2019 TECHNOLOGY Woman of the Year - Tech Rochester

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2019 TECHNOLOGY Woman of the Year - Tech Rochester
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                                                   2019
                                        TECHNOLOGY
                                       Woman of the Year
              & Emerging Technology Professional Woman of the Year

                                Awards Breakfast          Sponsored by:
                                Monroe Country Club
                                Wednesday, April 24
                                7:30 am—10:30 am
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2019 TECHNOLOGY Woman of the Year - Tech Rochester
TECHNOLOGY                                                                 TECHNOLOGY
                  Woman of the Year                                                          Woman of the Year
                          Event Schedule
  7:30—8:00 am Registration, Networking, Sponsor Showcase & Breakfast
                                                                               Nominees
               Drop off open for Volunteers of America Emergency Family
               Shelter, The Guest House                                              Laura Abplanalp, Director of Civil and Commercial Imaging,
                                                                                                      Harris Space and Intelligence Systems
       8:00 am Welcome & Introduction of Keynote Speaker | Judy Miller
                                                             & CEO at           Sherri Baker-Hamilton, Assistant Professor & Art Department Chair,
               Miller & Associates, LLC                                                                Nazareth College
       8:10 am                      | Jennifer Beckage, Esq. CIPP/US                 Gabrielle Bedewi, Chief Analytics Officer,
                 Managing Director, Beckage PLLC
                                                                                                       Butler/Till Media Services, Inc.
       8:40 am Monroe Community College Scholarship | Nicole Mahoney
                                                                                         Diana Casale, Product Innovation Lead, ITX Corp.
               President of TechRochester
                                                                                       Sarah Compter, President, SYNACT, Inc.
       8:45 am 2018 Emerging Technology Professional Woman of the Year
               Address | Kristen Seversky                                               Gayle DeRose, CMO/COO/Partner, L-Tron Corporation
               Product Owner, Paychex
                                                                                         Jody Gillette, Director of Software Development,
       9:00 am                                                                                          Vuzix Corporation
                 | Judy Miller
                                                                                      Sharon Lechon, CEO/President, Edge-Global Technology
                                                                                                     Solutions, Inc.
       9:05 am
                                                                                 Victoria Van Voorhis, CEO, Second Avenue Learning
                 Executive Vice President at Entre Computer Services
       9:10 am Volunteers of America Purse Raffle Winner | Nicole Mahoney
               President of TechRochester                                      EMERGING TECHNOLOGY PROFESSIONAL
       9:15 am 2018 Technology Woman of the Year Address | Dhireesha
               Kudithipudi, PhD
                                                                                             Woman of the Year
               Professor, Graduate Program Chair & Director of the
               NanoComputing Research Lab, RIT
       9:30 am 2019 Technology Woman of the Year Nominees | Judy Miller        Nominees
       9:45 am Announcement of the Technology Woman of the Year Award                     Sabrina Diol, Principal Engineer, Clinical Lab Platforms,
               Winner | Andre Godfrey                                                                   Ortho Clinical Diagnostics
               President & CEO at Entre Computer Services
                                                                                    Christina Halladay, Interaction Designer, ITX Corp.
       9:50 am
                                                                                         Deb Schleede, Global Demand Generation Manager,
                                                                                                       CloudCheckr
10:00—10:30 am
                                                                                           Kelly Taran, CIO, First American Equipment Finance
  *Nominees and TWY Winner photos will be taken at the front of the room
                  immediately after closing remarks.                       3
2019 TECHNOLOGY Woman of the Year - Tech Rochester
TECHNOLOGY
                   Woman of the Year                                                    Celebrating
                                                                                        WOMEN IN TECHNOLOGY
About the Awards
Recognizing, celebrating and making visible the achievements of women in high
technology fields. Through the Technology Woman of the Year Award and The
Emerging Technology Woman of the Year, women who work in these
professions are encouraged to stay in the Greater Rochester area, mentor young                                               Kim Gaylord
women, and contribute to the economic growth of the region.

                                                                                                                           Executive Director,
Eligibility & Criteria
Eligible nominees include women who:
                                                                                                                              TechRochester
   Are in a profession within the STEM (Science, Technology, Engineering and
    Math) Field

   Work within the Greater Rochester Metropolitan Area (Genesee, Livingston,
    Monroe, Ontario, Orleans and Wayne Counties)                                        Welcome to the 2019 Technology Woman of the Year and Emerg-
                                                                                        ing Technology Woman of the Year Awards! I am excited to have
   Are employed in a company whose primary product is technology or in a               you all join us as we crown this year’s winners.
    technology or technical department of a non-tech organization
                                                                                        Having attended numerous years in the past, I’ve always been
Evaluation Categories, Criteria, & Weighting                                            inspired by these woman. Now, as Executive Director, I’ve had
                                                                                        the privilege of receiving their nominations and getting to know
Sustained contributions to the technology profession (40%) - Demonstrated               them on a more personal level. They are a truly an amazing
impact to the profession, as illustrated by length of time in the profession, highest   group of woman doing incredible things for in the technology field
level achieved, success promoting or implementing technology, details of                and our community. Congratulations to each of the nominees for
projects/contributions, professional organization memberships/year joined/service       their remarkable achievements, along with being outstanding rep-
                                                                                        resentatives of Women in Technology.
or positions held, technical publications and presentations (including where
delivered), degrees/concentrations, and special assignments                             The Tech Woman of the Year award is one example of how
                                                                                        TechRochester is committed to transforming the Rochester area
Contributions advancing the status, opportunities, and employment for                   into a Top 10 Technology region. Our educational and network-
women in the technology professions (50%) - Demonstrated contributions to               ing events bring together technology professionals to support the
women, as illustrated by mentoring activities, hiring practices, developmental          growth of the Rochester business community.
publications, and presentations, etc.
                                                                                        After hearing their stories, my hope is that you leave here inspired
Contributions to the community (10%) - Support for the involvement in the               to do more for the Rochester Technology Community and Women
community, as illustrated by volunteer activities, developing new programs,             in Technology. I look forward to a great award ceremony and
providing leadership services to community organizations or influencing the goals       seeing you at future event.
of those organizations

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2019 TECHNOLOGY Woman of the Year - Tech Rochester
Thank You to all Our Sponsors
                                                                                                 Major Event Sponsor

About Us
TechRochester is an organization comprised of professionals and companies that
are working together to strengthen the Greater Rochester Area’s technology
community. We accomplish this through the development and sponsorship of                               Gold Sponsors
relevant events and stimulating programs focused on skill building and the
cultivation of individual and business relationships.

TechRochester was founded in 2000 as Digital Rochester. In 2010 the
organization grew with the inclusion of the Association for Women in Computing
(AWC) and the eBusiness Association (eBA). TechRochester rebranded in 2018                             Silver Sponsors
in order to further the organization’s role as a leader in this area’s technology
transformation.

The events and community services developed by TechRochester include a wide
array of educational and networking activities designed to support the growth and
success of the Rochester business community. Through generous corporate
sponsorships from a wide variety of technology companies and community
organizations, we’ve been able to consistently enhance our area’s standing as a
technology center.                                                                                     Bronze Sponsors
Mission
TechRochester’s mission is to help drive economic growth in the region’s
technology community through education and relationship development.                                   In-Kind Sponsors

Vision
TechRochester advances the transformation of Rochester into a top 10
technology region through collaboration, education and recognition.
                                                                                                                          Purse Raffle Sponsor
                    Join the Conversation                                           Printing Sponsor

             #TechRochester #TWY2019
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2019 TECHNOLOGY Woman of the Year - Tech Rochester
Keynote
                                                                                SPEAKER

Board of Directors                                                                                                   Jennifer Beckage
Nicole Mahoney — President of TechRochester
CEO, Break the Ice Media

Peter Platt — President Elect of TechRochester                                                                          Esq. CIPP/US,
President, Accountable Digital, LLC

Kim Gaylord — Executive Director of TechRochester
                                                                                                                     Managing Director,
                                                                                                                        Beckage PLLC
Reagan Burns — Director of Digital Marketing Peer Group
Owner/Art Director, Lime Creative

Brian Carroll — Past President of TechRochester
Managing Director, Genuent                                                      As Managing Director of the law       national and international data
                                                                                firm Beckage PLLC, Jennifer           breaches and cyber incidents,
Cindy Crowley — Director of Volunteers                                          leads a team of seasoned attor-       providing strategy and risk mitiga-
Business Consultant, Sales360plus                                               neys and privacy professionals        tion advice and interface with reg-
                                                                                focused on cybersecurity, infor-      ulators. She also represents cli-
Briget Grbic — Director of Technology Leaders Peer Group                        mation technology, privacy law        ents in class action litigation and
Senior Vice President & Industry Practice Lead, Marsh ClearSight                and business growth.                  regulatory investigations.
Karl Herberger — Director of Technology Infrastructure & Marketing              In 2018 she was recognized by         She also assists clients with regu-
Chief Media Strategist, Mason Digital                                           Cybersecurity Docket as one of        latory compliance, including with
                                                                                "the 30 best and brightest data       the EU’s General Data Protection
Brett Kinsler — Director of Healthcare Technology Peer Group                    breach response lawyers" and          Regulation (GDPR). She helps
Director of Clinical Services, Strategic Interests
                                                                                one of the “key players - both in     clients prepare policies, conduct
Ana Liss — Director of Diverse Audiences                                        the public eye and behind-the-        in-house training, and review con-
Managing Director of Business Development, Greater Rochester Enterprise (GRE)   scenes-in the most significant da-    tracts where data and technology
                                                                                ta breach responses worldwide.”       are involved.
Francine Miller — Director of Major Events
Talent Acquisition Manager, Paychex
                                                                                Jennifer has personally respond-      Jennifer is a Certified Information
                                                                                ed to numerous headline-making,       Privacy        Professional/United
Judy Miller — Director of Women in Technology Peer Group                                                              States (CIPP/US) by the Interna-
Co-Founder & CEO, Miller & Associates, LLC                                                                            tional Association of Privacy Pro-
                                                                                                                      fessionals (IAPP).
Andrew Pond — Director of Finance
Controller, Wilmorite Management Group, LLC                                                                           In 2018, Jennifer was named one
                                                                                                                      of the 25 Women of Influence by
J. Michael Wood — Director of Membership                                                                              Buffalo Business First.
Partner, Boylan Code

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2019 TECHNOLOGY Woman of the Year - Tech Rochester
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2019 TECHNOLOGY Woman of the Year - Tech Rochester
TECHNOLOGY
                  Woman of the Year
             NOMINEE
    Laura Abplanalp
      Director of Civil and
     Commercial Imaging,
                 Harris

Laura Abplanalp is the Director of       Civil & Commercial Imaging within
Civil and Commercial Imaging, a          ISR.
Business Area within the Intelli-
                                         Ms. Abplanalp holds a Master of
gence, Surveillance & Reconnais-
                                         Science in Mechanical Engineering
sance (ISR) Business Unit which is
                                         from the University of Rochester, a
part of Harris Corporation Space
                                         Master of Science in Engineering
and Intelligence Systems (SIS).
                                         Mechanics from Michigan Techno-
SIS delivers complete solutions for      logical University, and a Bachelor of
global situational awareness, space      Science in Civil Engineering from
superiority, and Earth insights. We      Michigan Technological University.
provide the world's most advanced        She is certified as a Professional
sensors, payloads, and communi-          Engineer (PE) in the State of New
cations technologies; receiving and      York, a Project Management Pro-
information processing systems;          fessional (PMP), and a Six Sigma
and analytics that give our custom-      Black Belt.
ers the integrated information and
actionable intelligence they need for
mission and business success.
Ms. Abplanalp assumed the posi-
tion of Director in 2018. She is re-
sponsible for the space science
portfolio, several significant ground-
based telescope opportunities, and
optical component and structures
contracts. Ms. Abplanalp reports to
the VP GM of Gov’t Systems and

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2019 TECHNOLOGY Woman of the Year - Tech Rochester
TECHNOLOGY                                                                    TECHNOLOGY
                  Woman of the Year                                                             Woman of the Year
             NOMINEE
                                                                                            NOMINEE
Sherri Baker-Hamilton
                                                                                    Gabrielle Bedewi
      Assistant Professor
  & Art Department Chair,                                                          Chief Analytics Officer,

        Nazareth College                                                        Butler/Till Media Services

Sherri Hamilton is Chair of the Art &    Sherri has served as Education         Dr. Gabrielle Bedewi joined But-      As Chief Analytics Officer, Gabri-
Design Department and an Assis-          Chair of the Rochester Advertising     ler/Till as Chief Analytics Officer   elle focuses on innovation, busi-
tant Professor in Visual Communi-        Federation and as an Advisory          with 20+ years of business con-       ness growth, and enterprise- wide
cation Design at Nazareth College.       Board Member for curriculum devel-     sulting and marketing analytics       analytic acumen education and
She teaches courses in typography,       opment in graphic design and mar-      experience. Gabrielle developed       skills’ development, as she estab-
graphic design, and contemporary         keting at the high school, under-      a national reputation of combining    lishes the vision and roadmap for
issues in design. She is passionate      graduate, and graduate level for       advanced analytics best-practices     enhancing the analytics solutions’
about mentoring future designers to      institutions including EMCC BO-        with her insatiable curiosity, to     portfolio through new marketing
be prepared for careers in visual        CES, Finger Lakes Community Col-
                                                                                reveal proactive and actionable       analytics offerings; such as, seg-
communication.                           lege, and Nazareth College. She
                                                                                insights driving measurable out-      mentation, ROI forecasting, pre-
                                         has been invited as a judge and
Prior to joining the faculty at Naza-
                                         panelist for the Northeast Pennsyl-
                                                                                comes.      She has international     dictive audience target selection,
reth, Sherri was an art director and                                            success launching new products        and marketing spend optimiza-
                                         vania American Advertising Federa-
creative director in advertising. She                                           & solutions, being recognized as      tion.
                                         tion ADDY Awards and the Roches-
has worked on creative teams and                                                an authority on "big data", busi-
                                         ter Business Journal Best of the
independently for corporate clients                                             ness intelligence, predictive ana-
                                         Web Awards.
including Bausch & Lomb, Brain-                                                 lytics, mathematical optimization,
Stem Biometrics, Car-Freshner Cor-       Sherri remains active with freelance   and segmentation systems. She
poration,     CooperVision,     Dick’s   design and illustration projects for   authored over 35 trade publica-
Sporting Goods, High Falls Brew-         local and national clients, and per-
                                                                                tions and is an accomplished
ery, Kodak, MetLife Bank, Monroe         sonal projects for exhibition.
                                                                                speaker with experience teaching
Community College, Wegmans
Food Markets, and Xerox to name a
                                                                                at top-rated universities. Gabriel-
few.                                                                            le earned a Ph.D. in Management
                                                                                Sciences and Statistics from Uni-
Her design and illustration work has                                            versity of Maryland, and an Exec-
earned regional and national                                                    utive M.B.A. from University of
awards from the American Advertis-                                              Rochester.
ing Federation and the University
and College Designer’s Association.

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2019 TECHNOLOGY Woman of the Year - Tech Rochester
TECHNOLOGY
                  Woman of the Year
              NOMINEE
        Diana Casale
 Product Innovation Lead,
               ITX Corp.

Diana Casale is a passionate trail        ment company, serving as her entry
blazer with over 13 years of experi-      point into the tech industry, where
ence in the technology industry, nine     she’s been a pioneer ever since. One
of which have been in a leadership        of Diana’s proudest accomplishments
position where she’s dedicated her        was partnering her first web company
career to inspiring teams and individu-   with her first job in New York City at a
als to produce their best work. Diana     print advertising agency that special-
takes pride in being a strong advocate    ized in luxury real estate. Diana effec-
for women, many have said that she’s      tively overhauled the print agency’s
missed her calling as a coach and         product and service offerings, trained
motivational speaker. Diana has a         and mentored the entire staff, and
long history of paying it forward, as     brought the company into the digital
she’s an enthusiastic believer in the     age.
power of manifesting your own desti-
ny and has taught many women how          When Diana is not in the digital arena
to manifest their own career goals.       championing product development
                                          efforts and motivating her teams, you
Diana currently serves as a Product       can find her creating various types of
Innovation Lead with ITX Corp. She        artwork and jewelry, attending live
has helped ITX build and refine the       music events, and boating on Lake
powerful ideas and thought leadership     Ontario. Diana’s personal and profes-
theories used in the ever-evolving        sional drive can be summed up by the
software product development space.       contents of a fortune cookie she re-
Her contributions have touched hun-       ceived years ago: “If you catch on fire
dreds of technologists within ITX and     with enthusiasm, people will come for
its customer base; the results will be    miles to watch you burn!”
utilized for years to come by tens of
thousands of people who use the
software that ITX produces on behalf
of its clients.
Diana received her bachelor’s degree
in Communications from the Universi-
ty at Buffalo. In her junior year, she
assisted in starting a web develop-
                                                                               17
2019 TECHNOLOGY Woman of the Year - Tech Rochester
TECHNOLOGY
                Woman of the Year
            NOMINEE
      Sarah Compter
             President,
           SYNACT, Inc.

Sarah Compter is the President at     When she’s not working to meet the
SYNACT, a technology firm that        demands of her own small busi-
enables small and midsized busi-      ness, Sarah serves as VP and
nesses to harness the power of        Membership Chair for the Small
Microsoft Dynamics 365, a state-of-   Business Council of Rochester. She
the-art suite of customer relation-   also serves the Flower City Habitat
ship management and business          for Humanity, the Women’s Foun-
productivity tools. Under Sarah’s     dation of Genesee Valley, and the
leadership, SYNACT is disrupting      Town of Webster’s Parks, Recrea-
the software industry’s traditional   tion, Open Space & Athletic Review
service model in favor of a program   board.
focused on results delivered, not
                                      Prior to her 10 years with SYNACT,
hours spent. Sarah believes in an
                                      Sarah worked for M&T Bank in the
immersive, evolutionary approach
                                      Baltimore-Washington DC metro
to software development and takes
                                      area. Her experience working in big
pride in SYNACT’s collaborative
                                      corporate and small family business
approach to working with clients.
                                      environments, paired with her ser-
Sarah began her tenure with SYN-      vice on several non-profit boards,                 Upcoming Events
ACT in 2009. Within two years, she    has prepared her well to navigate
took on responsibilities for manag-   the unpredictable waters of entre-    June 4, 2019 | 10:00 AM - 2:00 PM
ing day-to-day operations. She has    preneurial life.
served as President since late                                              Business Intelligence and Analytics in Healthcare
2016, when she bought SYNACT                                                Presented by our Healthcare Peer Group & HIMSS
and re-headquartered in Rochester.
Since then, she has grown the team                                          June 7, 2019 | 7:30 AM - 9:00 AM
from two to six and doubled recur-
ring revenue. In an industry domi-                                          Chatbots: What Are They and How to Utilize Them
nated by men, Sarah has built a                                             Presented by our Digital Marketing Peer Group
team of mostly women.

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TECHNOLOGY
                 Woman of the Year
             NOMINEE
                                                                                               Save The Date
       Gayle DeRose
    Chief Marketing Officer &
     Chief Operating Officer,
        L-Tron Corporation;
 Managing Partner, OSCR LLC

Founded in 1975, L-Tron provides        force is comprised of women. By
purpose-built data capture hard-        establishing and fostering a culture
ware and software technology solu-      of empowerment and growing indi-
tions, specializing in public sector,   vidual leaders, she shines a light on
as well as manufacturing, industrial    her team’s achievements. The re-
automation and field mobility. OS-      sult is a successful and engaged
CR360 is L-Tron’s newest offering       team of innovators.
and is being well received in the
public safety sector; specifically
                                        DeRose is also a member of a local
                                        Women       Executive   Leadership
                                                                                        Wednesday, September 18, 2019
Law Enforcement & Fire Depts.
                                        Group and Women Presidents Or-                       Joseph A. Floreano
Gayle demonstrates a heartfelt de-      ganization. These highly confiden-
sire to encourage, support and grow     tial, peer advisory groups support               Riverside Convention Center
the roles to support women in tech-     executive women leaders in a trust-
nology. As an executive leader in       ed environment, focusing on per-
                                                                                       Exhibitor Showcase*, Networking, & Grazing Stations
the industry, Gayle is no stranger to   sonal and professional growth.
                                                                                                        5:00pm – 7:00pm
challenges. She accepts every chal-
lenge head on, and welcomes chal-       Outside of her business, Gayle’s life
lenges as opportunities to creatively   is centered on her family. She also                         GREAT Awards Presentation
problem solve, take necessary           enjoys reading, gardening, Maui                                 7:00pm – 8:00pm
risks, and find solutions.              and is a life-long learner.
                                                                                       Cordial Hour – Exhibitor Showcase* and Networking
As an active mentor and coach,                                                                          8:00pm – 9:00pm
Gayle guides the women on her
teams to successfully navigate the                                              TechRochester’s GREAT Awards program recognizes and celebrates
unique challenges in the corporate                                              technological achievement in the Greater Rochester community by
world of technology. When Gayle
                                                                                highlighting the organizations and individuals that show leadership and
first started at L-Tron, she was the
                                                                                innovation in the field of technology.
only female on staff at the entire
company. Today, 46% of the work-

                                                                          21
TECHNOLOGY                                                                     TECHNOLOGY
                 Woman of the Year                                                              Woman of the Year
             NOMINEE                                                                        NOMINEE
        Jody Gillette                                                                 Sharon Lechon
     Director of Software                                                               CEO/President,
          Development,                                                            Edge-Global Technology
       Vuzix Corporation                                                                 Solutions, Inc.
Jody is currently the Director of       Jody has been proudly serving on
Software Development at Vuzix           the Spencerport Board of Educa-
Corporation and has worked in the       tion for eleven years (two              Sharon is CEO/President and Co-      revenue growth and was awarded
technology field for over 30 years.     years as Vice President) and had        Founder of EDGE – Global Tech-       Autodesk Platinum Club.
Born and raised in Rochester, she       previously          served         on   nology Solutions.      She brings,
                                                                                                                     Recognizing there is extreme
started her post-college career in IT   SUNY Brockport’s Computer Sci-          more than 20 years of business
                                                                                                                     VDC technology focused need for
audit and information security and      ence       Advisory     Board     for   development and executive expe-
                                                                                                                     WBE/DBE services in the A/E/C
over the years has held numerous        six years. In her duties, she’s been    rience with the adoption and ap-
                                                                                                                     industry, she, along with her busi-
leadership roles spanning the major     on numerous committees promot-          plication of the worlds’ leading
                                                                                                                     ness partner, started EDGE –
functions that bring technology so-     ing STEM education and enrich-          design technology and service
                                                                                                                     Global      Technology        Solu-
lutions to people: software engi-       ment, most notably in her ten-year      solutions for the A/E/C industry.
                                                                                                                     tions. When EDGE is not provid-
neering, software test and automa-      work on Spencerport’s Technology
                                                                                Growing up in West Texas, with a     ing adoption and application ser-
tion, portfolio and project manage-     Advisory committee. She’s very
ment, software deployment, prod-        proud to have been part of the dis-     father that was General Superin-     vices, they have a team expert
uct design, engineer technical sup-     trict’s recent expansion of the tech-   tendent for a large construction     architects and engineers that
port, product documentation, and        nology curriculum to a four-year        firm, it was only natural that she   have the love of design technolo-
more. She’s held a variety of tech-     program and with a senior-year          found her way to the AECO In-        gy, industry experience, and can
nology management roles in her          independent study option in Com-        dustry with a focus on technology.   apply high quality VDC services
tenure in the banking, payroll,         puter Science. Jody has a passion       Sharon worked with national and      and support to help firms meet
news, legal information, and elec-      for education and promoting ca-         international firms to assist them   WBE/DBE requirements during
tronics/wearable augmented-reality      reers here in Rochester; her dis-       in the adoption and successful       planning, design, pre- and post-
industries. Jody taught as an Ad-       cussions with students as they de-      implementation of their design       construction.
junct Professor in the Computer         cide their journey in STEM fields       technology and processes. She
Science department at RIT. Inno-        are some of her most fun conversa-      started and built her own Auto-
vation, life-long learning, continual   tions.                                  desk AEC Partnership, in Dallas/
improvement, and cultivating a pos-                                             Fort Worth, which grew to a team
itive work culture are regular                                                  of 15 and $12m in revenue within
themes in her work.                                                             3 years. Her team closed the larg-
                                                                                est Autodesk AEC deal in Auto-
                                                                                desk’s company history, largest

                                                                          23
TECHNOLOGY
                 Woman of the Year
             NOMINEE
 Victoria Van Voorhis
                 CEO,
 Second Avenue Learning

Victoria Van Voorhis has worked         SBIR grants. As an Ed-Tech lead-
in the education and technology         er, Victoria is a sought-after
industry for more than 16 years.        speaker and author.
She is the founder and CEO of
                                        Victoria currently serves on the
Second Avenue Software, Inc., an
                                        Boards of The Rochester Muse-
award-winning educational game
                                        um and Science Center, The Ver-
studio that has been producing
                                        tus Charter High School, and the
educational games and interac-
                                        Rochester Downtown Develop-
tives for over 10 years. Second
                                        ment Corporation. She is the Co-
Avenue’s products have over 30
                                        founder and President-elect of the
million play-throughs of science
                                        Digital Game Industry Association
games and simulations in 31
                                        of Rochester (DGIA).      Victoria
countries. The studio partnered
                                        received her undergraduate de-
with RIT and The Strong this year
                                        gree from Smith College and her
to provide the level of polish and
                                        master’s degree from New York
professional code required to
                                        University. She resides in Pitts-
make “The Original Mobile
                                        ford, NY with her family.
Games” app across several com-
mercial platforms.
Prior to founding Second Avenue,
Victoria was a teacher at the mid-
dle school, high school and col-
lege levels. She has served as
the principal investigator for multi-
ple Department of Education and
National Science Foundation
grants and is an active reviewer
for National Science Foundation
                                                                       25
EMERGING TECHNOLOGY PROFESSIONAL                                               EMERGING TECHNOLOGY PROFESSIONAL
                 Woman of the Year                                                            Woman of the Year
                                               NOMINEE                                                                   NOMINEE
                                           Sabrina Diol                                                             Christina Halladay
                                         Principal Engineer,                                                        Interaction Designer,
                                        Clinical Lab Platforms,                                                           ITX Corp.
                                  Ortho Clinical Diagnostics

Sabrina is an R&D Technical              efficiency          semiconductor-    Christina Halladay is a User Expe-
Lead at Ortho Clinical Diagnostics       electrolyte hybrid solar cells. She   rience (UX) Designer with an edu-
with over 20 years of experience         was award the Link Energy Fel-        cational background in Psycholo-
in corporate research and devel-         lowship to pursue this work. One      gy and a passion for ‘people’
opment. Her team delivered inno-         of her key publications earned the    problems. She's driven to under-
vation in the field of in-vitro diag-    Journal Award from the Journal of     stand how things work and how
nostics last year through the glob-      Imaging Science and Technology.       they impact the people that inter-
al launch of the VITROS XT 7600          Sabrina is an advocate for gender     act with them. At ITX, she is a
Integrated Systems, a blood ana-         parity in the technical workplace.    Director of UX where she works
lyzer designed for clinical labora-      She has mentored numerous             with distributed cross-functional
tories to diagnose, monitor and          women engineers and is assisting      teams to build impactful, human-
treat disease. Her prior experi-         in the establishment of a local       centered digital products. Last
ence was in the development and          chapter of the Healthcare Busi-       year, she co-founded and orga-
commercialization of inkjet print-       nesswomen’s Association. She is       nized a UX conference series
ing technologies at Eastman Ko-          also passionate about spreading       called ITXUX, where several
dak, where she secured 2 device          an interest in STEM in the Roch-      world-renowned speakers came
patents. Sabrina earned a Ph.D.          ester community.                      to Rochester to educate and in-
in Physics from the University of                                              spire the local growing tech com-
Rochester in 1997. Her research                                                munity. When she’s not designing
focused on the viability of high                                               digital products, she can usually
                                                                               be found somewhere outside with
                                                                               her husband and two dogs, being
                                                                               amazed by the design of the natu-
                                                                               ral world.

                                                                         27
EMERGING TECHNOLOGY PROFESSIONAL                                            EMERGING TECHNOLOGY PROFESSIONAL
               Woman of the Year                                                           Woman of the Year
                                            NOMINEE                                                                     NOMINEE
                                         Deb Schleede                                                                Kelly Taran
                                         Global Demand                                                                       CIO,
                                      Generation Manager,                                                            First American
                                           CloudCheckr                                                            Equipment Finance

Deb is described as ambitious          At work she administers state of     Kelly Taran is the Chief Infor-       recipient of First American’s 2017
and analytical. She is an active       the art technology alongside data-   mation Officer for First American     Operations Person of the Year
advocate for STEM education and        driven business processes to con-    Equipment Finance. She is re-         Award and a finalist for First
diversity in the tech industry. Deb    tinually improve Marketing, Sales,   sponsible for IT strategy, technol-   American’s Chairman's Award for
spends most of her free time as a      and Engineering results. In her      ogy implementation, and infor-        excellence in leadership, charac-
volunteer and mentor with Up-          personal time, she enjoys travel-    mation security. Kelly leads a        ter and integrity.
state NY FIRST robotics pro-           ing and spending time outdoors       team of eleven colleagues fo-
                                                                                                                  Kelly is a member of First Ameri-
grams and events. She is often         with family.                         cused on delivering exceptional
                                                                                                                  can’s Diversity committee and has
vocal and supportive of efforts to                                          client and colleague experiences
                                                                                                                  helped to significantly improve the
improve diversity in the technolo-                                          with a cloud-first technology
                                                                                                                  female to male ratio in the IT de-
gy sector, including the encour-                                            stack.
                                                                                                                  partment over the last twelve
agement of gender inclusion in
                                                                            Kelly completed her MBA at the        months.
STEM opportunities. She can fre-
                                                                            University of Rochester's Simon
quently be found speaking at con-                                                                                 Prior to joining First American,
                                                                            Business School with concentra-
ferences, supporting local hacka-                                                                                 Kelly was a CRM Consultant with
                                                                            tions in Competitive and Organi-
thons, or as a guest lecture at                                                                                   the BlackTab Group, a local con-
                                                                            zational Strategy and Business
area colleges. Deb is building her                                                                                sulting firm that specialized in
                                                                            Systems Consulting. She also
career dedicated to the conver-                                                                                   Salesforce.com technology imple-
                                                                            holds a bachelor's degree in Com-
gence of data, technology, and                                                                                    mentations.
                                                                            puter Science, with minors in
business at CloudCheckr — a
                                                                            Mathematics and Business Stud-
software company in Rochester.
                                                                            ies, from the State University of
                                                                            New York College at Geneseo.
                                                                            Kelly joined First American in
                                                                            2015 as a Business Systems An-
                                                                            alyst, focused on the execution of
                                                                            strategic projects. She was the

                                                                      29
SCHOLARSHIP
                             Recipient
        CONGRATULATIONS
            Rachael Rogan
                    Student,
     Monroe Community College
           Major: Computer Science
           Hometown: Webster, NY
     I am currently a freshman at Monroe         walk with God, both of which I am
     Community College and I am studying         thankful for. I hope to expand my
     Computer Science. I am one of six           knowledge of and love for program-
     children and the only person in my          ming at a four year school and even-
     family who is both a nerd and a geek,       tually work in software development.
     but I enjoy being both very much.
     Alongside my love of math and com-          I would like to express my sincere
     puters, I love playing piano and paint-     appreciation for your generosity in
     ing. I am currently involved in MCC’s       investing in my education. It is a tre-
     Campus Ambassadors club which               mendous blessing to me and my fami-
     has allowed me to meet some really          ly to have so much help in funding my
     great people as well as deepen my           first year of college. Your gift has giv-
                                                 en me much encouragement and
                                                 confidence as I step into this next
                                                 season of learning. As I continue to
                                                 pursue my computer science major, I
                                                 am excited about the challenges and
                                                 opportunities it will bring. Thank you
                                                 again for supporting my desire to be a
                                                 technological nerd.

     About the Scholarship
     Established by TechRochester in 2010, this academic scholarship is intended to support
     female students at Monroe Community College (MCC) who are preparing for careers in
     computer science, information technology, and digital media. TechRochester’s Women in
     Technology Peer Group is actively working to remove barriers to higher education and
     motivate students to explore technical fields.

     Eligibility
     The recipient must attend Monroe Community College as a full or part time student, have
     completed at least 12 credits at MCC, and have achieved a minimum of 3.0 grade point
     average. Applicants should apply to the Monroe Community College Foundation at
     www.monroecc.edu/depts/foundation or to the Dean of Technical Education at MCC.
31
TECHNOLOGY
                Woman of the Year
Past Award Recipients
2018 Dhireesha Kudithipudi, PhD | Rochester Institute of Technology
2017 Garland J. Nichols | Xerox Corporation
2016 Ewa Pigna | Lenel
2015 Sandra Roberts | Canandaigua National Bank & Trust Co.
2014 Anne Bell | Xerox Corporation
2013 Amy Carey | Amy Carey Consulting
2012 Jennifer Kruschwitz | JK Consulting & University of Rochester
2011 Victoria Van Voorhis | Second Avenue Software
2010 Jeanne Casares | Rochester Institute of Technology*
2009 Mary Piehler | Serverware*
2008 Sharon Martinez | University of Rochester Medical Center*
2007 Christine Scheible | Quantum Technology Associates*
2006 Kathryn Angelidis | Paychex, Inc.*
2005 Sue Chichester | SUNY Geneseo*
2004 Karen Benjamin | Ciber, Inc.*
2003 Eydie Lawson | Rochester Institute of Technology*
2002 Juli Klie | Veritor Executive Advisors*
2001 Barbara Kunkel | Nixon Peabody LLP*
2000 Award given in honor of all women in IT*

      *Past IT Woman of the Year Winners

EMERGING TECHNOLOGY PROFESSIONAL
               Woman of the Year
Past Award Recipients
2018 Kristen Seversky | Girl Develop It

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