Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute

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Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
Table Sponsorship
Proposal
Jeans for Genes® Denim Dinner
Saturday 21 July 2018
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
About
Jeans for Genes
Denim Dinner

                  The Jeans for Genes Denim Dinner will again be
                  held at Sydney’s premiere entertainment venue,
                  The Star, on Saturday, 21 July.

                  Be one of the 600 loyal supporters who will come
                  together to celebrate for the benefit of the 1 in 20
                  Australian children affected by genetic disease and
                  other conditions.

                  The 2018 Denim Dinner is one event that you will
                  not want to miss. Jeans for Genes began in 1994
                  as a dinner and art auction before it became the
                  unique day when everyone wears denim, to work
                  and to school, for a great cause.

                  Be a supporter of the Denim Dinner and be
                  part of the life-changing work done by the team
                  of researchers at Children’s Medical Research
                  Institute. Help speed up the search for treatments
                  and cures for childhood genetic disease.

                  Join with us to celebrate a quarter century of
                  scientific advances for our children, and help us
                  kick off another 25 years of achievement!

                                          Jeans for Genes Denim Dinner | 2
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
Overview
Jeans for Genes
Denim Dinner

                  Event title:		 2018 Denim Dinner

                  Date: 		 Saturday 21 July 2018

                  Time: 		 6.30pm – 11:30pm

                  Venue & Location: 		 The Star Sydney,
                  		 80 Pyrmont Street,
                  		 Pyrmont NSW

                  Dress: 		 Black tie with a touch of denim

                  Catering: 		 Drinks and canapes on arrival. Three
                  		 course banquet dinner with table service.

                  Seating: 		 Banquet (tables of 10)

                  Target pax: 		 600 pax

                  Ticketed event: 		 Individual tickets = $350
                                          (including voluntary tax donation of $150)

                   Table of 10 = $3,150

                   (including voluntary tax donation of $1,500)
                  		 Silver Sponsor Table of 10 = $7,000
                  		 Gold Sponsor Table of 10 = $14,000
                  		 Platinum Sponsor Table of 10 = $20,000

                  Expected guests: 		 Sydney CBD and Western Sydney based
                  		 corporates, high net-worth individuals,
                  		 celebrities, long-time supporters, sponsors
                  		 and major donors aged 30-50.
                  		 50% Male, 50% Female

                  Proposed Speakers 		TBA

                                                             Jeans for Genes Denim Dinner | 3
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
Sponsor Packages

                                               Silver           Gold            Platinum
                                              Table of 10     Table of 10         Table of 10
                                              sponsorship     sponsorship         sponsorship

  Return on investment                           $700           $14,000             $20,000

  3 Course menu and beverages                      •               •                   •
  Seating for table of 10                          •             Tier 2              Tier 1

  Company logo on screen                           •               •                   •
  Company logo on media wall                     Small          Medium               Large

  Your choice of celebrity or Researcher on
  your table                                                       •                   •
  VIP Butler                                                       •                   •
  1 x Room at The Star, overnight stay                             •                   •
  1 x Transfers to and from the event                                                  •
  Recognition + Thanks by MC                                       •                   •
  Ad in dinner program                        Quarter Page     Half Page           Full Page

  Inclusion of company logo in pre-event
  promotion (web, edm and social media)                            •                   •
  Your marketing collateral in guest bags                                              •
  Pre-event VIP cocktails with the stars                                               •
  Exposure through Event PR & Campaign
  Activities.                                      •               •                   •

  Additional Benefits: Invitations to CMRI networking events, boardroom lunches, VIP and Award
  events, CMRI Lab Openings.

                                                                       Jeans
                                                                         Jeansfor
                                                                               forGenes
                                                                                   GenesDenim  Dinner||10
                                                                                         DenimDinner    4
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
What we need

     As a Denim Dinner Major Sponsor,
     Your company would commit to providing
     CMRI with the following:

     •   Description of any goods to be provided for the event (as discussed and agreed
         with CMRI);

     •   Banners to be displayed (sent to the venue, collected from the venue, delivery
         details to be advised);

     •   Promotional collateral for display at the event e.g. flyers, pull up banners, TVC;

     •   Logo to be used in promotional actives for the event (eps/ai files or high
         res jpg/png);

     •   Details of your table guests to be provided to the Event Team no later than one
         week prior to the event (Full name, title, company and email address);

     •   Provision of dinner program full size ad (size to be advised);

     •   Promotion of the event to senior staff, clienteles and contacts through your
         channels within a reasonable timeframe requested by CMRI (CMRI to provide all
         graphic, copy and e-invite).

                                                                Jeans for Genes Denim Dinner | 5
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
Why we are here:
• 1 in 20 kids is born with a genetic disease or birth defect.
  Imagine, one in every classroom.

• CMRI has been helping to save children’s lives since 1958.

• In 2018, Jeans for Genes® will celebrate its 25th Anniversary
  with the goal of raising $25 million to ensure the future health
  of our kids through improved research and clinical care for kids
  with genetic diseases.
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
Children’s Medical
Research Institute
Children’s Medical Research Institute is
internationally respected for its history of
significant medical advances.

Since its founding almost 60 years ago, it has
saved and improved the lives of countless
children by developing the paediatric heart
and lung life support machine, pioneering
microsurgery for infants, introducing rubella
vaccinations, and conducting the first gene
therapy trial for a genetic disease in Australia.
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
Jeans for Genes®
Jeans for Genes began in 1994 as a fundraising       In 2018, to commemorate the 25th
campaign to directly support the work of             anniversary of this iconic campaign,
the scientists at Children’s Medical Research        Children’s Medical Research Institute seeks
Institute.                                           to raise $25 million for a new Centre of
                                                     Collaboration. This Centre will bring together
2018 will mark the 25th Anniversary of this          genetic research scientists and hospital-
unique event. In that time, more than 12,000         based clinicians to search for treatments
schools, 20,000 individuals, and 41,000              and cures for genetic conditions affecting
workplaces have taken part in Jeans for Genes        Australian children. And we will continue to
and raised over $60 million for paediatric           help those with other rare genetic diseases
medical research.                                    including cancer, epilepsy, blindness and
For a quarter of a century, the Jeans for Genes      autism.
campaign has provided the vital funds required
to ensure the scientists at CMRI remain at the
forefront of advances in child health. Progress
includes: new drugs to treat epilepsy and the
development of gene therapies to cure a range
of genetic diseases. Our most recent initiative,
ProCan®, is a world-first project which will
forever change the way we diagnose and treat
all types of cancer affecting children and adults.
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
OVER THE LAST 25 YEARS                                                      Jeans for Genes is
                                                                                                 celebrating its

                                                                                             25th
                                                                                             Anniversary in 2018.

                                                                  20,000
                                  12,100
                                                                                             Jeans for Genes supports vital genetic

Over $60
                                                                                             research into treatments and cures for
                                                                  individuals                childhood genetic diseases, including

million                           schools                         41,200
                                          held a
   has been raised
                                Jeans for Genes mufti day         workplaces
                                                                                              CANCER        EPILEPSY        BIRTH
                                                             raised funds on our behalf                                    DEFECTS

                              THIS SUPPORT HAS HELPED
                       CHILDREN’S MEDICAL RESEARCH INSTITUTE:

        IDENTIFY
   the components of telomerase,
  which will be important for treating
     85% of all cancers.
                                                     ESTABLISH                                      CONDUCT
                                                a ‘vector’ engineering program that is           the first gene therapy trial for a
                                                  designing new ways to cure many                  genetic disease in Australia.
                                                genetic diseases using gene therapy.

 DISCOVER
                                                              the Alternative
                                                              Lengthening of
                                                              Telomeres (ALT)
                                                              mechanism, which will                a new class of drugs to treat the
                                                              lead to treatments for
                                                                                                      1 in 3 epileptics
   a single genetic defect can cause                          15% of cancers.                     not helped by current medication.
          cleft lip and palate.

Create a revolutionary,
new cancer research
                                                            INTRODUCED
                                                            genetic tests for dozens of genes causing blindness.
facility, ProCan®. This will:

              Help save lives
              by making cancer diagnosis
              faster and more accurate             Gene
                                                  Therapy
              Result in more
              personalised                        Process
              treatment plans
              with the greatest likelihood
              of success
Table Sponsorship Proposal - Jeans for Genes Denim Dinner Saturday 21 July 2018 - Children's Medical Research Institute
National brand
   awareness                                         Advertising
       76%                                             $3.1m

                        Demographic
                           Women
                         Between 30-60

                                                     Social Media
Jeans for Genes PR                                    Jeans for Genes

     $1.7m                                               33,535
                                                       Facebook fans
   Editorial value
                                                           CMRI
     34.2m                                               5,906
   People reached                                      Facebook fans

                     Unique Website Users
                         Jeans for Genes
                             119,978
                                CMRI
                              69,874
                       (27 April 16 – 27 April 17)
Previous Partners
and Sponsors

                                    G R E AT B A R R I E R R E E F

                    Jeans for Genes Denim Dinner | 11
Thank You

Denim Dinner contact details

Nikki Byrnes
Key Stakeholder Events Manager
02 8865 2955
nbyrnes@cmri.org.au

denimdinner.org.au | cmri.org.au | jeansforgenes.org.au
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