UTS Business School - Postgraduate Courses 2020

 
UTS Business School - Postgraduate Courses 2020
Business

                      Postgraduate
                      Courses
UTS Business School   2020
UTS Business School - Postgraduate Courses 2020
Agile.
Innovative.
Real-world.
UTS Business School - Postgraduate Courses 2020
UTS Business School - Postgraduate Courses 2020
UTS Business School - Postgraduate Courses 2020
Contents
02    An iconic place to be
03    More than just a business school
04    UTS rankings
05    Credit where credit’s due

06 Our Courses
07    MBA options
08    Master of Business Administration
10    MBA in Entrepreneurship
12    Advanced MBA
14    Executive MBA
16    Professional Accounting
18    Behavioural Economics
20    Business Analytics
22    Finance
24    Financial Analysis
26    Financial Planning
28    Marketing
30    Management
34    Human Resource Management
36    Strategic Supply Chain Management
38    Not-For-Profit and Social Enterprise Management
40    Event Management
42    Sport Management

44 Options in Research
46 How to apply

Connect with Us

      UTS Business
      UTS_Business
      UTS_Business
      UTS Business School

Acknowledgement of Country

UTS acknowledges the Gadigal People of the Eora Nation and
the Boorooberongal People of the Dharug Nation upon whose
ancestral lands our campuses now stand. We would also like to pay
respect to the Elders both past and present, acknowledging them
as the traditional custodians of knowledge for these lands.

                                                                1
UTS Business School - Postgraduate Courses 2020
Postgraduate Course Guide

An iconic
place to be

UTS Business School is an urban
treehouse in the heart of the city.
The only Frank Gehry-designed
building in Australia, it is more than
just a physical space; its unconventional
design reflects our unique approach to
business education. At UTS, you’ll
get something a little different.

                                            STUDY, RELAX, CONNECT
                                            Make yourself at home. Collaborate –
                                            and socialise – outside the classroom
                                            in our designated student lounges and
                                            learning spaces.

                                            A COLLABORATIVE APPROACH
                                            Our 21st century learning environments
                                            and collaborative teaching approaches
                                            have been designed to encourage
                                            participation.

                                            BE YOUR OWN BOSS
                                            Study how you like, when you like, with
                                            24/7 access to UTS spaces and facilities.

                                            STUDY BUSINESS
                                            WHERE IT HAPPENS
                                            Rub shoulders with the best –
                                            the Business School sits at the nexus
                                            of Australia’s leading business, creative
                                            and entrepreneurial precincts.

2
UTS Business School - Postgraduate Courses 2020
UTS Business School

More than just a
business school

What sets UTS Business School apart?

WE’RE ACCREDITED
We’re one of just a handful of business
schools to be accredited by the
Association to Advance Collegiate Schools
of Business – the highest standard of
achievement in our field. We’ve also
received industry accreditation across
all the major fields of business. When you
study with us, you know your course ticks
all the boxes.

WE’RE KNOWN FOR
TEACHING EXCELLENCE
We’re great at teaching – but don’t just
take our word for it. Our academic staff
are at the top of their game, and we’ve
received Australian Awards for Teaching
so you can be confident you’re learning
from the best.
                                             WE’VE GOT THE
                                             RIGHT CONNECTIONS
                                             Industry expertise informs everything
                                             we do. We work closely with leading
                                             practitioners and organisations to
                                             blend academic rigour with real-world
                                             application in all our courses. Live case
                                             studies, guest lectures and collaborative
                                             projects will bring your theoretical
                                             learning to life.
                                             Our Industry Advisory Board is comprised
                                             of entrepreneurs, company directors and
                                             leading executives who work with us on the
                                             strategic direction for the School.

                                             WE CARE ABOUT WORK – AND LIFE
                                             Study is important, but so is life outside
                                             the classroom. We offer flexible class
                                             scheduling, including day or evening
                                             classes and part-time study, to help you
                                             with the juggle.

                                                                                          3
UTS Business School - Postgraduate Courses 2020
Postgraduate Course Guide

UTS rankings
Here’s why
you should
choose us                                                  1
                                                 IN AUSTRALIA
                                                                 st

                                                 UTS ranked Australia’s
                                                     #1 Young* Uni
                                                    *Times Higher Education
                                                 Young University Rankings 2019,
                                                    QS Top 50 Under 50 2020

                                                                                                   TOP
                                              TOP 100
                                                IN THE WORLD
                                                                                             200
                                                   for Accounting and                       OVERALL
                                                         Finance                             World University
                                                                                             Rankings 2019
                                                      QS World University                  Times Higher Education and
                                                    Rankings by Subject 2019               QS World University Ranking

            TOP 150
             IN THE WORLD                          5        STAR
                                                            RATED
                                                   for excellence
                   Business &
                  Management
                and Economics &
                 Econometrics                      UTS Business School achieved
                                               5 stars in Employability, Engagement,
                    QS World University       Internationalisation and Diversity and
                      Rankings 2019          Facilities by QS World University Rankings

                   =1
             IN AUSTRALIA
                               st
                                                                                          TOP 75
                for Research in                                                           WORLDWIDE
             Economic Theory and
                                                                                                for Finance
          Econometrics, Banking and
            Finance and Marketing.
                                                                                          4th in Australia for 2019 ARWU
                  In the 2018 ERA Rankings                                                Ranking of Academic Subjects

4
UTS Business School - Postgraduate Courses 2020
UTS Business School

Credit where
credit’s due
Have you recently completed an undergraduate
degree, or undertaken other postgraduate study?
Don’t study the same thing twice. If your previous
subjects are equivalent to ours, you can request
recognition of your prior learning when you apply to
study with us.*

 COURSE*                                                 RECOGNITION OF PRIOR LEARNING

 Master of Business Administration (MBA)                Maximum of 10 subjects including up to 4 core subjects based on undergraduate studies

 Master of Business Administration in                   Maximum of 2 subjects can be granted only for Start-up Data, Marketing and Sales and
 Entrepreneurship (MBAe)                                Start-up Accounting and Finance

                                                        Maximum of 2 subjects can be granted only for Applied Financial Management and
 Advanced MBA
                                                        Accounting Practices and Tools

 Specialised Masters Courses                            Maximum of 8 subjects including up to 4 core subjects based on undergraduate studies

 Graduate Diploma                                       Maximum of 5 subjects including up to 2 core subjects based on undergraduate studies

* Conditions apply.
Please note that no credit is given for subjects in Graduate Certificates, the EMBA or the Master of Business Analytics.
Applications for credit will be assessed on a case-by-case basis for our Financial Planning programs.                                                 5
UTS Business School - Postgraduate Courses 2020
Postgraduate Course Guide

The right
MBA for
you                         With a UTS MBA, you’ll be prepared for
                            the realities of the business
                            world, today and into the future.
                            But which degree should you choose?
                            Our four MBA programs have been
                            tailored to fit a wide range of career –
                            and learning – aspirations.

6
UTS Business School

MBA options
                     Master of Business             MBA in Entrepreneurship        Advanced MBA                   Executive MBA (EMBA)
                     Administration (MBA)           (MBAe)

                     Early to mid-level             Entrepreneurs and
Who is it for?                                                                     Aspiring business leaders      Mid-senior level leaders
                     professionals                  innovators

What is it for?      Career focus/development       Career change/startup          Career acceleration            Entering the executive level

                     2 years full-time or
Course Duration                                     1 year full-time               1 year full-time               2 years part-time
                     4 years part-time

Number of subjects   16                             9                              15                             13

                     8 x 6 credit point subjects    6 x 6 credit point subjects    12 x 3 credit point subjects   1 x 0 credit point subject
                     across key business area
                                                    +                              +                              +
                     +
                                                    3 x 12 credit point subjects   3 x 12 credit point subjects   6 x 6 credit point subjects
                     8 x 6 credit point electives
Structure            (choice of 1 major, 2 sub-                                                                   +
                     majors or 1 sub-major and                                                                    3 x 8 credit point subjects
                     electives)
                                                                                                                  +

                                                                                                                  3 x 12 credit point subjects

                     Weekly classes taught          Mix of weekly (evening and     Mix of block, weekly and       Mix of block, weekly
                     during the evening or day.     weekend) and online classes.   online classes.                (evening and weekend)
How is it taught?
                                                                                                                  classes built around the
                                                                                                                  needs of busy managers.

                     Degree with credit average     Degree with credit average     Degree with credit average     Degree plus minimum 5
                                                                                                                  years work experience at
                     OR                             OR                             OR                             senior manager or above.
                     Degree plus work               Degree plus work               Degree plus Graduate           Successful interview with
                     experience.                    experience.                    Management Admission           Course Director.
                                                                                   Test (GMAT) with an overall
                     OR                             Successful interview with      minimum score of 550.          Work experience entry
                                                    Course Director.                                              option available through
Entry requirements   Degree plus Graduate                                          PLUS
                     Management Admission           Work experience entry                                         Graduate Certificate.
                     Test (GMAT) with an overall    option available through       4 years work experience.
                     minimum score of 550.          Graduate Certificate.
                                                                                   Successful interview with
                     Work experience entry                                         Course Director.
                     option available through
                     Graduate Certificate.                                         Work experience entry
                                                                                   option available through
                                                                                   Graduate Certificate.

                                                                                                                                                 7
Postgraduate Course Guide

Master of Business
Administration

A degree of flexibility
Why?
The UTS MBA is about developing your strategic thinking skills
as you move upward – or take new turns – in your career. It’s
also about flexibility: being able to tailor an MBA to suit your
particular needs.
This is a two-year degree (four years part-time) that gives you
time and space to build a really solid and broad foundation
of general business skills, before capping that with your
preferred specialisation – or specialisations.
Our MBA classes are well sized, with people from diverse
professions, personal and geographic backgrounds. That
means you’ll not only learn from us but also from each other,
while building your networks.
You’ll do this in the striking, Frank Gehry-designed
headquarters of UTS Business School, a stroll through              SUMEDHA ZADOO
Darling Harbour for those working in the Sydney central
                                                                   Management Consultant,
business district or a short walk away from the Central
Station transport hub.                                             IT Advisory Practice
                                                                   Ernst and Young
What you’ll learn
Our flexible, practice-based program features a core of eight      “I was working as a Systems Engineer when I realised that my
subjects that introduce you to key managerial and business          engineering degree was not enough and I needed a strong
concepts. You then have access to a range of majors, sub-           business acumen and understanding to move forward in my
majors and more than 150 electives from which to complete           career. The dual degree of Engineering Management and the
your second set of eight subjects.                                  MBA was a perfect fit for me as it built on my undergraduate
                                                                    engineering degree as well as helped me gain a strong
 Want to advance an existing specialty like marketing but learn     understanding of business.
other skills as well? The UTS MBA allows you to do that. Coming
from a strong background in a field like engineering and want      UTS has a great reputation among industry. Graduates have
to build your business knowledge? You can do that. If you want     strong practical experience combined with theoretical
to specialise in two areas in your second year, that’s possible    knowledge that is highly valued by employers.”
as well.
Strategy is at the heart of our MBA, and this comes together
in your final, capstone strategy-making subject.
 UTS MBA graduates emerge as well-rounded people who are
able to combine strategic thinking with their functional skills
to make great business decisions.

8
UTS Business School

PROGRAM OPTIONS AND STRUCTURE
Master of Business Administration

   16                    8                       1                        8                   1                      8                      1
Subjects
 96CP
               =       Core
                     Subjects
                                  +             Major
                                            (8 Subjects)
                                                             OR        Core
                                                                     Subjects
                                                                                     +    Sub-Major
                                                                                         (4 Subjects)
                                                                                                          OR        Core
                                                                                                                  Subjects
                                                                                                                               +       Sub-Major
                                                                                                                                      (4 Subjects)
                      48CP                      48CP                  48CP                   24CP                  48CP                   24CP

                                                                                             +                                             +
  The subject sequence is indicative only. Students may choose to vary
                                                                                              1
                                                                                          Sub-Major
                                                                                                                                            4
                                                                                                                                        Electives
  the sequence to suit their needs providing any prerequisites are met.                  (4 Subjects)                                 (4 Subjects)
                                                                                             24CP                                         24CP
  More information see: mba.uts.edu.au

Graduate Diploma in Business Administration

    8                =             7                 +              1
Subjects                     Core Subjects                       Elective
 48CP                           42CP                               6CP

Graduate Certificate in Business Administration

    4                              4
Subjects
 24CP
                     =       Core Subjects
                                 24CP

Core Subjects                                                               Master                   Grad Dip                      Grad Cert

21878     Organisational Dialogue: Theory and Practice                        •                          •                             •

21937     Managing, Leading and Stewardship                                   •                          •                             •

23706     Economics for Management                                            •                          •                             •

22747     Accounting for Managerial Decisions                                 •                          •                             •

21928     People, Work and Employment   1
                                                                              •                          •

24734     Marketing Management                                                •                          •

25742     Financial Management                                                •                          •

21715     Strategic Management                                                •

Footnotes: 1. Students who apply to ICAA, IPA or CPA Australia membership on completion of the Professional Accounting major and have not previously
completed an undergraduate or postgraduate law subject by examination must study 79708 Contemporary Business Law in place of 21928 People,
Work and Employment.

Major (48 credit points)

A major consists of 8 subjects, each 6 credit points
Business Law                                         Information Technology                          Operations and Supply Chain
Finance                                              International Business                          Professional Accounting
Financial Analysis                                   Management                                      Project Management
Human Resource Management                            Marketing                                       Technology Management

Sub-Major (24 credit points)

A sub-major consists of 4 subjects, each 6 credit points.
See online for a complete list of options across key business and management disciplines.

Electives

Up to 4 postgraduate elective subjects offered by the Business School.

                                                                                                                                                       9
Postgraduate Course Guide

 MBA in
 Entrepreneurship

 Back yourself
 Why?
 The UTS Master of Business Administration in
 Entrepreneurship (MBAe) is unique in Australia as the only
 specialist MBA dedicated to entrepreneurship.
 It’s designed for people who want to progress their startup
 idea, as well as those seeking the skills to develop ideas
 within existing organisations. The program welcomes those
 interested in entrepreneurship for social good as well as those
 on a commercial path, and it’s building a strong community
 of women founders.
 The MBAe is available as an intensive one-year program
 or a two-year course.

 What you’ll learn
 The MBAe allows people to work on their startups while
 building the skills they’ll need to move forward. Topics such as
 finance and marketing are addressed through a startup lens.
 Participants also look at business structures, perfect their
 pitch and learn how to take an idea global, among other things.
 Along the way, you’ll have access to many co-curricular
 activities, including the UTS Startups program, hackathons,
 masterclasses, expert panels and 1:1 mentorship with our
 Entrepreneur in Residence.
 The MBAe has a unique structure comprising three distinct but
 integrated graduate certificates that build your capabilities
 and confidence.
 The Commercialisation certificate sets you up with the             JOLIEN DIRVEN
 business operations knowledge you’ll need in an
                                                                    Managing Director
 early-stage enterprise.
                                                                    MasterMakers
 In the Entrepreneurship certificate you learn how to lead and
                                                                    “I loved the MBAe from day one. The whole atmosphere of even
 develop an organisation, and how to manage your intellectual
                                                                     the slightest possibility of launching your own startup was
 property. This developing knowledge is applied to a live case
                                                                     exhilarating. Also the support you receive during the course
 study under the mentorship of industry experts.
                                                                     is very encouraging. You really are challenged to just do it.
 In Venture Acceleration, participants bunker down in their own      No excuses.
 project space, the Venture Lab, to perfect their investor pitch.
                                                                    The MBAe is more than a nice piece of paper. It’s a recipe for
 On UTS Venture Day, founders pitch to a panel of judges for a
                                                                    success. You have all the ingredients, now it’s up to you to
 prize pool that last year totalled $72,000.
                                                                    make it happen. I was able to scale up the strategic branding
 In the MBAe you’ll work on live projects, develop, test and        and design company MasterMakers, where I was recently
 launch your own ideas, while working shoulder to shoulder          made Managing Director. Anyone who’s eager to build a better
 with other entrepreneurial thinkers and innovators.                (business) world should enter the MBAe.”

10
UTS Business School

PROGRAM OPTIONS AND STRUCTURE
Master of Business Administration in Entrepreneurship

        9         =                9
  Subjects                   Core Subjects
   72CP                          72CP

 More information see: mbae.uts.edu.au

                                                               Grad Cert            Grad Cert      Grad Cert Venture
Core Subjects                                       MBAe
                                                            Commercialisation   Entrepreneurship     Acceleration

25932   Start-up Finance and Accounting                 •          •                   •                  •

24983   Start-up Data, Marketing and Sales              •          •                   •                  •

21940   Opportunity Commercialisation                   •          •

21941   Leadership, Teams and Scalability               •                              •

21942   Start-up Structures, IP and Negotiation         •                              •

21944   Entrepreneurship and Innovation Practice        •                              •

21925   Founder at Heart                                •                                                 •

21934   Venture Growth and Internationalisation         •                                                 •

21943   Venture Planning and Pitching                   •                                                 •

                                                                                                                    11
Postgraduate Course Guide

Advanced MBA

 Discover, Design, Deliver
 Why?
 The Advanced MBA represents a paradigm shift in business
 education in Australia. The one-year program – co-developed,
 co-designed and co-delivered in deep collaboration with
 industry – focuses on ‘future of work’ skills: problem solving,
 critical thinking, digital literacy, communication, collaboration
 and leadership.
 The aim is to prepare future leaders who see challenges
 as opportunities, who embrace digital disruption, and who
 contribute to fairer and flourishing societies. The one-year
 Advanced MBA is learner-focused and industry-connected.
 It’s designed to advance and future-proof your career,
 regardless of your role, industry or sector.

 What you’ll learn
 The Advanced MBA has an innovative and adaptable structure
 that combines knowledge-focused subjects with live and
 immersive projects, digital labs and leadership development.         SAMANTHA DAVIS
 It combines the best of face-to-face and online learning.            Agile Consultant and Trainer
 In the program’s three Studios, you’ll solve real problems           Elabor8
 and identify real opportunities while consulting for external        “The Advanced MBA is an MBA designed for the 21st century.
 clients and being coached and mentored by industry                    It’s looking at how can we make decisions? How can we face
 practitioners. You’ll be introduced to techniques such as             uncertainty? How can we manage technological disruption?
 design thinking, structured problem solving, lean startup and
 stakeholder engagement, and you’ll develop your skills in self-      There is a unique combination of real world application
 management, team, client and project management.                     and theory. The Advanced MBA is designed for the modern
                                                                      workplace. I’ve been able to take ideas learnt on the weekend
 The Studios are supported by Satellite subjects that give you        and apply them immediately in my client work.
 the technical, business and people skills you’ll need to face
 the challenges associated with the changing nature of work.          One of the great benefits for this program, compared to
 You’ll also participate in Digital Labs introducing you to the key   many others, particularly online ones, is the fact that you can
 digital tools and methodologies needed to successfully operate       build connections with other people. You can expand your
 in a digital environment and drive digital strategies. The Labs      network. I’ve made some great friends. Even the academics
 are developed and delivered with our colleagues from the UTS         are amazing.”
 Faculty of Engineering and IT, along with industry experts.
 Your Advanced MBA is bookended by two Leadership Labs
 focusing on adaptive and innovation leadership which
 foster your ability to lead a diverse workforce and deliver
 on digital transformation.

12
UTS Business School

     Applied Financial                                 Delivering               Innovative                              Sustainable Enterprise     People and the
     Management                                        Customer Value           Strategies                              in Dynamic Systems         Future of Work

                                                                                                                                                                                                 Lea
            ership Lab

                                                                                                                                                                                                    dership Lab
                            Discovery                                                            Design                                                             Delivery
        Lead

                            Challenges and Opportunities                                         Innovative Concepts                                                Transformational Change
                            for the Future                                                       and Solutions

    Accounting                                        Philosophy, Politics   Decision Making                           Managing                                                               Transition
    Practices and Tools                               and Economics          under Uncertainty                         Technological Disruptions                                              Management

PROGRAM OPTIONS AND STRUCTURE
Advanced Master of Business Administration

    15                                 =                                2                         +                                3                           +                              10
  Subjects                                                 Leadership Labs                                              Studio Subjects                                            Satellite Subjects
   72CP                                                         6CP                                                          36CP                                                        30CP

  More information see: uts.edu.au/advmba

Graduate Certificate in Business Practice

        6                              =                                 1                        +                                 1                          +                               4
  Subjects                                                  Leadership Lab                                              Studio Subject                                             Satellite Subjects
   27CP                                                          3CP                                                        12CP                                                          12CP

  More information see: uts.edu.au/advmba

Core Subjects                                                                                              Advanced MBA                                      Grad Cert Business Practice

25720                    Applied Financial Management (3cp)                                                             •                                                          •

23707                    Philosophy, Politics and Economics (3cp)                                                       •                                                          •

21956                    Leadership Lab 1 (3cp)                                                                         •                                                          •

21949                    Challenge/Opportunity Discovery (12cp)                                                         •                                                          •

22788                    Accounting Practices and Tools (3cp)                                                           •                                                          •

24748                    Delivering Customer Value (3cp)                                                                •                                                          •

21955                    Innovative Strategies (3cp)                                                                    •

21954                    Sustainable Enterprise in Dynamic Systems (3cp)                                                •

21953                    Decision Making Under Uncertainty (3cp)                                                        •

21958                    Managing Technological Disruptions (3cp)                                                       •

21957                    Leadership Lab 2 (3cp)                                                                         •

21950                    Challenge/Opportunity Design (12cp)                                                            •

21960                    People and the Future of Work (3cp)                                                            •

21961                    Transition Management (3cp)                                                                    •

21951                    Challenge/Opportunity Delivery (12cp)                                                          •

                                                                                                                                                                                                                  13
Postgraduate Course Guide

Executive MBA
 Leading for the long term
 Why?
 The refreshed Executive MBA (EMBA) builds on a foundation
 of more than 15 years to offer a program that not only
 shapes aptitude but also character. The EMBA produces
 knowledgeable graduates who can use research insights to
 transform organisations. It also builds confident, courageous
 and ethical executives who can respond to global challenges
 and lead sustainable economic development.
 The new program retains the personalised, small-cohort
 approach that’s been our hallmark, while delving even
 deeper into the ‘whole’ leader – the executive who can lead
 with integrity, making decisions not only in the best interests
 of the company, its people and customers, but also working
 for the economy and society, with both the short and long
 term in mind.
                                                                     DR ALICE KLETTNER
                                                                     Senior Lecturer
 What you’ll learn
                                                                    “I’m an ex-lawyer with an interest in corporate governance
 The EMBA is a technical, experimental and self-reflective
                                                                     and sustainability. My research explores how soft law,
 program that takes you on a journey.
                                                                     particularly codes of practice and reporting frameworks,
 Your first subject will be … you. In Integral and Ethical           can alter organisational behaviour. However, as the recent
 Leadership, you’ll join your classmates on a residential stay       Banking Royal Commission has shown us, regulation alone
 where you’ll apply the tools of strategy to yourself, reflecting    is not enough to solve entrenched behavioural problems. We
 on your own leadership style, capabilities and ethos. At the        need business leaders with a strong sense of ethics and a
 beginning of your second year, in the Innovation by Design          determination to investigate and understand the implications
 subject, you’ll undertake a strategic consultancy with a            of their decisions for all organisational stakeholders –
 client or partner. Finally, in the Transformation and Renewal       customers, employees, local communities and shareholders.
 subject that caps the EMBA, you’ll draw on all of the tools,
                                                                     I look forward to exploring these issues with students in
 theories and frameworks covered throughout the program
                                                                     the subject Corporate Governance and the Sustainable
 to develop and champion a strategy or policy within your
                                                                     Enterprise. We’ll examine a variety of potential problems
 own business. There’ll also be an optional Global Business
                                                                     facing business leaders – for example, how to protect privacy,
 Practicum (we realise you may travel a lot already).
                                                                     improve gender diversity, weed out modern slavery and
 The program gives you well-rounded coverage of business             measure climate risk.”
 fundamentals spanning finance, accounting, marketing,
 economics and management. Our top academics and
 experienced practitioners ensure this content comes
 together so you can make informed decisions in a rapidly
 changing business landscape.
 It’s quite possible you haven’t undertaken formal study for
 a while now, so this is where you can reacquaint yourself
 with the basics of tools like Excel before you embark on the
 formal program.

 Delivery
 We know you’ll want to connect with your teachers and
 mentors face-to-face to discuss ideas and concepts – just
 as you’ll learn directly from discussions with the diverse
 group of people who’ll be your peers in this program. And
 you’ll need time and space to reflect. But we also understand
 that you’re busy juggling career, family and life. So you’ll
 experience a blend of weekly and block sessions, and have
 access to supporting materials online.
                                                                     DR MELISSA EDWARDS
                                                                     Course Director
                                                                    “There’s a real spotlight now on responsible business leaders
                                                                    – people who serve broader interests, make brave decisions
                                                                     and create thriving workplaces, economies and societies.”
14
UTS Business School

PROGRAM OPTIONS AND STRUCTURE
Executive Master of Business Administration

    13                                    12                                  1
  Subjects
   96CP
                      =             Core Subjects
                                       90CP
                                                             +          1 EMBA Elective
                                                                            Subject
                                                                             6CP

 More information see: emba.uts.edu.au

Graduate Certificate in Executive Business Administration

        4              =                   4
  Subjects                          Core Subjects
   26CP                                 26CP

 More information see: emba.uts.edu.au

Core Subjects                                                                             Master   Grad Cert

26803       Executive Essentials (0cp)                                                      •         •

21921       Integral and Ethical Leadership (8cp)                                           •         •

22802       Accounting for Financial Decision Making (6cp)                                  •         •

21892       Strategic Value Creation and Capture (12cp)                                     •         •

25886       Data Analysis and Decision Making (6cp)                                         •

25887       Applied Corporate Finance (6cp)                                                 •

24809       Strategic Marketing (6cp)                                                       •

23801       Managerial and Behavioural Economics (6cp)                                      •

21875       Managing People for Sustainable Performance (8cp)                               •

21891       Innovation by Design (12cp)                                                     •

21874       Corporate Governance and the Sustainable Enterprise (8cp)                       •

21893       Transformation and Renewal (12cp)                                               •

                                                                                                                     15
Postgraduate Course Guide

 Professional
 Accounting

 A head for numbers
 Why
 The Master of Professional Accounting at UTS is for people
 with business experience who want to reskill or upskill in
                                                                    PROGRAM OPTIONS AND STRUCTURE
 accounting. This degree is for you if you want to focus on         Master of Professional Accounting
 accounting, rather than accounting being part of a broader
 business degree.
 The UTS Accounting group has close ties with industry and this
 program has been built in consultation with them. It aligns with
                                                                        12          =            12
                                                                      Subjects              Core Subjects
 what professional accreditation bodies believe accountants            72CP                     72CP
 should know.
                                                                      More information see: uts.edu.au/course/c04238
 What you’ll learn
 The Master of Professional Accounting has 12 core subjects:
 the majority accounting focused but also including three law       Master of Professional Accounting (Extension)
 subjects, one economics subject and one finance subject.
 For those in the Extension course, there are seven electives
 to choose from, including forensic accounting, international
 accounting, ethics and governance.
                                                                        16          =            13             +         3
                                                                      Subjects              Core Subjects              Electives
                                                                       96CP                     78CP                     18CP
 The comprehensive nature of the UTS degree means it’s
 considered excellent preparation for the examinations to
 gain the Chartered Accountant (CA) or Chartered Practising           More information see: uts.edu.au/course/c04237
 Accountant (CPA) credential.
                                                                    Graduate Certificate in Professional Accounting
 Professional accreditation
 Once you graduate from the Master of Professional
 Accounting are eligible for accreditation with leading
 accounting organisations such as CPA Australia, the Institute
                                                                         4          =             4
                                                                      Subjects              Core Subjects
 of Public Accountants (IPA), Chartered Accountants Australia
                                                                       24CP                     24CP
 and New Zealand (CAANZ), and the Association of Chartered
 Certified Accountants (ACCA).
                                                                      More information see: uts.edu.au/course/c11206

16
UTS Business School

                                                       WENJIA FENG
                                                       Accountant
                                                       Quantum Partners Accountants
                                                       & Business Advisers
                                                       “I chose to study at UTS because it has an outstanding
                                                        reputation. I also love the campus – the central location
                                                        is great.
                                                       I work for an accounting firm handling company and individual
                                                       tax returns, as well as many tax matters relating to trusts,
                                                       partnerships, etc. The Master of Professional Accounting has
                                                       given me a strong base to build my career. The lecturers use
                                                       real life examples and their own experiences to make sure
                                                       students stay at the forefront of the industry.”

Core Subjects                                                  Master               Extension               Grad Cert

22747   Accounting for Managerial Decisions                       •                      •                      •

25742   Financial Management                                      •                      •                      •

79708   Contemporary Business Law                                 •                      •                      •

23706   Economics for Management                                  •                      •                      •

22748   Financial Reporting and Analysis                          •                      •

22753   Cost Management and Analysis                              •                      •

22705   Management Planning and Control                           •                      •

22754   Corporate Accounting                                      •                      •

77947   Companies and Securities Law                              •                      •

22730   Auditing and Assurance Services                           •                      •

22743   Business Valuation and Financial Analysis                 •                      •

77938   Introduction to Taxation Law                              •                      •

21878   Organisational Dialogue: Theory and Practice                                     •

Electives

22708   Accounting Information Systems

22799   Forensic Accounting

22777   International Accounting

25741   Capital Markets

25765   Corporate Finance

22759   Accounting and ERP

22798   Accounting Ethics and Governance

22787   Business Project Management

                                                                                                                         17
Postgraduate Course Guide

 Behavioural
 Economics

 On our best behaviour
 Why?
 This new program introduces you to behavioural economics,
 a field that brings together psychology and economics to
 better describe and predict what people will do. Behavioural
 economics takes the methodology of economic theory
 beyond the standard economic assumptions of rationality
 and self-interest to consider the trade-offs people make
 when forming what may well be imperfect decisions in
 complex environments.
 Its insights can be used in a wide range of settings, including
 financial decision making, health decisions, education
 decisions, and in addressing environmental issues like climate
 change. It’s useful across many domains, including fields
 such as consulting, human resource management, marketing
 and product design. People with training in this field are
 increasingly in demand across business and policymaking.

 What you’ll learn                                                     PROFESSOR LIONEL PAGE
 Delivered in eight digestible bites, in a blend of face-to-face       Course Director
 and online learning, this Graduate Certificate program
 provides students from diverse professional backgrounds               “Economics is about how we organise society. Behavioural
 with a thorough understanding of the basic principles of               economics helps us understand why people make the
 behavioural economics and its application in the real world.           decisions they do, and how we can influence these decisions.

 The course starts by ensuring you have a solid foundation in          Behavioural economics might be used in advising a regulator
 standard economic theory, before moving on to behavioural             what should be on food labels to help consumers avoid
 economics. You’ll learn how this combination of economic              mistakes, for example. In my career, I’ve looked at people’s
 theory and psychological insight can be used to analyse a             decisions around the level of education they aspire to, why
 wide range of situations and behaviours in different decision-        people make risky financial decisions, how people decide to
 making environments.                                                  vote, how people decide to be kind or unkind. More recently
                                                                       I’ve been looking at competitive behaviour – how different
 The Graduate Certificate trains students in best practice             situations can push people to be overly competitive, which is
 in behavioural economics methods. Students learn how to               a waste of resources.
 design and run experimental trials to test new designs or new
 policies. You’ll learn about the ethical challenges associated        Any decision comes with costs and benefits. Behavioural
 with behavioural interventions as a way to guide the design of        economics is about understanding how people behave given
 trials. You’ll also be trained in statistical techniques to analyse   the trade-offs they face.”
 experimental data so you can make rigorous conclusions
 from a trial.

18
UTS Business School

PROGRAM OPTIONS AND STRUCTURE
Graduate Certificate in Behavioural Economics

        8                  =                     8
  Subjects                                  Core Subjects
   24CP                                         24CP

  More information see: uts.edu.au/course/behavioural-economics

Core Subjects                                                            Grad Cert

23710       Behavioural Decision Making                                     •

23711       Behavioural Game Theory                                         •

23712       Behavioural Approach to Investment and Insurance Decisions      •

23713       Behavioural Economics and Corporate Decision Making             •

23714       Rationality and Incentives                                      •

23715       Game Theory and Strategic Decision Making                       •

23716       Principle of Causal Inference                                   •

23717       Trial Design                                                    •

                                                                                                      19
Postgraduate Course Guide

 Business Analytics

 Succeed in a data-driven future
 Why?
 Businesses able to make better decisions using data will be
 the ones that prosper in global, highly competitive markets
 awash with information. Professionals who want to succeed
 in a data-driven world will not only understand the numbers
 but also be able to communicate insights and prescribe
 action. These two strands come together in UTS’s new
 Master of Business Analytics, designed to meet the needs
 of professionals with either a business or an IT background
 who are looking for a boundary-crossing degree to take them
 forward.

 What you’ll learn
 If you have a business background, this program starts with
 foundational IT subjects. If you have an IT background, you’ll
 begin with foundational business subjects. Everyone then
 has a choice of specialisations such as innovation, marketing                   DR DAVID BOND
 analytics and financial analytics.
                                                                                 Course Director
 The real backbone – and a unique feature – of the program is
                                                                                “Companies are using business analytics in many different
 its ‘studios’, where students apply the data gathering, analysis
                                                                                 ways. A really good example is the Australian national airline
 and decision-making skills they’re developing to real-world
                                                                                 Qantas. Qantas has over 300 aircraft on 1500 flights, using
 projects. These are spread throughout the program and occur
                                                                                 14 million litres of fuel each day. Over the past couple of years
 under the guidance of academics and with the mentorship of
                                                                                 it has been using analytics to optimise flight routes. This has
 industry practitioners. It’s a chance to flex new skills in areas
                                                                                 not only helped the airline manage its $3 billion annual fuel
 such as computer programming, survey design, statistical
                                                                                 bill but burning less fuel also means lower carbon emissions.
 analysis and econometrics.
                                                                                At Google, Project Aristotle sought to understand what
 The Master of Business Analytics is a truly multi-disciplinary
                                                                                skills its high-performing staff had – one of which turned
 program, combining expertise and insights from UTS Business
                                                                                out to be communication. Communication is a critical skill in
 School, the Faculty of Engineering & IT, and the Faculty of
                                                                                something like business analytics, because a lot of people
 Transdisciplinary Innovation.
                                                                                aren’t really comfortable with numbers, and there’s no point
 It’s a future-proofing degree that builds skills unlikely to be                having all this amazing data if people can’t understand or
 automated and which are in demand.                                             use it.”

 Business analytics covers three core tasks that add value for business, government and other organisations.
 –    Diagnostic analytics reports on what’s happened and identifies the causes.
 –    Predictive analytics uses data to predict what’s likely to happen next.
 –    Prescriptive analytics identifies a course of action.

20
UTS Business School

PROGRAM OPTIONS AND STRUCTURE
First Session (Graduate Certificate)

  Foundations                                  Data                                                              Foundation in
                          +                                +                                       +
                                            Processing                      Studio 1:
  of Business                                                                                                    IT or Business
   Analytics                                Using SAS                      Foundation                                stream
      3CP                                      3CP                            6CP                                   See below

                 Foundation in IT stream                                        Foundation in Business stream
                     For students with a                   OR                            For students with an
                    Business background                                                     IT background

                                                                            Delivering                      Accouting
                         Database                                         Customer Value                 Practices & Tools
                           6CP                                                 3CP                              3CP

                    Enabling Enterprise                               Applied Financial                    Sustainable
                   Information Systems                                 Management                          Enterprise in
                           6CP                                              3CP                          Dynamic Systems
                                                                                                               3CP

  More information see: uts.edu.au/course/C11280

Second Session

       Data                                   Data

                         +                                 +                                      +
                                           Processing                   Studio 2:                               Specialisation
    Processing
      Using R                             Using Python                Specialisation                              Stream 1
       3CP                                    3CP                         6CP                                       6CP

 More information see: uts.edu.au/course/C07138

Third Session (Master Degree)

     Studio 3:
    Innovation
       12CP
                         +                Specialisation
                                            Stream 2
                                              12CP

 More information see: uts.edu.au/course/C04380

Fourth Session (Extension Master Degree)

  Specialisation
    Stream 3
      12CP
                         +                Specialisation
                                            Stream 4
                                              12CP

 More information see: uts.edu.au/course/C04379

Streams

STM91348     Business Services Analytics stream                STM91346     Marketing Analytics stream

STM91349     Data Analytics stream                             STM91350     Software Development and Interaction Design stream

STM91347     Financial Analytics stream                        STM91352     Innovation stream

STM91351     Internet stream

                                                                                                                                  21
Postgraduate Course Guide

Finance

                                                                  PROGRAM OPTIONS AND STRUCTURE
 Finance from every angle
                                                                  Master of Finance
 Why?
 Finance is a fundamental component of the economic system.
 Financing a startup, investing for retirement, leading a
 corporation to success … all of these tasks require knowledge
                                                                      12          =              8             +        4
                                                                    Subjects               Core Subjects             Electives
 of how financial markets and institutions work.
                                                                     72CP                     48CP                     24CP
 The Master of Finance at UTS Is a well-rounded program that
 provides a 360 degree understanding of all the major areas         More information see: uts.edu.au/course/c04048
 of finance. It’s a degree for people seeking to enhance their
 professional practice in finance, banking and investment, and    Master of Finance Extension
 those seeking to move into this area.

 What you’ll learn
 The core subjects in the Master of Finance build a robust            16          =             11             +        5
 foundation. The wide selection of electives subjects then          Subjects               Core Subjects             Electives
 allows you to choose your own path by specialising in               96CP                      66CP                    30CP
 Investment and financial markets, financial management of
 corporations and startups, or banking.                             More information see: uts.edu.au/course/c04258

 UTS is the closest university to the largest financial centre
                                                                  Graduate Diploma in Finance
 of Australia. This allows us to bring real industry experience
 into the classroom with guest lectures and real-world cases
 presented by leading practitioners from Australian banks and
 financial companies. All our subjects, and our electives in           8           =              7            +         1
 particular, are designed for active learning based on cases,       Subjects               Core Subjects              Elective
 simulations and the use of real market data.                        48CP                      42CP                     6CP

 The Master of Finance is delivered by a Finance faculty            More information see: uts.edu.au/course/c07021
 that was ranked among the top 4 nationally in the official
 Excellence in Research Australia assessment. Our lecturers
                                                                  Graduate Certificate in Finance
 bring this world-class research into the classroom to provide
 students with state-of-the-art financial theory and practice.

 Recognised by industry
 The Master of Finance program addresses a significant
                                                                       4           =             4
                                                                    Subjects               Core Subjects
 percentage of the Chartered Financial Analyst (CFA)                 24CP                      24CP
 program’s Candidate Body of Knowledge, and incorporates
 the CFA Institute’s Code of Conduct and Standards of               More information see: uts.edu.au/course/c11027
 Professional Conduct.
 Completion of the Master of Finance also meets the education
 requirements for Affiliate Membership of the Financial
 Services Institute of Australasia, with work experience
 contributing to Associate Membership.
 UTS Business School is also an Academic Partner of the
 Chartered Alternative Investment Analyst (CAIA) Association,
 the world leader in alternative investment education.

22
UTS Business School

                                                                 CAMERON PASCOE
                                                                 Analyst – Market Insights
                                                                 Rice Warner Actuaries
                                                                 “One of the major advantages for me was the proximity of the
                                                                  campus to the city. Since I was working full-time, it was great
                                                                  being able to get to uni in just 15 minutes. The university
                                                                  is also well equipped with modern facilities and engaging
                                                                  teaching staff.
                                                                 One of the best parts of the degree was learning a concept
                                                                 one day, and applying it at work soon after. I clearly remember
                                                                 covering risk measures and risk-return relationships in class
                                                                 and applying those concepts at work only a few months later.
                                                                 I even consulted my notes!”

Core Subjects                                           Master            Extension              Grad Dip             Grad Cert

23706    Economics for Management                         •                    •                     •                     •

22747    Accounting for Managerial Decisions              •                    •                     •                     •

25742    Financial Management                             •                    •                     •                     •

25741    Capital Markets                                  •                    •                     •                     •

25705    Financial Modelling and Analysis                 •                    •                     •

25721    Investment Management                            •                    •                     •

25765    Corporate Finance                                •                    •                     •

25743    Advanced Corporate Valuation (Capstone)          •                    •

21878    Organisational Dialogue: Theory and Practice                          •

25731    International Finance                                                 •

25751    Financial Institution Management                                      •

Electives

25731    International Finance*

25728    Fixed Income Analysis

25729    Applied Equity Portfolio Management

25751    Financial Institution Management*

25752    Financial Institution Lending

25762    Derivatives and Risk Management

25796    Personal Wealth Management

25782    Alternative Investments

25734    Ethics and Sustainability in Finance

25735    Mergers and Acquisitions

25733    Finance for Entrepreneurs

*Core in the Extension program

                                                                                                                                    23
Postgraduate Course Guide

 Financial Analysis

 The numbers that count
 Why?
 Financial analysts play a key role in the functioning of every
 major economy. They produce the information financial
 companies need to make the most relevant investment
 decisions.
 This, in turn, allows entrepreneurs with good ideas to raise
 money. Within banks, financial analysts help clients to choose
 investment opportunities. Inside companies they help assess
 the merit of different investment projects. In all these roles
 they help to connect good ideas with capital.

 What you’ll learn
 The Master of Financial Analysis is a well-designed program
 tailored to the needs of people who want to excel in the
 profession of financial analyst.
 The program covers all the areas needed for you to develop
 the skills to be able to evaluate complex financial projects and
 investment opportunities, including corporate finance and
 valuation, accounting and business law.
 UTS is the closest university to the largest financial centre
 of Australia. This allows us to bring real industry experience
 into the classroom with guest lectures and real-world cases
 presented by leading practitioners from Australian banks and
 financial companies. All our subjects are designed for active
 learning based on cases, simulations and the use of real
 market data.
                                                                    WILLIBETH LINSAO
 As well, our lecturers bring world-class research into the
                                                                    Financial Accounting Manager
 classroom to provide you with state-of-the-art financial
 theory and practice. The Finance faculty at UTS was ranked
                                                                    Toyota Finance Australia
 in the official Excellence in Research Australia assessment        “The Master of Financial Analysis provides exactly what
 as being among the top 4 finance departments in Australia           I wanted in a course; a dual understanding of both
                                                                     finance and accounting.
 Professional Accreditation
 Completion of the Master in Financial Analysis meets               My background was in accounting so the course has
 the education requirements for Affiliate Membership of             really enhanced my technical knowledge, in particular
 the Financial Services Institute of Australasia, with work         within the finance area which has definitely boosted my
 experience contributing to Associate Membership.                   confidence at work.”

24
UTS Business School

PROGRAM OPTIONS AND STRUCTURE
Master of Financial Analysis

    12              =              12
  Subjects                    Core Subjects
   72CP                           72CP

 More information see: uts.edu.au/course/c04038

Graduate Diploma in Financial Analysis

        8           =               8
  Subjects                    Core Subjects
   48CP                          48CP

 More information see: uts.edu.au/course/c07012

Graduate Certificate in Financial Analysis

        4           =               4
  Subjects                    Core Subjects
   24CP                           24CP

 More information see: uts.edu.au/course/c11015

Core Subjects                                     Master   Grad Dip      Grad Cert

22747       Accounting for Managerial Decisions     •         •              •

25742       Financial Management                    •         •              •

23706       Economics for Management                •         •              •

79708       Contemporary Business Law               •         •              •

22754       Corporate Accounting                    •         •

22748       Financial Reporting and Analysis        •         •

25741       Capital Markets                         •         •

25721       Investment Management                   •         •

77938       Introduction to Taxation Law            •

25765       Corporate Finance                       •

25705       Financial Modelling and Analysis        •

25743       Advanced Corporate Valuation            •

                                                                                       25
Postgraduate Course Guide

Financial Planning

                                                                     PROGRAM OPTIONS AND STRUCTURE
 The new planning professional
                                                                     Master of Financial Planning
 Why?
 The Master of Financial Planning will do more than just satisfy
 certification standards, it will help planners stand out in what
 will be a very different industry in the years ahead. Financial         12          =             12
 planning firms and their clients will be looking for highly           Subjects               Core Subjects
 qualified planners who are in touch with emerging issues and           72CP                      72CP
 whose behaviour is underpinned by a rigorous understanding of
 ethical decision making.                                              More information see: uts.edu.au/course/C04381

 Course content has been specifically designed for this program,     Graduate Diploma in Financial Planning
 and the timetable is structured to allow you to combine study
 and full-time work. The program is delivered by a reputable
 and highly regarded institution, with UTS being home to one
 of Australia’s leading faculties of finance. We were one of only         8          =              8
 four universities rated “well above world standard” in banking,       Subjects               Core Subjects
 finance and investment in the official Excellence in Research          48CP                     48CP
 Australian assessment.
                                                                       More information see: uts.edu.au/course/C07142
 What you’ll learn
 You’ll move through the program as a group, working                 Graduate Certificate in Financial Planning
 alongside other highly motivated and engaged students.
 Class size means you’ll have great access to, and support from,
 academic staff, while building long-lasting relationships with
 your peers. You’ll discuss and debate, and blend theory and
                                                                          4          =              3             +        1
                                                                       Subjects               Core Subjects             Elective
 practice, as together you workshop highly relevant
                                                                        24CP                      18CP                    6CP
 case studies.
 As well as specific topics like superannuation, the program           More information see: uts.edu.au/course/C11281
 covers regulation and law, professional ethics and running a
 financial planning business. Your teachers will be academics
 currently contributing to the latest research in the field, along
 with practitioners in specialist areas such as tax and aged care.
 A final ‘capstone’ unit integrates the skills learnt across all
 the subject areas.

 Delivery
 We’ve designed the Master of Financial Planning program
 so, in essence, each subject is taken in a ‘block’ lasting
 two weekends. Each subject comprises online preparation
 materials, two Friday-night classes and two Saturday full-day
 classes.

 Professional accreditation
 Our eight-subject Graduate Diploma in Financial Planning is
 accredited by the Financial Adviser Standards and Ethics
 Authority (FASEA). With just another four subjects you’ll
 graduate with a Master’s degree.

26
UTS Business School

Core Subjects                                           Master                   Grad Dip                   Grad Cert

25772   Financial Planning: Principles and Regulation     •                          •                          •

25770   Behavioural Finance                               •                          •                          •

25769   Ethics for Financial Planning                     •                          •                          •

25773   Investments and Risk Management                   •                          •

79708   Contemporary Business Law                         •                          •

77938   Introduction to Taxation Law                      •                          •

25775   Superannuation and Financial Planning             •                          •

77980   Estate and Retirement Planning                    •                          •

25774   Financial Planning as a Small Business            •

25767   Advanced Communication for Financial Planning     •

25768   Aged Care and Advanced Retirement Planning        •

25771   Financial Planning in Practice (Capstone)         •

                                                         PROFESSOR KATHY WALSH
                                                         Course Director
                                                        “Ethics is all about how you behave when no one is looking.
                                                         It’s sometimes taught as a compliance-based subject but
                                                         that’s not our approach.
                                                         Can you change a ‘bad’ person into an ethical person?
                                                         You don’t become ethical at birth. You learn as you go along.
                                                         So I think it’s possible to nudge people, to open them up by
                                                         posing dilemmas where sometimes there’s no ‘right’ answer.
                                                         That’s where you need the case study approach. You need
                                                         debate, you need to pose questions. What would you do in
                                                         this situation? How would you work through this? You need
                                                         unstructured decision-making in some ways, because
                                                         otherwise you’re not going to be able to replicate this in the
                                                         real world.”

                                                                                                                           27
Postgraduate Course Guide

Marketing

 Navigating the new landscape
 Why?
 Technology has changed the marketing landscape beyond
 recognition, providing new opportunities to better understand,
 communicate with and meet the needs of increasingly global
 markets. Our updated course options in marketing allow you
 to adapt to the changing marketing landscape – and perhaps
 even play a role in changing it yourself.
 The Master of Marketing will help you develop the practical and
 strategic capabilities required to deliver effective marketing
 strategies in a range of professional contexts. It’s a great
 course for existing or aspiring marketing decision makers,
 such as marketing managers, business unit managers,
 general managers and chief executives. It’ll prepare you for
 success in competitive environments.

 What you’ll learn
 Two introductory subjects, Marketing Management and Buyer           LISA WHITE
 Behaviour, set out the background knowledge required by             Brand Manager
 all marketing professionals. From this base, you’re free to         Nestlé
 construct the program that best fits your needs. You can tailor
 the program through electives so your learning complements         “UTS has a great reputation among industry. I asked around
 your existing skill sets and supports your career aspirations.      within my field and the general consensus was that ‘you can’t
                                                                     get better than UTS’.
 Elective subjects span every key marketing field, such as
 brand management, digital marketing, entrepreneurial               There are many times at work when I find myself drawing on
 marketing, marketing research, marketing analytics,                discussions and theories I’ve learnt in class. Being able to
 marketing communications, pricing and revenue, international       continually apply what I’ve learnt to my work has enriched my
 marketing, strategy and more.                                      understanding of why we do the things we do as marketers.
                                                                    Managing work, study and family can be a tricky juggling
 Most subjects are taught at night, so you can apply what you       act, so it’s a real personal achievement to be able to achieve
 learn with us at work the next day. Marketers are busy people,     success in my degree one subject at a time.”
 so (if you’re a domestic student) you can also choose the pace
 at which you learn, from as little as three contact hours a week
 per subject.
 With our deep connections to industry, UTS understands
 the changing marketing landscape. Our Master of Marketing
 develops capable and confident marketing professionals
 armed with the knowledge and skills needed today and as the
 industry continues to evolve.

 Recognised by industry
 When you complete the Master of Marketing, you meet the
 requirements for professional membership with the Australian
 Marketing Institute (AMI).

28
UTS Business School

 PROGRAM OPTIONS AND STRUCTURE
 Master of Marketing

       12               =                     3            +               9
    Subjects                           Core Subjects               Elective Subjects
     72CP                                  18CP                          54CP

    More information see: uts.edu.au/course/C04382

 Master of Marketing Extension

       16               =                     3            +              13
    Subjects                           Core Subjects               Elective Subjects
     96CP                                  18CP                          78CP

    More information see: uts.edu.au/course/C04383

 Graduate Diploma in Marketing

         8              =                     2            +               6
    Subjects                           Core Subjects               Elective Subjects
     48CP                                  12CP                          36CP

    More information see: uts.edu.au/course/C07135

 Graduate Certificate in Marketing

         4              =                     2            +               2
    Subjects                           Core Subjects               Elective Subjects
     24CP                                  12CP                          12CP

    More information see: uts.edu.au/course/C11282

 Core Subjects                                                         Master            Extension             Grad Dip         Grad Cert

 24710       Buyer Behaviour                                             •                     •                    •                •

 24734       Marketing Management                                        •                     •                    •                •

 24790       Business Project: Marketing (Capstone)                      •                     •

 Electives

 24706       Strategic Services Marketing                      24749    Entrepreneurial Marketing Management

 24707       Strategic Business Marketing                      24750    Marketing Analytics

 24713       Marketing Channel Management in a Digital World   24752    Brand Management

 24720       Introduction to Marketing Research                24757    Marketing Data Analysis

 24729       Digital Marketing for Managers                    24760    Pricing and Revenue Management

 24730       Marketing Strategy                                21854    Problem Solving, Creativity and Solution Setting*

 24736       Marketing Communications                          21878    Organisational Dialogue: Theory and Practice*

 24738       Strategic International Marketing                 21929    Positive Psychology and the Self*

 24742       Product Innovation Management

*Options in Extension program only.
                                                                                                                                             29
Postgraduate Course Guide

Management

 A new kind of manager
 Why?
 The Master of Management at UTS is a distinctive degree in
 general management that exposes you to a diverse set of
 skills but also the concept of “stewardship.” You’ll emerge as
 a professional manager able to make, defend and be morally
 accountable for decisions affecting not only profit but also
 people and planet.
 This recently refreshed program builds an enterprise-wide
 view of the organisation and an appreciation of the work of all
 those who contribute to success in today’s highly competitive
 and sometimes volatile business environment – from the back
 office and shop floor upwards.
 It prepares you for more senior roles in general management in
 private, public, not-for-profit and international organisations,
 at a time when the public and forward-thinking organisations
 are looking for a new kind of manager.                              CHRISTINE YATES
                                                                     Chief Customer Officer
 What you’ll learn
                                                                     Private, Wealth & Insurance
 You’ll have the knowledge, skills and conceptual frameworks
 to enable you to identify, question and collaboratively resolve     Bank of New Zealand
 the complex and demanding issues that characterise the             “The Managing, Leading and Stewardship subject challenged
 general managerial working environment.                             me to my very core and brought humanity, wisdom and
 You’ll gain deep and heavily experiential exposure to a             business together in a way that I could never have anticipated.
 diverse set of general management areas, concluding with an        I learned to listen to my own reductionist language that,
 Internship or Industry Research Project. In the flagship subject   unbeknownst to me, was turning humans into cells on a
 Managing, Leading and Stewardship, students consider the           spreadsheet. This realisation is confronting and powerful
 role of managers as stewards of public trust in business, at a     because you understand that bringing humanity back into
 time when that’s been shaken.                                      business is something we can all do. It’s what society is
 Over the course of the program, you’ll develop your own            looking for.
 philosophy of management, based on a set of global business        Managing resources and leading people are critical skills in
 principles that includes fairness, transparency, dignity           business but stewardship is integrative, and this is what makes
 and citizenship.                                                   business exciting and purposeful. By integrating stewardship
                                                                    into our business practices we bring out and protect human
 Streams
                                                                    dignity. That’s impactful and that’s our opportunity.”
 If you have a minimum of two years’ full time, or equivalent,
 relevant managerial work experience you’ll be offered the
 Mid-career Management stream while all other applicants will
 be offered the Early Career Management stream.
 The innovative structure of the Master of Management
 provides flexibility to tailor a program that meets your own
 personal and professional needs. It’s a program for those
 seeking to develop judgement, not just knowledge, and who
 see their enterprises as part of a global community.

30
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