Media kit2018 asiafruitchina.net - Fruitnet.com
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CHINESE-LANGUAGE SERVICES
media
kit2018
asiafruitchina.net
asiafruit offers a multi-platform news service for Chinese speaking
professionals in the international fresh produce business. Brought to
you by the publishers of asiafruit, asiafruit’s Chinese-language services
deliver the latest news and developments in the local and international
fresh fruit and vegetable business. Available online and in print, Asiafruit
Chinese-language services offer you a high-quality platform to promote
your business directly to the Chinese-speaking trade.
Part of Fruitnet Media International
77a Stubbs Street, Kensington, VIC 3031, Australia.
Tel +61 3 9040 1602 | Fax +61 3 9376 6052 | fruitnet.comChinese services
Fresh ideas. Fresh insight.
asiafruit’s Chinese-language magazine caters to the needs of
Chinese-speaking industry professionals with the latest news and
reports from the local and international fresh fruit and vegetable
business. At the same time it stays true to the signature editorial
quality and design style of asiafruit. Published four times a year,
asiafruit’s Chinese-language edition is sent out to all asiafruit
subscribers, key Chinese-speaking professionals and to the main
wholesale markets across China.
Readership
Over 15,000 leading fresh produce industry professionals.
More information at asiafruitchina.net
Website
Updated daily, Asiafruitchina.net brings Chinese
readers the most important news and stories from
across the local and international fresh fruit and
vegetable business. As well as covering the key
market developments in China, the site’s high-
quality coverage features a selection of stories,
comment and analysis from our global network Newsletter service
of reporters to keep you informed of the most asiafruit news brings readers the most important
important international news and developments industry news in Mandarin directly to subscribers’
for your business. mailboxes. asiafruit news also curates feature
stories and comment articles that give readers
More than 10,000 unique visitors per month. deeper insights into the key industry issues.
More than 4,800 subscribers.
asiafruitchina.net
Sign up at fruitnet.com/asiafruitnews
Events
Fresh Produce Forum China [FPFC], China’s leading international
trade conference, is organised by China Fruit Logistica and
powered by asiafruit. Fresh Produce Forum China 2018 takes
place in Shanghai on 19-21 May. www.youwanguo.cn
asiafruit’s annual events also
WeChat news service include Asiafruit Congress,
asiafruit delivers news in Mandarin to which takes place alongside
thousands of industry professionals via WeChat, Asia Fruit Logistica each
China’s most prominent social media platform. September in Hong Kong.
Since launching in 2015, asiafruit’s WeChat Asiafruit Congress 2018 is held
platform has connected many companies from on 4 September at AsiaWorld-
China with international partners and enabled Expo, serving as the perfect
them to build relationships. asiafruit’s WeChat primer to Asia Fruit Logistica,
service is the best vehicle to engage with industry which takes place on 5-7
leaders in China. September.
More than 10,000 followers. asiafruitcongress.com
media kit 2018
亚洲水果新闻editorial programme
Reach Out Direct to Advertising packages
the Chinese-Speaking Trade… A number of different advertising and
advertorial packages are available, each of
which can be tailored to your company’s own
asiafruit’s Chinese-language edition is published four times a
requirements. All advertorial and advertising
year in print and online. It caters to the needs of Chinese-speaking
will enjoy a complementary translation and
industry professionals with latest news and reports from the local
design service in Chinese
and international fresh fruit and vegetable business written in
simplified Chinese. At the same time it stays true to the signature
editorial quality and design style of asiafruit’s English-language Digital circulation
edition. Online version, free to all asiafruit subscribers
asiafruit’s Chinese-language issue is distributed to all asiafruit Print circulation
subscribers. It also enjoys extended distribution at major fruit 15,000+ including targeted mailing to Chinese-
wholesale markets in China, and at global trade events throughout speaking industry professionals
the year, making it a great editorial and marketing opportunity for
companies targeting the Chinese-speaking industry. Event distribution
Distributed to thousands of people in the
industry free of charge at leading trade events,
Advertising and advertorial bookings are available, offering your including:
company a unique opportunity to get your message out to leading
industry professionals and decision makers throughout China. • Asia Fruit Logistica
• Global Berry Congress
Please contact asiafruit‘s China editor Yuxin Yang if you have news • Asiafruit Congress
• Fresh Produce Forum China
to share in one of the upcoming editions. • Fruit Logistica
• PMA Fresh Summit
Dec/Jan 2018 April 2018 Jul/Aug2018 October 2018 Dec/Jan 2019
Chinese New Year & Fresh Produce Forum Asia Fruit Logistica 2018 Autumn Edition Chinese New Year edition
Fruit Logistica 2018 edition China & China Fruit & Asiafruit Congress 2018 Taiwan Agriculture Week
Logistica 2018 edition edition 2018
Distributed at Distributed at Distributed at Distributed at
China Fruit Logistica 2018, Asia Fruit Logistica 2018, Asiafruit Taiwan Agriculture Week 2018 Fruit Logistica 2019
Fresh Produce Forum China 2018 & Congress 2018
Hort Connections 2018
Booking deadline Booking deadline Booking deadline Booking deadline Booking deadline
02/12/2017 04/04/2018 10/07/2018 17/09/2018 30/11/2018
Artwork deadline Artwork deadline Artwork deadline Artwork deadline Artwork deadline
10/12/2017 11 /04/2018 17/07/2018 23/09/2018 07/12/2018
Products Products Products Products
Cherries (California), Avocados (New Zealand), Bananas, Citrus (China), Cherries (Chile, New
Blueberries (US), Kiwifruit Grapes, Citrus (Australia), Dragon fruit, Kiwifruit Zealand, Tasmania), Dried
(Southern Hemisphere), Apples (India, France), (China), Mexican Avocados, Fruit & Nuts (US), Grapes
(South Africa), Soft Citrus
Exotics (Thailand), Dried Pears (Belgium, China) Mangoes (Australia), Apples
(California), Carrots,
Fruit & Nuts, Lemons & (China) Melons, Berries (Chile,
Navels (South Africa) New Zealand), Stonefruit
(Australia, California)
media kit 2018
亚洲水果新闻magazine advertising
For Print and Digital editions of Asiafruit Magazine
Full Page Double Page Spread 1/2 Page Spread
Premium positions
Back cover
$3,780
Inside front cover
$3,635
Inside back cover
$2,865
Front section
$2,570 $3,290 $4,515 $2,835
1/2 Page 1/3 Page 1/4 Page
$1,785 $1,520 $1,415
Creative Marketing Further Options
Bound-in bookmark Belly wrap Bound-in Card Fold-out cover Brochure on page
magazine cover
on reverse (With a full page ad)* $4,400
*brochure supplied by a client
Fold-out pages
Double (three pages) $4,436
Triple (five pages) $5,344
Magazine inserts
On page $2,853
Inside front cover $2,500
Advertorial
third page
from
on reverse Full page $2,550
$4,610 $4,436 $4,610 $5,344 Half page $1,785
2 pages of advertisement front and 3 pages of advertisement
reverse, printed on thicker paper
Belly Wrap
To specific page $4610
Discounts Other Rates Contact
Two or more adverts 5% Design & Production 10% of list price Would you prefer to speak to one of
Four or more adverts 10% Extra colour (with 4-colour advert) $390 the asiafruit team about our various
Six or more adverts 15% Special colours (eg Pantone) $520 advertising options?
Eight or more adverts 20% vat (UK companies only) 20%
Ten or more adverts 25% Please feel free to contact:
(Applied to adverts within 12-month period) All prices quoted are in USD.
Advertising team
Agencies +61 3 9040 1601
UK agency commission 10% kate@fruitnet.com
Other agency commission 15%
Advertisers who take an advert in the corresponding English edition get a 50% discount off
print advertising prices in the Chinese edition.
media kit 2018
亚洲水果新闻online advertising 1 2
亚洲水果新闻 2
asiafruitchina.net – Banner options 6
file types (size - pixels) (price)
desktop mobile* weekly monthly
1 Super Banner 1
jpg · png · gif 980 x 100 490 x 100 $685 $2740
2 Top Banner 1
jpg · png · gif 468 x 60 468 x 60 $190 $760
3 Central Banner 1
jpg · png · gif 700 x 90 980 x 100 $205 $820
4
4 Small Side Banner 1
jpg · png · static gif 240 x 160 980 x 100 $135 $540
5 Large Side Banner 1
jpg · png · gif 240 x 400 490 x 100 $205 $820
3
6 Web Skyscraper jpg · png · static gif 120 x 600 $305 $1220
5
21,800
5
asiafruitchina.net
Monthly visits
亚洲水果新闻
中国及亚洲专属果蔬生鲜新闻平台
Asiafruit News – Newsletter service 7
file types size (pixels) (price)
desktop weekly monthly 10
7 Super Banner jpg · png · static gif 468 x 60 $420 $1680
8 Central Banner 2
jpg · png · static gif 468 x 60 $260 $1040
9 Large Central Banner 2
jpg · png · static gif 468 x 120 $390 $1560
9
10 Small Side Banner 2
jpg · png · static gif 240 x 160 $150 $600
9
11 Large Side Banner 2
jpg · png · static gif 240 x 400 $220 $880 8
11
+ 4,800 Asiafruit News
Recipients
9 10
Asiafruit WeChat service
file types size (pixels) (price)
desktop weekly monthly
12 WeChat banner jpg · png · static gif 500 x 280 $199 $796
+ 10,000 Asiafruit WeChat
Subscribers
12
Artwork Discounts Notes
Please don’t forget to send… Agencies 1—Appears on all asiafruit china online pages,
— A mobile version (*website only) UK agency commission 10% except Central banner, which is only available on
— The banner url location (flash files only) Other agency commission 15% the asiafruit homepage.
— A web link for banner click
— A contact email address and name For online advertising 2—Email banner advertisements are positioned in
Four weeks 5% the order that the respective bookings were made,
Where to send your artwork: Eight weeks 10% which means banners purchased later will be
—design@fruitnet.com (max 25mb) 12 weeks 15% placed further down the newsletter.
—Via WeTransfer for larger files 26 weeks 25%
52 weeks 35%
Other rates
Animated banner production $110
Static banner production $80
vat (UK companies only) 20%
media kit 2018
亚洲水果新闻contacts
Editorial
John Hey Yuxin Yang Winnie Wang
editor china editor staff journalist
+61 3 904 01602 +61 3 9040 1604 +61 3 9040 1604
john@fruitnet.com yuxin@fruitnet.com winnie@fruitnet.com
Advertising Management
Kate Riches Alexandra Walker Jeff Long Chris White
head of asia-pacific asia-pacific us & canada managing director
+61 3 9040 1601 +61 4 1642 8561 +1 805 966 0815 +44 20 7501 3710
kate@fruitnet.com alexandra@fruitnet.com jeff@fruitnet.com chris@fruitnet.com
Design & Production Marketing Agents
Simon Spreckley Laura Martín Nuñez Artur Wiselka Irmelin Egelhoff
design manager marketing & event sales director france
+44 20 7501 3713 operations manager +44 20 7501 0309 +49 211 691 4523
simon@fruitnet.com +44 20 7501 3720 artur@fruitnet.com irmelin@fruitnet.com
laura@fruitnet.com
Felix Moritz Carla Buono
Accounts account manager italy
Tracey Thomas Management +44 20 7501 0313 +39 059 7863830
accounts manager Robert Broadfoot felix@fruitnet.com carla@ncx.it
+44 20 7501 3717 executive director
tracey@fruitnet.com +49 211 99 10 413 Giorgio Mancino Giordano Giardi
rb@fruchthandel.de account executive italy
+44 20 7501 3716 +39 059 786 3839
Subscriptions Ulrike Niggemann giorgio@fruitnet.com giordano@fruitnet.com
Michelle Walsh commercial director
subscriptions & events +49 211 99 10 425 Birgit Hannemann Fred Meintjes
executive un@fruchthandel.de germany, austria & south africa
+44 20 7501 0311 switzerland +27 28 754 1418
michelle@fruitnet.com Chris White +49 2131 27 64 07 fredmeintjes@fruitnet.com
managing director birgit@fruitnet.com
+44 20 7501 3710
Events chris@fruitnet.com
Marija Cvetkovic
group events manager
+44 20 7501 3707
marija@fruitnet.com
media kit 2018
亚洲水果新闻events Official Cooperation Partner
Fruitnet Media International specialises in creating high quality,
content rich, commercial networking conferences for the fresh
produce industry held around the globe. These live events provide the
best arena to connect with present and future clients, discover new
trade opportunities and to shape the future of your business.
For more information contact events team:
+44 20 7501 3725 | events@fruinet.com
26-27 April 2018
Mumbai
freshproduceindia.com
19-21 March 2018
Rotterdam 14-16 May 2018
berrycongress.com Shanghai
fpf-china.com
14-15 June 2018 20-21 September 2018
Düsseldorf Düsseldorf
fruchthandel.de/tomatoforum fruchthandel.de/dogk
07-08 June 2018
Hamburg 04 September 2018
fruchthandel.de/european-convenience-forum Hong Kong
asiafruitcongress.com
01-03 October 2018
Dubai 26-27 June 2018
fruitnetforumme.com Bogotá
fruitnetforumcolombia.com
08-09 October 2018
Coventry 21-22 November 2018
fpjlive.com Belgrade
fruitnetforumsee.com
For more information contact events team:
+44 20 7501 3725 | events@fruitnet.com
media kit 2018
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