HNBA HNBA VIA - Hispanic National Bar ...

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HNBA HNBA VIA - Hispanic National Bar ...
CARLOS BOLLAR
HNBA National President
HNBA VIA Fund Chair

JULIA LOPEZ
HNBA/VIA National Finance Director

ALBA CRUZ–HACKER
HNBA COO & Executive Director
HNBA VIA Fund President

                                     HNBA
                                     HNBA VIA
                                     2021–2022 PARTNERSHIP OPPORTUNITIES

                                           WWW.HNBA.COM   202.223.4777   VIA@HNBA.COM
HNBA HNBA VIA - Hispanic National Bar ...
Hispanic attorneys
remain disproportionately
underrepresented in the legal
profession at approximately     About the HNBA                                                       About the HNBA VIA Fund
5% of all U.S. attorneys;       The Hispanic National Bar Association (HNBA) is a                    The HNBA VIA (“Vision in Action”) Fund is the HNBA’s 501

Latina attorneys
                                nonprofit, nonpartisan, national membership organization             (c)(3) charitable arm. Through a combination of targeted
                                representing the interests of over 67,000 Hispanic                   programs (trainings, workshops, mentoring and pipeline

are less than 2%.               legal professionals and law students in the U.S. and its
                                territories. We are also committed to advocacy on issues of
                                                                                                     programs, pro bono legal services, and conferences),
                                                                                                     the HNBA VIA Fund supports the development and
                                importance to the 60+ million people of Hispanic heritage            advancement of Hispanic students, legal professionals
                                living in the U.S. As we celebrate our 50th anniversary              and community members. Please contact us to learn
Hispanics are 19% the           and our accomplishments in the legal profession and our              more about how your organization can support one our
                                communities, we are mindful that our mission is as vital             programs by making a charitable contribution.
U.S. population or              today as it was when were founded in 1972.
62.1 million people,            HNBA Mission
                                                                                                     VIA Mission
making up more than half                                                                             To empower the U.S. Hispanic community through
                                • Provide resources for the advancement and professional            programs, events and initiatives that increase the
of the total U.S. population       development of our members and sponsors.                          community’s access and influence, and provide
growth in the last decade and   • Support the recruitment, retention and elevation of               expanded education, career advancement, and
a greater growth than any          Hispanics in law schools, law firms, corporations, the            leadership opportunities.

other racial or ethnic group.      judiciary, and government.
                                                                                                     Because the HNBA VIA Fund is a 501(c)(3) nonprofit
                                • Advocate for solutions to issues that affect the                  organization, your contribution may qualify as a charitable
                                   Hispanic community.                                               deduction for federal income tax purposes. The deduction is
Hispanics buying power is       The HNBA is a registered 501(c)(6) organization and
                                                                                                     limited to the excess of the contribution over the fair market
                                                                                                     value of any goods or services received in exchange for your

$1.9 trillion,                  contributions to the organization are not deductible as charitable
                                contributions for federal income tax purposes, but may be
                                                                                                     contribution. Please consult your tax advisers or the IRS to
                                                                                                     determine whether your contribution is deductible.
which is 10.8% of all           deductible as trade or ordinary business expenses.

US buying power.

WHY                             Our joint network includes                     Our partners, members, and                   As a national association of

PARTNER
                                thousands of Hispanic lawyers,                 allies work in all sectors of the            Hispanic legal professionals and
                                law professors, students, legal                legal profession, including the              students, the HNBA, and its joint

WITH HNBA
                                professionals, state and federal               public and non-profit sectors,               educational and development
                                judges, legislators, community                 small, medium, and large law                 programming with the HNBA VIA
                                leaders and members, bar affiliates            firms, and the corporate law                 Fund, is uniquely positioned to

& VIA?
                                and associate organizations                    departments and C-Suites of                  influence and impact the lives of
                                operating across the United States             Fortune 500 companies.                       over 62 million Hispanic individuals
                                and its territories.                                                                        in the U.S.
HNBA HNBA VIA - Hispanic National Bar ...
HNBA/VIA                                             HNBA/VIA Corporate                                             HNBA/VIA Annual Convention
Impact Strategy                                      Counsel Conference                                             Each September, the most influential Hispanic lawyers,
                                                     Every March, this conference focuses on the interests          leaders, elected officials, judges, law professors, and
Through a combination of educational pipeline,       of legal professionals working in corporate legal              law students in the country convene for the HNBA/VIA
professional development, leadership training,       departments and the law firm attorneys who advise              Annual Convention. Participants attend cutting-edge
and networking programs, activities and              corporations on litigation, regulatory, and transactional      Continuing Legal Education (CLE) Panels and General
initiatives, as well as two national conferences,    matters. Programming includes top-notch Continuing             Plenaries accredited nationwide and featuring leading
and numerous community outreach and                  Legal Education (CLE) Panels and General Plenaries with        practitioners from across the country, addressing
advocacy efforts, HNBA & VIA empower and             prominent thought leaders, and Networking Receptions           legal trends on a wide range of topics. Among other
advance the educational, professional and            featuring high-profile speakers, including public officials,   highlights, the Convention features: the Latina
economic development of Hispanics in the legal       judges, and C-Suite executives. Key elements of the CCC        Commission Plenary, Latina Leadership Academy and
profession and our communities.                      include specialty training and mentoring for young and         Latina Executive Program, providing training focused on
                                                     mid-career lawyers and law students; Speed Networking          removing barriers to the advancement of Latinas in the
The HNBA/VIA Fund’s efforts include three            and Corporate Connections Program, facilitating                legal profession; the Young Lawyers and Law Students
programmatic approaches to address the needs:        substantive working relationships between in-house and         Speed Mentoring Program, in which seasoned
                                                     outside counsel; Corporate Diverse Recruiting Meet-            attorneys offer practical career advice and information to
 1    Su Carrera: Professional, business
       and leadership development programs
                                                     and-Greets, where our corporate and law firm partners          law students and young lawyers; the LGBT Leadership
                                                                                                                    Summit, empowering the next generation of LGBT and
                                                     can identify and hire top diverse talent; the Poder25™
       assisting underrepresented legal                                                                             Hispanic leaders; the Poder25™ Program, developing
                                                     Program, developing the next generation of Hispanic
       professionals advance in their careers,                                                                      the next generation of Hispanic GCs of Fortune 500
                                                     GCs of Fortune 500; an Exhibitor Showcase; the Top
       from landing their first job as a lawyer                                                                     companies; and the Youth Symposium, designed
                                                     Lawyers Under 40 Awards; and the Latina Executive
       to achieving partnership or in-house                                                                         to expose high school and college students to legal
                                                     Leadership Program and Latina Commission Plenary. In
       promotions on their way to law firm                                                                          careers. The Convention also offers an Exhibitor
                                                     conjunction with the CCC, the Uvaldo Herrera National
       management, the general counsel’s office,                                                                    Showcase, outstanding Keynote Speakers, valuable
                                                     Moot Court Competition brings together 32 teams of law
       or the C-Suite.                                                                                              Networking Receptions, Training and Educational
                                                     students from the nation’s top law schools. Winners of the
                                                     Competition receive substantial scholarship awards. This       Workshops benefiting Hispanic students and legal
 2    Su Futuro: Early intervention and
       mentoring/educational pipeline programs       valuable educational experience is judged in its entirety      professionals, and the prestigious National Annual
                                                     by sitting or retired judges thanks to the HNBA Judicial       Awards Reception.
       targeting students from elementary school
       to law school, as well as young lawyers,      Division’s work and service.
       and providing information, training and key
       resources to help them progress through
       the educational pipeline.

 3    Su Comunidad: Community education
       programs and outreach activities that
       support the HNBA/VIA’s objective of
       empowering the Hispanic community, and
       the HNBA’s mission to advocate on issues
       of importance to the community.
HNBA HNBA VIA - Hispanic National Bar ...
HNBA/VIA In-Person                                      Take Advantage of our 10% Early-Bird Discount!
CONFERENCES

              Conference Sponsorship                                  A 10% Early Bird discount is available for sponsors who choose to support both the HNBA/VIA Corporate Counsel
                                                                      Conference (CCC) and Annual Convention (AC). Indicated sponsorship levels, with corresponding financial support,
              Levels & Benefits                                       are for each event (CCC or AC). Payment for both must be received by January 15, 2022, to receive the discount.

                                                                      DIAMOND              PLATINUM                GOLD                   SILVER               BRONZE                AMIGO
              SPONSOR BENEFITS
                                                                     $50,000.00            $40,000.00            $25,000.00             $15,000.00            $10,000.00            $5,000.00
              Recognized in sponsor related communications &
              campaigns, website & signage and Noticias Magazine
              FULL REGISTRATIONS
              Includes all CCC or AC activities, except                    15                    12                    8                     6                     4                     2
              “By Invitation Only” events.
              VIP Reception
              Invited if reception is held.
              VIP Gala Table                                               3                     2                      1
              Speaking Opportunities                                       2                      1
              Marketing Materials or Giveaways in Conference Bag
              (if bags are distributed)

              Exhibitor Showcase Space                                  Premium
                                                                                                                 50% discount          30% discount          20% discount
                                                                       Placement

              Speed Networking & Corporate Connections Program
              If held (CCC only)
              Recognition in Print & Electronic Marketing,
              and Signage
                                                                    Welcome Letter
                                                                                             Full-page
              Advertising in Noticias Magazine: CCC/AC edition       in Noticias &
                                                                                              color ad             Half-page             Full-page             Half-page         Logo in Noticias:
              Program Ad can be upgraded to color for $400.00,         full-page
                                                                                             (premium               color ad              B&W ad                B&W ad           CCC/AC edition
              or to next size for $800.00.                           color ad (VIP
                                                                                            placement)
                                                                      placement)
                                                                   6 month free use      3 month free use
              HNBA Career Center (online)                                                                      50% discount on       30% discount on       20% discount on       10% discount on
                                                                     (up to 10 job          (up to 5 job
              See back page for fee schedule.                                                                   job posting fee       job posting fee       job posting fee       job posting fee
                                                                       postings)             postings)
                                                                        6 diverse             5 diverse             4 diverse             3 diverse             2 diverse             1 diverse
              Sponsor Spotlight in e-Noticias
                                                                   attorney spotlights   attorney spotlights   attorney spotlights   attorney spotlights   attorney spotlights   attorney spotlight

                                                                      Join us for the CCC2022 in New Orleans (March 24–26, 2022) &
                                                                      the AC2022 in Washington DC (Sept. 7–9, 2022).
HNBA HNBA VIA - Hispanic National Bar ...
HNBA/VIA Virtual                                              Take Advantage of our 10% Early-Bird Discount!

                                                                                                                                                                                              CONFERENCES
Conference Sponsorship                                        A 10% Early Bird discount is available for sponsors who choose to support both the HNBA/VIA Corporate Counsel
                                                              Conference (CCC) and Annual Convention (AC). Indicated sponsorship levels, with corresponding financial support,
Levels & Benefits                                             are for each event (CCC or AC). Payment for both must be received by January 15, 2022, to receive the discount.
                                                              Membership Benefits: For a full list of HNBA membership benefits, please visit: https://hnba.com/members/

                                                              DIAMOND              PLATINUM                GOLD                   SILVER               BRONZE                AMIGO
SPONSOR BENEFITS
                                                             $50,000.00            $40,000.00            $25,000.00             $15,000.00            $10,000.00            $5,000.00
Recognized in sponsor related communications &
campaigns, website & signage and Noticias Magazine
Full registrations
Includes all CCC or AC activities, except “By Invitation           20                    17                    12                    9                     6                     4
Only” events.
Complimentary 1-year HNBA Memberships                              20                    17                    12                    9                     6                     4
                                                            Welcome letter
Advertising in Noticias Magazine, electronic edition         and full-page       Full-page color ad    Full-page color ad    Full-page B&W ad      Half-page color ad    Half-page B&W ad
                                                               color ad
                                                           Sponsor logo on        Sponsor logo on
                                                            Plenary site and     CLE site and one
                                                            one 45-second        30-second video/
Speaking Opportunities*                                     video/media or       media recognition,
                                                           2-minute opening         or 2-minute
                                                                remarks          opening remarks
                                                               at Plenary              at CLE
Speed Networking & Corporate Connections Program
If held (CCC only)
                                                                                                                             Partner showcase:     Partner showcase:     Partner showcase:
                                                                                                                              complimentary;        complimentary;        complimentary;
Partner & Exhibitor Showcase
                                                                                                                              Exhibitor space:      Exhibitor space:      Exhibitor space:
                                                                                                                               50% discount          40% discount          30% discount
                                                           6 month free use      3 month free use
HNBA Career Center (online)                                                                            60% discount on        50% discount on       40% discount on       20% discount on
                                                             (up to 10 job          (up to 5 job
See back page for fee schedule.                                                                         job posting fee        job posting fee       job posting fee       job posting fee
                                                               postings)             postings)
                                                                6 diverse             5 diverse             4 diverse             3 diverse             2 diverse             1 diverse
e-Noticias Sponsor Spotlight
                                                           attorney spotlights   attorney spotlights   attorney spotlights   attorney spotlights   attorney spotlights   attorney spotlight

                                                              *Video is produced and submitted by sponsor.
À la carte
CONFERENCES
                                                   In-Person Conference                                                       Virtual Conference
              Options
              There are a myriad of ways           Exhibitor                Programs                Cigar Roller
                                                                                                    $4,750
                                                                                                                            Exhibit Space                  Programs
              to support the HNBA’s and
                                                   Showcase                 CCC or AC Plenary                               in Partner                     CCC or AC Plenary
              HNBA VIA’s important work                                     $10,000                 CCC/AC Entertainment                                   $5,000
              and mission. À la carte
                                                   Includes exhibit booth                           $3,500                  Showcase
                                                   and one (1) exhibitor    National Law Students                                                          National Law Students
              sponsorship options provide                                                                                   Exhibit Space includes:
                                                   registration             & Young Lawyers Speed   Judicial Stipend Fund                                  & Young Lawyers Speed
                                                                                                                            • 1 full registration
              additional targeted visibility                                Mentoring Program       $2,500                  • Sponsor logo                 Mentoring Program
                                                   Commercial               $5,000                                                                         $5,000
              for your organization. If you        $4,000                                                                     & website link
                                                                                                    Young Lawyers
              prefer to enhance an existing                                 Youth Symposium                                 • 60-second video              CLE Panel
                                                                                                    Stipend Fund
              sponsorship, we can create a         Government/Non-Profit    $7,500                                          • Up to 3 sponsor collateral
                                                                                                    $2,500                                                 $2,500
                                                   $3,000                                                                   • Interactive capabilities
              custom sponsorship package
                                                                            CLE Panel               Law Students
              that will showcase your                                       $3,500                  Stipend Fund
                                                                                                                            Commercial                     Other
              organization’s brand and align       Main                                             $2,500
                                                                                                                            $2,500
                                                                                                                                                           Sponsorships
              with your objectives.                Receptions               Tech & Digital                                  Government/Non-Profit          CCC/AC Entertainment
                                                   & Gala                   Audio Visual
                                                                                                    Publications            $1,750                         $3,500

              Sponsors purchasing à la             Gala                     $20,000                 Noticias Magazine
              carte opportunities enjoy the        $30,000
                                                                            Cyber Lounge
                                                                                                    Sponsorship (CCC or
                                                                                                    AC ed.)
                                                                                                                            Main                           Publications
              following additional benefits:       Awards Reception         $15,000                 $12,500                 Receptions                     Noticias Magazine
                                                                                                                                                           Sponsorship (CCC
              • Sponsor recognition in signage,   $20,000
                                                                            WiFi                    CCC or AC Bag
                                                                                                                            & Gala                         or AC ed.)
                 electronic & print materials,     VIP Reception            $15,000                 $10,000                 Gala en la Sala                $12,500
                 marketing campaigns, event        $15,000
                                                                            Mobile App
                                                                                                                            $10,000
                                                                                                    Lanyards                                               Noticias Full-Page Color Ad
                 app and webpage, and sponsor-     Welcome Reception        $10,000                 $5,000                  Welcome &                      $2,000
                 related communications.           $15,000                                                                  Awards Receptions
                                                                            Tech Charging Station   Pocket Agenda                                          Noticias Full-Page B&W Ad
                                                                                                                            $10,000
              • As appropriate, sponsor may       Gala Reception           $3,500                  $5,000                                                 $1,600
                 be extended the opportunity       $15,000
                 to provide remarks at event/                               Other                   Full-Page Color Ad      Other Networking               Noticias Half-Page Color Ad
                                                                                                    $2,000                                                 $1,200
                 program.                          Other Receptions         Sponsorships                                    Events
                                                                                                                                                           Noticias Half-Page B&W Ad
                                                   & Meetings               Gala Photo Booth        Full-Page B&W Ad        Speed Networking &
                                                                                                                                                           $800
                                                                            $10,000                 $1,600                  Corporate Connections
                                                   Speed Networking                                                         Networking Event
              Note:                                & Corporate
                                                   Connections Reception
                                                                            Membership Pavilion     Half-Page Color Ad
                                                                                                    $1,200
                                                                                                                            $5,000
              Unless otherwise stated, à la                                 $7,500
                                                   $10,000                                                                  Region or DS&C*
              carte options are for each event.                             Transportation          Half-Page B&W Ad        Networking Event
                                                   Region or DS&C*                                  $800
              Sponsorships are not exclusive.                               $7,500                                          $5,000
                                                   Reception
                                                   $7,500                   Coffee Break                                    Region or DS&C
                                                                            $5,500                                          Meeting/Cafecito
                                                   Region or DS&C*                                                          $2,500
                                                   Meeting/Cafecito
                                                   $5,000

                                                                                                                            *DS&C—HNBA Divisions,
                                                                                                                              Sections and Committees
HNBA/VIA Poder25™                                       Poder25™ is the General Counsel talent pipeline program of the Hispanic National Bar Association (HNBA) and HNBA

                                                                                                                                                                                 OTHER PROGRAMS
                                                        VIA (Vision in Action) Fund. Its primary goal is to increase the number of Hispanic General Counsel in Fortune 500
Sponsorship Levels                                      companies to 20 by the year 2025. Poder25™ sponsors have unique opportunities to brand themselves, promote the
                                                        company/firm’s services, and network with an exclusive group of Hispanic corporate leaders. Sponsors gain visibility
                                                        as supporters of in-house counsel of Fortune 500 and 1000 companies, as well as have the exclusive opportunity to
                                                        build long-standing partnerships with participants, potentially resulting in an increased level of trust and sustained
                                                        business relationships. If the above is not enough, your sponsorship of Poder25™ also enables the HNBA/VIA to
                                                        invest into this pipeline GC program to increase diversity and inclusion in Fortune 500 companies.

SPONSOR BENEFITS                                           $50,000                  $40,000.00                  $30,000                   $20,000                $10,000
Sponsor level recognition in campaigns, collaterals,
press releases, website, signage & social media
Unique partnering & branding with Poder25™
participants + supporting pipeline of Hispanics GCs

Logo & sponsor’s website link on www.poder25.org

Poder25’s™ LinkedIn Page level recognition

Substantive Training provided by Sponsor (subject to
curriculum requirements)

Complimentary HNBA 1-year memberships                                                     8                         6                         4

Recognition for seed funds for creation of
                                                                                Premium recognition          VIP recognition             Recognition
www.poder25.org

                                                                                All programs + CCC         All programs + CCC         Virtual programs +
2022 virtual and/or in-person programming recognition
                                                                                        & AC                       & AC                   CCC & AC

                                                                                2–3 minute remarks
                                                                                                           1–2 minute remarks
Speaking opportunity & video at a Poder25™ event                                       AND
                                                                                                            AND 60–second
(subject to curriculum)                                                          2–minute sponsor
                                                                                                             sponsor video
                                                                                      video

Submit company/firm materials to Poder25™
                                                                                     16pgs max                 12pgs max                  8pgs max
participants

Feature article in e-Noticias (provided by sponsor)

Feature article in Noticias Magazine CCC or AC ed.
(provided by sponsor)

                                                        Note: Sponsorships of the organizations’ programs are for the duration of the HNBA/VIA fiscal year
                                                        (October 1st to September 30th of each year).
HNBA/VIA Intellectual
OTHER PROGRAMS

                 Property Law Institute™ (IPLI)
                 Corporate Sponsors Contributions =
                 $10,000
                 Law Firm Sponsors Contributions =
                 $15,000
                 The IPLI is a trailblazing intellectual property and tech law
                 immersion program increasing the number of Hispanic
                 lawyers practicing intellectual property law in the U.S.
                 (currently at
HNBA/VIA Law                                              We are committed to the educational, professional, and economic advancement of Hispanic law students as we work

                                                                                                                                                                                        SCHOLARSHIPS OPPORTUNITIES
                                                          to remove barriers to their educational and professional success. Currently, Hispanic make up 25% of K-12 students,
Students Scholarships—                                    16.5% of college students, and 12.7% of law students in the United States. United States. One hundred percent (100%)
                                                          of scholarship funds are awarded to law students across the country to help them defray the cost of law school, bar
Empowering Hispanic                                       preparation courses, and/or living expenses. Scholarship recipients demonstrate financial need; are in good standing

Law Students Nationwide                                   at their law school; demonstrate a good academic track record; and are committed to promoting diversity, equity, and
                                                          inclusion in the legal community. By partnering with us in this important scholarship program, your company/firm can
                                                          support these educational and career advancement opportunities for Hispanic students and positively impact our
                                                          future workforce. Your contribution qualifies as a charitable deduction for federal income tax purposes.

 DONOR BENEFITS                                                  $40,000                          $20,000                          $10,000                            $5,000
 Recognition in program-related communications,
 website, signage & social media
 Unique branding as supporter of creating a pipeline of
 future Hispanic attorneys
 Recognition and logo inclusion in Noticias Magazine:
 CCC and/or AC editions
 On-screen & other recognition at awards ceremonies
 and/or announcements
 Marketing materials for law students in Moot Court
 Competition and/or VIA General Scholarships Program

 Mentorship & recruiting scholarship recipients

                                                           2-minute remarks and              2-minute remarks or
 Speaking Opportunity
                                                          2-minute sponsor video           2-minute sponsor video

 Participation in National Law Students &
 Young Lawyers Speed Mentoring program

 Feature article in e-Noticias (provided by sponsor)

 Opportunity to participate in HNBA/VIA Scholarships
 Selection Committee

                                                          Your contribution to the HNBA VIA Fund, a 501(c)(3) nonprofit, may qualify as a charitable deduction for federal income tax
                                                          purposes. Please consult your tax advisers or the IRS to determine whether your contribution is deductible.
Diverse Meet-and-Greet                                                                 $10,000.00
DIVERSE RECRUITING

                     Recruiting Program
                     The program supports our Corporate and Law Firm           How it works: Based on partner’s criteria, HNBA/
                     partners with recruiting needs, providing access to top   VIA identifies potential candidates, inviting them
                     diverse candidates in a time- and cost-effective way.     to participate in an in-person or virtual meet-and-
                                                                               greet event that includes partner’s presentation,
                     Program Goals:                                            Q&A session, and tailored networking and
                     •P
                       rovides access and connects partners’ legal/           recruiting opportunities.
                      recruiting teams with Hispanic attorneys from a
                      variety of practice areas and at various levels of       For more information, please contact
                      experience; and                                          Alba Cruz–Hacker, HNBA COO and
                                                                               Executive Director, at acruzhacker@hnba.com,
                     •S
                       upport our partners’ diversity, equity, and            or Carla Martin, Director of Programs,
                      inclusion initiatives, which advance the                 at cmartin@hnba.com.
                      professional development of Hispanic attorneys.

                     HNBA Career Center
                     The online HNBA Career Center is an effective
                                                                                 Job Posting Fee Schedule
                     online resource that provides professional services
                     and opportunities to Hispanic legal professionals           Private Employer    $400 per job posting
                     and law students seeking assistance with their own
                     professional advancement. It is also a way for our                              $2,750 unlimited for 6 months
                     partners and sponsors to recruit the best and brightest
                                                                                                     $4,500 unlimited for 12 months
                     diverse candidates. For more information on the online
                     HNBA Career Center’s job posting services, contact          Govt./Nonprofit/    $225 per job posting
                     careercenter@hnba.com.                                      Educational
                                                                                 Institution         $2,225 unlimited for 6 months
                                                                                 Employer            $3,500 unlimited for 12 months
To discuss ways to partner with
the HNBA and HNBA VIA, contact
Alba Cruz-Hacker, HNBA COO & Executive Director
202.223.4777 • acruzhacker@hnba.com
Julia Lopez, National Finance Director
609.524.2022 • financedirector@hnba.com

Questions?
www.HNBA.com
www.hnba.com/HNBAVIAFUND
202.223.4777
via@hnba.com

                                                      Thank you for partnering
                                                   with us to advance diversity,
                                                           equity and inclusion!
                                                    Our critical work is possible
                                                  because of your commitment.
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