2021 MEDIA KIT MCGEE PUBLISHERS 3727 WEST MAGNOLIA BLVD., STE #828 BURBANK CA 91505 - CALIFORNIA BROKER MAGAZINE
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SERVING CALIFORNIA'S LIFE/HEALTH PROFESSIONALS & FINANCIAL PLANNERS
2021 MEDIA KIT
McGEE PUBLISHERS • 3727 West Magnolia Blvd., Ste #828 • Burbank • CA 91505
(800) 675-7563 • Fax (818) 843-34892021
2021 EDITORIAL
EDITORIAL CALENDAR
CALENDAR
McGee Publishers • 3727 W. Magnolia Blvd.,#828, Burbank, CA 91505 • (800) 675-7563 • Fax (818) 843-3489
MONTH FEATURE FOCUS ALSO INSIDE
JANUARY 2021 Industry Outlook: COVID-19 & State of the Industry
Health, LTC
Life, Commission Watch
Employee Benefits Medicare
Travel Insurance
Insurtech
FEBRUARY GA View from the Top Financial planning
Employee Benefits That Matter Now Final payments
Selling Strategies for Life Insurance Medicare
Commission Watch
MARCH Large Group Consumer Driven Health
Best Strategies in Closing Medicare
Large Group Sales Commission Watch
APRIL The Vision Issue Life settlements
Annuities and what you must know now
Insurtech
Medicare
Commission Watch
MAY Voluntary Benefits Travel insurance
View from the Top Innovative employee benefits
Acupuncture/Chiropractic
Medicare
Commission Watch
JUNE Ancillary Benefits: Prepaid Legal, Dental, Financial Planning
Disability, Vision, Pet Insurance & more Critical illness
LTC
Medicare
Commission Watch
JULY Survey: Dental Carriers Annuities
COBRA
Life Insurance
Medicare
Commission Watch
AUGUST Health Insurance and Medicare Insurtech
Consumer Driven Health Prescription Drugs
Travel insurance
Commission Watch
SEPTEMBER Life View from the Top Medicare
Life Insurance Commission Watch
Life Settlements
OCTOBER Large Group Round Up Vision
Open Enrollment Pet Insurance
Medicare
Commission Watch
NOVEMBER Individual and Small Group Round Up Travel Insurance
Life Prescription Drugs 2022 CALIFORNIA BROKER
LTC Medicare INSURANCE DIRECTORY
A complete sourcebook for the
Commission Watch entire insurance industry in California,
DECEMBER Voluntary Benefits Survey Critical Illness Sources for 50 products, plus
Top Trends in Voluntary Dental profiles of Health Carriers, Dental
Medicare and Vision Plans, Brokerage Agencies
with websites, broker phone
Commission Watch numbers and emails.
EDITORIAL SUBMISSIONS: Please contact Victoria Alexander for all editorial submissions: editor@calbrokermag.com
Article submissions are required six weeks before publishing dates. To participate in surveys and View from the Top, please contact
Thora Madden: thora@calbrokermag.com2020
2021 MAGAZINE
2018 RATE
MAGAZINE RATE CARD
CARD
McGee Publishers • 3727 W. Magnolia Blvd.,#828, Burbank, CA 91505 • (800) 675-7563 • Fax (818) 843-3489
McGee Publishers • 3727 W. Magnolia Blvd.,#828, Burbank, CA 91505 • (800) 675-7563 • Fax (818) 843-3489
CalBrokerMag.com
Four Color Gross Rates (Special PMS Colors Available Upon Request)
Size 1X Rate 6 X Rate 12X Rate
Full Page 5,875 5,259 4,627
–––––––––––––––––––––––––––––––––––––––––––––––––––––––––––
2/3 Page 5,025 4,505 3,910
–––––––––––––––––––––––––––––––––––––––––––––––––––––––––––
1/2 Page 4,075 3,671 3,277
–––––––––––––––––––––––––––––––––––––––––––––––––––––––––––
1/3 Page 3,275 2,970 2,672
–––––––––––––––––––––––––––––––––––––––––––––––––––––––––––
1/4 Page 2,753 2,519 2,287
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1/6 Page 2,350 2,168 1,979
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1/8 Page Directory Listing Ad $496 (Listing ads only available in our annual Directory)
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Side Com Insid Ben ng
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Side-by- s Most Popular Pl Also nInomsiAicdes •e: Efimtsp• Private
the State' Ge BeCa n re
Inside Front Cover 7,479 6,655 5,833
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LongtaTe • lun Insuranc e
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urance Market
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Inside Back Cover 7,479 6,655 5,883
–––––––––––––––––––––––––––––––––––––––––––––––––––––––––––
Outside Back Cover 9,132 8,099 7,072
*Call for metallic and matched PMS color pricing
Preferred Positions Page Unit Sizes
May be secured by adding 10% to space rate. Restrictions Spread Trim – 16 3/4” X 10 7/8”
may apply. Live Area – 16” X 10 1/8”
W/Bleed – 17” X 11 1/8” 1/6
Commissions Full Page Trim – 8 3/8” X 10 7/8” 1/4
All unpaid accounts billed at gross rate plus service charge Live Area – 7 5/8” X 10 1/8”
of 1.5% Agency commission is 15% to recognized agencies. W/Bleed – 8-5/8” X 11 1/8”
After 60 days per month on unpaid balance. 2/3 Page 4-5/8” X 9-3/8”
1/2 Page Horizontal 7” X 4-7/8”
Closing Dates 1/2 Page Vertical 4-5/8” X 7 1/2”
Space Reservation deadline is the 8th of the month preced- 1/3 Page Horizontal 4-5/8” X 4-7/8”
ing publication date. Advertiser will be held responsible for 1/3 Page Vertical 2-1/4” X 9-3/4”
space canceled after closing date.Camera-ready copy is 1/4 Page 4-5/8” X 3 3/4”
due by the 13th of the month. 1/6 Page 2-1/4” X 4 7/8” 1/2 H
1/8 Page (Directory Only) 3 3/4” X 3 1/8”
1/8 Page Vertical (Directory Only) 1 5/8” X 5”
Mechanical Requirements 2 Page Spread Trim – 16 3/4” X 10-7/8”
Press-ready PDF files strongly preferred (at least 288 DPI)
Live Area – 16” X 10-1/8”
with fonts embedded and an additional .125 (1/8”) bleed on
W/Bleed – 17” X 11-1/8”
all sides should be included (8.625” X 11.125” sized file).
Mac InDesign, Adobe Illustrator or Photoshop (no PC files)
also accepted. Files can be e-mailed to:
scotthalversen@calbrokermag.com, supplied on CD,
or posted to FTP site:
ftp.calbrokermag.com
Log in: ads@calbrokermag.com
Password: calbroker
Classified Advertising 1/3 V 2/3 V
Ads sold on a column inch basis at $80.00 per column inch 1/2 V
and require a pre-payment by VISA or MC. Columns are
1-5/8” wide for single column and 3-5/8” wide for double
columns. All classifieds will be posted online as well.
Inserts
Call for mechanical specifications and availability. 1/3 H
2 pages (magazine page printed 2 sides) $4,989* 1/8 V
4 pages (2 magazine page printed 2 sides) 8,799*
Business Reply Cards 1,502* 1/8 H
Tip-ons (call for estimates)
*Note: Price does not include printing2020 ONLINE
2021 ONLINEAD RATE
RATECARD
CARD
McGee Publishers • 3727 W. Magnolia Blvd.,#828 • Burbank, CA 91505 • (800) 675-7563 • Fax (818) 843-3489CaliforniaBroker
California Broker2021
2020 Print
PrintAd
AdRate
RateCard
Card
And
and Contract
Contract Form.
Form www.calbrokermag
www.calbrokermag.com
McGee Publishers, Inc. 3727 West Magnolia Blvd., Ste. # 828 • Burbank • CA 91505
(818) 848-2957 • Toll Free: (800) 675-7563 • Email: calbrokermag@calbrokermag.com
Advertiser: __________________________________________________________________________________
Address: _______________________________________________________________________________________________
City: ________________________________________________________ State: ________ Zip: _____________
Contact: _____________________________________________________________________________________
Phone: _______________________________________ Email: ___________________________________________________
Advertiser: __________________________________________________________________________________
Address: ____________________________________________________________________________________
City: _______________________________________________________ State: ________ Zip: ______________
Contact: ____________________________________________________________________________________
Phone: ____________________________ Email: __________________________________________________
Send Invoice To:_________________________________________________________________________________________
Address: ______________________________________________________________________________________________
City: ______________________________________________________________ State: ________Z Zip:_______________
Contact : ______________________________________________________________________________________________
Phone: ____________________________ Email: ___________________________________________________
AD COST AD SIZE: MONTHS RESERVED:
Year:______________
Space Rate ❑ Full Page ❑ JANUARY
❑ One Time Rate: $______________ ❑ 2/3 Page ❑ FEBRUARY
❑ Six Time Rate: $_______________ ❑ ½ Horizontal Page ❑ MARCH
❑ Twelve Time Rate: $______________ ❑ ½ Vertical Page ❑ APRIL
❑ 1/3 Horizontal Page ❑ MAY
❑ Other Charge: $______________
❑ 1/3 Vertical Page ❑ JUNE
❑ TOTAL COST: $___________ ❑ ¼ Page ❑ JULY
(Rate x Months)
❑ 1/6 Page ❑ AUGUST
❑ 1/8 Page (Directory Only) ❑ SEPTEMBER
❑ OCTOBER
ARTWORK STATUS ❑ NOVEMBER
Position Requested:
❑ New Ad Copy: ___________________ (not guaranteed): ❑ DECEMBER
(date materials will arrive) ❑ DIRECTORY
❑ Pick Up (specify month) __________
Index–Product Shopping Page–Billing Information
Advertiser Name to be listed in the Index of Advertisers:_____________________________________________________________________
Closing date is the 8thofthepreceding month. Advertisers are held responsible for space cancelled after the closing date.
By signing below, Advertiser and Agency acknowledge that they have read and agree to the foregoing terms and conditions and the terms
and conditions set forth in that certain document attached hereto entitled “McGee Publishers, Inc. Additional Terms And Conditions For
Print Advertising” which terms and conditions are incorporated within this Contract at this place and by this reference as if set
forth in full.”
Authorized Signature Advertiser: _______________________________________________________________Date:__________
Authorized Signature Agency:_________________________________________________________________ Date: __________
By signing the above I acknowledge that I have read and agreed to McGee Publishers’ Terms and Copy Regulations.You can also read
