2019 Print online eVentS - elektroboerse-smarthouse.de - weka fachmedien
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
elektroboerse-smarthouse.de
M e d i a G U IDE
2019
Print online E V ENT S
● ●
v v
w w Online
geprüft
Contact
Media
Carolin Schlüter Christine Gässler Tiffany Dinges
Sales Director Dipl.-Kff. Sales Ad s ca re er ma rk
et
Phone +49 89 25556-1573 Key Account Managerin Phone +49 89 25556-1363 Hotline +49 89 25556-1
308
cschlueter@weka-fachmedien.de stellenanzeigen@elekt
Phone +49 89 25556-1308 tdinges@weka-fachmedien.de roboerse-smarthouse.de
cgaessler@weka-fachmedien.de
Editorial office Publishing house manager
Peter Wintermayr Cornelia Meier Peter Eberhard
Editor-in-chief (V.i.S.d.P.) Editor Publishing house manager
Phone +49 89 25556-1310 Phone +49 89 25556-1391 Phone +49 89 25556-1385
pwintermayr@weka-fachmedien.de cmeier@weka-fachmedien.de peberhard@weka-fachmedien.de
Service
Jeanette Blaukat Rosi Böhm Uschi Wittmann Antje Kien
Disposition print ads Assistenz Database Management Database Management
TPhone +49 89 25556-1014 Phone +49 89 25556-1307 Phone +49 89 25556-1847 Phone +49 89 25556-1065
jblaukat@weka-fachmedien.de Fax +49 89 25556-1670 uwittmann@weka-fachmedien.de akien@weka-fachmedien.de
rboehm@weka-fachmedien.de
Veronika Stockmayr Nelli Schulz Teresa Manuri Stefan Buchner
Disposition banners Disposition customized newsletter Disposition newsletter ads Disposition newsletter ads
Phone +49 89 25556-1490 Phone +49 89 25556-1483 Phone +49 89 25556-1482 Phone +49 89 25556-1481
vstockmayr@weka-fachmedien.de nschulz@weka-fachmedien.de tmanuri@weka-fachmedien.de sbuchner@weka-fachmedien.de
Corina Prell Julia Hecker
Sales Manager Events Disposition banners address for advertising material:
Phone +49 89 25556-1393 Phone +49 89 25556-1475 werbemittel@weka-fachmedien.de
cprell@weka-fachmedien.de jhecker@weka-fachmedien.de
2 Richard-Reitzner-Allee 2 · 85540 Haar · Telefon +49 89 25556-1308 · Fax +49 89 25556-1670 · media@elektroboerse-smarthouse.de
Media portrait
media portrait 1
1 Title: elektrobörse smarthouse 11 Publisher: -
2 Characteristics: There is much potential to electrician trade due to great technical 12 Advertising: Christine Gässler
development and rising market needs. elektrobörse smarthouse Sales Director
offers well-grounded information and proficient coverage about Phone: +49 89 25556-1308
electric installation, intelligent building technology, building cgaessler@weka-fachmedien.de
automation, technical lighting and renewable energies, safety
13 Editorial office: Peter Wintermayr
technology. The reporting is supplemented by industry information
E-Mail: pwintermayr@weka-fachmedien.de
and interviews on current topics.
3 Target group: Electrician trade
4 Publication frequency: 13 issues (including special issues) 14 Editorial to advertising ratio: 2017 = 12 issues*
5 Format: A4 total pages: 630 pages = 100%
6 Volume: 71th volume 2019 editorial content 531 pages = 84.29%
advertising content 99 pages = 15.71%
7 Subscription rates: Domestic subscription:€ 50.00
(incl. special issues) of which
Overseas subscription: € 62.00 15 Editorial content analysis 531 pages = 100%
(incl. special issues)
editorial content per topic 473 pages = 89.08%
bus-guide only operating 32 pages = 6.03%
Domestic subscription€ 15.00 industry news, trade fairs 106pages = 19.96%
Overseas subscription€ 19.00 electroinstallation 57 pages = 10.73%
Single copy rate: building automation 88 pages = 16.57%
smarthouse € 5.00 building technology 43 pages = 8.10%
bus-guide € 10.00 emitters 6 pages = 1.13%
lighting 35 pages = 6.59%
8 Organ: -
market overviews 30 pages = 5.65%
9 Membership: IVW products 61 pages = 11.49%
10 Publishing house: WEKA FACHMEDIEN GmbH renewable energies
Richard-Reitzner-Allee 2, 85540 Haar (PV, heat pumps, power storage) 15 pages = 2.82%
Phone: +49 89 25556-1307 others
* (incl. bus-guide )
www.elektroboerse-smarthouse.de (title, editorial, contents, imprint,
www.weka-fachmedien.de advertiser index) 53 pages = 9.98%
technology & trends 5 pages = 0.94%
3
Circulation /
distribution /
technical data
Circulation and
media information 2018 distribution analysis
Circulation audit: * Structure of the domestic market circulation by Nielsen-areas
(plus distribution Austria and Switzerland)
Circulation breakdown: copies per issue/annual average
(July 1st 2017 to June 30th 2018)
print run: 25,263
total circulation: 24,961 abroad: 165
Kiel
sold circulation: 121 abroad: 9 Rostock Nielsen V + VI
Abonnements: 32 member copies: – 6 12.8 % = 3,170 copies
Nielsen I
other sales: 89
13.1 % = 3,258 copies
Bremen 5
1 Berlin
controlled circulation: 24,840
remainder, archive 302
and voucher copies: Nielsen II Muenster
20.8 % = 5,149 copies 2 Nielsen VII
Cologne
7 10.8 % = 2,690 copies
3a Erfurt Dresden
Frankfurt
Koblenz
Nielsen IIIa
14.0 % = 3,468 copies
Geographic circulation breakdown: Nielsen IV
Nuremberg
economic region share of total circulation 16.4 % = 4,056 copies
Stuttgart
% copies
Nielsen IIIb 4
Germany 99.3 24,796 12.1 % = 3,005 copies
3b
Munich
Freiburg
abroad 0.7 165
total circulation 100.0 24,961
Summary of the survey methodology
base (domestic total circulation): 24,796=100%
* except special issues period of analysis: July 2018
4
media information 2019 Technical data
Printing technique / completion Loose inserts, bound inserts, tip-on ads, CDs
printing technique: web-fed offset, saddle stitching loose inserts:
Paper: 65gr/m² improved LWC minimum size: 105 x 148 mm
maximum size: 10 mm smaller than the magazine on each side
magazine format: 210 mm width x 297 mm height minimum weight: 150 gsm for single leaf
add 5mm per trimmed edge for bleed size maximum weight: on request
Type area: 186 mm width, 260 mm height, positioning: best possible
4 column (each 43 mm) loose inserts must be delivered cut and folded and as a finished product and be adapted for
Place all picture elements (including logos, QR codes) 4 mm from the outer edge. mechanical processing
Files preferably as unseparated individual pages in PDF format V1.3 or V1.4. placement possibilities: print run, part of circulation by zip-codes or by qualified addresses
Exact specifications can be obtained from the following contact persons: bound inserts:
extent: 4 pages (more on request)
Janette Blaukat, Disposition print ads, Phone: +49 89 25556-1014, minimum size: 105 x 148 mm
Fax +49 89 25556-1690, jblaukat@weka-fachmedien.de maximum size: format of the magazine
Address for advertising material: werbemittel@weka-fachmedien.de trimmed pages should have an additional 5 mm on each border to be cut off
File names should be given as in the example: minimum weight: 100 gsm for 4-page-products
Customer name_elboe-smarthouse_issue (for example: Mustermann_elboe_smart- Placement only between the different sections.
house_1_19) bound inserts must be folded and delivered in uncut format and be adapted for mechanical
processing
Proof: Content proofs must be delivered in 4c based on the standard ”PSO_LWC_ tip-on ads:
Improved_eci.icc” for offset printing. folded products must be close to the gutter and be adapted for mechanical processing,
Cover proofs must be delivered in 4c based on the standard ”ISOcoated_v2_ positioning on request
eci.icc” for offset printing, unless we may not print your ad. placement possibilities: print run and part of circulation of the tip-on inserts by zip codes
The appropriate profiles may be downloaded at www.eci.org. CDs:
Small tonal value deviations are respectively within the tolerance range of the positioning on request
web offset printing. Black tone surfaces are to be underlined with 40 % raster in Delivery date for loose and bound inserts and tip-on ads:
cyan. In case of questions or problems please ask your contact person. Please ask your contact person.
FTP access: on request
hofmann infocom GmbH, Emmericher Str. 10, 90411 Nuremberg
Delivery note: please mark clearly: “loose/bound insert CUSTOMER, for elbö_smarthouse
issue xy/2019“
5
Rates 2018,
advertising
formats
Advertising rates no. 14, valid from Jan 1st, 201
P 2 Additional charges
Position: We charge 10 % of the basic price for requested and confirmed placements
(at least € 200.-)
Colour: additional charge for each special colour on request
prices apply to Euroscale
1 Advertising formats and rates (in €)
Format b/w 2c 3c 4c Format: There is no additional charge for trim / printing gutter bleed.
3 Discounts (within a 12 month period, starting from the publication date of first ad)
1/1 page 5.120,- 5.980,- 6.780,- 7.580,-
Frequency discount Volume discount
3/4 page vertical 3 or more insertions 5% 3 or more pages 10%
3.850,- 4.690,- 5.510,- 6.290,-
3/4 page horizontal
6 or more insertions 10% 6 or more pages 15%
A5 (juniorpage) 2.880,- 3.470,- 3.980,- 4.450,- 9 or more insertions 15% 9 or more pages 20%
1/2 page vertical 12 or more insertions 20% 12 or more pages 25%
2.560,- 3.090,- 3.590,- 4.080,-
1/2 page horizontal
1/3 page vertical 1.700,- 2.240,- 2.730,- 3.230,- 4 Categories Business profile: 1/4 page EUR 800.-
1/3 page horizontal
only in special issues 1/2 page EUR 1,275.-
1/4 page vertical no discounts 1/1 page EUR 2,140.-
1/4 page horizontal 1.290,- 1.670,- 2.030,- 2.360,-
1/4 page 2-column 5 Special adverts
1/8 page 2-column more information and rates on page 8
1/8 page vertical 640,- 900,- 1.150,- 1.390,-
1/8 page horizontal 6 Contact
logo in market overview (print and online) 390.- Consultation and booking:
1/4 product ad* (overview) 690.- Christine Gässler, cgaessler@weka-fachmedien.de, Phone: +49 89 25556-1308
*Product ads only bookable within defined topics and in layout of elektrobörse smarthouse special issues. No Digital data transfer:
discounts or agency commission applicable. Jeanette Blaukat, jblaukat@weka-fachmedien.de, Tel: +49 89 25556-1014
Online bookable, more informations on page 9, 12-13.
7,750.-
cover page 7 Terms of payment:
(no discounts)
2nd/3rd cover page 8,060.- Bank details: HypoVereinsbank München
4th cover page 8,260.- VAT No.: DE 811 190 616
IBAN: DE37 7002 0270 0035 7049 81
per mm (1-column) 5,00 6,20 7,10 7,90 SWIFT (BIC): HYVEDEMMXXX
2% discount for advance payment within 8 days after date of invoice
loose insert or net payment within 21 days of invoicing
loose insert up to 25 g incl. postage 6,125.-
min. order sum 600.-
6 VAT excluded, total circulation: 24,961 copies
media information 2019 formats
Examples for advertising formats
2/1 pages spread across gutter 2 x 1/2 across gutter 1/1 page 3/4 page horizontal 3/4 page vertical
width x height width x height width x height width x height width x height
420 x 297 mm u 420 x 143 mm u 210 x 297 mm u 210 x 215 mm u 148 x 297 mm u
394 x 260 mm 394 x 128 mm 185 x 260 mm 185 x 195 mm 136 x 260 mm
Junior Page trim size 1/2 page horizontal 1/2 page vertical 1/3 page horizontal 1/3 page vertical 1/4 page 1/4 page horizontal
width x height width x height width x height width x height width x height width x height width x height width x height
135 x 190 mm 147 x 210 mm u 210 x 143 mm u 102 x 297 mm u 210 x 110 mm u 72 x 297 mm u 102 x 143 mm u 54 x 297 mm u
185 x 128 mm 90 x 260 mm 185 x 90 mm 60 x 260 mm 90 x 128 mm 42 x 260 mm
1/4 page vertical
width x height
210 x 82 mm u
185 x 62 mm
1/8 page 1/8 page vertical u trim size: add 5mm per trimmed edge for bleed size
width x height width x height
102 x 82 mm u 54 x 143 mm u
90 x 62 mm 42 x 128 mm
1/8 page horizontal
width x height
210 x 51 mm u
7 185 x 31 mm
Special advertising
forms /
Elektroboerse smarthouse 2017-06_0_001.pdf;S: 1;Format:(210.00 x 297.00 mm);13. Jun 2017 13:17:45
Ausgabe 4 12. April 2018
ZKZ 67 403 - 5 Euro
Cover picture Ausgabe 6 22. Juni 2017
ZKZ 67 403 - 5 Euro
Customized Publishing Loose inserts:
elektroboerse-smarthouse.de elektroboerse-smarthouse.de
format: on request Whether print or On- including postage up to 25g:
rate: € 7,750.- line, with creativity and € 6,125.-
(no discounts) competence your requi- split-run by zip-codes /
rements and ideas into Nielsen area per 1,000:
the right Format. From € 245.-
the booklet in the desired
format, about Advertorial split-run by qualified
addresses per 1,000:
Bild: ©FRÄNKISCHE
pages up to Customer
magazines. € 430.-
Individual. Professional. minimum order sum:
Targeted. € 600.-
FRÄNKISCHE further loose inserts
Titelstory
Neue ServiceS für daS e-HaNdwerk Price on request
Smartphone-technik an der hauStür over 25g:
G eb äu d eau to matio n elek tro instal l at i o n l i cht
L eser Wa h L 20 1 8
Produkte des Jahres:
Das sind Ihre Favoriten
eL ek t r omob iLität
Für alle Zwecke: Mit dem
E-Transporter zum Kunden
Licht
Industriebeleuchtung:
Vielfalt braucht Flexibilität
Entspannung trifft Hightech:
KNX in der Hotellerie
Gleich- oder Wechselstrom im
Niederspannungsnetz?
Modernes Licht
in alten Gemäuern on request
document8579559751914404249.indd 1 03.04.18 16:47
calculation run:
25,000 copies
Flap ❯ trendtag | advertorial Advertorial
format front: Intelligent nachrüsten format: 210 x 297 mm
105 x 297 mm Vernetzung ist eines der spannendsten Themen im Markt. Dabei rückt vor allem die
nachträgliche Vernetzung in den Fokus. Denn auch Bestandsimmobilien sollen in den
Genuss der hilfreichen Technik kommen. Dafür sind Systeme gefragt, die diese Nachrüstung with 5 mm bleed:
ohne große Umbaumaßnahmen und mit unkomplizierter Installation ermöglichen.
Format inside: 218 x 305 mm
Genau diesen Ansatz verfolgt frogblue, ein junges Münchner Unternehmen, dessen
Systemlösung mit Bluetooth LE funktioniert.
Ob Wohn- oder Gewerbeimmobilie, am Thema intel- vornehmen. Für die Einrichtung wird keine auf der Bau-
105 x 238 mm ligenter Gebäudetechnik kommt keiner vorbei. Auch
wenn immer noch viele Neubauten entstehen, liegt das
eigentliche Potenzial des Marktes bei den Bestandsge-
bäuden. Alleine im Bereich der Wohnbauten sprechen
stelle vorhandene Internetverbindung vorausgesetzt,
einzig Strom muss vorhanden sein.
Frogs und Cubes rate: on request
wir von mehr als 40 Millionen Häusern und Wohnungen Basiskomponenten sind die »Frogs« zur Montage in der
in Deutschland. Doch auch im Gewerbebau müssen tiefen Unterputzdose. Sie werden einfach hinter vor-
sich Bestandsimmobilien gegen die Flut an Neubauten handenen Schaltern bzw. Tastern montiert, mit diesen
profilieren, und wie ginge das besser, als mit intelligen- verbunden und funktionieren schon ohne weitere Pro-
rate: on request
ter Gebäudetechnik. Nachrüstsysteme sind da die per- grammierung »Out of the Box«. Die Frogs bieten Schalt-
fekte Lösung, denn sie erlauben eine Aufwertung ohne oder Dimmfunktionen und steuern Jalousien und Roll-
aufwendige Umbauten. Doch auch für die Mieter selbst laden. Sie lassen sich mit wenigen Arbeitsschritten per
sind Systeme wie das von frogblue optimal, denn für Smartphone zu Gruppen zusammenschalten bzw. auch
ihren Einsatz braucht man keine Zustimmung des Ver- von Tastern an anderen Aktoren steuern. Zeitsteuerun-
mieters. Sie lassen sich beim Umzug wieder ausbauen. gen, wie sie in Treppenhäusern benötigt werden, oder
langsames Auf- bzw. Abdimmen lassen sich in der
Bluetooth – die clevere alternative App (iOS, Android) vom Fachmann konfigurieren – es
Warum Bluetooth? Weil es ein Weltstandard in Sachen wird keine zusätzliche, zentrale Intelligenz benötigt.
Kommunikation ist. 30.000 Hersteller weltweit, 10 Mil- »Cubes« sind die Erweiterungen des Systems, bei-
liarden Geräte, die Bluetooth verwenden – das spricht spielsweise in Form von Displays, Bewegungsmeldern
für sich. Unter Hausvernetzungs-Aspekten ist es vor oder PinCode-Tastaturen. Sie übernehmen die Visua-
allem die kürzlich eingeführte MESH-Erweiterung, die lisierung und Steuerung, wenn das Smartphone mal
Bluetooth zum unschlagbaren Partner in Sachen Ver- nicht zu Hand ist. Dank integriertem WLAN übernimmt
netzung macht. Denn bei dieser werden Befehle von das Display auch die Kommunikation mit der Umwelt
Komponente zu Komponente weitergesendet, bis sie und ermöglicht so den Fernzugriff.
den richtigen Adressaten erreichen.
Für damit befasste Betriebe wie auch Kunden bedeu- Perfekt skalierbar
tet Bluetooth zudem, dass keine speziellen Geräte an- Neben der unkomplizierten Nachrüstung ist es vor allem
geschafft werden müssen. Ein Smartphone oder Tablet die Skalierbarkeit, die das System für die Nachrüstung
reicht – schon kann der Elektriker die Programmierung von Bestandsbauten prädestiniert. Im Gewerbebau
lassen sich beispielsweise einzelne Einheiten »im lau-
fenden Betrieb« modernisieren. Auch die Funktionen
lassen sich unabhängig voneinander realisieren: Soll nur
die Lichtsteuerung automatisiert werden? Die Verschat-
tung mit einbezogen werden? Ganz nebenbei lassen
sich noch elektrische Verbrauchsdaten erfassen und
Bound inserts:
auswerten. Auch präsenzabhängige Steuerungen sind
mit wenigen Handgriffen programmiert und helfen so,
die Betriebskosten zu optimieren.
Im privaten Wohnbereich löst frogblue die Proble-
(including postage)
matik, dass die Umrüstung zum Smart Home oft von
aufwendigen Umbauarbeiten begleitet wurde. Natürlich
gibt es auch andere Funklösungen, doch im Vergleich
zu diesen kommt das System ohne »Zentralintelligenz«
aus, der Kunde kann also mit nur einem Frog starten
Bild: frogblue
und seine Lösung dann Schritt für Schritt ausbauen.
2 pages € 5,625.-
www.frogblue.com
66 elektrobörse 7-8.2018
document6102326875088605737.indd 66 elektrobörse 1.2018
10.07.18 14:06 4 pages € 8,250.-
8 pages € 13,750.-
12 pages € 19,375.-
Delivery address for loose and bound inserts: further bound inserts on request
hofmann infocom GmbH, Emmericher Str. 10, 90411 Nuremberg calculation run: 25,000 copies
Delivery note: please mark clearly: “loose/bound insert CUSTOMER, for elbö_smarthouse issue xy/2019
8 Technical data see page 5
media informationen 2019 special issue
MESSESPIEG EL ❮
WEKA Fachmedien GmbH
WEKA Fachmedien GmbH
Headline Secure Videosystems – mit uns
DiEri solent occupie die Zukunft gestalten
ndiam, untemporrum
excea necusam ulpa
de voluptat endicimi,
quam sin restrunt aut mi,
NEW!
quasped expere nonsectur
solum im abore optate aut
por sum quid quam inihicil
inimi, cones cus, u
Headline
DiEri solent occupie
ndiam, untemporrum
excea necusam ulpa
de voluptat endicimi,
quam sin restrunt aut mi,
quasped expere nonsectur
solum im abore optate aut
por sum quid quam inihicil
inimi, cones cus, uLeste
labori disimodis auditent-
Vent. Unt, ut aut quae Besuchen Sie uns in Essen!
103.72 x
143.14 mm);
02. Aug 2018
15:49:44
HALLE 5
Anzeige:
: 1;Format:( HALLE 4 STAND 5B210
0118.pdf;S
SH_Licht_ STAND 4E870 info@weka-fachmedien.de • www.weka-fachmedien
.de
ann_ebs_
1/4 page € 690,-
FP_Waldm
.de
info@weka-fachmedien.de • www.weka-fachmedien
& Co. KG Unternehmen / Firma GmbH
ann GmbH Unternehmen / Firma GmbH
Waldm
Herbert
Headline
Villinge
n-Schwe
nningen DiEri solent occupie ndiam, untemporrum excea
necusam
aut mi, quas-
formats:
D-78056 601–0 ulpa de voluptat endicimi, quam sin restrunt
raße 5 0) .com aut por sum 89 x 100 mm PDF oder EPS
●
nlein-St Telefon +49 (772
www.w
aldmann ped expere nonsectur solum im abore optate
Peter-He
quid quam inihicil inimi, cones cus, ut laccum
hillorum ute oder
• Pure picture motive:
●
.com
aldmann alianime
info@w doluptature optat et dit est illuptaspe mo venimint 1.200 Zeichen plus Bild
nobita veratur
conet volest ullias vendisin pliquae cupidisque oder
89 x 100mm
istiorepta
essedit, necae peliquid uta comnimolum vidunti
sit audit, volum 1.500 Zeichen ohne Bild
volorrora de explita sperro ipsande re laciur
ex exerro te
que pratuscipic te sum fugit et omnis dolum
qui blabore ndente non natustis et latem
dolor si denimus,
en Lösu
ngen gibt
ständlich Antworten aufun-
nn
Waldma en und Anforder
quid quam lignatur aut que est fugiat.
Giatecum apis sunderia num remporp orepudam
et quo
ipid
(Die Anzahl der Zeichen sind immer
nur als Orientierungs-Grundwert • Text ad with motive:
rofil maios re lanist modit, ut eritaeculpa simus doloremque zu verstehen. Headlines, mehrere
1.200 characters
Firmenp ngsjahr: 1928 alle Frag laners. nsequo ma
➲ Gründu ter: 1000 gen des
Elektrop molo tem iducias et offic tendundelit, nobitio Absätze, Block- oder Flattersatz und
fugit que
➲ Mitarbei 140 Mio. € debit ma volo dolorpo rerrum samusciunt molupit Proportion der Abbildung können zu
te elitibus aut et
➲ Umsatz: Produk preicid elician dissitio. Itae dolore cus dolore
product displays* 4c
ort-
Produktp ti- quia alibust Differenzen führen.)
ung reiches lit ut anda venis doluptias estorae. Itatatur ad
usricht Umfang Planung hochwer r
Firmena
nn ist Ihr
Partner
Waldma ung und Lichtpla
für
-
folio zur
endung
sorienti
ger, anw ungslösungen,
erte
basie- qui blabo. Um endam cones molorep eriaspe
quas pror magnis atusdant opturer ionecto
is rempos eum
berempor aut • Text ad without motive:
1/4 page € 690,-
aus
Beleucht strie, Beleucht Erkenntnissen
Büro, Indu . Mit laboriti voles quidescia sequis des nis sitatur?
1.500 characters
g in rend auf Prax is.
nun heit haft und desciis ma-
Gesund Beatibusam, sit, qui re nem eostem faccatiores
Pflege & assenden Pro- - Wissensc ist Pionier für
iumque
einem umf nt und inno
vati nn
Waldma isches Licht. gnimp ostrunt alictur sequiatectur ario escil
time biodynam
duktsor alla tion und
ven, in Inst einfach ver-
Anwend
ung
formats: HALLE XX
STAND XX
HALLE XX
STAND XX
info@unternehmen.de • www.unternehmen.de
LOGO
transparent auf grau
oder weiß hinterlegt
Pure picture motive:
www.elektroboerse-smarthouse.de
3
Possible in the issues
company portrait 4c 89 x 100 mm
www.elektroboerse-smarthouse.de
1-2, 3, 5, 7-8, 9
1/1 page € 2.100,-
Text ad without motive:
1/2 page € 1.250,- Messespiegel 4c
max. 2.250 characters
1/4 page € 790,- Inform yourself in the Messespiegel about your trade fair novelty - be it a new
Text ad with motive:
Only possible in special issues product, a new application, a new technology or your trade fair appearance.
max. 1.750 characters
As a service provided by WEKA FACHMEDIEN, you can choose between a pure
Nur in Sonderheften möglich
No discounts and agency commissions! image motive, a combination of text and image or a text-based design.
Further samples and booking options on:
www.elektroboerse-smarthouse.de/media/anzeigen
9
Date / topics
2019
special issues
Main topics and product news
Issue Date
building renewable specials with market trade fair
operating electroinstallation buildingautomation lighting
technology energies inside cover page overview previews
test & sockets and energy management door stations and street lighting, What challenge fire and smoke elektrotechnik*
measurement power distribution and door communi- lighting brings the IP techno- detectors 13.-15.02.2019
*traid fair newsletter
1-2
PD: 07.02.2019 for electrical smart home analysis systems cation for the logy for
AD: 20.12.2018 installation smart city the electrician?
DE 10.01.2019
workshop equip- junction boxes, trends in motion roller shutter, blind light manage- smart grid,smart Cables and wires eltefa*
ment and tools cable ducts and presence detectors control ment, lighting metering, 20.-22.03.2019
PD: 14.03.2019
etc. control, DALI *traid fair newsletter
3
AD: 25.02.2019
Smart-Home-Server and
DE: 08.02.2019
gateways
software for lightning and overvoltage climate control Emergency call and Corridor and winner *products of the
year 2019
PD: 11.04.2019 electrical trade protection; fire protection, and sun protection reporting systems emergency products
special n
ewsletter
residual current and minia- lighting of the
4
AD: 25.03.2019
DE: 08.03.2019 ture circuit breakers Fire and Energy Efficient year 2019
smoke alarms lighting
commercial electromobility: building security alarm systems industrial lighting solar modules, components and Intersolar*
vehicles and fa- charging stations, and access control surveillance Inverter, systems for 15.-17.05.2019
PD: 09.05.2019
cilities wallboxes etc. cameras, battery storage photovoltaics *traid fairnewsletter
5
AD: 17.04.2019
video surveillance
DE: 05.04.2019
Products and solutions, practice and technology around the building bus systems available on the market such as KNX, LON, LCN, KNX products * bus-guide
guide 1
PD: 18.06.2019 eNet, Bluetooth, EnOcean, digitalSTROM, ZigBee and other standardized and proprietary systems. special newsletter
bus-
AD: 17.05.2019 The bus-guide is the official organ of KNX-Professionals Deutschland e. V.
DE: 03.05.2019
cables and wires control panels, Fire and smart lighting shortage of skilled switches and Sicherheitsexpo*
PD: 19.06.2019 for electrical instal- input devices smoke alarms workers: what the connectors 26.-27.06.2019
6
AD: 28.05.2019 lation employers must do to *traid fair newsletter
DE: 17.05.2019 keep employees inclusive
10 Copytestworkshop equip- lightning and surge pro- power distri- IP and network outdoor lightning planning software operating terminals IFA 2019*
7-8
PD: 18.07.2019 ment and tools tection; fire protection, bution technology for solar systemsn 06.09.-11.09.2019
AD: 01.07.2019 residual current and line *traid fair news-
DE: 14.06.2019 circuit breakers letter
test & underfloor installati- ambient assisted carbon monoxi- lighting design Human Centric Lighting: Measuring efa*
ED: 05.09.2019 measurement on: junction boxes, living: comfort de and heat de- Software What‘s behind all this? instruments for the 18.-20.09.2019
9
AD: 19.08.2019 for electrical connection units, into old age tectors, leakage electrician *traid fair news-
DE: 02.08.2019 installation cable routing, etc. Sensors etc. letter
The new „bus-guide product News 2019“ is the annual shopping guide that gives the reader an overview of the most KNX- products
bus-guide
PD: 02.10.2019
product
interesting and innovative products of the year in the field of building automation (KNX, LON, LCN, eNet, Bluetooth,
news
AD: 04.09.2019 EnOcean, digitalSTROM, ZigBee). The reporting is rounded off by a market overview on the subject of KNX products. The
DE: 18.07.2019 bus-guide is the official organ of KNX-Professionals Deutschland e. V.
electric Operating elements: Smart Home alarm systems Human Centric smart solar tech- door communi-
vehicles for the switches, push but- Server and gate- Lighting (HCL) nology cation
trades tons, Radio systems ways Surveillance
PD: 04.10.2019
10
etc. cameras, video
AD: 13.09.2019
Building secu- surveillance
DE: 26.08.2019
Sockets and rity and access
Energy distribution in control
the smart home
In the special issue „Light“ of the elektrobörse smarthouse we highlight the current trends and technical developments LED lightning * light
PD: 06.11.2019
special
in indoor, outdoor, industrial and street lighting. Tips, tricks and practical examples from the planner‘s and electrician‘s special newsletter
issue
light
AD: 08.10.2019
point of view round off the coverage: Smart Lighting, Light & Sensor Technology, Human Centric Lighting (HCL), Lighting
DE: 23.09.2019
Control, DALI, Industrial Lighting, Shop Lighting, Lighting Planning, Lighting Management.
software for the Connection techno- Drives and con- Door stations shop lighting Smart security techno- Motion and pre-
electrical trade logy: box terminals, trols for the and door com- logy: alarm systems, sence detectors
PD: 07.11.2019 couplings, building munication fire protection, access
11
AD: 17.10.2019 Connectors etc. control and video sur-
DE: 11.10.2019 Multimedia and veillance
multi-room sys-
tems
Structural fire Radio-based buil- Energy-efficient outdoor lightning Energy analysis readers‘ vote: *products of the
protection ding automation building tech- systems for solar product of year special news-
PD: 12.12.2019 nology systems the year letter
12
AD: 25.11.2019 Underfloor Trends in motion 2020
DE: 08.11.2019 installation: junction and presence de- Inklusive
boxes, connection tectors Eye-Tracking
units, cable ducts, etc.
Subject to alterations *information about all newsletters see page 32
PD = publication date; AD= ad closing date; DE = Deadline for editorial contents
11Date / topics
2018
special issues
Ausgabe 1 | 08. Mai 2019 | ZKZ 67 403 | 10 Euro | elektroboerse-smarthouse.de official organ of The special issue bus-guide covers all topics about the bus systems KNX,
LON, LCN and other proprietary systems available on the market.It shows
Offizielles Organ
system integrators how to use modern bus systems in building system
technology.
Practical professional articles and product news make the bus-guide
a high-quality information source for the work routine leading to the
“intelligent building“. The bus-guide is official organ of KNX-Profession-
als-Deutschland e.V.
Elektroboerse smarthouse SH 2017-02_0_001_NEU.pdf;S: 1;Format:(210.00 x 297.00 mm);09. Aug 2017 15:57:15
The special issue bus-guide is published twice a year.
Ausgabe 2 18. August 2017
ZKZ 67 403 - 10 Euro
elektroboerse-smarthouse.de
bus-guide 1/2018
Erscheinungstermin: 08.05.2018
Anzeigenschluss: 09.04.2018
Einsendeschluss für Pressemitteilungen: 26.03.2018
bus-guide 2/2018
Erscheinungstermin: 31.10.2018
Anzeigenschluss: 02.10.2018
Einsendeschluss für Pressemitteilungen: 17.09.2018
PRODUKTNEUHEITEN
2019 Produktanzeigen (Übersicht) zu folgenden Themen sind möglich:
· Schalter/Taster
· Smart-Home-Server/Gateways
· Türkommunikation
· Videoüberwachung
· Jalousieantriebe
Titelstory
Offizielles Organ
· Brand-/Rauchwarnmelder
· Präsenz-/Bewegungsmelder
EIN SMART HOME, DAS MITWÄCHST · Wetterstationen
E L E K T R OI N STAL L AT I ON GE B ÄUDE AUT OM AT I ON N AC H GE F RAG T · Bedienpanels
FI/LS-Absicherung: Wenn Gebäudesteuerung Wann ist ein Smart Home
Platzbedarf vs. Selektivität zum Vergnügen wird tatsächlich smart? · Heizungs-/Klima-Steuerung
· Zutrittskontrolle
12Media-Informationen 2018 Sonderhefte
Die LED-Technik hat die Beleuchtungswelt auf den Kopf gestellt.
Von der Planung bis zur Installation, alles hat sich verändert.
Im Sonderheft »Licht« der elektrobörse smarthouse beleuchten wir die
aktuellen Trends und technischen Entwicklungen bei der Innen-, Außen-,
Industrie- und Straßenbeleuchtung. Tipps, Tricks und Praxisbeispiele aus
Sicht des Planers und Elektrohandwerkers runden die Berichterstattung
ab.
Sonderheft Licht 2018
Erscheinungstermin: 05.09.2018
Anzeigenschluss: 07.08.2018
Einsendeschluss für Pressemitteilungen: 24.07.2018
Produktanzeigen (Übersicht) zu folgenden Themen sind möglich:
· LED Innenraum Beleuchtung
· LED Außen-Beleuchtung
· Lichtsteuerung
· Notfall-/Flurbeleuchtung
· Industrie-Beleuchtung
· Shop-Beleuchtung
13Trendtag 2019 /
Copytest
Recipient structure
media information 2018 analysis
Branchen des Unternehmens Position im Betrieb
Anteil der ermittelten Empfänger Anteil der ermittelten Empfänger
% Projektion (circa) % Projektion (circa)
Elektro-Installationsbetriebe 69 17.180 Leitende Funktion gesamt 85 21.164
Errichter 43 10.707 Inhaber 61 15.188
Elektroplanung 38 9.462 Kaufmännischer/sonstiger Angestellter 13 3.237
Elektrohandel 31 7.719 Geschäftsführer 10 2.490
Systemintegrator 24 5.976 Meister 10 2.490
Großhandel 10 2.490 Werkstatt-/Abteilungsleiter 4 996
Sonstige 10 2.490 Geselle/Facharbeiter 2 498
Mehrfachnennung (100 % = Tatsächlich verbreitete Auflage 24.899 Ex.) Tatsächlich verbreitete Auflage 100 24.899
Rundungsdifferenzen möglich
Größe des Betriebs
Anteil der ermittelten Empfänger
% Projektion (circa)
1 - 9 Beschäftigte 75 18.674
10 - 19 Beschäftigte 8 1.992
20 - 49 Beschäftigte 9 2.241
50 und mehr Beschäftigte 8 1.992 source: Copytest elektrobörse smarthouse September 2017, IFAK Institut, Taunusstein
Tatsächlich verbreitete Auflage 100 24.899
Rundungsdifferenzen möglich
14Konkrete Reaktionen auf Anzeigen in den letzten 12 Monaten Themeninteresse der Leser
Frage: Haben Sie aufgrund einer Anzeige oder eines Artikels, die/den Sie Frage: Welche der folgenden Themen interessieren Sie momentan am
den letzten 12 Monaten in elektrobörse smarthouse gesehen haben, etwas meisten? (Mehrfachnennungen möglich)
unternommen, was ich Ihnen jetzt vorlese? (Mehrfachnennungen möglich)
Habe aufgrund von Anzeigen in elektrobörse smarthouse ...
Quelle: Copytest elektrobörse smarthouse September 2017, IFAK Institut, Taunusstein
Quelle: Copytest elektrobörse smarthouse September 2017, IFAK Institut, Taunusstein
15Copytest
media information 2018
Usage of the website of elektrobörse smarthouse
Question: Do you use the website of elektrobörse smarthouse?
For which purpose do you use the website of elektrobörse smarthouse? (Multiple answers possible)
Which categories do you use on the website of elektrobörse smarthouse? (Multiple answers possible)
I use the website of elektrobörse smarthouse ...
no
66%
yes
34%
I use the website of elektrobörse Ich nutze auf der Internetseite der elektrobörse
smarthouse ... smarthouse die Rubriken ...
as supplement to the magazine videoportal
suppliers‘ compass /
for background reports or for
market overviews
general information
encyclopaedia
for concrete research on a
topic / problem
calendar
for concrete research on a
supplier / product image galleries
specials
16 Source: Copytest elektrobörse smarthouse August 2017, IFAK Institut, TaunussteinOrder of goods
How do you order your goods?
(Multiple answers possible)
beim
89%
Elektrogroßhandel
beim Hersteller 50%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Base: Base:
Orders via electrical wholesale Orders via manufacturer
per Direktbesuch per Telefon
per Telefon per Fax 62%
94%
per Fax per 6%
84% Onlineplattform Durchschnitt:
per 17% 43 Minuten
Onlineplattform per App
83%
per App 15%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 0% 10% 20% 30% 40% 50% 60% 70%
Source:
Copytest elektrobörse smarthouse
September 2017, IFAK Institut, Taunusstein
17elektroboerse-smarthouse.de
elektroboerse-smarthouse.de
www.elektroboerse-smarthouse.de
www.elektroboerse-smarthouse.de is the IVW online audited web service
for decision-makers in the electrician trade. It reports about up-to-date de-
velopments and trends and provides tailor-made information for the work
routine within the industry. Together with the print medium elektrobörse
smarthouse and the special issue bus-guide, the web service addresses to
electricians, planners and furnishers.
There is much potential to electrician trade due to great technical de-
velopment, rising market needs and the energy transition in Germany.
www.elektroboerse-smarthouse.de offers well-grounded information and
proficient coverage as well as product news from building technology,
electric installation, technical lighting, building automation and renewable
energies.
www.elektroboerse-smarthouse.de is a target group specific communi-
cations platform for advertisers of the electro industry. It offers amongst
others sponsoring, newsletter advertising, banner advertising, event
announcements, webcasts and whitepapers.
News, products, experts
knowledge - just one click
away!
0 page
n 425,00
more tha ns per year*
Online io
impresWs-O 16 - 08/2
017
nline, 9/20
IV
geprüft * source:
18 information about usage see page 16Categories: jobs, pictures, videos, encyclopedia, market place, job
market, events, shop, newsletter, media
Topics: Office equipments, business management, electric
installation, building automation, building technology,
lighting, photovoltaics
Status: web service for the electrician trade
URL: www.elektroboerse-smarthouse.de
Host: WEKA FACHMEDIEN GmbH
elektrobörse smarthouse
Contact: Richard-Reitzner-Allee 2, 85540 Haar
Phone: +49 89 25556-1308
Fax: +49 89 25556-1670
e-mail: media@elekroboerse-smarthouse.de
Editorial office: Peter Wintermayr
pwintermayr@weka-fachmedien.de
Media: Christine Gässler, sales director
cgaessler@weka-fachmedien.de
19elektroboerse-smarthouse.de
Overview advertising formats
elektroboerse-smarthouse.de
Newsletter advertising Whitepaper Calendar entries Leaderboard
The elektroboerse-smarthouse. Introduce your whitepaper within Make your customers aware More information on banner
de newsletter delivers tailor- the editorial environment of of your important events. advertising see page 22
made up-to-date news, pro- elektroboerse-smarthouse.de and
duct reports and professional generate high-quality leads!
articles to your customers of More information on page 26
the electrician trade. Showroom with our online
The newsletter is the ideal
advertising formats at
platform for product presenta- www.elektroboerse-
tions and company or seminar Super-/Leaderboard € 320.-/€ 250.- smarthouse.de/media/
events. showroom
Wide Skyscraper 1
Wide Skyscraper 1
See page 30 and 31 for our (also in an English version!)
newsletter advertising formats.
Tape Ad € 160.-
Half Page
€ 160.-
€ 290.-
€ 160.-
Pushdown € 380.- Half Page
Billboard € 380.- More information on banner
advertising see page 22
Wide Skyscraper Tape Ad / Pushdown / Billboard
More information on banner More information on banner
advertising see page 22 advertising see page 22
Wide Skyscraper 2
Rectangle 300 x 200
Rectangle More information on banner
300 x 200 advertising see page 22
€ 80.-
€ 190.-
Ad Words
More information on banner Ad Words
20 advertising see page 22 € 85,-Medium Rectangle
Native Ad
More information on banner
advertising see page 22
€ 380,- Example Native Ad
Product image (min. 623 x 351
pixels, 16:9), logo (max. 300 x
45 pixels). Headline text: max. 50
characters incl. spaces; text: max.
160 characters incl. spaces, max.
Ad 200 KB
Medium Words
Rectangle € 70.-
€ 380.-
Native Ad
More information on banner
advertising see page 22 Native Ad
€ 380.-
Image gallery advertising
On request.
Suppliers‘ compass
Video advertising Premium entries in the suppliers‘
compass are highly-visible to your
Benefit from the high click-rates customers!
on elektroboerse-smarthouse.de • The exclusive ranking system
and use the media center as a ranks premium customers first
platform for your adverts – for when a product is searched for
your pre-roll, overlay or trade in the suppliers‘ compass
show clip.
Host your own video on • Keywords additionally boost
elektroboerse-smarthouse.de! your visibility in the right
context
More information on page 27
• Premium entries are mentioned
in the newsletter
More information on pages
24 - 25
Flashbar
More information on banner
advertising see page 22
Flashbar € 380.-
21elektroboerse-smarthouse.de
banner advertising
elektroboerse-smarthouse.de
Banner advertising We are happy to help with your banner design. Please ask your contact person.
Super-/Leaderboard Full Banner Wallpaper
Wallpaper
Wide Skyscraper 2 Wide Skyscraper 1
Wide Skyscraper 1
Page
Page
Peel
Peel
Tape Ad
Pushdown
Billboard
Ad
Words
Rectangle
Native Ad
Rectangle Ad
Half 300 x 200 Words
1. Position Medium
Page Medium
Rectangle Rectangle
Rectangle
300 x 200
2. Position
Flash Bar Native Ad
Super Leaderboard Tape Ad Wallpaper
€ 320.- / 1.000 ad impressions € 160.- / 1.000 ad impressions € 370.- / 1.000 ad impressions
(970 x 90 pixel, max. 200 KB) (970 x 30 pixel, max. 200 KB) Leaderboard (728 x 90 pixel)
Leaderboard Pushdown + Skyscraper (160 x 600 pixel, max. 200 KB)
€ 250.- / 1.000 ad impressions € 380.- / 1.000 ad impressions Medium Rectangle / Boombox
(728 x 90 pixel, max. 200 KB) (970 x 90 pixel to 970 x max. 415 pixel, max. 200 KB) € 380.- / 1.000 ad impressions
(300 x 250 pixel, max. 200 KB)
Wide Skyscraper 1 Billboard
Position 1 € 160.- / 1.000 ad impressions € 380.- / 1.000 ad impressions Native Ad
(160 x 600 pixel, max. 200 KB) (970 x 250 pixel, max. 200 KB) € 380.- / 1.000 ad impressions
image (min. 623 x 351 pixel, 16:9), logo (max. 300 x 45 pi-
Wide Skyscraper 2 Full Banner xel). headline text: max. 50 characters incl. space characters;
Position 2 € 80.- / 1.000 ad impressions € 125.- / 1.000 ad impressions text: max. 80 characters incl. space characters, max. 200 KB
(160 x 600 pixel, max. 200 KB) (468 x 60 pixel, max. 200 KB)
Ad Words
Floating Wide Skyscraper Rectangle 300 x 200 € 85,- / 1.000 Ad Impressions
€ 270.- / 1.000 ad impressions € 190.- / 1.000 ad impressions heading plus 2 lines
(160 x 600 pixel, max. 200 KB) (300 x 200 pixel, max. 200 KB), 25 characters per line incl. spaces
Half Page 1st or 2nd position on availability Logo/image: 100 x 53 pixels
€ 290.- / 1.000 ad impressions Flashbar Page Peel
(300 x 600 pixel, max. 200 KB) € 210.- / 1.000 ad impressions
€ 380.- / 1.000 ad impressions
(970 x 100 pixel, max. 200 KB) (100 x 100 pixel respectively 500 x 500 pixel, max. 200 KB),
in categories only, sticky Data format: JPEG only
Data formats: GIF, JPEG, HTML, PNG
22elektroboerse-smarthouse.de
Sponsoring of a category
Mobile advertising NEW!
Access to websites via mobile
devices is steadily increasing.
Present your products and services
through our mobile ads reach
your target audience on their
smartphones or tablets!
Smartphone Static Wide Smartphone Static Wide
Banner 320 x 50 Banner Sticky 320 x 50
€ 125.- / 1.000 ad impressions € 410.- / 1.000 ad impressions
(320 x 50 pixel, max. 50 KB) (320 x 50 pixel, max. 50 KB)
Fireplace
Wide Skyscraper 1 left + Wide Skyscraper 1 right + Super Scale of discount
Leaderboard above · € 490.- / 1.000 ad impressions, Gross annual revenue concerning all
incl. Billboard: € 650.- / 1.000 ad impressions
ad types on
elektroboerse-smarthouse.de
discount
Combine two or more advertising spaces simul-
taneously and show constant presence from 2,000 Euro 3%
on elektroboerse-smarthouse.de! from 5,000 Euro 8%
from 10,000 Euro 10 %
from 25,000 Euro 15 %
Smartphone Medium from 50,000 Euro 18 %
Rectangle 320 x 250 from 75,000 Euro 20 %
Expanding advertising on request! € 380.- / 1.000 ad impressions
(320 x 250 pixel, max. 200 KB) from 100,000 Euro 22 %
20% mark-up for expanding banners per click from 150,000 Euro 25 %
50% mark-up for expanding banners per mouseover from 200,000 Euro 27 %
23elektroboerse-smarthouse.de
suppliers‘ compass
elektroboerse-smarthouse.de
media information 2018 Advertising formats / rates 2018
Suppliers‘ compass
About 1,600 companies are listed in the suppliers‘ index of www.elektroboerse-smarthouse.de.
It offers various possibilities to present your company: from a complete company portrait
including images and videos to company events and trade shows.
Advantages for premium suppliers:
• each editorial article containing your company name
features a box with all other articles about your company
• each editorial article containing a booked keyword
features a box with your company logo
• your company news within the editorial contents will
also be shown in the premium entry
• editorial mentioning of the premium entry on the
website and in the newsletter
• the exclusive ranking system displays premium
customers first when a product is searched for
• high visibility of the premium entry when a product
is searched for in the suppliers‘ compass: your logo is
displayed as well
• add events, pictures, videos or whitepapers to your
premium entry
Rate: € 1,990.- / 12 months
g
(no discounts) Includ in ord
k e y w
one worredeg ratis
in Kefyo r f !
E x.)
ions ma
impress
24 (36,000elektroboerse-smarthouse.de media information 2018 Advertising formats / rates 2018
Keyword booking (context sensitive advertising) Market overviews
(only in combination with a premium listing)
rd
Keywo
Benefit from the new interactive market overviews at
elektroboerse-smarthouse.de with extensive search and select functions.
Your premium listing includes
Only premium suppliers are able to book keywords (for example
• logo (data format JPEG or PNG)
keys, smoke detectors, lightning arresters, etc.)
• display of your entry in colour
Every article that includes the booked keyword features your logo
together with a link to your premium listing. Rate: € 200.- / market overview
(no discounts)
Rate: € 990.- / year and keyword
(no discounts) Rate Print & Online: € 390.- / market overview
(no discounts)
36,000 impressions max. per booking period (12 months max.)
25elektroboerse-smarthouse.de
Webinar, Installationsvideo
elektroboerse-smarthouse.de
Installation video NEU! Webinar
Present your installation video in the new video channel of elektrobo- Transfer your specific know-how to your customers and actively involve
erse-smarthouse.de and offer the customer an additional service in a them in a live event. Your audience can ask questions via chat. Em-
suitable environment. The setting of your installation video is free of phasize the advantages of your company´s products and competence
charge. You decide for yourself whether you would like to have your in a dynamic and interactive presentation.
video advertised further.
Services and technical specifications: Service:
• Format: mp4 • advance notice of the webinar in 2 newsletters of elektroboerse-
• Headline and short description text (max. 250 characters) smarthouse.de and in one category for one month
• Send your video to: • a customized newsletter to elektroboerse-smarthouse.de users
installationsvideo@elektroboerse-smarthouse.de • registration of users
• Publication free of charge • technical realization of the webinar and guidance to speaker
Additional options: • one live broadcast incl. moderation
• Announcement of the video in two newsletters from • Incl. leads (max. 50 leads) each further lead: € 19.-
elektroboerse-smarthouse.de • archived webinar is available for registered users as an on-demand
• Announcement in a category for a total of one month webcast for download
• Announcement in a print edition of elektrobörse smarthouse
Price: € 390,- Price: € 3,990.-
(no discounts) (no discounts)
26elektroboerse-smarthouse.de media information 2018 Advertising formats / rates 2018
Video / webcast
Host your video or compulsorily registrable on-demand webcast
in the media center of elektrooerse-smarthouse.de
• Display of your video in the video channel of elektroniknet.de
• promotion in a newsletter
€ 1,750.- (no discounts)
The webcast production includes
• briefing via telephone
• video production (max. four hours shooting
with a cinematographer and an editor)
• post production for a five-minute movie
• camera and sound for movies in web quality
• travel costs: free up to 50 km,
then € 0.30 per km
min. € 2,490.-
(no discounts)
optional: customized newsletter
more information on page 28
27elektroboerse-smarthouse.de
customized newsletter
elektroboerse-smarthouse.de
media information 2018 Advertising formats / rates 2018
Customized Newsletter
Benefit from the high quality newsletter database of
elektroboerse-smarthouse.de.
The customized newsletter will be sent out to recipients as
defined.
Specifications:
includes 1 image + 1 report + 1 logo
text: 1,500 characters max (incl. spaces)
image width: 270 pixel; image height: 200 pixel
subject: 150 characters max. (incl. spaces)
max. 5 links
sender: elektroboerse-smarthouse.de and advertiser
1 Customized Newsletter per company a week.
Due dates on request
Prices:
subgroup (per product interest):
basic rate: € 1,490.-
(no discounts)
plus per thousand recipients: € 280.-
(no discounts)
alternatively: exclusive sponsoring see page 31
subject to alterations
28elektroboerse-smarthouse.de media information 2018 Customized newsletter
Request without obligation for a Customized Newsletter
Select the recipients of your Customized Newsletter per product interest
and get a bespoke offer from our media experts – without obligation!
Building technology (all) Building automation (all)
Lightning arresters Observing & monitoring
Multimedia Presence & motion detectors
Security systems Bus systems
Smart metering Energy efficiency
Door communications Home automation
Heat pumps
Photovolaics (all)
Electroinstallation (all) Lightning arresters
Constructional fire safety Energy storage
Lighting Modules
Electromobility Assembly robotics
Select now and target group
Cables | joining technology Inverters
Test & measurement
without scatter loss!
Operating (all)
Network systems
Company management
Norms & comments
Hardware/ software
Switches & plug sockets
Car pool
Get a quote online at
Tools
www.elektroboerse-smarthouse.de/media/customized-newsletter
29elektroboerse-smarthouse.de
Newsletter
elektroboerse-smarthouse.de
Newsletter advertising formats Leaderboard
Premium placement (630 x 90 pixel, max. 200 KB)
The elektroboerse-smarthouse.de
newsletter delivers tailor-made up- Leaderboard 1,490.- Data format: PNG, JPEG, GIF*
to-date news, product reports and
professional articles to your customers
of the electrician trade.
The newsletter is the ideal platform for
Lieber Leser,
product presentations and company or
seminar events. eine der ersten Lektionen, die mich mein Vater in Verbindung mit
der Bohrmaschine lehrte war, mit einem kleinen Metalldetektor
nach Leitungen zu suchen, bevor man mit dem Bohren begann.
Diese Erinnerung war so einprägsam, dass ich mir auch heute
noch genau aussuche wo ich bohre. Im Vordergrund standen
und stehen dabei allerdings weniger der Brandschutz als vielmehr
Billboard
(630 x 200 pixel, max. 200 KB)
Data format: PNG, JPEG, GIF*
Premium placement
below editorial
1,490.-
Position 1 + 2 Possible forms of advertising:
All newsletter advertising inside the editorial messages Native Ad, Text Ad, Billboard or
formats are optimized for 990.- Leaderboard
mobile devices.
Position 3
end of newsletters
30 790.-Exclusive sponsoring
Exclusive sponsoring
3 insertion forms of your choice
+ 6,370.-
3 editorial messages Small Rectangle
+ (291 x 156 pixels, max. 200 KB),
Mention within the subject heading image supplied by customer
Small Rectangle Small Rectangle
Data format: PNG, JPEG, GIF*
sample placement sample placement
500,- 500,-
Appointment entry
Headline für einen langen Titel Newsbeitrag
SEPT MEHR
▼
Native Ad without logo über zwei Zeilen und mit viel Text Text: 140 characters incl. spaces and
Visualization like articles 24 advertisement URL (max. 1 link) in
two newsletters
Header + text + URL (max. 1 link)
€ 490,-
Picture: 225 x 127 pxiel, max. 200 KB
Headline: 40 characters max., Anzeige
text 300 characters max., Messen ohne Abschalten
incl. spaces Mit permanenter Differenzstrommessung im The editorial staff reserves the right to
Data format: PNG, JPEG, GIF* geerdeten Netz oder permanenter Messung edit the articles in corporation with the
des Isolationswiderstandes im ungeerdeten customer.
Netz ist, lt. Normen wie der DIN VDE 0105-
Anzeige
MEHR Technical details at
Headline für die Anzeige
100:2015-10 und der DGUV Vorschrift 3 bei
▼
Text Ad incl. logo elektroboerse-smarthouse.de/media/
der wiederkehrenden Prüfung eine Anlagen-
showroom (in English)
Visualization like articles abschaltung nicht notwendig.
Header + text + Logo + URL (max.
1 link)
Picture: 225 x 127 pixel, max. Preisgekrönt:
200 KB Smart Home-System LUXORliving
Logo: 150 x 50 pixel
LUXORliving ist das einfache Smart Home-
Headline: 40 characters max.,
text 300 characters max.,
System von Theben, das alles bietet, was
incl. spaces Eigenheime gemütlicher macht. Licht an,
Data format: PNG, JPEG, GIF* Licht aus. Dimmen. Heizung regeln und
Jalousien steuern. Und das Beste: LUXOR
living ist so einfach montiert, installiert und
MEHR
▼
in Betrieb genommen, dass man dafür kein
* GIF without animation
Systemintegrator sein muss.
31elektroboerse-smarthouse.de
Newsletter
Newsletter schedule 2019
Date CW Topic Date CW Topic Date CW Topic
Jan 08, 19 2 BAU preview May 03, 19 18 Newsflash Measuring and testing tech-
Sep 03, 19 36
Jan 11, 19 2 Newsflash May 07, 19 19 Intersolar preview nology*
JanuarY
Sep 06, 19 36 Newsflash
September
Jan 15, 19 3 Trends & News May 10, 19 19 Newsflash
Jan 18, 19 3 Newsflash May 14, 19 20 Trends & News Sep 10, 19 37 efa preview
MaY
Jan 22, 19 4 Door stations / communication* May 17, 19 20 Newsflash Sep 13, 19 37 Newsflash
Jan 25, 19 4 Newsflash Security, access control, alarm Sep 17, 19 38 Trends & News
May 21, 19 21
Jan 29, 19 5 Trends & News systems*
Sep 20, 19 38 Newsflash
Feb 01, 19 5 Newsflash May 24, 19 21 Newsflash
Sep 24, 19 39 Trends & News
Feb 05, 19 6 elektrotechnik preview May 28, 19 22 Trends & News
Sep 27, 19 39 Newsflash
FebruarY
Feb 08, 19 6 Newsflash May 31, 19 22 Newsflash
Oct 01, 19 40 Trends & News
Feb 13, 19 7 Trends & News Jun 04, 19 23 Trends & News
Oct 04, 19 40 Newsflash
Feb 15, 19 7 Newsflash Jun 07, 19 23 Newsflash
Oct 08, 19 41 Smart Home, radio systems*
OCtober
Feb 19, 19 8 Trends & News Jun 11, 19 24 Cables and wires*
Oct 11, 19 41 Newsflash
JunE
Feb 22, 19 8 Newsflash Jun 14, 19 24 Newsflash
Oct 15, 19 42 Trends & News
Feb 26, 19 9 Lighting management/control* Jun 18, 19 25 Sicherheitsexpo preview
Oct 18, 19 42 Newsflash
Mar 01, 19 9 Newsflash Jun 21, 19 25 Newsflash
Oct 22, 19 43 Trends & News
Mar 05, 19 10 Trends & News Jun 25, 19 26 Special Newsletter bus-guide
Oct 25, 19 43 Newsflash
Mar 08, 19 10 Newsflash Jun 28, 19 26 Newsflash
Oct 29, 19 44 Trends & News
MARCH
Mar 12, 19 11 eltefa preview Jul 02, 19 27 Trends & News
Nov 05, 19 45 Trends & News
Mar 15, 19 11 Newsflash Jul 05, 19 27 Newsflash
Nov 08, 19 45 Newsflash
November
Mar 19, 19 12 eltefa preview Jul 09, 19 28 Trends & News
Nov 12, 19 46 Special Newsletter light*
Mar 22, 19 12 Newsflash Jul 12, 19 28 Newsflash
JulY
Nov 15, 19 46 Newsflash
Mar 26, 19 13 eltefa-review Jul 16, 19 29 Trends & News
Nov 18, 19 47 Trends & News
Mar 29, 19 13 Presence/movement detector* Jul 19, 19 29 Newsflash
Nov 22, 19 47 Newsflash
Apr 02, 19 14 Trends & News Jul 23, 19 30 Trends & News
Nov 26, 19 48 Trends & News
Apr 05, 19 14 Newsflash Jul 26, 19 30 Newsflash
Nov 29, 19 48 Newsflash
Apr 09, 19 15 Trends & News Jul 30, 19 31 Circuit breaker*
Dec 03, 19 49 Trends & News
Aug 02, 19 31 Newsflash
April
Results products of the year
DeCember
Apr 12, 19 15 Dec 06, 19 49 Newsflash
2019 Aug 06, 19 32 Trends & News
Dec 10, 19 50 Fire protection, smoke detector*
Apr 16, 19 16 Trends & News Aug 09, 19 32 Newsflash
Readers‘ vote products of the
August
Apr 23, 19 17 Trends & News Aug 13, 19 33 Trends & News Dec 13, 19 50
year
Apr 26, 19 17 Newsflash Aug 16, 19 33 Newsflash Dec 17, 19 51 Trends & News
Apr 30, 19 18 Indoor/emergency lighting* Aug 20, 19 34 Outdoor lighting* Dec 20, 19 51 Newsflash
Aug 23, 19 34 Newsflash
Aug 27, 19 35 IFA preview
Trends & News = with editorial
32 Aug 30, 19 35 Newsflash Newsflash = news without editorial
* Theme newsletter = with editorialYou can also read
