Reimagining K-12 digital learning in low income countries

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Reimagining K-12 digital learning in low income countries
Reimagining K-12 digital
learning in low income
countries

JULY 2020
Reimagining K-12 digital learning in low income countries
Potential role of digital in school education

                 What questions should be asked to evolve an
                 impactful digital education strategy?
Topics covered
in this          Past experiences/learnings in building
                 digital ecosystem in school education
document

                                                                     Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
                 How can BCG support you in your digital
                 education journey?

                 Why BCG? – our team and credentials

                                                                 1
Reimagining K-12 digital learning in low income countries
Potential role of digital in school education

                 What questions should be asked to evolve an
                 impactful digital education strategy?
Topics covered
in this          Past experiences/learnings in building digital
                 ecosystem in school education
document

                                                                      Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
                 How can BCG support you in your digital
                 education journey?

                 Why BCG? – our team and credentials

                                                                  2
Reimagining K-12 digital learning in low income countries
While digital education is                                                         its role in non-elite
becoming a huge sector globally,                                                   education is limited
World K-12 e-learning market is expected to grow at 12% CAGR
in the next 5 years; highest growth in APAC, Middle East & Africa
                                                                                       Majority of Ed-tech companies
 Europe                                                                                today focused on urban and
 2019 : 5.5
 2025 : 9.2                                                                            high/mid income segments
 CAGR : 7.4%
                                                                                        • Subscription based models
                                                                                        • Non-affordable fees
                                                                                        • Limited access to free content

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                                                                    APAC
                                                                    2019 : 10
                                                                    2025 : 28.8        Most content compatible for
                                                                    CAGR : 18.1%       computer/tablet; limited for
 North America                                                                         small screen mobile content
 2019 : 17.4
 2025 : 32.4                                                                            • Among the bottom 20% HHs
                                   Latin America   Middle East & Africa
 CAGR : 10.9%                      2019 : 1.4       2019 : 0.4
                                                                                          based on income, only 2.7%
                                   2025 : 2.4       2025 : 0.9                            have access to a computer or
                                   CAGR : 8.5%      CAGR : 12.5%                          large screen mobile phone
Note: Market size numbers in USD Billion
Source: Arizton research                                                                                                   3
Reimagining K-12 digital learning in low income countries
Having said that, many (albeit small) digital programs for bottom-of-pyramid
have been quite successful in the past

                Program (Year launched)                             Design and Features                                                            Impact

                                                     • Freely accessible computers in school                             • Content assimilation improved 2.5x
Hole-in-the-Wall1,
                                                     • Focused on self-learning and retention                            • Peer-to-peer learning patterns emerged
India (1999)
                                                     • 100+ stations in India and Cambodia                                 and reflected on student scores

Mindspark2, India:                                   • Adaptive learning - 'Teach at the Right Level'                    • 2x value-add in Math test scores & 2.4x in
Computer Aided                                       • Highly cost-effective even at small scale                           Hindi with Computer-Aided Learning in
Learning(2009)                                       • 1.72 lakh students reached since 2009                               4.5 months

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Open Learning                                        • Low-cost, offline, solar-powered technology                       • Results improved 72% at a 60% target
Exchange3,                                           • Self-paced, student-centered learning plans                       • 2x curriculum plans created than target
Ghana (2010)                                         • 6,000 K-6 students across 50 public schools                       • Accessible for low-infrastructure schools

                                                     •   Ecosystem partners help reduce costs
                                                                                                                         • 2.5x time spent on digital devices
e-Kitabu4,     Kenya                                 •   Content in local languages for public schools
                                                                                                                         • Storybooks introduced to impart reading
(2016)                                               •   Inclusive for differently abled children
                                                                                                                           habits; students read up to 2 hrs/week
                                                     •   1.2Mn new devices to 21k public schools

Source: 1. http://www.hole-in-the-wall.com/Findings.html 2. Disrupting Education? Experimental Evidence on Technology-Aided Instruction in India
3. http://www.oleghana.org/ 4. https://www.ekitabu.com/index.php/impact/                                                                                                4
Reimagining K-12 digital learning in low income countries
COVID-19 has
again brought the
digital education
debate to the

                                               Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
fore – supporters
and naysayers

                    Source: Press search   5
Reimagining K-12 digital learning in low income countries
Varying responses and viewpoints on digital learning – but largely positive and
optimistic
 While there has been significant positive momentum         COVID-19 has also exposed several potential gaps in
       for digital learning in the last 4 months..               the ability of digital to reach the masses

           Increased demand due to remote/ distance                   Digital divide is real and makes it difficult to
           learning mandates by Govts                                 reach all audiences – how many can it reach?

           Access to best content and teachers from                   Lack of digital literacy among educators and
           across the country made available freely                   co-educators impacts uptake/absorption

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           Learning interests extended beyond academics
           and school curriculum, e.g. SEL, music, craft,             Socio-economic barriers like electricity
           drama                                                      outages, sustainable data recharges, etc.

           Learning activations also among teachers and               Health barriers to maintain low screen time for
           adults, which are otherwise limited                        younger kids is a concern

    Despite challenges, we witness good reception and appreciation towards digital learning methods                      6
Reimagining K-12 digital learning in low income countries
Does increasing digital penetration and infrastructure create significant
potential for digital going forward?
Unique smartphone subscribers in developing countries                                                % of primary schools with electricity connections is
is on an increasing trend; doubled in the past 6 years                                               comparatively lower and varies across countries2,3

                                   India         Indonesia          Vietnam                               Ghana                          31                    %schools with electricity
                   100             Nigeria       Philippines        Peru                                    India                                  45
                                                                                                       Indonesia                                                      73
                   80
                                                                                                         Nigeria       4
 % of population

                                                                                                      Philippines                                                      75
                   60
                                                                                                     Learner-to-computer ratio (LCR) for developing
                   40                                                                                countries very high indicating low ICT infrastructure4

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                   20                                                                                     Ghana                   117                          LCR
                                                                                                            India            89
                    0                                                                                  Indonesia                   136
                     2015 2016 2017 2018 2019 2020 2021 2022 2023
                                                                                                         Nigeria                                                       500
                                                                                                      Philippines                 128

        With an upward trend in penetration, digital is reaching the bottom segment of population indicating the need to
                                 invest time and effort in digital infrastructure and education
Source: 1. Forrester, Ovum 2018 reports. 2015-2018 (actual) and 2019-2023 (estimated) 2. UNESCO Institute of Statistics, 2012 ICT Infrastructure report 3. Figures for %primary schools
with electricity include only public schools for Ghana and Philippines, all schools (Public & private) for other countries. Figures for Nigeria and Ghana as of 2013 4. Assumed 10% public 7
primary schools, while 90% private schools in Indonesia and Philippines. 4. International Telecommunications Union + UNESCO report for 2012, for Nigeria LCR > 500, exact ratio unknown
Reimagining K-12 digital learning in low income countries
Several governments and global leaders in education are rallying behind this..
         Global leaders have had digital education on                                                                    And with Coivd-19 outbreak, we are seeing
         their agenda since a few years now..                                                                            governments worldwide moving to digital

                                           Jan 18, 2018                                                2018                                              M ay 17, 2020                                             Jul 7, 2020

                                                                                                                                                                                                                                                                                                 reserved.Updated 30 June 2020 Vers ion 12.1.
Google CEO: Tech education should be                      Technology offers new possibilities for              'PM eVIDYA’, to boost digital education,
                                                                                                               part of Modi govt’s final tranche of                      E-learning has promising future in
more than just coding                                     teaching and learning                                                                                          Kenya
Sundar Pichai warns that the next generation of           World Bank releases a publication on giving          Covid package
                                                                                                                                                                         Government is using technology to facilitate learning
workers will require continuous training in basic         educators the skills to use technology effectively   Also includes the DIKSHA portal (One Nation, One          with the Kenya Institute of Curriculum Development
digital skills

                                                                                                                                                                                                                                                                                         r ightsreserved.
                                                                                                               Digital Platform) to provide quality content.             broadcasting daily lessons via the State radio

                                                                                                                                                                                                                                                                                     All rights
                                               2016                                                   2018                                               Jun 29, 2020                                             Jun 15, 2020

                                                                                                                                                                                                                                                       by Bos
                                                                                                                                                                                                                                                  2020 by     ton Cons
                                                                                                                                                                                                                                                          Boston              Group.All
                                                                                                                                                                                                                                                                       ulting Group.
                                                                                                                                                                                                                                                                  Consulting
Can online classrooms help the                            Evaluating Global Digital Education:                                                                           Give 1M UK children reliable

                                                                                                                                                                                                                                                © 2020
developing world catch up?                                Student Outcomes Framework                           Lessons learnt, opportunities seized                      broadband or risk harming their

                                                                                                                                                                                                                                           ight ©
                                                          A new urgency has emerged among educators and        amid Covid-19: Ong Ye Kung, S'pore                        education, MPs say

                                                                                                                                                                                                                                     Copyright
"Before a child even starts primary school, she will
be able to use a smartphone to learn her numbers          policymakers to include global education in K-12     Online learning put on the fast track as M OE moves       Lockdown has ‘exposed digital divide’ with 700,000

                                                                                                                                                                                                                                     Copyr
and letters, giving her a big head start" – Bill Gates    core curricula                                       to bridge the digital divide, says Education M inister    unable to complete schoolwork                           8
Reimagining K-12 digital learning in low income countries
Is it time to bring digital education from the footnotes to the core
of our strategy discussions? What do you need to ask?

                              Purpose: What is the objective and hence what kind of
                              content do we focus on? Does it strengthen the existing
                              curriculum or bring in new aspects?

                              Touchpoints: Where do we look to implement digital
What questions                interventions? Does it limit to outside school or also
                              extends in-school and in-class?
does it pose for

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 any education                Investments/leveraging assets: What type and scale of
 leader today?                infrastructure will be needed? How do we make it
                              effective to ensure learning?

                              Engagement strategy: Who are the drivers of
                              implementation and what is the extent of their
                              engagement with the beneficiary?
                                                                                        9
Potential role of digital in school education

                 What questions should be asked to evolve an
                 impactful digital education strategy?
Topics covered
in this          Past experiences/learnings in building digital
                 ecosystem in school education
document

                                                                       Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
                 How can BCG support you in your digital
                 education journey?

                 Why BCG? – our team and credentials

                                                                  10
There are several questions
                                                                  & dimensions to think about
                                                                  digital education strategy
Potential
question posed

                                                  1                                                           5                 How should one start
      Who is the beneficiary
                                                                                                                                planning for and
     of your digital learning
                                                                                                                                implementing a digital
                   strategy?
                                                                                                                                strategy?
                                                              2                                 4

                           Why do you want to                                   3                                 Where should
                               bring in digital                                                                   digital usage be
                            learning medium?                                                                      promoted?

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                                                                   What are the learning
Probable dimensions                                               modes and type of content
to think                                                            you want to focus on?

                                 • Supplement academic            • Concepts videos/                • Outside school or In-          • Leverage assets and
• Primary/upper primary/
                                   learning for students            exemplar classrooms               school                           network
  secondary graders
                                 • Complementary learnings        • Practice sheets/sessions/       • Within school - in or          • Key investments required
• Teachers (or co-
                                   e.g. socio and emotional         assessments                       outside class
  educators)
                                   skills                         • Group learning or
• Mid-management staff
                                 • Teacher professional             personalized learning                                                                 11
                                   development
Impact of digital interventions at each stage will depend on the beneficiary

 Early/primary grade students                          Middle grade/secondary grade students

 •   Catch them young - easier to intervene            • All-round experience through theory and practice based
 •   Readily available content                           digital learning
 •   Improve self-learning/self-evaluative abilities   • Longer attention span
 •   Shorter attention span                            • Less content available
 •   Important to avoid longer screen times            • Small screen devices not apt given text heavy content

 Teachers and their professional development           Parents and co-educators

 • Innovative pedagogy methods will improve concept    • Improve teacher-parent interaction
   understanding                                       • Accelerate student learning

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 • High demand for content                             • Low awareness on importance of education among
 • Very limited content                                  parents/adults
 • Low digital literacy even among teachers            • Low literacy and even lower digital literacy rates

 Government/Mid-management officials

 • Lesser transmission loss of messages (vs physical
   cascading)
 • Scalable and cost effective
 • Transfer of existing data could be challenge
                                                                                              Pros   Challenges
                                                                                                                  12
Learning outcomes and objectives will vary for different beneficiaries

    Student                  Teacher                 Mid-management           Parents/
    learning                 professional            officials                co-educators
                             development
    Strengthen at-grade      Innovative              Enable officials to      Support and help
    learning                 pedagogical methods     establish channels       children learn through
                              • Maintain similar     for communication        digital sources
    Bridging learning           learning pace
    gaps                                             Review/monitor
                                                     teacher and student
    Complementary            Upskilling for

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                                                     engagement
    learning - e.g.          teachers
     • Social and             • Understand in-
       emotional skills         depth concepts
     • Social awareness
     • Self management
     • Social awareness
     • Relationship skills

          Conversational English, Computer proficiency, etc. for all beneficiaries

                                                                                                       13
Audience specific content can be shared through two prominent learning
modes

                       Self-paced learning                                  Instructor-led learning

                    • Addresses learning level disparities              • Addresses transmission loss
  Purpose
                    • Allows viewing content at own's pace              • Allows two-way engagement

    Time           Anytime anywhere access based on                    Anywhere access; however, instructor to
 flexibility       learners' convenience                               facilitate at scheduled times

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   Scale           Can be rolled out to larger audience                Effective with limited audience

                                                                     Assignments/
                                          Exemplar                                               Quizzes/
               Concept videos                                        practice sheets/
                                          classrooms                                             assessments
                                                                     sessions

           Both these modes can be leveraged to share content to groups or as personalized to individuals
                                                                                                                 14
Several options available to                                 Need to consider the right
reach teachers and students                                  combination
                                                             Many geographies have already begun to implement:

       Outside school                                                         Digital Learning Program, India
       Introduce digital content directly to                                    • WhatsApp/TV/radio programs launched across 3
       parents/students through smartphones/                                      states in India during lockdown
       tablets                                                                  • ~8% students viewed content within 2 months3

       Inside school – in classrooms                                          Digital Literacy Program, Kenya
                                                                                • Interactive digital content for primary graders
       Leverage digital infrastructure to better

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                                                                                • 1Mn devices to 19k public schools (~90% of total) 1
       enable daily classroom transactions                                      • Increased alertness, admissions & attendance

       Inside school – outside classrooms                                     Dept. of Education initiative, Philippines
                                                                                • Distribute 1.3Mn computer devices as schools
       Strengthen learning especially for those
                                                                                  shift to a blended education system
       without digital access at home                                           • 1Mn devices to 44k public schools nationwide 2

                                                   Source:1. https://www.education.go.ke/images/Project-KPED/Digital%20Literacy%20programme.pdf
                                                   ITU News by ICT Authority, Kenya, 2. Press research (CBN news) as of May 2020 3. BCG analysis
                                                                                                                                                 15
Many choices: Several input factors determine the final path forward

1                          2                          3                         4                        5
     Most pressing                                        Extent of digital     Current assets and           Ability to invest/
                               Partner ecosystem
     learning gaps                                          penetration           accessibility                 raise funds

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?                          ?                          ?                         ?                            ?
    What are the most          What is the existing           Where is the          What assets does         What is the extent
       pressing and            content availability        current device and       the school system        of the political will
    hardest to fill gaps        and the potential          connectivity reach        have? What is it        to take investment
     in your system?               for content            the maximum in the        planning to invest       monetary decisions?
                                  partnerships?                population?                 in?

                                                                                                                                16
Potential role of digital in school education

                 What questions should be asked to evolve an
                 impactful digital education strategy?
Topics covered
in this          Past experiences/learnings in building
                 digital ecosystem in school education
document

                                                                      Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
                 How can BCG support you in your digital
                 education journey?

                 Why BCG? – our team and credentials

                                                                 17
At BCG, we recognize that opportunities provided by digital
technology break traditional compromises of education

Personalized learning    Extend the reach of     Deliver faster and     New, more effective,     Improve productivity

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     experience            the world's best       richer feedback        technology-enabled        and lower costs
                        teachers and content                               learning models

 Tailored curriculum,     Relatively low cost    Digital assessments,    E.g. blended learning      Substitute highly
 and interventions as    Internet distribution   automated grading,     and flipped classrooms     compensated labor
  per student needs                                 and data tools                                  with technology

                                                                                                                        18
Our experiences span geographies – significant experience in US, Japan, China
and India

                                                                                                              Japan
                                                                                             • Policy strategy to enhance
                                                                                               and bring ed-tech to
                                                                                               classrooms
                                                                                             • Support the government to
                                                                                               launch remote learning
          United States of America                                                             initiatives as response to
                                                                                               Covid-19
 • Extensively worked with
   EdTechs, software firms,

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   services/providers for K-12
   and Higher Ed (MOOCs,                                                                                  China
   publishers)                                                                               • Go-to-market strategy for
 • Education M&As and due                                                                      expansion into online K-12
   diligence with US private                                                                   education market
   equity firms
                                                                   India
                                                                                             • Support government to boost
                                                  • Developed tech-based approach to           Chinese EdTech ecosystem in
                                                    upskill and enable ECE workers             the long run
                                                  • Drive remote digital learning program
                                                    across 3 states post Covid-19 lockdown
                                                  • Supported expansion strategy for a
                                                    digital K-12 education solutions
                                                                                              North America       CEMA
                                                    provider
Map Source: World Regions and BCG Office Cities                                               WESA                Asia Pacific
                                                                                                                                 19
Regardless of medium, ‘Closed-loop instructional systems’ have
    proven to be the most effective educational systems

                                                       2   Develop objectives
                          1   2          3                 for the education
                                                           system
1   Develop relevant
    curriculum
    and instructional
    strategies                                         3   Deliver
                                                           instruction

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                                                 4
6   Track outcomes
    and learnings
                                    6
                                             5
                                                       4   Embed frequent
5   Provide appropriate                                    and ongoing
    interventions                                          assessment

                                                                            20
Technology has been substantially increasing the effectiveness of closed-loop
    instructional systems
                                                                             2   Develop relevant curriculum
                                                                                 and instructional strategies
    Develop objectives for the                                                   Abundant high-quality content
1
    education system                            1   2            3
                                                                                 Timely and relevant, modular multimedia

    Building 21st century skills: critical                                       Tools to sort, share and ensure alignment
    thinking, creativity, collaboration,                                         with standards
    communication and synthesis
                                                                             3   Deliver instruction
                                                                                 Global reach, personalized learning
                                                        Information &
6    Track outcomes and learnings                       Communication            Emergence of new, tech-enabled learning
                                                        Technology (ICT) 4       models: blended learning, flipped classrooms

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     Richer data, enabling detailed analysis
                                                        infrastructure           Multiple channels for collaboration
     Better-informed decisions about strategy and
     resources                                          6
                                                                 5

5    Provide appropriate interventions                                       4   Embed frequent and ongoing
     Adaptive, “smart” interventions                                             assessment
     Personalized approach                                                       Faster and richer feedback
     Automated and live                                                          Deep insight into learning gaps, enabling
                                                                                 personalized approach

                                                                                                                             21
Case studies in US suggest - A strategic approach to digital leads to improved
learning outcomes, access and reduced operating costs

7 practices across 6 higher education institutions..                                              ..showcased 3 critical objectives

 1.
 1  Take a strategic portfolio approach
                                                                                                                Improved student learning outcomes
 2.
 2  Build the necessary capabilities and expertise to                                                            • Higher retention and graduation rates
    design for quality                                                                                             due to fully-online or mixed courses

 3.
 3  Support students to succeed in fully online learning

 4.
 4  Engage and equip faculty as true digital partners                                                           Improve access and affordability

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 5. Build a sustainable infrastructure to ensure lasting                                                         • Particularly improved for disadvantaged
 5
                                                                                                                   students due to age/gender/income
    impact

 6.
 6  Tap outside vendors strategically
 7                                                                                                              Reduced operational costs
 7. Strengthen analytics and monitoring
                                                                                                                 • Potential savings in operational costs;
                                                                                                                   savings ranged from 3% to 50% of average
                                                                                                                   credit hours form these institutions

Source: BCG study in collaboration with Arizona State University and Bill & Melinda Gates Foundation
https://edplus.asu.edu/sites/default/files/BCG-Making-Digital-Learning-Work-Apr-2018%20.pdf                                                                  22
Even for EdTechs in developing countries like China, Online-merge-Offline
(OMO) is emerging as the future winning model

                                       Offline model                              OMO model                             Online model
                                       Pure offline; No online presence           Online service + Offline experience   Pure online; No offline center
                                                                                      Combines advantages of both
                                                Low, need to visit offline
               Convenience                                                               High, can learn at home               High, can learn at home
                                                center

   For         Interactions/                                                             High, in-person interactions
                                                High, in-person interactions                                                   Low, only online services
customer       services quality                                                          with online services

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                                                                                         Relatively lower, offline             High, online acquisition
               Acquisition cost                 Low, CAC*
                                                                                         centers help lower CAC                leads to high CAC

                                                                                         Light offline experience
  For          Expansion pace                   Slow, requires license approval          centers for acquisition &
                                                                                                                               Fast, can expand
                                                                                                                               nationwide quickly
company                                                                                  service functions

                                                                                                                                              Best       Worst

                                  One Smart Education launched an online platform – One Smart Online in 2018 for K-12 and test preparation
                                  Integrated online-offline offering with light centers and online platforms to cater to Tier 2+ segments
*CAC: Customer Acquisition Cost                                                                                                                             23
Source: Company reports, Press search, BCG analysis
Strong Government push towards online
education during Covid-19 has given a further
boost to Chinese EdTech ecosystem
                                                                                                    The coronavirus epidemic is a crisis to our
                                                                                                    society, but also a good chance to promote
                                             Government led online education platform to            and develop technology and solutions. The
           National Online                   ensure continuity to 180M+ students                    government contracted tech companies like
                                               • Built for simultaneous use by 50M students
           Cloud Classroom                                                                          Baidu, Huawei, and Alibaba, along with
                                               • Partnered with leading tech and telecom
           initiative                            providers to scale up infrastructure (90 TB
                                                                                                    telecom providers China Telecom, China
                                                 bandwidth, 7K+ servers)                            Unicom, and China Mobile, to work together
                                                                                                    to provide cloud capacity and bandwidth
                                                                                                                                            Ministry Official

           Live state                        Broadcast live education lessons on TV to
                                             segments with limited internet connectivity

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           television
                                               • 40% of China's population can't access internet;
           broadcast                             400M still using only 2G/3G networks
                                                                                                    I believe that the coronavirus will force
                                                                                                    educators to revolutionize the way they
                                             By Feb 2020, government launched 24K                   teach, moving from a lecture-listen model to
                                             courses on 22 online platforms free for all            an interactive, learn-by-doing model. We are
           Free online                                                                              well suited to capture the wave.
                                             colleges and universities
           teaching                          With some K12 schools, opened local network
                                                                                                      Robert Hsiung, China CEO, EMERITUS (online ed-company)
           resources                         learning resources and provided free access
                                             for all

Source: Ministry of Education, China, Press search, BCG analysis                                                                                           24
In India, BCG developed a tech-based approach to skill 20K ECE workers in
Rajasthan on imparting high-quality Early Childhood Education
A mobile app 'Sakhi' (which means – 'Friend') launched to provide ongoing job-support in Rajasthan, India

             Simplify                   Task 1 –                Task 2 –              Task 3 –             …Task 6 -
             Break the big              Breakfast               Physical              Cognitive            Hot Cooked
             change into small          & Prayer                Development           Development          Meal &
             tangible steps                                     Period                Period               Free Play

             Demonstrate         • Contextual - local dialect                        • High coverage – all ECE domains
             Byte-sized audio-

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                                 • Byte-sized – videos under 2 mins                  • Low phone memory usage
             visuals on each
             ECE tasks           • Pedagogically sound - simple format to explain

             Engage
             Gamification,                   Notional rewards                       Leaderboard based on points
             notional rewards                 for small wins                         gained for task completion

Source: BCG study                                                                                                      25
The launch clearly showed                             ..as it also created on-ground
promising early signs..                               impact in Rajasthan
                                                                                          % workers with >50% time on ECE
                                                                                          during observation
                                                                                                            +64%
       Implemented     2700 ECE workers across
       at-scale        2 districts1                    More time being
                                                       spent on ECE:
                                                       64% increase in                                                  36

                                                       >50% ECE time2                              22
       High traction
       among ECE       74% Users logon to the
                                                                                                 Baseline             Midline
                       app daily1
       workers

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                                                                                          % ECE activities using TLM
                                                                                                            +63%
                       90 Trainings conducted          63% increase in
       Government      by govt. in 2.5 weeks
                                                       usage of teaching
       ownership       94% Successful app              learning material                                               31%
                       installations1
                                                       (TLM)2                                     19%

                                                                                                 Baseline             Midline
                                                 1. Sakhi App data Within first month of launching the app (Baseline); BCG study
                                                 2. Baseline and Midline study conducted by Insight Development Consulting Group   26
                                                 (IDCG) in Udaipur in Feb-Mar'18
Additionally, BCG has deployed tech-based academic monitoring mechanisms in
3 other Indian states – these models are focused, mobile and action oriented

                    Monitoring survey                                    ODISHA
                                                                        SMA App
                    App based monitoring                          Used by 5,500 field
                    Geo-locked & targeted surveys                 officials to monitor
                                                                     52,000 schools
                    Allocation and compliance
                    Algorithmic allocation of school visits,
                    prioritizing schools less monitored             MADHYA PRADESH
                                                                  'm-Shala Darpan' App
                                                                   Used by 9,300 field

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                    Monitoring portal                              officials to monitor
                                                                      1 lakh schools
                    Single portal for all stakeholders; action
                    reports and escalation matrix for follow up

                                                                      JHARKHAND
                    Analysis & follow-up                          'e-Vidya Vahini' App
                    Data-based follow up across all levels         Used by 3,200 field
                    through VCs and offline meetings              officials to monitor
                                                                     35,500 schools
Source: BCG study                                                                         27
COVID-19 required organizations across economies to react with a remote
    learning process to deliver quality e-learning
    BCG identified 6 key areas to set up a partial or complete digital learning process
                                                                                                                                   Teachers/co-educators
1           Governance                                                                                                  4
                                                                                                                                   and skills
    Initiative rollout governance system                                                                                    Trainings on new ways of teachings
                                                                           1
    Centralized implementation plan                                                                                         Support to activate online channels
    Monitoring and feedback system                                                                                          Reinforcement of teacher groups

2           Infrastructure and tools                                       Governance                                   5          Students and skills

    Software to support classes                                                                                             Develop remote learning guidelines

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                                                            2                                            6
    Teacher’s remote workplace tools                                                                                        Develop skills other than core
                                                                                                                            academics
    Infrastructure for content
    creation/dissemination
                                                                       3                       5
                                           Infrastructure                                                    Learning
3           Adjusted content                   & tools                              4                         process   6          Learning process

    Content mapped to curriculum                                                                                            More engaging teaching styles
    Topics/competency selection                                                                                             (problem solving/discussions)
                                                                Adjusted                      Students                      Remote student assessment
    Preparation of support materials                             content
                                                                                                                            mechanics
                                                                                Teachers/
                                                                               co-educators                                                                   28
In Japan, "#KeepOnLearning" site was launched in 1 day to support students
and teachers/schools under countrywide school closure due to COVID-19
27/Feb.(Thu) evening                           28/Feb.(Fri) evening                                                                                          50 services
Prime Minister requested                       Special Site Opened                                                                                           480k UU*
for school closures countrywide                with 10 services                                                                                              1.6M PV**
                   Only 1 day                                                                            4 Weeks                                                           Ongoing

                                                                                                  Purpose (Site Message)
                                                                                                  "#KeepOnLearning" (or "Don't stop learning!" in Japanese)
   Client(METI) & BCG
   started to contact/                                                                              • Realize a society where students can "#KeepOnLearning" no matter
                                                                                                      what
   called for cooperation

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                                                                                                    • Provide a learning opportunity to as many students as possible
   of EdTech companies

                                                                                                  Content
   At the same time,
                                                                                                  Introduce EdTech services providing special support for students and
   BCG started preparation                                                                        teachers/schools to continue learning under school closure
   of Special Web-Site
   with vendor                                                                                      • Free trial accounts, setup support for remote education environment,
                                                                                                      etc.
                                                                                                      E.g. Leading Companies: Microsoft, Google, Bennese, Recruit, etc.
                                                                                                      Startups: COMPASS, atama+, Surara, Life is Tech!, etc.

                                                                                                                                                                                     29
*# of unique users that visited the site in a month; **# of page views within the month; ***Ministry of Education, Culture, Sports, Science and Technology
Significant uptake in 'Special Site' users in the short term and a promising a
long term investment indicate positive implications on EdTech
Website attracted attention with 480k unique users 1/1.6M page                                                        Overall positive momentum for
views2 within one month                                                                                               the digital program
                          Featured in several non-education media                                                               Coverage on social media
                                                                                                                                overall positive
                   Featured on
                   FNN web news       Featured on Nikkei         Featured on FNS "Morning TV"                                    • Several mentions from
Site visitor                                                                                                                       influencers created a
per day                                                                                                                            buzz
60,000

                                                                                                                      And expects to strengthen in the

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                                                                  Started mutual link
                                                                  with MEXT***
40,000                                                                                        Client interviewed on   long term
                                                                                              "Asahi" Newspaper
                                30 services listed
                                                                                                                                Increased interest towards
                                              Featured on TBS                                                                   EdTech & its usage
20,000                                        "Newscaster"
                                                                                                              ・・・                • BCG is supporting
               Special web-site                                                                                                    negotiations for inclusion
               launched                                                                       50 services listed
                                                                                                                                   of EdTech in economic
       0
                                                                                                                                   stimulus package
            2/28(Fri) 3/1(Sun)        3/3(Tue)       3/5(Thu)    3/7(Sat)    3/9(Mon) 3/11(Wed) 3/13(Fri)
1. # of unique users that visited the site in a month; 2. # of page views within the month;
Source: Ministry of Education, Culture, Sports, Science and Technology and BCG analysis                                                                         30
In India, a structured e-learning                                                                ..along with a multi-modal approach to
strategy was conceptualized for                                                                  share content with students/teachers
3 state govts..
                                                                                                                             WhatsApp cascades setup to share
                           Student Learning                                                                                  content uploaded on YouTube

                           Digital access to learning content for
                           22.5Mn government students through
                           a public, high quality library
                                                                                                                             TV channels airing content at
                           Teacher Professional Development                                                                  dedicated time slots daily

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                           Quality professional development
                           opportunities for 0.8Mn total
                           government teachers                                                                               Daily hour-long radio sessions for
                                                                                                                             primary students

                           Parent Engagement
                           Recognize and improve the
                                                                                                                             Videos on government Diksha portal
                           role of parents as co-educators
                                                                                                                             mapped to QR codes of textbooks
Note: Digital Learning Program launched in 3 states: SMILE in Rajasthan (8Mn students, 0.3Mn teachers), DigiLEP in Madhya Pradesh (9Mn students, 0.4Mn teachers) and DigiSATH in
Jharkhand (5Mn students, 0.1Mn teachers) Source: Total govt. school student enrolment and teacher strength, UDISE-2019                                                             31
Despite low digital                      WhatsApp was the most preferred viewing mode
penetration in India, our
program reached ~2 Mn                                                          • Of those who access both WhatsApp & TV, 80% prefer
                                                                                 WhatsApp over TV
                                                                                     –   Convenience for pausing & rewinding
                                                                                     –   Less susceptibility to power cuts
 ~14     Total households to be
  Mn     reached across 3 states1                                              • Radio programs reached 25% of total HHs, these HHs did
                                                                                 not have access to WhatsApp and/or TV 2
                                                                               • However, limited appeal and learning impact

         Parents added on
  4.3    WhatsApp groups across                                                • Only 3% of total HHs used govt. learning apps and watched
  Mn     3 states in 8 Weeks                                                     app content at least once3; Diksha App used the most
                                                                                  – High download requirement and low digital literacy

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         Weekly viewers across       However, TV content appreciated by segment without access to WhatsApp
  1.3    all grades, subjects and
  Mn     topics in Week 8 6
                                                                               • ~3.4% of total students in Rajasthan and MP were aware
                                                                                 of TV program and watched TV content at least once 4
                                                                               • 80%6 of the those who watched TV content are interested
         Regular TV viewers                                                      even post lockdown because of -
  ~0.6                                                                               –   Savings on internet recharges
         estimated across 2                                                          –   Convenience for multiple children to watch together
   Mn
         states4                    Source: 1. Based on 22.5Mn total students with an assumption of 1.6 school going children per household
                                    2. Remaining HHs who don't have TV and/or Smartphones (75%) in 2020 3. Based on VFS calls to 510 parents across 3 states
                                    4. 25K IVR responses with 220 verification VFS calls in Rajasthan in Week 11 5. IVR & ~1100 VFS calls in Rajasthan and MP in 32
                                    Week 11 6. BCG Analysis on YouTube data
Despite socio-economic and technical challenges, we believe that direct-to-
 student digital education has a potential reach about 50% of the population

   Rapid growth in user engagement to 1.3 Mn                                                              Given this demand, we can reach at least 50%*
   weekly users (6% of population) in just 8 weeks1
                                                                                                                       of the population by:
                                 +58%
       1.5                                                              1.31

                                   0.83
       1.0
                 0.58
                                                                                                                                     Activating teachers
       0.5

       0.0
Week         1                       4                                    8
                                                                                                                                     Ensuring mass public awareness

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             Moreover, ~0.6Mn students are estimated to watch                                                                        – especially post lockdown
             TV content, ~0.4Mn in Rajasthan and ~0.2Mn in MP2

             70% first time users with 90% wanting content                                                                           Enabling easy access through
             sharing to continue in the long term 3                                                                                  simple platforms with limited
             Teacher initiatives led to increase in students
                                                                                                                                     digital literacy required
             connected by 75% and overall weekly usage by ~4x3                                          *40% through WhatsApp and additional ~10% through TV
  Source: 1. Analytics from YouTube Channels of the 3 states from April 13 – June 6, 2020 2. VFS calls to ~1100 parents on TV viewership in Madhya Pradesh between 29 Jun to 6 July
  2020. 25k IVR call responses in Rajasthan (29 Jun to 1 Jul 2020) and verification of IVR responses through VFS calls to 220 parents in Rajasthan between 5 Jul to 15 Jul, 2020 3. Based on   33
  700 calls to parents across RJ, JH, MP
Though learning impact has been nascent, rapid behavioral change among
stakeholders imply a strong long term potential

       Teachers and officials inclined to                   Peer learning gaining momentum
                                                                                                      Parents stretching to make it happen
             make a digital leap                                    among students

  85% teachers keen to integrate digital                  70% students are seeing learning           90% parents said they would like to
  content post lockdown, given devices.                   videos online for the first time           receive WhatsApp learning content
  Mass VCs enabled two-way                                                                           even post COVID-19
  conversations

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  "Video conferences are such an effective tool.          "Zoom calls are now very famous in my      "I have bought a new phone so that my
  Why have we not been doing this from                    village as students are now creating and   children in classes 7-8 can study and not feel
  before?!" – Government official                         conducting their own meetups online" -     left behind. The teacher convinced me to do
                                                          Teacher                                    this and I have made arrangements to pay for
                                                                                                     the phone over time" - Parent

Source: Based on 700 calls to parents across RJ, JH, MP                                                                                               34
Regardless of medium, ‘Closed-loop instructional systems’ have proven to be the most
                1
                    effective; from defining objectives and interventions to capturing learning outcomes

                    Increased access to disadvantaged segment: Multiple experiences have proven that digital
                2
                    education can reach lower income, or even disadvantaged population due to age/gender/etc.

                    Hybrid model where online merges offline brings together the best of both: Allows students
                3
                    to learn from home while continuing in-person interactions and convenient services

                    Activating teachers/co-educators is the key to drive uptake – Degree of engagement
                4   of teachers or co-educators (e.g. ECE workers) is the primary determinant of student
                    learning outcomes and sustained engagement

Key Takeaways   5
                    Urgent need to address content and subject level gaps – Need to improve vernacular
                    content, language learning in primary grades and non-science subjects in secondary grades.
from our
experiences

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                    Improved student learning outcomes due to digital learning interventions are evident from
                6
                    higher retention rates and improved marks in assessment

                    Strong political will and push has boosted reach and learning outcomes: Governance system
                7
                    and centralized implementation plans will help build a strong digital ecosystem

                    Investing in digital infrastructure and tools are a prime factor: Efficient content creation,
                8
                    dissemination and viewership as well as monitoring and compliance mechanisms

                    Rapid behavioral change is being witnessed; strong longer term potential- Learning impact
                9
                    is nascent but shifts in preference and field innovation is observable across countries 35
Potential role of digital in school education

                 What questions should be asked to evolve an
                 impactful digital education strategy?
Topics covered
in this          Past experiences/learnings in building digital
                 ecosystem in school education
document

                                                                       Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
                 How can BCG support you in your digital
                 education journey?

                 Why BCG? – our team and credentials

                                                                  36
We can support you in the Ed-tech strategy project in 3 different formats

                10-12 weeks                          10 - 12 weeks                               1.5 – 2.5 years
                                          Phase 2: Socialization &         Phase 3: Implementation, stabilization & capacity
    Phase 1: Strategy building
                                           Implementation Plan                                building                             …
1
    Support in overall project        Partner with stakeholders,          Launch program and governance initiatives, ongoing
    strategy, objectives and plan     implementation planning and early   implementation and course correction, focus on
    development                       pilot launch                        sustainability and capacity building
     Only strategy | 10-12 weeks
2
    Support in overall project        Support through partnerships        Launch program and governance initiatives, ongoing
    strategy, objectives and plan     implementation planning and early   implementation and course correction, focus on

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    development                       pilot launch                        sustainability and capacity building
      Strategy and Planning project | 4 - 6 months

3
    Support in overall project       Support through partnerships         Support to launch program and governance initiatives,
    strategy, objectives and plan    implementation planning and early    ongoing implementation and course correction, focus on
    development                      pilot launch                         sustainability and capacity building
       End-to-End support project | 2-3 years

       BCG + Client team   Only Client team
                                                                                                                                   37
Six key questions and deliverables in the digital/ed-tech strategy phase

1                                                         2
    What are the external                                     What are our internal
    driving factors based on                                  capabilities to drive
    geography?                                                action across schools?

6                                                         3
    How do we lay a                                           What is the vision in
    roadmap to implement                                      client's mind and what
    our plan?                                                 are their priorities?

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5                                                         4
    What is the digital                                       How should we prepare
    strategy one should go                                    for system enablers and
    ahead with?                                               develop testing options?

                                                                                         38
We will support you to answer these questions over 10-12 weeks during the
    strategy phase
                          4 weeks                                              3-4 weeks                                               3-4 weeks
            Hypotheses generation &                                Diagnostic, testing and strategy                         Governance and implementation
        A                                                      B                                                      C
            baselining of ecosystem                                finalization                                             planning
1           Recognize the external landscape               4       Set up monitoring and reviewing                        Develop a roadmap to implement program
             • Digital penetration/telecom market                  mechanisms                                              • Translate strategy into roadmap
             • Technology pervasion in the country, e.g.            • Digital Learning Program design and                  • Plan for implementation stages, check-
               to bottom segment                                      testing                                                points, corrections over the course time
             • Content ecosystem, English and                       • Lay out methods for evaluation and
               vernacular content                                     reviewing                                   6
                                                           5
2           Understand internal client capabilities                Finalize strategy based on learnings                   Plan for governance initiatives
             • Number of public schools in the region               • Synchronize available options and ability            • Estimate budget needs at each stage
             • Extent of digital connectivity in schools              to invest to vision and client priorities            • Plan for budget and resource allocation
             • Digital infrastructure (computer/                    • Based on all factors, devise a strategy              • Create business cases for spent/savings

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               projector)                                             suitable for ecosystem                                 for stages on roadmap
             • Portable devices (phones/tablets/etc.)
             • Budget allocated and ability to spend

            Realize client vision and priorities
             • Conduct beliefs audit interviews with
               senior /mid-level leadership in the
               organization
             • Synthesize clear vision to develop
    3
               strategy for change management

            Examine relevant research to draw
            learnings
             • Leverage existing in-country and external
               research and findings
             • Analyzing data and drawing insights                                                                                                               39
During the first 5-6 months, we shall support you through partnerships and
    implementation planning
              10-12 weeks                                                   4-6 weeks                                                 6 weeks
                                               Decide on set-up                       Partner with                               Design prototype and
    Phase 1: Strategy building             7                                      8                                        9
                                               across schools                         organizations                                     testing
1       Recognize the external                                                    Develop a long-list of
                                     7.1   Map key user needs to            8.1                                      9.1   Facilitate detailed design of
        landscape                          digital platform offerings             options available across                 learning enhancement
2
                                            • Students/teachers/                  stakeholders                             content
        Understand internal client            parents/school systems               • Content creators/                         • Ensure consistency
        capabilities
                                                                                     developers                                • Drive alignment
                                     7.2   Benchmark/categorize                    • Foundations/organizations                 • Create a single source
3       Realize client vision and                                                    for field support, trainings
                                           schools in the region                                                                 platform to be used
        priorities                                                                 • Funders, etc.
                                            • Different school structures

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        Examine relevant research
                                              will have varied strategies
        to draw learnings

4       Set up monitoring and
                                     7.3   Summarize trends to              8.2   Define engagement/                9.2    Coordinate design of
        reviewing mechanisms               decide on set-up across                selection criteria                       implementation model
                                           different schools                       • Cross-stakeholder                      • Simplify processes for student
5                                                                                    workshops                                learning and teacher training
        Finalize strategy based on
        learnings
                                                                            8.3   Shortlist and partner with        9.3    Test program design and
6       Develop a roadmap to                                                      suitable organizations                   content in sample schools
        implement program                                                          • Define processes for                   • Validate program and make
        Plan for governance                                                          collaboration                            corresponding changes
        initiatives                                                                • Layout broad priorities
                                                                                                                                                               40
Over 2-3 years, we can build an end-to-end strategy & implementation
    program
               10-12 weeks                         10 - 12 weeks                                          1.5 – 2.5 years
                                          Phase 2: Socialization &              Phase 3: Implementation, stabilization & capacity
     Phase 1: Strategy building
                                           Implementation Plan                                     building                                         …
1        Recognize the external       7       Decide on set-up across      10     EdTech program launch & stabilization
         landscape                            schools                              • Manage state/country-wide launch of program
                                                                                   • Understand on-ground implementation and support in program
2        Understand internal client   8       Partner with organizations             stabilization
         capabilities

3                                     9                                    11     Implement governance initiatives and program
         Realize client vision and            Design prototype and
         priorities
                                                                                  management
                                              testing

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         Examine relevant research                                                 • Effective execution of governance initiatives (add schools to the
         to draw learnings                                                           program, periodic reviews, track key metrics,)

4        Set up monitoring and                                             12     Deriving learnings and course corrections
         reviewing mechanisms                                                      • Data-driven assessment of implementation and outcomes
                                                                                   • Refine and strengthen program design, change course as required
5                                                                                  • Focused group discussions to understand findings
         Finalize strategy based on
         learnings
                                                                           13     Capacity building for the region and program sustainability
6        Develop a roadmap to                                                      • Strengthen capabilities and enable internalization to drive
         implement program                                                           program independently
         Plan for governance                                                       • Ensure sustainable handover and understanding of processes,
         initiatives                                                                 implementation considerations, learning outcomes, etc.
                                                                                                                                                         41
BCG has a team of experts who you can leverage in this process

    Leila Hoteit             Seema Bansal               Garima Batra              Lane McBride              Shoikat Roy           Julian Toogood
  Global Education            Social Impact           Partner & Director          Education lead,         Project Manager       Development Expert,
        Lead                Practice Lead, AP                                      North America         PS- Social Impact,           Africa
     BCG Dubai               BCG New Delhi              BCG New Delhi           BCG Washington D.C.        BCG New Delhi           ACC - London

                                                                                                                                                           Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
• Strong experience of • Deep expertise in             • Experience in          • Experience across K- • Extensive experience in • Over 15 years’
  working with the           education, skilling,        strategic advisory       12, ed tech, and       large-scale public        experience in the
  Ministry of Education in   public heath, food          and large-scale          higher ed              sector transformation,    area of public sector
  the Middle East on         security in addition to     transformation         • Authored chapter in    specifically in the       transformation and
  human capital              governance within         • Expertise in the         the book 'Stretching   education sector          economic and social
  development and            Governments                 education sector         the School Dollar'   • Led and supported         development in Africa
  understanding of         • Experience in working       across early             published by Harvard   digital school            working with
                                                         childhood education,
  drivers of change          across segments – early                              Education Press        education                 development finance
                                                         K-12, and higher
                             childhood education,        education segments                              transformation            institutions, such as
                             K-12, vocational skilling • Worked across India                             projects across 3 states  DFID, the World Bank,
                             and higher education.       and UK                                          in India                  and GIZ.
                                                                                                                                                    42
Potential role of digital in school education

                 What questions should be asked to evolve an
                 impactful digital education strategy?
Topics covered
in this          Past experiences/learnings in building digital
                 ecosystem in school education
document

                                                                       Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
                 How can BCG support you in your digital
                 education journey?

                 Why BCG? – our team and credentials

                                                                  43
BCG’s Education practice—seven key areas of focus
                                            Early childhood
                                    1       education

     Foundations and       7
                                                2           Primary and
         non-profits                                        secondary education

                                                                                        Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
        Corporate      6
                                                    3           Post-secondary
        education                                               education

               For-profit and   5       4               Vocational education and
            digital education                           workforce development

                                                                                   44
BCG’s education practice focuses on transforming
education systems
                        Transformation

                                                                         Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
   Strategy   Support       Human          Data and    Technology
              systems       capital      performance      And
                                         management    innovation

    Plan      Enable        Deliver        Sustain       Grow

                                                                    45
BCG has conducted over 530 education projects since
2005 across a wide variety of topics …
                                                                                        Data and    Technology
                                                                  Support   Human     Performance      And
         Topic                 Strategy                           systems   capital   Management    Innovation

    Client
 examples

                                                                                                                      Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
Note: Select set of clients; number current as of December 2016                                                  46
… and a diverse set of client types

                              Early, Primary,
                              and Secondary     Post-Secondary   Vocational    For-Profit and     Foundations and
          Topic                 Education         Education      Education    Digital Education     Non-Profits

    Client
 examples

                                                                                                                     Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
Note: Select set of clients                                                                                     47
We have an experienced education leadership team …

          Leila Hoteit
          Dubai
                                                      Ian Walsh              Agnes Audier
                                                      UK                     Paris
          Global Education Practice Leader
                                                      MD & Senior Partner    Senior Advisor
    Allison Bailey                                                                                   Ivan Kotov
                                Kelsey Clark          Patrick Roche                                  Moscow
    Boston
                                Dallas                UK
    NAMR Education                                                                                   MD & Partner
                                Partner               MD & Senior Partner
    Practice Leader
                                                                                                     Anton Stepanenko
    J. Puckett                  Beth Kaufman          Maya El Hachem                                 Moscow
    Dallas                      Boston                Dubai                                          Partner
    MD & Senior Partner         MD & Partner          MD & Partner
    Peter Davis                 Nithya Vaduganathan
    New York                    Boston                                       Seema Bansal            Abhishek Gopalka
                                                                             New Delhi               New Delhi

                                                                                                                           Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
    Senior Advisor              MD & Partner
                                                                             Partner & Director      MD & Partner
    Reggie Gilyard              Ernesto Pagano
    Los Angeles                 New Jersey                                   Garima Batra            Shoikat Roy
    Senior Advisor              MD & Partner                                 New Delhi               New Delhi
                                                                             Partner & Director      Project Leader
    Scott Cowen                 Tyce Henry
                                                      Larry Kamener          Jim Davidson
    Senior Advisor              Washington DC
                                                      Melbourne              Former Deputy Sec.
                                MD & Partner
                                                      Senior Advisor         Australia Dept. of Ed
                                                      Former Public Sector   Senior Advisor
    Tejus Kothari               Lane McBride
                                                      Practice Leader
    Chicago                     Washington DC
    Partner                     MD & Partner          Anthony Roediger       Chloe Flutter           Gemma Henderson
                                                      Sydney                 Sydney                  Melbourne
                                                      MD & Senior Partner    MD & Partner            MD & Partner
                                                                                                                      48
… and ~70 education experts in more than 30 offices worldwide
                                                                                                                                                           Senior Partner/Partner
                                         New York                                                                                                          Principal/Project Lead
                                         Bruce Holley        Boston                                                                                        Knowledge team
                                         Peter Davis 1       Allison Bailey
                                         Briar Thompson      Elizabeth Kaufman   Düsseldorf
                    Philadelphia/NJ                          Nithya Vaduganathan Dieter Heuskel1                   Moscow
                    David Webb
                                                                                 Christian Veith                   Vladik Boutenko
                    Ernesto Pagano
Toronto                                                                                                            Ivan Kotov
                                                                                                  Copenhagen
James Tucker                                                        London                                         Sergei Perapechka
                                                                                                  Ulrik Sanders
                                                                    Ian Walsh                                      Konstantin Polunin
                                                                    Alastair Flanagan                              Anton Stepanenko
Chicago
Marin Gjaja                                                         Patrick Roche             Cologne
Michelle Russell                                                                              Rainer Minz1
                                                                    Madrid
Tejus Kothari
                                                                    Iván Martén
                                                                                                  Munich                                Mumbai/New Delhi
Los Angeles/San Francisco/Seattle                                                                 Achim Fechtel

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                                                                                                                                        Seema Bansal
Danny Acosta                                                                                      Matteo Serena
                                                             Washington, DC       Paris                                                 Garima Batra
Reggie Gilyard1                                                                                   Ulrike Garanin
                                                             Lane McBride         Agnes Audier                                          Abhishek Gopalka
Patrick Erker
                                                             Tyce Henry           Lucie Robieux                                         Shoikat Roy
                         Monterrey/Mexico City               Meghan McQuiggan
Dallas/Houston
                         Eduardo Leon
J. Puckett                                                                                    UAE
                         Javier Romero
Christine Barton                                                                              Leila Hoteit
Jeffrey Shaddix                                                                               Joerg Hildebrandt
Kelsey Clark            New Orleans                                                                                                                    Melbourne/Sydney
                        Scott Cowen1                                                          Maya El Hachem
Renee Laverdiere                                                                                                       Kuala Lumpur/Singapore          Larry Kamener
                                                                      São Paulo               Ammar Al-Hajjar
                                                                                                                       Vincent Chin                    Anthony Roediger
                                             Santiago                 Christian Orglmeister   Haidar Ammar
                                                                                                                       Nor Azah Razali                 Jim Davidson1
                                             Jorge Becerra            Doug Woods              Samon Biaou
                                                                                                                       Zarif Munir                     Chloe Flutter
                                                                      Juliana Abreu           Yasmine Gharaibeh
                                                                                                                                                       Gemma Henderson

1. BCG Senior Advisor
Updated as off February 2018                                                                                                                                                   49
BCG’s education work spans the globe across topics and client types
                                                                                                                                                                                                                                Global
                                                                                                                                                                                                                                   • Wor ld Economic For um
                                                                                                                                                                                                                                   • Teach for All
                                                                                                          Netherlands                                                                                                              • UNICEF
                                                                                                            • TNO
Canada                                                                      England
                                                                              • UK Depar tment for
                                                                                                            • V r ije Univer sity                           Germany
  • Education non-pr ofit Char ity                                                                          • School Aan Zet                                 • Business@school
                                                                                Education
  • Tor onto City Summit Alliance                                             • New Schools Networ k                                                         • JOBLINGE
  • Tor onto Regional Resear ch Alliance                                      • Sutton Tr ust                                                                • Kar lsr uhe Institute of
                                                                              • Teach Fir st UK                                                                Technology
                                                                              • Univer sity of London
                                                                                                                                Norway/Sweden                • V on Anfang an
                                                                                                                                    • Univer sity of Oslo                                         Russia
                                                                                                                                                             • Univer sity of Cologne
United States                                                                                                                       • Stockholm School of                                            • New Economic School
  •Bill and Melinda Gates Foundation
                                                                              France                                                  Economics (SSE)                                                • Teach For Russia
                                                                                 • Fr ench Gover nment                              • V OXTRA Foundation
                                                                                                                                                                              Greece/Italy
  •Chicago Public Schools                                                                                                                                                        • HAEF
                                                                                 • Ecole Centr ale de Par is
  •Dallas Independent School Distr ict                                                                                              Switzerland                                  • ItaliaDecide
                                                                                 • INSEAD
  •Hillsbor ough County Public Schools                                           • Par is School of Economics                         • IMD
  •Lake County Schools                                                                                                                                                                                                    Italy
  •Los Angeles Unified School Distr ict                                                                                                                                                                                     • Italia Decide
  •Memphis/Shelby County Public Schools                                         Spain                                                                                                                                       • Cuoa Foundation
  •New Or leans Recover y School Distr ict                                                                                                                                                                                  • Univer sita Degli Studi
                                                                                  • ESADE
  •Nor th Car olina Depar tment of Public Instr uction                                                                                                                                                                         Di Modena e Reggio
                                                                                  • Univer sidad
  •Univer sity of Nor th Texas                                                                                                                                                                                                 Emilia
                                                                                     Politécnica
  •Rutger s Univer sity                                                              de Madr id
  •Har var d Univer sity
                                                                                                   Qatar                                                                                                                     India

                                                                                                                                                                                                                                                              Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
  •V ander bilt Univer sity                                                                           • Supr eme Education                                                                                                     • Bombay Scottish School
  •Connecticut State Colleges & Univer sities                                                            Council                                                              Malaysia                                         • Gover nment of Har yana
                                                              Puerto Rico                             • Qatar Foundation                                                                                                       • Gover nment of Rajasthan
  •Duke Fuqua School of Business
                                                                                                      • Education Above All
                                                                                                                                                      Singapore                 • Malaysian Gover nment
  •Cleveland Metr opolitan School Distr ict                     • Gover nment of                                                                                                                                               • Wor ld Bank
                                                                                                                                                         • Singapor e Institute
  •Walton Family Foundation                                        Puer to Rico                                                                                                                                                • NITI Aayog
                                                                                                                                                            Of Management
  •Winthr op Rockefeller Foundation                                                                                                                                                                                              Vietnam
  •Emor y Univer sity
                                                                                                                                                                                                                                   • Fulbr ight Univer sity
  •Atlanta Public Schools                                                                              Brazil
                                                                                                                                                                                                   Australia                          V ietnam
  •Lumin Education                                                                                        • Instituto Ayr ton Senna
  •KIPP Schools                                                                                           • Instituto Natur a                                                                        •  Depar tment  of  Education
                                                                                                                                                UAE                                                  • Univer sity of Melbour ne
  •Rocketship Education                                                                                   • Gr aded school
                                    Mexico                                                                                                        • Abu Dhabi Depar tment of Education               • Austr alia National Tr aining Author ity (ANTA)
  •Ar izona State Univer sity                                                                                                                      & Knowledge
                                      • Instituto Tecnologico de                                                                                                                                     • NSW Depar tment of Education and Tr aining
  •Univer sity of Nor th Car olina                                                                                                                • The Executive Council Dubai
                                      • Estudios Super ior es (ITESM)                                                                                                                                • Austr alia NZ School of Gover nment (ANZOG)
  •Tulsa Public Schools                                                                                                                           • Higher Colleges of Technology                    • V ictor ia Depar tment of Education
  •Chattanooga 2.0                    •  Univer  sidad de   Monter r ey                                              Saudi Arabia                                                                    • Queensland Dept. Of Employment & Tr aining
  •Dallas Foundation                  • Univer sidad Panamer icana                                                     • Riyadh Schools
                                      •  Centr  o Cultur ales  de Mexico  AC    Chile                                                                                                                • Univer sity of Sydney
  •Texas Education Agency                                                                                              • Saudi Ar abia Gover nment                                                   • Austr alian Gover nment
  •Gr eater Houston Par tner ship                                                 •  Duke   Univer sity—Center  For    • Saudi Ar abia Ministr y of Education                                        • NSW TAFE
                                                                                     Advancement of Social             • Public Education Evaluation Commission
                                                                                     Entr epr eneur ship
Note: Select examples of recent clients                                           • Pontificia Univer sidad Catolica                                                                                                                                50
Select recent BCG engagements in the digital school education space
        Client                                                                 Description
1                                • Conducted a due diligence of a K-12 digital education content provider for a private equity firm by
      US based private equity
                                   identifying trends impacting the print and digital publisher market, and assessing the target company's
      firm
                                   ability to compete
2     Middle East sovereign      • Due diligence on an early childhood education provider for a Middle East wealth fund, including overall
      wealth fund                  market outlook for the US early childhood education market

3
      Ministry of Economy,       • Designed a new educational policy aimed at creating "change makers" to address pressing issues
      Trade, and Industry        • Provided support in implementation of strategy to enhance EdTech industry in Japan for the Economic
                                   department of Japanese Government
4
      Government agency in       • Strategy for the future of K-12 education in a high-tech megacity in CEMA which has an education vision to
      CEMA                         attract the world’s best talent by providing innovative offerings

                                                                                                                                                     Copyr ight © 2020 by Boston Consulting Group. All r ights reserved.
5                                • Conducted a landscape analysis of Egypt’s K-12 education system for a private education provider
      Leading Egyptian private
      education player           • Establish a strategic plan for long-term improvement of the system

6     Chinese gaming             • Developed an education strategy in Indian market for a payments solution provider
      company and payments
      provider based in India
7                                • Provide knowledge support over 30 months to enable a systemic school transformation at scale to improve
      Niti Aayog & State           the quality of public delivery and drive improvements in outcomes and governance
      governments

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