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RATE CARD 2021
Leading Architecture & Design is South Africa’s
leading showcase of the country’s most
exciting and innovative architectural and design
projects. This bimonthly magazine speaks
directly to South Africa’s architects, interior
designers, engineers, construction companies
and property developers. It also offers readers
a showcase of the latest innovations, products
and developments in the field of architecture
and its related industries. The print edition of
Leading Architecture & Design is complemented
by a vibrant website, fortnightly newsletter and
social media platforms.
LAD
LAD
Cape Town Head Office: New Media House, 19 Bree Street, Cape Town, 8001 • Tel: +27 (0)21 417 1111 • Fax: 086 249 0111
Johannesburg Office: Ground Floor, Media Park, 69 Kingsway Avenue, Auckland Park, 2092 • Tel: +27 (0)11 877 6111 • Fax: +27 (0)11 713 9024
New Media (PTY) Ltd (“New Media”) will check material provided for publication by clients or their agents, but will not be liable for any losses or expenses suffered by
any person as a result of errors contained in such material. The client accepts that New Media acts on behalf of the client when publishing such material and indemnifies
New Media against any loss or expense New Media may suffer or incur should any such material be provided by the client. New Media reserves the right to reject
advertising at its sole discretion
RATE CARD 2021
PRINT
ADVERTISING RATES & SPECIFICATIONS
(All advertising rates are net and exclusive of VAT)
LAD
AD SIZE (MM) RATE
1 INSERTION 3 INSERTIONS 6 INSERTIONS
DPS Trim: 420(w) x 297(h) R29 000 R28 000 R26 500
Type: 400(w) x 277(h)
Bleed: 3mm all around
Full Page Trim: 210(w) x 297(h) R16 000 R15 500 R14 500
Type: 190(w) x 277(h)
Bleed: 3mm all around
1/2 Page (Horizontal) Trim: 174(w) x 130(h) R12 500 R12 000 R11 500
1/2 Page (Vertical) Trim: 85(w) x 258(h)
1/3 Page (Horizontal) Trim: 174(w) x 86(h) R9 800 R9 000 R8 700
1/3 Page (Vertical) Trim: 62(w) x 258(h)
1/4 Page (Horizontal) Trim: 174(w) x 65(h) R6 700 R6 300 R6 000
1/4 Page (Vertical) Trim: 49(w) x 258(h)
SPECIAL POSITIONS ADDITIONAL MARKETING TOOLS
Inside Front Cover +25% Opposite Contents Page +15% Inserts, belly bands, gatefolds,
Outside Back Cover +25% Opposite Editor’s Page +15% bookmarks – rates on request
Inside Back Cover +20% Guaranteed Positions +15%
MAURITZFONTEIN
>> B LU EPRINT THE BRIEF BY EDITOR GRAH AM WOOD
The story of a Karoo garden >> O N SITE OUTDO O R
ED'S NOTE MAURITZFONTEIN:
TECHNICRETE PAVERS AND KERBS ADD FLARE
Longkloof catalyst
EDITOR’S
THE STORY OF A
>
With the massive disruptions to architecture and construction
projects this year, and the speculation about how the COVID-19 KAROO GARDEN BOOK TO NEW OLIFANTSFONTEIN FIRE STATION
SHELF
Paul Duncan & Arthur
Mennigke
pandemic would radically alter the way we design houses, At historic Mauritzfontein, a renowned thoroughbred stud
32 on Kloof by dhk is a hybrid of heritage and contemporary architecture. buildings and cities, it sometimes seemed as if architecture as farm near Kimberley in South Africa, there’s an astonishing nine-hectare garden The new multimillion-rand appearance, and our sound technical assistance.” to domestic driveways,
we know it would be a thing of the past. But when I met that emerged against all odds from the hot, red dust of the surrounding Nama Karoo veld about Olifantsfontein Fire Station, Fig 3 kerbs added the Between February and March municipal parking areas,
PHOTOGRAPHY DAVE SOUTHWOOD architect Georg van Gass of GASS Architecture Studio to walk half a century ago. This book is the story of that garden’s evolution – much of it the work of which commenced finishing touch.” 2020, Technicrete supplied pedestrian pavements,
around the newly launched Jewel City Precinct in Joburg’s horticulturist and landscape designer Arthur Mennigke, who inherited a garden pioneered by construction in late 2019, has Pmash Project 4 400m2 of grey 80mm DZZ, pathways and commercial
eastern CBD, he pointed out to me that many of the timeless Joane Pim in the 1950s. She had been invited by the farm’s owner to green the veld around his a most impressive forecourt Management’s site agent, 1 807m2 of grey 60mm DZZ, developments, petrol station
basics of good design have not been undermined by the homestead. In this environment, faced with rock and a smattering of desiccated vegetation, hot paved by Technicrete Double Zikhona Lukani, comments, and 1 000mm of Fig 3 kerbs to forecourts, industrial and
To increase the pandemic. If anything, they’ve been reinforced. When he and summers and bitterly cold winters, gardeners – then as now – are forced to rethink everything Zig Zag (DZZ) pavers and Fig “We wanted a manufacturer the Olifantsfontein Fire Station factory roads, suburban
building height, a his team conceptualised Jewel City, they prioritised they know to ensure success. Ranged across two koppies, there’s a succulent garden filled with 3 kerbs. The fire station, and supplier of pavers for this project. “Being nearby, and streets, heavy-duty loading
two-storey orthogonal
addition was added pedestrianised streets, open-air sidewalks, urban greening indigenous horticultural specimens, and a woodland garden filled with native tree species. In the which is being built by the project who would offer a having a manufacturing plant bays, platforms and industrial
above the heritage and ample piazzas. Post-pandemic, these are central grass meadows, endemic plants not seen in the surrounding veld for generations are coming City of Erkurhuleni, will reliable delivery of the pavers, that always meets orders, is areas used by forklifts and
masonry building, ingredients for the kind of architecture and urban design we back to life, coaxed by Arthur and a team of gardeners in tune with nature, ecology and this replace the old fire station and who has solid experience in what enabled us to meet the other yellow metal equipment.
providing a clear
distinction between need to create safe, healthy environments. The pandemic has spectacular location. There are green lawns and scattered copses, eye-catchers and vistas, and that was built in the 1940s. assisting in the choice of paver deadlines required by Pmash Technicrete is a certificated
old and new. sharpened our focus on a number of other priorities, including a vegetable garden producing abundant supplies of fruit, vegetables and herbs for the kitchen. Fire station forecourts need for this distinctive application. Project Management,” says van member of the Concrete
sustainability and energy efficiency, and reinforced the Mauritzfontein, the story of a Karoo garden will appeal to those with an interest in gardens and durable paving due to the The pavers we required needed der Berg. Manufacturers Association
urgency of creating quality housing – the social, horticulture as much as it will appeal to those with an interest in the evolution of a green oasis heavy load of fire engine and to be able to withstand the Technicrete’s DZZ pavers and has been involved in a
environmental and economic imperatives we knew were close to where the history of industrialised South Africa began. emergency vehicle traffic. The harsh and frequent traffic load are available in a variety of variety of local government
important all along, but were slow to implement. This issue of new Olifantsfontein Fire that a fire station has. We colour tones and sizes. Apart infrastructure projects,
ANNUAL
the magazine shows inspirational architecture filled with ideas SUBSCRIPTION: Station will have housing and found these elements with from fire station forecourts, as well as private and
that will remain relevant well into the future. Subscribe to Leading R300.00 forecourt space for five fire Technicrete, who always met they are ideally suited, due to commercial developments.
Architecture & Design for 6 issues trucks, three ambulances and delivery scheduling and offered their durability and longevity, www.technicrete.co.za
> (SA postage only,
Graham a helipad, making the choice
Email: Felicity.Garbers@newmedia.co.za Tel: +27 (0)78 758 6227 including VAT).
of paver for the station an
Full Page
important factor.
Technicrete sales consultant
Luan van der Berg says, “Our
DZZ pavers are particularly
210(w) x 297(h)
suitable for forecourts and
industrial areas that will have
regular usage by heavy-load
vehicles travelling upon them,
such as the Olifantsfontein
Fire Station and their large
heavy-laden fire trucks. It is
an economical paver, but still
32
on Kloof, a of the United Kingdom’s Imperial precinct, and have since been to establish additional premium gives the project an
1/2 Page Horizontal
heritage building Tobacco Company and the recognised by the Western Cape as rentable space by adding two impressive forecourt
situated along United States’ American Tobacco heritage buildings to be protected floors to the existing building,
popular Kloof Street in Cape Town, Company, was founded in 1904. and preserved. Developed by maximising the floorplates and
has undergone a metamorphosis. Shortly thereafter, the company Growthpoint Properties and reinventing the windowless
174(w) x 130(h)
Originally constructed in 1922 began to acquire portions of what designed by dhk, the primarily basement. Ultimately, the client’s
1/3 Page Horizontal
by prominent architecture firm had been the Nooitgedacht farm landlocked site flanked by Kloof vision was for 32 on Kloof to serve
Parker & Forsyth for the United on the doorstep of the historic Street is undergoing development as the attractive ‘front face’ of
Tobacco Companies Limited Company’s Gardens, to establish and represents a R550m investment the Longkloof precinct, concealed
(UTC), the building once housed premises for manufacturing in the city. Once complete, the from Kloof Street.
174(w) x 86(h)
the company’s administration cigarettes and tobacco products. revitalised precinct, now named dhk’s response was to respect
department. Transformed by Several buildings were erected in ‘Longkloof’, will invigorate the area, the building’s heritage and
multidisciplinary design studio phases between 1900 and 1922, providing new commercial and intentionally contrast its existing
dhk Architects, 32 on Kloof’s rich forming the UTC campus, which retail spaces, a 150-key Canopy by order and rhythm with a new
history has been respected via comprised a warehouse, factory Hilton hotel, and secure pedestrian contemporary addition. This
a contemporary aesthetic that and staff facilities. routes linking Kloof Street to Cape concept allows for an honest
references, rather than replicates, The collection of historic Town’s CBD. dialogue between heritage and
its existing heritage. red-and-white masonry buildings The client brief for Longkloof’s contemporary elements, forming
UTC, a South African subsidiary still occupy the 112-year-old catalyst project, 32 on Kloof, was a hybrid of architecture that
d4-A5-Ad-2020-pths.indd 1 31 Jan 2020 10:57:31
14 LEADINGARCHITECTURE & DESIGN OCTOBER/NOVEMBER 2020 6 LEADINGARCHITECTURE & DESIGN OCTOBER/NOVEMBER 2020 34 LEADINGARCHITECTURE & DESIGN OCTOBER/NOVEMBER 2020
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1/4 Page Horizontal
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For advice or guidance on the trend towards warm colours finish. The well-balanced
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174(w) x 65(h)
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50 LEADINGARCHITECTURE & DESIGN OCTOBER/NOVEMBER 2020 WWW.LEADINGARCHITECTURE.CO.ZA OCTOBER/NOVEMBER 2020 9 40 LEADINGARCHITECTURE & DESIGN OCTOBER/NOVEMBER 2020 56 LEADINGARCHITECTURE & DESIGN OCTOBER/NOVEMBER 2020
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MATERIAL REQUIREMENTS
All adverts to be supplied in CMYK PDFx1a format Adstream JHB: Lorna or Dion (NOTE: There is a fee charged for
with crop marks. All images must be supplied at +27 (0)10 594 5147 sending ads via Adsend or Adstream)
300dpi, images and fonts must be embedded. print@mediahost.co.za
We will not be held responsible for colour Mediasend : Office Support
accuracy should a rainbow proof/iris not be +27 (0)11 712 5700 BOOKING CANCELLATIONS
supplied. Material should preferably be sent via After Hours Support: +27 (0)82 333 9998 Cancellations after the booking deadline
Adstream or Mediasend. support@mediasend.co.za are subject to a 50% cancellation fee.
SOURCE BOOK 2021
LAD
AD SIZE (MM) RATE
DPS Trim: 336mm(w) x 238mm(h) R29 000
Type: 316mm(w) x 218mm(h)
Bleed (5mm): 346mm(w) x 248mm(h)
Full Page Trim: 168mm(w) x 238mm(h) R16 500 Full Page
Type: 148mm(w) x 218mm(h) 168 (w) x 238(h)
Bleed (5mm): 178mm(w) x 248mm(h)
Half Page Trim: 143mm(w) x 105mm(h) R13 000
(horizontal) Type: 138mm(w) x 100mm(h)
Bleed (5mm): 153mm(w) x 115mm(h)
SPECIAL POSITIONS: Rates on request
WEBSITE WWW.LEADINGARCHITECTURE.CO.ZA
AD SIZE (pixels) RATE
Top Banner & Web Article 1 960(w) x 200(h) pixels R6 800
Block Ad & Web Article 626(w) x 626(h) pixels R4 600
1/2 Page
Horizontal
E NEWSLETTER 143 (w) x 105 (h)
AD SIZE (pixels) RATE
Top Banner 1 160(w) x 200(h) pixels R6 800 per newsletter
Middle Banner 1 160(w) x 200(h) pixels R5 500 per newsletter
PROMO MAILER E NEWSLETTER
Bottom Banner 1 160(w) x 200(h) pixels R4 600 per newsletter
Top & Bottom Banner R9 000 per newsletter
Promo mailer R11 000 per mailer
Social Media Platforms: R2 500 per post
Top Banner
1 160(w) x 200(h) pixels
• Online rates exclude VAT • Please note banners placed at 580x100 (50%)
• Resolution: 72dpi • Format: JPG/PNG/static GIF (no animated GIFs).
Top Banner
1 960(w) x 200(h) pixels
Middle Banner
1 160(w) x 200(h) pixels
Block Ad
626(w) x
626(h) pixels
LAD
Bottom Banner
1 160(w) x 200(h) pixels
FEATURES AND DEADLINES 2021
FEB/MARCH APRIL/MAY JUNE/JULY
LAD
EDITORIAL DEADLINE 19 Jan 2021 EDITORIAL DEADLINE 11 March 2021 EDITORIAL DEADLINE 13 May 2021
BOOKING DEADLINE 25 Jan 2021 BOOKING DEADLINE 17 March 2021 BOOKING DEADLINE 19 May 2021
MATERIAL DEADLINE 3 Feb 2021 MATERIAL DEADLINE 1 April 2021 MATERIAL DEADLINE 1 June 2021
• Energy management • Heating • Sustainability
• Walling & cladding • Cement and concrete • Roofing
• Lightweight steel frame building • Aluminium and glass • Sanitaryware/
• Flooring • Corporate interiors taps/mixers
• Bathrooms • Audio visual/
Home automation
• Access control
AUG/SEPT OCT/NOV DEC/JAN
EDITORIAL DEADLINE 8 JULY 2021 EDITORIAL DEADLINE 13 SEPT 2021 EDITORIAL DEADLINE 3 NOV 2021
BOOKING DEADLINE 14 JULY 2021 BOOKING DEADLINE 17 SEPT 2021 BOOKING DEADLINE 9 NOV 2021
MATERIAL DEADLINE 2 AUG 2021 MATERIAL DEADLINE 4 OCT 2021 MATERIAL DEADLINE 17 NOV 2021
• Doors and windows
• Design & technology • Outdoor
• Steel and stainless steel
• Lighting • Kitchens
• Roofing
• Bricks and paving • Bathrooms
• Landscaping
• Air conditioning • Fire safety & security
• Water management
and HVAC systems • Wood
• Quantity surveying
• Flooring • Off the Grid
and engineering
• Paint and colour
SOURCE BOOK 2021 CATEGORIES GEOGRAPHICAL DISTRIBUTION
AD BOOKING DEADLINE: • Floors and flooring GAUTENG 48%
25 JANUARY 2021 WESTERN CAPE 23%
• Glass, boards and sheets KZN 13%
AD MATERIAL DEADLINE:
3 FEBRUARY 2021 • HVAC – heating, ventilation and air EASTERN CAPE 6%
OTHER 10%
conditioning
• Adhesives, sealants and mastics • Insulation and materials
CONTACT
• Bathroom and sanitary fittings • Kitchens and kitchen fittings
• Building solutions and structural • Lighting, electrical and automation SALES
Johan van Heerden
components • Outdoor and landscaping Advertising Executive
• Ceilings and ceiling systems • Paints, coatings, admixtures and +27 (0)82 887 6627
• Cement and concrete protective treatments johan.vanheerden@newmedia.co.za
• Cladding and curtain walling • Plumbing fittings, drainage and EDITORIAL
• Doors and windows water supply Graham Wood
• Fire protection and control • Roofs and roofing Editor
+27 (0)83 547 8437
• Security and access control graham.wood@newmedia.co.za
• Tools and Accessories
Sandra Ladas
Publishing Manager
+27 (0)11 877 6272
sandra.ladas@newmedia.co.za
Angela Silver
Production Manager
+27 (0)11 877 6257
angela.silver@newmedia.co.za
Lerato Mareletse
Digital Production
+27 (0)11 713 9845
lerato.mareletse@newmedia.co.za
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