Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council

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Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
Reasons
to invest
YOUR INVESTMENT SOLUTION
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
Five reasons why you should
invest in the City of Melton

1. 2. 3. 4. 5.
People and   Connectivity   Strategic   Unrivalled      Business mix
                                                                       The City of Melton is one of the most
                                                                       vibrant and dynamic growth areas in the
workforce                   planning    opportunities

                                                                       heart of Melbourne’s west, and boasts
                                                                       Victoria’s fastest growing economy over
                                                                       the past 10 years.

                                                                       Sitting in an enviable location, featuring
                                                                       a mix of small, medium and large
                                                                       businesses, with seamless connectivity
                                                                       and unrivalled opportunity to develop
                                                                       your operations; the City of Melton holds
                                                                       the solution to your investment needs.

                                                                                           MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   1
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
63
                           154,257
    33                                                          23%
                                    Current population

                                                                                                           45
     Median Age                                                   Economic output by sector:

                           374,700
                                                                        Construction

528km                                                          5.4%
                                  2041 population projection

                     2                                                                                   Families are moving into
                                                                                                           Melton every week
        of land                                                   Economic output by sector:
                                                                            Retail

                                 No.1

                                                                                                      $4b
                                 Fastest growing municipal
                                    economy 2008-2018

                                                               5.6%
    20,000 Jobs created in the
                                                                  Economic output by sector:
                                                                    Education and training

                                                                                                   The City of Melton’s Gross Regional
                                                                                                                                          Our innovative approach to handling major planning
                                                                                                                                          applications means its takes Melton City Council an
                                                                                                                                          average of just 63 days to consider an application.
            Toolern precinct                                                                            Product is $4.013 billion
                                                                                                                                          In contrast, the average turnaround time for similar

                                                               5.7%
                                                                  Economic output by sector:
                                                               Transport, postal and warehousing
                                                                                                                                          growth area councils is 106 days.

2                                                                                                                                                              MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   3
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
1.
    People and
    workforce

4                MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   5
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
154,257                                                                   Employment
                                                                             (2016 Census)
                                                                                                   The City of Melton offers
    Current population
                                                                                   •               a unique mix of urban and
    528km            2
                                                                         Almost 65,000 people      rural lifestyles.
    of land                                                               in the City of Melton
                                                                         reported being in the
    44                                                                    workforce. Of these,
                                                                           59.4 per cent were
    babies born a week                                                     employed full time
                                                                         and 28 per cent were
    45                                                                    employed part time.
    families move in a week                                                        •

    374,700                                                                The industries in the
                                                                        City of Melton employing
    2041 population projection                                            the greatest number
                                                                              of people are:
                                                                        Construction and trade
                                                                                 Retail
                                                                         Education and training

1. People and
                                                                             Healthcare and
                                                                            social assistance
                                                                          Accommodation and
                                                                             food services

   workforce
                                                                                   •

                                                                                                   As one of Australia’s fastest growing   Workforce advantage
                                                                                                   municipalities, the City of Melton
                                                                                                   offers a unique mix of urban and        The City has a distinct workforce
                                                                                                   rural lifestyles. The residential       advantage. With more than 80 per

    Growing consumer base                                                                          population that has grown from          cent of residents travelling outside
                                                                                                   52,029 to around 154,257 in under       the municipality each day for work,
                                                                                                   20 years, and is expected to reach      it leaves a highly skilled labour force

    The City of Melton’s booming population offers                                                 374,700 residents by 2041.              searching for gainful employment
                                                                                                                                           closer to home. Thousands of
    rapidly increasing local customer bases across all                                             The City will boast a population
                                                                                                   greater than 400,000 people, equal
                                                                                                                                           talented workers of varying skill
                                                                                                                                           sets will see companies setting up
    sectors. From hospitality to manufacturing, growth                                             to the size of the nation’s capital,
                                                                                                   Canberra. All this within the context
                                                                                                                                           locally as an irresistible opportunity
                                                                                                                                           to work close to where they live.
    has opened the door for savvy business operators                                               of being in the heart of Melbourne’s
                                                                                                                                           Council maintains collaborative
                                                                                                   west; a dynamic region set to
    and investors to capitalise on increased consumer                                              accommodate more than 40 per cent       partnerships with locally based
                                                                                                   of metropolitan Melbourne’s             recruitment and training organisations
    demand, and the economic advantages which                                                      population growth over the next         – including Western BACE (Business
                                                                                                                                           Accelerator and Centre for Excellence),
    come with it.                                                                                  40 years. (Source: LeadWest)
                                                                                                                                           Job Actives, and various other
                                                                                                                                           registered training organisations –
                                                                                                                                           and will happily connect companies
                                                                                                                                           looking to build their workforce.

                                                         Go West cafe

6                                                                                                  MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION                                    7
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
Lifestyle                                                                                                            There is no question
The City of Melton: the perfect
place to live, work and play.
                                        Explore expansive parklands,                                              about it; the City of Melton
                                                                                                                    holds the solution to all
                                        breathtaking historical trails,
                                        homesteads and drystone walls;
With international award-winning        shop in the vibrant retail precincts,

                                                                                                                    your investment needs.
wineries; fantastic eateries; and       or indulge in the thriving café
world-class golf and sporting           culture. The City is also home to
facilities, the City of Melton offers   a public art trail and art gallery;
countless lifestyle options for         recreation and aquatic centres;
residents and visitors alike.           playgrounds, botanic gardens,
                                        and so much more.

                                                                                Eynesbury golf course

8                                                                                                       MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   9
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
2.
     Connectivity

10                  MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   11
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
Direct freight travel
                                                                             •
                                                                  The rail network provides
                                                                    direct freight travel
                                                                    between Melbourne
                                                                   and Adelaide, Sydney
                                                                        and Brisbane.
                                                                             •

                                                                                              Road and rail                             On track for transformational              Outer Metropolitan Ring Road
                                                                                                                                        transport infrastructure
                                                                                              The City enjoys easy access to                                                       The City of Melton is central to
                                                                                              Melbourne’s key metropolitan and          The new Western Interstate Freight         the planned route of the State
                                                                                              interstate road networks, including       Terminal (WIFT) has been earmarked         Government’s proposed Outer
                                                                                              the Tullamarine, Calder, Western,         for Truganina, and is the backbone         Melbourne Ring road (OMR).
                                                                                              Princes and Hume Freeways. The            of the State Government’s freight
                                                                                              toll-free Western Freeway connects        plan ensuring Victorian freight and        When built, the OMR will provide
                                                                                              commuters from key industrial             logistics systems meet the needs of        new major rail and road links, and
                                                                                              estates in the east and west of the       a growing population and economy.          seamlessly connect the City of

2. Connectivity
                                                                                              municipality, straight to the heart       It is anticipated the facility will have   Melton with the Princes Freeway in
                                                                                              of Melbourne’s CBD.                       the capacity to house 3.6km-long           Melbourne’s south west, all the way
                                                                                                                                        trains of double stacked containers,       to key industrial hubs and the Hume
                                                                                              The City of Melton is connected           and link in with the National Inland       Freeway in Melbourne’s north, and
                                                                                              to Victoria’s key regional business       Rail Project.                              further beyond to Sydney and the
                                                                                              centres including Geelong, Ballarat                                                  entire Australian Eastern Seaboard.
                                                                                              and Bendigo via road and rail.            Truganina is the preferred WIFT            This provides additional long-term
                                                                                                                                        location as it will have room to           certainty for businesses looking to
                                                                                              Direct access to intrastate, interstate   accommodate co-located freight             invest and grow.
                                                                                              and international markets is seamless,    and logistics activities and service
     Prime location is just one of the many reasons informed                                  thanks to proximity to the Port of        demand beyond 2050. The WIFT
                                                                                              Melbourne, and Melbourne and
     investors have opted to move their operations to the                                     Avalon international airports.
                                                                                                                                        will further strengthen the logistics
                                                                                                                                        advantages of Melbourne’s west,
     City of Melton’s newest industrial estates, Truganina                                                                              and will attract additional private
                                                                                                                                        sector investment. It is expected
     and Ravenhall.                                                                                                                     to be operational by 2025.

     Located at the east end of the City, just 20km – or
     as little as 17 minutes – from Melbourne’s CBD, these
     precincts boast enviable proximity to major logistics                                                                              On its way: The State
     infrastructure such as roads, rail, seaports and airports.
                                                                                                                                        Government has invested
     Large-scale industrial and commercial land options                                                                                 $518 million to duplicate the
     around Cobblebank and Melton are located a further
     10 minutes away, via the Western Freeway.                                                                                          rail line up to Melton. This
                                                                                                                                        means new train stations and
                                                                                                                                        station upgrades by 2020.

12                                                                                                                                      MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION                                13
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
The industrial estates are just
                                                                                                     BRISBANE
                                                                                                     SYDNEY

                                                                                                                20km – or as little as 17 minutes
                                                                                                                – from Melbourne’s CBD; these
                                               CALDER FWY
                                                               TO BENDIGO
                                                                              HUME FWY
BALLARAT

                                                                                                                precincts boast enviable proximity
                                                     City of
                                                                                                                to major logistics infrastructure
                                 WESTERN FWY
                                                                                MELBOURNE AIRPORT

                                                     Melton
       TO ADELAIDE             TO BALLARAT                                    WESTERN
                                                                                                                such as roads, rail, seaports and
                                                                                                                airports.
                                                                              RING RD
                                                                                         MELBOURNE
                                                                                         CBD
                                                   35km                20km

  The City enjoys ready access to
  Melbourne’s key metropolitan and                                               PORT OF
                                                                                 MELBOURNE
  interstate road networks, including
  the Tullamarine, Calder, Western,                           PRINCES FWY

  Princes and Hume Freeways.                                                                                    Road and rail               Ports                      Airports

                                                                                                                The City enjoys access      The Truganina industrial   The City is close to both
                                                                                                                to Melbourne’s key          estate is conveniently     Melbourne and Avalon
                                                                                                                metropolitan and            located about 18km from    international airports.
                                             AVALON AIRPORT                                                     interstate road networks.   the Port of Melbourne.

        N
              5km

                              GEELONG

  14                                                                                                                                                                   MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   15
Reasons to invest YOUR INVESTMENT SOLUTION - Melton City Council
3.
     Strategic
     planning

16               MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   17
The Toolern precinct
                                                                            will include:
                                                                                                                 A financial lender will
                                                                        A Metropolitan Activity                  appreciate the certainty of
                                                                                                                 predetermined and capped
                                                                         Centre incorporating
                                                                        retail, commercial and

                                                                                                                 Developer Contributions
                                                                               civic space
                                                                                      •
                                                                         A new railway station                   Plans in PSPs.
                                                                          on the Ballarat line
                                                                                      •
                                                                           1,500 hectares of
                                                                            residential land
                                                                          and 420 hectares of
                                                                           commercial land                       It is one thing to add land to the       Prospective business investors are
                                                                                                                 Urban Growth Boundary, but where         often courted by landowners and
                                                                                      •                          should the roads and industrial          developers who are eager to secure
                                                                                                                 estates go? How many shopping            key anchor tenants early in the
                                                                       A 131-hectare regional                    centres will there be? How many          process. A good anchor tenant in
                                                                      park incorporating formal                  schools, playgrounds and community       the right location can fast-track a
                                                                       and informal recreation                   centres? The answers to these            development, with utility services
                                                                                                                 questions are all set out in the         provided to the entire estate. Early
                                                                            opportunities

3. Strategic
                                                                                                                 Precinct Structure Plans developed       tenants to new estates are usually
                                                                                                                 in partnership between State             in a strong position to be able to
                                                                                      •                                                                   negotiate favourable terms and
                                                                                                                 Government, Melton City Council,
                                                                                                                 landholders and other key                secure prime sites.
                                                                            20,000 new jobs
                                                                                                                 stakeholders.
                                                                                      •                                                                   PSPs at work: Emerging business

   planning
                                                                                                                 Once a PSP has been approved,
                                                                                                                 landowners may then work with            precincts
                                                                                                                 Council to develop the finer grain
                                                                                                                 plans for subdivisions and local         Toolern
                                                                                                                 road networks that will allow for        The Toolern precinct in Cobblebank
                                                                                                                 development to take place.               – soon to be home to around 55,000
                                                                                                                                                          people – has a $15 billion investment
                                                                                                                 The benefits of areas                    potential. It will be the epicentre of
                                                                                                                 covered by PSPs                          future major health, higher education,
     Thriving communities are built from careful planning.                                                                                                commercial, corporate and
                                                                                                                 The greatest benefit surrounding         government development in
     Determining the most efficient and appropriate use of                                                       PSPs is they assist in minimising        Melbourne’s west.
     land is a key role of local and state governments, and for                                                  investment risk. They reduce the
                                                                                                                 potential for cost and time overruns     Toolern will include major retail,
     new areas of undeveloped land this is done through the                                                      in the planning phase of property
                                                                                                                 development, as biodiversity,
                                                                                                                                                          entertainment and dining precincts.
                                                                                                                                                          It will boast one of the City’s major
     Precinct Structure Plan (PSP) process. This is particularly                                                 cultural heritage and infrastructure     public transport hubs, with a new
                                                                                                                                                          train station under construction
                                                                                                                 provision planning are largely
     relevant to the City of Melton, with the extension of                                                       identified and resolved.                 and due to open in late 2019.

     Melbourne’s Urban Growth Boundary in 2010 adding                                                            The plans undergo a comprehensive        Mt Atkinson
                                                                                                                 community consultation process
     11,300 hectares of land rezoned for residential and                                                         prior to approval. They are advertised
                                                                                                                                                          The Mt Atkinson and Tarneit Precinct
                                                                                                                                                          Structure Plans approved by the
                                                                                                                 – and any objections are resolved –
     commercial development.                                                                                     before being approved by either
                                                                                                                                                          State Government opened up fresh
                                                                                                                                                          commercial and industrial land for
                                                                                                                 local or state governments. This
                                                                                                                                                          future development. With proximity
                                                                                                                 means development applications
                                                                                                                                                          to key logistics infrastructure, this
                                                                                                                 which align with PSPs usually do not
                                                                                                                                                          industrial precinct promises to be
                                                                                                                 require advertising before Council
                                                                                                                                                          a popular investment location
                                                                                                                 makes a decision on them, speeding
                                                                   NewCold, in the Truganina industrial estate   up the process.
                                                                                                                                                          among logistics, manufacturing
                                                                                                                                                          and transport businesses.

18                                                                                                               MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION                               19
Toolern Vale

                                                                                                                                                                 Diggers Rest

                                                                                                                                                                          Sunbury line

                                                       Harkness

                                                                                                                                                                                                                   Melton   Melbourne
                                                                                                                                        Plumpton
                                                                                                Kurunjang

 Strategic
                                                                                 Melton

 land-use map                                                                                                                                 Bonnie Brook
                                                                                                                                                                                            Hillside

                                                                               Melton South

                                                                                                   Cobblebank
     N                                                            Brookfield                                       1           Grangefields

                                                                                                                                                                   Fraser Rise
                                                                                                                                                                                                  Taylors Hill
 1       Toolern Metropolitan
         Activity Centre                                                                                                                             Aintree

                                       Ballarat line
 2
                                                                                   Weir Views
         Proposed Western
         Interstate Freight Terminal                                                                Strathtulloh                                               Deanside
                                                                                                                       Thornhill Park

         Proposed Outer                                                                                                                                                                     Caroline Springs
         Metropolitan Ring Road                                                                                                                    Rockbank
                                                                                                                                                                                              Burnside
         Rail Station                                               Exford
                                                                                                                                              Fieldstone

         Future Rail Station
                                                                                                                                                                                                       Ravenhall
         Existing Activity Centres
                                                                                                                         Mount Cottrell
         Future Activity Centres
                                                                                                                                                                                Truganina

         Existing Residential
                                                              Eynesbury
         Future urban area

         Future Employment Land                                                                                                                                                     2

         Existing Employment Land

20                                                                                                                                                                                                                                      MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   21
4.
                                                 Unrivalled
                                                opportunities

Lorenzo Cremasco, Westkon Commercial Director

22                                                          MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   23
Despite unparalleled growth                                            •                        The 2018 Auditor-General’s Office
                                                                                                     report also found the City of Melton’s        Western BACE

     over the past 10 years, the
                                                                   The City of Melton’s              GRP exceeded its population growth.
                                                                                                     GRP has only kept pace with                   The Western Business
                                                                  Gross Regional Product                                                           Accelerator and Centre for
                                                                                                     population growth in 29 of the

     full development potential
                                                                     is $4.013 billion               79 Victorian councils. A locality’s           Excellence is a state-of-the-art
                                                                                                     economic growth keeping pace                  business centre incubator in
                                                                            •
     of the City of Melton has yet
                                                                                                     with – or exceeding – its population          Cobblebank that provides work
                                                                                                     growth is a positive indicator of             spaces to support emerging
                                                                                                     economic development.                         businesses, as well as

     to be realised.                                                                                 New developments and changes
                                                                                                                                                   technological and training
                                                                                                                                                   facilities. It also houses
                                                                                                     to Melbourne’s Urban Growth                   research and development that
                                                                                                     Boundary are now unlocking previously         supports employment growth
                                                                                                     inaccessible opportunities. This will         in the City.
                                                                                                     only add to the momentum which has
                                                                                                     been building in the City of Melton           The Federal Government
                                                                                                     for the last 10 years.                        provided $14.62 million in
                                                                                                                                                   funding for the construction
                                                                                                                                                   of the 5-star Green Star facility;
                                                                                                     Affordable land availability                  a Council initiative which is
                                                                                                                                                   also supported by a handful
                                                                                                     The City of Melton’s generously
                                                                                                                                                   of other organisations. With
                                                                                                     sized parcels of available land
                                                                                                                                                   extensive growth projected in
                                                                                                     offer abundant opportunities for
                                                                                                                                                   this region, the Western BACE’s
                                                                                                     businesses to establish and grow
                                                                                                                                                   vision is that Melbourne’s west
                                                                                                     their operations, with more than
                                                                                                                                                   has the enterprise ecosystem
                                                                                                     1200 hectares of vacant greenfield
                                                                                                                                                   to rival any major Australian city.
                                                                                                     land set aside specifically for

4. Unrivalled
                                                                                                     commercial and industrial
                                                                                                     development.

                                                                                                     Compared to other regions,                 Melton South and Cobblebank
                                                                                                     industrial and commercial land in the      Melton South and Cobblebank,

   opportunities
                                                                                                     City of Melton is relatively affordable.   just south of the Western Freeway,
                                                                                                     The opening up of new land for             are already home to some significant
                                                                                                     development will ensure there              business operations. While still largely
                                                                                                     continues to be land available at a        undeveloped, the promise of
                                                                                                     range of competitive price points.         investment will see its full potential
                                                                                                                                                unlocked, and the area entirely
                                                                                                     Established Key Business                   developed across the next 30 years.
                                                                                                     Precincts: Truganina and Ravenhall
                                                                                                                                                Major operators in this precinct include:
     According to the 2018 Victorian Auditor-General’s Office                                        Truganina and Ravenhall in the
                                                                                                     municipality’s south east form part
                                                                                                                                                –– Tabcorp Park
                                                                                                                                                –– Westkon
     report into local government and economic development,                                          of the western industrial precinct.
                                                                                                                                                –– Abey Australia
                                                                                                     The area has become a significant
     the City of Melton has been Victoria’s fastest growing                                          transport and warehousing hub in           –– Bertocchi
                                                                                                     Melbourne’s west.                          –– Saizeriya
     economy for over a decade, with an almost 70 per cent rise                                                                                 –– RCPA
                                                                                                     Major operators in the Truganina
     in Gross Regional Product (GRP) between 2007 and 2016.                                          and Ravenhall area include:
                                                                                                                                                Caroline Springs Business District
                                                                                                     –– NewCold
                                                                                                     –– CEVA                                    This medium-density business district
                                                                                                     –– Catch Group Distribution Centre         is continuing to attract new investment
                                                                                                                                                and improved amenity. It is nestled
                                                                                                     –– Ravenhall Correctional Facility         on the edge of the beautiful Lake
                                                                                                     –– Goodyear & Dunlop Tyres                 Caroline, and with nearby cycling and
                                                                                                                                                walking tracks, it is the perfect location
                                                                                                                                                to establish an office headquarters
                                                                                                                                                with a point of difference.

                                                                                           NewCold

24                                                                                                   MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION                                      25
5.
     Business
       mix

                Ashleigh Keyser, Development Manager and
                Karen Choi, Director, EMKC Developments

26                                                         MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION   27
Breakdown of economic        Construction                              Transport, postal and warehousing        Wholesale
                                                                   output by sector          Construction accounts for $1.6 billion    With the strong logistic advantages      Tapping into the logistics advantages
                                                                                             or more than 23 per cent of the total     of the municipality, transport, postal   and strong local labour market,
                                                                              •              output of the City of Melton’s            and warehousing operations have          the wholesale sector contributes
                                                                                             economy. It is the key propulsive         become a driving industry sector.        $326 million or 4.7 per cent of total
                                                                       Construction:         sector with the greatest impact, and      The sector contributes $397 million      output. It is the fifth-highest sector
                                                                   $1.6 billion / over 23%   leads the way for employment, local       or 5.7 per cent of total output to       in the City of Melton for regional
                                                                                             sales, regional exports and local         the City’s economy. It is also third     exports and local expenditure.
                                                                              •              expenditure.                              in regional exports and fourth in
                                                                                                                                       employment, regional imports and         Abey Australia, Cobblebank
                                                                     Transport, postal       Varcon Group – Caroline Springs           local expenditure.
                                                                    and warehousing:                                                                                            For more than 56 years, Abey
                                                                                             Varcon Group is a construction firm                                                Australia has been brought quality
                                                                    $397 million / 5.7%                                                CEVA Logistics, Truganina
                                                                                             with a head office in Caroline Springs.                                            tapware and bathroom designs and
                                                                              •              It has over the years successfully        CEVA Logistics is the world’s            technology to Australia. With the
                                                                                             carved out three distinctive niches       fourth-largest logistics company         head office and warehouse located
                                                                  Education and training:    delivering premium quality building       with over 42,000 supply chain            in Cobblebank, Abey has become a
                                                                                             projects to discerning customers.         professionals employed world-wide.       feature of the City of Melton business
                                                                    $388 million / 5.6%      These include high-end luxury homes,      When looking to expand and               community, having won awards for
                                                                                             economical community assets and           consolidate its Melbourne operations,    business excellence and employing a
                                                                              •
                                                                                             factories, and functional commercial/     CEVA invested $80 million to build       strong cohort of skilled local workers.
                                                                                             residential high-density complexes.       one of the biggest single-span
                                                                          Retail:
                                                                                             With major multi-storey projects          sheds in the southern hemisphere,
                                                                     $379 million / 5.4%                                                                                        Health care and social assistance
                                                                                             being delivered around the Caroline       half-kilometre-long storage and
                                                                                             Springs central business district,        distribution facility eight times the
                                                                              •              Varcon Group is pushing the envelope      size of the Melbourne Cricket
                                                                                                                                                                                The health and welfare of a growing
                                                                                                                                                                                community provides plentiful
                                                                                             beyond what was once thought              Ground. This Truganina based facility    opportunities for businesses and
                                                                      Wholesale:

5. Business mix
                                                                                             possible in Melbourne’s west.             is the largest of CEVA’s eight major     organisations that service the sector.
                                                                   $326 million / 4.7%                                                 sites along Australia’s east coast.      Health care and social assistance
                                                                                             Retail                                                                             is the ninth largest sector overall,
                                                                              •                                                                                                 with $307 million or 4.45 per cent
                                                                                                                                       Education and training
                                                                                             Tapping into the population boom,                                                  of total output. It is also fourth in
                                                                     Health care and         retail is the second largest sector       With population growth comes             employment and fifth in value adding.
                                                                    social assistance:       for employment in the City of             the need for education and training
                                                                   $307 million / 4.45%      Melton, making up 5.7 per cent –          to service the growing community.        Melton Health and Community
                                                                                             or $379 million – of the total gross      This sector accounts for $388 million    Services Facility
     Any business which sets up in the City of Melton can                     •              revenue for the municipality. With a
                                                                                             large percentage of the population
                                                                                                                                       or 5.6 per cent of total output.
                                                                                                                                       The sector is the fourth-largest
                                                                                                                                                                                The $21 million Melton Health and
     be confident in the knowledge they will be keeping                                      in the family-raising stage, consumer     employer in the City.
                                                                                                                                                                                Community Services facility on
                                                                                                                                                                                Barries Road, Melton, is due to be
                                                                                             spending per capita is high and is
     outstanding company. Packed with local supply                                           helping to attract new investment         UNESCO Certification
                                                                                                                                                                                opened in 2018. The facility will be
                                                                                                                                                                                home to Djerriwarrh Health Services
                                                                                             into retail.
     chains, businesses are able to grow with confidence,                                                                              Melton City Council was awarded
                                                                                                                                       status as a member of UNESCO’s
                                                                                                                                                                                and other important health services
                                                                                                                                                                                providers. It will help to anchor the
                                                                                             QIC Group, Woodgrove Shopping
     and build strong working relationships with suppliers,                                  Centre, Melton
                                                                                                                                       Global Network of Learning Cities        Melton Health Precinct in a prime
                                                                                                                                       (GNLC) in 2015. The municipality is      location, adjacent to the Woodgrove
     which is often the key to sustainable success.                                          With over 160 specialty stores            internationally recognised as a          Shopping Centre.
                                                                                             including fashion, homewares,             leading city in lifelong learning and
                                                                                             fresh produce, dining and cinemas,        the only City in Australia to be
     The City has a robust and thriving economy, however,                                    Woodgrove Shopping Centre is the          awarded membership to the
     six industry sectors in particular outpace the rest,                                    focus of retail in the City of Melton.
                                                                                             Since its $150 million expansion in
                                                                                                                                       UNESCO GNLC.

     and are the backbone of stellar economic growth                                         late 2013, and increased public
                                                                                             transport links, Woodgrove Shopping
     across the City.                                                                        Centre has become a hub for a
                                                                                             range of health, community, and
                                                                                             recreational activity.

                                                              Woodgrove Shopping Centre

28                                                                                                                                     MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION                               29
NewCold searched long and hard to           Westkon expanded its precast concrete         Westcare Medical Centre sees Melton         Woodlea’s joint venture partners                 EMKC joined the MarksX Group to               Russo Estate founded its roots in
find the perfect base for our first sites   manufacturing operations and relocated        as an important and exciting area for       Victoria Investments & Properties,               create The Agar Estate, Truganina, as a       Diggers Rest in August 1994 with grand
in Australia, and Truganina filled all      its head office to Cobblebank in two stages   health services development. We benefit     and Mirvac, have chosen to invest in             world-class industrial hub focusing on        plans at its vineyard. We officially
of our criteria. We wanted a base close     in 2006 and 2014. The key focus of the        from being located in the health precinct   the City of Melton due to the area’s key         medium to large format, high-quality          opened our cellar door and restaurant
to our key customers, which could help      company was growth, and we needed             on Barries Rd, which also includes Melton   infrastructure fundamentals such as              and innovative industrial occupiers.          in August 2016.
them reduce food miles, as well as          room to expand. We also knew that             Health and Youth Services. Melton City      good road and rail connections, the
having great access to highways and         with the City of Melton’s fast-growing        Council has been integral to fostering      progressive and collaborative Melton             The City of Melton is an ambitious            We are very optimistic about our
perfect for exporting out of the harbour.   population, it would help us when looking     collaboration between our services.         Council, and the incredibly vibrant and          and proactive municipality. From the          future here. Diggers Rest and the
Having chosen the site, the local support   for skilled labour and engineers. The                                                     diverse community that creates a home            economic development to the planning          surrounding suburbs are increasing
we received through the planning and        good road infrastructure and freeways         The population growth has surpassed         for Woodlea residents. The City of Melton        and engineering teams, EMKC have              in population; we’re only a 25-minute
building process, and the great people      gives us access to supply easily to the       the rate at which medical facilities are    is a great place to do business as it is a key   found Melton City Council to support          drive from Melbourne’s CBD, and
we have employed, just re-enforced our      Melbourne CBD and beyond.”                    being established locally. Our passion is   growth area of Melbourne and both state          and encourage investment at all levels.       20 minutes from the airport. It is the
view that this was the ideal location.”                                                   training the next generation of GPs and     and local governments are investing into         By adopting a flexible and commercially       perfect place to escape and unwind
                                            Lorenzo Cremasco, Commercial Director         to attract them to work in this area.       the area to help support and maintain            focussed approach to development,             while enjoying picturesque views of
Jon Miles, UK Country Manager                                                             This area of rapid growth provides an       the levels of growth, and help enhance           Melton City Council have facilitated          our beautiful vineyard, alongside our
                                                                                          ideal training environment, and allows      liveability for local residents.”                exceptional levels of economic growth         three-tier waterfall and overlooking
                                                                                          us to attract the brightest young GPs                                                        and creation of new opportunities             the perfect setting for any function.”
                                                                                          to Melton.”                                 Matthew Dean, Project Director                   within their municipality.”
                                                                                                                                                                                                                                     Joe Russo, Owner & Director
                                                                                          Dr Alastair Stark, partner                                                                   Edward McKenna, Director EMKC

30                                                                                                                                                                                                                       MELTON CITY COUNCIL | YOUR INVESTMENT SOLUTION       31
We can connect you
                                                                                      with our local business
Melton City Council
                                                                                          network, provide
means business
                                                                                     professional development
                                                                                      opportunities, and keep
Here at Melton City Council, we           We focus on streamlining and adding
are always available to help in your      certainty to the planning application
decision to grow and expand your          process, and are leaders in delivering
business. We employ a dedicated
team of business development
                                          fast and efficient planning applications
                                          in Melbourne’s west.                         you up-to-date on our
                                                                                        impressive calendar
specialists who share your passion
for entrepreneurial success, and have     In fact, our innovative approach to
all the facts, figures and data you       handling major planning applications
need to help you with your decision
making process.
                                          means its takes Council an average of
                                          just 63 days to consider an application.       of business events.
                                          In contrast, the average turnaround
We are ready to broker the                time for similar growth area councils
relationships that will help fast-track   is 106 days.
your success, and have a proven
record in assisting new and emerging      We are ready to help you on your
businesses establish in our City.         business journey.

32
Melton Civic Centre
232 High Street, Melton
   +61 3 9747 7200
   melton.vic.gov.au

Economic Development unit
   +61 3 9747 7200
   melton.vic.gov.au/venturemelton
   /venturemelton
   @venturemelton
   venturemelton@melton.vic.gov.au
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