FRANCHISE PROSPECTUS www.mygreekfatwraps.com - My Greek Fat Wraps
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FRANCHISE PROSPECTUS www.mygreekfatwraps.com
WITH MY GREEK FAT WRAPS YOU’RE IN THE DRIVER’S SEAT
Are you a foodie extraordinaire who has We are really excited to be expanding our popular Greek Food Trucks across the
UK. My Greek Fat Wraps sell amazing, freshly made Greek wraps, salads and
always wanted to start a food truck business desserts, all from our trusty mobile food trucks.
but have no idea where to begin?
Our franchise will help you to run a successful business in a growing market.
When you join our family, you will receive all the tools you need to build a
Don't worry, My Greek Fat Wraps have it all wrapped up! successful business within your chosen territory.
ZERO RISK PITCH
A ZERO ZERO RISK HIGHEST QUALITY SUPPLIES
RISK ZERO RISK WRAP RECIPE
BUSINESS ZERO CUSTOMER COMPLAINTS
ZERO RISK OF FAILING
The key to our success is;
WE LOVE GOOD FOOD - We take care of the small details that make the biggest difference.
WE ARE GREEK WRAP EXPERTS - We have spent years perfecting our unique wrap recipe and we believe it is even
more delicious than the ones you can buy in Greece.
WE LOVE TO SEE THE SMILE ON OUR CUSTOMER'S FACES - From the very first bite we can tell that we have
provided something that our customers love.
WE LOVE SEEING OUR CUSTOMERS COME BACK FOR MORE - Our customers regularly come back to say "thank
you, it was amazing".
WE LOVE SEEING OUR CUSTOMER'S FRIENDS AND FAMILY - We get lots many new customers who have been
recommended to try our food by their family and friends.
WE LOVE OUR WORK!
OUR STORY My Greek Fat Wraps was born out of a real love for Greek food. We all had successful careers, Dimitris was a camera man in Greek TV, Aspasia a Visual Merchandise Manager for Nike and Theodora a manager for the Italian company Calzedonia. Whilst we had completely different careers, the one thing we had in common was our desire to bring the amazing Greek food we all loved to the UK. Dimitris spent years learning all the secrets on how to produce the best authentic Greek food from his uncle who runs a very successful business in Kipseli, Athens. My Greek Fat Wraps serve up more than quality authentic Greek street food, we offer a sense of escapism, a sweet holiday memory. We want our customers to be transported back to hot sunny days on the Greek islands. Every wrap is served with warmth and the love we feel for our customers. What makes our business extra special is the love and generosity we offer through our food. Our wraps are fat, full and made from only the freshest, high-quality ingredients, despite the cost. We are rewarded every day when we see the smile on our customers faces as they eat one of our delicious wraps. Their happiness feeds our soul.
WHY CHOOSE A FOOD TRUCK
FRANCHISE
THERE ARE SO MANY REAS ONS WHY A FOOD TRU CK I S
SUCH A GREAT BUSINESS TO RU N, HERE A RE J U ST A FEW.
It's trendy
Street food is a very current and popular trend. If you do a quick online search it will bring up
hundreds of results featuring guides to the best street-eateries, street markets and food
festivals. This solid momentum means that now is definitely a great time to start up your own
street food venture!
Zero restaurant costs
You avoid the traditional costs of a bricks-and-mortar restaurant.
Work flexibility
You have the flexibility to work when and where you want.
Low operating costs
The operational costs of a food truck are month-to-month and limited to food, supplies and
petrol.
No stress for staff
You don’t need to have a full staff; just a small team will do.
Free advertising
Your advert is your truck! Think of it as a mobile billboard: a vehicle with your name on the
side. The food truck is a great way to catch the eye of visitors, concert goers and other
customers who are new to your business.
WE THINK OUR FOOD IS AMAZING, BUT DON'T JUST TAKE OUR WORD
FOR IT...
JON VOKES TESS RUGG GARY WESTMACOTT
"Very friendly service. Absolutely "I was craving Greek food today and "My first time trying one today in
fantastic food with plenty of then happened across the website! it Clarks Village street, it was fantastic.
everything in the wrap. Tried Baklava was SO good. Very happy to have I'm looking forward to my next one.
for the first time and loved it. amazing Greek wraps that are Thank you to the girl and the
Definitely will have again if I see you vegetarian friendly nearby. I will be gentleman, great service and chat and
about. Thank you" ordering again for sure." all with a smile. Highly recommend.
10/10
THE INDUSTRY
The British craving for artisan food vans is showing no signs of As more and more people in the UK seek out gourmet snacks and alternatives
slowing any time soon. to the traditional dining experience, a fleet of mobile caterers have sprung up
in recent years to meet the demand.
It’s been a decade since a new wave of van-based vendors pitched up in both
our car parks and our web searches, with 2019 seeing the term ‘street food’ Food trucks are popular because they are cultural cuisines on the go – and
reach a ten-year peak in the UK. people love it. Wherever you go, whatever event you attend, there is a food
truck or seven to enjoy. If you love to cook, you’re going to love the chance to
Once seen as a curious fad for hipsters, the UK street food market has grown run your own My Greek Fat Wraps food truck business.
quicker than the total fast-food market, now consisting of over 2,000 separate
businesses reaching a total value of £1.2bn in 2018.
YOU CAN’T DRIVE BY A POPULAR LUNCH SPOT WITHOUT SEEING A FEW FOOD TRUCKS WITH CUSTOMERS LINED UP.
WHY ARE GREEK WRAPS SO
POPULAR?
We Brits love Greek food, we just can't get enough of it. Greek food is synonymous
with being fresh, healthy and incredibly yummy, but it's more than that. It takes
you back to your travels, those barmy days in the Greek Islands, by the sea with the
sun on your face.
It makes you forget where you are, even if it's just for a short while.
My Greek Fat Wraps offer more than just amazing food, we give our customers an
experience. Our food is fresh, vivid and smells amazing. Customers can see their
food being prepared while they have a friendly chat with the chef and exchange a
smile and good vibes.
Todays crowd want something more than just a regular sandwich or fried food, they
want something which is vibrant, healthy and above all tastes delicious. The fact
that it doesn't cost a fortune is a bonus!
It's no wonder that Greek Food is so in demand!
WHY CHOOSE THE MY GREEK FAT WRAPS
FRANCHISE?
IT'S A LIFESTYLE-FRIENDLY BUSINESS
The My Greek Fat Wraps franchise will allow you to run your business to fit
around your lifestyle. When you own your own food truck, you are at the
wheel and make your own decisions. You get to prioritise the weight of your
work life with your family and personal obligations, which leads to an Our goal is for every franchisee to achieve consistent,
increase in overall happiness.
sustainable replication of our brand promise to consumers, and
WE HAVE A RECOGNISED BRAND AND A PROVEN BUSINESS for the system to be financially successful at every level.
FORMULA Running your business our way will provide a QUICK RETURN
As part of the Franchise Agreement, you will operate using the successful
My Greek Fat Wraps proven business formula, processes and systems. ON YOUR INVESTMENT!
The My Greek Fat Wraps brand will set you apart from your competitors. We WE WILL SHOW YOU HOW TO GENERATE CUSTOMERS FOR YOUR BUSINESS
have an excellent reputation which means that customers know what to We will train you in all areas of lead generation and customer retention to help get your business
expect from your company. off the ground in the first place and grow it in the future. We will fully educate you on all of the My
Greek Fat Wraps strategies to ensure that you keep your customers coming back for more and
Our systems and processes will allow you to access supply chains, training making referrals on your behalf.
videos, sales resources and more. PLUS, you will achieve a quick return on
your investment!
ONLY YOU CAN TRADE IN YOUR CHOSEN TERRITORY
Each franchisee will operate an exclusive UK territory, with the opportunity to target thousands of
TRAINING VIDEOS families with babies and children. Our generous territories have been designed using very specific
You will receive a comprehensive set of training videos which cover all areas criteria with complete fairness and scale-ability. This will enable you to maximise the opportunity
of running your business. for revenue as your business naturally grows.
THE FRANCHISE THE EARNING POTENTIAL
PACKAGE These are the potential profits we would expect you to achieve in the
first three years. We will provide you with a full breakdown of the
figures at your franchise meeting.
125
THE COST OF THE FRANCHISE IS JUST £10,000 + VAT
100
THERE ARE NO ONGOING FEES TO PAY! £104,086
£101,343
£94,614
Your franchise package includes the following: 75
Rights to trade under the respected My Greek Fat Wraps brand name 50
Exclusive franchise territory
Your own website ready to receive orders (identical to ours). This is optional and will
25
add £1000 +VAT to the franchise cost
Comprehensive training videos
Processes, systems and templates to run the business 0
Operations manual which covers all areas of running your business Year 1 Year 2 Year 3
Marketing materials, stationery and documents
The setup costs will vary depending on how you intend to run your business. This will be
discussed at your franchise meeting.ARE YOU READY TO JOIN OUR FAMILY?
If you are looking for a great business to fit in with your lifestyle
and family commitments, we would love to hear from you!
EXPRESS YOUR INTEREST
Email us at info@mygreekfatwraps.com
INFORMAL CALL
A member of the team will arrange for an informal call. This will give you the opportunity to ask any initial
questions and to find out more about the franchise offer.
FRANCHISE AGREEMENT
Once you have received all the information and decided this is the business for you, we will prepare your
Franchise Agreement ready for signing. We will provide you with everything you need to get ready to launch
your business.
WE LOOK FORWARD TO WELCOMING YOU TO OUR FAMILYwww.mygreekfatwraps.com info@mygreekfatwraps.com
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