Arcade Fire at Coachella - April 2011 - PRESS REVIEW - REVUE DE PRESSE

 
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       Arcade	
  Fire	
  at	
  Coachella	
  –	
  April	
  2011	
  
        PRESS	
  REVIEW	
  –	
  REVUE	
  DE	
  PRESSE	
  
 
       LOS	
  ANGELES	
  TIMES,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  By	
  Margaret	
  Wappler	
  
       	
  
                  Coachella	
  2011:	
  Arcade	
  Fire	
  releases	
  the	
  bubbles	
  
       	
  
                  If	
   Woody	
   Allen's	
   orgasmatron	
   (from	
   "Sleeper")	
   mated	
   with	
   a	
   beach	
   ball,	
   you'd	
   have	
  
                  something	
  like	
  the	
  white	
  bubbles	
  that	
  poured	
  from	
  the	
  top	
  of	
  the	
  stage	
  into	
  the	
  sea	
  of	
  people	
  
                  at	
  the	
  end	
  of	
  Arcade	
  Fire's	
  headlining	
  set.	
  For	
  a	
  few	
  minutes,	
  the	
  audience	
  pummelled	
  and	
  
                  tossed	
  them	
  back	
  and	
  forth.	
  From	
  the	
  stage,	
  frontman	
  Win	
  Butler	
  grinned,	
  looking	
  as	
  though	
  
                  he	
  was	
  watching	
  his	
  kids	
  open	
  presents	
  on	
  Christmas	
  Day.	
  
                  Then	
   the	
   LED	
   orbs	
   started	
   glowing	
   red,	
   purple,	
   orange,	
   yellow,	
   green	
   ...	
   sometimes	
   a	
  
                  melange	
   of	
   all	
   colors.	
   And	
   that's	
   when	
   the	
   balls	
   stopped	
   bouncing:	
   Some	
   audience	
   members	
  
                  wanted	
  to	
  keep	
  their	
  power	
  (if	
  only	
  to	
  stuff	
  them	
  under	
  their	
  car	
  seats	
  an	
  hour	
  or	
  so	
  later)	
  all	
  
                  for	
  themselves.	
  

                   http://latimesblogs.latimes.com/music_blog/2011/04/coachella-­‐2011-­‐arcade-­‐fire-­‐releases-­‐
                   the-­‐bubbles.html	
  	
  

       THE	
  NEW	
  YORK	
  TIMES,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  by	
  Ben	
  Ratliff	
  
       	
  
                  Spectacle	
  Day	
  at	
  Coachella	
  

                   And	
   during	
   “Wake	
   Up,”	
   the	
   last	
   song	
   before	
   a	
   string	
   of	
   encores,	
   its	
   contents	
   were	
   dislodged:	
  
                   hundreds	
   of	
   enormous	
   white	
   balloons,	
   each	
   about	
   twice	
   as	
   big	
   as	
   a	
   beach	
   ball,	
   implanted	
  
                   with	
  computerized	
  lights	
  that	
  started	
  flashing	
  various	
  colors	
  —	
  red,	
  purple,	
  orange	
  —	
  in	
  time	
  
                   to	
  the	
  music.	
  After	
  a	
  few	
  minutes	
  of	
  bouncing,	
  they	
  became	
  concentrated	
  and	
  stationary	
  in	
  
                   the	
   front	
   section:	
   audience	
   members	
   had	
   latched	
   on	
   to	
   their	
   artifact	
   and	
   wouldn’t	
   let	
   go.	
  
                   Look	
  for	
  them	
  today	
  on	
  eBay.	
  

                   http://artsbeat.blogs.nytimes.com/2011/04/17/spectacle-­‐day-­‐at-­‐coachella/	
  

       	
  
LOS	
  ANGELES	
  TIMES	
  (Times	
  Music	
  Blog),	
  États-­‐Unis	
  
       25	
  april	
  2011	
  |	
  by	
  Todd	
  Martens	
  
	
  
                  So	
  what's	
  the	
  going	
  rate	
  for	
  a	
  giant	
  Arcade	
  Fire	
  LED	
  ball	
  from	
  Coachella?	
  
                  Leave	
  it	
  to	
  Arcade	
  Fire	
  to	
  one-­‐up	
  the	
  standard	
  T-­‐shirt	
  as	
  a	
  concert	
  souvenir.	
  As	
  many	
  fans	
  are	
  
                  no	
  doubt	
  aware	
  by	
  now,	
  the	
  act	
  unleashed	
  about	
  2,000	
  glowing	
  beachball-­‐like	
  orbs	
  upon	
  
                  the	
  Coachella	
  Valley	
  Music	
  &	
  Arts	
  Festival	
  crowd.	
  Those	
  who	
  snared	
  one	
  of	
  the	
  LED-­‐
                  enhanced	
  spheres	
  found	
  themselves	
  with	
  an	
  unexpected	
  free	
  piece	
  of	
  art,	
  and	
  it's	
  never	
  long	
  
                  these	
  days	
  before	
  band-­‐related	
  loot	
  makes	
  its	
  way	
  to	
  the	
  secondary	
  market.	
  
                  So	
  what's	
  the	
  value	
  of	
  a	
  limited-­‐edition	
  LED	
  beachball?	
  Even	
  those	
  selling	
  them	
  seem	
  unsure.	
  
                  "I	
  want	
  to	
  share	
  the	
  joy	
  of	
  having	
  one	
  of	
  these	
  LED	
  balls	
  from	
  the	
  Arcade	
  Fire	
  show	
  at	
  
                  Coachella	
  2011,"	
  wrote	
  one	
  happy	
  entrepreneur	
  offering	
  one	
  of	
  the	
  balls	
  for	
  auction	
  on	
  EBay.	
  
                  "I'm	
  not	
  sure	
  what	
  it's	
  worth	
  so	
  I'm	
  starting	
  the	
  bid	
  at	
  a	
  $0.01	
  with	
  no	
  reserve."	
  
                  (…)The	
  bidding	
  in	
  the	
  EBay	
  auction	
  referenced	
  above	
  was	
  at	
  $41	
  after	
  14	
  bids.	
  There	
  are,	
  
                  however,	
  some	
  more	
  ambitious	
  sellers	
  out	
  there.	
  
                  One	
  dealer	
  is	
  asking	
  for	
  a	
  starting	
  bid	
  of	
  $899	
  for	
  what's	
  claimed	
  to	
  be	
  an	
  unused	
  and	
  
                  unopen	
  beachball,	
  although	
  there	
  are	
  no	
  pics	
  of	
  the	
  item,	
  only	
  the	
  concert.	
  There	
  were	
  zero	
  
                  bids	
  as	
  of	
  the	
  time	
  of	
  writing.	
  
                  http://latimesblogs.latimes.com/music_blog/2011/04/so-­‐whats-­‐the-­‐going-­‐rate-­‐for-­‐a-­‐giant-­‐
                  arcade-­‐fire-­‐led-­‐ball-­‐from-­‐coachella.html	
  
	
     	
         	
  
	
     	
  
	
     	
  
       	
  
       THE	
  NEW	
  YORK	
  TIMES,	
  États-­‐Unis	
  
       18	
  april	
  2011	
  |	
  by	
  Ben	
  Ratliff	
  
       	
  
                  At	
  Coachella,	
  Every	
  Note	
  is	
  Writ	
  Large	
  
       	
  
                  The	
  audiovisual	
  happenings	
  made	
  a	
  difference.	
  This	
  year	
  they	
  ran	
  more	
  conceptually,	
  thanks	
  
                  to	
  the	
  Creators	
  Project,	
  a	
  partnership	
  between	
  Intel	
  and	
  Vice,	
  whose	
  work	
  spread	
  across	
  the	
  
                  site’s	
  tents	
  and	
  stages.	
  And	
  so	
  2,000	
  giant	
  white	
  balls	
  spilled	
  from	
  the	
  top	
  of	
  Arcade	
  Fire’s	
  
                  stage	
   on	
   Saturday	
   night,	
   each	
   containing	
   an	
   LED	
   light	
   flashing	
   in	
   alternating	
   colors	
   and	
  
                  coordinated	
  with	
  the	
  music.	
  (The	
  band	
  played	
  hard,	
  and	
  the	
  finale	
  offset	
  its	
  vast,	
  rigid	
  and	
  
                  grandiose	
  sound.)	
  
                  	
  
                  http://www.nytimes.com/2011/04/19/arts/music/kanye-­‐west-­‐and-­‐arcade-­‐fire-­‐at-­‐coachella-­‐
                  festival-­‐review.html	
  
                  	
  
 
       ROLLING	
  STONE,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  By	
  Steve	
  Appleford	
  
       	
  
                  Day	
  Two	
  of	
  Coachella:	
  Amazing	
  Sets	
  by	
  Arcade	
  Fire,	
  the	
  Kills,	
  Mumford	
  &	
  Sons	
  and	
  More	
  
       	
  
                  As	
  that	
  song	
  came	
  to	
  its	
  soaring	
  crescendo,	
  Arcade	
  Fire	
  released	
  2,000	
  large	
  balloons	
  from	
  
                  above	
   the	
   stage,	
   blinking	
   in	
   shades	
   of	
  red	
   and	
   blue	
   as	
   they	
   tumbled	
   across	
   the	
   top	
   of	
   the	
  
                  crowd.	
   It	
   was	
   a	
  stunning,	
   otherworldly	
   sight,	
   and	
   small	
   groups	
   of	
   fans	
   were	
   soon	
  
                  seen	
  gathering	
  round	
  the	
  glowing	
  orbs	
  all	
  across	
  Coachella's	
  vast	
  polo	
  fields.	
  
       	
  
                  http://www.rollingstone.com/music/blogs/festivals/day-­‐two-­‐of-­‐coachella-­‐amazing-­‐sets-­‐by-­‐
                  arcade-­‐fire-­‐the-­‐kills-­‐mumford-­‐sons-­‐and-­‐more-­‐20110417	
  	
  
       	
  
	
     	
  
	
  
       WIRED,	
  États-­‐Unis	
  
       19	
  april	
  2011	
  |	
  by	
  David	
  Bullock	
  
	
  
                   Coachella	
  2011	
  :	
  Glowing	
  Balls,	
  Giant	
  Art	
  and	
  Mucho	
  Music	
  
                   	
  
                   More	
   than	
   a	
   thousand	
   glowing	
   balls	
   drop	
   from	
   the	
   top	
   of	
   the	
   stage	
   as	
   Arcade	
   Fire	
   plays	
  
                   "Wake	
   Up"	
   on	
   Saturday.	
   The	
   effect	
   was	
   striking	
   with	
   the	
   balls	
   (mostly)	
   changing	
   color	
   in	
  
                   unison.	
  Unfortunately,	
  after	
  a	
  few	
  bounces,	
  most	
  people	
  held	
  onto	
  the	
  balls,	
  either	
  to	
  keep	
  
                   them	
  as	
  souvenirs	
  or	
  sell	
  them.	
  One	
  is	
  already	
  listed	
  on	
  eBay	
  with	
  a	
  buy	
  it	
  now	
  price	
  of	
  $999.	
  
                   The	
  not-­‐yet-­‐glowing	
  balls	
  for	
  Arcade	
  Fire's	
  finale	
  sit	
  waiting	
  backstage	
  (above)	
  to	
  be	
  loaded	
  
                   into	
  the	
  black	
  tent	
  behind	
  them.	
  
                   Technicians	
   from	
   Eski	
   spent	
   most	
   of	
   the	
   weekend	
   putting	
   together	
   the	
   electronics	
   for	
   the	
  
                   balls,	
  which	
  contained	
  battery-­‐powered	
  circuit	
  boards	
  studded	
  with	
  LEDs	
  that	
  changed	
  colors	
  
                   in	
  unison,	
  thanks	
  to	
  built-­‐in	
  IR	
  receivers	
  and	
  microphones.	
  
                   	
  
                   http://www.wired.com/underwire/2011/04/coachella-­‐
                   2011/?pid=3447&pageid=65772&viewall=true	
  
	
  
	
  
 
       NIGHTLIFE.CA,	
  Canada	
  
       19	
  april	
  2011	
  |	
  by	
  Michael-­‐Olicer	
  Harding	
  
	
  
                     NightLife	
  at	
  Coachella	
  :	
  10	
  reasons	
  why	
  Californians	
  have	
  the	
  best	
  thing	
  going	
  
                     	
  
                     This	
  time	
  around,	
  the	
  highlight	
  of	
  the	
  night	
  occurred	
  as	
  the	
  band	
  reached	
  the	
  chorus	
  to	
  
                     “Wake	
  Up”:	
  some	
  1,250	
  LED-­‐enhanced,	
  blown-­‐up	
  beach	
  balls	
  came	
  crashing	
  down	
  into	
  the	
  
                     crowd,	
  with	
  each	
  ball’s	
  inner	
  glow	
  producing	
  a	
  kaleidoscope	
  of	
  colours	
  when	
  observed	
  from	
  
                     afar.	
  Entitled	
  "Summer	
  into	
  Dust",	
  the	
  spectacular	
  interactive	
  stunt	
  was	
  made	
  possible	
  
                     thanks	
  to	
  a	
  collaboration	
  between	
  Montreal	
  companies	
  Moment	
  Factory	
  and	
  ESKI	
  with	
  
                     Vancouver's	
  Tangible	
  Interaction	
  and	
  NY-­‐based	
  Radical	
  Media.	
  
                     	
  
                     http://www.nightlife.ca/sorties/nightlife-­‐coachella-­‐10-­‐reasons-­‐why-­‐californians-­‐have-­‐best-­‐
                     thing-­‐going	
  
                     	
  
       LE	
  JOURNAL	
  DE	
  MONTRÉAL,	
  Canada	
  
       23	
  april	
  2011	
  	
  
	
  
                     Arcade	
  Fire	
  met	
  plein	
  la	
  vue	
  au	
  festival	
  de	
  Coachella	
  
                     	
  
                     Cette	
  nouvelle	
  expérience	
  visuelle	
  et	
  sensorielle	
  a	
  été	
  conçue	
  et	
  mise	
  en	
  scène	
  par	
  deux	
  
                     boîtes	
  montréalaises,	
  Moment	
  Factory	
  et	
  ESKI,	
  avec	
  la	
  collaboration	
  du	
  réputé	
  directeur	
  
                     artistique	
  Chris	
  Milk.	
  

                     «C’est	
  Chris	
  Milk	
  et	
  Moment	
  Factory	
  (qui	
  a	
  souvent	
  collaboré	
  avec	
  le	
  Cirque	
  du	
  Soleil	
  et	
  qui	
  a	
  
                     récemment	
  conçu	
  l’imagerie	
  du	
  nouveau	
  spectacle	
  de	
  Céline	
  Dion	
  à	
  Las	
  Vegas)	
  qui	
  ont	
  
                     développé	
  l’idée	
  des	
  ballons	
  lumineux	
  et	
  qui	
  nous	
  ont	
  approchés	
  pour	
  concevoir	
  et	
  
                     chorégraphier	
  le	
  tout»,	
  explique	
  David	
  Parent,	
  directeur	
  général	
  d’ESKI.	
  

                     Cette	
  mise	
  en	
  scène	
  innovatrice	
  qui	
  s’est	
  échelonnée	
  sur	
  quatre	
  chansons	
  (la	
  dernière	
  du	
  
                     spectacle	
  et	
  les	
  trois	
  morceaux	
  du	
  rappel)	
  a	
  été	
  minutieusement	
  chorégraphiée	
  
                     pendantplusieurs	
  semaines	
  précédant	
  le	
  concert	
  du	
  groupe	
  montréalais.	
  

                     Les	
  couleurs	
  de	
  chacun	
  des	
  ballons	
  sont	
  contrôlées	
  à	
  distance	
  par	
  ordinateur,	
  selon	
  le	
  rythme	
  
                     et	
  l’ambiance	
  des	
  chansons	
  interprétées.	
  Le	
  coup	
  d’éclat	
  n’est	
  pas	
  passé	
  inaperçu:	
  plusieurs	
  
                     critiques	
  musicaux	
  présents	
  ont	
  souligné	
  ce	
  bon	
  coup	
  dans	
  leurs	
  article	
  

                     http://lejournaldemontreal.canoe.ca/artsetspectacles/musique/archives/2011/04/2011042
                     3-­‐115414.html	
  
 
       HITFIX,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  BY	
  Katie	
  Hasty	
  
       	
  
                  What	
  you	
  missed	
  at	
  Coachella	
  :	
  Kanye	
  west,	
  Arcade	
  Fire,	
  Kings	
  of	
  Leon	
  
       	
  
                  But	
   most	
   outlets	
   seem	
   taken	
   by	
   the	
   souvenirs	
   the	
   group	
   unleashed	
   into	
   the	
   crowd.	
   Giant,	
  
                  beach-­‐ball-­‐looking	
  orbs	
  dropped	
  during	
  "Wake	
  Up,"	
  and	
  the	
  objects	
  glowed	
  different	
  colors	
  
                  at	
  different	
  times,	
  sometimes	
  in	
  tandem	
  with	
  each	
  other.	
  They	
  were	
  art	
  pieces,	
  crafted	
  for	
  
                  the	
  Creator's	
  Project,	
  a	
  multi-­‐media	
  effort	
  from	
  Intel	
  and	
  Vice	
  that	
  paired	
  up	
  musical	
  artists	
  
                  and,	
  well,	
  art.	
  
       	
  
                  http://www.hitfix.com/articles/what-­‐you-­‐missed-­‐at-­‐coachella-­‐kanye-­‐west-­‐arcade-­‐fire-­‐kings-­‐
                  of-­‐leon	
  	
  
       	
  
       HUFF	
  POST	
  LOS	
  ANGELES,	
  États-­‐Unis	
  
       17	
  april	
  l	
  2011	
  
	
  
                     Coachella	
  2011	
  Day	
  2:	
  Arcade	
  Fire	
  Dazzles	
  With	
  Glowing	
  Orbs	
  
                     	
  
                     Coachella's	
  second	
  day	
  ended	
  with	
  Arcade	
  Fire	
  on	
  the	
  main	
  stage.	
  During	
  their	
  act,	
  the	
  band	
  
                     released	
  color-­‐changing	
  balls	
  onto	
  the	
  audience,	
  and	
  The	
  Wrap	
  notes	
  that	
  these	
  ethereal	
  
                     orbs	
  "became	
  one	
  of	
  the	
  most	
  prized	
  souvenirs	
  of	
  another	
  hot,	
  crowded	
  and	
  star-­‐studded	
  
                     day	
  at	
  the	
  Empire	
  Polo	
  Club	
  in	
  Indio."	
  

                     http://www.huffingtonpost.com/2011/04/17/coachella-­‐2011-­‐day-­‐2-­‐
                     arca_n_850261.html#s265305&title=Arcade_Fire_Set	
  	
  

       EXAMINER,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  Jodi	
  Jill	
  
       	
  
                  Arcade	
  Fire	
  has	
  LED	
  balloons	
  at	
  Coachella	
  2011	
  :	
  Fans	
  showered	
  by	
  colors	
  	
  
	
     	
  
                  In	
  a	
  one-­‐of-­‐a-­‐kind	
  performance	
  for	
  the	
  day,	
  the	
  band	
  had	
  balloon	
  type	
  bubbles	
  to	
  amuse	
  and	
  
                  share	
   with	
   the	
   entire	
   crowd.	
   In	
   a	
   mysterious	
   black	
   box	
   that	
   was	
   above	
   the	
   main	
   stage,	
   it	
  
                  unleashed	
   a	
   stream	
   of	
   LED	
   bubble	
   type	
   balls	
   that	
   the	
   crowd	
   were	
   recipients	
   of	
   during	
   the	
  
                  performance	
  of	
  ‘Wake	
  Up.’	
  
                  As	
   if	
   it	
   was	
   a	
   giant	
   waterfall	
   of	
   balloons,	
   these	
   fell	
   from	
   above	
   the	
   stage	
   to	
   the	
   crowd	
   below	
  
                  and	
  then	
  the	
  individual	
  balloons	
  lit	
  up.	
  Sometimes	
  it	
  was	
  random	
  colors,	
  other	
  times	
  it	
  was	
  in	
  
                  unison.	
  As	
  the	
  balloons	
  bounced	
  around	
  above	
  the	
  audience	
  it	
  created	
  a	
  visually	
  stunning	
  art	
  
                  piece	
   that	
   gave	
   another	
   element	
   to	
   the	
   show.	
   This	
   balloon	
   phenomenon	
   lasted	
   for	
   several	
  
                  minutes	
  as	
  the	
  items	
  continued	
  to	
  bounce	
  around	
  and	
  go	
  further	
  back	
  into	
  the	
  audience.	
  
                  Arcade	
   Fire	
   performed	
   for	
   over	
   two-­‐and-­‐a-­‐half	
   hours	
   on	
   the	
   Coachella	
   stage.	
   While	
   fans	
  
                  were	
   tired	
   from	
   the	
   day	
   and	
   the	
   heat,	
   the	
   crowd	
   didn’t	
   mind	
   the	
   cool	
   night	
   air	
   that	
  
                  accompanied	
   the	
   performance	
   as	
   well	
   as	
   the	
   balloons.	
   After	
   the	
   concert	
   was	
   over,	
   the	
  
balloons	
  were	
  taken	
  home	
  in	
  the	
  night	
  be	
  concert	
  goers	
  who	
  wanted	
  a	
  little	
  piece	
  of	
  Arcade	
  
                    Fire	
  to	
  remember,	
  even	
  if	
  it	
  glowed	
  in	
  the	
  dark.	
  
                    	
  
                    http://www.examiner.com/celebrity-­‐headlines-­‐in-­‐national/arcade-­‐fire-­‐pulls-­‐out-­‐the-­‐led-­‐
                    balloons-­‐fans-­‐showered-­‐by-­‐colors-­‐video#ixzz1LDoLciMX	
  
	
  
       IN	
  LAND	
  SOCAL,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  Vanessa	
  Franko	
  
	
  
                    Coachella	
  2011:	
  Arcade	
  Fire	
  crafts	
  Coachella	
  moment	
  
	
  
                    Arcade	
  Fire	
  teamed	
  up	
  with	
  artist	
  Chris	
  Milk	
  for	
  the	
  installation	
  that	
  was	
  made	
  possible	
  by	
  
                    The	
  Creators	
  Project.	
  
                    The	
   pinnacle	
   of	
   the	
   set	
   was	
   the	
   main	
   set	
   closer,	
   "Wake	
   Up,"	
   when	
   the	
   globes	
   came	
   crashing	
  
                    down,	
  bouncing	
  off	
  audience	
  members	
  in	
  a	
  kaleidoscope	
  of	
  changing	
  colors.	
  In	
  my	
  five	
  years	
  
                    of	
  covering	
  the	
  festival,	
  I	
  have	
  seen	
  a	
  lot	
  of	
  things,	
  including	
  Prince	
  doing	
  a	
  Radiohead	
  cover,	
  
                    the	
   Rage	
   Against	
   the	
   Machine	
   reunion,	
   a	
   giant	
   pig	
   floating	
   up	
   in	
   the	
   sky	
   thanks	
   to	
   Roger	
  
                    Waters	
  and	
  the	
  great	
  Paul	
  McCartney	
  playing	
  one	
  of	
  the	
  best	
  sets	
  I	
  have	
  ever	
  witnessed	
  in	
  
                    my	
  life.	
  

                    http://blogs.inlandsocal.com/music/2011/04/coachella-­‐2011-­‐arcade-­‐fire-­‐cra.html	
  	
  

	
     	
  
	
  
       KROG	
  106.7FM	
  
       17	
  april	
  

                    The	
  Arcade	
  Fire	
  Make	
  It	
  Rain	
  Glowing	
  Balloons	
  Over	
  Massive	
  Coachella	
  Audience	
  

                    The	
  Arcade	
  Fire	
  made	
  fighting	
  the	
  blistering	
  heat	
  of	
  Coachella	
  Day	
  2	
  completely	
  worth	
  it.	
  Not	
  
                    only	
   did	
   they	
   have	
   over	
   70,000	
   fans	
   singing	
   along	
   to	
   every	
   song	
   but	
   they	
   hired	
   an	
   enormous	
  
                    crane	
  hoist	
  1200	
  internally	
  lit	
  balloons	
  above	
  the	
  crowd.	
  Just	
  before	
  their	
  encore,	
  they	
  gave	
  
                    the	
   cue	
   and	
   it	
   rained	
   a	
   rainbow	
   of	
   colors	
   from	
   the	
   moonlit	
  sky.	
   As	
   the	
   mood	
   and	
   tempo	
  
                    changed,	
   so	
   did	
   the	
   colors	
   of	
   the	
   giant	
   orbs.	
   It	
   was	
   the	
   perfect	
   way	
   to	
   end	
   an	
   incredible	
  
                    performance.	
  	
  

                    http://kroq.radio.com/2011/04/17/photo-­‐gallery-­‐the-­‐arcade-­‐fire-­‐make-­‐it-­‐rain-­‐glowing-­‐
                    balloons-­‐over-­‐massive-­‐coachella-­‐audience/#photo-­‐1	
  	
  

       	
  
BROOKLYN	
  VEGAN,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  	
  
       	
  
                  Arcade	
   Fire	
   headlined	
   Coachella,	
   it	
   was	
   awesome,	
   there	
   were	
   light	
   up	
   balloons!	
   (pics,	
  
                  video,	
  setlist)	
  

                  Arcade	
  Fire	
  headlined	
  the	
  main	
  Coachella	
  Stage	
  Saturday	
  night	
  (their	
  third	
  and	
  biggest	
  time	
  
                  playing	
   the	
   annual	
   California	
   fest),	
   and	
   as	
   if	
   their	
   sound	
   and	
   crowd	
   size	
   and	
   setlist	
   wasn't	
  
                  impressive	
   and	
   massive	
   enough,	
   a	
   surprise	
   came	
   during	
   "Wake	
   Up,"	
   their	
   last	
   pre-­‐encore	
  
                  song.	
  Courtesy	
  of	
  Creators	
  Project,	
  who	
  promised	
  something	
  big	
  via	
  a	
  press	
  release	
  earlier	
  in	
  
                  the	
   day,	
   lots	
   of	
   white	
   balloons	
   descended	
   upon	
   the	
   crowd.	
   But	
   they	
   weren't	
   just	
   any	
  
                  balloons.	
  Honestly	
  I	
  don't	
  know	
  how	
  they	
  worked,	
  but	
  they	
  lit	
  up	
  and	
  changed	
  colors	
  as	
  you	
  
                  can	
  see	
  in	
  the	
  pictures	
  above	
  and	
  below.	
  And	
  they	
  stayed	
  lit	
  up	
  during	
  the	
  four-­‐song	
  encore	
  
                  that	
  helped	
  close	
  out	
  the	
  second	
  of	
  three	
  hot	
  days	
  of	
  Coachella	
  2011.	
  

                  http://www.brooklynvegan.com/archives/2011/04/arcade_fire_hea_1.html	
  	
  

       SPINNER	
  CANADA,	
  Canada	
  
       17	
  april	
  2011	
  |	
  by	
  Charley	
  Rogulewski	
  

                  Arcade	
  Fire	
  Turn	
  Coachella	
  2011	
  Crowd	
  Into	
  Art	
  With	
  Balloon	
  Spectacle	
  –	
  Video	
  

                  As	
   the	
   opening	
   guitar	
   chords	
   of	
   the	
   set	
   closer	
   'Wake	
   Up'	
   began	
   with	
   almost	
   every	
   person	
  
                  automatically	
  throwing	
  their	
  arms	
  up	
  into	
  the	
  sky	
  while	
  singing	
  the	
  "ahhahh"	
  harmonies,	
  a	
  
                  waterfall	
   of	
   giant	
   white	
   balloons	
   poured	
   out.	
   Now,	
   yeah,	
   we've	
   all	
   seen	
   balloons	
   at	
   rock	
  
                  shows	
   before,	
   but	
   these	
   weren't	
   ordinary	
   balloons.	
   With	
   the	
   help	
   of	
   the	
   Creators	
   Project,	
  
                  who	
   took	
   initiative	
   to	
   beef	
   up	
   the	
   visual	
   performance	
   element	
   at	
   Coachella	
   this	
   year,	
   the	
  
                  balloons	
  changed	
  from	
  one	
  fluorescent	
  color	
  to	
  the	
  next,	
  sometimes	
  even	
  in	
  sync.	
  The	
  overall	
  
                  effect,	
   when	
   looked	
   upon	
   from	
   above,	
   made	
   the	
   audience	
   look	
   like	
   another	
   one	
   of	
  
                  Coachella's	
  glow-­‐in-­‐the-­‐dark	
  art	
  installations.	
  

                  With	
  the	
  balloons	
  bouncing	
  around,	
  Arcade	
  Fire	
  came	
  back	
  and	
  followed	
  up	
  with	
  a	
  four-­‐song	
  
                  encore,	
  eventually	
  finishing	
  the	
  evening	
  with	
  'Sprawl	
  II.'	
  

                  http://www.spinner.ca/2011/04/17/arcade-­‐fire-­‐coachella-­‐2011/	
  	
  

	
  
    	
  
       EXAMINER.com,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  by	
  Jodi	
  Jill	
  
       	
  
                  Arcade	
  Fire	
  has	
  LED	
  balloons	
  at	
  Coachella	
  2011	
  :	
  Fans	
  showered	
  by	
  colors	
  	
  
	
     	
  
                  In	
  a	
  one-­‐of-­‐a-­‐kind	
  performance	
  for	
  the	
  day,	
  the	
  band	
  had	
  balloon	
  type	
  bubbles	
  to	
  amuse	
  and	
  
                  share	
   with	
   the	
   entire	
   crowd.	
   In	
   a	
   mysterious	
   black	
   box	
   that	
   was	
   above	
   the	
   main	
   stage,	
   it	
  
                  unleashed	
   a	
   stream	
   of	
   LED	
   bubble	
   type	
   balls	
   that	
   the	
   crowd	
   were	
   recipients	
   of	
   during	
   the	
  
                  performance	
  of	
  ‘Wake	
  Up.’	
  
                  As	
   if	
   it	
   was	
   a	
   giant	
   waterfall	
   of	
   balloons,	
   these	
   fell	
   from	
   above	
   the	
   stage	
   to	
   the	
   crowd	
   below	
  
                  and	
  then	
  the	
  individual	
  balloons	
  lit	
  up.	
  Sometimes	
  it	
  was	
  random	
  colors,	
  other	
  times	
  it	
  was	
  in	
  
                  unison.	
  As	
  the	
  balloons	
  bounced	
  around	
  above	
  the	
  audience	
  it	
  created	
  a	
  visually	
  stunning	
  art	
  
                  piece	
   that	
   gave	
   another	
   element	
   to	
   the	
   show.	
   This	
   balloon	
   phenomenon	
   lasted	
   for	
   several	
  
                  minutes	
  as	
  the	
  items	
  continued	
  to	
  bounce	
  around	
  and	
  go	
  further	
  back	
  into	
  the	
  audience.	
  
                  (…)	
  After	
  the	
  concert	
  was	
  over,	
  the	
  balloons	
  were	
  taken	
  home	
  in	
  the	
  night	
  be	
  concert	
  goers	
  
                  who	
  wanted	
  a	
  little	
  piece	
  of	
  Arcade	
  Fire	
  to	
  remember,	
  even	
  if	
  it	
  glowed	
  in	
  the	
  dark.	
  

                    http://www.examiner.com/celebrity-­‐headlines-­‐in-­‐national/arcade-­‐fire-­‐pulls-­‐out-­‐the-­‐led-­‐
                    balloons-­‐fans-­‐showered-­‐by-­‐colors-­‐video	
  

       IN	
  MUSICA.CA,	
  Canada	
  
	
     17	
  april	
  2011	
  |	
  by	
  Luke	
  Fox	
  
	
  
	
     	
           Coachella	
  Day	
  2:	
  Canada’s	
  Arcade	
  Fire	
  blaze	
  as	
  main-­‐stage	
  headliner	
  
	
     	
  
                    But	
  the	
  grand	
  finale	
  belonged	
  to	
  our	
  Grammy	
  winners,	
  Arcade	
  Fire,	
  whose	
  late-­‐night	
  main-­‐
                    stage	
  closing	
  set	
  was	
  decidedly	
  more	
  theatrical	
  than	
  the	
  band’s	
  daytime	
  side-­‐stage	
  Coachella	
  
                    appearance	
  six	
  years	
  ago	
  (get	
  a	
  taste	
  for	
  both	
  below).	
  
                    While	
   all	
   of	
   the	
   lights,	
   the	
   flickering	
   jumbo	
   screens,	
   and	
   the—wait	
   for	
   it—balloon	
   lantern	
  
                    drop	
   make	
   for	
   a	
   calculated	
   spectacle	
   that	
   the	
   tens	
   of	
   thousands	
   ate	
   up	
   with	
   limbs	
   in	
   the	
   air,	
  
                    the	
  quality	
  of	
  the	
  tunes	
  still	
  burns	
  through.	
  
                    http://eatthis.inmusic.ca/2011/04/coachella-­‐day-­‐2-­‐canadas-­‐arcade-­‐fire-­‐blaze-­‐as-­‐main-­‐
                    stage-­‐headliner.html	
  
       	
  
       	
  
 
       THE	
  HOLLYWOOD	
  REPORTER,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  by	
  Jeff	
  Miller	
  
       	
  
                  Arcade	
  Fire	
  wows	
  Coachella	
  Audience	
  With	
  Light	
  Show	
  
       	
  
                  Literally.	
  They	
  actually	
  had	
  hundreds	
  of	
  them,	
  which	
  were	
  released	
  into	
  the	
  audience	
  during	
  
                  the	
  main	
  set's	
  final	
  song,	
  the	
  epic	
  “Wake	
  Up.”	
  Launched	
  from	
  atop	
  and	
  to	
  the	
  sides	
  of	
  the	
  
                  stage,	
  each	
  sphere	
  was	
  the	
  size	
  of	
  a	
  beach	
  ball	
  -­‐-­‐	
  and	
  each,	
  somehow,	
  was	
  magically	
  lit	
  up	
  in	
  
                  varying	
   shades	
   of	
   blue,	
   red	
   and	
   green	
   by	
   remote	
   control,	
   creating	
   an	
   audience-­‐wide	
   light	
  
                  show	
  as	
  breathtaking	
  and	
  all-­‐encompassing	
  as	
  can	
  be	
  hoped	
  for	
  at	
  a	
  concert	
  on	
  this	
  massive	
  
                  scale.	
  	
  
                  Audience	
   members	
   held	
   the	
   balls	
   aloft	
   through	
   the	
   encore,	
   beginning	
   with	
   the	
   radio	
   hit	
  
                  “Ready	
   To	
   Start”	
   and	
   continuing	
   through	
   the	
   slow-­‐burning	
   “Neighborhood	
   #1”,	
   and	
   the	
  
                  bouncy	
  80's	
  throwback	
  “Sprawl	
  II	
  (Mountains	
  Beyond	
  Mountains)”,	
  all	
  of	
  which	
  which	
  came	
  
                  after	
  an	
  already	
  emotionally	
  hefty,	
  cathartic	
  set	
  full	
  of	
  “whoa-­‐oh-­‐oh”	
  singalongs	
  and	
  hand-­‐
                  clap	
   aggressiveness;	
   in	
   other	
   words,	
   any	
   promise	
   left	
   for	
   Arcade	
   Fire	
   to	
   deliver	
   (and	
   any	
  
                  doubts	
  of	
  their	
  newfound	
  status	
  as	
  festival	
  headliners)	
  was	
  put	
  to	
  rest,	
  mightily.	
  

                   http://www.hollywoodreporter.com/news/arcade-­‐fire-­‐wows-­‐coachella-­‐audience-­‐179275	
  	
  

	
     	
  
       	
  
       COED	
  MAGAZINE,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  by	
  COED	
  Staff	
  
       	
  
                  Arcade	
  Fire’s	
  Encore	
  Coachella	
  Performance	
  

                   Arcade	
  Fire	
  amazed	
  the	
  crowd	
  of	
  100,000	
  with	
  an	
  encore	
  performance	
  to	
  remember.	
  	
  With	
  
                   help	
  from	
  the	
  bright	
  young	
  minds	
  of	
  Intel’s	
  Creators	
  Project	
  the	
  band	
  released	
  dozens	
  of	
  8	
  
                   foot	
   white	
   balloons	
   into	
   the	
   crowd.	
   Each	
   balloon	
   had	
   a	
   multi-­‐colored	
   LED	
   light	
   and	
   were	
  
                   wireless	
  synced	
  to	
  change	
  color	
  simultaneously	
  to	
  the	
  beat	
  of	
  the	
  band’s	
  closing	
  song	
  “Ready	
  
                   to	
  Start.”	
  It’s	
  hard	
  to	
  explain	
  but	
  the	
  final	
  product	
  was	
  mind	
  blowing.	
  We	
  have	
  a	
  must-­‐see	
  
                   video	
  along	
  with	
  amazing	
  hi-­‐def	
  pics	
  below!	
  

                   http://coedmagazine.com/2011/04/17/arcade-­‐fires-­‐encore-­‐coachella-­‐performance-­‐hd-­‐
                   video-­‐pictures/	
  

	
  
 
       PLSN	
  (Projection,	
  Lights	
  and	
  Staging	
  News),	
  États-­‐Unis	
  
       27	
  april	
  2011	
  |	
  by	
  PLSN	
  
       	
  
                  Glowing	
  spheres	
  Serve	
  as	
  LED	
  Pixels	
  at	
  Arcade	
  Fire’s	
  Coachella	
  Show	
  	
  
                  	
  
                  During	
  Arcade	
  Fire's	
  Coachella	
  Festival	
  performance	
  April	
  16,	
  more	
  than	
  2,000	
  glowing	
  
                  interactive	
  PixMob	
  Zygote	
  balls	
  dropped	
  from	
  the	
  sky	
  like	
  luminous	
  dust.	
  Montreal-­‐based	
  
                  ESKI's	
  PixMob	
  technology	
  can	
  be	
  used	
  for	
  unique	
  crowd	
  experiences	
  by	
  transforming	
  groups	
  
                  of	
  mobile	
  objects	
  with	
  light-­‐emitting	
  LED	
  pixels,	
  which	
  can	
  then	
  be	
  precisely	
  and	
  instantly	
  
                  controlled	
  relative	
  to	
  their	
  real-­‐time	
  location.	
  

                 http://wherearetheynow-­‐watn.blogspot.com/2011/04/coachella.html	
  	
  

       NOW	
  (Blog)	
  
       17	
  april	
  2011	
  |	
  by	
  Jason	
  Keller	
  
       	
  
                  Arcade	
  Fire,	
  the	
  kings	
  of	
  Coachella	
  !	
  
                  	
  
                  The	
  glowing	
  orbs	
  that	
  cascaded	
  down	
  from	
  atop	
  Coachella’s	
  main	
  stage	
  during	
  the	
  final	
  
                  songs	
  of	
  Arcade	
  Fire’s	
  headlining	
  set	
  must	
  have	
  created	
  quite	
  a	
  visual	
  for	
  Win	
  Butler.	
  
                  The	
  affable	
  lead	
  singer	
  was,	
  much	
  like	
  the	
  incandescent	
  beach	
  balls	
  raining	
  down,	
  beaming	
  
                  throughout	
  the	
  closing	
  stages	
  of	
  a	
  seamless	
  Saturday	
  night	
  performance,	
  proving	
  
                  convincingly	
  that	
  his	
  band	
  are	
  at	
  the	
  peak	
  of	
  their	
  powers.	
  

                 http://www.nowtoronto.com/daily/music/story.cfm?content=180191	
  	
  
 
       ART	
  INFO,	
  États-­‐Unis	
  
       19	
  april	
  2011	
  |	
  by	
  ARTINFO	
  
	
  
                  How	
  Intel	
  and	
  David	
  Lynch	
  Infiltrated	
  Coachella	
  With	
  Sci-­‐Fi	
  Art	
  
	
  
                  Perhaps	
  the	
  most	
  popular	
  of	
  these	
  concert-­‐enhancing	
  art	
  collaborations	
  was	
  "Summer	
  Into	
  
                  Dust,"	
  for	
  which	
  American	
  director	
  Chris	
  Milk	
  arranged	
  to	
  have	
  white	
  balloons	
  (inside	
  of	
  
                  which	
  L.E.D.	
  lights	
  gently	
  pulsed	
  to	
  the	
  music)	
  fall	
  into	
  the	
  crowd	
  as	
  the	
  Arcade	
  Fire	
  show	
  
                  drew	
  to	
  a	
  close.	
  	
  
                  	
  
                  http://www.artinfo.com/news/story/37500/how-­‐intel-­‐and-­‐david-­‐lynch-­‐infiltrated-­‐coachella-­‐
                  with-­‐sci-­‐fi-­‐art/	
  
	
  
       SPIN,	
  États-­‐Unis	
  
       17	
  april	
  2011	
  |	
  by	
  William	
  Goodman	
  
	
  
                  Arcade	
  Fire’s	
  Unforgettable	
  Coachella	
  Moment	
  !	
  
                  	
  
                  It	
  was	
  a	
  sight	
  to	
  behold:	
  Hundreds	
  of	
  giant	
  flashing	
  blue,	
  purple,	
  pink,	
  red,	
  and	
  green	
  balls	
  
                  dropping	
  from	
  a	
  crane	
  on	
  top	
  of	
  the	
  Coachella	
  mainstage	
  as	
  Arcade	
  Fire	
  worked	
  through	
  
                  "Wake	
  Up,"	
  their	
  final	
  song	
  of	
  Saturday	
  night's	
  headlining	
  set.	
  
                  	
  
                  http://www.spin.com/articles/arcade-­‐fires-­‐unforgettable-­‐coachella-­‐moment	
  	
  
                  	
  
	
  
 
	
  
       OCWEEKLY,	
  États-­‐Unis	
  
       21	
  april	
  2011	
  |	
  by	
  Lilledeshan	
  Bose	
  
	
  
                    Coachella	
  2011	
  :	
  Hits	
  and	
  Misses	
  
                    	
  
                    Well,	
  it's	
  done.	
  The	
  2011	
  Coachella	
  Music	
  and	
  Arts	
  Festival	
  had	
  balloons	
  raining	
  from	
  the	
  sky,	
  
                    wristband	
   technology,	
   a	
   way-­‐more-­‐organized	
   ingress/egress	
   system,	
   celebrities	
   from	
   A-­‐
                    listers	
   to	
   Z	
   bags,	
   a	
   ton	
   of	
   great	
   music,	
   and	
   not	
   a	
   lot	
   of	
   drama—which	
   is	
   just	
   the	
   way	
   we	
   like	
  
                    it.	
  
                    	
  
                    2.	
  ARCADE	
   FIRE'S	
   BALLOON-­‐FILLED	
   FINALE.	
  Phish	
  have	
   done	
   this	
   every	
   New	
   Year's	
   Eve	
   gig	
  
                    since	
  1995,	
  and	
  it's	
  a	
  trick	
  that	
  never	
  fails:	
  Pour	
  about	
  2,000	
  giant,	
  light-­‐up	
  balloons	
  onto	
  a	
  
                    capacity	
   festival	
   audience	
   during	
   the	
   set	
   closer	
   ("Wake	
   Up"),	
   and	
   it's	
   a	
   guaranteed	
  
                    climax.	
  Arcade	
  Fire	
  collaborated	
  with	
  director	
  Chris	
  Milk	
  for	
  the	
  Creators'	
  Project	
  to	
  do	
  it;	
  the	
  
                    balls	
  were	
  equipped	
  with	
  LED	
  lights	
  and	
  infrared	
  receivers.	
  The	
  rest	
  of	
  their	
  set	
  wasn't	
  bad,	
  
                    either;	
   headlining	
   Saturday	
   night's	
   show	
   meant	
   that	
   Arcade	
   Fire	
   sealed	
   the	
   deal:	
   They	
   are	
  
                    now	
  a	
  bona-­‐fide	
  arena	
  band.	
  
                    	
  
                    http://www.ocweekly.com/2011-­‐04-­‐21/music/mental-­‐notes-­‐coachella-­‐hits-­‐and-­‐misses/	
  
	
  
       WHERE	
  ARE	
  THEY	
  NOW	
  (Blog)	
  
       17	
  april	
  2011	
  |	
  by	
  Snap	
  
                  	
  
                  Coachella	
  !	
  

                    The	
   highlight	
   was	
   definitely	
   when	
   they	
   unleashed	
   a	
   giant	
   wave	
   of	
   1200	
   glowing	
   LED-­‐filled	
  
                    balloons	
  from	
  over	
  top	
  the	
  stage,	
  each	
  about	
  a	
  meter	
  in	
  diameter	
  and	
  extremely	
  bouncy.	
  All	
  I	
  
                    remember	
  is	
  looking	
  over	
  at	
  Liam	
  and	
  seeing	
  nothing	
  but	
  a	
  sea	
  of	
  giant	
  white	
  balloons.	
  The	
  
                    pictures	
  really	
  don't	
  do	
  it	
  justice.	
  

                    http://wherearetheynow-­‐watn.blogspot.com/2011/04/coachella.html	
  	
  

	
  
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