YUSU MEDIA PACK 2018-19 - MAKE AN IMPRESSION AND SHOWCASE YOUR BRAND TO OVER 18,000 STUDENTS! - University of York Students' Union
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
10% Graduate recruiter discount
10% Local York company discount
MAKE AN IMPRESSION
AND SHOWCASE YOUR
BRAND TO OVER
YUSU 18,000 STUDENTS!
MEDIA
PACK
Find us on Facebook, Twitter,
2018-19 Instagram, Snapchat at yorkunisu
YUSU MEDIA PACK | 2018 - 2019 02
CONTENTS
2. Contents And Introduction
3. Freshers’ Week 2019 18,000+ 12.7K
4. Digital & Social Media Students Twitter Followers
5. Ambient Media
6,500 18,000 +
6. On Campus Promotion Leafleting & Packages Freshers
Facebook Likes
10,000
84
Score
Klout
Freshers Fair Attendees
HELLO! Over 9,000
The University of York is an academically renowned Students in Societies
Website
and internationally acclaimed university with over
18,000 students. Close to the beautiful City of York, Over 3,000 OVER 2 MILLION
page views per year
our students come from all over the globe and go on Students in Sports Clubs
to have affluent careers in a diverse list of sectors.
Student spending power has increased by over £655
million in the last 10 years to reach £20 billion; you
can communicate your brand or business to this (44:56)
Male : Female Ratio
market through an exciting variety of advertising
opportunities; read on to find out more. Average Loan of Average Spend of
3,900 £5,500 £13,000
International RANKING
Students Member of the world 100 reputation network
20. Complete University Guide
TERM DATES 2018-19 (International students spent
£10.7 billion last year)
17. The Sunday Times University Ranking
18. The Time Higher Education Guide
Autumn Term: 24th September - 30th November
Spring Term: 7th January - 15th March
Summer Term: 15th April - 21st June CONTACT US
Telephone: 01904 324557 | Email: advertising@yusu.org
YUSU MEDIA PACK | 2018 - 2019 03
STALLS
PREMIUM - Located in the main walkway of the Premier venue;
FRESHER’S WEEK 2019 4m x 3m space with table, electrics, wifi and back boards (£850)
23rd SEPT - 29th SEPT
STANDARD - Located in the Premier venue; 2.5m x 2.5m
space with table, electrics, wifi and back boards (£550)
FRESHERS’ FAIR
Saturday 28th September 2019 OUTDOOR STANDARD - Make the most of the crowds
around the key venues; up to 5m x 5m space with table (£525)
Engage with 10,000+ Fresher’s
CHARITY - Registered Charities only, located in Vanbrugh
Fair Attendees across 6 venues
Dining Hall (£125)
Each year, YUSU brings you the opportunities to make an impression
to over 10,000 attendees at our Freshers Fair. Packed with something
VEHICLE OUTDOOR PREMIUM - Outdoor stand up to
for everyone, it’s an event not to be missed!
10m x 10m (£775)
FRESHERS’ CREW TSHIRTS
Get your logo on 200 t-shirts printed for YUSU Staff across
5 venues, including bars and restaurants (£500)
We attend a large number of fresher’s fair, but the University of WELCOME BAGS
York Student’s Union is the best due to the overall professionalism,
helpfulness and customer service that we receive - Domino’s Pizza PRODUCT - Insert your product or merchandise into 4,500
bags given out to first year students at welcome talks (£250)
The Freshers Fair is an outstanding opportunity for our brand to
meaningfully engage with thousands of University of York students in
just one day. I consider the fair to be a keystone in the success of our
LEAFLET - Insert your leaflet into 4,500 welcome bags
student business every year - York Parties given out to first year students at welcome talks (£300)
YUSU MEDIA PACK | 2018 - 2019 04
DIGITAL &
SOCIAL MEDIA NEWS ARTICLES
Have a news article published from the YUSU website, featuring a block link
WEBSITE - The YUSU homepage receives 2 on the homepage (2 million annual views) with an image (300px x 162px)
million unique page views annually and text summary, directing to the full article (£200)
Block Advert: Hire a block advert on the
homepage (263px x 360px with hyperlink)
Sliding Banner: Hire a sliding banner on the
homepage (748px x 360px with hyperlink) WEEKLY INFO NEWSLETTER
Sent to the inboxes of over 20,000 students & staff at The
(£200 a month / £400 a term / £1000 a year) University of York every Wednesday during term time. Written
post or image 167px x 300px - both include hyperlink (£150 for a
written post or £200 for a written post and advert image)
SOCIAL MEDIA BUNDLES
Reach the following audiences with posts and competitions:
12.5K 18,000 +
Twitter Followers Facebook Likes
Starting from £75
YUSU MEDIA PACK | 2018 - 2019 05
ON CAMPUS PROMOTION
& LEAFLETING
PACKAGES
ON CAMPUS PROMO STAND - Freshers’ Week Do you require a bit of everything in order to support a
(£500) Term Time (£550) (Grad Recruiters £400) marketing campaign? We offer a range of packages to
take your message to as large an audience as possible.
LEAFLETING - One full day in the high footfall
locations around campus (£150)
GOLD PACKAGE - £2000 - Sliding Banner for
PLASMA - 7.5 second rotation in 12 high footfall a term, 3 Weekly info newsletter inserts, Social
locations around campus including bars & Media Bundle, Plasma Screens for a term, 2 x On
restaurants campus Promo Stand.
(£100 a week / £250 a month / £450 a term)
SILVER PACKAGE - £1000 - Sliding Banner for
a month, 3 weekly Info newsletter inserts, Social
Media Bundle, Plasma screens for a Month, On
campus promo Stand.
BRONZE PACKAGE - £500 - Sliding Banner
for a month, Social Media Bundle, Weekly info
newsletter insert.
YUSU MEDIA PACK | 2018 - 2019 06
AMBIENT MEDIA
FLOOR STICKERS - Eye-catching and quirky,
Want to do something a little different to grab the these Gripstickr floor stickers mould seamlessly
attention of the student market? We have some to any surface and are located in high footfall
exciting options to make you stand out on campus: locations around the SU Building
(x5 £250 / x10 £450)
ADVERTICALS - Ensure the memorability
of your brand by doing something a bit more
unusual. Adverticals are wrapped around pillars
located on high footfall walkways around the
SU Building and are a really effective means of
disseminating your brand’s message. (x10 £700)
CLEAN AD’S - A remarkable and environmentally
friendly method of showcasing your brand on our
campus. (x50 £3500)
TABLE VINYLS - Bring your brand directly to
the student audience and become the topic
of conversation over a coffee, lunch or a pint.
Strategically located in our main campus bar (busy
allday, every day through term), table vinyls are
difficult to ignore and make you stand out from
the rest. (x10 £700)
YUSU MEDIA PACK | 2018 - 2019 08
EVENTS
ROSES 2019 - The rivalry between York and
Lancaster has a long history, full of conflict. This
fierce rivalry lives on in the form of the largest
inter-university sports tournament in Europe. York
is hosting the event again in 2019 providing an
incredible opportunity for brand exposure.
EVENTS SPONSORSHIP - YUSU organises the
biggest events on campus, attracting lots of
attention in the build up and having thousands of
students in attendance. Sponsoring one of these
events therefore guarantees fantastic brand
exposure.
SUMMER BALL - One of the biggest events of
the whole year. This sophisticated black-tie end
of year event at York Racecourse has great live
music, fairground rides, red carpet reception,
arcade games and much more.
PLEASE NOTE: All prices do not include VAT.
COLLEGE VARSITY - is the first inter-university CONTACT US
sports tournament of its kind. The College teams Bespoke sponsorship packages can be arranged, so
of York and Durham do battle to find out which please get in touch for more information.
university is the best
at College Sport! College Varsity will take place
in York Feb/March 2017 and attracts thousands of
advertising@yusu.org
competitors and spectators. 01904 324557
You can also read
