and scenarios that
are doing great things but have yet to realise their potential and occur within the industry. Participants will be encouraged to identify
what they are truly capable of. But boy when they do, its exciting! some of the more common motivational problems they face day to
day, and will get an opportunity to practice the skills and techniques
This program is ideally suited to people with a growth mindset who learnt to achieve better outcomes for clients.
are passionate about making a difference. It is for those wanting to
live a purposeful life personally and professionally. LEARNING OUTCOMES:
• Acquire a working knowledge of what MI is, and, how it can
IN THIS WORKSHOP WE WILL boost your client’s motivation to make health related changes
• Uncover your natural genius (strengths) and Ikigai (reason for • Understand the fundamentals of how to recognise, enhance and
being) elicit change talk
• ‘Best You’ Management – You are centre to everything. • Learn about several key MI strategies and techniques that
• Health – Strategies to Optimise your health you can use with clients to enhance change talk and boost
• Review Your Business – are you working to your strengths? motivation
• What’s Possible?- Think Outside the Box • Demonstrate an ability to effectively respond to, and reframe
negative or self-defeating client talk (sustain talk)
• Business Brainstorm Session – leave with an action plan to
• Identify how to pre-empt and plan for the common motivational
implement in your business
pitfalls experienced by clients
• Accountability Tools
CPD points: 4.5 CPD points
CPD points: 4.5 CPD points
9am – 4:30pm
Motivational Interviewing (MI) for fitness
professionals
Matthew Williams
If you asked a group of 100 exercise hopefuls to explain the term,
‘motivation to exercise’, I’m sure most of them would explain it pretty
well. However if you asked the same group to actually motivate
themselves to exercise, the outcome would be much different.
So why is it, that even though the whole group wanted to exercise,
only a minority would manage to start and stick with it? While the
answer to this and other similar questions are complex, one thing
we do know, is that Motivational Interviewing (MI) is one method
fitness professionals can use to help clients bridge the gap between
knowing and doing.
Far from the typical motivational approach where the professional
does all of the work, MI aims to return responsibility to the client
by enhancing self-efficacy and personal control for behaviour
EXPANDING OPPORTUNITIES | FITEX.CO.NZ | 17PRE CONFERENCE EVENTS
FRIDAY 22 NOVEMBER 2019
9:00am – 5:00pm
Women’s Business - Training Female Clients
Katrina Cochrane
As females start to step up and engage in higher intensity resistance
training and cardiovascular conditioning, it is also becoming
apparent how important, we as trainers and coaches, understand
our clients personal needs and level of fitness, to ensure they are
training effectively and will achieve their results in an efficient
time frame. Accurate lifestyle assessments and performance
measurements are the initial starting point to ensure you are
really applying the “Personal” component into Personal Training.
Join Katrina as she discusses the major concepts of hormonal
response to training females and how important it is to program
effectively to enhance production and results. She will also
discuss the effects of common women›s health concerns such as
endometriosis, PCOS and menopause, and how regular exercise can
minimise the severity of these. Leave this session with information
you can implement immediately with your female clients to enhance
their overall results
LEARNING OUTCOMES:
• Understanding the endocrine system and hormonal
development.
• Identifying specific lifestyle factors and how these influence the
activation of the endocrine system .
• Understand the importance of efficient lifestyle assessments and
how the results can influence effective programming concepts
for hormonal balance.
9:00am – 5:00pm • Understand how phenotype is related to genetics, hormones and
The Leading Edge of Fitness: Personalised Health body types.
Foundations • Identify hormonal response and how it specifically relates to the
female cycle.
Cameron McDonald • Understanding the influence of your Energy Systems and how
The first component of the FITEX personalised health certificate. the endocrine system can influence the activation of specific
This workshop will give you a fantastic introduction to the leading systems in response to exercise stimulus.
knowledge in personalised health and fitness. Get up to speed • Interpret how individual results can be affected by a variety of
with the science, and more importantly, the exact practicalities training concepts such as duration, intensity and repetition.
of measuring and understanding someones personalised health • Understanding specific conditions such as PCOS and
profile. A must for every trainer wanting to eliminate non-responders endometriosis and how these can influence training regimes and
from their client results. Practice on real clients at the end of the results for your clients.
workshop. • Understanding Metabolic Syndrome and Insulin Resistance and
how these factors are influenced through efficient training and
LEARNING OUTCOMES:
programming concepts.
• Understand the basic principles of personalised fitness - • Understanding menopause and specific training guidelines
genetics, gene expression, nutrition, exercise, coaching through the different stages for your clients.
• Identify degenerative conditions and how to program specifically
• Understand how to measure a person›s epigenetics profile for
for your clients conditions.
the purpose of personalising nutrition, exercise and coaching
• Implement training and programming strategies immediately to
programs
enhance client results.
• Understand how to use current technology to significantly • Programming and Exercise Selection to support hormonal
enhance your knowledge and coaching sessions imbalances and specific training regimes for female clients.
CPD points: 5 CPD points CPD points: 5 CPD points
18 | FITEX.CO.NZ | EXPANDING OPPORTUNITIESPRE CONFERENCE EVENTS
FRIDAY 22 NOVEMBER 2019
9:00am – 4:00pm 9:00am – 4:00pm
Stress; Recovery, Reset and Performance Social Media Essentials for Fitness Professionals
Ian O’Dwyer Jonathon Petrohilos
Stress is an everyday burden that we must help our clients If you’re a PT and you’re winging it on Social Media... sooner or later
overcome. In this workshop will share research and life challenges you’re going to be out of the industry
that occur in daily life and also sports environments.
You know it too… You probably see “Trainers” that aren’t half the
Discover innovative techniques and exercises that you can use Trainer you are BUT they have more clients than you and are more
with your clients to help enhance their health, recovery, strength successful than you… Just because they know a few tricks on social
and performance to promote positive outcomes in everyday tasks media…
and activities. Be it around the house on the sports field or peak
You could sit back and rubbish them… But to be honest you’d be just
performance.
like the out of shape client who doesn’t do anything to get in shape
LEARNING OUTCOMES: and then bags out everyone else who is actually trying…
• Define types of stress and what drives it
OR you could do something about it…
• Understand how tissues respond to stress
• Discover innovative options to implement in recovery This workshop contains the Social Media basics that every Fitness
• Reset tissues in preparation for performance Professional NEEDS if they want to stay in the industry! It’s designed
• Create and experience performance drills for clients specifically for the Personal Trainer who wants to be able to
compete without having doing a Degree in Marketing… Or without
CPD points: 4 CPD points
having to become a computer scientist… or without having to waste
of hours of their time fiddling with on there with no return…
9:00am – 5:00pm LEARNING OUTCOMES:
At the end of this session participants will be able to
Re-Humanising Our Clients
• Know how to grow their social media presence
Carl Hammington
• Know how to convert their followers into paying clients
In this event Carl will draw on biological anthropological research
CPD points: 4 CPD points
as well as his in depth interviews with experts in many areas to
explore what we know about our ancestors in terms of how we are
physiologically wired to eat, move and live.
From here we will go over a lifestyle screening protocol as well as
primal movement screening. This will give us a snapshot of where
your client is at that moment in time.
Finally we will cover application and how we can prioritise what is
the best starting point. We will then explore tools that we can apply
to correct identified lifestyle factors - from movement and nutrition
all the way to social and daily operating rhythms.
This will be fun and interactive with many tools you can apply
straight away to your own life and your clients.
LEARNING OUTCOMES:
• In depth knowledge of ancestral research and biological
anthropology
• Comparison to our current state of health as a human race
• How we can bridge the gap
• A lifestyle analysis - assessing the clients, motor patterns,
nutrition and current lifestyle to identify priorities of action
• Applicable tools relative to findings
• Delivering the tools in an individualised and effective way
CPD points: 5 CPD points
EXPANDING OPPORTUNITIES | FITEX.CO.NZ | 19PRE CONFERENCE EVENTS
FRIDAY 22 NOVEMBER 2019
9:30am – 4:30 pm
It’s about human beings not human bodies
John Polley (JP)
Here’s another full day workshop from Fitex favourite JP, with
thought provoking content, enjoyable practical engagement and
strategies you can instantly apply in your business, and your life, the
very next day.
JP wants to share some stunning information about the effects of
exercise on the brain and emotions, but equally how our mental or
emotional worlds influence our physical outcomes.
“We are one system...” says JP, “not lots of separate systems”.
Brain influences body, emotions influence everything and what’s
happening in our bodies influence the other two”.
Given this fact, having an understanding of what JP calls the 3
human dimensions is incredibly useful. However, the outcome JP
passionately wants for all attendees, is to actively engage and coach
the whole human. Create positive change mentally, emotionally and
physically. Create movement sessions that may be geared towards
everything that is familiar to you (strength, cardio, mobility, play), but
that tick all boxes of the human being. As the saying goes, you can’t
have motion, without e-motion.
You’ll leave with great information, but you’ll know how to apply it
in your sessions AND will have practised your new skills before the
day is done.
Finally, we shouldn’t forget the hallmark of any JP experience: an 9:30am – 4:30pm
inclusive, encouraging, friendly, supportive and fun environment
that will have you inspired for the life changing work that you The Language of Coaching
do. (Movement breaks will be scattered throughout the day) Andrew Chadwick (Chaddy)
LEARNING OUTCOMES: During this all-new course, we will delve into some of the basics
• Understand the difference between training a body and coaching of Nero Linguistic Programming to help you create rapport and
a human be aware of subtle signals that let you know when you’re actually
• Understand the relationship between the mental, emotional and in ‘rapport’ with someone. We will look at just how important
physical systems and how they influence and interact with each the language around goal setting is and how you can tweak the
other wording of a goal to make it more powerful. We will discover what
• Learn simple, practical strategies to connect with clients on all 3 happens at the unconscious level when information is taken in and
human dimensions (mental, emotional, physical) how we and our client›s filter information, and, thus deem it safe or
• How to find your client’s why AND what might be behind it a threat. we will then dive into how to change the words we use and
• Learn how to coach exercise to bring benefits to all 3 human give you applicable language changes to improve client outcomes.
dimensions, not just the physical
LEARNING OUTCOMES:
• Have practice creating sessions geared to different populations
• Know how to get into and when you’re in rapport with a
- mobility sessions, strength sessions, cardio sessions, play
potential or existing client.
sessions, for results at the levels of the human being
• Improve client Goal Setting
CPD points: 4 CPD points • Understand how the brain interprets information via a clients
filters
• Change coaching language to create better adherence
• Improve client outcomes through the words we use
CPD points: 4 CPD points
20 | FITEX.CO.NZ | EXPANDING OPPORTUNITIESYou can also read
