EXPO & RACE PACK SAMPLING PROSPECTUS- 2019 -2020- ASB Auckland ...
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EXPO & RACE PACK SAMPLING PROSPECTUS
– 2019 -2020 –
NEW ZEALAND 2019/2020 EVENTS
Event Event Date Expo Date Destination Athletes Expo Duration
ASB AucklandMarathon 20th October2019 18-19th October2019 Auckland, NewZealand 15,500 3day
Air NewZealand Queenstown
16th November2019 14-15th November2019 Queenstown , NewZealand 11,000 1.5day
InternationalMarathon
The Pioneerfuelled by Nutri-Grain 1st-6th December 2019 Noexpo Southern Alps,NZ 700 6 day(event)
70.3Taupo 7th December 2019 6-7th December Lake Taupo,NZ 1,870 2day
Tarawera UltraMarathon 8th February2020 7th February Rotorua,NZ 3,000 1day
Nutri-Grain IRONMAN NewZealand 7th March2020 5-6th March 2020 Lake Taupo,NZ 1,460 2day
Nutri-Grain 70.3 NewZealand 7th March2020
5-6th March 2020 Lake Taupo,NZ 460 2day
MacpacMotatapu 14th-15th March 2020 Noexpo Queenstown, NZ 4,400 2 day(event)
Air New Zealand HawkesBay
InternationalMarathon 16 May2020 15 May2020 Hawkes Bay,NZ 6,000 1day
ASB AUCKLAND MARATHON
BACKGROUND:
Experience the hype of the ASB Auckland Marathon, now in its 27th
year, New Zealand’s premier road race - a truly world-class running
event staged annually in Auckland, New Zealand.
EVENT DATE:
20th October, 2019
EVENTS:
ASB Auckland Marathon
Barfoot & Thompson Half Marathon
John West 12km Traverse
Fitbit Family 5km
Barfoot & Thompson Kids Marathon
EVENT OPPORTUNITIES:
EXPO :
Friday 18 October 2019, 8am - 7pm
Saturday 19 October 2019, 8am-5pm
RACE PACK SAMPLING:
Key marketing opportunity that gets your product directly in the
hands of 15,500 + participants
REACH:
15,500 34,000
ATHLETES SPECTATORS
3
ASB AUCKLAND MARATHON
EXPO
EXPO OVERVIEW:
▪ Two day EXPO
▪ FREE, open to all public, supporters and participants of the ASB Auckland Marathon
▪ Guaranteed entry - all participants must attend Registration & Expo to collect their
race pack, bib number, timing chips and race gifts.
BENEFITS INCLUDE:
▪ Brand exposure to 15,000+ participants, supporters and public
▪ Opportunity to promote, sample and sell products directly in person
▪ Opportunities to recruit customers and generate new leads to diverse markets
DETAILS:
▪ Venue: The Cloud 3m
▪ Date: Friday 18 October 2019, 8am-7pm & Saturday 19 October 2019, 8am-5pm
PRICE:
▪ 3m x 3m site: $2,000 + GST
Exhibitor sites include: 1.8m table, table cloth, 1 chair, spot light & power point. Wi-Fi
available at additional cost
2.4m
BRANDING : height
▪ Each booth will have an area of 3m x 3m (See Figure 1, right)
▪ The booth panel height is 2.4m
▪ The panels are black, carpeted therefore Velcro receptive /pins.
3m FIGURE 1: EXPO BOOTH FOOTPRINT
AIR NEW ZEALAND QUEENSTOWN BACKGROUND
A international running festival incorporating 42km, 21km, 10km and
INTERNATIONAL MARATHON 2.2km kids run options. Set between the backdrop of the world renowned
Crown and Remarkable mountain ranges, and taking in the best highlights
of the Queenstown Lakes region including Millbrook resort, Arrowtown,
Lakes Hayes, Shotover River, Lake Wakatipu, Queenstown Gardens and
finishing in the heart of Queenstown itself.
EVENT DATE:
16 November,2019
EVENTS:
Air New Zealand Marathon 42.2km
New Zealand Sotheby’s International Realty Half Marathon 21.1km Cigna
10km
Kids run
EVENT OPPORTUNITIES
EXPO :
Thursday 14 November 2019, 3pm - 7pm Friday 15 November 2019,
9am-9pm
RACE PACK SAMPLING:
Key marketing opportunity that gets your product directly in the hands of
11,000
+ participants
REACH: 11,000 34,000
ATHLETES SPECTATORS
AIR NEW ZEALAND QUEENSTOWN INTERNATIONAL MARATHONEXPO EXPO OVERVIEW: ▪ One and half days EXPO ▪ FREE, open to all public, supporters and participants of the Air New Zealand Queenstown International Marathon BENEFITS INCLUDE: ▪ Brand exposure to 11,000+ participants, supporters and public ▪ Opportunity to promote, sample and sell products directly in person ▪ Opportunities for lead generation to diverse markets DETAILS: ▪ Venue: Queenstown Events Centre, Frankton – New Indoor Venue! ▪ Thursday 14 November 2019, 3pm - 7pm & Friday 15 November 2019, 9am-9pm Exhibitor site include: table, chairs, wifi, power, black carpet booth dividers PRICE: ▪ 3m x3m site -$1,250+GST ▪ NB: pack out will be Friday night post expo closing. All stock will need to be removed (please enquire for more details)
IRONMAN® 70.3 TAUPO
BACKGROUND
Come and play in 'Nature's Ultimate Playground!’ at the IRONMAN 70.3 Taupo this
December! Great Lake Taupō, home to the 2019 IRONMAN 70.3 Taupō, is a popular
tourist destination, boasting the largest freshwater lake in Australasia and mountains
made internationally famous after being featured in the Lord of The Rings trilogy.
IRONMAN 70.3 Taupō has been well established in Taupō for 13 years. There are 30
qualifying slots to the 2019 IRONMAN 70.3 World Championships and we have been
the selected host city for IRONMAN 70.3 World Champs for 2020
EVENT DATE:
7th December, 2019
EVENTS:
IRONMAN® 70.3
Kids Fun Run
EVENT OPPORTUNITIES:
EXPO :
6th December 2019, 10am - 7pm
Additionally choose to stay outside on Race Day! (this comes at an additional cost)
RACE PACK SAMPLING :
Key marketing opportunity that gets your product directly in the hands of 1,870 +
participants
REACH:
1,870 3,000
ATHLETES SPECTATORS
IRONMAN® 70.3 TAUPOEXPO EXPO OVERVIEW: The IRONMAN 70.3 Taupo Sport and Lifestyle Expo is held in conjunction with compulsory Athlete Check-In and Bike Racking– in the same vicinity as Athlete Check-In and Race Briefing (Northern Domain, Taupo). Admission is Free of Charge for athletes and public. There is an exciting change to this years expo- we are moving outdoors! This change allows you the opportunity to keep your expo space outside for Race Day. Even though this does come at an additional cost it will allow you to see all the racing action from the comfort of your covered booth area. Don’t miss out on the opportunity for you and your product to be a part of the action on Race Day! DETAILS: ▪ Venue: Northern Domain, Taupo (Outside) ▪ Date: Friday 6 December 2019, 10am – 7pm ▪ Additionally on Race Day 7th December 2019. (Additional costs apply). PRICE: ▪ 3m x 3m site (Expo): $500 +GST ▪ 3m x 3m site (Race Day): $300+GST ▪ Equalling $800+GST for the 2 days Exhibitor sites include: Power and wireless internet will be provided by the event organizers. Please provide details of power draw required at your stand. Considerations: Please note: we will not accept static stands (Unmanned). The more interactive, engaging the stand the more likely athletes will be to stop by so please think of activities to keep athletes at your stand as well as your attractive product display.
TARAWERA ULTRA MARATHON
BACKGROUND
Tarawera Ultramarathon, New Zealand’s most prestigious trail ultra is part
of the Ultra-Trail World Tour. Runners can complete the 21km, 50km,
102km distances, or the 100 Mile Endurance Run. The event is based in
Rotorua New Zealand around are seven lakes, forests, waterfalls and the
most stunning scenery imaginable. Join us for the 12th edition on
Saturday 8 February 2020.
EVENT DATE:
8th February, 2020
EVENTS:
21km
50km
102km
100 miler
EVENT OPPORTUNITIES:
EXPO :
7th February 2020, 9am-9pm
RACE PACK SAMPLING :
Key marketing opportunity that gets your product directly in the hands of
3,000+ participants
REACH:
3,000 5,000
ATHLETES SPECTATORS
TARAWERA ULTRA MARATHON EXPO
EXPO OVERVIEW:
▪ One day EXPO- outdoors on Rotorua Lake Front
▪ FREE, open to all public, supporters and participants of the Tarawera Ultra
Marathon
▪ Guaranteed entry - all participants must attend Registration & Expo to
collect their race pack, bib number, timing chips and race gifts.
BENEFITS INCLUDE:
▪ Brand exposure to 3,000+ participants, supporters and public
▪ Opportunity to promote, sample and sell products directly in person
▪ Opportunities to recruit customers and generate new leads to diverse
markets
DETAILS:
▪ Venue: Rotorua Lake Front – Outside
▪ Date: 7th February 2020, 9:00am-9:00pm
PRICE:
▪ 3m x 3m site: $800 +GST
Exhibitor sites include: Furniture, power, panelling wifi and lighting (if you require
flooring this will incur an additional cost)
BRANDING :
▪ Each booth will have an area of 3m x 3m
▪ The panels are black, carpeted therefore Velcro receptive /pins.
▪ Marquee cover is also provided for each booth area
NB: Pack in will be Thursday 6th February – Waitangi Day
With pack out being 9pm-10pm on Friday 7th FebruaryIRONMAN® NEW ZEALAND & BACKGROUND
IRONMAN® 70.3 NEW ZEALAND With half the field coming from outside the country every year, IRONMAN
New Zealand is truly the world’s most international IRONMAN. This race has
stood the test of time and celebrates 36 incredible years in 2020.
Firmly established in its hometown of Taupo since 1999, the event
showcases the best New Zealand and its breathtaking scenery has to offer.
One of the world’s biggest fresh water lakes offers arguably the best swim
on the circuit. A two-loop bike course comes back through town before
heading through the forests and a three-loop run course leaves athletes no
chance to escape the thousands of spectators.
EVENT DATE:
7th March, 2020
EVENTS:
IRONMAN® 70.3 New Zealand
IRONMAN® New Zealand
Kids Fun Run
EVENT OPPORTUNITIES:
EXPO :
Please contact: Sinead Vincent, Events & Contracts Manager-Taupō
District Council svincent@taupo.govt.nz
RACE PACK SAMPLING:
Key marketing opportunity that gets your product directly in the hands of
1,920+
participants
REACH:
1,920 10,000
ATHLETES SPECTATORSIRONMAN® NEW ZEALAND & IRONMAN 70.3 NEW ZEALAND EXPO EXPO OVERVIEW: The IRONMAN New Zealand Sport and Lifestyle Expo is held in conjunction with compulsory Athlete Check-In and Bike Racking and is situated in the heart of the event village – in the same location as Athlete Check-In and Race Briefing (Great Lakes Center, Taupo). Admission is Free of Charge for athletes and public. DETAILS: ▪ Venue: Great Lakes Centre, Taupo (Inside) ▪ Date: Thursday 4th March 2020, 9am – 5pm & Friday 5th March 2020, 9am – 4pm BENEFITS INCLUDE: ▪ 2 day Expo ▪ Brand exposure to 5,000 participants, supporters and public ▪ Opportunity to promote, sample and sell products directly in person ▪ Opportunities for lead generation to diverse markets PRICE: ▪ 3m x 3m sites: $1,250 + GST Exhibitor sites include: A table (1800 x 750), two chairs, power, and wireless internet will be provided by the event organizers. Please note:thisexpoismanagedbyTaupoDistrictCouncil. To book, please contact: Sinead Vincent, Events & Contracts Manager - Taupō District Council svincent@taupo.govt.nz
AIR NEW ZEALAND HAWKES BAY BACKGROUND
INTERNATIONAL MARATHON
Run away to the Air New Zealand Hawke's Bay International Marathon, an
all new running festival. Athletes take in the best highlights of the region,
with flat easy running through local cycle trails, vineyards, olive groves,
and quiet country roads, all finishing at the impressive Elephant Hill Winery
where they can celebrate their efforts in style. Participants can cross the
finish line and then sit back and enjoy the food, wine and local hospitality
on offer.
EVENT DATE:
16th May, 2020
EVENTS:
Air New Zealand Marathon 42.2km
New Zealand Sotheby’s International Realty
Half Marathon 21.1km
Cigna 10km
Kids Run
EVENT OPPORTUNITIES:
EXPO :
Friday 17 May, 2019, 9am – 7pm
RACE PACK SAMPLING:
Key marketing opportunity that gets your product directly in the hands of
6,000+ participants
REACH:
6,000 8,500
ATHLETES SPECTATORSAIR NEW ZEALAND HAWKE’S BAY
INTERNATIONAL MARATHON EXPO
EXPO OVERVIEW:
▪ One day EXPO
▪ FREE, open to all public, supporters and participants of the Air New Zealand
Hawke’s Bay International Marathon
▪ Guaranteed entry - all participants must attend Registration & Expo to collect
their race pack, bib number, timing chips and race gifts
BENEFITS INCLUDE:
▪ Brand exposure to 6,000 participants, supporters and public
▪ Opportunity to promote, sample and sell products directly in person
▪ Opportunities for lead generation to diverse markets
DETAILS:
▪ Venue: Napier Conference and Events Calendar (Indoor venue)
▪ Date: Friday 15th May 2019, 9am – 7pm
Exhibitor sites include: Lighting, internet, power, exhibition booth walls
PRICE:
▪ 3m x 3m site: $800 + GSTEVENT RACE PACK SAMPLING
RACE PACK OVERVIEW:
Race packs are a fantastic way to get product into participant hands. All athletes in the event will receive a race pack which they will collect from Registration prior
to event day. A great sampling opportunity. We have a new zero waste policy in our race bags and therefore cannot include paper or single use plastic in our packs.
BENEFITS:
▪ Direct brand exposure to ALL participants Athlete
▪ Brand association with New Zealand’s premier sporting events Event Numbers Price + GST
▪ Opportunity to connect with a wide captive audience
▪ Opportunities to grow customer base and generate new sales
AucklandMarathon 15,500 $1,750.00
DETAILS:
▪ Sampling opportunities include a product sample IRONMAN New Zealand +70.3 New Zealand 1920 $1,000.00
▪ (x) amount of units vary between races – contact Chloe for further enquiries
▪ Delivery required 2 weeks prior to race date
QueenstownMarathon 11,000 $1,000.00
RACE PACK PRODUCT CATEGORIES OF INTEREST:
▪ Confectionery Supplier – e.g. chewing gum / mints / licorice etc. Tarawera 3,000 $500.00
▪ Protein/carbohydrate based foods – e.g. fish / pasta / bread / rice based products etc.
▪ Sports recovery – e.g. blister products
Motatapu 4400 $500.00
▪ Personal care products – e.g. body wash / moisturizer / sunscreen / Deodorant etc.
Hawkes BayMarathon 6,000 $500.00
Please Note: We have a zero waste policy in our race bags – no paper
(including vouchers or flyers) or single use plastic. We welcome ‘of value’ Pioneer 700 $500.00
products to give the athletes the best experience. If you have any questions
please contact Chloe Corkill, Commercial Partnerships Account Manager
70.3Taupo 1,870 $400.00
chloe.corkill@ironman.com
All runners receive a Race Pack prior to event day. We seek key product categories to
fill the packs, however, are open to other product categories that add value for athletes.Contact:
For further information all event Expo & Sampling opportunities please contact;
Chloe Corkill
Commercial Partnerships AccountManager
chloe.corkill@ironman.com
+64 21 315 383You can also read
