2018 GOLD Retailer Program - Advantage One Tire Network
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
2018 GOLD Retailer Program
WE WANT TO BE YOUR #1! YOUR #1 PROGRAM, YOUR #1 SUPPLIER, YOUR #1 PARTNER! The evolution of the Continental GOLD Program has always been a journey driven by you, our valued dealers. This year is no exception. We are proud to bring you the 2018 GOLD Program with enhancements based on your feedback. We continue to offer industry-leading incentives such as GOLD Marketing Line rewards, Volume Bonus rewards at ALL levels, Detailed Sales Tracking tools, Exotic Trip incentive, and Showroom displays. GOLD dealers also have access to Marketing and Advertising support, Point of Purchase materials and award-winning training. All designed to help us become your number one! Being your #1 means more than just “rewards”. Being your #1 means gaining your complete confidence in our product, our people, our program. It also means making your views and concerns a part of this process. Our goal will always be to provide dealers with the opportunities to grow their business with an easy to implement and dealer friendly program. Continental’s GOLD Program offers a spectrum of opportunities for the independent tire dealer with a lucrative program that will maximize results! As time advances, Continental and the Continental GOLD Program will continue to listen to you, the tire dealer, and earn that #1 spot. Thank you for choosing the Continental GOLD Program. Debbie Richards GOLD Program Manager
All dealers are eligible to receive
GOLD PROGRAM MARKETING LINE REWARDS
BRAND MARKETING LINE GOLD REWARD
SportContact™ 6
ContiSportContact™ 5P
ContiSportContact™ 5
ContiSportContact™ 3 $8.00
ContiSportContact™ 2
CrossContact™ UHP
ExtremeContact™ Sport
ExtremeContact™ DW
ExtremeContact™ DWS 06
PureContact™
TrueContact™ $7.00
WinterContact™ SI
CrossContact™ LX20
TerrainContact™ A/T
ContiProContact™
ProContact™ GX
ProContact™ TX $2.00
ProContact™ RX
counts towards annual
Continental OTHER purchase commitment
G-MAX ™ AS 03
G-MAX ™ AS 05
G-MAX ™ RS
Grabber™
Grabber™ APT
Grabber™ A/T X
Grabber™ AT 2 $5.00
Grabber™ X 3
Grabber™ HTS 60
Grabber™ Arctic
Grabber™ Arctic LT
Grabber™ HD
AltiMAX TM RT43
AltiMAX ™ Arctic $3.00
AltiMAX ™ Arctic 12
counts towards annual
General OTHER purchase commitment
All dealers are eligible to receive
VOLUME BONUS
Volume bonus rewards are paid quarterly based on annual sales tracking.
VOLUME BONUS SCHEDULE
Express Select Elite Premier
Year Units 400-799 800-1999 2000-3499 3500+
Per Tire Bonus $2.00 $4.00 $5.00 $7.00
Marketing Line Rewards are quarterly payments issued to dealers reporting 100+ units per quarter. A 24 unit opening order is required.
GOLD dealers now have online access to all Continental programs
– ENGAGE 360 online training center – Current news & updates about Continental & General Tire
– R PM program - Retail Performance Motivation – D etailed tracking tools
– Access to CTA online Dealer Marketing Suite – N ational Accounts and Government programs*
– Product information – O nline Warranty System
– M arketing support
ACCESSING THE GOLD PAGE IS EASY!
1 Visit www.contilink.com
2 Enter your USERNAME
(conti8 5 _ _ _ _ _ )
and your PASSWORD
(___________)
Click login.
3 From here, use the links on the
left to navigate the website.
Need Help?
Assistance is always a click away. Click on the “Contact Us” link to submit a request for help.
Sales Tracking Access
To receive your sales tracking log-on access, contact Continental Tire at 1-800-685-7651. USERNAME : 850 _ _ _ _
PASSWORD :
1 To be eligibile to participate in CTA National Account and Government servicing dealer network, GOLD Dealers need to be authorized by CTA to process
these transactions in CONTILINK.
GOLD Calculator
Sales Tracking and Calculator Use the calculator to project and
optimize total GOLD rewards
New enhancements will make it even easier for you to obtain Quarterly Cash Rewards
the information you need to maximize your program success. View Your Quarterly Marketing
Line Rewards
Continental has worked hard to develop industry-leading tools
Report Card
that are easy to navigate and implement. The GOLD calculator,
View All Your GOLD
accessible through www.ContiLink.com, allows you to project Dealer Rewards
and optimize your total GOLD rewards by setting a purchasing Incentive Trip
plan making it easier to track and project progress in earning Buy 2000+ units yearly to receive an invitation
reward dollars within the GOLD program. The new sales tool for 2 to our Annual GOLD Dealer Trip
demonstrates how to boost your GOLD rewards by increasing Volume Bonus
View Your Tracking Towards Annual
total tire purchases or changing product mix.
Volume Bonus
The Continental Retail Performance Motivation, or RPM program, is the industry’s most comprehensive
offering of rewards. With thousands of items to choose from such as electronics, home décor, outdoor
equipment and much more! There is something for everyone!
The RPM program offers you the opportunity to earn valuable rewards by selling Continental and General brand tires. The process is fast
and easy. Just claim your sales at www.continentalrpm.com and you will be on your way to the best rewards.
It’s quick, easy and rewarding! Before you know it, you can order rewards like these:
Engage360 provides training on Continental and General
brand products and more! Once you enter the training
center, click on objects as you would in a video game to
uncover hidden features.
Engage360 Training covers everything from
It’s comprehensive. Product Information, Tire Basics to sales scenarios
for PLT and CVT & much more!
It’s convenient. It’s all online and accessible 24/7.
Train on all of the information and take the
It’s rewarding. Certification Tests to earn your very own Certificate
of Completion for the training!
ENGAGE360TRAINING.COM
Automotive Credit Card
Drive Repeat Business To Your Stores with the Continental Automotive Credit Card you are able to offer your customers 6 and 12 months
Special financing on purchases of $199 or more and $499 or more, respectively. See for yourself how offering your customers the Continental
Automotive credit card Special Financing is proven to drive return business, boost customer loyalty and increase average ticket size!
What you get: Enroll Today! It’s Easy!
– Low processing Costs Start offering your customers financing. Here’s how:
– A ttractive promotions – C all 1-866-209-4457
– Your store name on every card – E nroll in just minutes
– N o monthly fees 2 – H ave your federal tax ID ready
– A pplication processing incentives for you and your associates
What your customer gets:
– S pecial financing available for 6 or 12 months
– C onvenient monthly payments
– C ard accepted at ALL U.S. Exxon and Mobil gas stations
To get more information, current dealers can log onto their account via
2 Usage/transactions fee’s still apply www.contlink.com or you can call 1-866-209-4457 to speak with a representative.
We’re serious about saving our customers money. Don’t miss out on this exclusive opportunity
for GOLD Retailers! Leverage your relationship with Continental Tire to lower your processing
costs. Open an EVO Merchant Account and take advantage of $519.00 in total savings. Enjoy
negotiated low rates on every secure transaction.
Free EMV Terminal + No Annual Fee + Free Cost Savings Analysis + No Setup/Installation Fee
Upfront Savings Total of $519.00! Get Started Today! Give EVO a call at 866-428-8903 to speak with a representative or visit contilink.com
Dealer Marketing Suite
Continental Tire’s easy to use Dealer Marketing Suite is a toolbox that – Order POINT-OF-
PURCHASE material.
provides branded, personalized marketing materials that can be
– PROMOTE our
customized by location. The Dealer Marketing Suite is accessible via brands with your
ContiLink and is geared toward helping you promote the Continental services and specials.
and General Tire brands with tire photos, ads, video, P.O.P materials, – DOWNLOAD logos,
TV commercials, web
showroom displays, direct mail or web, and Facebook banners. banners & more.
TIRE DISPLAYS Apparel Showroom & Apparel
Continental Tire’s showroom concept is a complete sales floor
enhancement package. The basis for the showroom concept
is to allow you to customize your product selection and
presentation, from adjustable tire stands to custome polos,
the components give you the opportunity to arrange your show
floor how you see fit. Showroom items can be ordered using
Marketing Funds via the Dealer Marketing Suite.
Every quarter dealers are allotted 500 points to use. The points
renew at the end of each quarter automatically as long as the
dealer is in good standing.
General branded displays also available.
Visit contilink.com to learn more about the showroom program.
NEON CLOCK SIGNS FLOOR MAT CELL PHONE CHARGER
Exterior Signage Program Signs are available in:
All of the signs in this program feature thermoformed faces of Solar – 2 ’ x 6’
Dealer Name
– 3 ’ x 12’
Grade Lexan, decorated in vivid, fade-resistant colors. Cabinets are – 4 ’ x 18’
of extruded aluminum, painted with a black finish. Illuminated by Double Face Center Pole
Mounting Options
high output lamps on one foot centers. – S ingle Face Wall Mount
– D ouble Face Rigid Mount
Premier GOLD Dealers are eligible to receive at no cost a 3’X12’ – D ouble Face Center Pole
Continental or General exterior illuminated sign. CTA will provide – D ouble Face B/W Pole
– D ouble Face Twin Pole Dealer Name
sign and installation at no cost. 2
Features Double Face Between Pole
Elite GOLD Dealers are eligible to receive at no cost a 2’X6’ – Tough, break–resistant
Continental or General exterior illuminated sign. CTA will provide – S olar Grade Lexan
– T hermoformed
sign and installation at no cost. 3
– S turdy cabinet housing
– Aluminum with gloss black finish
Any GOLD Dealer is eligible to lease an exterior illuminated
– Illuminated with high output
Continental or General sign and purchase installation. Contact your Double Face Twin Pole
fluorescent lighting system
(3' x 12' and 4' x 18' only)
Continental Area Dealer Manager for details.
3 Subject to approvalOnline Dealer Locator
Once signed on the GOLD Program, you will be listed
on the Continental and General website in order to drive
traffic to your store. You will be able to update your contact
information, hours, and services.
Total Confidence Plan Road Hazard4
Continental’s Road Hazard Coverage is unique in the industry
The purchase of replacement Continental tires provides an because it applies to all Continental passenger and light truck tires
extra measure of confidence with the Total Confidence Plan. that are purchased as replacement, and provides a comparable
replacement tire within the first 12 months 5 .
Limited Warranty4
All Continental passenger and light truck tires are eligible for the
Limited Warranty for a maximum of up to 72 months from the date
of purchase. The Limited Warranty allows for free replacement
within the first 12 months 5 .
Customer Satisfaction Trial4
Continental passenger and light truck tires purchased as
replacement bearing the Continental name and D.O.T. serial numbers
are covered up to 60 days (30 days for winter and select marketing
lines). Please see Total Confidence Plan brochure for complete details.
Mileage Warranty4
Coverage on select replacement products up to 90,000 miles.
Flat Tire Roadside Assistance4
Three (3) year complimentary flat change or towing up
to 150 miles at no charge. Tires must be registered online at
www.totalconfidence-plan.com to qualify for Flat Tire Roadside
Assistance. Coverage is valid on replacement passenger and
light truck tire purchases made on or after February 1, 2015.
4 Restrictions and Limitations Apply. See complete Total Confidence Plan for complete coverage details.
5 Coverage is within the first 12 months from the date of purchase or the first 2/32 nds treadwear, whichever comes first.Products & Selling Tips
Strong Warranties Support Our Commitment To Quality
Continental Tire’s engineers have developed technology driven products designed to meet the needs of drivers and conquer the demands of the
road. To back our commitment to quality Continental and General Tire products are backed by one of the strongest warranties6 in the industry.
MILEAGE
WARRANTY CUSTOMER
PRODUCT SEGMENT (MILES) TRIAL
ExtremeContact™ Sport Summer UHP 30K 60 Day
ExtremeContact™ DW Summer UHP N/A 60 Day
ExtremeContact™ DWS06 All-Season UHP 50K 60 Day
PureContact™ All-Season 70K 60 Day
T & H Speed Rating Touring 90K 60 Day
TrueContact™
V Speed Rating Touring 80K 60 Day
S & T Speed Rating All-Season 65K 60 Day
ProContact™ GX
H Speed Rating All-Season 55K 60 Day
ProContact™ TX
V Speed Rating All-Season 45K 60 Day
ProContact™ RX
W Speed Rating All-Season 40K 60 Day
S & T Speed Rating All-Season 80K 60 Day
ContiProContact™ H Speed Rating All-Season 60K 60 Day
V & W Speed Rating All-Season 40K 60 Day
CrossContact™ LX20 All-Season 70K 60 Day
TerrainContact A/T ™
All-Terrain 60K 60 Day
WinterContact™ SI Winter N/A 60 Day
MILEAGE
WARRANTY CUSTOMER
PRODUCT SEGMENT (MILES) TRIAL
G-MAX ™ AS 05 All-Season UHP 50K 45 Day
G-MAX ™ AS 03 All-Season UHP 40K 45 Day
G-MAX RS
™
Summer UHP N/A 45 Day
S & T Speed Rating Touring 75K 45 Day
AltiMAX RT ™ 43
H & V Speed Rating Touring 65K 45 Day
S & T Speed Rating Highway Terrain 65K 45 Day
Grabber™ HTS 60 H Speed Rating Highway Terrain 50K 45 Day
LT Sizes Highway Terrain 50K 45 Day
Grabber™ Extreme Terrain N/A 45 Day
Grabber™ APT Extreme Terrain 60k 45 Day
Passenger All-Terrain 60K 45 Day
Grabber™ A/Tx
LT Sizes All-Terrain 50K 45 Day
Passenger All-Terrain 60K 45 Day
Grabber™ AT 2
LT Sizes All-Terrain N/A 45 Day
Grabber™ X 3 Extreme Terrain N/A 45 Day
AltiMAX Arctic
™
Winter N/A 45 Day
AltiMAX ™ Arctic12 Winter N/A 45 Day
Grabber™ Arctic Winter N/A 45 Day
Grabber™ Arctic LT Winter N/A 45 Day
Grabber HD ™
LT Truck N/A 45 Day
Consumer relations: 1.800.847.3349 6 M ileage Warranty for the rear axle of split fitments will be 50% of standard tread wearout coverage.Continental is a Proud Sponsor of:
Continental Tire Inside you will find information on consumer
– A MG Driving Academy – M ajor League Soccer promotions, incentives and rewards, tools and
– B MW Driving School – S aleen Automotive program updates, products and selling tips, and
– Collegiate Basketball – P etty’s Garage
training updates within Engage360.
– H ot Rod Power Tour – U S Soccer
– I nternational Motor – West Coast Customs Be on the lookout for the
Sports Association
GOLD Connection
– L ingenfelter Performance
Engineering
newsletter.
General Tire
–A
utomobile Racing – L ucas Oil
Club of America
– M ajor League Fishing
– B est In The Desert
– Z ero1 Odysseys
– J P Dirt N Drive
GOLD Dealers are Eligible for Continental UHP Express Ship
When customers demand ultra-high performance tires that may not be in your inventory, you’ll be able to meet their needs with the UHP Express
Program. For orders up to 5 units, CTA will expedite direct delivery at no additional cost to you for the following Continental Tire marketing lines.
Continental UHP Express Ship Products:
– SportContact™ 6
– SportContact™ 5 & 5P
– SportContact™ 3
– SportContact™ 2
– CrossContact™ UHP
– E xtremeContact™ Sport
– E xtremeContact™ DWS06Elite and Premier GOLD Dealer Benefits
GOLD Dealers who purchase 2,000 units
annually will receive an invitation for two GOLD Dealer incentive trip includes:
to our annual GOLD Dealer incentive trip. – All inclusive 5 day/4 night stay
– Premier hotel accommodations
GOLD Dealers who purchase 3,500 units for 2 people (1 room)
annually will receive a complimentary – Round trip airfare for 2
upgraded trip offering.
2017 GOLD Cruise
2016 GOLD TripContinental Tire the Americas, LLC
P.O. Box 5000
Fort Mill, SC 29716
Consumer relations: 1.800.847.3349
www.continentaltire.com
BR-GOLD 1/18
Legal notice
The marks, slogans and logos appearing herein are the property
of Continental Tire the Americas, LLC and/or its affiliates.
©Continental Tire the Americas, LLC 2018. All rights reserved.You can also read
