GERMANY AT SXSW 2018 MARCH 9-18 AUSTIN, TEXAS - German Haus
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PROGRAM
GERMANY AT SXSW 2018
MARCH 9–18
AUSTIN, TEXAS
PROGRAM
BARRACUDA
GERMANY AT SXSW 2018
611 E 7TH STREET
MAP OF AUSTIN 2
SAT: SMARTER CITIES & MOBILITY 4-7
GER
PAVILMAN
BOO ION
SUN: NEW TECHNOLOGIES & NEW INDUSTRIES 8-11
#909TH
MON: NEW MEDIA & NEW WORK 12-15
TUE: INTERNATIONAL CULTURE TECH DAY 16-19
WED: WUNDERBAR – NEXT GENERATION KRAUTROCK 20-23
THU: BLOCKCHAIN & THE MUSIC INDUSTRY 24-25
TECH EXHIBITION – STARTUP GERMANY 26-27
TRADE SHOW: GERMAN PAVILION 30-31
FURTHER EVENTS 32-35
AWARDS & COMPETITIONS 36
ARTISTS 38-41
HOSTS & PARTNERS 42-43
GERMANY AT SXSW 2018 — PROGRAM 3
R S VP AT W W W.G E R M A N -HA U S .C O M S AT UR DAY 03/ 10/ 18
12PM-5PM GERMAN LAB
GERMAN LAB Join our ”Try It Out“ lab at German Haus and
experience the latest technology and hardware
trends from Germany.
Artivive (artivive.com)
Filmtank (filmtank.de)
Wandelbots (wandelbots.com)
Mimi (mimi.io/de/home)
Sharkbombs (sharkbombs.com)
Merck KGaA, Darmstadt, Germany (merckgroup.com)
fischerAppelt (fischerappelt.com)
12PM-12:15PM OPENING & WELCOME TO THE GERMAN HAUS
OPENING Prof. Dieter Gorny
(Chairman Advisory Board, Initiative Musik)
12:15PM-2PM CONNECTED MOBILITY
PANEL by Messe Frankfurt & ZEIT ONLINE
Computers and artificial intelligence will revolutionize
the mobility sector. What are the main challenges for
the connected car? Join our discussion on connected
mobility and the various applications for AI presented
by Messe Frankfurt and ZEIT ONLINE.
Welcome Address: Detlef Braun (CEO Messe Frankfurt)
Kevin Ashton (Zensi)
Babak Hodjat (Sentient Technologies)
Wilko Stark (Daimler & Mercedes-Benz Cars Strategy; CASE)
HOST: Jochen Wegner (ZEIT ONLINE)
2PM-3PM LUNCH BREAK
SMARTER CITIES & MOBILITY NETWORKING
SATURDAY, MARCH 10
4
@PROGRAM
GERMAN HAUS
— GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 5
S M AR TER CITIES & MOBILITY @ G E RMA N H A U S R S VP AT W W W.G E R M A N -HA U S .C O M S AT UR DAY 03/ 10/ 18
3PM-4:30PM BEYOND ENERGY 5:30PM-6:15PM K.I.T.T. IS REAL
TALKS & Presented by innogy PANEL VOICE CAR ASSISTANTS
NETWORKING INNOGY IS AT THE INTERFACE OF DIGITALIZATION AND
Why Autonomous Vehicles are just not enough and how
ELECTRIFICATION AND WANT TO SHARE THEIR VISION
conversational AI interfaces change the way we drive
OF THE FUTURE
(not only for Knight Rider).
What role will commodities play in the future? Innogy
Stuti Pandey (Moia)
discusses the megatrends shaping the future of energy.
Helmut Scherer (Futurice)
Parsia Tavvebi Azad (Managing Director innogy Garage) Marcel Thiemann (Xapix)
Thomas Birr (Senior Vice President Innovation & Holger G. Weiss (German Autolabs)
Business Transformation)
HOST: Dirk O. Evenson (New Mobility World)
Stefan von Dobschütz (Senior Vice President eMobility)
Cameron Funk (CEO innogy eMobility US)
Dr. Klaus Grellmann (Managing Director innogy Consulting)
6:15PM-7PM SMART CITIES & MOBILITY STARTUP PITCHES
Patrick Lammers (CEO Essent NL)
Florian Kolb (Managing Director innogy LLC) PITCHES MEET THIS YEARʼS TOP GERMAN STARTUPS AT SXSW
Anna-Christina Komp (Senior Brand Manager innogy)
This pitching session features the top mobility startups
Andre Richter (Managing Consultant innogy Consulting)
from Germany at SXSW in the media sector.
Kuldip Singh (Digital Director Retail International innogy)
Lukas Winter (Senior Consultant innogy Consulting) STARTUPS:
Butleroy (butleroy.com)
Brix (brixpension.com)
4:45PM-5:30PM CHANGING SOCIETIES & CHANGING CITIES German Auto Labs (germanautolabs.com)
Naise Solutions (naise-solutions.com)
PANEL THE POWER OF STARTUPS IN SOLVING THE WORLD’S
SNTRI Technologies (sntri.eu)
BIGGEST CHALLENGES
Wandelbots (wandelbots.com)
The Sustainable Development Goals (SDGs) such as Xapix (xapix.io/#)
ending poverty, ending hunger, empowering women and
JURY: Stephan Dörner (t3n.de)
healthy lives for all, can only be achieved by the best
Bernhard Kowatsch (WFP Innovation Accelerator)
innovations that scale for good.
Stuti Pandey (Moia)
Christian Hanke (EdenSpiekerman) Dr. Eric Weber (SpinLab)
Frank Leyhausen (Medcom)
Bernhard Kowatsch (WFP Innovation Accelerator)
Sophia Swire (Future Brilliance) 8PM-2AM GERMAN HAUS INTERACTIVE OPENING PARTY
HOST: Harald Neidhardt (MLOVE) PARTY Presented by Baden-Wuerttemberg & Hessen
Start off right by connecting, enjoying drinks, discovery
and more at the German Haus Interactive Opening
Party by Baden-Wuerttemberg & Hessen.
LIVE ON STAGE: Emma Elisabeth, HearDis!, Sea Moya,
DJs & Elias Agogo
6 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 7
R S VP AT W W W.G E R M A N -HA U S .C O M S UN DAY 03/ 11/ 18
NEW TECHNOLOGIES
& NEW INDUSTRIES 10AM-5PM
GERMAN LAB
GERMAN LAB
Join our ”Try It Out“ lab at German Haus and
(AI, VR, AR & CO.) experience the latest technology and hardware
trends from Germany.
Artivive (artivive.com)
Aspekteins (aspekteins.com)
fischerAppelt (fischerappelt.com)
Fraunhofer IDMT (idmt.fraunhofer.de)
New Audio Technology (newaudiotechnology.com)
MediaApes (mediaapes.de)
Merck KGaA, Darmstadt, Germany (merckgroup.com)
10AM-12PM DIGITAL GERMANY
PANEL & CHANCES & CHALLENGES
NETWORKING Presented by Germany Trade & Invest
Are you thinking about expanding your business?
Our panelists share their experiences and talk about the
chances and challenges of starting up in Germany.
12PM-12:45PM AI IN HEALTHCARE
PANEL HOW VR, VOICE RECOGNITION AND DATA
ARE ENTERING HEALTH
How VR and Voice Recognition is bridging the gap from
entertainment to healthcare.
Pilar Sara Agel (Badalona Serveis Assitencials)
Christian Renner (Kompass Digital)
Kyle Robertson (NarrativeDX)
HOST: Maren Lesche (FTR4H Germany)
12:45PM-1:30PM LUNCH BREAK
NETWORKING ENABLING YOUR DIGITAL BUSINESS
Presented by SEVEN PRINCIPLES
SUNDAY, MARCH 11
8
@ GERMAN HAUS
PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 9
N E W T ECHN OLOGIES & NEW I N D U STRI E S @ G E RMA N H A U S R S VP AT W W W.G E R M A N -HA U S .C O M S UN DAY 03/ 11/ 18
1:30PM-2:30PM CORPORATE TRANSFORMATION 4:30PM-5:30PM NEW TECHNOLOGIES (VR, AI & MORE)
STARTUP PITCHES
PANEL HOW TECHNOLOGIES LIKE AI & MIXED REALITIES PITCHES
SHAPE CHANGE MEET THIS YEAR′S TOP GERMAN STARTUPS AT SXSW
JURY:
The Silicon-Valley-Hype may be over. What stays is Luca Caracciolo This pitching session features the top VR, AI and other
the power of technological interfaces for cultural and (t3n magazine), new technologyy startups from Germany at SXSW in
strategic change. Merck KGaA (Darmstadt, Germany) Prof. Dr. Peter, the media sector.
and Mercedes-Benz share first-hand experiences. Gentsch (Digital
STARTUPS:
Devotion Group),
Conrad Fritzsch, Head of Digital Marketing (Mercedes-Benz) AVA (avawomen.com), Artivive (artivive.com),
Carl-Luis Rieger
Prof. Dr. Peter Gentsch, Partner (Digital Devotion Group) Botswatch (botswatch.de), Eyecandylab (augmen.tv),
(Compass Digital),
Katrin Menne, Head of Brand Management (Merck KGaA, Icaros (icaros.com), Inspirient (inspirient.com),
Gerrit Rössler
Darmstadt, Germany) Jolocom (jolocom.com), Mercury.ai (mercury.ai),
(German Center for
Mimi (mimi.io/en/home), Pipe (usepipe.com),
HOST: Matthias Wesselmann Research & Innovation),
Vuframe (vuframe.com)
(fischer-Appelt Agency Group) Andreas Winiarski
(earlybird.com)
2:30PM-3:30PM VIRTUAL WORLDS ARE HERE TO STAY 5:30PM-6:15PM AUGMENTED REALITY AND SOUND
PANEL KPIS ON AR/VR FROM THE REAL WORLD
PANEL Presented by Digitales Hannover & hannoverimpuls
VR and AR are popping up everywhere, but what are How does sound design change alongside technologies
the long-term challenges? Three leading experts in such as augmented reality? Four experts discuss the latest
Germany discuss the state of the industry. developments in the immersive experiences industry.
Thomas Hoger (3spin) Tom Ammermann (New Audio Technology),
Prof. Matthias Pfaff (Digital Devotion Group) Uwe Cremering (Sennheiser), Daniel Guthor (CEO
Christian Schmachtenberg (Krafthaus) Aspekteins GmbH), Sebastian Gsuck (CEO MediaApes
GmbH), Hartwig von Sass (CEBIT)
HOST: Andreas Zeitler (Vuframe)
6:15PM-7PM DIGITALES HANNOVER HAPPY HOUR
3:30PM-4:30PM EXPERIENCING AI
GET TOGETHER Presented by Sennheiser
PANEL How do we design truly human experiences in a world
Following the panel, everyone is invited to network and
where smart technologies such as AI start to shape our
chat with the experts.
everyday existence?
Marja Annecke, Executive Director (SinnerSchrader Swipe)
Jochen Denzinger, Designer, Member of the Board (Iconstorm) 8PM-2AM MUNICH MUSIC NIGHT
Ric Scheuss, Head of Corporate Sound and Music (TRO)
PARTY & About robot orchestras, playful experiments, electronic
HOST: Kristina Bonitz (SinnerSchrader) SHOWCASE pop style beats and many things in between: Dive into
the vibrant and inspiring sounds of Munich and Bavaria,
MUSIC by Andrew
listen to rising as well as thriving acts. Join us for a
Applepie, Joasihno,
night full of dance, good vibes, and creative minds.
Lali Puna & DJ Marcus
Grassl (Aloa Input)
10 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 11
R S VP AT W W W.G E R M A N -HA U S .C O M M ON DAY 03/ 12/ 18
NEW MEDIA & NEW WORK
MONDAY, MARCH 12 10AM-5PM
GERMAN LAB
GERMAN LAB
Join our ”Try It Out“ lab at German Haus and
@ GERMAN HAUS experience the latest technology and hardware
trends from Germany.
Artivive (artivive.com)
fischerAppelt (fischerappelt.com)
Merck KGaA, Darmstadt, Germany (merckgroup.com)
MVP Factory (mvpfactory.co/de): Prototyping Workshops
10AM-11AM HANOVER NETWORKING BREAKFAST
NETWORKING Powered by CEBIT & Madsack Mediengruppe
German Haus and Digitales Hannover invite you to a
casual breakfast. Come by, schedule meetings, have
breakfast and kick off your SXSW day trends from
Germany.
11AM-12:30PM RECRUIT ME, ROBOT!
PANEL & What is the future of HR and what new tools, ideas,
NETWORKING and strategies help companies today in finding the
right talents for tomorrow?
Cristina Duke, Customer Success Manager (PowerToFly)
Dirk Feldhaus (Federal Ministry of Defence Germany)
Marlon Litz-Rosenzweig (Mylittlejob/Talerio)
HOST: Lars Gaede (Wired/Work aweseome)
12:30PM-1:30PM POWER LUNCH
NETWORKING Presented by dmexco
The board of dmexco cordially invites you to this
special SXSW lunch at the German Haus. dmexco
takes place in September 2018 in Cologne.
12 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 13
NE W M ED I A & NEW WORK @ G E RMA N H A U S R S VP AT W W W.G E R M A N -HA U S .C O M M ON DAY 03/ 12/ 18
1:30PM-2PM THE STATE OF EXPONENTIAL ORGANIZATIONS STARTUPS: JURY:
Appinio (appinio.com) Andreas Lenz (t3n magazine)
PANEL & Presented by D-Group
ConnectWorks (connectworks.com) Frauke Mispagel (Axel Springer ASPnP)
NETWORKING Yuri van Geest, Singularity University, will provide first-
Ehoch2 (ehoch2.com) Andreas Muth (SEVEN PRINCIPLES)
hand insights into how the exponential development of
Finreach (finreach.com) Sanja Stankovic (Hamburg Startups)
technologies such as AI are changing the world and why
Kontextlab (kontextlab.com)
companies need to establish them in their organization.
Landuris, Nordantech (nordantech.com)
Yuri van Geest (M.Sc. in Strategic Management, Qualitize (qualitize.de)
Marketing & Innovation) Sulytics (sulytics.com)
Sportsbook, Laterpay (laterpay.net)
Scrivito (scrivito.com)
2:30PM-3:15PM IRL? IRT!
PANEL LIVE AS AN OPPORTUNITY FOR MEDIA COMPANIES
5PM-6:30PM RE-THINKING SMART AND CREATIVE CITIES
Spurred on by emerging tech, real-time transmission,
MATCH & MAKE THE KEY FACTORS OF FUTURE FITNESS – PRESENTED BY
interaction, and immersion become an increasingly
MUNICH, AMSTERDAM, HEIDELBERG, AND PALO ALTO
important part of the media experience.
The cities presenting themselves on stage are follo-
Pierre Collin (TWIST – Technologies from Wallonia for
wing new methods of development. Let′s have a look
Image, Sound and Text)
at their goals, strategies, process, and key learnings.
Magnus Thure (Media Evolution)
Egbert van Wyngaarden (Transmedia Bayern Network) Ger Baron, Chief Technology Officer at City of Amsterdam
Greg Scharff, City Councillior and former Mayor
HOST: Egbert van Wyngaarden
of Palo Alto, California
Josef Schmid, Deputy Mayor and Head of the City of
Munich’s Department of Labour and Economic Development
3:15PM-4PM SPORTS MEDIA Nicole Huber, City Manager, City of Heidelberg
PANEL NEW DIGITAL FORMATS
HOSTS: Jürgen Enninger, Head of the
Digitization is connecting stakeholders in sports with Team of Excellence for Culture and Creative Industries
the game like never before. We are discussing how the of the City of Munich
game is changing for fans, IP owners, and the media. Angela Kesselring, Head of SZ Scala, the Agency of the
Süddeutsche Zeitung
Leonard Armato (prev. Sketchers)
Naomi Owusu (Tickaroo) & more
HOST: Mirta Gilson (Make.tv) 8PM-2AM HAMBURG X BERLIN
MUSIC & INTERACTIVE NIGHT
PARTY &
4PM-5PM NEW MEDIA, NEW WORK & LIFESTYLE PITCHES SHOWCASE OFFICIAL SXSW SHOWCASE
Spend a night with Germanyʼs two biggest cities – the
PITCHES MEET THIS YEARʼS TOP GERMAN STARTUPS AT SXSW
infamous capital Berlin and music & media hub Hamburg.
This pitching session features the top New Media
BANDS:
startups from Germany at SXSW in the New Media &
Ace Tee, Alice Phoebe Lou, Emma Elisabeth, Fenster,
New Work area.
Gemma Ray, Jaguwar, Lee Linda, Perel, World Brain
See next page for JURY & STARTUPS –>
14 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 15
R S VP AT W W W.G E R M A N -HA U S .C O M T U E S DAY 03/ 13/ 18
INTERNATIONAL
CULTURE TECH DAY ALL DAY THE VIENNESE COFFEE HOUSE POP-UP
@ GERMAN HAUS
TUESDAY, MARCH 13 EXPERIENCE CULTURE & TECH IN THE CO-WORKING
SPACE OF OLD
@ GERMAN HAUS
10AM-11AM STARTUP HUB VIENNA
KEYNOTE Presented by the Vienna Business Agency
Prominent representatives of the Viennese startup
scene will explain why they have decided to choose
Vienna as their perfect place for business success.
Sabine Ohler, Andrea Rauscher & Karin Zeltner
(Vienna Business Agency, viennabusinessagency.at) and
some very special guests
11AM-12PM AI, NEW TECHNOLOGIES &
AUSTRIAN TREATS
PANEL &
NETWORKING Presented by ADVANTAGE AUSTRIA
Meet some of Austria‘s most innovative startups
working with Artificial Intelligence, machine learning,
biometrics and adaptive streaming infrastructure.
Philipp Baldauf & Gregor Pichler
(butleroy, butleroy.com)
Stefan Lederer (Bitmovin, bitmovin.com)
Maya Pindeus (Humanising Autonomy,
humanisingautonomy.com)
Florian Randa (FinPin Technologies, seza.me)
Jürgen Weiss (SNTRI, sntri.eu)
16 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 17
I NTER NATI ONAL CUTURE TE CH D AY @ G E RMA N H A U S R S VP AT W W W.G E R M A N -HA U S .C O M T U E S DAY 03/ 13/ 18
3PM-4PM TECHNOLOGY AND ITS IMPACT ON
12PM-2PM CULTURE TECH & VIENNESE CUISINE MUSIC, MARKETING & CULTURE
PANEL
PANEL & Presented by ADVANTAGE AUSTRIA
Technology is irreversibly changing how we compose,
NETWORKING Be inspired by creators who generate benefits for con- market, and listen to music. Hear how one the greatest
tent producers and rights owners with their innovative consumer brands, a paradigm-changing startup from
mindset and by using cutting edge technology. Europe and an independent artist tackle and leverage
this new reality.
Sergiu Ardelean & Codin Popescu
(Artivive, artivive.com)
Sascha Bém & Clemens Handler
4PM-5PM MUSIC, AI & SPARKLING WINE
(A_NEW_DAY, anewday.cc)
Lukas Kauer (Forward Creatives, forwardcreatives.com) PANEL & Presented by ADVANTAGE AUSTRIA
Thomas Ragger (wild, wild.as) NETWORKING Austrian startups present ingenious products that
connect arithmetic, humanistic and scientific approaches
with traditional and innovative audio sources.
2PM-3PM STORYTELLING & STRUDEL
Michael Gharzouzi (Medizinische Universität Wien)
PANEL & Presented by ADVANTAGE AUSTRIA
Florian Lettner (Fretello, fretello.com)
NETWORKING Austrian masters of storytelling explain how they Thomas Lidy (Musimap, musimap.net)
inspire, enlighten, and activate audiences around the Günter Loibl (Rebeat Innovation, rebeat.com)
world and talk about new approaches to this powerful Christoph Muck & Florian Richling (ForTunes, fortunes.io)
marketing tool.
Anna-Maria Cornely (Loop Digital NYC, agentur-loop.com)
Konstantin Jakabb (Virtue, virtue.at)
Heidemarie Kriz (Krizh, krizh.com)
Lilly Panholzer (Alldsgn, alldsgn.com)
Micaela Schedlbauer (S.Oguma, oguma.co.at)
18 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 19R S VP AT W W W.G E R M A N -HA U S .C O M W E DN ES DAY 03/ 14/ 18
11AM -12PM MEUTE
SHOWCASE GERMAN PAVILION @ SXSW TRADE SHOW
–> STREET PARADE TO GERMAN HAUS
MEUTE is the German word for “pack” and that slight-
ly chaotic notion is palpable at the gangʼs euphoric
live shows where they perform popular techno tunes
with the help of brass, drums and showmanship.
MEUTE
12PM -2PM WUNDERBAR LUNCH
NETWORKING INVITATION ONLY
DOORS OPEN Presented by the Federal Ministry for Economic Affairs
11:30AM and Energy, Consulate General of the Federal Republic
of Germany in Houston, TX and Initiative Musik
WUNDERBAR Greetings by
Bernd-Wolfgang Weismann (Head of Division, Cultural and
Creative Industries Initiative of the Federal Government)
NEXT GENERATION KRAUTROCK Thomas H. Meister (German Consul General)
WEDNESDAY, MARCH 14 Professor Dieter Gorny (Chairman of the Initiative
Musik Advisory Board)
@ GERMAN HAUS
20 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 21W U ND ER B AR @ GERMA N HAU S R S VP AT W W W.G E R M A N -HA U S .C O M W E DN ES DAY 03/ 14/ 18
2PM -2:45PM THE POTENTIAL OF NOISE – CONNY PLANK 3:30PM -4:00PM JOASIHNO
INTERVIEW, WITH MILENA FESSMANN, STEPHAN PLANK, JAMES SHOWCASE The sound of Joasihno is all about electronic explo-
Q & A, FILM MINOR, AND MIDGE URE (ULTRAVOX, ELECTRONICA) ration, pushing its own limits and partly also a love for
SCREENING deconstruction. The fact that producer Cico Beck is
Join Milena Fessmann for an intimate conversation
also part of The Notwist's live set-up is another plus.
with Stephan Plank on their long journey of co-produ-
cing the fascinating documentary and very personal
account of the life and work of music visionary and
Krautrock pioneer Konrad “Conny” Plank (1940-1987).
JOASIHNO © ANDRÉ HABERMANN
”It was the hippies who fell in love with machines“,
Dave Allen, producer of The Cure once said about
working at Conny’s legendary studio which had soon
become synonymous with the ingenious musical pas-
sion and true innovation by the German producer that
would inspire the work of the who is who of musicians
in the 70s and 80s and generations to come.
Milena Fessmann, Co-Producer, Music Supervisor, Music
Journalist; Stephan Plank, Co-Author/Director/Producer,
Label Manager, Media Advisor
conny-plank.de
4:00PM -4:30PM BLACKBERRIES
a Sugar Town Filmproduktion & Seneschall Film produc-
tion featuring Michael Rother, Daniel Miller, Scorpions, SHOWCASE Blackberries′ psychedelic rock anthems are driven by
Devo, David A. Stewart, Annette Humpe, Les Rita an undeniable groove, packed with tender twists and
Mitsouko, DAF, Midge Ure, Gianna Nannini, Karl Hyde, turns but also the love for a good ol′ melody.
Ultravox and many more The Krautrock legacy is in good hands with them.
CONNY PLANK
BLACKBERRIES
3PM -3:30PM LIVE PERFORMANCE BY SPECIAL GUEST
SHOWCASE
22 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 23R S VP AT W W W.G E R M A N -HA U S .C O M T HU RS DAY 03/ 15/ 18
BLOCKCHAIN &
THE MUSIC INDUSTRY MUSIC UNCHAINED:
RECREATING THE MUSIC ECOSYSTEM
THURSDAY, MARCH 15 CURATED BY MUSICTECH GERMANY
@ GERMAN HAUS
As streaming continues to power the their personal war stories of failed
music industry’s growth, and as the attempts to unite the industry’s
overall use of licensed music and metadata headache with a mythical
production of user generated con- Global Repertoire Database. By-
tent have reached an all-time high, stander and newbies to the circus
some of the industry’s most complex are in disbelief how we – as a
challenges have essentially become community – managed to hold on
part of the mainstream discourse. to any of these problems for as long
as we did. Meanwhile, the promise
It’s 2018 and the music ecosystem of decentralized and distributed new
– at its core – still faces the same is- technologies – such as blockchain
sues it has from the very beginning: – could finally be the game changer
Reassurance of reliable, current and the ecosystem might need to reset.
accessible documentation of copy-
right and ownership for artists, rights MusicTech Germany invites music in-
owners and their advocates, as well dustry professionals, developers, en-
as music licensees. Swift adaptation gineers, artists and their advocates,
of the underlying administrative visionaries, and music enthusiasts to
infrastructure to new environments a day of open discourse, roundtable
shaped by technological innovation, discussions and global community
updated regulations, and changing networking centered around our
consumer preferences. And last but ideology of innovation through colla-
certainly not least, the issue discus- boration and focused on the impact,
sed most prominently (and emotion- decentralized technology could have
ally): The need to address and facili- on the music ecosystem.
tate fair, speedy and transparent
distribution of royalties and revenue Don’t miss a beat – join us at German
deriving from creative content to the Haus on Thursday, March 15th.
artists and rights owners.
Please visit
Indeed, it is 2018. Music business www.music-unchained.com
veterans still occasionally share for a detailed program.
24 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 25T E CH EXHI BITION @ GERMA N H A U S R S VP AT W W W.G E R MAN -HAUS . C OM
GERMAN LAB
JOIN OUR ”TRY IT OUT“ LAB AT GERMAN HAUS
AND EXPERIENCE THE LATEST TECHNOLOGY
AND HARDWARE TRENDS FROM GERMANY.
SAT 03/10 NOON-5PM
SUN 03/11 10AM-5PM
MON 03/12 10AM-5PM
EXHIBITORS:
Artivive
Aspekteins
Filmtank
fischerAppelt
Fraunhofer IDMT
MediaApes
Merck KGaA, Darmstadt, Germany
Mimi
MVP Factory
New Audio Technology
Sharkbombs
Wandelbots
EXHIBITION
SAT 03/10 – MON 03/12
26 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 27The German Center for Research and Innovation (DWIH) New York
facilitates transatlantic collaboration by bringing together leaders in
science, the humanities, and technology. The DWIH provides a platform
to foster and enhance innovation in a rapidly changing world.
Areas of Focus: How to Engage with the DWIH:
• Innovations in Healthcare • Discover funding resources
• Energy and Climate • Locate research opportunities
• Security • Attend an event
• Intelligent Mobility • Sponsor an event
• Emerging Technologies • Learn about Germany’s
innovation landscape
Subscribe to the newsletter Follow us on Twitter
E_NNOVATION GERMANY @GCRI_NY
28 www.germaninnovation.org
PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 29T RAD E S HOW @ GERMA N PAVI LI O N T R A DE S HO W @ G E R MAN PAV I LI ON
SUN 03/11 SERVUS MEETS HOWDY
4PM-6PM BAVARIAN HAPPY HOUR @ SXSW
HAPPY HOUR
Mix and mingle with Bavarians at SXSW and enjoy authentic
Bavarian beer, great conversations and networking opportuni-
ties as we kick off SXSW 2018 on March 11 from 4 to 5pm!
MON 03/12 VIRTUAL & DIGITAL WORLDS ...
2PM-4PM
SHOW
... ARE HERE TO STAY?
COMPANY
SHOWCASES Meet some of the latest and best startups from Ger-
& DEMOS many in the VR, gaming, AR sound and media sector
and try out their solutions.
1. Andreas Zeitler (Vuframe)
SUN 03/11 – WED 03/13 2. Tom Ammermann (New Audio Technology)
3. Bernhard Scholz (Kontextlab)
4. Martin Nerurkar (Sharkbombs)
GERMAN PAVILION HOST: Mike P. Heisel (Initiative Musik)
AUSTIN CONVENTION CENTER, BOOTH #909
MON 03/12 HAPPY HOUR
4PM-6PM RHINELAND-PALATINATE @ SXSW
HAPPY HOUR
Come meet our companies and scientists.
SUN 03/11 SMARTER CITIES?
3PM-4PM THROUGH DIGITAL INNOVATION
TUE 03/13 DIGITAL GERMANY
COMPANY 3PM-4PM A GLOBAL MAGNET
SHOWCASES How do cities change under the sign of digitization? SHOWCASES
Meet some of the most inspiring concepts, partner- Meet some of the most inspiring personalities from
ships and programs from Germany (from cities and the German startup ecosystem and learn why it′s the
individuals) disrupting the cities we live in! place to go to: for investors, startups, SME′s and digital
nomads.
1. CREATIVE CITIES: Floris Beemster (City of Amsterdam)
& Jürgen Enninger (City Munich) 1. Andreas Winiarski (Serial Entrepreneur & Top10 VC Investor)
2. Sarah Wittlieb (LabCampus Munich) 2. Gerrit Rössler (German Center for Research & Innovation)
3. Sebastian Fleiter (TheElectricHotel) 3. Wolfgang Baustendistel (ZOI)
4. Bernhard Kowatsch (World Food Programme 4. Matthias Wagener (Vast Vorward)
Innovation Accelerator)
HOST: Mike P. Heisel (Initiative Musik)
HOST: Mike P. Heisel (Initiative Musik)
30 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 31FU R THER GERMA N EVENTS @ SX SW F U R T HE R G E R M A N E V EN TS @ S X S W
SAT 03/10 REEPERBAHN HAMBURGERS
4PM-7PM
FURTHER GERMAN NETWORKING
DOWNTOWN
PRES. BY SUTOR BANK
Over free drinks and Texas burgers meet with representa-
tives from Hamburg's digital industries and find out about
EVENTS AT SXSW BURGERS
503 E Cesar Chavez St
plans and partnership opportunities for 2018 and beyond.
S AT U R D AY 0 3 / 1 0 – T H U RS D AY 0 3 /1 5 SUN 03/11 RE-ENVISIONING WHERE TECH, SPACE &
11AM-12PM CULTURE CONVERGE
PANEL Safwan El roufai (Prisme international)
TRADE SHOW Christian Schmachtenberg (Krafthaus)
NEXT STAGE
SAT 03/10 WE WANT IT NOW:
9:30AM-10:30AM THE FUTURE OF AI IS IN YOUR HANDS
PANEL Karissa Bell (Mashable), Wilfried Eberhardt (KUKA), SUN 03/11 HOW PRODUCT THINKING SHAPES
JW MARRIOTT Jan Hill (adidas AG), Mehdi Miremadi (McKinsey & Company) 12:30PM-1:30PM OUR FUTURE
SALON E PANEL Wolfgang Wopperer-Beholz (mindmatters)
HILTON AUSTIN KP Frahm (DPA)
DOWNTOWN
SAT 03/10 – REASON WHY BERLIN
4TH FLOOR
MON 03/12 PRES. BY BERLIN PARTNER, VISIT BERLIN, MUSICBOARD BERLIN
10:30AM-10PM We are bringing the best of Berlin startups, corporates and
NETWORKING musicians to Austin and invite everyone to meet us at our SUN 03/11 GRASSROOTS INITIATIVES FOR DEMOCRACY
BERLIN ACTIVATION activation space opposite of the Austin Convention Center 3:30PM-4:30PM MEET UP
SPACE from March 10 to 12.
PANEL Nicole Beholz (Save Democracy)
503 E Cesar Chavez St Startups, corporates, and musicians from Berlin
JW MARRIOTT
ROOM 201-202
SAT 03/10 NAVIGATING THE INTERNATIONAL
3:30PM-4:30PM MEDIA LANDSCAPE SUN 03/11 HACKING THE BRAIN: THE POWER OF
PANEL Sandro Fiorin (Juno Films), Philipp Hoffmann (Rushlake Media), 3:30PM-4:30PM NEUROENHANCEMENT
ACC ROOM 13AB Elizabeth Sheldon (Juno Films), Andy Whittaker (Dogwoof) Henry Greely (Stanford Law School), Prof. Dr Miriam
PANEL
Meckel, Léa Steinacker (Wirtschaftswoche), William
FAIRMONT
“Jamie” Tyler (Arizona State University)
SAT 03/10 HUMANIZING AUTONOMY
3:30PM-4:30PM Liesl Capper Yearsley (AI Life)
SUN 03/11 HAMBURG TEXCONNECT
PANEL Sophie Lamparter (DART 17)
2PM-7PM
FAIRMONT Alexander Mankowsky (Daimler) EXCLUSIVE MATCHMAKING
MANCHESTER CD Maya Pindeus (Humanising Autonomy) NETWORKING We are connecting German and American entrepreneurs,
DOWNTOWN BURGERS investors and other inspiring people.
503 E Cesar Chavez St INVITATION ONLY!
32 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 33FU R THER GERMA N EVENTS @ SX SW F U R T HE R G E R M A N E V EN TS @ S X S W
SUN 03/11 REEPERBAHN HAMBURGERS
4PM-7PM DIGITAL MEDIA WOMEN DAY
WED 03/14 WILL AI CHANGE THE FUTURE OF
NETWORKING 12:30PM-1:30PM CREATIVITY?
Joining forces with #DMW, Hamburg invites to talks,
DOWNTOWN
burgers, bubbles & beer!
PANEL Christoph Auer-Welsbach (IBM Corp; City Ai Foundation),
BURGERS FAIRMONT Mike Butcher (TechCrunch), Sam Cannon (Artist & Dir),
503 E Cesar Chavez St MANCHESTER EFG Samim Wininger (Samim.io)
MON 03/12 WHY DESIGN SPRINTS ALWAYS END IN TEARS WED 03/14 BUILDING A MACHINE ECONOMY WITH IOTA
11AM-12PM 5PM-6PM
Shaun Archer (Capital One), Terri Eccles (Virago Ayelet Noff (Blonde20)
PANEL Consulting), Dana Nobel (Impinj), PANEL Dominik Schiener (IOTA Foundation)
ANTONE’S CAPITAL Stephen Walker (Freeletics) JW MARRIOTT
ONE HOUSE SALON D
MON 03/12 MUSIC & POLICY: CAN GOVERNMENT HELP THU 03/15 REEPERBAHN HAMBURGERS
3AM-4:30PM MUSIC FACE THE DIGITAL AGE? 4PM-7PM PRES. BY ANCHOR & MUSIC CITIES NETWORK
Prof. Dieter Gorny (Initiative Musik) NETWORKING
PANEL Over free drinks and Texas burgers meet with representa-
What can government and industry do to protect DOWNTOWN
EU HOUSE: Palm Door tives from Hamburg′s music industry and its partner music
and support the future of music and its makers? BURGERS
508 East 6th Street cities Sydney, Berlin, Nantes, Groningen & Aarhus.
503 E Cesar Chavez St
MON 03/12 #NSFW: FEMINIST ARTISTS ON SEX THU 03/15 REEPERBAHN FESTIVAL SHOWCASE
5PM-6PM & DIGITAL IDENTITY 7PM-2AM OFFICIAL SXSW SHOWCASE
PANEL Lena Chen (Artist), Leah Schrager (Artist)
SHOWCASE PRES. BY REEPERBAHN FESTIVAL
FAIRMONT
FRIENDS BAR
CONGRESSIONAL A Ace Tee, Fishbach, Jade Bird (ANCHOR 2017 winner),
208 E 6th St
MEUTE, Vita and The Woolf
TUE 03/13 SONIC DNA: HOW TECHNOLOGY
12:30PM-1:30PM FUELS CREATIVITY THU 03/15 BERLIN BEATS
8PM-2AM
PANEL Michael Oehler (Universität Osnabrueck) PRES. BY MUSICBOARD BERLIN
TRADE SHOW Ric Scheuss (TRO Music) SHOWCASE Berlin Beats presented by Musicboard Berlin showcases
NEXT STAGE BARCELONA
the variety of talent in the electronic music scene of Berlin.
209 E 6TH ST
Linda Lee, Monoloc, Perel, Roi Perez
TUE 03/13 MUSIC URBANISM: WHAT DOES IT MEAN?
2PM-3:10PM Katja Hermes (Sound Diplomacy)
PANEL Adriana Kertzer (Designer Entrepreneur, Author, Lawyer)
FOUR SEASONS Carrie Jackson (Sidewalk Labs)
BALLROOM CD Anasa Troutman (Eloveate)
34 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 35AWA R D S & COMPETITIONS
CONNECTING
DIGITAL
S EXCELLENCE
R D
W A
DDG - DIGITAL DEVOTION GROUP®
A & COMPETITIONS
PROVIDES THE ULTIMTE ECOSYSTEM FOR
VIRTUAL, MIXED AND AUGMENTED REALITY,
AS WELL AS ARTIFICIAL INTELLIGENCE.
SAT 03/10 SXSW ACCELERATOR PITCH EVENT
SUN 03/11 CITIES SUMMIT
9:30AM-6PM
augmen.tv (eyecandylab Munich)
AWARDS &
COMPETITIONS
HILTON AUSTIN
FLOOR SALON A/B
TUE 03/13 PLACE BY DESIGN:
12:30PM-1:30PM ART, TECH & INTERACTION IN PUBLIC DDG DEVELOPS GAME-CHANGING PRODUCTS SUCH AS
AWARDS & CITIES SUMMIT OUR ZREALITY ALPHA® PLATFORM OR OUR
COMPETITIONS DRYVER (Philipp Ronnenberg, Ulrike Mallien, Hamburg) URBANTIMETRAVEL® EXPERIENCES. APART FROM THAT,
FOUR SEASONS WE IDENTIFY, PROTOTYPE AND INCUBATE
SPACEBUSTER: We Like America (raumlaborberlin, Berlin)
BALLROOM CD
ASSOCIATED TECHNOLOGIES INTO NEW COMPANIES.
SUN 03/11 INNOVATION AWARDS FINALIST SHOWCASE
12PM-5PM CITIES SUMMIT
AWARDS & bot detection (Tabea Wilke, botswatch GmbH, Berlin)
COMPETITIONS Facebook Messenger Blood Type Bots
HILTON AUSTIN
(Miami Ad School Europe, Hamburg)
DOWNTOWN SALON
Philips HaptoCube (Miami Ad School Europe, Hamburg)
CDE
Samsung Magic Bed (Miami Ad School Europe, Hamburg)
info@digitaldevotion.com
36 PROGRAM — GERMANY AT SXSW 2018 www.digitaldevotion.com
GERMANY AT SXSW 2018 — PROGRAM 37G E R M AN ARTISTS AT SXSW 2 0 1 8 G E R M A N A R T IS T S AT S X S W 2018
ACE TEE ALICE GEMMA JAGUWAR
3/12 10PM PHOEBE LOU RAY 3/12 9:30PM
@Barracuda @Barracuda
3/12 12:20PM 3/12 10:30PM
3/14 TBA 3/16 1AM
@Barracuda @Barracuda
@Paradiso @The Iron Bear
3/16 TBA 3/13 7PM
3/14 TBA
@Bungalow @St Davidʼs
@Waller Ballroom
Historic Sanctuary
3/15
3/13 TBA
@Friends
@Cheer Up Charlie
ANDREW BLACK- JOASIHNO JOHN
APPLEPIE BERRIES 3/11 TBA MOODS
@Barracuda
3/11 TBA 3/14 4:30PM 3/15 9PM
3/14 3:30PM
@Barracuda @Barracuda @The Hideout
@Barracuda
3/15 11PM
3/13 10PM 3/15 10PM
@Friends
@The Iron Bear @The Hideout
3/16 TBA
@Esther‘s Follies
DAVID EMMA KELVYN KIM
GTRONIC ELISABETH COLT PETRAS
3/13 TBA 3/10 @Barracuda 3/17 TBA 3/15 TBA
@Kingdom 3/12 8:30PM @The Main II @Palm Door
@Barracuda in Sixth, Patio
3/16 6PM
@Second Play Stage
3/16 12AM
@Esther‘s Follies
FENSTER GATO LALI PUNA LINDA LEE
3/12 8:50PM PRETO 3/11 TBA 3/11 TBA
@Barracuda @Barracuda @Barracuda
3/16 TBA
3/14 1AM 3/14 1AM 3/14 1AM
@Palm Door on Sixth
@Friends @Highland Lounge @Highland Lounge
3/17 12PM
3/16 2PM 3/16 2PM
@International Day
@International @International
Stage, Convention
Day Stage, Day Stage,
Center
Convention Center Convention Center
38 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 39G E R M AN ARTISTS AT SXSW 2 0 1 8 G E R M A N A R T IS T S AT S X S W 2018
MARY MEUTE SEA MOYA WORLD
OCHER 3/14 11AM 03/10 TBA BRAIN
Wunderbar @Barracuda
3/17 8PM 3/12 8PM
Street Parade 03/13 6PM
@Esther‘s Follies @Barracuda
3/15 8PM @Cannon & Bell Bar,
3/15 8PM
@Friends Hilton Hotel
@The Hideout
03/15 9PM
@BD Riley’s
03/17 6PM
@Austin Taco
Project
MONOLOC OY
3/15 12AM 3/12 11:30PM
@Barcelona @Barracuda
3/15 3PM
@Intern. Day
Stage, Conv. Center
3/17 9PM FIND OUT MORE ABOUT THE
@Russian House GERMAN ARTISTS PARTICIPATING IN SXSW 2018,
BAND INFORMATION, CONCERT DATES AND PLAYLIST AT
WWW.GERMAN-HAUS.COM
PEREL ROI PEREZ OR HAVE A LOOK INTO OUR
3/12 12:10AM 3/15 10:30PM WUNDERBAR MUSIC GUIDE 2018.
@Barracuda @Barcelona
3/15 9PM
@Barcelona
40 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 41G E R M ANY AT SXSW 2018 HO STS & PAR TN ER S
S U PPORTE D BY FU R T H E R PA R T NE R S
City of Munich EUROPEAN UNION
Department of European Regional
Arts and Culture Development Fund
I N COO P E R AT IO N WIT H ORG A N IZE D BY
P L ATIN UM PA RTN E RS
City of Munich
I N T E R N AT IO N A L PAR T N E R G OLD PA RTN E RS
S ILV E R PA RTN E RS M E D I A PA R T NE R S
MINISTRY OF
ECONOMIC AFFAIRS,
TRANSPORT, AGRICULTURE
AND VINICULTURE
Heise Medien
42 PROGRAM — GERMANY AT SXSW 2018 GERMANY AT SXSW 2018 — PROGRAM 43RSVP AT WWW.GERMAN-HAUS.COM
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