2020 Event Sponsorship Prospectus - Linux Foundation Events
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2020 Event Sponsorship Prospectus “We met some of the brightest and most talented attendees, and learned first-hand from industry leaders. The Linux events and sponsorship team made sure we had everything we needed for a successful event. We’re looking forward to more Linux Foundation events in the future!” -EMC
Table of Contents Additional 2020 events will be added as dates are finalized.
About Linux Foundation Events....................................... 3
Audience Snapshot......................................................... 4
LINUX FOUNDATION EVENTS LINUX FOUNDATION PROJECT EVENTS
MARCH MARCH
The Linux Foundation Member Summit........................... 6 Hyperledger Global Forum............................................... 27
March 10-12, 2020 | Lake Tahoe, CA March 3-6, 2020 | Phoenix, AZ
APRIL Automotive Grade Linux All-Member Meeting (Spring)..... 29
March 18-19, 2020 | Honolulu, HI
Open Networking & Edge Summit North America ........... 8
April 20-21, 2020 | Los Angeles, CA KubeCon + CloudNativeCon Europe............................... 30
March 30-April 2, 2020 | Amsterdam, The Netherlands
JUNE
JULY
Open Source Summit + Embedded Linux
Conference North America............................................... 10 KubeCon + CloudNativeCon +
June 22-24, 2020 | Austin, TX Open Source Summit China............................................. 32
July 28 - 30, 2020 | Shanghai, China
Linux Security Summit North America................................ 12
June 24-26, 2020 | Austin, Texas
SEPTEMBER
AUGUST Open Mainframe Summit................................................. 34
September 16-17, 2020 | New York, New York
Linux Kernel Maintainer Summit......................................... 13
August 28, 2020 | Halifax, Nova Scotia
NOVEMBER
SEPTEMBER KubeCon + CloudNativeCon North America...................... 36
November 17 - 20, 2020 | Boston, MA
Open Source Summit Japan +
Automotive Linux Summit................................................ 14
September 15-16, 2020 | Tokyo, Japan
Open Networking & Edge Summit Europe..................... 16
September 29-30, 2020 | Antwerp, Belgium
OCTOBER
Open Source Summit + Embedded Linux
Conference Europe.............................................................. 18
October 26-28, 2020 | Dublin, Ireland
KVM Forum...................................................................... 20
October 28-30, 2020 | Dublin, Ireland
Linux Security Summit Europe........................................... 12
October 29-30, 2020 | Dublin, Ireland
DATES/LOCATION TBD
Linux Storage, Filesystem & MM Summit........................... 22
Open Compliance Summit................................................ 23
Open FinTech Forum........................................................ 25
“The Linux Foundation events continue to stay 2 steps ahead of the leading edge in innovation and deliver
technical education, networking and best practices like no other show. What I also like is the ability to connect
with key people and not feel overwhelmed with crowds. Kudos on the effort to make it an inclusive and
diverse conference. A must-attend conference on my open source and technology events calendar.”
NITHYA A. RUFF, SENIOR DIRECTOR, OPEN SOURCE PRACTICE, COMCAST
2020 Event Sponsorship Prospectus 2
Linux Foundation events are
Technologies Covered where 35,000+ developers and
By Event: technologists from across the
globe meet to share ideas, learn
Linux Systems and collaborate to drive innovation.
Open Source Summit, Embedded Linux Conference,
Automotive Linux Summit, Linux Plumbers Conference,
Linux Kernel Maintainer Summit, LSF-MM Summit, Open source communities are nearly always virtual and
Linux Security Summit distributed, so when they get together face to face, they can
make quick progress on issues big and small. In this way,
Cloud Infrastructure events help maintain the vibrancy of global open source
Cloud Foundry Summit, Open Source Summit, communities and ensure their long-term sustainability.
Xen Developer Summit, KVM Forum
Open source is ubiquitous in computing—nearly all leading
organizations use it to power their work. To deliver the most
Applications
innovative products and services to their users and customers,
Node+JS Interactive, ASC API Specifications Conference
companies must learn directly from the technologists who steer
the most widely used and influential projects.
Networking & Edge Computing
Open Networking & Edge Summit, Open Source Summit, Linux Foundation events are the meeting place of choice
Open vSwitch Conference, DPDK Summit for open source maintainers, developers, architects,
infrastructure managers and sysadmins, as well as
IoT, Embedded & Automotive technologists leading open source program offices, DevRel
Embedded Linux Conference, Automotive Linux Summit, teams and other critical leadership functions.They are:
Open Source Summit
The best place to quickly gain visibility within the
Artificial Intelligence & Machine Learning open source community and to advance open source
Open Source Summit, Open Networking & Edge Summit, development work by forming connections with the people
Open FinTech Forum, The Linux Foundation Member Summit evaluating and creating the next generation of technology.
A forum to identify software trends early to inform future
Open Source Governance, technology investments.
Community & Management
The Linux Foundation Member Summit, Open Source The ripest recruiting ground in today’s technology landscape.
Summit, Open Compliance Summit, Open FinTech Forum, The ideal venue to showcase technologies and services to
The Linux Foundation Member Legal Summit influential open source professionals, media, and analysts
around the globe.
Cloud Native Applications
KubeCon + CloudNativeCon, Open Source Summit, The Linux Foundation brings together companies and individual
Open FinTech Forum, Open Networking & Edge Summit, contributors to build the greatest shared technology in history.
Kubernetes Summit, Kubernetes Contributor Summit, We provide the events, training, certification, open source
Helm Summit, FoundationDB Summit, ServiceMeshCon, best practices and marketing, and necessary to build, scale,
PromCon
and sustain critical open source projects and communities.
As the home of over 200 open source projects driving critical
Blockchain technologies, there is no organization better positioned to
Hyperledger Global Forum, Hyperledger Member Summit, gather the open source community for important face to face
Open Source Summit, Open FinTech Forum
interaction to drive innovation across open source. And, unlike
for-profit event management firms, any money generated by
Hardware
our events is channeled back into supporting open source
OpenPOWER Summit, RISC-V Roadshow
communities to support their growth.
Invitation-Only Events Contact us today for more information on sponsoring at
LSF-MM Summit, The Linux Foundation Member sponsorships@linuxfoundation.org.
Legal Summit, Open Compliance Summit, Linux Kernel
Maintainer Summit & The Linux Foundation Member Summit
2020 Event Sponsorship Prospectus 3
2018 LF EVENT AUDIENCE SNAPSHOT
*Audience Snapshot Numbers will be updated for 2019 at the end of the year.
ATTENDANCE AUDIENCE BY COMPANY SIZE
32,000+ attendees COMPANY SIZE
1 - 99
SUM OF %
15%
28% YoY Growth
100 - 499 16%
REPRESENTING
500 - 4999 27%
11,000 organizations 5000+ 42%
Including corporations, associations and
academic institutions worldwide
FROM
113 countries
6.9%
of attendees
7.2% from Germany
of attendees
from Canada
5.5%
of attendees
from the UK
More than
3.7%
46% of attendees
attendees are
from the US
4% from Japan
of attendees
from China
3.7%
of attendees
from India
2020 Event Sponsorship Prospectus 4
2018 LF EVENT AUDIENCE SNAPSHOT (CON’T)
*Audience Snapshot Numbers will be updated for 2019 at the end of the year.
AUDIENCE BY JOB FUNCTION
80% of Event Attendees Are in Technical Roles
Software Architect 2.1%
Principle Engineer 2.7%
Architect 2.8%
Director 2.9%
Project Manager 3.1%
Principal Software Engineer 3.4%
CTO 3.9%
Student 4.0%
CEO 4.1%
DevOps Engineer 4.4%
Engineer 5.5%
Developer 5.8%
Senior Developer 6.6%
Senior Software Engineer 8%
Software Engineer 31.3%
AUDIENCE BY INDUSTRY
Solutions Provider / Other
IT Consultancy
13%
2%
Education / Research
Carriers / Telecom
4%
5%
Associations / Trade
Groups / Foundations
6% Software / Internet
48%
Hardware / Computers /
Electronics
22%
PRESS & SOCIAL MEDIA
Linux Foundation events are highly engaging and interactive. Press & Media information is from 2018
events and will be updated by 12/31/19
Our 2018 events generated: with 2019 information.
7,500+ 90,000+ 374,000,000+ Over 150
media clips with social media event keyword press in
engagements impressions on attendance
152,000,000+ on Facebook, social media
impressions Google+ & Twitter
2020 Event Sponsorship Prospectus 5
March 10-12, 2020 | Resort at Squaw Creek, Lake Tahoe, CA
Where industry leaders convene to drive digital transformation
with open source technologies and learn how to collaboratively
manage the largest shared technology investment of our time.
Open source is ubiquitous in computing—nearly all leading organizations use it to power their work. To deliver
innovative products and services to their users and customers, companies must learn directly from the senior
technologists and thought leaders who steer the most widely used and influential projects.
The Linux Foundation Member Summit (formerly Open Source Leadership Summit) is the annual gathering for
Linux Foundation member organizations.
The event fosters collaboration, innovation, and partnerships among the leading projects and organizations working
to drive digital transformation with open source technologies. It is a must-attend for business and technical leaders
looking to advance open source strategy, implementation and investment in their organizations and learn how to
collaboratively manage the largest shared technology investment of our time.
For sponsors, it is an excellent opportunity to gain access to the event and the attendees for strategic discussions
and collaboration.
“The only event where I can meet all of the key leaders across the open
source cloud computing projects in person. The chance to talk in person,
share aspirations and wrestle with new ideas this year have already
resulted in collaboration...The institutional knowledge about open source
represented by the participants is inspiring. This is an event that can help
us build a better software industry.”
SAM RAMJI, VP CLOUD PLATFORM, AUTODESK
Open
2020
Source
EventLeadership
SponsorshipSummit
Prospectus
2019 6
Sponsorship Opportunities
Co-Host Sponsorship (2 Available) - $30,000
Hosted Lunch or Dinner Sponsorship Gain valuable mindshare as a co-host of this
prestigious event.
Lunch for up to 20 Guests | $20,000
Lunch for up to 40 Guests | $33,000 Benefits include:
Dinner for up to 20 Guests | $22,000 Executive Dinner or Lunch for 20
Dinner for up to 40 Guests | $37,000 Logo prominently displayed in plenary session
Recognition during opening plenary session
Maximum (2) lunch and (2) dinner sponsorships available
Private meeting room for duration of event
The Linux Foundation will assist you in inviting and Assistance with press bookings at event
confirming up to 40 guests* for a private lunch** Sponsor designation in press releases and email promotions
or dinner sponsored by your company. Access to event press list
Logo on event signage and on home page of event website
10 Conference Invitations
Benefits of your Executive Lunch or Dinner Sponsorship include:
Access to up to 40* of the top leaders in open source from top,
global organizations Attendee Reception Sponsorship
4 Conference Invitations (2 1 Available) - $20,000
Comprehensive management of all pre-, onsite and post-lunch
or dinner logistics and invitee/attendee communications by The LF Benefits include:
- Selection and management of all lunch or dinner details,
including location, menu, and enhancements, Logo prominently displayed in plenary session
in collaboration with you Recognition during opening plenary session
- Initial outreach to a list of potential attendees of your choosing Logo prominently displayed at one reception
by LF leadership Sponsor designation in press releases and email promotions
- Ongoing management of all invitation and RSVP communications
Access to event press list
on your behalf
- Delivery of all pre-event email communications to confirmed guests Logo on event signage and on home page of event website
- Provision of the final list of lunch or dinner attendees, including 6 Conference Invitations
contact information, to you following the event
- Distribution of a post-event attendee thank you email
by The LF in collaboration with your company Attendee Lunch Sponsorship
(3 Available) - $10,000
Brand recognition as an Executive Lunch or Dinner sponsor
Logo prominently displayed in plenary session Benefits include:
Recognition during opening plenary session Logo prominently displayed in plenary session
Your logo on the event website, including the event homepage Recognition during opening plenary session
Your logo on pertinent digital and printed event signage Logo prominently displayed at all-attendee lunch for one day
Welcome signage, including your logo, prominently displayed at
Sponsor designation in press releases and email promotions
your lunch or dinner
Professional photography of your event (including your branded signage) Access to event press list
Logo on event signage and on home page of event website
Experiential Enhancements 4 Conference Invitations
Option to secure an LF or LF projcet executive leader to offer a welcome
toast and brief opening remarks as your lunch or dinner co-host
Option for you to provide and distribute collateral, gifts or branded
Attendee Breakfast & Breaks Sponsorship
items to your guests (3 1 Available) - $10,000
Option to add other experiential enhancements
(additional charges may apply)***
Benefits include:
Logo prominently displayed in plenary session
*Number of attendees dependent on the option selected Recognition during opening plenary session
**Private lunch must be hosted onsite at the Resort at Squaw Creek. Logo prominently displayed on breakfast/break buffets
Dinners may be hosted off property.
***Enhancements to be quoted as requested by lunch or dinner sponsors for one day
Sponsor designation in press releases and email promotions
Access to event press list
Contact us at sponsorships@linuxfoundation.org to secure Logo on event signage and on home page of event website
your sponsorship, request additional details or discuss 4 Conference Invitations
custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions. 2020 Event Sponsorship Prospectus 7
ONS is now the Open
Networking & Edge Summit!
April 20-21, 2020 | Los Angeles, CA
Open Networking & Edge Summit is the industry’s premier event on open
networking and edge computing, gathering enterprises, carriers and cloud
providers across the ecosystem to share learnings, highlight innovation and
discuss the future of open networking, edge and IoT.
With edge computing being a critical component of reshaping networks and enabling a new generation of networking, this event
- formerly Open Networking Summit - is now Open Networking & Edge Summit, fostering collaboration and innovation for the
developers & technologists leading innovation and transformation in edge computing.
ONES is the Only Networking & Edge Computing Event where attendees can:
• Hear from industry visionaries and leaders on the future of Networking & Edge
• Attend deep technical tracks on topics that are here today, tomorrow and on the horizon covering:
- A Unified Edge vision across Telco, Enterprise, IoT and Cloud solutions that spans multiple verticals including
Manufacturing, Commerce/Retail, Automotive & Transportation, Oil & Gas as well as Smart Homes and Cities.
- An Open Networking vision including Open Hardware, Data plane acceleration, Control (SDN/NFV), Automation,
AI & analytics, and OSS/BSS/5G Telecom stacks, as well as Enterprise Data Center & Campus Networking solutions.
• Learn from the use cases of their peers as consumption of Open Source Networking & Edge become the “new norm”
and mandated by most Enterprise CIOs, Telco CTOs and Cloud Executives
Sponsorships offer a multitude of benefits:
• Valuable mindshare from developers, • Talent Recruitment • Generate Sales Leads
technologists and business leaders • Media Coverage • Community participation in your
• Increase brand awareness • Showcase Demos, projects and alliances & customers
& recognition Products & Technologies • Support the important work of the
• Thought Leadership • Create New Partnerships open networking & edge communities
“We had our best event ever, in this
networking infrastructure space, at ONS!”
- BOB MONKMAN, DIRECTOR, NETWORKING SOFTWARE
STRATEGY & ECOSYSTEM PROGRAMS, ARM LTD.
2000+ Attendees gather at
Open Networking & Edge
Summit annually.
Hosted By
2020 Event Sponsorship Prospectus 8
EXHIBITOR PACKAGE
Includes: 6'x6' Booth, 1 lead scanner and 2 conference passes
$8,000
Sponsorship Opportunities
diamond platinum gold silver bronze*
3 available 5 available 6 available 10 available unlimited
4 available 5 available
Editorial Interview and Article on Linux.com: Over 1M unique visitors
per month. Linux Foundation to determine final interview content and •
delivery date.
Pre or Post-Conference Email Blast: One time use of opt-in list to be
•
sent by The Linux Foundation.
Onsite Attendee
Complimentary Add-On Event Sponsorship: Sponsorship includes Developer Lounge
Reception
sponsor branding throughout evening event or developer lounge. Co-Sponsor
Co-Sponsorship
Assistance with Press Bookings: Helping you get the most of your
• •
onsite announcements.
Onsite Recognition during Opening Keynote Session:
• •
By event emcee.
Keynote Speaking Opportunity: All sponsor content must be
Keynote Panel
approved by Program Committee and The Linux Foundation. 20-minute 5-minute
Discussion
Speaking slots based on availability. Required to show a demo or involve Keynote Keynote
Participation
a customer in all sponsor keynotes.
Conference Track Speaking Opportunity: Moderator, panel
participant or joint session with customer. All sponsor content must be Conference
3-hour Tutorial 1.5-hour Tutorial
approved by Program Committee and Linux Foundation. Session
Speaking slots based on availability.
Social Media Promotion of Sponsorship: From The Linux Foundation
Yes (3x) Yes (2x) Yes (1x)
Events channel.
Recognition in Pre-Conference Email Marketing: Includes link to your URL. • • • •
Throughout Throughout One Day
Conference Room: For private meeting use only 4 hours total
Event Event of Event
Keynote Stage Branding: Logo prominently displayed on stage screens. • • • •
Exhibit Booth: Includes counter with graphic and stools.
Backwall included for Diamond and Platinum sponsors. 15'x25' 15'x15' 10'x10' 10'x10' 6'x6'
Table and chairs only for Bronze sponsors. (Upgrade options available)
Lead Retrieval Scanners: Live scans, real time reporting and ability to
3 2 2 1 1
take notes on captured leads.
Access to Event Press/Analyst List: Contact List shared two
• • • • •
weeks prior to event for your own outreach.
Recognition on Event Signage: Logo on conference signage. • • • • •
Recognition on Event Website: Prominent logo display on
• • • • •
event homepage.
Conference Attendee Passes: Full access passes to the entire
40 30 20 10 5
conference for your staff or customers.
20% Discount on Additional Conference Passes: For use by your
• • • • •
customers, partners or colleagues.
Sponsorship Cost $95,000 $70,000 $45,000 $25,000 $12,000*
*Start-ups may secure a Bronze Sponsorship for US$5,000 provided they: (1) Have been in business less than
3 years; (2) Have less than $5M in annual revenue; and (3) Have less than 30 employees at signing of contract.
Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions
2020 Event Sponsorship Prospectus 9
TH E L IN U X FO U N DA T I ON
OPEN SOURCE SUMMIT
NORTH AM ER ICA North America
June 22-24, 2020 | Austin, TX
Open Source Summit is the premier event for open source developers, technologists and leadership
to collaborate, share information, and gain knowledge, furthering open source innovation in software
development and helping to create more sustainable open source ecosystems.
Open Source Summit covers both pivotal cornerstone technologies, as well as new and emerging open source projects
and technologies. Open source software and technologies are a leading indicator of where companies are investing resources
for technology development. By bringing the latest open source projects and leading technologists together in one place,
Open Source Summit has become a forum for defining and advancing technology development in the years ahead.
Embedded Linux Conference (ELC), co-located annually with Open Source Summit, has been
the premier, vendor-neutral technical conference for companies and developers using Linux in
embedded products for 15 years, gathering the technical experts working on embedded systems
and applications for education and collaboration, paving the way for transformation in these
important and far reaching areas.
Attendees join the event to: Sponsorships offer a multitude of benefits:
Learn about the latest trends in open source Valuable mindshare from developers,
Explore career opportunities with the world’s technologists and business leaders
leading technology companies Increase brand awareness & recognition
Access leading experts to learn how to navigate Thought Leadership
the complex open source environment Talent Recruitment
Find out how others have used open source to Media Coverage
gain efficiencies and increase innovation internally Showcase Products & Technologies
Gain a competitive advantage learning about new Create New Partnerships
innovative open solutions & technologies Generate Sales Leads
Find out what industry-leading companies and Community participation in your projects
projects are doing in the future, and where and alliances & customers
technologies are headed Support the important work of the
open source community
2000+ Attendees gather at Open Source Summit +
Embedded Linux Conference North America annually.
70% of attendees are developers.
A huge shoutout to the @linuxfoundation and everyone involved in putting together a great event
#OSSummit. Great location, amazing networking, catching up with older friends and mentors in
#OpenSource and lots of learning.” -Sudheesh Singanamalla
“Very late to the party but wanted to give a shout out to @linuxfoundation for hosting an amazing
#OSSummit. Met a lot of fabulous people and got to learn about cool new technologies!
Execution was excellent on all levels.” - Angela Chin
2020 Event Sponsorship Prospectus 10TH E LINU X FO U ND ATIO N
OPEN SOURCE SUMMIT
NO R TH A ME R I CA North America
Sponsorship Opportunities
diamond platinum gold silver bronze
4 available 8 available 10 available unlimited unlimited
7 available
Editorial Interview and Article on Linux.com: Over 1M
unique visitors per month. The Linux Foundation to determine final •
interview content and delivery date.
Assistance with Press Bookings at Event: Helping you •
get the most out of an on-site announcement.
Pre or Post-Conference Email Blast: One time use of •
opt-in list to be sent by The Linux Foundation.
Onsite Recognition during Opening
• •
Keynote Session: By event emcee.
Speaking Opportunity: All sponsor content must be 15-minute 5-minute
Conference
approved by Program Committee and The Linux Foundation. Session
Keynote Keynote
Speaking slots based on availability. or BoF
Social Media Promotion of Sponsorship: 3x 2x 1x
From The Linux Foundation Events channel.
Sponsor Designation in Press Releases: Recognition • • •
as sponsor in body of release.
Private Use - Private Use - Private Use -
Conference Room: For private meeting use only. 3 days 1 Day 4 Hours
Collateral Distribution: Laid out in a prominent location • • •
near registration.
Recognition in Pre-Conference Email Marketing: • • • •
Includes link to your URL.
Keynote Stage Branding: Logo prominently displayed on • • • •
stage screens.
Access to Event Press/Analyst List: Contact List shared two • • • •
weeks prior to event for your own outreach.
Recognition on Event Website: Prominent logo display on • • • • •
event homepage.
Recognition on Event Signage: Logo on conference signage. • • • • •
Exhibit Booth: Includes counter with graphic and stools. 20'x20' 15'x15' 10'X10' 10'x10' 6'x6'
Table and chairs only for Bronze sponsors. (Upgrade options available)
Lead Retrieval Scanners: Live scans, real time reporting 3 2 1 1 1
and ability to take notes on captured leads.
Conference Attendee Passes: Full access passes to the entire 20 15 10 6 3
conference for your staff or customers.
20% Discount on Additional Conference Passes: • • • • •
For use by your customers, partners or colleagues.
Sponsorship Cost $65,000 $45,000 $30,000 $15,000 $8,000
*Start-ups may secure a Bronze Sponsorship for US$4,000 provided they: (1) Have been in business less than 3 years; (2) Have less than $5M
in annual revenue; and (3) Have less than 30 employees at signing of contract.
Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions. 2020 Event Sponsorship Prospectus 11North America | June 24-26, 2020 | Austin, Texas
Europe | October 29-30, 2020 | Dublin, Ireland
The Linux Security Summit (LSS) is a technical forum for collaboration between Linux
developers, researchers, and end users with the primary aim of fostering community
efforts to analyze and solve Linux security challenges.
LSS is where key Linux security community members and maintainers gather to present their work and discuss research
with peers, joined by those who wish to keep up with the latest in Linux security development and who would
like to provide input to the development process.
Demonstrate your support for the future of security by sponsoring the Linux Security Summit.
Host Sponsorship
Europe 2 Available | North America 2 Available • $8,000
Sponsorship of Video Recording for 1 Day of Event. Your logo and an approved message will be included on the splash
screen for each video and viewed by thousands throughout the year. Videos are publicly available on YouTube.
Logo on Website with URL
Logo on Sponsor Signage onsite
6 Tickets to Security Summit
General Sponsorship
Europe 2 Available | North America 2 Available • $5,000
Sponsorship of Coffee Breaks for 1 Day of Event. Your logo will appear on signage placed strategically
in the coffee break area and on buffets for maximum exposure.
Logo on Website with URL
Logo on Sponsor Signage onsite
2 Tickets to Security Summit
Supporter Sponsorship
Unlimited • $3,000
Logo on Website with URL
Logo on Sponsor Signage onsite LSS gathers 200+ Security Engineers,
2 Tickets to Security Summit
Security Architects, Software Engineers,
Security Developers, Kernel Developers,
SysAdmins and Release Engineers.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions. 2020 Event Sponsorship Prospectus 12August 28, 2020 | Halifax, Nova Scotia
The Linux Kernel Maintainer Summit brings together the
world’s leading kernel developers to discuss the state of
the existing kernel and plan the next development cycle.
The Linux Kernel Maintainer Summit, an invitation-only gathering of Linus Torvalds and 40 of the world’s leading
kernel developers features in-depth discussions and decision making on the Linux kernel.
Sponsoring The Linux Kernel Maintainer Summit gets you
an invitation to this exclusive gathering, and a seat at the
table to be a part of these crucial decisions.
Sponsorship Opportunities
attendee dinner lunch breakfast and breaks
gift reception 1 available co-sponsorship
1 available 1 available 3 available
Sponsor Logo on Attendee Gift •
Sponsor Designation in
• • • •
Promotional Emails
Recognition during
• • • •
Opening Session
Collateral Distributed to
• • • •
Attendees
Logo on Conference Signage • • • •
Logo on Website • • • •
Invite-Only Maintainer
1 1 1 1
Summit Attendee Pass
Sponsorship Cost $30,000 $25,000 $25,000 $20,000
Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions. 2020 Event Sponsorship Prospectus 13T H E LIN U X FOU N D A T IO N
OPEN SOURCE SUMMIT
J APAN
September 15 & 16, 2020 | Tokyo, Japan
Open Source Summit is the premier event for open source developers, technologists and
leadership to collaborate, share information, and gain knowledge, furthering open source
innovation in software development and helping to create more sustainable open source
ecosystems.
Automotive Linux Summit gathers the most innovative minds leading and accelerating the
development and adoption of a fully open software stack for the connected car from across the
open source community and automotive industry for collaboration and shared learnings to drive
innovation of embedded devices in the automotive arena. Attendees include automotive systems
engineers, Linux experts, R&D managers, business executives, open-source licensing and
compliance specialists and community developers.
Attendees join the event to: Sponsorships offer a multitude of benefits:
Learn about the latest trends in open source and Valuable mindshare from developers,
automotive technologists and business leaders
Explore career opportunities with the world’s Increase brand awareness & recognition
leading technology companies Thought Leadership
Access leading experts to learn how to navigate Talent Recruitment
the complex open source environment Media Coverage
Find out how others have used open source to Showcase Products & Technologies
gain efficiencies and increase innovation internally Create New Partnerships
Gain a competitive advantage learning about new Generate Sales Leads
innovative open solutions & technologies Community participation in your projects
Find out what industry-leading companies and and alliances & customers
projects are doing in the future, and where Support the important work of the
technologies are headed open source community
1000+ Attendees Gather at Automotive
Linux Summit and Open Source Summit
Japan annually.
2020 Event Sponsorship Prospectus 14T H E LI NU X FOU NDATI ON
OPEN SOURCE SUMMIT
JAPAN
Sponsorship Opportunities
diamond platinum gold silver bronze
4 available 8 available 10 available unlimited unlimited
7 available
Assistance with Press Bookings at Event: •
Helping you get the most out of an on-site announcement.
Pre or Post-Conference Email Blast: One time use •
of opt-in list to be sent by The Linux Foundation.
Onsite Recognition during Opening
• • •
Keynote Session: By Event emcee.
5-minute
Speaking Opportunity: All sponsor content must 15-minute Keynote or
Conference
be approved by Program Committee and The Linux Session
Keynote Conference
Foundation. Speaking slots based on availability. or BoF
Session
Social Media Promotion of Sponsorship: 3x 2x 1x
From The Linux Foundation Events account
Sponsor Designation in Press Releases: • • •
Recognition as sponsor in body of release.
Private Use - Private Use - Private Use -
Conference Room: For private meeting use only. 1 Day 1/2 Day 2 Hours
Collateral Distribution: Laid out in a prominent • • •
location near registration.
Recognition in Pre-Conference Email
• • • •
Marketing: Includes link to your URL.
Keynote Stage Branding: Logo prominently displayed • • • •
on stage screens.
Recognition on Event Website: Prominent logo • • • • •
display on event homepage.
Exhibit Booth: Includes table, chairs and company logo 10'w x10'd (feet) 10'w x 10' d (feet) 8'w x 6'd (feet) 8'w x 6'd (feet) 6'w x 6'd (feet)
signage.
Lead Retrieval Scanners: Live scans, real time 3 2 1 1 1
reporting and ability to take notes on captured leads.
Conference Attendee Passes: Full access passes to the 25 20 15 10 5
entire conference for your staff or customers.
20% Discount on Additional Conference
• • • • •
Passes: For use by your customers, partners or colleagues.
Recognition on Event Signage: Logo on conference • • • • •
signage.
Sponsorship Cost $42,000 $30,000 $20,000 $15,000 $8,000
*Start-ups may secure a Bronze Sponsorship for US$4,000 provided they: (1) Have been in business less than 3 years; (2) Have less than $5M
in annual revenue; and (3) Have less than 30 employees at signing of contract.
Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions. 2020 Event Sponsorship Prospectus 15ONS is now the Open
Networking & Edge Summit!
September 29-30, 2020 | Antwerp, Belgium
Open Networking & Edge Summit is the industry’s premier event on open
networking and edge computing, gathering enterprises, carriers and cloud
providers across the ecosystem to share learnings, highlight innovation and
discuss the future of open networking, edge and IoT.
With edge computing being a critical component of reshaping networks and enabling a new generation of networking, this event
- formerly Open Networking Summit - is now Open Networking & Edge Summit, fostering collaboration and innovation for the
developers & technologists leading innovation and transformation in edge computing.
ONES is the Only Networking & Edge Computing Event where attendees can:
• Hear from industry visionaries and leaders on the future of Networking & Edge
• Attend deep technical tracks on topics that are here today, tomorrow and on the horizon covering:
- A Unified Edge vision across Telco, Enterprise, IoT and Cloud solutions that spans multiple verticals including
Manufacturing, Commerce/Retail, Automotive & Transportation, Oil & Gas as well as Smart Homes and Cities.
- An Open Networking vision including Open Hardware, Data plane acceleration, Control (SDN/NFV), Automation,
AI & analytics, and OSS/BSS/5G Telecom stacks, as well as Enterprise Data Center & Campus Networking solutions.
• Learn from the use cases of their peers as consumption of Open Source Networking & Edge become the “new norm”
and mandated by most Enterprise CIOs, Telco CTOs and Cloud Executives
Sponsorships offer a multitude of benefits:
• Valuable mindshare from developers, • Talent Recruitment • Generate Sales Leads
technologists and business leaders • Media Coverage • Community participation in your
• Increase brand awareness • Showcase Demos, projects and alliances & customers
& recognition Products & Technologies • Support the important work of the
• Thought Leadership • Create New Partnerships open networking & edge communities
“We had our best event ever, in this
networking infrastructure space, at ONS!”
- BOB MONKMAN, DIRECTOR, NETWORKING SOFTWARE
STRATEGY & ECOSYSTEM PROGRAMS, ARM, LTD.
1000+ Attendees gather at
Open Networking & Edge
Summit annually.
Hosted By
2020 Event Sponsorship Prospectus 16EXHIBITOR PACKAGE
Includes: 2x2m Booth, 1 lead scanner and 2 conference passes
$6,000
Sponsorship Opportunities
diamond platinum gold silver bronze*
3 available 5 available 6 available 10 available unlimited
4 available
Pre or Post-Conference Email Blast: One time use of opt-in list to be
•
sent by The Linux Foundation.
Editorial Interview and Article on Linux.com: Over 1M unique visitors
per month. Linux Foundation to determine final interview content and • •
delivery date.
Onsite Attendee
Complimentary Add-On Event Sponsorship: Sponsorship includes Developer Lounge
Reception
sponsor branding throughout evening event or developer lounge. Co-Sponsor
Co-Sponsorship
Onsite Recognition during Opening Keynote Session:
• •
By event emcee.
Keynote Speaking Opportunity: All sponsor content must be
Keynote Panel
approved by Program Committee and The Linux Foundation. 20-minute 5-minute
Discussion
Speaking slots based on availability. Required to show a demo or involve Keynote Keynote
Participation
a customer in all sponsor keynotes.
Conference Track Speaking Opportunity: Moderator, panel
participant or joint session with customer. All sponsor content must be Conference
3-hour Tutorial 1.5-hour Tutorial
approved by Program Committee and Linux Foundation. Session
Speaking slots based on availability.
Assistance with Press Bookings: Helping you get the most of your
• • •
onsite announcements.
Recognition in Pre-Conference Email Marketing: Includes link to your URL. • • • •
Social Media Promotion of Sponsorship: From The Linux Foundation
3x 2x 1x
Events channel.
Throughout Throughout One Day
Conference Room: For private meeting use only 4 hours total
Event Event of Event
Keynote Stage Branding: Logo prominently displayed on stage screens. • • • •
Exhibit Booth: Includes counter with graphic and stools. Backwall included
for Diamond and Platinum. Table and chairs only for Bronze sponsors. 6x6m 4.5x4.5m 3x3m 3x3m 2x2m
(Upgrade options available)
Lead Retrieval Scanners: Live scans, real time reporting and ability to
3 2 2 1 1
take notes on captured leads.
Access to Event Press/Analyst List: Contact List shared two
• • • • •
weeks prior to event for your own outreach.
Recognition on Event Signage: Logo on conference signage. • • • • •
Recognition on Event Website: Prominent logo display on
• • • • •
event homepage.
Conference Attendee Passes: Full access passes to the entire
40 30 20 10 5
conference for your staff or customers.
20% Discount on Additional Conference Passes: For use by your
• • • • •
customers, partners or colleagues.
Sponsorship Cost $70,000 $50,000 $35,000 $20,000 $8,000*
*Start-ups may secure a Bronze Sponsorship for US$4,000 provided they: (1) Have been in business less than 3
years; (2) Have less than $5M in annual revenue; and (3) Have less than 30 employees at signing of contract.
Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.
2020 Event Sponsorship Prospectus 17T H E L I N U X F OU N D AT ION
OPEN SOURCE SUMMIT
E UR O P E
Europe
October 26-28, 2020 | Dublin, Ireland
Open Source Summit is the premier event for open source developers, technologists and leadership
to collaborate, share information, and gain knowledge, furthering open source innovation in software
development and helping to create more sustainable open source ecosystems.
Open Source Summit covers both pivotal cornerstone technologies, asEurope
well as new and emerging open source projects
and technologies. Open source software and technologies are a leading indicator of where companies are investing resources
for technology development. By bringing the latest open source projects and leading technologists together in one place,
Open Source Summit has become a forum for defining and advancing technology development in the years ahead.
Embedded Linux Conference (ELC), co-located annually with Open Source Summit, has been
the premier, vendor-neutral technical conference for companies and developers using Linux in
embedded products for 15 years, gathering the technical experts working on embedded systems
and applications for education and collaboration, paving the way for transformation in these
important and far reaching areas.
Attendees join the event to: Sponsorships offer a multitude of benefits:
Learn about the latest trends in open source Valuable mindshare from developers,
Explore career opportunities with the world’s technologists and business leaders
leading technology companies Increase brand awareness & recognition
Access leading experts to learn how to navigate Thought Leadership
the complex open source environment Talent Recruitment
Find out how others have used open source to Media Coverage
gain efficiencies and increase innovation internally Showcase Products & Technologies
Gain a competitive advantage learning about new Create New Partnerships
innovative open solutions & technologies Generate Sales Leads
Find out what industry-leading companies and Community participation in your projects
projects are doing in the future, and where and alliances & customers
technologies are headed Support the important work of the
open source community
2000+ Attendees gather at Open Source Summit +
Embedded Linux Conference Europe annually.
70% of attendees are developers.
A huge shoutout to the @linuxfoundation and everyone involved in putting together a great event
#OSSummit. Great location, amazing networking, catching up with older friends and mentors in
#OpenSource and lots of learning.” -Sudheesh Singanamalla
“Very late to the party but wanted to give a shout out to @linuxfoundation for hosting an amazing
#OSSummit. Met a lot of fabulous people and got to learn about cool new technologies!
Execution was excellent on all levels.” - Angela Chin
2020 Event Sponsorship Prospectus 18T HE L INU X F OU ND A T ION
OPEN SOURCE SUMMIT
E URO PE
Europe
Sponsorship Opportunities
Europe diamond platinum gold silver bronze
4 available 8 available 10 available unlimited unlimited
7 available
Editorial Interview and Article on Linux.com: Over 1M
unique visitors per month. The Linux Foundation to determine final •
interview content and delivery date.
Assistance with Press Bookings at Event: Helping you •
get the most out of an on-site announcement.
Pre or Post-Conference Email Blast: One time use of •
opt-in list to be sent by The Linux Foundation.
Onsite Recognition during Opening
• •
Keynote Session: By event emcee.
Speaking Opportunity: All sponsor content must be 15-minute 5-minute
Conference
approved by Program Committee and The Linux Foundation. Session
Keynote Keynote
Speaking slots based on availability. or BoF
Social Media Promotion of Sponsorship: 3x 2x 1x
From The Linux Foundation Events channel.
Sponsor Designation in Press Releases: Recognition • • •
as sponsor in body of release.
Private Use - Private Use - Private Use -
Conference Room: For private meeting use only 3 days 1 Day 4 Hours
Collateral Distribution: Laid out in a prominent location • • •
near registration.
Recognition in Pre-Conference Email Marketing: • • • •
Includes link to your URL.
Keynote Stage Branding: Logo prominently displayed on • • • •
stage screens.
Access to Event Press/Analyst List: Contact List shared two • • • •
weeks prior to event for your own outreach.
Recognition on Event Website: Prominent logo display on • • • • •
event homepage.
Recognition on Event Signage: Logo on conference signage. • • • • •
Exhibit Booth: Includes counter with graphic and stools. 6x6m 4.5x4.5m 3x3m 3x3m 2x2m
Table and chairs only for Bronze sponsors. (Upgrade options available)
Lead Retrieval Scanners: Live scans, real time reporting 3 2 1 1 1
and ability to take notes on captured leads.
Conference Attendee Passes: Full access passes to the entire 20 15 10 6 3
conference for your staff or customers.
20% Discount on Additional Conference Passes: • • • • •
For use by your customers, partners or colleagues.
Sponsorship Cost $65,000 $45,000 $30,000 $15,000 $8,000
*Start-ups may secure a Bronze Sponsorship for US$4,000 provided they: (1) Have been in business less than 3 years; (2) Have less than $5M
in annual revenue; and (3) Have less than 30 employees at signing of contract.
Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions. 2020 Event Sponsorship Prospectus 19October 28-30, 2020 | Dublin, Ireland
KVM Forum is an annual event that presents
a rare opportunity for developers and users to
meet, discuss the state of Linux virtualization
technology, and plan for the challenges ahead.
KVM Forum is a highly technical conference, bringing together the developers who drive KVM development and
the users who depend on KVM as part of their offerings, or to power their data centers and clouds. We invite you
to be part of this important event.
The agenda will include sessions on the state of the KVM virtualization stack, planning for the future, and many
opportunities for attendees to collaborate. After more than nine years in the mainline kernel, KVM continues to be
a critical part of the FOSS cloud infrastructure. Come join us in continuing to improve the KVM ecosystem.
Who Attends? Benefits of Sponsorship:
350+ C-Level, Principal, Director, and Technical Meet with upstream contributors and maintainers
Leads from prominent organizations, along from all over the world.
with Architects, Engineers and Programmers Learn about the latest features in libvirt, QEMU,
gather annually. KVM and other kernel components related to KVM.
2018 Attendees came from companies including: Learn what other companies are doing with KVM
Alibaba, Amazon, AMD, Apple, ARM, Cisco, technology.
Citrix, Dell, Freescale, Fujitsu, Google, HP, Collaborate with engineering managers from
Huawei, IBM, Igalia, Intel, Linaro, NEC, Odin, other companies.
Oracle, Red Hat, Samsung, Siemens AG, SUSE, Discuss strategic partnerships with technical
Xilinx and many more. product managers from other companies.
2020 Event Sponsorship Prospectus 20Sponsorship Opportunities
platinum gold silver
3 available 6 available unlimited
Session Speaking Opportunity: In conjunction with The Linux Foundation, •
develop and present a session at the event
Pre- or Post-event Email Blast: One time use of opt-in list to be sent •
by The Linux Foundation
Recognition in Pre-Conference Email Marketing • •
Keynote Stage Branding: Logo prominently displayed on stage screens • •
Onsite Recognition during Opening Keynote Session • •
Conference Attendee Passes: Full-access passes to the entire conference 15 10 5
for your staff or customers
Recognition on Event Website: Prominent logo display on all website pages • • •
Recognition on Event Signage: Logo on conference signage • • •
20% Discount on Additional Conference Passes: For use by your customers, • • •
partners or colleagues.
Sponsorship Cost $20,000 $10,000 $5,000
Contact us at sponsorships@linuxfoundation.org to secure your sponsorship, The Linux Foundation reserves the right to increase/decrease the
number of available sponsorships and update deliverables based
request additional details or discuss custom options. on venue restrictions.
2020 Event Sponsorship Prospectus 21Dates and Location TBD
The Linux Storage, Filesystem & Memory
Management Summit gathers the foremost
development and research experts and kernel
subsystem maintainers...
to map out and implement improvements to the Linux filesystem, storage
and memory management subsystems that will find their way into the
mainline kernel and Linux distributions in the next 24-48 months.
This three-day event, underwritten and managed by The Linux Foundation, is invitation only and employs a
nomination process to determine the 85 members of the community who will attend each year.
Sponsoring this event not only showcases your company’s support of those developers and researchers at the
forefront of important innovations in these spaces; it also offers a coveted seat at the table for a member of your
organization to affect change at the ground level.
Sponsorship Opportunities
diamond platinum gold silver
1 available 5 available unlimited unlimited
Breakfast Sponsorship: Exclusive sponsor of attendee breakfast on •
all days of event
Recognition on Event Signage: Prominent logo display on • • • •
conference signage
Recognition on Event Website: Prominent logo display • • • •
on all website pages
Recognition in Pre-Event Attendee Email • • • •
Summit Invitation: Invitation(s) to attend the event 3 2 1 0
Sponsorship Cost $35,000 $20,000 $12,500 $6,000
Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions. 2020 Event Sponsorship Prospectus 22Dates TBD | Tokyo, Japan
The Open Compliance Summit is an exclusive 2-day
event for Linux Foundation members and select invitees.
The summit provides a neutral environment for participants
from different companies and different backgrounds to:
Discuss and exchange compliance best practices
(processes, policies, guidelines, tools, open source This is the only compliance summit
governance, etc.) in the world of open source.
Increase awareness on implementing and managing
a compliance program, and managing compliance Attendance is limited to a maximum
via your supply chain of 150 attendees to ensure ease of
Discuss common compliance challenges and how networking and collaboration.
to address them
This summit (like prior) will be held
Increase involvement of participants in The Linux
under the Chatham House Rule.
Foundation Open Compliance Program (tools,
templates, SPDX, etc.)
Who Should Attend Goals of the Summit:
Legal Counsels Increase collaboration among the summit participants in the area
Compliance Officers of open source legal compliance via:
Product Managers Exchanging best practices
Engineering Managers Increasing involvement of participants in the Linux Foundation
Open Compliance Program (tools, templates, SPDX, Open Chain etc.)
Process Management
Increasing awareness on implementing and managing compliance
Supply Chain
program, and managing compliance via your supply chain
Discussing common compliance challenges and how to address them
2020 Event Sponsorship Prospectus 23Sponsorship Opportunities
lunch &
gold silver bronze dinner video
coffee break
2 available 4 available unlimited 1 available 1 available
1 available
Session Speaking Opportunity:
Content must be approved by The Linux • • • •
Foundation
Use of a Bookable Meeting Room • • • •
Showcase Table: 2x1 meter in the break & • • • •
networking room
Recognition on Event Website: • • • • • •
Prominent logo display on all website pages
Recognition on Event Signage: • • • • • •
Logo on conference signage
Recognition in Pre-Conference
• • • • • •
Email Marketing
Attendee Passes:
Full-access passes to the entire conference 4 2 1 2 2 2
for your staff or customers
Onsite Recognition during
• • • • • •
Opening Remarks
Keynote Stage Branding: • • • • • •
Logo prominently displayed on stage signage
Branding on Signage in Meal
• •
Area + Napkins
Company Logo on Entry Screen
•
on All Video Recordings:
Sponsorship Cost $10,000 $5,000 $2,000 $7,000 $7,000 $7,000
Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.
2020 Event Sponsorship Prospectus 24Dates TBD | New York, New York
Focusing on the intersection of financial services and open source,
Open FinTech Forum will provide CIOs and senior technologists
guidance on building internal open source programs as well as an
in-depth look at cutting edge open source technologies, including AI,
Blockchain/Distributed Ledger, and Kubernetes/Containers, that can
be leveraged to drive efficiencies and flexibility.
About the Event
Open FinTech Forum will better inform IT decision Financial services companies have realized the
makers in the financial services sector about the importance of open source. They understand:
open technologies driving digital transformation,
and how to best utilize an open source strategy Digital consumerization has created the need
and implementation to: for faster time to market which open source
software provides
Enable new products, services and capabilities IT departments need to be able to roll out new
Increase IT efficiencies applications quickly and inexpensively and open
Strengthen risk management through internal source allows them to do more with less
license compliance programs Open source software and projects allow firms to
Attract top level talent and train existing talent take advantage of an enormous pool of technical
on the latest disruptive technologies talent without additional spend
Open source software offers a plethora of benefits
including flexibility, reliability and stability
Next generation technologies are increasingly
Sponsor Open FinTech Forum to gain a
developed and refined in open source communities
direct audience with the FinServ decision
makers that need guidance and products
that allow them to gain a competitive
edge using open source.
2020 Event Sponsorship Prospectus 25Sponsorship Opportunities
platinum gold silver bronze
1 available 4 available 10 available unlimited
Speaking Opportunity: Speaker and content must Conference Session
be approved by The Linux Foundation. No sales & 15 Minute Keynote or 5 Minute Keynote
marketing pitches allowed. Lightning Talk
Conference Room Private Use - 1 Day Private Use - 1/2 Day Private Use - 2 Hours
Exhibit Table: Includes 6’ draped table & chairs only. • • •
Lead Retrieval Scanners: Live scans, real time reporting
and ability to take notes on captured leads.
2 1 1
Conference Attendee Passes: Full access passes
to the entire conference for your staff or customers.
10 6 4 2
20% Discount on Additional Conference Passes:
For use by your customers, partners or colleagues.
• • • •
Recognition on Event Signage: Logo on
conference signage.
• • • •
Recognition in Pre-Conference Email Marketing:
Includes link to your url.
• • • •
Keynote Stage Branding: Logo prominently
displayed on stage screens.
• • • •
Recognition on Event Website: Prominent logo
display on event homepage
• • • •
Sponsorship Cost $45,000 $20,000 $10,000 $5,000
Contact us at sponsorships@linuxfoundation.org to secure The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.
your sponsorship, request additional details about this event
or discuss additional and/or custom marketing options.
2020 Event Sponsorship Prospectus 26You can also read
