Best Body Countdown Facilitator Training #2 - RDN, LD Sohailla Digsby, BEST BODY in 52 days

Best Body
Countdown
  Facilitator
 Training #2

 Sohailla Digsby,
    RDN, LD

Getting Started!
  QUIZ:

1. When does the Countdown registration open?

2. When does the 52-day Best Body Countdown
   begin?

3. What is the #?

4. Tell me about the facilitator surveys.

5. What is the purpose of having a Kick-Off?

6. Why should registration be taken electronically?

•   Registrations should ideally be

                                               Registration
    taken electronically

    •   Keep in mind I will need your
        participant list submitted the
        Tuesday prior to the start of the
        Countdown on an excel type
        spreadsheet format: first name, last
        name, email, cell phone.

•   Send participants to my website
    (which will link to your individual
    registration)

        •   Boosts your credibility

        •   Helps them know they are part of
            something nationwide

        •   Allows them to be inspired by
            others’ Success Stories and get
            FAQs answered

•   My site will link to your website
    or Google-form link for
    registration

•   Square or PayPal (or your facility’s
    system) to collect payment

Time
 Determine pricing based on your add-ons.
                                                                             to
 How do you plan to take registration?

 • I suggest online registration only, as email typos/legibility issues
                                                                           Decide
   abound on hand-written registrations.

• Your group will have a link on my website homepage that directs your
  participants to your site (or email).

• The tab on my homepage where it currently says “I’m interested,” will
  say “Register” and your linkable business will be listed there to take
  participants directly to your registration link.

Pre-filled                              Sample Customizable Form

   Linkable
 Registration
 Form Option
Want to use a ready-to-roll Google
Form for registration, but not be
troubled with creating your own?

• order the form with the order due
  Thursday, and we will send you the
  Google doc that is ready to use with
  key terms and fields
• you can fill in any "blanks" to
  customize it for your purposes
• this will make for an easy one-click
  participant list submission (due the
  week before the Countdown starts)
• you just need to create a free Google
  account if you don’t already have one
  (Gmail not required)

Frequently
  Asked
Questions

•   Visit our Facilitator’s
    Guide link for a FAQ
    sheet to print and keep
    on hand to aid in
    answering participants'
    questions (provide copy
    to front-desk employees,
    etc.)

    •   this will also be on
        the website on the
        Registration page
        (currently the
        "Interested" tab/page)

Kick-Off
•   This can be a drop-in for a set number of hours (4-8 pm for
    example). Or, you may want to appoint times for 10-15
    minute blocks to assess the pre-registrants.

     •   consider using a booking app like Calendly or Google
         Sheets

•   I suggest this be held between the Thursday and Sunday prior
    to the Countdown

     •   allows time to read the first 30 pages of the book before
         we start the Countdown

     •   close enough to the start date that their assessment
         metrics are relevant

Kick-Off
•   Volunteers/staff potentially needed for each station (per pre-
    training survey), as well as materials

•   at 3rd training we will review details for running a Kick-Off

    •   material pick-up

    •   assessment page 30

    •   weigh-in

    •   measurements

    •   planks

    •   “before” photo

$89 (+ $12 per person for our team to ship to participants individually)

                                                                                          $45/person   $42/person
             $125 (+$7 shipping per person)

            $133
             $125(+$15
                   (+$7shipping
                        shippingper
                                 perperson for us to ship to participants individually)
                                     person)

Resistance 90 by Stroops

                $185 (+$18 shipping/person)

Resistance 90 by Stroops

BASIC $89

            RETAIL VALUE

PLUS $133                       POWER $185

NEW: Resistance 90 by Stroops   NEW: Resistance 90 by Stroops

NEW: Resistance 90 by Stroops
  • GOAL: for use at work, home and travel so people don’t lose momentum when traveling or unable to get the to the gym
  • INTRODUCTION: https://tinyurl.com/yhm4ws4a
  • WHAT THEY GET: workout poster for 10-minute workouts (example below) and materials

Pricing/cost example
• to run the Countdown, expect each participant to take roughly
   2.5 hours of your time over 8 weeks (your time commitment will
   decrease a little each week)
       • this base-time is spent on the Kick-off, initial questions/
          start-up, and quick Facebook check ins
• make sure your hourly rate is covered in your price before
   factoring in your add-ons or extra support
       • Example: (in this example, the Facilitator makes $25/hour
          for the time spent coordinating the program)
         •   10 participants (25 hours of your time)

         •   PLUS program (cost is $133 per person)

         •   Your rate for coordinating program: $25/hour (example)

         •   25 hours at $25/hour=$625 minimum to you

         •   $625 divided by 10 participants means it costs $62.50 per person
             for your staff time. So, the cost is $133 (products)+$62.50 (staff
             time)=$195.50
         •   So, if you charge $299 per person the program, for example, you
             have ~$103.50 extra dollars per person to use for add-ons/
             profit, AFTER paying for materials and covering your hourly rate

Add-ons to consider
•   a Countdown Kick-off with assessments (recommended)
•   boot camp or fitness class for participants
•   a personal training package (CPTs)
•   a nutrition consultation package or session (RDNs)
•   a fitness center or bootcamp membership
•   seminar(s) or lunch and learn(s) covering Countdown FAQs
•   tele-seminars or conference calls             (Note: most people are
•   video clips or messages                       NOT going to be looking
                                                  for more content/learning
•   prizes for the Best Body Tickets              materials, as they will have
                                                  plenty of that from the
• a support group                                 books; support is what
• a coaching session or package                   they will be needing.)

• TIP: many facilitators host group sessions on opposite
    weeks of the Don’t Quit Chats (see calendar) - chat
    with them on the Facilitator FB page!

Promotion
     is                            11 X 17 poster
                                   (download from
                                   Facilitator-Guide

Everything!
                                   and print locally)

                                   Annotate with your
                                   program details
                                   (how-to on
                                   Facilitator-Guide).

         pick 2-4:                               #bestbodyin52
                                               bestbodyin52.com

                                                           Just 52 days away from
•   Facebook    •   paper flyers                         Your BEST BODY!
•   E-mail      •   posters                      To register:                  Note
                                                                               website

•   Twitter     •   newspaper                                     Note

•   Instagram   •   radio                        Kick-off:        time,
                                                                  location &
                                                                  date

•   Pinterest   •   texts                                                         Note
                                                 Details:                         what the

•
                                                                                  program
    Youtube     •   website                                                       includes

Social Media

    Promotion is everything!

Utilize our Facilitators’ Guide site:
graphics can be downloaded weekly from
 the sidebar. Suggested posting timing,
 captions, and email scripts offered, too.

You’ll receive an order link:
     reply by Thursday night!
•   Facilitator/Display Materials: items listed in selected package

      •    1-19 participants: 50% off one set

      •    20-50 participants: 50% off two sets

      •    51-100 participants: 50% off three sets

      •    101 or more participants: 50% off five sets per 100 participants

•   Register Now 5x7 cards

      •    Recommended order: 2-10 (ave of 5) cards per 10 potential registrants (note how many
           you want on your order)

•   Shirts and tanks

      •    Unisex tees: $15

      •    Women’s fitness tanks: $20 (charcoal or teal), $22 for Countdown tank

      •    Women's 1/4-zip Go-Dry pullover: $30 (teal)

•   Google Form for registration! It’s all set up for you!

•   Social media ads are provided weekly for your use (free)

Best Body Tickets

•   Upcoming trainings expand on the how-tos

•   Participants earn tickets by completing simple tasks and
    posting the corresponding photo on set days

•   They are given an extra day to post their photo and the
    following day a winner is posted (selected at random)

•   Reminders are sent

•   Prizes are health-promoting and valued at $20 (I ship them
    to the winner). Consider offering a prize at your site each
    time (10 total over the 52 days).

•   See ticket dates on calendar being sent (use as a Success
    Journal bookmark)

Summary of next steps:
•   check-in with your wellness team/volunteers

•   order Facilitator Materials, Google form, apparel and REGISTER NOW
    cards (all are optional) by the end of the day Thursday

•   post/share provided graphics: PROMOTE! PROMOTE! PROMOTE!

     •    texts, Facebook, Email blasts Twitter, Instagram…(include friends and family)

     •    print off posters locally (OfficeMax or Kinkos) and post

     •    utilize facility newsletter /social media and urge emails/verbal support from
          leadership

•   utilize the Facilitator Facebook Forum: (tag me if needed)

•   note the upcoming dates on your calendar

•   finalize what you’ll offer with your program, and price-points

•   finalize registration link and test
     •    share your registration link by the Monday night before registration (I will
          email you a quick form to submit it by)

•   finalize your Kick-Off location and dates

•   gather Best Body Ticket prizes

Benchmarks
         for Success
         •   leadership support

         •
SAMPLE
             wellness teams

         •   data collection

         •   structured
             operating plan

         •   relevant
             interventions

         •   supportive
             environment

         •   evaluation of
             outcomes

                         WELCOA

Questions?

             (762) 233-2378