MEDIA RATE CARD 2020 NO. 59 - WWW.BAUMEISTER.DE
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M ED I A RAT E CA R D 2 0 2 0
NO. 59
valid from December 1st 2019
02
WWW.BAUMEISTER.DE
CO NTEN T S
02 MAGAZINE PROFILE BAUMEISTER – The definitive journal for architecture
04 BRAND WORLD
BAUMEISTER is the German architecture journal to
08 P RINT ADVERTISING highest journalistic standards.
We depict the complex working world of architects
10 B OUND-IN INSERTS / LOOSE INSERTS /
and show architecture with its full emotionality and
STICK-ON PROMOTIONAL MATERIAL
fascination.
11 A D-SPECIALS / DISCOUNTS We document and publish the most exciting
architecture projects, present outstanding interior
12 PORTFOLIO ADVERTORIAL
decoration and design innovations and interview the
15 CIRCULATION AND DISTRIBUTION most important minds of the field.
Exclusive essays and on-site reports broach essential
16 EDITORIAL SCHEDULE
issues of the architecture world.
20 T ECHNICAL SPECIFICATIONS – PRINT
21 JOB ADVERTISEMENTS GUIDING PRINCIPLES
24 ONLINE ADVERTISEMENT
More vision: we think outside the box
28 EMAIL MARKETING
More pragmatic: we understand architects’ target groups
30 PUBLISHER INFORMATION More clarity: we make bold, precise statements
31 G EORG PROFESSIONAL JOURNALS More depth: we also evaluate interiors
32 CONTACTS
2
M AGAZINE PR OF ILE
AWARD S
BAUMEISTER magazine has received many significant awards from its
relaunch in 2012 onwards. Accordingly, we have earned recognition
from Type Directors Club, Art Directors Club, reddot Design Award
and others.
In 2015, BAUMEISTER succeeded in gaining the German Design
Award, and also received the LeadAward again after 2012 and 2013.
The BAUMEISTER Academy won the title of “Best Specialist Media
2016” in the category “Best Communication Solutions”.
In 2019, BAUMEISTER again was rewarded by the renowned
Art Directors Club in the category of ”Editorial / Magazine / Volume“.
BAUMEISTER regards architecture from a global viewpoint and focuses
on its interface with society. Not only architects but also designers,
researchers, artists and other creative minds are invited to take the
stage – we present the full spectrum and we inspire passion
for architecture!
Your BAUMEISTER team
LEAD
LEADAWARDS2012 AWARDS
2015
BA
UM em
y
E I S T E R Ac a d
3
B R AND WOR LD
BRAND WOR LD
Communication channels
MAGA Z IN E W E B SI T E NE W S L E TTE R S O CI A L
As experts for specialized target groups, we create tailor-made, cross-channel campaign solutions for your communication needs.
The right concept for your B2B communication! Feel free to contact us.
4B R AND WOR LD
BRAND WOR LD
Use our cross-media brandworld and content expertise of BAUMEISTER for powerful branding campaign solutions.
C ON T E N T S O LU T I O N S BRANDE D E V E NTS
Fokusgruppe
Content Solution
Digital
Corporate
Publishing
Branded BAUMEISTER Content or Media Solution Print / Digital Branded BAUMEISTER Events as a direct link to your target group
• Supplement Reference / Think Tank • BAUMEISTER after 8
• Customer magazines • Architectural discussions
• Documentations • Lobby talk: Architects
• Corporate Publishing • Focus group
• Digital Content Integration • Trade fair talk / Architects’ day
• Trade forums
• Blogs
5B R AND WOR LD
BRAND WOR LD
Place your brand with tomorrow‘s best young architects and firms.
STU D E N T S C OM MU N I CAT I O N CO MMU NI TY E MP LOYE R BRANDING
Academy 2020:
Super Future
Collective
Branded BAUMEISTER Student communication NXT A – The young network for architects provides NEW MONDAY is our job matching platform to
via a platform for networking, discussion, knowledge bring together architects, engineers and
• BAUMEISTER Academy sharing and lifestyle. High-grade forms of content designers. Its ”intelligent job board” establi-
(plus integration on NEW MONDAY) allow for an extensive insight into current topics shes contact between employers and the
• StudentDay from architecture, design, art and culture. best-suited applicants.
• Students‘ competitions
6B R AND WOR LD
BAUMEISTER CURATED is considered the magazine highlight of the architecture community. Our exclusive BAUMEISTER issues
stand out for their unique journalistic concept:
T H E ARC H I TE CT AS E DI TO R I N CHI E F
Dr. Alexander Gutzmer, formerly BAUMEISTER’s editor in chief, describes the CURATED series as follows:
“Architecture is philosophy. Architecture is an attitude. But what is the attitude and approach of a David Chipperfield or a David
Adjaye? We wanted to get to the bottom of this and further questions at the beginning of our “BAUMEISTER CURATED” series. We
believe it’s possible to express architectural viewpoints and convictions through media — especially if you allow the architects
themselves to design that media or “make the magazine”. And that is exactly what we have done with the curated issues of
BAUMEISTER: the architect has become the editor-in-chief.”
More information on BAUMEISTER CURATED on https://curated.baumeister.de/en 7PRINT ADVERTISING
2/1 page 1/1 page 1/2 page landscape 1/2 page portrait 1/3 page landscape 1/3 page portrait
Bleed*: Type area: Type area: Type area: Type area: Type area:
(450 x 297 mm) 204 x 274 mm 204 x 135 mm 100 x 274 mm 204 x 90 mm 66 x 274 mm
€ 19,133.00 € 8,965.00 € 5,415.00 € 5,415.00 € 4,340.00 € 4,340.00
Bleed*: Bleed*: Bleed*: Bleed*: Bleed*:
(225 x 297 mm) (225 x 150 mm) (106 x 297 mm) (225 x 107 mm) (73 x 297 mm)
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BAS I C FORMAT S
4C
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3 mm trim to each
outer edge
(Please make crop
marks clearly visible)
1/4 page landscape 1/4 page wide 1/4 page portrait 1/8 page landscape 1/8 page wide 1/8 page portrait
Type area: Type area: Type area: Type area: Type area: Type area:
204 x 65 mm 100 x 135 mm 48 x 274 mm 204 x 31 mm 100 x 65 mm 48 x 135 mm
€ 3,410.00 € 3,410.00 € 3,410.00 € 2,685.00 € 2,685.00 € 2,685.00
Bleed*: Bleed*: Bleed*:
(225 x 82 mm) (55 x 297 mm) (225 x 45 mm)
€ 3,537.50 € 3,537.50 € 2,758.50
8PRINT ADVERTISING
FO RM ATS b/w in € 4c in € Type area Bleed* Surcharge
(Prices quoted in the table do not include relevant VAT w x h in mm w x h in mm in €
costs)
1/1 PAGE 6,060.00 8,965.00 204 x 274 225 x 297 606.00
1/2 PAGE landscape 2,790.00 5,415.00 204 x 135 225 x 150 279.00
portrait 100 x 274 106 x 297 279.00
1/3 PAGE landscape 2,015.00 4,340.00 204 x 90 225 x 107 201.50
portrait 66 x 274 73 x 297 201.50
1/4 PAGE landscape 1,275.00 3,410.00 204 x 65 225 x 82 127.50
wide 100 x 135
portrait 48 x 274 55 x 297 127.50
1/8 PAGE landscape 735.00 2,685.00 204 x 31 225 x 45 73.50
wide 100 x 65
portrait 48 x 135
2/1 PAGE 12,130.00 17,920.00 450 x 297 1,213.00
PO RTFOLIO ADVERTOR IAL * *
1/1 PAGE Please enquire
2/1 PAGE Please enquire
S PECI A L PLACEMENT S
I N SI DE FRONT COVER 10,310.00 225 x 297
BACK COVER 10,760.00 225 x 297
FI RST R IG H T HAND ADVERT IS ING PAGE 9,410.00 204 x 274 225 x 297 606.00
*Please add on 3 mm trim to each outer edge (Please make crop marks clearly visible) | ** Print + Online. For further information please consult pages12 and 14.
9BO UN D-IN IN SERT S / LOOSE INSERTS /
ST ICK -O N PRO M OT IONAL MATER IAL
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MAT E R I A L
PRI CES 1 sheet = 2 pages € 7,250.00 Item weight Price per 1.000 Sample price* Price per 1.000 Sample price*
(All prices in Euros,
excluding VAT) 1,5 sheets = 3 pages € 9,790.00 bis 25g € 335.00 € 6,733.50 € 230.00 € 4,623.00
2 sheets = 4 pages € 11,600.00 bis 35g € 350.00 € 7,035.00 Plus technical costs for the sticking on
of the promotional material on request,
3 sheets = 6 pages € 15,225.00 bis 45g € 365.00 € 7,336.50 Higher postal charges may arise due
to increases in total weight.
4 sheets = 8 pages € 17,400.00 bis 55g € 380.00 € 7,638.00
For other formats, please enquire. *Calculated on the basis of the current circulation. Circulation figures can change over the
course of the year. Current prices can be provided on request.
For sheet paper weighing over For the price of items with a heavier individual weight, Plus the charge for the carrier
180g/m2, please enquire. please enquire. For loose inserts in issues destined for a advertisement (1/1 or 1/2 page)
certain area: handling charge per postal area: € 110.00
TERM S Eligible for discount, Discount rates according Not discountable Not discountable
to volume, 1 sheet = 1/1 advertising page
FO RM ATE Material for bound-in inserts must be Max, size: Please allow a distance of at least
provided in the following format: 232 mm 220 x 292 mm 10 mm between the edge of the
wide, 315 mm in height (including 5 mm stick-on item and the edge trim of
head trim and 5mm on the right, 13 mm the magazine, The distance from the
bleed on the bottom, and 2 mm on the gutter margin to the stick-on item
inner edge towards the binding), For may not exceed 50 mm, Please also
supplements which require folding or allow an adhesive margin of 3 mm in
adhesion, please inquire. all directions.
SA M PLE IT EM Our ad management (see page 32) requires 10 sample items by the advertising closing date.
TECHN I CAL Lumbeck processing, No exact placement
I N FO RMAT ION instructions possible.
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D E TA I LS Glienholzweg 7, 17207 Röbel / Müritz, Germany A & O GmbH – Aboversand, Elisabeth-Selbert-Str, 5, 63110 Rodgau-Dudenhofen, Germany
Please quote: For BAUMEISTER no. ... Delivery quantity: Please enquire for details. Delivery date: By the 8th of every month before issue publication.
10AD -SPECIALS / DISCOUNTS
AD -SPEC IA LS DI S CO U NTS
Please consult our sales managers if you seek advice or price information
on AD Specials (page 32). F R E Q U E N CY D I SC O U N T Q UA N T I T Y D I SCO UNT
3 T I ME S O R MO R E 3% 2 PAG E S O R MO R E 3%
1 Title page flap
6 T I ME S O R MO R E 5% 3 PAG E S O R MO R E 5%
2 Sleeve wrapped around the journal
1 2 T I ME S O R MO R E 10% 6 PAG E S O R MO R E 10%
3 Title page – stick-on booklet or DVD / CD
9 PAG E S O R MOR E 15%
4 Punching – title page with stick-on trade sample
(Adhesion to inside front cover ) 12 PAGES OR MORE 20%
If advertisements are placed within one year
(Beginning with the publication of the first advertisement or the first
bound-in insert or the first online advertisement)
1
1f
2
3
4
11PO RT FO LIO ADVERTOR IAL
PORTFO LIO A DV E RTO R I AL
The cross-media concept of BAUMEISTER Portfolio presents
architects relevant products and projects in their professio-
nal field.
Highlight top products and projects of your company with
a Portfolio advertorial:
– large-size presentation of products and projects - tailor-
made for your target group
– high-profile and catchy display of information within the
relevant field of work
(see editorial schedule p. 13)
– at a glance: integration of a facts sheet including impor-
tant product/project data (building, location, architect,
manufacturer/provider, rewards etc.)
– editorial appearance guarantees high credibility
(labeling requirement ”Advertisement“)
In addition to the print release of BAUMEISTER, your
Portfolio advertorial will go live on www.baumeister.de.
Content teasers on the homepage, facebook and in the
newsletter create perfect visibility and generate coverage
for your Portfolio advertorial!
12PO RT FO LIO ADVERTOR IAL
S CHED ULE A N D R EA L I ZAT I O N
ISSUE A D /C D D U E RE L E ASE DAT E PORTFOLIO TOPIC
01/ 20 14 Nov. 2019 27 Dec. 2019 TR AD E FAIR S 2020
03/ 20 16 Jan. 2020 26 Feb. 2020 ARCH ITECTS B EST PR OD UCTS I
04/ 20 13 Feb. 2020 25 Mar. 2020 OFFICE
05/ 20 12 Mar. 2020 24 Apr. 2020 BATH R OOM I
06/ 20 12 Mar. 2020 27 May 2020 FACAD E
07/ 20 27 Apr 2020 26 Jun. 2020 ARCH ITECTS B EST PR OD UCTS II
08/ 20 16 Jun. 2020 24 Jul. 2020 H OTEL
09/ 20 16 Jul. 2020 25 Aug. 2020 D IGITAL CONSTR UCTION
11/ 20 15 Sep. 2020 26 Oct. 2020 FOCUS ON B UILD INGS
12/ 20 19 Oct. 2020 27 Nov. 2020 BATH R OOM II
01/ 21 13 Nov. 2020 28 Dez. 2020 B EST OF BAU 2021
The Portfolio provides you with a powerful tool to efficiently Please send the documents in full until the date specified to
present your product. Utilize the cross-media advertorial of
BAUMEISTER Portfolio – we will present your product indivi- Sabine Schneider
dually in the award-winning BAUMEISTER design. Editorial Manager BAUMEISTER
Mail: s.schneider@baumeister.de
Our editorial staff kindly asks you to submit your material
as follows: After receiving your material, we will design and realize
– Text as MS Word documents, ca. 2.000 to 3.000 characters your advertorial (incl. one correction run).
(including spaces) Please name a contact person for possible queries.
– 4 to 10 high-quality press photos, minimal resolution
300 dpi, output size ca. 20 x 30 cm, .jpg or .tiff.
– Video (optional, if available) as .FLV, .MPEG4, .MP4, .MOV,
.AVI, .WMV, .3GPP, .WebM or Youtube link. 13PO RT FO LIO ADVERTOR IAL
T HE CRO S S - MED IA CO M M U N I CAT I O N C O N C E P T
1 PRIN T: 1 / 1 OR 2 /1 ADVE RTO R I AL * Your Advertorial in BAUMEISTER Portfolio and on
Anzeige Anzeige Anzeige
www.baumeister.de:
Fakten zum Produkt Fakten zum Produkt
B 8 Use the cross-media communication tool
Portfolio PRODUK T:
Stapelstuhl „Alvo“
PRODUK T:
Vola Badserie T39W
concept BAUMEISTER Portfolio and show
the right choice for architects and planners
HERSTELLER: HERSTELLER:
Brune, Königswinter Vola, München
EIGENSCHAFTEN, EIGENSCHAFTEN,
2020
SORTIME NT: SORTIME NT:
Stahlgestell mit klassi- in jeder Vola-Form und
scher Formholzschale, mit jedem Vola-Mate-
im Rücken flexibel rial erhältlich
with products and solutions!
AUSZEICHNUNGEN: AUSZEICHNUNGEN:
German Design German Design
Hotel
Award 2019 Award 2019
1 2
Filigraner Klassische Formholzschalen besitzen
seit Langem seitliche Ausfräsungen, um
des Stahlgestells ist der skandinavischen
Möbeltradition verpflichtet. Das Gestell Zeitloses Design Wer kennt es nicht: Man betritt ein Hotel-
zimmer und schaut sich alles an. Nun
spruchsvollen Gästen etwas Besonderes
bieten möchten, schätzen es, dass alle
eine komfortable Flexibilität zu gewähr- ist serienmäßig verchromt, kann aber liegt es an Kleinigkeiten, die entschei- Vola-Produkte in der hauseigenen Manu-
Stapelstuhl fürs Bad
The BAUMEISTER Portfolio package:
leisten. Der Frontstapler „Alvo“ von Brune auch in den Farben der Brune-Kollektion den, ob man sich wohlfühlt. Besonders faktur in Horsens gefertigt werden. Sie
interpretiert den Archetypus solcher pulverbeschichtet werden. Die ergono- hohe Ansprüche stellt der Gast an sein lieben das Baukastensystem und die ein-
Formholzschalen neu und nutzt moderne misch dreidimensional verformte Schale Hotelbad. Er möchte nicht nur ein saube- zigartige Bandbreite an Kombinations-
Technologie, um über konkave Verfor- aus Buche-Sperrholz ist mehrfach ver- res und attraktives Ambiente vorfinden, und Gestaltungsmöglichkeiten. Sie
brune.de mungen die Schwingung der Rückenleh- leimt und mittels Gewindeeinsatz vola.de sondern auch einen Ort, an dem er ent- müssen sich nur entscheiden, ob sie die
ne mit einer Empfindung des „Gehalten- unsichtbar mit dem Gestell verschraubt. spannen kann. Eine wesentliche Voraus- Oberfläche entweder in Chrom oder
werdens“ zu vereinen. Dafür wurde der Die Holzoberflächen sind serienmäßig setzung hierfür sind die schnelle ver- Messing, in einer der verschiedenen
von Andreas Ostwald entworfene Stapel- Buche naturlackiert, wahlweise gebeizt. ständliche Benutzung der Badausstattung Vola-Farben, in massivem Edelstahl oder
stuhl mit dem Iconic Award Innovative Optional ist die Sitzschale auch mit Ober- und ihre Funktionalität. Für einen Hotelier in PVD haben möchten. Besonders be-
Interior 2019 ausgezeichnet. Aufgrund flächenfurnier in Eiche, querfurniert, muss ein gutes Hotelbad neben einem liebt sind die zahlreichen verschiedenen
In einem Hotel treffen funktionale Robustheit und gestalterische Ansprüche seiner verschiedenen Möglichkeiten der erhältlich. Sitz beziehungsweise Sitz und ansprechenden Ambiente auch leicht Duschsysteme und der Handtuchwärmer
Holzgestaltung sowie diverser Polstervari- Rücken sind wahlweise mit Spiegelpolster zu reinigen, hochfunktional und von lan- „T39“. Vola hat sich darüber hinaus be-
unmittelbar aufeinander. Ob es sich um pflegeleichte Bodenbeläge, an- Die konkav verformte anten ist er universell einsetzbar – in Büro- oder voll gepolstert. ger Lebensdauer sein. reits 1968 einem Konzept der Qualitäts-
und Konferenzräumen genauso wie in Brune ist ein inhabergeführtes Familien- Eine Lösung für all diese Anforderung ist kontrolle und der Umsetzung einer nach-
sprechendes Möbeldesign, wassersparende Armaturen oder die Fassade
Rückenlehne des
Stapelstuhls „Alvo“ Hotels. unternehmen, das in Deutschland produ- die Verwendung von Vola-Armaturen: haltigen Produktion verschrieben; bei
mit hohem Schallschutz handelt – in der Augustausgabe von Baumeister von Brune ist einer- Das Vier-Fuß-Gestell aus Rundstahlrohr
setzt sich in den optionalen Armlehnen
ziert. Traditionelle Unternehmenskultur
trifft auf Modernität und Innovation – und
Gerade Hotels, die das Interieur ihres Ho- den wassersparenden und berührungs-
seits flexibel und gibt telbads als wichtigen Bestandteil ihres losen Armaturen zählt Vola zu den Vor-
zeigen wir beispielhafte Produkte, die diesen Ansprüchen gerecht werden.
1. PRINT: 1/1 or 2/1 Advertorial*
andererseits Halt. aus Stahldraht fort. Die filigrane Struktur das erfolgreich seit mehr als 70 Jahren. Designkonzepts sehen und ihren an- reitern.
1
2. ONLINE: Portfolio Advertorial-Site
2 ONLIN E : PORT F OL I O ADV E RTO R I AL - SI T E * – Duration: 12 months
– additional recording of up to max. 10 pictures and
one video possible
– Reach generation by content teaser:
BAUMEISTER Website, Newsletter, facebook
Package price (Print+Online):
BAUMEISTER Website On request. We will be happy to advise you and
make you an individual offer.
BAUMEISTER facebook
BAUMEISTER
Newsletter
*Higher page counts possible on request.
14CIRCULAT IO N AN D DISTR IB UTION
PRINT R UN A N D C IRCU L AT I O N
Average circulation IVW III/2018 – II/2019 (German equivalent of Audit Bureau of Circulation)
PRI N T R UN 20,729 copies
TOTA L C IRCULAT ION 20,081 copies
THE REOF COPIES SE NT AB ROAD 602 copies
CO PI E S SOLD IN TOTAL 7,155 copies
THE REOF COPIES SE NT AB ROAD 477 copies
SU B S CRIBER COPIES IN TOTAL 3,271 copies
THE REOF COPIES SE NT AB ROAD 420 copies
THE REOF ASSOCIAT ION M EM B ER C OP IES –
OTHE R SALES 3,789 copies
SI N GLE COPY SALES 95 copies
FRE E COPIES 12,925 copies
RE M A I NDER, ARCH IVE AND VOUC H ER C OP IES 583 copies
15EDITOR IAL SCHEDULE
IS S U E / D UE DAT E S F EAT U RE P ROD UCT SOLUTIONS PORTFOLIO TR AD E FAIR S
MA I N TOP I C * ADVERTOR IALS* *
0 1/20 AD: 21.11.2019 WALL-BUILDING Masonry and wall-building materials Trade Fairs 2020 10.-13.01.2020:
MATERIALS Bricks / concrete / natural stone / Contents and topics of Domotex, Hannover
JAN UARY CD: 21.11.2019 13.-19.01.2020:
Statics, costs and insulati- ceramics / sand-lime brick / steel / the major events for
PD: 27.12.2019 imm cologne, Cologne
on – decisions are made wood / stone / insulation / inner walls / architects in 2020 28.-31.01.2020:
based on constructive as modular construction DACH+HOLZ, Stuttgart
well as aesthetical proper-
ties: advantages and News
trends Current products and projects (e.g.
software, elevators, transportation)
0 2/20 AD: 17.12.2019 FACADE Facade 04.-06.02.2020:
They protect, cover, show Glass / metal / concrete / natural stone / ZOW, Bad Salzuflen
FEB R UARY CD: 17.12.2019 11.-13.02.2020:
and present: new develop- ceramics / bricks / plaster systems /
PD: 27.01.2020 digitalBAU, Cologne
ments in materials paints and coatings 18.-20.02.2020:
BetonTage, Neu-Ulm
Software 18.-21.02.2020:
BIM / CAD / AVA etc. bautec, Berlin
0 3/20 AD: 23.01.2020 Trade Fair Edition – Light+Building 2020 / ARCHITECTS 08.-13.03.2020:
FENSTERBAU FRONTALE 2020 BEST PRODUCTS I Light+Building, Frankfurt am Main
MARC H CD: 23.01.2020
10.-13.03.2020:
Architect brands /
PD: 26.02.2020 Light SHK, Essen
product highlights / 18.-21.03.2020:
YOUNG Interiors, exteriors, lighting for living
new developments and FENSTERBAU FRONTALE,
ARCHITECTS areas / light management
current solutions Nuremberg
Windows and doors
Windows / functional glass / shutters /
blinds / solar protection / window
technologie / glass doors / functional
doors / entrances / locking systems
160 4/20 AD: 20.02.2020 ROOF Roof OFFICE 21.-24.04.2020:
All-round talent: Roof construction materials / roofing / Interior design / light / IFH / Intherm, Nuremberg
A P RI L CD: 20.02.2020 21.-26.04.2020: Salone
From weather protection insulation / photovoltaics / flat roof switches / smart
PD: 25.03.2020 Internazionale del Mobile /
via energy production to systems / green roofs buildings / office Eurocucina, Milano (IT)
urban gardening furniture / floors /
News acoustics
Current products and projects
(e.g. trade fair gleaning digitalBAU,
DACH+HOLZ)
0 5/20 AD: 19.03.2020 BATHROOM Bathroom BATHROOM I
M AY CD: 19.03.2020 Robust surfaces, intuitive Fittings / bath furniture / bathtubs and Fittings / bath
handling and pleasing showers / sinks / sanitation furniture / bathtubs
PD: 24.04.2020
design: the perfect balan- and showers / sinks /
ce of functionality and Floors sanitation
aesthetics Wood / laminate floors / parquet
flooring / carpeting / ceramics / natural
stone / linoleum / industrial flooring /
laying methods / sub construction
0 6/20 AD: 20.04.2020 WINDOWS Windows FACADE
JU N E Optimal use of daylight Windows / functional glass / shutters / Glass / metal /
CD: 20.04.2020
while maintaining blinds / solar protection / window concrete / natural
PD: 27.05.2020 energetic requirements: technologie / locking systems stone / ceramics /
From filigrane frames and bricks / plaster
innovative shade systems Facade and roof systems / paints and
to insulating glazing Glass / metal / concrete / natural stone / coatings
ceramics / bricks / plaster systems /
facade coating / roofing tiles / flat roof
systems / roofing materials / insulation
*Set topics. **Closing dates and latest submission dates for content of Portfolio-Advertorials can be found on page 13.
Please note that issues may change or be subject to postponement as developments occur. If your ad placement is related to the theme of specific issue, please let
us know. AD = advertising closing date, CD = copy closing date, PD = publication date.
17EDITOR IAL SCHEDULE
ISS U E / D UE DAT E S F E AT U RE PROD UCT SOLUTIONS PORTFOLIO TR AD E FAIR S
M A I N TOP I C * ADVERTOR IALS* *
0 7/20 AD: 27.04.2020 Facade ARCHITECTS
JU LY Glass / metal / concrete / natural stone / BEST PRODUCTS II
CD: 12.05.2020
ceramics / bricks / plaster systems / Architect brands /
PD: 26.06.2020 paints and coatings product highlights /
BAUMEISTER new developments and
CURATED Interior and design current solutions
Furniture / light / ceilings / walls / floors /
interior design / hotel / office /
construction and public buildingsn
0 8/20 AD: 23.06.2020 LIGHT Light HOTEL
AU G U ST Essential for the Interiors, exteriors, lighting for living Bathroom / light /
CD: 23.06.2020
atmosphere in the work areas / light management furniture / floors /
PD: 24.07.2020 place: How can it promote panelling / switches /
a healthy surrounding Bathroom smart buildings /
and help concentration? Fittings / bath furniture / bathtubs and doors and windows /
showers / sinks / sanitation safety plans
0 9/20 AD: 23.07.2020 Facade DIGITAL 16.-19.09.2020:
Glass / metal / concrete / natural stone / CONSTRUCTION GaLaBau, Nuremberg
S EP T EM B ER CD: 23.07.2020
21.-25.09.2020:
ceramics / bricks / plaster systems / Construction
PD: 25.08.2020 CERSAIE, Bologna (IT)
paints and coatings processes and 23.-26.09.2020:
ZUKUNFT projects / design / Marmomac, Verona (IT)
BAUEN Masonry and wall-building materials planning / 24.-25.06.2020:
Bricks / concrete / natural stone / administration / FeuerTrutz, Essen
ceramics / sand-lime brick / steel / wood / current software
stone / insulation / inner walls / modular solutions
construction
181 0/20 AD: 24.08.2020 OFFICE Interior and design 05.-07.10.2020:
Single or open-plan Furniture / light / ceilings / walls / floors / EXPO REAL, Munich
OCTO B ER CD: 24.08.2020 20.-23.10.2020:
office? What role does the interior design / hotel / office /
PD: 25.09.2020 glasstec, Düsseldorf
interior design play when construction and public buildings 27.-31.10.2020:
creating an inspiring ORGATEC, Cologne
atmosphere? Switches / automation in buildings
Smart buildings / switches and operating
systems
1 1/20 AD: 22.09.2020 DOORS AND GATES Doors and gates FOCUS ON BUILDINGS 11.-12.11.2020:
Growing need for safety: Entrances / access control / functional References and architect@work, Berlin
NOV EM B ER CD: 22.09.2020 19.-21.11.2020:
how do manufacturers doors / locking systems / fire protection product solutions in
PD: 26.10.2020 GET Nord, Hamburg
react without sacrificing and on the property
aesthetical demands? Fire protection & safety (eg. hotel construction,
Fire protection systems / Fire protection public facilities, office
doors and gates / Building surveillance buildings)
systems / Access control systems /
Door and window security / locking
systems and locks
1 2/20 AD: 26.10.2020 Interior construction BATHROOM II 02.-03.12.2020:
Indoor climate / heating / ventilation / Fittings / bath architect@work, Stuttgart
D EC EM B ER CD: 26.10.2020
walls / ceilings / acoustics furniture / bathtubs
PD: 27.11.2020
and showers / sinks /
BAUMEISTER- News sanitation
INNEN Current products and projects
(e.g. trade fair gleaning Marmomac,
CERSAIE)
0 1/21 AD: 20.11.2020 FACADE Trade Fair Edition – BAU 2021 BEST OF BAU 2021 11.-16.01.2021:
Facade insulation can Highlights from the BAU, Munich
JAN UARY CD: 20.11.2020 BAU 2021 18.-24.01.2021:
lead to enormous wall world’s leading trade
PD: 28.12.2020 Trade fair novelties e.g. Masonry and imm cologne / LivingKitchen,
thickness: How can new fair for architecture, Cologne
wall-building materials / insulation / roof /
materials prevent this? materials and Januar 2021:
facade / windows / doors / gates / switches
construction systems Domotex, Hannover
/ building automation / bathroom / floors
*Set topics. **Closing dates and latest submission dates for content of Portfolio-Advertorials can be found on page 13.
Please note that issues may change or be subject to postponement as developments occur. If your ad placement is related to the theme of specific issue, please let
us know. AD = advertising closing date, CD = copy closing date, PD = publication date.
19T ECH N ICAL SPECIFICATIONS – PR INT
T E C H N I CA L SPECI F I CATIONS – PRINT
M I SCELLANEOUS Please place your order via email or fax ( +49 (0)89 43 61 161) and include a copy of the motif complete
with colour details, the software format (incl. version no.) and a hard copy of the advertisement. Please also
state whether the file will be supplied on CD, DVD, as an email attachment (no larger than 5 MB) or uploaded
to our FTP site (transfer.callwey.de; our user ID and password can be obtained on request). Virus-infected
files will be deleted. Please convert spot colours (such as HKS, Pantone) as well as RGB and indexed colours
into CMYK (Euroscale) process colours. Images in the ad copy should be positioned 1:1 as far as possible
and supplied at a resolution of 300 dpi (1200 dpi in the case of line art).
I M AGE FORMAT S EPS, Tiff, JPEG, PDF (please do not integrate JPEGs into PostScript).
When submitting compressed files, use self-extracting compression software.
DATA FORMAT S PDF/X-3 | InDesign CC in current version or as .idml-transferformat
(Please send the file package including all image materials incl. logos and fonts!)
A DDI TI ONAL T ERMS AN D The Publisher will not be liable for any error in a published advertisement supplied in an open format. A
CO N DI T IONS OF BUSINES S colour proof must be provided simultaneously with colour advertisements supplied by digital means; non-
compliance excludes the right to claim for compensation on the grounds of colour deviations in the printed
advertisement. A colour proof can be produced with costs by the publisher on request. Should supplied data
not fulfil the above criteria, services having to be furnished on our part in this connection are charged for at
cost; this also applies to resetting or composing an advertisement at the customer‘s instruction.
Colour profile: Fogra ISO coated V2
A DDI TI ONAL COST S Digital proof up to A4 in size: € 45.00 | Digital proof up to A3 in size: € 55.00
Hourly rate for DTP and design work: € 65.00
CO N TACT Evelyn Stranegger, Phone: +49 (0)89 / 43 60 05-123, Fax: +49 (0)89 / 43 61 161,
A D M A NAG EMENT e.stranegger@georg-media.de
Anke Weithäuser-Wenzel, Phone: +49 (0)89 / 43 60 05-122, Fax: +49 (0)89 / 43 61 161,
a.weithaeuser-wenzel@georg-media.de
20J O B ADVERT PR INT
JO B ADV ERT PR IN T
Let us help you find the perfect candidate! Use the renowned architecture magazine to reach out to qualified staff.
FO RM ATS b/w in € 4c in €
Type Area WxH in mm
1/1 PAG E (204 x 274) 3,900.00 4,680.00
1/2 PAG E (100 x 274) 1,930.00 2,315.00
1/4 PAG E (100 x 135) 965.00 1,160.00
1/8 PAG E (100 x 65) 475.00 570.00
DU E DAT ES
For advertising and copy closing dates see pages 16 to 19.
T ERMS A N D C ON D IT I O N S
Agency commissions can be deduced from all prices.
One correction run free, additional runs € 50 ea.
Cipher fee (incl. postal charges) € 10.00.
JO B ADV E RT O NL I NE
C ONTACT Information and products concerning the job matching
Evelyn Stranegger and Anke Weithäuser-Wenzel portal NEW MONDAY can be found on pages 22/23. Book
Job market BAUMEISTER here directly: www.new-monday.de
Fon: +49 89 / 43 60 05-123
e.stranegger@georg-media.de If you book a print and online job advertisement via
a.weithaeuser-wenzel@georg-media.de stellenanzeigen@callwey.de at the same time, you will
receive a 20 % discount on your print job advertisement.
21JO B AD V ERT ON LI N E
THE JOB BOARD FOR BUI LDING CULTURE
NEW MONDAY is the new platform for architects, engineers and open space planners.
Its ”intelligent job board” establishes contact between employers and the best-suited applicants. The combined expertise
of BAUMEISTER and GARTEN+LANDSCHAFT is now at your disposal as a unique business network.
Bringing together what belongs together:
YOUR JOB ADVERT
Quality over quantity: publish your advert in four easy steps and specifically
reach out for suitable experts.
TA L E N T M ATC H I N G
Our matching technology compares candidate profiles with your advert
and suggests suitable talents – fast and easy.
Simply get in touch with the best-suiting candidate!
CONTACT
YOU R IMAGE GAI N Isa Fahrenholz
Simply register your company profile and present relevant advantages of Project manager
working with your company to potential candidates. Suitable candidates will
also be able to find your company using our matching technology. Fon: +49 89 / 43 60 05-154
O U R N E T W O R K – YO U R A D VA N TA G E Mail: i.fahrenholz@georg-media.de
Direct access to a specialized target group: we use all communication channels
of our media brands BAUMEISTER and GARTEN+LANDSCHAFT and frequently
promote NEW MONDAY in our magazines as well as on our homepages,
instagram, facebook and via our newsletter.
22JO B AD VERT ON LIN E
OUR PRODUCTS:
Advert Basic: 7 8 0 € Advert Basic Trainee: 50 €
• duration 30 days • duration 30 days
• extensive job describtion • extensive job describtion
• incl. Company profile • incl. Company profile
• advert distribution via JobAlert • advert distribution via JobAlert
• 70 % discount on contacting candidates* • 70 % discount on contacting candidates*
• using your account for candidate management • using your account for candidate management
Advert Basic 3-Pack: 1 .850 € Advert Basic 5-Pack: 2.92 5 €
• credit for 3 adverts • credit for 5 adverts
• credit balance indefinitely valid • credit balance indefinitely valid
• ea. advert runs for 30 days • ea. advert runs for 30 days
• 70 % discount on contact contingents* • 70 % discount on contact contingents*
• on top: your adverts will run on • on top: your adverts will run on www.baumeister.de for one week
www.baumeister.de for one week • on top: flat rate for internship adverts
• on top: flat rate for internship adverts Save 25 % with the job contingents
Save 20 % with the job contingents!
Duration Extension: 4 6 0 € Top -J ob -Upg rad e: 195 € J ob- R efr es h: 12 5 €
• another 30 days duration • your advert on the start page, rated ’Top Job‘ • weekly update of your advert during its
• submission date of your advert will be reset • Highlighted on result page duration
• your advert again appears on the top of the • duration: 30 days • advert appears on top of result page
list • on top: your adverts will run on • duration: 30 days
www.baumeister.de for one week
BAUMEISTER-Subscribers receive a discount on job advertisements. Please contact us!
All prices and package services are subject to change. We reserve the right to implement modifications due to changes of the website.
*Just get in touch with your preferred candidate! More information on contact contingents can be found on www.new-monday.de/produkte.
23O NL I NE ADV E RTISEMENT
ONL INE A DV ERT IS EME N T
CO RE TARG ET G ROUP Architects, specialist planners, interior designers
D I SPLAY AD – FORMS OF ADV ERT IS ING F IXED P R ICE */MO N T H F O R MAT ( W x H ) P L AC E ME N T /R OTAT I O N
Billboard € 1,950.00 1.180 x 250 px Run of Site (RoS) on all editorial sites
Leaderboard € 900.00 728 x 90 px Run of Site (RoS) on all editorial sites
Medium Rectangle € 700.00 300 x 250 px Run of Site (RoS) on all editorial sites
DE L I V E RY O F D ISP L AY A D S
At least 5 working days before start of campaign. Send to e.stranegger@georg-media.de.
For data formats and online specifications, please see on www.baumeister.de/media
*Plus the valid VAT rate
24O NL I NE ADV E RTISEMENT
S PECI AL A D S
CRE ATI VE F IXED P R IC E* / M ONT H F O R MAT F O R MAT PLACEMENT / ROTATION – DESKTOP AND MOBILE
D E SK TO P MO B I L E
Roll Over Parallax € 4,250.00 1,180 x 708 600 x 450 Run of Site (RoS) on all editorial sites
Floor Ad € 3,100.00 1,180 x 200 320 x 50 Run of Site (RoS) on all editorial sites
DELIVERY OF SPECIAL ADS At least 5 working days before campaign starts to e.stranegger@georg-media.de.
For data formats and online specifications please see on www.baumeister.de/media
Roll Over Parallax F loor Ad
Form: Stretches under the text, Form: Cross-page footer.
creates a spatial depth effect. Placement: Fixed at the bottom of the browser window.
Placement: In the middle, within the Impact: Intensive target group approach through
editorial environment. prominent integration of the creative on website
Impact: The creative is
activated during scrolling.
It is perceived as an
integral part of the
editorial content and
adapts to the user‘s
reading flow.
*Plus the valid VAT rate 25O NL I NE ADV E RTISEMENT
ADVERTOR IA L – N AT IVE ADVE RT I SI N G
The Communication Media for b2b products and services requiring explanation.
Integration: b2b users search on trade media websites for industry information, products and services that make them more
successful in their profession. This is what our trade media brand BAUMEISTER stands for. With an online advertorial you are
able to place your communication solution into our professional environment of specialised knowledge and information.
The advertorial is integrated directly into the editorial environment and marked as „AD“.
Impact: This form of advertising does not disturb the reading flow and adapts the information needs of our users.
Make use of the environment of our high-quality content for your communication.
A DVERTORIAL PACK AG E F IXED P RIC E* / M ONT H F O R MAT T R A F F I C - MA N AG E ME N T **: C O N T E NT-TEA SER ,
W H I C H L I N K TO T H E A DVE RTO R I A L
Online Advertorial € 2,450.00 Editorial article plus content Website: Integration in the topic preview and in the
teaser on the website and in editorial environment (upper website area) on the start
our newsletter page as well as directly on the content pages.
(designated as advertising)** Email: In the editorial newsletter, 3 x send outs
ADVERTORIAL Advertorial material at least 10 working days before the start of campaign to e.stranegger@georg-media.de
DATA SUBMISSION For data formats and online specifications please see on www.baumeister.de/media
CO RRE CT ION RUN 1 correction run included
PAGE IMPRESSIONS Upon request
DISCOUNTS On page 11 section discounts – frequency discount
PAYMENT TERMS On page 30
*Plus the valid VAT rate | ** Further information on page 27.
26O NL I NE ADV E RTISEMENT
M ECHAN IC A DV E RTOR I AL
Content teaser are directly integrated into the editorial environment and linked to your advertorial
YOUR ADVERTORIAL SITE CONTENT-TEASER TO YOUR ADVERTORIAL
Start page Topic overview and article pages Newsletter
Integration in the
topic preview
Integrated into
editorial environment
3 x newsletter
send outs
Integration in the
editorial environment
27EMAIL MAR KETING
EMAIL CA M PA IGN
Make use of our database to address our target groups directly. With dedicated emails
your are able to send your communication directly to the email box of our specialized
subscriber groups.
CHA N N ELS S UB S C RIB ER S * F IXE D R AT E P E R T R A N SMI SSI O N **
Architecture 3,027 € 1,950.00
Architecture, landscape & 5,122 € 2,850.00
urban planning
Our editorial team will require the following material from you:
- Editorial headline and editorial text (maximum 350 characters, including spaces and
image sources)
- Editorial image (600 x 350 px)
- 3 – 5 written articles (maximum 235 characters, including spaces)
- 3 – 5 images (290 x 200 px) and image sources
- Text for subject line of email campaign (maximum 40 characters including spaces)
- Target URLs
Material delivery at least 10 days before your campaign starts.
Further information on specifications can be obtained from our data sheet upon order confirmation.
* International + DE Database: 01/09/2019 | **Plus the valid VAT rate
28EMAIL MAR KETING
NEWSL E T T E R
CO RE TARG ET G ROUP Architects, interior designers, designers
SU B S CRIBERS WORLDW IDE* * 3,027
PU BLI CAT ION FREQUENCY Monthly
A DVERT ISING MAT ERIAL S At least 5 working days before mailing to e.stranegger@georg-media.de
DATA FORMAT S On www.baumeister.de/media
D I SCO UNT S On page 11 under section discounts
PAYM E NT T ERMS On page 30
A DVERT ISING OPT IONS F ORM AT (WxH ) F I X E D R AT E P E R T R A N SMI SSI O N *
1 Text / logo link Image max. 290 x 200 px, € 300.00
1
Text max. 200 characters +
35 characters in the heading
(including spaces)
2 Fullwidth banner 600 x 120 px € 210.00
CHA N N ELS S UB S C RIB ER S * * T E X T /LO G O L I N K *
2
Architecture, landscape & 5,122 € 460.00
urban planning
Placement is determined according to the order of order receipt.
*Plus the valid VAT rate, fixed rate per transmission
** International + DE Database: 01/09/2019 29PUBLISH ER INF OR MATION
M E DI A HOUSE Georg GmbH & Co. KG J O U R N A L F O R MAT 225 mm wide x 297 mm high
VI S I TO R S‘ ADDRESS Streitfeldstraße 35, D-81673 Munich, PRINTING AND Offset printing, PUR-adhesive binding,
GERMANY B I N D I N G P R O C E SS 80-line screens, Hand scribbles can be
PO STA L ADDRESS PO Box 80 04 09, D-81604 Munich, data processed at extra charge
GERMANY
P U RC H A SE P R I C E ( I N C LU D I N G SH I P P I N G C HA RG E)
WEBSITE www.baumeister.de
A N N UA L Germany 182.00 € (incl. VAT)
PHO N E +49 (0) 89 / 43 60 05-0
SU B SC R I P T I O N foreign countries 192.00 € (incl. VAT)
FA X +49 (0) 89 / 43 61 161
SI N G L E C O PY 16.00 € (incl. VAT)
EMAIL anzeigen@baumeister.de
PRICE
A DVERT ISING Andreas Schneider
D I RE CTOR +49 (0) 89 / 43 60 05-197 PAY ME N T T E R MS Net 10 days from invoice date
a.schneider@georg-media.de VAT ID no. DE326948482
E DI TO R IAL Sabine Schneider BA N K D E TA I L S Münchner Bank
CO N TACT +49 (0) 89 / 43 60 05-146 IBAN DE48 7019 0000 0002 7417 68
s.schneider@georg-media.de BIC (SWIFT) GENODEF1M01
HI STO RY 117th year of publication
T E R MS A N D Please consult online under
M EM B ERSH IPS Media database of German specialist CONDITIONS www.baumeister.de/media
press
PU B LI S HER Georg GmbH & Co. KG
PU B LI CAT ION Publication schedule: Monthly
Date of publication:
See schedule for dates and themes
Advertising deadlines:
See schedule for dates and themes
30GEO RG PR OF E S S ION AL JO U R N AL S – O U R TARG E T AU DI E NCE
GARTEN + TOPOS
LANDSCHAFT The international
BAUMEISTER Magazine for review of landscape
The architectural landscape architecture architecture and
magazine and urban planning urban design
Monthly publication Monthly publication Quarterly publication
www.baumeister.de www.gartenlandschaft.de www.toposmagazine.com
RESTAURO
Magazine for the STEIN
Preservation of Mineral materials
Cultural Heritage for architecture
Published eight and crafts
times a year Monthly publication
www.restauro.de www.stein-magazin.de
WW W. GE O RG -ME DI A.DEGEO RG G MBH & C O. K G – YO U R C O N TACT S
A DV E RTI SI N G D I RE CTO R A DVE RT I SI N G SAL E S MA NAGER AD M ANAGEM ENT AD M ANAGEM ENT
Andreas Schneider Anita Simac Evelyn Stranegger Anke Weithäuser-Wenzel
Streitfeldstr. 35 Streitfeldstr. 35 Streitfeldstr. 35 Streitfeldstr. 35
81673 Munich, Germany 81673 Munich, Germany 81673 München 81673 München
Fon +49 (0)89 / 43 60 05-197 Fon +49 (0)89 / 43 60 05-198 Fon +49 (0)89 / 43 60 05-123 Fon +49 (0)89 / 43 60 05-122
a.schneider@georg-media.de a.simac@georg-media.de Fax +49 (0)89 / 43 61 161 Fax +49 (0)89 / 43 61 161
e.stranegger@georg-media.de a.weithaeuser-wenzel@
georg-media.de
S A L E S R E G IO N N O RT H : G ERMAN Y ( N I EL SE N RE G I O N S 1, 2, 5 , 6, 7) SALES R EGION SOUTH : GER M ANY (NIELSEN R EGIONS 3, 4 B) /
B re m e n , H a mb urg, Lo wer Sa xony , S chles wig-Holstein, Nort h Rhine-West p hali a, AUSTR IA, SW ITZER LAND
B e rli n , B ra nd enb urg, Meckl enburg-West Pomerania, S axony -Anhalt , S axony,
B ade n-Wue r t te mb e rg, B avar i a
T h u ri n g i a
Verlagsbüro Siegfried Pachinger GmbH MMS Marrenbach Medien-Service
Sven Pachinger Bruno Marrenbach
33615 Bielefeld, Germany | Wertherstr. 17 85622 Feldkirchen Kr. München, Germany | Tucherpark 6
Fon +49 (0)521 / 97 79 98-0 | Fax +49 (0)521 / 97 79 98-90 Fon +49 (0)89 / 43 08 85 55 | Fax +49 (0)89 / 43 08 85 56
info@verlagsbuero-pachinger.de info@mms-marrenbach.de
S A L E S R E G IO N C E N T RA L : G E RMAN Y ( N I EL SE N RE G I O N 3A )
H e sse, Rh i nel a nd - Pa l a tine, Saarland
Verlagsbüro Weipert
Helmut Weipert jun.
61462 Königstein, Germany | Kronthaler Str. 11a
Fon +49 (0)6173 / 32 50 970 | Fax +49 (0)6173 / 32 59 140
Mobile +49 (0)171 / 80 22 448
helmutjun@weipert-net.deYou can also read
