FUTURIZE YOUR BUSINESS - BEFORE YOU GET KODAKED WWW.AXEL-LIEBETRAU.DE - Axel Liebetrau
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FUTURIZE YOUR BUSINESS
BEFORE YOU GET KODAKED
WWW.AXEL-LIEBETRAU.DE
Topic
05 Who is Axel Liebetrau?
06 Futurize yourself
09 A selection of keynotes and workshop topics
12 Customer feedback & references
17 Publication & books
Axel 4 Inspiration - the videoblog
www.axel-liebetrau.de/category/blog/
⊲ Axel on Stage – Keynote impressions - live on stage
⊲ Axel interviews
⊲ Axel 4 Inspiration
Visit my Youtube Channel:
www.youtube.com/user/aliebetrau
5
WHO IS
AXEL LIEBETRAU?
Axel Liebetrau is a futurist, a sought-after
keynote speaker and a passionate start-
up entrepreneur. In over 1,000 keynotes
in more than 15 countries worldwide,
he has been able to bring his many
“ Managers must
years of practical experience as a resear-
be progressive cher, consultant, author and entrepre-
thinkers! They neur closer to an interested audience.
must be able to Axel Liebetrau is an experienced keynote
speaker with a reputation for innovation and
communicate the fresh thinking, especially for customer-centred
right direction and viable ideas. He provides you with new
inspiration, decisive impulses and real inno-
for the future, vations. He listens and makes sure that late-
ral thinking, entrepreneurial courage and your
otherwise they message all make an effective impact. He moti-
are merely vates people and ensures acceptance of change.
Axel Liebetrau is a professional member of the
administrators! “ German Speakers Association, the Global
Speakers Network, the board of various different
think tanks, and is founder of the Europe’s only
innovation consultancy for banks.
By now he has published 13 books and
numerous articles on management, trends,
foresight and innovation.
7
INDIVIDUAL
We tailor our talks and workshops to suit the
needs of your company. In the process, we do
not offer you standard fare from the shelf, but
instead fresh ideas for your business. By means
of a detailed and specific briefing at the very be-
ginning with you, the event organiser, we provide
Magazine 03/18 booster-magazin.ch
optimum quality from start to finish and beyond.
The experienced keynote speaker vibrates with
his lectures and encourages more innovation
and technology pleasure as well as entrepreneu- PROFESSIONAL
PROFESSIONELL
ENTERTAINING
rial courage. Be anxious for decisive impulses
and real innovations. Let him inspire you. He is His keynote speeches are spiced up with short Axel Liebetrau is one of the most influential
an advisory board of various think tanks, lecturer stories and practical examples – they invite experts for innovation, trends and foresight in
the Germanspeaking region. With more than
at various business schools and founder of an you to listen, think and discuss. Irrespective of
whether you are looking for a convincing 25 years of practical experience as a management
innovation consultancy. consultant, columnist and entrepreneur, he is
speaker, a stimulating discussion panel guest, or a
competent presenter, who provides your guests highly qualified as an economist (Dipl. Betriebs-
with an understanding of innovation and trends wirt) and also has an MBA. He is considered
– Axel Liebetrau inspires and stimulates! to be a frontier communicator and mediator
between management and science. He researches
and teaches in the fields of Open Innovation and
Corporate Foresight in the top business schools
in Austria, Switzerland and the UK.
INSPIRATIONAL
Axel Liebetrau,
Axel Liebetrau der
the Querdenker, Inspirator
maverick thinker, und
inspirer and
„ “ The new rules of business – fresh ideas and impulses
from the innovation thougth leader. “
Innovationstreiber
you with
Impulse und
bei Ihrer
inspirations,
echte
true innovation.
Veranstaltung.
Innovationen.
Er
innovation fetishist at your event. He provides
liefert Ihnen
newneue Inspirationen, entscheidende
decisive impulses and
9
A SELECTION OF KEYNOTES
AND WORKSHOP TOPICS
Axel Liebetrau moves people and businesses. Be anxious for
decisive impulses, fresh ideas and real innovations. Let him
inspire you for the future and a rethinked business.
FUTURIZE
FUTURIZE YOUR
YOUR MARKETING
MINDSET &
SALES
YOUR DESIRED
FUTURIZE
TOPIC ABOUT
YOUR
INNOVATION, TRENDS
BUSINESS
AND FUTURE
The lateral thinker and innovator shakes up and encourages
more entrepreneurial courage. It ensures acceptance of
changes and that your messages will be effective at the event.
11
Silicon Valley meets German engeneering! The new rules of the game in Marketing and Sales
We can learn so much from the digital leaders and disruptive innovators Marketing and sales with new customer acquisition and customer care have
from California. How to think big and strive for the maximum, how to always FUTURIZE arrived in the digital age. Conversational commerce, AI-Chatbots, cross-
question things and do better, or that failures can also be shortcuts to success. device marketing, etc. are just some top topics. Surprisingly, many digital
FU TURIZE YOUR customers increasingly want personal attention and humane service.
YOUR But much of the Silicon Valley is also a clumsy marketing Chichi, which
suggests that you simply have to copy the Silicon Valley for quick success.
MARKETING A contradiction? No! Marketing and sales in the digital age must be humane
M INDS E T & in order to be successful in the long term.
It is exciting to understand Silicon Valley not as a region, but as a mindset.
It is helpful to combine American wisdom with German entrepreneurship SALES The presentation clearly explains the new world of digital marketing and
and engineering. It is successful when you use „Silicon Valley“ and „Made in distribution. The lecture further shows how to bring human and digital
Germany“ as inspiration and abbreviation to find your own way. together intelligently and use it for its marketing and distribution of the future,
and how to renew its marketing and sales again and again and to recreate
The lecture shows how to use both worlds for themselves. How to
the soft in the digital age.
renew your business and the business of your customers over and over again
creatively and how to recreate the switches in digitalization.
The new game rules for leadership, Sales & business in the Innovation, trends and future.
digital World
Keynote, Technical Lecture Or Workshop – According to your wishes.
„Executives must be thought leaders! You need to be able to communicate to
your employees and customers where the company‘s (digital) journey is going. „ YOUR DESIRED
FUTURIZE
The lecture will help you be more courageous and more daring when you TOPIC ABOUT
YOUR
focus more on the changing rules of the game. This is not about exactly what
BUSINESS INNOVATION, TRENDS
the future and digitalization will bring to us. Rather, it is a question of showing
possible ways and alternatives for the employee and the company. The new AND FUTURE
„royal discipline“ for executives is to maintain an overview and orientation, to
recognize changes in customer behaviour and new technologies at an early
stage and to bring them into viable solutions quickly. Every key
note
Further contents, inspirations and suggestions for the lateral thinking of the available in
lecture are: German.
⊲ Faster failure, learning faster, acting faster = short cut to success
⊲ P
retty different – Why the crazy customer generates more business than
ten average customers
⊲ D
o you speak customer? Your customers ‚ decisions are made before they
realize it – what they can do about it
13
The speaker with the best
CUSTOMER FEEDBACK &
feedback of our employees.
REFERENCES
François Meres,
SATISFIED COSTUMERS -
Direktor SalesLentz,
Luxembourg THE BEST RECOMMENDATION!
More than 300 medium-sized and international companies have already benefited from Liebetrau know-how and inspiration
⊲ Adam Opel AG ⊲ Deutsche Messe
⊲ Akademie Deutscher Genossenschaften ⊲ Deutsche Post DHL
⊲ Akademie im Park ⊲ Deutsche Telekom AG
⊲ Aktion Mensch ⊲ Deutscher Sparkassen- und Giroverband
The excellent preparation and
⊲ Alternus Gesellschaft ⊲ Diebold Schweiz
the rousing speech formed the basis ⊲ ANWR Group ⊲ Donau-Universität Krems
for the sustainable awareness of ⊲ AOK Baden-Württemberg ⊲ DZ Bank AG
⊲ Aon Benfield ⊲ EBS Universität für Recht und Wirtschaft
our employees on the topics of ⊲ Alstom (Switzerland) ⊲ Emsländische Volksbank
innovation and change. ⊲ Avande ⊲ Entris Banking
⊲ AXA Winterthur ⊲ Ereignishaus
⊲ Baden-Württembergischer Genossenschaftsverband e.V, ⊲ ERNE AG
⊲ Bankhaus Sperrer ⊲ Evangelische Akademie Baden
⊲ Bankmanagement-Symposium ⊲ Faber & Faber Personaldienstleistungen OHG
⊲ Barmenina Versicherungen ⊲ FernFachhochschule Schweiz
⊲ BASF SE ⊲ Finance Forum Germany
Dr. Alexander Skorna, Business ⊲ Bayer Pharma ⊲ Finance Forum Switzerland
Development Manager, ⊲ Bayer Vital ⊲ Finanzmarketingverband Österreich
Funk Gruppe GmbH ⊲ Beiersdorf AG ⊲ FORUM Institut für Management GmbH
⊲ Bertrandt AG ⊲ Frankenberger Bank
⊲ Berliner Volksbank ⊲ FS Alumnie e.V.
⊲ Beyerdynamic ⊲ Funk-Gruppe
⊲ BFI Oberösterreich ⊲ Gabler Verlag
⊲ BHB - Handelsverband Heimwerken, Bauen und Garten e.V. ⊲ Garant Möbel Marketing GmbH
⊲ BITKOM ⊲ GARANT Schuh & Mode
⊲ BMA ⊲ GENOPACE GmbH
⊲ Bording Messe ⊲ Genossenschaftsverband
Lateral thinking made easy! It is ⊲ Braunschweigische Landessparkasse ⊲ Genossenschaftsverband Weser-Ems e.V.
managed to encourage our team a ⊲ BSL Public Sector Managementberatung ⊲ Gesellschaft für Qualitätsentwicklung in der Finanzberatung mbH
⊲ Bürkle ⊲ GIP Institut
motivational speech and a subsequent
⊲ Bundesverband der Deutschen Volksbanken- & Raiffeisenbanken ⊲ GO! Marketing+Communication GmbH
workshop not only to think, but ⊲ Business School RheinMain ⊲ Graduate School Rhein Neckar
rather to recognise the opportunities ⊲ CCV Deutschland ⊲ Graubündner Kantonalbank
⊲ Chr. Hansen GmbH ⊲ Hägele Estrich
of digitization and to use.
⊲ Center for Financial Studies der Goethe Universität Frankfurt ⊲ Hafen Offenbach
⊲ CGMI media invest GmbH & Co. KG ⊲ HALLESCHE Private Krankenversicherung AG
⊲ Concordia Versicherungen ⊲ Hannover Rück
⊲ Commerzbank AG ⊲ HDI Versicherung
⊲ CWS boco International ⊲ Heiserv Personal
Kai Moewes, ⊲ CWS Nederland ⊲ Hessisches Innenministerium
RICOSTA Schuhfabriken GmbH ⊲ Debeka Versicherung ⊲ Hessisches Landesamt für Bodenmanagement und Geoinformationen
⊲ DekaBank ⊲ HINTE Ausstellungs- und Messe GmbH
⊲ Deloitte Consulting ⊲ HWZ Hochschule für Wirtschaft Zürich
⊲ DESIGNA Verkehrsleittechnik GmbH ⊲ IAA Nutzfahrzeuge
⊲ IDG Communications Media AG ⊲ SDWorx ⊲ IFS Deutschland ⊲ SIF – Schweizer Institut für Finanzausbildung ⊲ ING DiBa ⊲ SIX Interbank Clearing AG ⊲ International Card Manufactures Association ⊲ Societe Generale Securities Services ⊲ Iteracon ⊲ Sparkasse Hanau ⊲ ivm Rhein-Main ⊲ Sparkassen- und Giroverband Hessen-Thüringen ⊲ Johanniter-Unfall-Hilfe e.V. ⊲ Sparkasse Lüdenscheid ⊲ Jung, DMS & Cie ⊲ Sprenger Gruppe ⊲ Kärcher AG ⊲ SRH FernHochschule ⊲ Kalaidos Hochschule ⊲ Stadt Heidelberg ⊲ KEBA AG ⊲ Stadt Mannheim ⊲ KfW Bankengruppe ⊲ Stadt St. Pölten ⊲ Klubhaus Agentur ⊲ Stadt Titisee-Neustadt ⊲ Kontiki Reisen ⊲ Stadtwerke Augsburg ⊲ Kreishandwerkerschaft Waldeck-Frankenberg ⊲ Steiermärkische Sparkasse ⊲ Kreissparkasse Limburg ⊲ STI – Schweizer Treuhand Institut ⊲ Kreissparkasse Diepholz ⊲ SUBITO Gruppe ⊲ LBS West ⊲ SuisseEMEX ⊲ Linklaters ⊲ Swiss CRM Forum ⊲ LSZ-Consulting ⊲ Swisstronica ⊲ Management Circle ⊲ Sygenta ⊲ Mann+Hummel ⊲ TIS Innovation Park ⊲ Marketing-Club Schleswig-Holstein e.V. ⊲ TORRE ⊲ Messe Bozen ⊲ Trigon Entwicklungsberatung ⊲ Microsoft Deutschland ⊲ Universität Hohenheim ⊲ Microsoft Schweiz ⊲ VDMA ⊲ MM Karton ⊲ Veolia Verkehr ⊲ MSU Consult ⊲ Verband der Schweizer Kantonalbanken ⊲ ÖPAG Pensionskassen AG ⊲ Verband Europäische Zukunftsforschung e.V. ⊲ ÖKOMBI ⊲ Verband Wärmedämmsysteme ⊲ Personal Süd ⊲ Versicherungsstelle Zellstoff und Papier ⊲ Persona Service ⊲ Viamedici ⊲ PSD Bankenverband ⊲ Vodafone Deutschland ⊲ Publish Industry ⊲ Volksbank Darmstadt – Südhessen ⊲ Quintiles Commercial Germany GmbH ⊲ Volksbank Elsen-Wewer-Borchen ⊲ R+V Versicherung ⊲ Volksbank in der Ortenau ⊲ Raiffeisenbank Attersee Süd ⊲ Volksbank Kaiserslautern-Nordwestpfalz eG ⊲ Raiffeisen Capital Management ⊲ Volksbank Mindener Land ⊲ Raiffeisenbank International ⊲ Volksbank Möckmühl-Neuenstadt ⊲ Raiffeisenbank Jungfrau ⊲ Volksbank Mosbach eGD ⊲ Raiffeisenbank Main-Spessart ⊲ Volksbank Rot eG ⊲ Raiffeisenlandesbank Oberösterreich ⊲ Volksbankenakademie Österreich ⊲ Raiffeisenverband Südtirol ⊲ Volkswagen AG ⊲ Rheinisch-Westfälischer Genossenschaftsverband e. V. ⊲ VR-Bank Westthüringen ⊲ Richmond Events ⊲ VR-NetWorld GmbH ⊲ RICOSTA Kinderschuhe ⊲ VW Financial Services ⊲ RKW Hessen ⊲ WESSAMAT ⊲ Ronzal Schulung & Seminare ⊲ WERDICH Schuhe ⊲ Roche ⊲ Westfälisch-Lippische Sparkassenakademie ⊲ SABU Schuh & Marketing ⊲ Wifi Tirol ⊲ SAGE Schweiz AG ⊲ Wiko ⊲ SAK – St. Gallisch-Appenzellische Kraftwerke ⊲ WKÖ Fachverband Österreichischer Seilbahnen ⊲ Sales & Lenz ⊲ Wolf Produktionssysteme ⊲ Schuster Unternehmensberatung ⊲ WL Bank ⊲ Schweizer Retailbanking Jahrestagung 14
17
PUBLICATIONS & BOOKS
By now he has published 13 books and numerous articles on management,
trends, foresight and innovation.
FOLLOW ME
Youtube Channel:
www.youtube.com/user/aliebetrau
Video-Blog
www.axel-liebetrau.de/categor y/blog/
twitter.com/aliebetrau
facebook.com/Axel.Liebetrau
FUTURIZE YOUR BUSINESS
WWW.AXEL-LIEBETRAU.DE
@ kontakt@axel-liebetrau.de
twitter.com/aliebetrau
facebook.com/Axel.Liebetrau
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