HORRY COUNTY SC Focus on Responding to the 2020 Census
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9/1/2020
HORRY COUNTY SC
Focus on Responding to the 2020 Census
Lindy Studds
Media Specialist
US Census Bureau
Atlanta Region
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SPEAKER BIO
• Lindy Studds is a member of the 2020 Census Community
Partnership and Engagement Program, which works to
engage community partners to increase decennial
census participation of those who are less likely to
respond or are often undercounted.
• Prior to joining the U.S. Census Bureau, Lindy spent more
than 14 years in the newspaper industry with a focus on
print and digital advertising and marketing.
Lindy Studds • Lindy relocated from southern Maryland to the Grand
Media Specialist Strand in 1997 and graduated from Coastal Carolina
U.S. Census Bureau University in 2002, earning her B.A. in Dramatic Arts.
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9/1/2020
2020 Census Responses: How is Horry County Doing? As of 8/27/2020
South Carolina by County Horry County, SC Horry County, SC by Census Tract
Horry County
Self-Response
47%
South Carolina
Self-Response
58.6%
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2020 Census Responses: How is Horry County Doing? As of 8/27/2020
Incorporated Cities/Towns
3 2020 Self-Response Rates
2 1. Briarcliffe Acres = 71.2%
2. Aynor = 57.6%
4 3. Loris = 56.4%
7 4. Conway = 55.9%
5. Myrtle Beach = 39.5%
6. Surfside Beach = 34.8%
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7. North Myrtle Beach = 24.9%
1 8 8. Atlantic Beach = 15.7%
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9/1/2020
2020 Census
Responses:
How is Horry
County
Doing?
As of 8/27/2020
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3 Things to Remember about the
2020 Census
It is IMPORTANT!
- infrastructure; healthcare; education; social services; business
investment and development; highway planning; senior services;
veterans services, and more
It is EASY!
- three ways to respond
It is SAFE!
- Title13
- Title 44
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9/1/2020
Time Is Running Out - Respond TODAY!
3 Ways to self respond:
* Online ‐ my2020census.gov
* Telephone –
English: 1‐844‐330‐2020
Spanish: 1‐844‐468‐2020
* Mail – no postage necessary
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12 Non-English Languages Supported by
Internet Response Tool & Call Centers
❑ Arabic ❑ Polish
❑ Chinese ❑ Portuguese
❑ Haitian Creole ❑ Russian
❑ French ❑ Spanish
❑ Japanese ❑ Tagalog
❑ Korean ❑ Vietnamese
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9/1/2020
Subjects on the
2020 Questionnaire
❑ Age
❑ Sex
❑ Hispanic origin
❑ Race
❑ Relationship to Person 1
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If a household does not choose to
self-respond…
For up to six days (with the possibility of more than one contact
attempt per day), an enumerator will attempt to gather census
information from someone in the household. After each contact
attempt, the enumerator will leave a “Notice of Visit” form
encouraging households to respond via mail, phone, or online. After
three days of attempting to contact someone at the address, an
enumerator may begin contacting neighbors to request a proxy
response for the nonresponding household.
AVOID THE KNOCK…RESPOND TODAY!
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How to
Identify a
Census
Worker
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Actionable Steps that Will Make an Impact
Ideas to Encourage Response Amid Social Distancing
⮚Focus on Low ⮚Include 2020 ⮚Include a Reminder
Responding Areas Census at In-Person Blurb in Regular
Events Communications to
Clients/Staff
⮚Be Visible at Open
Locations ⮚Call households
⮚Go Digital
⮚Challenge Others – ⮚Engage Local
Have Fun With It! Media ⮚Organize a Parade/
Caravan
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Helpful Resources
Atlanta Regional 2020 Census Toolkit:
https://drive.google.com/drive/folders/1M563e0GDyVmdRRJmy5_j9-
rs0gBjOnZ_?usp=sharing
Partner Outreach Materials Page:
https://2020census.gov/en/partners/outreach-materials.html
2020 Census Self-Response Rate Interactive Map:
https://www.2020census.gov/en/response-rates.html
CENSUS.GOV/SCHOOLS
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Questions?
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