YSIV 1820 - 2018 Pure Michigan Governor's Conference on Tourism
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I S
D V IY
BETTER
TOGETHER
EXHIBITOR
PAC K E T
2018
M AR C H 2 7 - 2 9, 20 18 AM WAY GRA N D PLA ZA H OT E L Join us for the 2018 Pure Michigan Governor’s Conference on Tourism, March 27-29. This year, the exhibition space will be the Michigan Maker’s Mart. The theme of the event for this year is Diversity, which will go beyond the diversity of the people within the industry, and recognize the array of supporting industries that keep lodging and tourism thriving. With the Pure Michigan reception taking place within the Michigan Maker’s Mart, as well as, being open throughout the conference, you’re in for premier educational and networking opportunities. The Pure Michigan Governor’s Conference is Michigan’s only all-industry educational and networking event for hospitality and tourism leaders. Each year, the Michigan Lodging & Tourism Association and Travel Michigan bring hundreds of tourism industry decision-makers from across the state to learn, network and explore new opportunities. In 2017, conference attendance surpassed 1,000 attendees. Join us in 2018 as we continue to grow, collaborate and partner to further unite our industry. EXH IBITOR BOOK L E T 2 2 01 8 P U RE MI CHI GA N GOV ERNO R’ S CO NFERENCE O N TO U RI SM
CO N F ER E NC E S CH E DULE T U ES DAY, M AR CH 27 9 a.m. - Noon ............................. Michigan Cares for Tourism Clean Up 9 a.m. - Noon (TBD) ............... Travel Commission Meeting Noon - 3 p.m. ............................. MLTA Annual Meeting of the Members and Board Meeting Noon - 6 p.m. .......................... Maker’s Mart Move-In & Set-up Noon - 6 p.m. ............................. Registration Open 1 - 4 p.m. ........................................ EduTours (LIMITED AVAILABILITY) 3 - 5 p.m. (TBD) ......................... MACVB Meeting 3 - 5:30 p.m. ................................. Guest Service Gold Training 5:30 - 7 p.m................................... Opening Reception W E DNES DAY, M A R CH 28 8 – 8:50 a.m. ........................... Breakfast 9 – 9:10 a.m. ............................... Opening Remarks 9:10 – 10:10 a.m. ....................... Opening Keynote: Evita Robinson, Why the Travel Industry Should See in Color 10:10 – 10:30 a.m. ................. Networking Break in Maker’s Mart 10:30 – 11:30 a.m. .................... Keynote: XYZ University, Sarah Sladek, Talent Generation: ............................................................ How Visionary Organizations are Redefining Work and Achieving Greater Success. 11:30 – 11:50 a.m. ................. Networking Break in Maker’s Mart 11:50 – 1:15 p.m. ........................ Luncheon 1 – 3 p.m. ...................................... XYZ University, Talent Generation Exclusive Author Workshop (LIMITED AVAILABILITY) 1:30 –2:30 p.m. .......................... FireUp Sessions ............................................................ “Delivering the Pure MI Trail Experience Panel” - Tourism Track ................................................................. “New Tech You Should Know” - Social Media/Tech Track ................................................................. “Innovative Tourism Collaboration Presented by MI Arts and Culture NE Panel” - ................................................................. Tourism Track ................................................................. “A Leadership Playbook For Hospitality Operations: How to create success with “The ................................................................. Sweet 16” Attributes of Winning Teams” - Lodging Track & Leadership Track ................................................................. “Women In Lodging Breakout Panel” - Lodging Track 2:30 –3 p.m. ............................. Networking Break in Maker’s Mart 3 - 4 p.m. ...................................... Shirt Sleeve Sessions 3:15 - 5:15 p.m. .......................... XYZ University, Talent Generation Exclusive Author Workshop (LIMITED AVAILABILITY) 5 - 6:30 p.m. ............................ Pure Michigan Reception 6:30 - 11 p.m. .......................... Maker’s Mart Teardown EXH IBITOR BOOK L E T 3 2 01 8 P U RE MI CHI GA N GOV ERNO R’ S CO NFERENCE O N TO U RI SM
CO N F ER E NC E S CH E DULE (CONT. )
6:30 - 9 p.m. ............................... Stars of the Industry Dinner
9 - 11 p.m. .................................... Afterglow Party
T H U RS DAY, M A R CH 29
7 – 8 a.m. ...................................... Yoga Class (LIMITED AVAILABILITY)
7:30 – 8:30 a.m. ........................ Breakfast
8:40 – 9:40 a.m. ........................ Keynote: Candace Matthews, The 6 Puzzle Pieces to Diversity & Inclusion
9:40 – 11:00 a.m. ...................... Heart of the House Tour (Students Only) Timing to be confirmed
9:40 – 10:30 a.m. ...................... Jack Johnson, Destinations International
10:30 – 10:45 a.m. .................... Networking Break
10:45 a.m. – 11:45 a.m. .......... Travel Michigan Update, Dave Lorenz, Vice President, Travel Michigan
12:00 p.m. - 1:15 p.m. ............. Lunch: Mike Stevens, Co-Founder, Founder’s Brewing Co.
............................................................ The Story of Founder’s Brewing Co
1:30 - 4 p.m. ................................ Career Fair
Attendees will be on the floor with exhibitors during Wednesday’s breakfast, AM and PM breaks, and the Pure
Michigan Reception.
EXH IBITOR BOOK L E T 4 2 01 8 P U RE MICHI GA N GOV ERNO R’ S CO NFERENCE O N TO U RI SM
AD D IT IO NA L I N FOR M AT I ON
M AK ER ’ S M A RT HOTEL ARRANGEMENTS
The tradeshow will be held on the Concourse level A special room block is being held at the Amway
located on the second floor of the Amway Grand Plaza Grand Plaza Hotel. To secure the group rate, rooms
Hotel. Exhibit tables will be setup outside of the must be reserved by Feb. 23, 2018. Rooms are only
Ambassador Ballroom, where all general sessions available on a first come, first serve basis and do have
will take place. Exhibit tables will be placed in the a potential to sell out.
Center Concourse, Crown Foyer and West Concourse. The Amway Grand Plaza Hotel is on-site, and rooms
Please see the map on Page 8 for the tentative layout. start out at $134 per night and are subject to 9%
Wednesday’s breakfast, AM and PM breaks, and Pure occupancy tax and 6% state tax.
Michigan reception will be held in Maker’s Mart.
To make a reservation, call 616.776.6450. Attendees
EXHIBITORS MUST BE PRESENT AT THEIR should ask to book within the group block and may
EXHIBIT TABLE DURING WEDNESDAY’S BREAKFAST, reference the block code: MLTA. To book online visit
BREAKS AND RECEPTION. https://aws.passkey.com/e/49496187
F IR E U P S ES S I ONS CONTACT
Fire Up Sessions will be located throughout the hotel Carlie Smith
meeting space. Wednesday’s breakfast, networking Phone: 517.267.8989
breaks and the Pure Michigan reception will take place Email: carlies@milodging.org
in the Maker’s Mart exhibit space. Website: www.milodging.org/conference
Amway Grand Plaza Hotel
AT T ENDANC E Phone: 616.776.6450
Website: www,amwaygrand.com
Exhibitors must be present at their exhibit table during
Wednesday’s breakfast, breaks and reception.
You are encouraged to attend Wednesday’s sessions
and meal functions to increase networking and sales!
EXH IBITOR BOOK L E T 5 2 01 8 P U RE MICHI GA N GOV ERNO R’ S CO NFERENCE O N TO U RI SM
RUL ES AND REG ULATI ONS
IMP O RTA N T I NFO R M AT I ON
EXHIBIT TABLE SPACE & BENEFITS
• Includes (1) 6’ skirted table, (2) chairs, & (1) wastebasket SUBLETTING OF SPACE:
• One complimentary registration-a $369 value No exhibitor shall assign or sublet any part
of the space allotted to them, except upon
• Pre-conference attendee list
written permission from MLTA. Nor shall
• Exhibitor registrations received before February 23 will be they exhibit, or permit to be exhibited in their
included on the conference website and exhibitor registry. space, any merchandise or advertising matter
• Free Wi-Fi available in the Exhibit Hall not a part of their regular business.
• Wednesday and Thursday breakfasts, the Pure MI reception and
networking breaks both days will be held on the FIRE HAZARD:
tradeshow floor
All exhibits must conform to all local
• Announcements throughout the conference will remind and ordinances, regulations and the laws of the
encourage attendees to visit exhibit tables! State of Michigan.
• Complete the mobile app form to be included on the Insurance and Liability:
mobile app All items that can be carried away should be
• Exhibitor BINGO will be taking place this year to encourage all placed in safekeeping when the exhibit table
members to visit the exhibit tables is not attended. Neither MLTA nor the Amway
Grand Plaza is responsible for any loss of
• Silent Auction items will be placed at certain exhibit tables to exhibit or part by theft, fire, water, accident or
encourage visitors any other cause, not for the loss or damage
to any goods consigned to their care, nor will
they be responsible for any injury that may
GIVEAWAYS: occur to an exhibitor or to his/her employees.
As in previous years, we encourage each exhibitor to provide a gift item Destruction of premises, etc:
or basket to be displayed at their exhibit table. Giveaways generate If the premises are destroyed by fire or
excitement for the exhibitor’s product, drive traffic to the exhibit table elements, strikes or any other causes or
and build a list of leads. if circumstances make it impossible for
All giveaways will be promoted before the conference. Please fill MLTA to permit any exhibit to occupy the
out the form provided by MLTA. Once you secure your exhibit table, premises, then, under these circumstances,
additional information will be sent. It is the exhibitor’s responsibility to such exhibitor shall be obliged to pay for
collect names or business cards from the attendees. Exhibitors are to space only for the period that was or could
draw door prize winners and contact winners for delivery of giveaway. have been occupied at the PRO RATA
basis. MLTA will be released from any and
all claims from damages which may arise
SHIPPING & ELECTRICAL: in consequences thereof. Your company,
company representative, or your agent, shall
Any outlets, telephone lines or additional electrical requirements
be held jointly, collectively and individually
must be arranged in advance with the Amway Grand Plaza Hotel at an
responsible or any and all debts for all
additional cost.
exhibit costs.
The following rules and regulations will govern the Pure Michigan
Security
Governor’s Conference Exhibition and are made a part of all contracts
All exhibitors will be responsible for the
for space between the Michigan Lodging and Tourism Association
contents of their Exhibitor Table while the
(MLTA) and the person, partnership or corporation engaging space.
exhibit hall is inactive. MLTA will not be
MLTA reserves the right to bar from the Conference any exhibit, or part
providing security guards or observation for
of the exhibit, that is not, in their opinion, in keeping with the character
this space.
and purpose of the Conference. MLTA reserves the right to adjust
layout of the exhibit hall pending notifications of exhibitors.
EXH IBITOR BOOK L E T 6 2 01 8 P U RE MI CHI GA N GOV ERNO R’ S CO NFERENCE O N TO U RI SMExhibit table Rental—Includes ONE conference registration. Additional exhibitor registrations
PURE MICHIGAN GOVERNOR’S CO N FER EN CE O N TO UR IS M
can be purchased for $219.00 each. Registration includes entry into all educational sessions,
social events, breaks, reception and meals. Exhibit table includes (1) 6’ skirted table, (2) chairs,
and (1) wastebasket.
Exhibit table fees: Member w/perks* Member w/o perks Non-Member Total
March 27-29, 2018 - Amway Grand Plaza Hotel
(1) Exhibit table $725.00 $525 $950.00 $________
Additional Exhibitors: $219.00 each $________
For information on becoming a member of MLTA
GRAND TOTAL $________
contact Carlie Smith at carlies@milodging.org
*Perks are a full-conference attendee list for one time use provided before the conference.
TRADESHOW 2018
This list includes name, company, address, phone number and email.
Company Name: ____________________________________________________________________
Exhibitor Contact Name: _____________________________________________________________
Title: _______________________________________________________________________________
Mailing Address: _____________________________________________________________________
City, State, Zip:_______________________________________________________________________
Phone: ____________________________________ Email: ____________________________________
Exhibitor Name Badge to Read: _______________________________________________________
Additional Exhibitors (@$219 each): Please include name(s), title(s) & email(s) below:
____________________________________________________________________________________
____________________________________________________________________________________
I/we plan to attend the Wednesday Stars of Industry Awards Dinner (# attending _________)
Office Use only: Exhibit table Number _________
50% of order total is due with this contract form to reserve your exhibit table. All fees must
be paid by Feb. 23, 2018.
Cancellations received prior to January 1 will receive a 50% refund. Cancellations received
after February 23, 2018 will not be refunded. Cancellations and refund requests are
subject to a $50 processing fee.
Check enclosed made payable to MLTA Credit Card ___ Amount $________________
Card #: ______________________________________ Expiration: ____________________________
CID #: ____________________________ Authorized Signature: ____________________________
We hereby agree to and understand the requirements, restriction and conditions stated in this publication.
Return completed form, credit card information or check payable to MLTA, 2175 Commons Parkway,
Okemos, MI 48864 or via email to carlies@milodging.org or fax at 517.267.8990.
Questions? Call 517.267.8989
EXH IBITOR BOOK L E T 7 2 01 8 P U RE MI CHI GA N GOV ERNO R’ S CO NFERENCE O N TO U RI SMEXH IBITOR BOOK L E T 8 2 01 8 P U RE MI CHI GA N GOV ERNO R’ S CO NFERENCE O N TO U RI SM
Exhibitor Service Request Form
Michigan Lodging and Tourism Association
Booth #: _____________________
Start Date: ______ Start Time: ______ End Date: ______ End Time: ______
Electric Power
Quantity Total
_________ 110 Volt Outlet with extension cord $15.00 EACH ___________
_________ Extra extension cord $15.00 EACH ___________
_________ Power Strip $15.00 EACH ___________
_________ Gray Box (3x20 Amp circuit) $80.00 EACH ___________
* Please note due to fire code no outside extension cords are permitted*
Telecommunications
_________ Analog Line for CC Machine $55.00 EACH ___________
_________ Wired High Speed Internet Access $130.00 EACH ___________
Audio-Visual Equipment
_________ 60” LED TV & DVD Combo $550.00 EACH ___________
_________ 24” LCD Monitor $115.00 EACH ___________
_________ 3M Post It Flip Chart $40.00 EACH ___________
_________ Flip Chart $35.00 EACH ___________
_________ Flip Chart Stand – No Paper $15.00 EACH ___________
_________ Whiteboard / Corkboard $25.00 EACH ___________
If you have any additional requirements please contact Kelly Van Dyke, CMP for a quote.
TOTAL $ ___________
Daily Requirements Cost
**ANY
ORDERS THAT NUMBER OF DAYS REQUIRED x ___________
DO NOT ADD IN TAX AND
CHARGE WILL
SERVICE SUB TOTAL = ___________
HAVE THEM
AUTOMATICALLY
6% SALES TAX + ___________
ADDED TO THE TOTAL**
22% SERVICE CHARGE + ___________
GRAND TOTAL = ___________
Payment Instructions
ORGANIZATION: _____________________________________________________________
AUTHORIZED SIGNATURE: ________________________________ DATE: ____________
PRINTED NAME (AS APPEARS ON CARD) ________________________________________
CONTACT TELEPHONE NUMBER: _________________________ CIRCLE: CELL / OFFICE
CREDIT CARD NUMBER: ___________________________ EXPIRATION DATE: _________
CHECK IN ADVANCE (PAYABLE TO AMWAY GRAND PLAZA HOTEL) # ________________
Return Completed Form To: Kelly Van Dyke, CMP kvandyke@ahchospitality.com
AMWAY GRAND PLAZA HOTEL Phone: 616.776.616-776-6441
187 MONROE AVE NE Fax: 616.776.6477
GRAND RAPIDS, MI 49503
Exhibitor
Instructions
The
following
is
a
list
of
guidelines
to
assist
those
who
are
exhibiting
in
the
Amway
Grand
Plaza
Hotel.
These
The following
guidelines
is ablist
should
of guidelines
e
listed
to assist those
in
show
brochures,
whoor
are
programs
exhibiting
exhibitor
in the
packets
Amway
along
Grand
with
the
Plazaand
shipping
Hotel.
receiving
Unethical
Iconduct
instructions.
or infractionof
ofthe
t
is
the
responsibility
these guidelines
organization
on thespace
reserving
part of to
ithe exhibitors
nform
exhibitors
orotheir
f
these
guidelines.
Unethical
conduct
or
infraction
will
representatives of
these
subject guidelines
them to on
dismissal.
the
part
of
the
exhibitors
or
their
representatives
will
subject
them
to
dismissal
from
the
Hotel.
1. Advertising
material
may
be
distributed
only
from
those
who
have
reserved
space.
2. No
part
of
any
exhibit
or
related
sign
may
be
pasted,
nailed,
taped,
tacked,
stapled,
or
otherwise
attached
to
walls
or
doors.
3. Adhesive-‐backed
(stick-‐on)
decals
or
similar
items
should
not
be
distributed,
with
the
exception
of
name
tags.
4. Signs
should
be
professionally
prepared
and
displayed
only
on
hotel
approved
easels.
5. Food
and
Beverage
products
not
purchased
through
the
Hotel
may
only
be
distributed
(whether
complimentary
or
sold)
with
the
written
permission
of
the
Amway
Grand
Plaza
Hotel.
6. Deliveries
of
exhibit
material
are
to
be
directed
to
the
Hotel’s
loading
dock
on
Lyon
Street
(See
shipping
&
receiving
information)
7. Telephone
and
electrical
requirements
should
be
discussed
with
the
Convention
Service
Manager
before
arrival.
8. All
electrical
apparatus
must
conform
to
City
of
Grand
Rapids
Fire
Code
and
the
Policies
of
Amway
Grand
Plaza
Hotel.
9. The
Hotel
suggests
ArtCraft
Display
Company
as
an
exposition
Service
Contractor.
Phone
Number:
(616)
791-‐8024
10. All
exhibit
material
should
be
dismantled,
packed
and
ready
for
removal
immediately
following
the
posted
closing
hour
of
the
exhibition.
11. The
Hotel
cannot
guarantee
exhibitors
against
loss
or
damage
of
any
kind.
Space
is
leased
with
the
understanding
that
the
exhibitor
will
hold
the
Hotel
harmless
form
any
and
all
liabilities
for
any
cause.
For
additional
information
contact
the
Amway
Grand
Plaza
Hotel
Convention
Service
Department
at
(616)
776-‐6400
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