We now need to VACCINATE - FEBRUARY 2021 Edition (For Internal Circulation Only) - Wsimg.com
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FEBRUARY 2021 Edition
(For Internal Circulation Only)
We now need to VACCINATE
“
Editor’s Page
BACK TO NORMAL
How many of you have taken a bus, auto, train or ight in the last 15 days ?, is it safe ?, can you get an infection
?, will it be fatal ?, should you venture out ? is it okay to meet a doctor or a chemist ?, is it safe to visit a hospital,
is it safe to visit a funeral ?.
Readers, since the last 3 months, I have been taking the bus, auto, train & ight. All of it, yes even been to a
hospital, doctor & funeral. Was social distancing maintained ?, No, did people wear a mask ?, Almost, but not
all. Was it less crowded ?, not at all. Each unit that I boarded was fully packed, completely crowded &certainly
not in a safe zone.
BACK IN TABOO
Be safe, be at home, they all say. Relatives and some friends are avoiding visit to my residence. My social
media account seems isolated. Those working in the IT or ITES sector, who have been only till their main
doors, may actually stop reading this article with a fear of getting an infection which could be hiding behind my
words. Not a joke, pretty serious. Some of you have stopped meeting me in person, I am so highly exposed to
the disease.There is a chance that the virus could be me, name is Mandar corona Chit virus re….
BACKYARD ENEMY
Mumbai lives with Leopards, Vadodara lives with crocodiles, Vidarbha, MP, Sundarbans & HP live with tigers,
Kerala lives with king cobra, Saurashtra lives with lions, Delhi & Jaipur live with ferocious gangs of monkeys,
Orissa lives with elephants. Do I say more ?, Please accept this invisible animal. We don't have a choice. Learn
to live with it.
It is one more item in the devil's menu card along with Dengue, Bird Flu, Chicken Gunia, Cancer etc. It is now
time to start irting with this virus. Be the force that performs within the difcult parameters.Be the lamp that
ickers but stays burning in the middle of the storm.
BACK TO BUSINESS
Vaccine has arrived. I am sure it will be mostly effective. Trust these companies. Don't look at a few odd cases
which had to suffer because of side reactions. Bad things happen & we really cannot do much.
Our country consists of about 135 crore people. Our resistance to disease in perhaps number one in the world.
We are the toughest of them all. We are Indians. Please, can we get back to business now….
JAI HIND !!!
Mandar Chitre
Editor – Drycotec Diaries
“ “
My Industry Diaries
DOLOMITE IN INDIA
This is a short summary of the report on Dolomite ore in India. Dolomite is the most volumetric item in
making of the wall putty. These gures have been taken from Indian Bureau of Mines.
Dolomite (Mineral & Rock) is a word that is used by geologists in two different ways: 1) as the name of
the mineral dolomite; and, 2) as the name of a rock known as dolomite, dolostone, or dolomite rock.
Dolomite is very similar to the mineral calcite. Calcite is composed of calcium carbonate (CaCO3), while
dolomite is a calcium magnesium carbonate (CaMg(CO3)2). These two minerals are one of the most
common pairs to present a mineral identication challenge in the eld or classroom. (Source : Article by:
Hobart M. King, PhD, RPG). The best way to tell these minerals apart is to consider their hardness and
acid reaction. Calcite has a hardness of 3, while dolomite is slightly harder at 3 1/2 to 4. Calcite is also
strongly reactive with cold hydrochloric acid, while dolomite will effervesce weakly with cold
hydrochloric acid.
Now, let us see the statistics of this material with respect to the gures published by the Indian Bureau of
Mines. We have changed it to graphical representation for the easy understanding of our readers.
Note : As per Govt of India Notication S.O. 423(E), dated 10th February 2015, 'dolomite' has been
declared as 'Minor Mineral', hence the producers report the production data directly to the respective
states and not to IBM. However, efforts were made to collect this information through correspondence
with the State Directorates of Mining and Geology of individual states or visiting their websites. But data
of only a few States could be collected. All possible information/data that could be gathered has been
presented in this Review.
Let us salute this “fair & beautiful” gift of nature which is the main body of India's favourite product the
white wall putty.
Why is Shape of Sand Important in Plasters ? Cubical & Well Rounded Shape of Particle Leads to • Lesser Cement Requirement • Lesser Resistence in Applying • Increases Cohesiveness • Makes the Mix Homogenous BHS RPM 1513 - Produces Cubical & Well Rounded Particle ( When compared with VSI or any other Equipment ) ( Tried & Tested in India & Globally )
“
My Interview Diaries
ABINASH MISHRA
“We have taken a conscious decision not to pass on the cost to consumers but to price them competitively
by absorbing some cost and making Innovation affordable to consumers” says ABINASH MISHRA,
National Head- Sales & Marketing & Dy Executive Director, New Building Solutions, Dalmia Cement
(Bharat) Limited.
Drycotec Diaries brings you highlights of this interview which was published in the EPC magazine. Mr.
Mishra's views are infectious and we certainly feel that it is our privilege to add it.
Drycotec Diaries : Can you please let us about your company & business ?
Abinash Mishra : Founded in 1935 by Jaidayal Dalmia and headquartered in New Delhi, Dalmia Group
straddles the cement, power, sugar and refractory sectors. The cement division was established in 1939
and is built on the legacy of expertise and excellence. Creating synergy of this innovation spirit and Dalmia
Strategy to be leader in building materials, 'New Building Solutions' with identity of 'Dalmia Bharat
INNOBUILD' was created in 2017. The vision is offering innovative construction solutions of global
standards ingeniously made with customer centricity and help nation building.
Drycotec Diaries : Innovative Products “without Sand or Gypsum”, we certainly would like to know
more sir ?
Abinash Mishra : : In the initial years of business, New building solutions has launched six products
which not only benets customers and applicators / painters in particular but environment and society too
in general. Many of these products are No Sand No Gypsum and hence adding to green quotient to mother
earth.
DALMIA MAGIC PREMIUM SKIM COAT
Technologically superior alternative to wall Putty that gives True Tone of paint shade even without
primer. A natural colour globally recognized product made of “Active Cement Particles”. Its
formulation gives more life to Paint with 70% more Tensile Adhesion and also offers you superb
savings of Rs.3 per sq.ft.
DALMIA INFRAGREEN
High Performance cement known as Dalmia Infra Green conrms to the BIS (BIS Certication
Marks License No. CM/L - 1206530) standard. It is chemically modied cement with enhanced
performance. The cement perfectly meets the requirements of infrastructure development and
delivers large constructions with fast and improved productivity. This product usually needs no
other performance enhancers except water in lesser quantity while applying in the concrete.
DALMIA MAGIC INNOBOND It is a versatile thin set block jointing mortar for thin bed applications. It is to be used as grey cement based non-shrink and self-curing mortar. This mortar is specially designed to provide stronger, much more durable bonding between the blocks with optimum adhesive strength. DALMIA MAGIC INNOFIX It is a versatile adhesive material for very thin bed applications. It is polymer modied cement based high performance, high strength, and high quality tile adhesive. It is to be used as grey cement based non-shrink and self-curing tile adhesive for wall and oor. This adhesive is specially designed to provide stronger, much more durable bonding between the tiles with optimum adhesive strength. DALMIA MAGIC PREMIUM SKIM COAT CEILINGFAST It is a high quality bre polymer modied cement based plaster with unique natural tone, super smooth surface nish and thickness building solution which is a unique formulation for ceiling surfaces of RCC and precast concrete. It replaces the conventional method of plastering works in a clean and speedy manner that requires only water to be added on site before application with self- curing property. It Replaces Plaster and Putty; Paint Ready Ceiling in 2 days; Unique Formulation for Ceiling – the inverted surface DALMIA MAGIC FIBROTHICK It is a versatile cement based micto-texture with natural ber surface nish solution and thickness builder that is suitable for AAC block and RCC surfaces. It can be applied both internally and externally on both vertical wall surfaces and horizontal ceiling surfaces. It replaces the conventional method of plastering and requires only water to be added on site before application. It Replaces Plaster and Putty; No Curing Required – Saves 14 days of curing time; Saves Water and Sand – Saves environment. It is 75% lighter than traditional cement sand plaster. Drycotec Diaries : How do you see the market & what are your plans ? Abinash Mishra : We will mostly focusing on establishing all these offerings in next FY22. However in New Building Solutions we are constantly working on gauging consumer needs and if any opportunity is reected we will denitely offer new products to serve the need. With a forecasted sharp rebound and growth of building material industry at 11.60% and FDIs coming into India to enhance construction speed with innovation, India needs complementing building material to prove its mettle internationally. As a responsible building material manufacturer, our pursuit is to innovate and keep on working towards saving mother earth with minimal impact product designs.
“ “
My Technology Diaries
ELECTRO OSMOSIS – TREATMENT OR CON ?
Drycotec Diaries is happy to have a very senior author & expert William Gilchrist write for us.
Mr. Gilchrist is a mortar & concrete professional with more than three decades of experience. He is
based in Coventry, West Midlands, United Kingdom. Since the last ten years, he is working with Colton
Precast, head quartered at Birmingham. In this article, he speaks about a different concept & is really an
interesting read.
Electro osmosis dam-proong is this a con or not?, In this case, no plaster required. This system is
chemical free, but is suitable for any type of wall and for all of you out there, a minimum of costs. This
process occurs when an electrical potential is applied across a damp porous material which causes a
force to be exerted on the water which then moves towards the cathode (earth).
This system uses platinum wire anodes inserted into the wall at regular intervals. Joined together by
plain titanium wire these anodes are placed in the building in a ring type conguration. One end is
connected to a low voltage power supply and the circuit is completed at the other end by an earthing rod
(cathode) driven into the ground. At least two metres away from the nearest anode and driven to a level
below that of the anodes. The completed and operational system then provides the electric potential
which stops the rising damp and allows the wall to dry out. Removal and replacement of salt
contaminated or damaged internal plastering is carried out as usual. The normal specication is used
when re-plastering after the insertion of a chemical damproof course.
Before you rush out and purchase this system, I would urge caution.
Is the hype genuine or is this A survey was carried out on a But what of other systems, do they
just another con? The residence in Hudderseld UK of work? This horror story is by no
literature and research I an Lectros Osmotic Damproof means the only one. Success
conducted on this system course. Guess what-there were stories are just as prolic. Ask
does not point denitively to a wires all over the place and a yourself this, is this the system you
con or fraud. What works for nice little plug in a box that are really after. Con or snake oil
some people doesn't work for ever yone was completely treatment? Base your decision on
others. But on the other hand ignorant of. This was used for the literature available and sound
in the 70's and 80's Rentokil a number of years, but the research. Above all trust your
in the UK was a forerunner of cellar just got wetter. This intuition.
this system and it met with system was said to be the
disastrous results? Did this cause.
bias taint everyone's
attitude? Before you make a
decision consider this case
below,
“
My Celebrity Diaries
D.D. PUROHIT : MR. GAME CHANGER !!!
Mr. Dharmendra Dutta Purohit started his career 30 years ago. An era when white cement was used
only for decorative purpose and the plant always worked below 50% capacity. Standard processes and
traditional thinking were perfectly practised. It was a different time with landlines, fax and typewriter-
based ofces. Everybody worked hard and life was good.
The fresh mind of young Mr. Purohit was not at peace. Something did not feel right and He decided to
intervene. Innovating thoughts generated ideas which had to be executed. Convincing the unit head was
not an easy job but performance and perseverance always wins in the end.
Change of raw materials in a cement plant was the rst major game changer in the industry. This was
followed by colour cement and water proof cement. The entry of DD Purohit was certainly a big value
addition for customers as well as competitors.
Readers should make a note that due to lack of permissions, we will not be taking any names in this
story. Some information would always remain below the carpet. A born R&D man, DDP sir has been
always experimenting with new products and raw materials. His hunger for improvement is voraciously
high. The limited application of white cement was the next challenge & this was not an easy one.
That market was happy with This parameter was taken very Mr. Purohit saw a paradigm
a conventional Oil based putty. seriously because it would be a shift in his career and has been
Mr. Purohit & the team wanted saver of time and water. The contributing to many products
to create a White Cement team did comprehensive including the white & grey
based Putty. Better quality, research with new chemicals derivatives. These products are
good coverage, less paint i m p o r t e d f r o m G e r m a n y. better than conventional
consumption and bypassing Investments were made products, being odourless, non-
primer, were the demands from towards multiple trials before Volatile Organic Compound
the product. Trials began and it they could develop a product (VOC), and less CO2 emission.
took some time before the unit which was suitable to our The products were made with
head could nally approve the countr y's diverse climate waste marble. The products
product for commercial trials. changes. The product trials were cheaper, factory based,
The feedback was good but were successful & in the year aesthetic looking, well designed
they all wanted the putty to be 2001, commercial production and well formulated. This could
non-curing. for wall putty began it journey be applied just by adding water.
from 5000 tons to 30 lakh tons It was highly appreciated and
as on today & ever growing in got recognition from the market.
double digits.
Drycotec Diaries salute this Game Changer & we wish him all the very best for many more such
endeavours.“ “
My White Diaries
WATER PROOF WALL PUTTY
Team Drycotec speaks to Anantha Krishnan Subraveti (AKS), the Dry Mix technology Guru. He has 28
years of hands on experience in the industry. AKS, is currently doing multiple roles in work and personal
life. He has started his new innings & plans to hit a few more centuries with us. AKS has also
successfully completed assignments some very big brands as a technical consultant. It is a pleasure for
our readers to have him write for Drycotec Diaries. You can contact him on 9929991161
Great to know a new segment emerging in wall care putty namely “WATER PROOF WALL PUTTY”.
The new creation is market innovation and customer centric approach by wall putty manufacturers.
When cost optimization of wall putty is going as a competitive edge, market has been created for a high
price water proof wall putty. This clearly shows customers are willing to pay a price for a value-added
product. Now, one needs to understand the value addition to the new variant water proof wall putty.
The water proof quality in wall putty comes from special additives of polymers, silanes and silicone dry
powders which basically do not affect technical properties and provides water proong ability. Some
additives improve technical properties in addition to water proong properties.
The aim of this article is to share some thoughts on advantages of the product. This might help
manufacturers a deeper insight to ne tune the product to bring more value addition consciously
choosing the needed additives.
1. Water proong ability brings hydrophobic property where wet mortar putty pot life enhances and
additives added for pot life can be reduced or even eliminated.
2. The water proof ability keeps out the moisture entry in the putty bags thereby enhance shelf life of the
product by 2 to 3 months.
3. Resists Dampness to the wall and provides better appearance after painting.
4. Time interval for painting after putty application is increased by at least 25 to 30%.
5. Water proof paints applied on the surface will have better synergy with the putty surface & durability
increases.
6. Wet chalking resistance of wall putty increases signicantly.
The product may be evolved to address special applications like sealant, where masons use putty to
arrest water leaking areas. This is one place where putty is used by masons, otherwise putty is painters'
baby.
No doubt the new segment has opened a gate for wall putty manufactures.
ANANTHA KRISHNAN
Dry-Mix Mortar Consultant“ “
My Management Diaries
PROBLEMS & SOLUTIONS
Dr. S.B.Hegde "Domain Expert in Cement " of International Bodies - UK, Germany and the USA, writes for
Drycotec Diaries. This article has been extracted from one of his famous articles on management.
SECTION 1 - PROBLEMS
POOR LEADERSHIP
No matter how strong a company's function, goals, and market, the common denominator that can sink any
business is Poor Leadership. Ultimately, the success of a business rests upon its leader; any issues a
company has can typically be traced back to ineffective leadership.
POOR BALANCE SHEET
A tangible result of poor leadership is often poor nancial results and goal achievement. To optimize
production, sales and efciency, a company needs employees committed to their jobs, the company and its
vision. Poor leaders don't inspire workers to deliver their best performance and to look for training and
development opportunities.
NO SYNERGY
Poor company and departmental leadership also inhibit the development of synergy. Effective managers
coordinate tasks within their departments and promote an atmosphere that encourages idea sharing and
discussion. They get employees aligned in the pursuit of shared goals. Poor management may result in more
fragmented departments and work roles. This means that each employee neglects the importance his work
plays in achieving company and departmental objectives.
LOW MORALE
Low morale is another possible consequence of poor leadership. This can result from employees feeling
misdirected or uncertain about the company and their jobs. Poor communication contributes to this issue.
Overly critical managers may demean or demoralize employees who make mistakes but want to succeed. In
some cases, failure to address negative employees or poor performers leads to low morale, because good
employees often have to pick up the slack.
HIGH EMPLOYEE TURNOVER
A culmination of ongoing poor leadership is high employee turnover. Workers who aren't motivated and are
burned out from a poor culture begin looking for other jobs. This further escalates protability concerns for the
business. This downward spiral is often difcult to get out of since companies struggle when they lose top
performers and experienced employees and must replace them with new hires. Even those employees who
stay get frustrated at the loss of familiar co-workers and friends.
LACK OF COORDINATION AND TEAMWORK
In most instances, a bad leader only looks after The employees will see what the management wants
himself or herself. This involves trying to look good to achieve, while the bosses will be able to
with the top management at the expense of the other understand what support their staff needs in order to
people, particularly his/her teammates. The result is deliver well. If the situation permits, collaborate with
distrust, not just with the employees towards their your team to be able to quickly formulate the best
head, but also with the top management toward their solutions.
staff if they believe what the bad leader is saying.SECTION 1 - SOLUTIONS If we analyse these symptoms, two strong reasons or causes are revealed: poor leadership and absence of a strong ethics-based culture. Managing employees is an art and only a good leader can master it, with intuition, skill, strong listening, and effective communication. If employees are managed correctly, things will change dramatically with time. Following are some of the means to bring effective change into the culture of the organisation. 1. HAVE A CLEAR PLAN IN PLACE A change-management plan needs to clearly articulate the areas of the business that will be affected and the impact on customers, suppliers, stakeholders, and employees. 2. SET THE GOAL Employees will work better with concrete goals that are achievable (though they can simultaneously be aspirational). Workers need to be able to see the roles they play in achieving the new goals and what they will mean for them, their coworkers, their units, and the organisation once the goals are achieved. It is important to be able to articulate to employees where the company stands now and where the leadership sees it in the future. Leaders should also be able to articulate why the company needs to change and where it needs to be, whether due to shifting market forces, new opportunities, nancial issues, or a new strategic approach. 3. DEFINE THE CHANGE Updates should be provided frequently to mitigate rumours, answer questions, and provide reassurance. 4. ARTICULATE CHALLENGES All changes come with risks of the unknown, uncertainty, and other potential challenges. It is important for companies to be upfront about the challenges that may be faced. Even if those challenges have not been fully identied and planned for, it is a good move to try and discuss the potential challenges, the range of those challenges, and what the company is doing or will do to address them. 5. LISTEN CAREFULLY Employees are going to have a lot of questions, ideas, feelings and emotions. It is important for managers — from front-line supervisors to c-suite leaders — to openly and actively listen to these concerns, validate them, and address them as clearly and frankly as possible. 6. FIND KEY INFLUENCERS Every organisation has key players who have earned the respect of their coworkers, have longevity (and therefore perspective), and are inuential. Getting key players on board and letting them act as a sounding board can help senior leaders better understand how change is being perceived, refer recurring issues, and become advocates for the change. 7. SET NEW PERFORMANCE OBJECTIVES Organisations need to translate changes into performance appraisal, assessment, compensation, and promotion cycles quickly. Employees in a time of uncertainty will want to know how the changes will affect the way they are evaluated. Whenever possible, these changes should be articulated well before the performance period begins.
Growing your Business !!!
COMING SOON . . .
PROJECT M-SAND
REPORTS PROJECTS
PLANT SALES
DESIGN GROWTH
CHANNEL BRAND
CREATION ALLIANCE
Mumbai • Pune • Hyderabad
BATON CONSULTANTS PRIVATE LIMITED
Registered Ofce
15th Floor, Dev Corpora Building, Near Cadbury Junction, Off Eastern Express Highway, Thane – 400601.
Email : mandar.chitre@batonconsultants.comYou can also read
