Toy Fair's Hero Toys List Announced at Toy Fair 2020 - (London, UK) 21 January, 2020- The British Toy & Hobby Association today announced the Toy ...
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Jan 21, 2020 09:00 GMT Toy Fair’s Hero Toys List Announced at Toy Fair 2020 (London, UK) 21 January, 2020– The British Toy & Hobby Association today announced the Toy Fair’s Hero Toys for 2020, with Character Options, LEGO,
and Spin Master amongst the winners.
The Toy Fair’s Hero Toys list consists of 25 products launched at Toy Fair,
which opened today at Olympia, London. They have been judged by an
independent panel of retailers, and the BTHA itself, to be the most exciting
and creative toys unveiled at the event.
All are due to be released over the next 12 months and between them they
cover a wide variety of price points, age ranges and play patterns. From
gooey superheroes to a flossing sloth, the list covers everything from major
licenses to eco-friendly plush toys.
“With hundreds of companies from all over the world, launching thousands
of new toys throughout the show, the competition to make the Toy Fair’s
Hero Toys list is fierce. Judging this year was harder than ever,” commented
Rebecca Deeming, Public Relations & Events Manager for the BTHA.
“The result, however, is a list packed with innovation, fun, and potentially
huge sellers for 2020. Together, they represent the best of our industry and
the benefits children of all ages get from playing with quality toys.”
Toy Fair visitors can see the winning 25 Hero Toys on display outside the
Press Office (stand Upper Level 320). The complete Toy Fair Hero List can
be found overleaf.
The full Toy Fair’s Hero Toys list is:
Exhibiting Toy Name Stand RRP
Name Number
Character Heroes of Goo Jit Zu Marvel E119 £12.99
Options Superheroes
CLEMENTON Dynamix – My Flexible World – UPPER £24.90
I Wearable 4-in-1 LEVEL
140
Coiledspring Wrebbit 3D: Hogsmeade™ - The E35 £33.99
Games Three Broomsticks™
Epoch Sylvanian Families - Adventure B130 £54.99
Making Toys Tree House
Flair Leisure Hairmazing E39 £24.99
Products
PLC
Golden Bear Duggee’s Adventure Bus E69 £29.99
Hasbro NERF Ultra One GALLERY £49.99
SUITESHornby Scalextric Spark Plug Batman vs B20 £149.99
Hobbies Joker Race Set
Interplay UK Drone Home G10 £19.99
Ltd
Keel Toys KeelEco Plush Range (Turtle, F10 £7.99
Ltd Whale and Orangutan) £7.99
£12.99
LeapFrog Yum 2-3 Toaster UPPER £17.99
Toys LEVEL
500
Learning 24-Hour Demonstration Number D36 £45
Resources Line Clock
LEGO® LEGO Hidden Side Haunted OLYMPIA £44.99
Fairground ROOM
Mookie Toys Popcorn Poppin’ E131 £14.99
Moose Toys Kindi Kids ™ The Doctor Corner! UPPER £14.99 -
Ltd LEVEL £39.99
210
MV Sports & Trolls 2 Funky Hair 14” Bike B30 £149.99
Leisure Ltd
PLAYMOBIL Playmobil Back to the Future UPPER £49.99
UK LTD DeLorean LEVEL
540
Posh Paws Sunny Bunnies "Giggle and Hop" D90 £16.99
International Boo Feature toy
Ravensburge Big Money E140 £19.99
r
Ridley's Drawsome People GH65 £20
Games
Spin Master BATMAN 12-Inch Rapid Change E149 £19.99
Utility Belt Deluxe Action Figure
with Lights and Sounds
Tactic 15 Minutes to Self-Destruct D34 £24.99
Games UK
Tobar Group ZURU Pets Alive Fifi The Flossing F50 £24.99
Trading Ltd SlothUniversity In the Night Garden Board Game – E50 £14.95 Games The Great Garden Adventure Vivid Toy Power Pux Challenge Pack B70 £9.99 Group -END- Note to editors Follow the latest Toy Fair news on Twitter at @toyfairuk. Toy Fair is the UK’s largest trade exhibition dedicated to the toy, game and hobby market. The event opened at the Olympia in London on 21 January and remains open until Thursday 23. PLEASE NOTE: TOY FAIR IS A TRADE ONLY EXHIBITION AND IS NOT OPEN TO MEMBERS OF THE PUBLIC. For more information please contact Jordan Tunnicliff or Emma Withington Bastion, 35-41 Folgate Street, Spitalfields, London, E1 6BX T: +44 (0)20 3927 6430 E: toyfair@bastion.co.uk About Toy Fair Toy Fair is the UK’s largest dedicated toy, game and hobby trade exhibition taking place at Olympia London. The event takes place over three days at the end of January each year and plays host to hundreds of exhibitors, from start-ups to some of the biggest toy companies, launching thousands of new toy lines. Toy Fair 2020 takes place from Tuesday 21st – Thursday 23rd January. Press day is 21st January, Influencer day is 22nd January. To register for a press pass, visit www.toyfair.co.uk. Please note the opening times are 09:00-18:00 Tuesday 21st and Wednesday 22nd, and 09:00-17:30 Thursday 23rd January. About the BTHA The British Toy & Hobby Association was established in 1944 to represent the interests of British toy manufacturers and to raise standards of practice in the industry. Today it has around 150 members ranging from international toy giants to small family-run businesses that together
account for more than 80% of the UK’s legal branded toy market. Membership of the British Toy & Hobby Association shows the member’s commitment to adhere to the BTHA Code of Practice under the umbrella of the Lion Mark which includes assurances covering ethical and safe manufacture of toys, toy safety, a ban on counterfeit goods, an assurance to market responsibly, a commitment to improving sustainability and a desire to promote the value of all play through support of the Make Time 2 Play campaign and the design of fun toys. Our members are manufacturers committed to making good quality toys in a responsible way. The BTHA also administers the Toy Trust - the industry’s charity.
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