Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021

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Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
Make learning awesome
Company Presentation - Goldman Sachs Fireside chat
               February 17th 2021
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
Our vision is to build
 the leading learning
platform in the world
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
Kahoot!
                                                                                                                                 5 Billion
                                                The Kahoot! journey
                                                Development of cumulative non-                                            3 Billion
                                                unique players since launch

 Kahoot! started 2012 as a quiz-based                                                                         2 Billion
 game to ensure attention, create
 engagement and provide knowledge in
 classrooms                                                                               1 Billion

 Global recognized brand with a viral
 distribution model based on scalable             2013        2014     2015      2016         2017     2018       2019         2020
 technology platform

 User centric, data-driven and iterative
 approach to product development            2013-17                      2018                         2019                      2020
 and innovation
                                           Launched                  Launched first             New commercial            More commercial
                                           September 2013            commercial                 subscription              offerings, 550k paid
 Over 100m user generated Kahoots,                                   editions with 40k          editions for all          subscriptions
 250m games played last 12 months          Growth focus on           paid subscriptions         segments
                                           US and K-12                                                                    Launched first
 with 1.5bn participating players
                                                                     Launched mobile            Reaching 170k paid        platform service
                                           Top 3 tool in US          apps for iOS and           subscriptions
                                           education                 Android                                              Acquisition of Actimo
                                                                                                Acquisition of Poio       Enterprise Learning
                                           50+ employees             75+ employees              and DragonBox             and Drops language
                                                                                                                          learning app
                                                                                                120+ employees
                                                                                                                          200+ employees
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
Kahoot! today

                                  $20bn
Scalable cloud                    Large market                      Recognized                         Viral business
platform                          opportunity*                      market leader                      model

24m+                              550K+                             100m+                            90-100%
Active accounts                   Paid subscriptions                User generated                    Net dollar retention,
whereof 7m                        growing 220% YoY,                 kahoots, 1.5bn                    above 100% for
teachers and                      for professionals,                participating                     larger organizations
educators                         teachers, and                     players LTM (non-
                                  personal use**                    unique)

*Based on estimated EdTech market in 2020 from Goldman Sachs Education Technology Sector trends and market update May 2020
**Including 100K from Drops, acquired November 2020
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
Kahoot! accelerating momentum
    Active accounts LTM 1)                                               Paid subscriptions 2)                                        Invoiced revenue 3)

    9% QoQ                                     24m                                                        550K+                                                      $17.5m
                                                                         36% QoQ
    average growth                                                       average growth                                                 34% QoQ
                                                                                                                                        average growth

12m

                                                              46K                                                            $1.7m

 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4                                      Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
                                                                2018 2019 2019 2019 2019 2020 2020 2020 2020                    Q4   Q1   Q2   Q3   Q4   Q1   Q2   Q3   Q4
2018 2019 2019 2019 2019 2020 2020 2020 2020
                                                                                                                               2018 2019 2019 2019 2019 2020 2020 2020 2020
                     School     Other                                        Home      School     Work
                                                                                                                                             USA and Canada
                                                                                                                                             Europe
                                                                                                                                             Asia Pacific
 1) Active   accounts LTM is defined as unique user accounts hosting a game with one participant or more LTM
                                                                                                                                             Latin America and The Caribbean
 2) Paid   subscriptions is defined as total number of users on paid subscription per the end of the period, not including Actimo.
                                                                                                                                             Africa, The Middle East, and India
  Home subscriptions include 100K Drops subscriptions in Q4 2020
 3) Conversion    to paid subscriptions in all segments from customers in more than 150 countries
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
Why everyone loves Kahoot!

 Embraced by 7m teachers                 Loved by students

 “
        Kahoot! helps me engage          across the globe

                                         “
        students in class and for
        homework, and also works                 I love Kahoot!
        great for virtual lessons even           It makes learning fun!
        when school is closed
                                         As do hundreds of millions of
 As do millions of teachers globally     students

 Trusted by parents                      Integral for corporate
 and families                            culture and learning

 “                                       “
        Kahoot! allows me to engage
                                                Kahoot! breaks down
        in playful learning with my
                                                barriers and connects
        family in a social setting
                                                teams
                                         As do hundreds of thousands of
 As do millions of families around       organizations in over 150 countries
 the world
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
To play Kahoot! is to promote Kahoot!

                Teachers

Organizations
                           Students     The Kahoot! viral
                                       distribution model
                                      generates millions of
                                       new accounts and
                                      app downloads every
                Parents
                                              month
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
Over 10 million families and                 Over 200K+ teachers are
    friends are using Kahoot!                     paying for premium
        at home with over                       editions to drive learning
                                                 and engage students
    100 million games played
                                        Free and from $3 per teacher per month
Free and from $5 per user per month

                                       Launch 2020

  Over 100K+ businesses breaking      Connecting the global educator community
         down barriers and            and providing high-quality, verified content,
    connecting teams with our         to ensure that every student gets access to
        professional editions            awesome learning at school and home

    From $10 per user per month
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
Make learning awesome - Company Presentation - Goldman Sachs Fireside chat February 17th 2021
97%   of the Fortune 500
      are Kahoot!’ing
Kahoot! at work - for all organizations

Corporate learning                      Team collaboration

 “                                      “
                                              Kahoot! is a powerful
        With Kahoot! I can                    tool for breaking down
        measure product                       barriers and connecting
        knowledge                             the team

Courses, analytics, learner resources   Integrations, collaboration tools

Audience engagement                     Company culture

 “                                      “
       Not only is my audience
       more engaged by being                  Kahoot! is built into our
       able to participate, I am              organizational culture
       also able to reinforce
       important content.
                                        Team building mode, employee
Interactive presentations,              engagement tools
audience interaction features
“                                                        “
                       For sales people it’s the competition                    We had a standing
                       that makes it even more exciting:                        ovation from people
                       they’re very competitive and                             trying to participate
                       everyone wants to get to the                             in our annual risk
                       podium!                                                  management event”

                                                                                      “
“                                                                                           ““
                                                                                                   Kahoot! has become an
    “With Kahoot!, not only is my
                                                                                                   important tool for
    audience more engaged by
                                                                                                   continuous learning in our
    being able to participate, I am
                                                               Employee /                          organization
    also able to reinforce
    important content                                           Learner

                                           Presenter /
                                            Manager

                                                                                          “
                                                                                                 Game-based learning is an easy
                                                                                                 way to assess learners’ retention.
                                                                 Trainer / HR

       “
             Kahoot! offers Sky a unique                                                         The trainer instantly knows what
                                                                 Professional                    learners understand and what
             insights platform, that is
             both flexible and adaptable                                                         needs more clarification, helping
             to changes in the business                                                          us improve
             strategy and environment.                                                           the learning for
                                                                                                 everyone
New and existing customers are making learning awesome in Q4
Engagement &
Communication                 97%                        Training &
                                                        development
                   of the Fortune 500 are Kahoot!’ing

                                                           A better
                                                        experience for
Company culture                                          all learners
                                             at work

                  Interactive
                  presentations &
                  meetings
The transition from presenter centric to
including everyone within the organization
Introducing

The complete solution for team spirit and company
culture, corporate Learning, audience engagement.
For all employees, to empower all individuals and teams
to create, share and join engaging learning experiences
and build organizational knowledge
”Always on” employee dashboard
Employees have easy access to all relevant
content from mandatory training to teams,
creative challenges in addition to trivia
“Always on” Employee Polls
Instant feedback from the whole organization
to motivate, enforce information sharing with
secure consistent reporting across
organization
Company Content Library
Easily discover your organizations' content
and access premium content from partners
and consultants in a branded company
library
Main features                                  From

                                                     $6
● Build team spirit by creating and
    hosting session to everyone in the
    organisation and amongst peers
●   Complete training courses
    individually or as teams                   per employee per month
●   New team building experiences for
    live sessions and self-paced training
●   Ability for mandatory training and      For larger organization Kahoot!
    polls with full reporting including      360 Spirit Premium available
    identity management                       from $9 per employee per
●   Enhanced cross-organization                          month
    aggregated reporting
●   Proprietary company content library
                                               Full launch and general
    with access to 3rd party content
                                                availability in Q2 2021
    from partners and consultants
Engage
   10m+
                                          Language
                                         learning for       communities
                               +       everyone from 8
                                       years and above
                                                            Premium features
                                                           and content for any
are using Kahoot! at
                                                                occasion
home with over 100
   million games
 played by families                                         Study at home
                                                           with flashcards, tests
                                                             and challenging
                                                                   friends

Premium subscription
         for awesome
      learning for the
                          at home
          entire family

                          Learn math              Learn
                           & algebra             to read
Introducing
Language Learning
in the Kahoot! app
87%
of the global top
500 universities
are Kahoot!’ing
Source: The Times Higher Education
World University Rankings (2020)
Over                  Equip IT admins with     Elevate learning at

   10K
                              increased control,    your entire school or
                            security & compliance          district

   educational
institutions have                                                 Make lessons
already deployed                                                   interactive
multiuser Kahoot!
 teacher licenses

                                               at school

 Engage                                    Embraced by over       Next level

students            100s of millions        7 million           engagement
                                                                 with Bitmoji
                       of students         teachers globally
Premium learning content for    Marketplace

  30m+                 students in the classroom and
                                  at home
 players enjoying
kahoots created by
   our partners

     Kahoot!
    Publisher
Premium subscription
  for publishers and
   content creators                content partners

                          Partnering with leading
                              publishers and
                               organizations
Content Discovery
Easy and user-friendly discovery of the
latest premium content from Verified
Educators and Content Partners
“
                         Community &

   7m+                     Network                         Embraced by over
                            Mandy H just added a new
                           lesson to her profile: Math 8
                                                           12 million         If teachers didn’t try new
     educators &
                              Pre-Algebra Refresher.
                                   Learn More              players monthly        things, our students
                                                                                 wouldn’t get the best
    teachers, and                                                                       from us.
hundreds of millions                                                                         Aimee Copple
 of students across
    the world use
                                                                               Premium learning
  Kahoot! to make
                                                                                   content
 learning awesome
                                                                               By verified educators
                                                                                and publishers to
                                                                                engage students
  Marketplace
 for educators
   (Launching 2021)

                       Knowledge
                         portal
Connecting the global educator
community and providing high
quality, verified content, from
educators and premium partners.
The next-level
employee app for
remote employees
Fuelled by actionable insights,
Actimo intuitively increases
productivity and engagement levels
in daily communication, tasks, and
training.

   Over 100K active
    monthly users
Language Learning

                          Fun and easy

             Beautiful, visual learning

      Gradually nurtures commitment

Anywhere, anytime swipe-only freedom

                 Short 5-min sessions*

                 Game-like motivation
                                            100K subscribers studying 42
                       Vocab-focused*       languages in over 200 countries —
                 Self-guided learners &     almost every country and territory across the world…
           auxiliary tool for instructors   Even Antarctica!
The Kahoot!
              Selected Content                                                                  Integration & Feature
                      Partners                                                                  Partners

ecosystem
                                                            Language study
                                         Kahoot! Kids                        Math game

                                  Students                                              Learn to read

platform                  Teachers
                                                                Social
                                                              experience
                                                                              Family
                                                                                                   Interactive
                                                                                                  presentations
                                              Self-study
                                                                             learning

                     Schools                                                                             Professionals
                      (K-12)      Engaging                                              Presentation
                                   learning                                              & meetings

                   Higher
                                                                                                             Courses
                  Education
                                Formative                                                   Training &
                               assessment                                                  development
                  Math game

                                                                                                             Events

                      Learn to     Interactive                                      Engagement &
                        read         lessons                                           culture

                                                                                                       Deskless
                         Language                Verified                                              workers           Apple Schoolwork
                                                                             Marketplace
                           study                 content
                                                              Community
                                                              networking                Publishing &
                                  Supplementary
                                                                                        Distribution
                                    curriculum
                                                                             Premium
                                                 Engagement                  partners
                                                                 Verified
                                                                educators
Company Update
Highlights Q4 2020
•   Continued growth on the Kahoot! platform with more than 24m active accounts last
    twelve months representing 57% year on year growth per Q4 2020
                                                                                            220%
                                                                                            YoY growth in paid
•   Strong growth in paid subscriptions, reaching 550K in Q4 2020, an increase of 190K
                                                                                            subscriptions per Q4
    paid subscriptions from Q3 2020 including 100K Drops subscriptions

•   Q4 2020 invoiced revenue growth of 230% to $17.5m, up from $5.3m in Q4 2019. The
    quarter over quarter growth in invoiced revenue was 50% in Q4 2020. For the full year
    $45.3m, a 247% growth.                                                                  230%
                                                                                            Q4 YoY growth in
•   Positive cash flow from operations of approx. $7m in Q4 2020 representing 40% cash
    conversion from invoiced revenue, compared to $1.4m in Q4 2019. For the full year       invoiced revenue
    $17.4m.

•   Adjusted EBITDA in Q4 2020 was $0.8m and $2.3m for the full year 2020 (adjusted for
    share-based compensation expenses, related payroll taxes and acquisition-related        40%
    expenses)
                                                                                            Q4 cash conversion
•   Solid financial cash position of $256m per Q4 2020. The company has no interest-        from invoiced
    bearing debt                                                                            revenue
•   Completed the acquisitions in Q4 of Actimo, the employee engagement platform
    empowering organizations to more efficiently build corporate culture, and Drops, the
    language learning platform with 42 languages and 25 million users since launch
Key financial figures development

                             Main comments:

                             •   Continued strong QoQ growth in
                                 Invoiced revenue and Operating
                                 revenue

                             •   Cash flow from operations exceeding
                                 40% of invoiced revenue for three
                                 consecutive quarters

                             •   Continued efforts to develop the
                                 company, adding product,
                                 development and commercial talents

                             •   40+ employees added through
                                 acquisitions in Q4 2020
Invoiced revenue per region
(in thousands USD)
9,000
                Q1 2018       Q2 2018     Q3 2018     Q4 2018     Q1 2019      Q2 2019
8,000
                Q3 2019       Q4 2019     Q1 2020     Q2 2020     Q3 2020      Q4 2020
7,000

6,000

5,000

4,000

3,000

2,000

1,000

   0
        Africa, The Middle East,   Latin America and The        Asia Pacific             Europe   USA and Canada
                and India                Caribbean

    Kahoot! has paying subscribers in more than 150 countries, USA and Canada represent approx. 46% of
    invoiced revenue and Europe approx. 41% in Q4 2020
Forward looking statement

                              Actual            Actual             Actual          Guidance
                              FY 2018           FY 2019           FY 2020           FY 2021

     Invoiced revenue          $3.5m              $13m             $45m            $90-100m

    Paid subscriptions          46K               170K              550K               1m

• In 2021, Kahoot! will continue to expand with new free and premium tools and functionality for
  interactive presentations for school and work, corporate training, language learning, Academy
  Marketplace and additional content offerings from publishing partner, to make learning even
  more awesome for all users
• For the full year 2021, the Kahoot! Group’s ambition is to reach $90-100m in invoiced revenues with
  continued solid positive cash flow from operations and one million paid subscriptions
• The company is preparing for a main listing at Oslo Stock Exchange which could be completed as
  early as in Q1 2021. In addition, the company will explore the opportunity for a secondary listing
  during 2021
Kahoot! ambitions next three years
                                                                                           Target Kahoot! ARR end of year
                                                                                                                2)
           Significant scale             $200m+ Annual Recurring Rev. end of 2023
                                                                                                        (in millions USD)

                                                                                           200
Retention & expansion                    100%+ net $ retention for larger organizations

                                                                                           150
                Engagement               Adding net 3m+ active accounts annually

                                                                                           100
                  Commercial             Adding net new 250K subscriptions annually   1)

                                                                                           50
       Operating leverage                40%+ EBITDA margin

                                                                                            0
                     Cash flow           Cash flow from operations exceeding EBITDA              2018   2019   2020   2021   2022   2023

  1)   Not including Home & Study subscriptions
  2)   Not including ARR from future acquisitions
Summary

  A globally recognized         A scalable cloud          Experienced
  brand across sectors       platform supported by     organization with
     and segments            a viral business model   growth track record
                                                       from the industry

  Clear path to profitable        Continuously           Solid funding for
   growth with positive      improving all services   strategic partnerships
      cash flow from          for all segments and       and non-organic
        operations                 user groups                growth
Join the Kahoot! journey

Teacher             Student            Parent            Professional      Investor
kahoot.com/school   kahoot.com/study   kahoot.com/home   kahoot.com/work   kahoot.com/investor

 Stay up to date, visit kahoot.com/news
Kahoot! shareholder overview

Kahoot! AS has a total of 446.1m registered common shares and approx. 20,000 shareholders. The shares
are listed on Oslo Stock Exchange (Euronext Growth) with ticker code KAHOT

                                                                            3%                          Oslo Stock Exch. (Euronext Growth):              KAHOT
                                                                       5%
                                                                                      15%
                                                                                                        Yahoo! Finance                                KAHOT.OL
                                                                                   Management
                                                                                  and employees
                                                              16%                                       Reuters:                                  KAHOOT-ME.OL
                                                            SoftBank
                                                                                                        Bloomberg:                                  KAHOOT:NO
                                                                                             23%
                                                                                            Other       Number of registered shares:                 446,091,967
                                                                                          (~20,000
                                                                                        shareholders)   Outstanding share options:                    20,081,975

                                                            Institutional
                                                                                                        Total no. of shares (fully diluted):         466,173,942
                                                              investors
                                                                22%                                     Free float:                                       ~95%
                                                                                    12%
                                                                                   Datum                Share price (Feb 9, 2021):                   NOK 127.60
                                                                                   Group
                                                                            4%                          Avg. daily trading volume YTD (shares):        2,815,000

                                                                       Creandum                         Market Cap total (Feb 9, 2021):              NOK 56.9bn
www.kahoot.com/investor
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