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tonenews.co.uk                                                                                                  Issue 28

  Trumpeter wins global award

A talented Taunton based trumpeter, Luís Martelo, celebrates winning a prestigious Global Music Award. Read more on page 6.

                                     free Book download
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Trumpeter wins global award - Bitly
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Trumpeter wins global award - Bitly
TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET                                                                            Tone News

                                                  £14 million High Streets
 Welcome to                                       funding awarded to Taunton
                                                   SWT is working with the Government to                                    News:
 tonenews.co.uk                                    finalise ambitious proposals to transform                                     ‘Whilst the £13.9m is great news, this is
                                                   our high streets into vibrant hubs for future                            only a provisional allocation and we need to
                                                   generations.                                                             manage expectations as we have not been
                                                       The Council has been provisionally                                   awarded the full amount requested.
  At what point do you stop saying                 offered just under £14m from the Future                                   We are working closely with the MHCLG to
  'Happy New Year’? Don't worry, I am              High Streets Fund towards projects                                       prioritise the projects and enable the
  not going to, even though this is the            including town centre cycle and pedestrian                               delivery of our ambitious regeneration
  first issue of 2021!                              improvements, and contributions towards                                  plans, helping to protect and create jobs,
                                                   the redevelopment of Firepool and Coal                                   and deliver opportunities and prosperity to
       We are now living in a very                 Orchard.                                                                 our communities.
  different world and it seems to change                It had bid for £20.2m of funding in total                                This represents a real opportunity to
  every day doesn't it? So, I hope that            so will now need to review and prioritise the                            enhance our retail environment and deliver
  this selection of stories from around            projects with further guidance from the                                  our aspirations for growth to create a place
                                                   Ministry for Housing, Communities and                                    that people really want to live, work and
  Taunton will be a slight distraction for a
                                                   Local Government.                                                        visit.’
  few minutes!                                         The Council is one of 57 areas across                                    The Future High Streets Fund was
       Don't forget you can read daily             the country to receive provisional funding                               launched in December 2018 and is a key
  updates on our website as well.                  offers totalling up to £576m. A further fifteen                            part of the Government's plan to renew and
                                                   areas across England have been awarded                                   reshape town centres, driving long term
                                                   a confirmed £255 million from the Future                                  growth.
                                                   High Streets Fund.                                                           Further details can be found at the
                                                       Cllr Marcus Kravis, Executive Member                                 Gov.UK website.
                                                   for Economic Development, has told Tone

  Darren Daley
  Editor

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Trumpeter wins global award - Bitly
Tone News                              TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET

NEWS
Growing old with domestic abuse –
it's never too late to get help...
Ten percent of older people will experience some form of domestic          Older people are particularly vulnerable to domestic abuse, often
abuse and in Somerset the number of people over sixty-five                  unaware that help is available. Fear and long-term health
reporting abuse is on the increase.                                        conditions can be major barriers to seeking and getting help, and
    Social isolation has been identified as one of the leading              sometimes spotting and challenging abuse in the elderly can be
contributors and, at a time when more people are isolated due to the       difficult.
current lockdown, Somerset County Council would like to reassure                The Council has had a long running campaign,
everyone help is, and will continue to be, available for those             #NoClosedDoors2020, which reminds people of this issue and
experiencing domestic abuse - whatever their age.                          where to get help if they are, or think they know someone, who is
                                                                           experiencing this kind of abuse.
                                                                                Abuse can take many forms including neglect or physical,
                                                                           physiological, emotional, financial, online or sexual abuse. It is
                                                                           also believed that abuse of seniors is still significantly under
                                                                           reported, despite the recent rise. Tragically, many will suffer in
                                                                           silence, behind closed doors, in shame or embarresment.
                                                                           Councillor Clare Paul, Somerset County Council's Cabinet Member
                                                                           with responsibility for Public Health and Wellbeing, has told Tone
                                                                           News:
                                                                                “Everyone should have the opportunity to lead a happy, healthy
                                                                           and safe life free from abuse. Abuse is not acceptable in any
                                                                           circumstances, whether it is an isolated incident or is a pattern of
                                                                           behaviour that has been going on for many years. I urge anyone
                                                                           who is living with abuse in their lives to get help and advice.
                                                                           Domestic abuse is wrong, regardless of age or how long someone
                                                                           has been experiencing it.”
                                                                                If you are experiencing domestic abuse, worried about
                                                                           someone you know, or are concerned about the impact of your
                                                                           behaviour towards others, then help is available:
                                                                           www.somersetsurvivors.org.ukor by telephoning 0800 69 49 999.

Taunton's E-Scooters: Do you know the rules?
The last few months have seen a rise in the
use of electric scooters on the county's
roads and you may have received or given
one as a gift this Christmas.
     Do you know the rules?
     The rules for private e-scooters have
not changed. It is against the law to use a
privately owned e-scooter in a public place
or on a public road. If you use an e-scooter
illegally:
     • you could face a fine.
     • you could get penalty points on
        your licence.
     • the e-scooter could be seized and
        not returned.
The only e-scooters legally allowed on the
road are those that are available for rent in
trials within the Taunton and Yeovil areas.
     To be able to hire and ride these
scooters you will need to be the holder of a
Driving Licence with a cat Q entitlement and          person at a time.                              be prosecuted under drink or drug
if you have a provisional licence you do not       3. You must not tow anything using an             driving laws. Careless and dangerous
need to display 'L' plates.                           e-scooter.                                     driving offences also apply to users of
     The e-scooters must be insured                4. You must not use a mobile phone when           e-scooters.
however this is provided by the rental                using an e-scooter.                         8. You should wear a cycle helmet when
company.                                           5. You may use a screen to display                using an e-scooter. Helmets are
     For safety you should only use the e-            navigation information, but this must          recommended but are not a legal
scooter on a road (not Motorways) or cycle            be set up prior to setting off.                 requirement.
lane, you must not ride them on the                6. Always ensure bags or other small           9. Ensure you follow the rules of the
pavements.                                            items you are carrying will not cause a        highway code.
     Other safety rules for trial e-scooter           danger to you or others around you –
users are:                                            for example, never hang them from the       For further information visit the Avon &
     1. E-scooters should only be used                handlebars.                                 Somerset Police website and search e-
        within the local area hosting the trial.   7. You should not ride an e-scooter while      scooters or contact Somerset Road
     2. E-scooters should be used by one              drunk or otherwise intoxicated; you may     Safety for further advice.

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Trumpeter wins global award - Bitly
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Trumpeter wins global award - Bitly
Tone News                            TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET

Grant boost for Taunton Foodbank Talented Taunton
                                                                                                     trumpeter wins
                                                                                                     global award

Extra funding has been made available to           Wellington and Wiveliscombe. These grants
support Taunton's Foodbank which has been          came just as we needed to rent extra space
playing a vital role throughout the                to carry out our activities while keeping staff,
coronavirus pandemic.                              volunteers and clients Covid safe.
    In order to provide extra support this         December saw unprecedented levels of
winter, grants of between £2,000 and £3,000        activity at our Foodbanks and these grants
have been awarded to a number of                   help to ensure that local people needing to       Luís Martelo
Foodbanks across the county as part of             use us not only have the basics but also
Somerset's Food Resilience Programme.              some seasonal extras over the Christmas           The trumpeter Luís Martelo, based in
    This funding will help food banks to cope      period."                                          Taunton, has been awarded Bronze in
with increased demand and enable them to                The Food Resilience Programme is             the Global Music Awards which is the
bolster their food capacity should there be        investing in a number of projects that will       equivalent to the Grammys for
Covid-19 outbreaks in their local area. Mary       help communities cope with the immediate          independent musicians.
Hart, a Trustee of Taunton Foodbank, has           impacts of the pandemic, and projects that            Luís was nominated, with his solo
told Tone News:                                    will enable them to respond to future             show “Chorando Saudade” in two
    “We are very grateful for the grants that      incidents and support people in need              categories: best Latin Jazz Soloist and
have been awarded to Taunton Foodbank              throughout the winter months.                     the best instrumentalist. He was then
and our two satellite Foodbanks in                                                                   awarded with bronze, in the 'Best
                                                                                                     Instrumentalist in the World in 2020'

Taunton care and support                                                                             category.
                                                                                                         Former Portuguese Army Band
                                                                                                     musician, Luis, has also recorded
provider scoops the double                                                                           soundtracks on Hollywood films such
                                                                                                     as: Uber Time; American Reel and
Taunton based care provider John Eaton, who                                                          Near Myth: The Oskar Knight story
writes training programmes for his staff and                                                         which features Portuguese actor,
then publishes them for free on his JET                                                              Joaquim Almeida, from the Fast and
Training web-site (www.jet-training.org.uk) has                                                      Furious movies.
just won the South West Prestige award for:
Specialist E-learning Platform of the Year
2020/2021.
    Despite one of the toughest years all round
for everybody, John also picked up the National
SME (Small and Medium Enterprise) UK award
for: Best Online Care Training Service 2020.
    As the only free-based training provider in
the UK to be endorsed through the Skills for
Care e-Learning framework, JET Training is a
unique care training site set up to provide free
help, support, answers and guidance to
managers of care homes, as well as for
candidates undertaking the Care Certificate
and diploma qualifications.
    All of the programmes that JET Training
provide is based on John's care support unit in
Taunton; where he uses his programmes to
train his staff and ensure that every member of
the team is consistently providing the highest
levels of service possible.
    Alongside his already successfully
published books, John also has written 18
'Spid the Spider' books for children which can                            John Eaton (above) from
be downloaded along with a series of songs on                             JET Training wins two
                                                                          business awards.
the website spidthespider.com.

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Trumpeter wins global award - Bitly
TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET                                         Tone News

Taunton communities are urged
to know the signs of 'County Lines'
Safer Somerset Partnership have recently
been setting out to raise awareness about
County Lines through a weeklong county
wide Banner Van campaign.
    The Banner Van stopped at key locations
like Chard, Frome, Shepton Mallet, Wilton,
Minehead, Yeovil, Bridgwater, Highbridge,
Minehead, Glastonbury and Taunton.
    County Lines is a term used to describe
gangs and organised criminal networks who
export illegal drugs from one area (usually a
city) into another (usually a more rural county)
within the UK by using dedicated mobile
phone lines or another form of “deal line”.
    The criminal gangs often exploit children
and vulnerable adults to move and store
drugs and money, and will often use coercion,      Local advertising business, The Banner Van, helping to raise awareness about County Lines in Somerset.
intimidation, violence (including sexual
violence) and weapons.                             Banner Van has travelled to. We hope that                 care without explanation
    Speaking on the campaign, Cabinet              with persistence, continued partnership               • suspicion of self-harm, physical assault
Member for Public Health & Well-Being and          working and above all education we will                   or unexplained injuries
Climate Change Cllr Clare Paul, told Tone          overcome County Lines.”                               • significant decline in school
News:                                                 A young person who is involved in County               performance and changes in emotional
    “This activity is a part of the overall        Lines activity might show some of these                   well-being.
awareness raising campaign on County Lines         signs:                                             During the weeklong activity, the PCSOs
that was launched in September by the                 • persistently going missing from school        interacted with the public and educated them
Partnership. We felt the need to reach out to            or home, or being found out-of-area          about County Lines, adhering to government
the community in an impactful manner to               • unexplained acquisition of money,             guidelines on social distancing.
spread the message of exploitative behaviour             clothes or mobile phones                        If you have information that will help
surrounding County Lines.                             • excessive receipt of texts or phone calls     the police investigate this crime, and wish
    So far, we have received an                       • relationships with controlling, older         to remain anonymous, contact
overwhelmingly positive response from the                individuals or gang association              www.crimestoppers-uk.org online or call
public at each of the locations that The              • parental concerns, and leaving home or        0800 555111.

                                                                                        the
                                                                                   banner
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    Unit 12 Monument View, Chelston Business Park, Wellington TA21 9ND         www.thebannervan.co.uk

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Tone News                              TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET

Slimming World: Taunton mum achieves dream By Dawn Booth
The impact the past year has had on our         Chinese takeaways, pizza omelettes/wraps
health, our happiness and our weight has        and of course, roast dinners!
been phenomenal. Trying to keep                      There have been challenges along the
everything going when all around you is         way, the biggest one being the evening
changing has been quite a challenge.            snacks! I knew I'd never be able to not
    But one person who has played it to         have a snack/pudding of an evening, so
her advantage is Taunton mum Gemma              I've learned new healthier recipes/easy
Oaten.                                          snacks to buy or make in order to stop
    Here's her success story: Gemma             myself from reaching for something
welcomed her gorgeous baby boy into the         naughty!
world in July 2019. It was then that she             I regularly make slow cooker rice
knew she wanted to lose the extra weight        pudding, it's free to eat and only uses 2
but it took 6 months before she took the        ingredients! It also doubles as the perfect
first step.                                      breakfast the next morning. The other thing
    “I'd been carrying a lot of extra weight    that has helped is the support of the group.
for a few years before the pregnancy, but       We have been in our groups and virtual
had never really done anything about it.        and the support is as strong wherever we
We got engaged in August 2019 and               meet. You never feel like you are on your
booked the wedding almost right away, it        own.
was just another reason to add to the list of        I'm so much more energetic since
why I needed to shift the weight.               starting Slimming World, I find myself
    As soon as my son turned 6 months           being able to do a lot more, without being
old, I knew I was ready. On January 6th         so tired, and more importantly… so
2020, I started my Slimming World journey,      sweaty! It's something I used to really
and since then I've not looked back.            struggle with and it's amazing to know I
    With Slimming World, I love that foods      know longer have to be self conscious
aren't limited, you really can eat whatever     about breaking a sweat walking through
you like, I just need to be organised and       town!”
planned. But isn't that something every              One year on and Gemma is 4 stone
mum has to be. It's made even easier            lighter, living life to the full and feeling
because my partner enjoys exactly the           fabulous.
same foods as me and we both enjoy                   Losing weight isn't just about dropping
trying new recipes, we aim to introduce at      pounds, it's about lifestyle changes that
least one new recipe a week into our meal       improve your mindset and improves your
plans, so we don't get bored with making        self esteem. Taking the first step is the
the same foods. Some of our favourites          hardest, but like Gemma, when you do you
include bacon crumble, mac n’ cheese,           will never look back.                        Gemma has lost 4 stone in 12 months with Slimming World

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Trumpeter wins global award - Bitly
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Tone News                              TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET

Love Musgrove's Covid
Response Fund reopens

Covid-19 is once again surging in     Previous donations have paid for
all parts of the country, and our     food, toiletries and supplies for
incredible colleagues here at         staff and patients, opened a
Musgrove Park Hospital and            Colleague Wellbeing Phone Line
across the NHS in Somerset are        and bought iPads to help
working incredibly hard to save       patients communicate with loved
lives.                                ones, and any more donations
     Due to the enormous              will help Love Musgrove do this
pressures staff are facing, Love       and more
Musgrove is reopening the Covid-      again!
19 Response Fund and asking                Donate and learn more at
that you support them during this     www.lovemusgrove.org.uk/covid
difficult time.                         19, or text MUSGROVE followed
     Musgrove is now caring for       by your donation amount
more patients than it was at the      (between £1 & £20) to 70085 or
peak of the pandemic last year.       post a cheque made payable to
This is truly unprecedented. It has   'Love Musgrove Covid-19' to
been called the worst situation
the NHS has faced in living
memory.
                                      Fundraising Office, Musgrove
                                      Park Hospital, Taunton,
                                      Somerset, TA1 5DA.
                                                                               WE SALUTE YOU!
            STILL OPEN DURING LOCKDOWN!!

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TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET                                      Tone News

                       Taunton’s Centre for Mindfulness-based
                      Physical and Mental Health and Wellbeing                                                         WE ARE
                                                                                                                       BACK!

  ‘Let the shift happen’
   Are you struggling with the amount of
   change life is throwing at you at the moment?
   Change in our lives can cause confusion, stress, anxiety, fear and anger.
   Let us help you. With our team of 40 practitioners we help people adapt
   to change in the physical, the mental, the social and the spiritual.

    • Tai Chi • Yoga • Pilates • Somatics • Meditation • Mindfulness • Physical Training & Exercise
  • Massage • Re exology • Facials • Manicure/Pedicure • Hypnotherapy • Acupuncture • And More!

   Call: 01823 428156 | Tower Street, Taunton | www.thesanghahouse.co.uk

                                                                  • Investments
                                                                  • Pensions
                                                                  • Mortgages
                                                                  • Life Assurance
                                                                  • Inheritance Tax Planning
                                                                  • Re rement Planning

                                                                  Call Simon on 01823 321616 for advice and a free
                                                                    of charge, without obliga on, ini al mee ng.
                                                                         Email: simon@blackdownfinancial.co.uk

       Simon Cutler DipFA, MLIBF                                               www.blackdownfinancial.co.uk
                                                                Winchester House, Corpora on Street, Taunton, TA1 4AJ
                       Blackdown Financial is a Trading name of W&T Ltd. Registered in England and Wales No. 3717558

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Tone News                                  TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET

The Monthly Alternative with Giles Cosgrove
  Spotlight On:                                                                                             Acts to Watch Out
  Gigs are beginning to feel like a nostalgic
  memory for most of us at the moment. Robbed                                                               For in this Month:
  of summer festivals, and sweaty mosh pits in
  small venues that are now fighting for survival,
  it's been a pretty rough time to be a music fan.
                                                                                                           • Sunset Sunday
  But help is at hand in the shape of Bath's                                                                 Since the last time The Monthly
  Longcoats.                                                                                                 Alternative was printed, these
        Led by Ollie Sharp on guitar and vocals,                                                             Somerset Pop-Punkers have
  with Arthur Foulstone on guitar, Austen Rudall                                                             dropped two brand new singles.
  on bass and Oliver Bull Lifely on drums, the                                                               What are you waiting for? Check
  group released their debut EP “October” in the                                                             them out!
  autumn of last year. Filled with tailor made
  indie anthems, the energy and narrative
  across all four tracks leaves the setlists of         the back of a cracking debut EP and jumping        • October Drift
  bigger bands looking shameful. Longcoats              into the recording of something that is already      It feels like yesterday October Drift
  have mastered the art of making a banger and          a clear evolution of what has gone before. A         released their debut album, but
  they've made it look easy, with each song on          testament then, to their talent and                  they're already back in their Taunton
  the EP crying out to be blasted across festival       exuberance. Plenty of musicians would find a          studio The Temple working on Album 2.
  stages up and down the UK. They're a band             sound that works and stick to it like glue, but
  that will leave you longing for live music more       here's a band totally willing to try something
  than ever.                                            new without losing sight of who they are.          • Beefywink
        Not content with just making one of the              You don't have long to wait to hear their       The times they are a chagin' and this
  best debuts of last year, the band are already        new sound and if there is one band you               garage post-punk outfit from Bristol
  back in their home studio cooking up their next       should be excited about in 2021, it has to be        have got it covered on their debut LP
  release. Coming later this year will be what          Longcoats.                                           with riotous energy, fiery lyrics, and a
  Longcoats are dubbing “The Pink Era”.                                                                      massive sound.
  Inspired by the teen movie genre, namely the          Find Them: Check out debut EP “October”
  works of John Hughes, the sound is sleeker            on Spotify and follow the band on all social
  and shinier with guitar work evoking gone-but-        media.
                                                                                                           • Aliette Goodman
  never-forgotten Viola Beach and The Goo Goo                                                                With a true display of her range, Aliette
  Dolls, with jangling riffs over lovelorn ballads       Sounds like: If The Wombats did the                  has dropped a dance single and an
  building to massive crescendos.                       soundtrack to a John Hughes film starring             acoustic ballad back to back and
        It's an exciting position to be in, coming off   Molly Ringwald.                                      they're both excellent.

                                          You can listen to The Sunday Alternative with Giles Cosgrove every Sunday from 4 – 6 pm on Tone FM
                                          featuring great local artists, an Album of the Week, Vinyl Revival, Gig Guide and Music News.

                         GAMING with Stuart Coward
                         You Call this Archaeology
                        Get your fedoras and whips at the          we see a pile of books. One of these books
                        ready as the world's most famous           is about Mesopotamia. This was a large
                        archaeologist Indiana Jones is             region of Western Asia encompassing other
returning to the world of video games in a new title               ancient empires like Babylon or in more
developed by Machine Games and published by                        modern terms places such as Iraq, Syria
Bethesda Softworks.                                                and Turkey. Indy might return to Egypt as
    So far we just have a short teaser trailer but it is           there is mention the Pyramids of Giza, the
                                                                                                                                                       Image: Film and Lucasfilm Games

filled with clues so we might have some idea about                  last remaining wonder of the ancient world.
Indy's next outing. We see a plane ticket with the date                So why is he going and what is he after,
October 21st 1937 that would place the game in-                    well we see some letters with top secret
between 'Raiders of the Lost Ark' set in 1936 and 'The             written on them so it seems the Us
Last Crusade' set in 1938('Temple of Doom' is a prequel            government require his help. As for what
set in 1935). As for where he is going the plane ticket            we don't have much to go on except that
says Rome, Italy and there is a map of Vatican City on             Mesopotamia is fabled to be where both
his desk so looks like that will play a major part in the          the Hanging Gardens of Babylon and the
game.                                                              Tower of Babel were located, something
    Italy might not be the only place Indy's heading to as         Indy would be very interested in finding.

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TAUNTON FARMERS’ MARKET - EVERY THURSDAY 9AM - 3PM, HIGH STREET                                        Tone News

A BIG thank you from Taunton Captain George remains
& Pickeridge Golf Club       upbeat about Huish future
Despite the difficulties that          meet demands, including a                  By Scoop
Taunton and Pickeridge golf          mobile food and beverage
Club has had to contend with in      service whilst the Clubhouse               These have been tough times
2020, Chairman Andy Rhodes,          was forcibly closed. The                   for the young rugby players at
has told Tone News that the club     Greenkeeping team maintained               Richard Huish College who
has come through the year            the course superbly through the            have been unable to play the
mostly unscathed:                    first lockdown, bringing it back            sport that they love under the
      'This is thanks to the small   ready for play at 24 hours                 restrictions imposed by Covid
army of volunteers who willingly     notice, and then completed two             19.
give their time to the Board of      major course projects during the                Despite all of the setbacks
Directors, and the various           November lockdown. Members                 the mood among the rugby
Committees and Sections, to          have been considerate,                     players has remained upbeat,       First XI captain George Gass.
ensure that T&P focuses on           unselfish and appreciative of the           as First XI captain George
what it can do, rather than what     efforts to keep golf available.'            Gass has explained to Tone         The 18 year old fly half went on:
it is prevented from doing,              Membership at the club is              News:                                   'There is so much happening
during these challenging times.'     now even stronger than it was                   'There is just such a great   at college, with the formation of
      The chairman outlined some     before the pandemic as Rhodes              environment at Huish's to be       Huish Tigers Rugby Club that
of the strategies that have been     explained:                                 involved with and they are a       will play in the Somerset
put into the club to enable it to        'We have attracted many                really great bunch of lads. It     League, setting up a new ground
continue to function                 new members and we may soon                has been very frustrating for us   and of course the link up with
successfully:                        have to close the membership,              because we were all really         Bristol Bears Academy.'
      'The Golf and Handicap         starting a waiting list, a position        looking forward to the season,          Despite the lockdown Huish
teams, supplemented with             we haven't been in for a few               as it was probably going to be     are remaining positive and have
volunteer starters, came up with     years. Golf remains good                   the best year's rugby we'd had.    arranged an Easter Half Term
processes to maintain both           exercise, offers a lifetime of              The college have tried to keep     coaching day which is aimed at
casual and competitive golf          learning, participation and                us out training and playing as     young players who are currently
within the Social Distancing         challenge and provide the                  much rugby as we are allowed       in years 10/11. If the restrictions
guidelines. The Pro-Shop and         perfect social setting for                 which has been brilliant.          continue, we will arrange
Clubhouse teams developed            discussing successes, failures             Huish's have been really good      coaching days in May/June.
procedures and offerings to           and near misses'                           the way that they have                  To find out more about the
                                                                                organized and structured           Easter Half Term Coaching Day
                                                                                things and have helped us to       please contact Chris Heal on
                                                                                cope with these difficult times.'    chrishe@richuish.ac.uk

Taunton and Pickeridge golf Club Chairman Andy Rhodes.

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Down at the Club by Spencer Bishop
SCCC delivering on and off the field
2020 was a year like no other. The world
faced the biggest challenge of our
generation and everything changed.
    In many ways, it was left to professional
sport to help bring people together and to
help bring some semblance of normality
back into what were unprecedented times.
    Somerset County Cricket Club moved
quickly to ensure the safety of all our staff
and their families and then reached out to
our Members and supporters. Players and
staff at the Club spent their time making
telephone calls to our most vulnerable
supporters in order to ensure that they were
in good spirits. The players also recorded a
video of the Club song to help encourage
people to wash their hands for the
necessary amount of time.
    As soon as we had a fundamental
understanding of what impact Covid-19 was
going to have within the county, we felt that
it was vital to offer our support to the NHS
and Musgrove Park Hospital. Therefore, The
Cooper Associates County Ground was
made available to the NHS Foundation Trust
as a facility for Covid-19 testing.
    It was then announced that live elite
sport would resume during the summer, but
it would be behind closed doors. With
Members and supporters not permitted to
watch the live action, sporting organisations                      generously donated some incredible prizes                            return for all of our Commercial Partners
had to adapt and evolve in order to satisfy                        whilst ensuring that local good causes                               through these new platforms which ensured
the demand for live sport, but also                                received sizeable financial contributions.                            that their businesses were heavily
potentially in order to survive.                                       Despite only streaming 13 days of live                           promoted, enabling them to drive
    Once the details of the cricket season                         cricket instead of the 32 days that were                             engagement.
were finalised, it quickly became apparent                          broadcast in 2019, the Club generated a                                   What does the future hold? No one is
that there was only one solution; if                               total of 2,697,119 views, with 175,388 total                         quite sure at the moment, but you can rest
supporters couldn't come to the Cooper                             watch hours across 101 countries!                                    assured that Somerset County Cricket Club
Associates County Ground, then the Cooper                              This impressive evolution of our live                            will be at the forefront of any digital
Associates County Ground would have to                             stream and digital offering meant that we                             innovation within cricket delivery in 2021.
come to them!                                                      were able to reach more supporters and                                    Whether the Cooper Associates County
    In a short space of time, a small but                          cricket fans than ever before, ensuring that                         Ground is full to capacity or once again the
crack-team made up of some of our staff                             we were able to capture the imagination and                          team are playing behind closed doors,
assisted by some outstanding volunteers                            attention of a much larger audience.                                 Somerset County Cricket Club will continue
was tasked with bringing Somerset Cricket                              This benefit to the cricket viewing public                        to ensure that all of our valued partners
to the masses. This was also made possible                         in turn benefited the Club as well. Our                               receive the high levels of brand exposure
by the support of our fantastic Commercial                         product reaching so many people meant                                that they richly deserve.
partners, in particular Trade Nation who                           that we were able to deliver an even greater

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