BUILDING THE NEXT INTERNET BY BLOCKCHAIN - WWW.GROUNDX.XYZ - Klaytn
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BUILDING THE NEXT INTERNET BY BLOCKCHAIN GROUND X MEDIA KIT JULY 2020 WWW.GROUNDX.XYZ CONTACT@GROUNDX.XYZ
Ground X is Kakao’s blockchain affiliate where Klaytn - Klaytn is a global public blockchain developed by Ground X with a
Asia’s NO.1 mission to drive mass blockchain adoption. Thirty industry-leading
people committed to pursuing a better world global corporations participate in the platform’s governance and
Blockchain Platform
together pioneer new global markets with operation, and over seventy service partners are producing user-
friendly Klaytn-based blockchain services that achieve significant daily
blockchain platform and services. transaction volumes. With further implementation of the cloud service,
we will work towards enhancing the development environment for
anybody to easily build applications.
Klip - Klip, available in the KakaoTalk messenger, provides a new experience
of digital asset management. Klip allows users to easily manage a
the Digital Wallet
variety of digital assets and by doing so, it significantly improves
Service for Mass the chronic issue of inconvenient usability. Klip will trigger the mass
Blockchain Adoption adoption of blockchain services by offering a wide spectrum of user-
centric blockchain applications that can be enjoyed through KakaoTalk.
Blockchain Services Blockchain technology builds a trust network that has the potential to
solve issues caused by online anonymity. Additionally, the online world
That Add Values
built on Internet can evolve into a network that can transact values
for Users beyond simply sharing information. This can then produce meaningful
global online services. With its Klaytn platform and Klip service,
Ground X will enable businesses and entrepreneurs to capture using
blockchain technology and produce blockchain services.
MAJOR OUTCOMES
2018 -2019 HIGHLIGHTS ― Global Public Blockchain Klaytn Mainnet Launched
― Asia-focused Blockchain Consortium Established
Klaytn Testnet Klaytn Testnet Second
Ground X Established Aspen Launched Baobab Launched Annual Blockchain for
Social Impact
Conference
First Annual Blockchain Blockchain App Competition KLAY Listed on Upbit
for Social Impact Conference Klaytn Horizon Indonesia/Singapore
2018. 2019.
03 06 07 10 11 03 04 05 06 07 10 11
Blockchain Technology Forum Klaytn Official Klaytn Online · Blockchain Technology
TXGX 2018 Website Launched Hackathon Forum TXGX 2019
· Klaytn Governance Council
Summit 2019
Klaytn Mainnet
Cypress Launched
2020 HIGHLIGHTS MAJOR OUTCOMES
― Digital Asset Wallet “Klip” Launched
Amorepacific and Huobi join A browser extension Digital Asset Wallet
Klaytn Governance Council wallet Kaikas Launched Klip Launched
2020.
02 03 06
Millennials Digital Asset
Group Kick-off
* As of June 2020
2019 IN FIGURES Market cap of
Klaytn Governance Council
Number of participants in Klaytn
74 51,000
+ +
Trillion
Klaytn-based applications Governance Council Crew members of Ground X
member companies
+
40 30 82
Number of issues since
the mainnet release
0Klaytn service partners
Block generation time
1
with finality
Second
Klaytn mainnet live
6
operation time
Transactions per second
Months 4,820,000
Number of externally owned accounts created on Klaytn
Number of blocks generated on Klaytn
+
70 4,000 16,390,000
+ + +
TPS
2020 IN FIGURES
Gas fee for Klip Number of subscribers on the day of Klip launch Market cap of Klaytn service partners Crew members of Ground X
100% free to use Klaytn Governance Council
108,937 96 70 91
+ +
0
Trillion
Block generation time Klaytn-based applications Number of externally owned accounts created on Klaytn
with finality
+
1 50 9,507,000
+
KLAY Second
Number of issue since Transactions per second Number of blocks generated on Klaytn
the mainnet release
1 4,000 30,700,000
+ +
TPS
* As of June 2020
TABLE
OF
CONTENTS
01. ABOUT US 04. #3 SUSTAINABILITY
— GROUND X — TXGX
— VISION & GOAL — KLAYTN HORIZON
— BUILDING BLOCKCHAIN FUNDAMENTALS — KLAYTN HACKATHON
— KLAYTN MEETUP & DEVELOPER COMMUNITY
02. #1 DISRUPTION — BLOCKCHAIN FOR SOCIAL IMPACT
— THE FIRST BLOCKCHAIN FOR EVERYDAY LIFE
— SERVICE-ORIENTED & ENTERPRISE-READY BLOCKCHAIN 05. #4 NEXT
— SERVICE CHAIN: PRIVATE BLOCKCHAIN SOLUTION — JOURNEY TO THE NEXT INTERNET
— KLAYTN EVOLUTION — KLIP: DIGITAL WALLET SERVICE
— KLAYTN DEVELOPER TOOL & WALLET — KAS KLAYTN API SERVICE
— KLAYTN GROWTH TREND — BLOCKCHAIN APPLICATIONS
— KLIP: DIGITAL ASSET WALLET
— KAIKAS: BROWSER EXTENSION WALLET 06. GROUND X TEAM
— GROUND X TEAM
03. #2 EXTENSION — PR & MEDIA HIGHLIGHTS
— KLAYTN PARTNERS — CONTACT INFORMATION
— KLAYTN GOVERNANCE COUNCIL
— GOVERNANCE COUNCIL SUMMIT 2019 07. APPENDIX
— KLAYTN SERVICE PARTNERS
— KLAYTN BAPP RANKING
— KLAYTN ECOSYSTEM PARTNERS
— KLAYTN POC & KIR CLICK THE TITLE OR THE ICON AND YOU WILL BE
— KLAYTNPHONE DIRECTED TO THE PAGE WITH MORE INFORMATION.
01. ABOUT US — GROUND X — VISION & GOAL — BUILDING BLOCKCHAIN FUNDAMENTALS
Ground X is Kakao’s blockchain affiliate
GROUND X where people committed to pursuing
Playground
Ground X is a playground where
blockchain developers can come
a better world together pioneer new together to collaboratively develop
global markets with blockchain. new ideas and conduct research.
The name Ground X is inspired by the spirit
eXperiment / eXperience
of a playground with experimentation
The goal of Ground X is to create
and experience that can drive infinite highly experimental blockchain services
possibilities for a wholly new world. that anybody can easily experience.
EXPERIMENT
PLAYGROUND EXPERIENCE
VISION & GOAL
The Next
Internet by
Blockchain
The Internet world
In the future, true blockchain or “blockchain complete”
will have the potential to transform industries, and eventually
the economy, as complementary technologies such as AI
and the IoT begin to integrate alongside blockchain.
built on trust and
This expands the type of participants to include machines, which
will be able to exchange a variety of assets — from money to
real estate. Blockchain, which is already appearing in experimental
and small-scope projects, will be fully scalable by 2023
value based on
— Gartner Top 10 Strategic Technology Trends for 2020
Going forward, the information-focused online world will evolve into
a network of trust and value through the blockchain technology.
blockchain and The online world will become a more trustworthy space without
borders, leading to a truly hyperconnected world. Blockchain
combined with the technologies of the fourth industrial revolution,
future technology particularly AI and IoT, will create an unparalleled, revolutionary world.
Ground X is creating the de facto blockchain world.BUILDING BLOCKCHAIN
FUNDAMENTALS
In order to create a new Internet world, Ground X
develops Klaytn, the Asia’s NO. 1 blockchain platform,
and strives to build a corporate- and service-friendly DISRUPTION
blockchain ecosystem to drive blockchain-based social
impact initiatives, expand a thriving developer community,
and participate in various activities such as hosting
conferences. For the past two years, we have built a strong
foundation for our blockchain environment, and we will
now launch various blockchain services that realize
the next Internet built on trust and value.
#01 DISRUPTION
BLOCKCHAIN TECHNOLOGY
Asia’s NO. 1 Blockchain Platform BLOCKCHAIN
Klaytn and Technology Development EXTENSION FUNDAMENTALS NEXT
#02 EXTENSION
BLOCKCHAIN CONSORTIUM
& ECOSYSTEM
Establishment of an Asia-centric global consortium
and partnerships to build a healthy blockchain ecosystem
#03 SUSTAINABILITY
DEVELOPER COMMUNITY
& SOCIAL IMPACT
Creation of a sustainable blockchain developer
ecosystem and contribution in creating social impact
SUSTAINABILITY
#04 NEXT
BUILDING THE NEXT INTERNET
Blockchain technology and services
Ground X seeks to develop02. #DISRUPTION — THE FIRST BLOCKCHAIN FOR EVERYDAY LIFE — SERVICE-ORIENTED & ENTERPRISE-READY BLOCKCHAIN — SERVICE CHAIN: PRIVATE BLOCKCHAIN SOLUTION — KLAYTN EVOLUTION — KLAYTN DEVELOPER TOOL & WALLET — KLAYTN GROWTH TREND — KLIP: DIGITAL ASSET WALLET — KAIKAS: BROWSER EXTENSION WALLET
THE FIRST BLOCKCHAIN K(C)lay + Stone = Klaytn
Klaytn is a compound word created from
FOR EVERYDAY LIFE the key components of ground, clay, and stone,
symbolizing the foundation of
blockchain technology Ground X creates.
The tokens used in Klaytn are called KLAY.
Asia’s No. 1
Public Blockchain PlatformTHE FIRST BLOCKCHAIN
FOR EVERYDAY LIFE
Klaytn is a global public blockchain platform
developed by Ground X with goals to realize the
vision of a new Internet world. Klaytn is committed
to producing readily-usable, user-friendly blockchain
that can be used in our daily lives. 1 Second
Time to generate and
confirm a block
Klaytn is participated by global leading companies
in a consortium structure. Klaytn features fast
response time, high performance, and stable
transaction fee structure optimized for services
with large traffic.
Klaytn combines the best features of both public
and private blockchains to meet the needs of
services and businesses that target users on
a large scale.
4,000+ TPS* 1/10 Fee
*Transactions Per Second A low gas fee that is
Klaytn public blockchain (the Main Chain) offers 1/10 of Ethereum’s
reliability and integrity. Klaytn Service Chain,
built on the same code, is a powerful solution for
businesses that seek to set up a private blockchain.
By systematically connecting the Main Chain and
Service Chain, we provide a hybrid solution that
captures the strengths of both chains.SERVICE-ORIENTED & ● High Performance
ENTERPRISE-READY BLOCKCHAIN Klaytn’s fast response time of 1 second and high scalability of
4,000 TPS allows even mobile applications to be operated on
its public blockchain. Additionally, its private blockchain solution of
Service Chain meets the business needs that require high performance.
Klaytn provides an optimal blockchain environment for services and
● Low Cost
businesses targeting a large number of users. It features fast response time
on par with that of legacy web services with minimal transaction fee. Klaytn boasts a low gas fee (transaction fee) that is almost 1/10 of
The consortium of highly reputable global companies operates the platform Ethereum and charges a fixed gas fee regardless of the transaction
with a secured inflow of active users. volume, so that the total costs can be managed simply.
● Compatibility
Klaytn supports the most commonly used Ethereum Solidity Contract for
developers to re-use the existing codes. This allows the Ethereum
developers to easily adapt to Klaytn, and and also easily utilize and port
the Solidity-related tools and documents.
● Reliability
Highly reputable global companies together govern and operate
• HIGH PERFORMANCE the Klaytn platform. A certain level of decentralization is also applied to
the platform so that it can be operated with stability regardless of
• LOW COST the participating companies’ potential technical issues.
• COMPATIBILITY
● User Acquisition
• RELIABILITY
The Klaytn’s user base is expanding based on its linkage with various
• USER ACQUISITION Kakao services including KakaoTalk as well as other applications
developed by the Governance Council members.
This supports securing the initial user base of blockchain services.SERVICE CHAIN:
PRIVATE BLOCKCHAIN SOLUTION
Some companies may have to implement blockchain for data security or
IT policy reasons. Klaytn provides a private blockchain solution called
Service Chain, which allows companies to establish their own blockchain that is
similar to the Klaytn mainnet. Further, by connecting to the Klaytn mainnet,
the Service Chain ensures the integrity of its data (data anchoring) and allows
token transfer between different chains. Through such method, we create
a hybrid blockchain that supplements the weaknesses of a private blockchain.
Application Scenarios Use Case
Private blockchains Kakao Con Wemix Network
for corporations
Specialized blockchains Applicable for building blockchain platforms Kakao utilized Klaytn’s Service Chain for Wemade’s blockchain subsidiary
for specific industries for specific sectors including game, finance, its reward service ‘Kakao Con.’ The service Wemade Tree utilized Klaytn’s Service
healthcare, etc. provides a transparent and reliable system Chain to set up a blockchain platform
based on blockchain. Kakao Con is widely specialized for game services, which
L2 solution for An L2 Solution similar to Ethereum’s sidechain used for Kakao account integration, Kakao provide scalability and interoperability
high performance or Bitcoin’s Lightning Network email sign up, and other events. between the chains.
Consortium blockchains Independent consortium blockchain
for business alliances based on Service ChainKLAYTN EVOLUTION
In October 2018, the first beta testnet* Aspen was released, and following
the public testnet Baobab, the Klaytn Mainnet** Cypress was launched in
June 2019. The two testnets were implemented to improve the stability
and integrity of Klaytn, and after numerous testings, the mainnet was launched.
We currently provide the Baobab testnet for service development and tests,
and the Cypress mainnet for official services.
2018 Q4 Aspen
1,500 TPS
Beta Testnet Test platform for partner companies
Baobab
2019 Q1
Test platform for all developers and 3,000 TPS
Official Testnet
service providers
The names of different versions of
Klaytn have been inspired by tree species
rooted in the ground, and the tree names
are in alphabetical order.
2019 Q2 Cypress * Testnet: A blockchain network used for
Mainnet Official platform to operate large 4,000 + TPS service development and testing.
scale user-oriented services ** Mainnet: The official blockchain network
used to launch and host services.KLAYTN DEVELOPER Klaytn offers various tools and services for developers and users.
Klaytn supports both software and hardware wallets to securely store
Klaytnscope allows monitoring of block
creation, transaction information, and all
TOOL & WALLET and send Klaytn-based tokens, with plans to support more compatible
activities on the Klaytn platform.
wallets. Klaytn also supplys a SDK and IDEINTEGRATED DEVELOPMENT ENVIRONMENT Klaytn IDE is a browser-based compiler
that allows developers to build Klaytn smart
as well as Klaytnscope to monitor Klaytn’s transactions. Klaytn also
contracts with Solidity language without
provides key management service and API service on blockchain installing a separate development tool.
core to help make service development simple. The various tools and
Klaytn SDK is a library that allows web
services provided in Klaytn’s ecosystem are open source for developers services and mobile apps to access Klaytn
to partake in advancement. and connect with the blockchain.
S/W Wallet H/W Wallet
WALLET Klaytn Wallet Klip Kaikas KlaytnPhone (SS) NFC Card Wallet
DEVELOPER Token Manager
Klaytn SDK (Caver) Klaytnscope Klaytn IDE
TOOLKIT / KLAY Tool
Klaytn
API SERVICE KAS Klaytn API Service Docs
BLOCKCHAIN Klaytn Service Chain
PLATFORMKlaytn’s transactions and externally owned accountsEOA have
KLAYTN continuously increased since its launch in June 2019, resulting in fast
GROWTH TREND growth trends in a short amount of time. This was possible because our
initial service partners released their readily-usable services on Klaytn
and attracted an inflow of active users. ( As of May 2020)
MONTHLY TRANSACTIONS
TOTAL TRANSACTIONS
TRANSACTIONS
Monthly Average Daily Average
Total Transactions
Transactions Transactions
83.04M 6.92M 19.4K
MONTHLY EOAS CREATED
TOTAL TRANSACTIONS
EXTERNALLY
OWNED
ACCOUNT
Monthly Daily
Total EOAs Created
Average EOAs Average EOAs
9.5M 792K 2.2KDigital Asset Wallet in KakaoTalk!
KLIP: DIGITAL
ASSET WALLET
Klip is a blockchain-based digital asset wallet service available in KakaoTalk, a mobile
messaging application used by more than 90% of the South Korean population.
While various blockchain wallets have been used limitedly as a difficult user experience
so far, Klip gives users the opportunity to experience digital assets on their mobile
devices with their existing KaKao accounts without installing a separate app, providing
a user experience as easy as a messenger. Klip is designed to be a wallet for everyone,
including those with little to no previous knowledge of blockchain or crypto assets.
Klip users can safely store and easily transfer digital assets obtained from Klaytn-based
blockchain applications across different verticals such as social networking, gaming,
and e-commerce. As of today, Klip supports 11 cryptocurrencies, including Klaytn's
own token KLAY, as well as multitude of Non-Fungible TokensNFTs.
● No gas fee. 100% free to use.
Fast & Free ● Send tokens to their friends' kakaoTalk ID.
● Fast as an instant wire transfer.
● Klip user's private keys are safely
No and securely stored in encrypted formats,
private key
Key Management Service.
● Klip provides Klip Partners that
Expandability
allows partners to issue NFTs for
their own unique services.KAIKAS: BROWSER EXTENSION WALLET Kaikas is a browser extension wallet for the Klaytn platform. Available in Google Chrome and Mozilla Firefox, Kaikas provides a secure and usable means to interact with the Klaytn network via web browser. You can also refer to the Kaikas tutorial. Key features: ● Decentralized HD wallet Kaikas is a Hierarchical DeterministicHD wallet, meaning that it generates a hierarchical tree-like structure of private/public keys indefinitely from a single seed phrase. The seed phrase consists of mnemonic code words, which are easier to remember than random alphanumerics. Users’ private keys are encrypted and stored in their own browsers. ● Supporting various Klaytn networks and tokens Kaikas allows you to store and transact with all Klaytn-based tokens including KLAY. Tokens not listed by default can be inserted by pasting in their contract address. Kaikas supports Klaytn’s Baobab testnet and Cypress mainnet. Those developing Klaytn-based blockchain applications may connect to their private networks to test the applications. ● Signing web-based BApp transactions Kaikas can be connected with web-based Klaytn BApps to sign all types of transactions and data presented to you by the applications. Kaikas can also be used to handle fee delegation.
03. #EXTENSION — KLAYTN PARTNERS — KLAYTN GOVERNANCE COUNCIL — GOVERNANCE COUNCIL SUMMIT 2019 — KLAYTN SERVICE PARTNERS — KLAYTN BAPP RANKING — KLAYTN ECOSYSTEM PARTNERS — KLAYTN POC & KIR — KLAYTNPHONE
KLAYTN PARTNERS To expand the blockchain ecosystem
and create real use cases, Klaytn is
partnering with blockchain projects
based in various industry domains.
Kakao Conglomerates Startups and SMEs Blockchain Firms
KAKAO GOVERNANCE SERVICE ECOSYSTEM
FAMILY COUNCIL PARTNERS PARTNERS
Leverage KakaoTalk Solve corporate issues and Provide blockchain-based Provide various tools to
users and connect Kakao provide real use cases of digital innovative services support Klaytn-based
services with blockchain transformation through blockchain blockchain services
implementation
User Acquisition Channels Ecosystem ExpansionKLAYTN GOVERNANCE COUNCIL Comprised of 30 Global Industry Leaders
The Council consists of thirty leading global corporations in
IT, content, game, finance, and more in major regions of Asia.
Strong Cooperation to Trigger
Mass Blockchain Adoption
Responsible for operating the consensus node network, the Council
makes key decisions regarding Klaytn’s technology and business ventures. By working with major companies built on professionalism and
integrity, we have secured the platform stability and credibility.
The Council also develops Klaytn-based services and implements blockchain We plan to continue expanding the Council with global leading
in existing businesses for mass blockchain adoption. companies in various fields to drive the long-term ecosystem growth.
As of Q2 2020The Klaytn Governance Summit conference shares our vision, GOVERNANCE presents real use cases of blockchain implementation, and maximizes COUNCIL SUMMIT 2019 mutual benefit by encouraging active collaboration among the Council firms. Blockchain Business Strategy and Goals Announced by Industry At the Governance Council Summit 2019, the six companies presented their goals for blockchain business models and cross-industry blockchain ventures. ● The Union Bank of the Philippines proposed a business model to strengthen the blockchain industry in Southeast Asia using Klaytn as the key platform. ● Yeahmobi shared ways to efficiently improve the quality of advertisements through the decentralized advertisement solution DADDecentralized Advertising. ● Hanwha Systems introduced a blockchain-based business model for transparent artwork transactions. ● WeMade, Neoply, and Gumi outlined the rationale behind joining the Klaytn Governance Council from a technical standpoint and proposed methods for cooperation. ● EY presented various global firms’ real use cases of blockchain technology to create digital innovation.
KLAYTN SERVICE PARTNERS In order to create a vibrant blockchain ecosystem
and increase Klaytn use cases, we are continuously
Our partners include top seventy companies in various
industry domains from fifteen countries including U.S.A,
entering quality partnerships. Russia, Singapore, Argentina, and India, developing
everyday services for users.
Klaytn uses the term BApp·Blockchain Applications instead of
DApp· Decentralized Apps to include various cases that expand The KLAY BApp Partners, in particular, use Klaytn’s token
the technical potentials of blockchain and utilize its strengths. KLAY to help further establish their token economy.
CONTENTS HEALTHCARE TECH COMMERCE LIFE GAME
ENTERTAINMENT FINANCE PLATFORM PAYMENT
As of Q2 2020
As of Q2 2020KLAYTN BAPP RANKING According to the blockchain application listing sites, State of the DApps and Dapp.com, the Klaytn-based services comprise more than a half of the top ten applications with the most number of daily active users. DAPP.COM STATE OF THE DAPPS Based on 2020 Q1 data
KLAYTN Klaytn is partnering with software/hardware wallets, device manufacturers,
financial institutions, global NFT Non Fungible Tokens, marketplaces, blockchain
ECOSYSTEM PARTNERS service statistics websites, and others to further expand the blockchain
ecosystem. Through this, we plan on improving the variety and convenience
of accessing Klaytn-based blockchain services.
D’CENT is the first Klaytn mainnet-supporting hardware wallet with advanced security features built on
Secure and User-Friendly
bank-grade EAL 5+ Secure Element and secure OS. You can manage KLAY and Klaytn-compatible tokens,
Hardware Wallets
as well as KCT-based NFT.
State of the DApps and Dapp.com are blockchain application listing sites. Functioning as curated
Blockchain Application directories of BApps built on various platforms such as Ethereum, EOS, and Steem,
Listing Sites the portals categorize and rank applications based on data analysis. More than a dozen
Klaytn-powered blockchain applications are already listed on both sites, with more BApps to be listed soon.
OpenSea is one of the largest digital asset platforms that allows users to buy and
NFT Marketplace platform
sell blockchain-based collectibles, game items, and Non-Fungible TokensNFTs
Chainlink connects blockchain platforms with resources outside the blockchain, enabling the creation of
Decentralized Open-source
applications that are connected with real-world data and systems. Chainlink and Klaytn will together
Oracle Network
discover mutual cooperation measures to enhance expandability and efficiency.
PEAK develops app players that allow users to experience mobile games on PC desktops.
App Player Developer
PEAK and Klaytn cooperate each other to revitalize blockchain-based games working on Klaytn.·
KLAYTN POC & KIR · Klaytn-related research support
· Infrastructure Support
Klaytn is operating PoC and KIR to
invite new partners and also encourage
the existing partners to continue PLATFORM
operate their blockchain services.
KLAYTN
IMPROVEMENT
RESERVE KIR
POC PROOF OF CONTRIBUTION
PoC assesses the contribution level of all economic entities
COMMUNITY TOOLS
within the Klaytn ecosystem and provides rewards in KLAY
that correspond to each entity’s level of contribution.
The goal is to help improve the stability of the Klaytn platform
and also drive economic growth of the entire ecosystem.
· Klaytn technical paper translation · Building tools to enhance
KIR KLAYTN IMPROVEMENT RESERVE · Tutorial video production and distribution developer environment
· Hosting regional meetups · Developing migration tools to
This is a reward system that is allocated for anybody utilize Klaytn in other platforms
committed to maintaining a sustainable ecosystem growth
through platform development or community building efforts.KLAYTNPHONE We have partnered with the Samsung Blockchain Keystore
to launch the KlaytnPhone in Galaxy Note10 models.
Digital contents platform
incentivizing user
Beauty data
curation service
participation in publishing FitsMe
Utilizing the Samsung Blockchain Keystore, web novels, etc.
Piction Network
the KlaytnPhone comes with pre-loaded blockchain apps,
to improve user experience with blockchain technology. Blockchain-based Short-video
influencer marketing entertainment
platform service incentivizing
Womanstalk user participation
Antube
Pre-loaded KlaytnPhone Wallet and BApps
Food recommendation Rewards users for
The pre-installed KlaytnPhone wallet and six Klaytn- and review service reporting daily
HaeMuk inconvenient instances
based BApps offer easy and seamless experience for Inconvenience Box
users interacting with blockchain services04. #SUSTAINABILITY — TXGX — KLAYTN HORIZON — KLAYTN HACKATHON — KLAYTN MEETUP & DEVELOPER COMMUNITY — BLOCKCHAIN FOR SOCIAL IMPACT
TXGX TECH FORUM BY GROUND X
TXGX, short for Tech Forum by Ground X, invites blockchain
developers and professionals to discuss and exchange ideas
about Klaytn and the potential that the wider blockchain industry
holds. The event features members of Klaytn community partners
to speak on various challenges and opportunities.
TXGX 2018: Changing the Ideas TXGX 2019: Klaytn Next
Renowned blockchain experts including Dawn Song of The event focused on Service Chain, Klaytn architecture,
Oasis Labs and Xinshu Dong of Zilliqa hosted sessions and developer tools and blockchain application development.
panel discussions on topics such as blockchain scalability The partners also shared insights on how they are
and consensus algorithm. leveraging the Klaytn platform to offer services.KLAYTN HORIZON Klaytn Horizon was an online Klaytn BApp competition designed to discover competent Klaytn partners and to expand the blockchain ecosystem. Assessing the utility of blockchain technology Klaytn Horizon provided a chance for developers to utilize the Klaytn platform to build blockchain applications. The winners were selected based on their projects’ unique value, feasibility, and user experience. 100+ projects submitted from all over the world Over 100 projects were submitted by developers from the U.S., France, the Netherlands, Singapore, Vietnam, Slovakia, Switzerland, China, and more. The majority created the developer tools, such as Klaytn wallets, exchanges, and stablecoin solutions, helping to make the development of services and use of the platform more convenient.
KLAYTN HACKATHON
6-Week Online Hackathon
Ground X hosted Klaytn Hackathon to encourage developers to develop
blockchain applications by using the Klaytn’s public testnet Baobab. The
Hackathon was designed as a 6-week global online competition. The final
winners, BlocDevs Asia (The Philippines), TryCryto (U.S.), 5node (Korea), and
Wowtrace (Vietnam), received KLAY for prize.
Jeju Blockchain Hackathon
Together with Jeju Center for Creative Economy and Innovation,
Ground X hosted a hackathon in Jeju to provide blockchain-empowered
solutions for the region. The participants utilized Klaytn to develop services
in areas of finance, energy, and Decentralized IdentityDID.
2019 Jeju Blockchain Hackathon Teams
Team Idea Team Idea
Gyul Gada Job listing/employee management platform ECO GROUND Eco-friendly shopping platform
Puppy Plays Tricks DID-enabled registration service for companion dogs KBK-B DID-enabled driver’s license verification service
V4A DID-enabled job listing service KISMI DID-enabled one pass service for travellers in Jeju Island
BOT DID-enabled travel accommodation service ProoferTech Personalized car insurance service based on driver’s data
BeHappy Water quality management service Plastic Island Tracking system for plastic products
Famous Jeju Short-term insurance for shared kickboardKlaytn Developers Forum
KLAYTN MEETUP &
DEVELOPER COMMUNITY
Global Meetups
Klaytn meetups were held in Seoul, San Francisco,
Vietnam, Bangkok, and the Philippines,
to introduce the Klaytn platform and hackathons for
blockchain developers.
Local Communities for Korean Developers
In order to increase Korean developers’ awareness of
Klaytn, Ground X localized the Klaytn docs, created tutorials,
and engaged with local developers via Facebook and
online forums. We also host regular meetups to strengthen
our developer network.
2018-2019 Klaytn Meetups
Date Topic Region
October 2018 Hello, Klaytn in SF San Francisco
November 2018 Hello, Klaytn in BKK Bangkok
November 2018 Brunch over Blockchain Seoul
April 2019 Klaytn Hackathon Meetup in HCMC Ho Chi Minh
May 2019 SIX Network Meetup x Klaytn Thailand
August 2019 Klaytn Developer Meetup Seoul
October 2019 Klaytn Developer Meetup Seoul
October 2019 SFBW VIP Lunch Meetup with Klaytn San Francisco
December 2019 Klaytn Developer Meetup SeoulBLOCKCHAIN FOR SOCIAL IMPACT
Ground X seeks to empower the blockchain’s Blockchain Social Impact Project
potential in solving issues and driving social impact.
In 2019, we developed a blockchain-based pilot project to create
a real-life example of solving social issues with Klaytn. Ground X also
hosted a global conference and published a report to spread ● Donations Tracker
the value of blockchain technology for social impact purposes.
Jointly conducted with the Happiness Foundation and
Prisming, this project applied blockchain to track gift donations.
The specifics of donations including date and beneficiaries,
2019 BLOCKCHAIN FOR SOCIAL IMPACT CONFERENCE were transparently recorded on the Klaytn network.
The Blockchain for Social Impact Conference shared experiences
using blockchain for the public sector’s innovation. Ground X presented
● Rewards for reporting inconvenient experiences
the lessons learned from Improving Donation Culture through Blockchain,
Done through Nitpick’s mobile service called Inconvenience
a joint project with the Happiness Foundation, Prisming, Nitpick, and
Box, the project offered tokens to users who shared their
the Beautiful Fund. The conference also shared global cases where discomfortable stories. The postings and token rewards were
blockchain was used to bring sustainable development and to foster managed and operated by Klaytn’s smart contract technology.
donation and impact investment.
REPORT DOWNLOAD05. #NEXT — JOURNEY TO THE NEXT INTERNET — KLIP: DIGITAL WALLET SERVICE — KAS KLAYTN API SERVICE — BLOCKCHAIN APPLICATIONS
JOURNEY TO THE NEXT INTERNET
The Internet has opened up an online world where information is Ground X will drive the next Internet by blockchain. Until now, we have been
shared in real-time, and people, businesses, services, and devices are focused on creating the blockchain infrastructures. Going forward, we will work
interconnected. This network, however, can possess many issues, towards developing layers and services on Klaytn to lead the industry.
namely fake news, hateful comments, spin control, data leakage, and Three main areas of focus are:
privacy violation. It is time to find a fundamental solution to these challenges.
1. Klip
Digital wallet service that will evolve into blockchain’s key client
Ground X believes that blockchain has the potential to solve the problems
2. KAS Klaytn API Service
the Internet faces today. Blockchain can add a credibility layer to overcome
API Service that enhances blockchain development experience on Klaytn
the drawback of online anonymity. Its value transfer will realize the hyperconnected
online world. The latest cryptology will also guarantee data privacy. 3. Blockchain Applications
This is the world of next Internet that we envision. Services that would realize the basic protocols of the next Internet
Blockchain Applications
Klip (Digital Wallet Service)
THE NEXT KAS (Klaytn API Service)
INTERNET
Klaytn ( Blockchain Platform)
InternetKAS KLAYTN API SERVICE
MAKE BLOCKCHAIN INVISIBLE KAS 2020 ROADMAP
KAS is a blockchain API service that considerably lowers the hurdle for blockchain service In the first half of the year, Ground X released a Klip-focused internal version.
development. Typically, the developers need to utilize the Smart Contract programming We plan on using Klip as the target service to develop practical implementations of KAS.
to build blockchain applications. KAS, however, alleviates these difficulties by offering Additionally, a beta version was released with service partners. The official release of KAS
various functions in the cloud computing service for developers to easily utilize. will occur in the second half of the year, with the global version in 2021.
Internal Service Version
Beta Version for service partners KAS v1.0 Official Launch
(Using Klip, Kaikas, Scope, etc.)
1H 2020 2H 2020BLOCKCHAIN APPLICATIONS Our journey does not stop at providing the infrastructure. We will implement the base protocols for the next Internet environment. However, we cannot complete this mission by ourselves. This is possible only when we closely work together with our partners and communities. The followings are candidates of blockchain services for the next Internet. These are just initial ideas, and there will be more to come in the future. 1) Identification service will add a trust layer to the next Internet. Decentralized IDDID will allow people to experience a trust-based service that goes beyond the current identification framework. 2) Digital token service will add a value transport layer to the next Internet. It will enable global-scale transactions more securely, thanks to blockchain’s standardardized process via smart contract system. 3) The data sovereignty service will add a data privacy layer to the next Internet. Users will fully exercise their data ownership, and the strengthened data protection will enforce the data industry. Ground X will create the next Internet for the future generation. We will build a better world. Building The Next Internet by Blockchain for A Better World
06. GROUND X TEAM — GROUND X TEAM — PR & MEDIA HIGHLIGHTS — CONTACT INFORMATION
Ground X creates Talented individuals share
GROUND X TEAM a new standard for blockchain. their expertise and face challenges together.
Ground X has rapidly grown since its foundation in 2018. At Ground X, we work together with a sense of freedom
We launched the global public blockchain platform with and responsibility. Open to new ideas, we share information
scalability and fast response time as well as the digital freely and collaborate to achieve the common goals.
asset wallet service in KakaoTalk.
Over 90 crews at Ground X are putting their utmost effort
* To commemorate the 90 proud crew members,
to achieve our goal of blockchain mass adoption, where
Ground X recorded the names and pictures of the members on
anybody can easily and conveniently utilize blockchain. Klaytn’s genesis block on May 14, 2019.PR & MEDIA HIGHLIGHTS Interviews and Reports · Message App Firm Kakao Seeks Partners for Its Blockchain Venture (2018.06.29 / Bloomberg) · How Kakao could adopt the blockchain (2018.07.18 / CNBC) · Kakao launches blockchain platform Klaytn (2018.10.08 / Tech in Asia) · South Korea’s crypto craze has morphed into a blockchain boom (2018.12.22 / QUARTZ) · Kakao’s Crypto Unit Raises $90 Million in Private Coin Offering (2019.3.11 / Bloomberg) · Kakao’s Klaytn Blockchain Has Gone Live With Support From Major Firms (2019.06.27 / CoinDesk) · Korean Internet Giant Kakao Teases Its Crypto Wallet for 50M Users (2019.08.12 / Cointelegraph) · Samsung to Launch Smartphone Meant to Make Blockchain Friendlier (2019.09.05 / Wall Street Journal) · Klaytn Debuts Its Initial Listing on Upbit (2019.09.05 / Yahoo Finance) · Crypto exchange OKEx joins Binance, Samsung in Kakao-led blockchain platform (2019.10.26 / Decrypt) · Binance Joins Governance Council of Kakao’s Klaytn Blockchain (2019.10.23 / CoinDesk) · World’s Largest Blockchain Application Competition ‘Klaytn Horizon’ Winners Announced (2019.12.13 / AP News)
CONTACT INFORMATION GROUND X Klaytn CEO: Jaesun Han Homepage: www.klaytn.com Address: Parnas Tower 27F, 521, Teheran-ro, Gangnam-gu, Seoul, Korea Blog: medium.com/klaytn Homepage: www.groundx.xyz Twitter: twitter.com/klaytn_official YouTube: www.youtube.com/c/groundx Facebook: www.facebook.com/klaytn.official Newsletter Subscription Facebook Developers Group: www.facebook.com/groups/klaytndevelopers Contact: contact@groundx.xyz Contact: contact@klaytn.com
07. APPENDIX — KLAYTN GOVERNANCE COUNCIL — KLAYTN SERVICE PARTNERS — KLAY BAPP PARTNERS
KLAYTN GOVERNANCE COUNCIL About 30 global companies from various industry domains
including Ground X are participating in the Klaytn Governance Council.
Q2 2020
KAKAO GAMING IT FINANCIAL ADVERTISING
REAL ESTATE COSMETICS
SECURITY TRADING HEALTHCARE COMMERCEKLAYTN GOVERNANCE COUNCIL 1/4
Category Logo Korean English Country Description
Kakao 카카오 Kakao Corp Korea Korea’s No. 1 mobile platform and service provider
카카오아이엑스 Kakao IX Korea Kakao’s IP business unit for retailing and licensing character goods
카카오게임즈 Kakaogames Korea Kakao’s game services platform
카카오페이지 Kakaopage Korea Kakao's content platform for webtoons, novels, and movies
카카오페이 Kakaopay Korea Kakao’s financial and payment services platformKLAYTN GOVERNANCE COUNCIL 2/4
Category Logo Korean English Country Description
Information technology arm of Hanwha Group,
IT 한화시스템 Hanwha Systems Korea providing smart technology solutions in defense electronics and
information infrastructure
LG전자 LG Electronics Korea South Korea-based electronics company of the LG Group
SK 네트웍스 SK Networks Korea Global services and trading company of the larger SK Group
VNG VNG Vietnam Vietnamese technology company specializing in digital content
Security 안랩 AhnLab Korea Korea’s leading security software providerKLAYTN GOVERNANCE COUNCIL 3/4
Category Logo Korean English Country Description
Gaming 코코네 Cocone Japan Social network digital content company from Japan
구미 Gumi Japan Global mobile game publisher and developer in Japan
네오플라이 NEOPLY Korea Investment arm of the Korea-based game company, Neowiz
넷마블 Netmarble Korea Top mobile game developer and publisher in Korea
펄어비스 Pearl Abyss Korea Korea-based online game developer and publisher
Top gaming company in Korea most famous for
위메이드 Wemade Korea
‘The Legend of Mir’
Advertising 퓨쳐스트림네트웍스 FSN Korea IT and software development company based in Korea
예모비 Yeahmobi China Global intelligent mobile advertising platformKLAYTN GOVERNANCE COUNCIL 4/4
Category Logo Korean English Country Description
No. 1 multimedia retailer operating
Commerce GS홈쇼핑 GS SHOP Korea
TV home shopping and e-commerce
Cosmetics 아모레퍼시픽 Amore Pacific Korea Leading Korea-based beauty company
Financial 바이낸스 Binance Malta One of the largest global cryptocurrency exchanges
해쉬키 Hashkey China Leading fintech group based in Hong Kong
후오비 Huobi China Global blockchain and digital assets business
필리핀 유니온 뱅크 Union Bank of Philippines Philippines One of the largest banks in the Philippines
One of the largest biopharmaceutical companies
Healthcare 셀트리온 Celltrion Korea
headquartered in Korea
Real Estate 에버리치 Everrich Taiwan Real estate developer mainly focusing in Southeast Asia
Specialist resources trading company for coal, oil,
Trading LG상사 LG International Korea
gas non-ferrous metals, and petrochemicalsKLAYTN SERVICE PARTNERS Dedicated to building readily-usable blockchain services,
Klaytn is partnering with about 50 blockchain projects and
service providers in various industry domains.
Q2 2020
COMMERCE CONTENTS TECH HEALTHCARE LIFE
GAME
PAYMENT ENTERTAINMENT PLATFORM FINANCE
(KLAY BAPPS)KLAYTN SERVICE PARTNERS COMMERCE / PAYMENT
Logo Korean English Description
Platform that connects offline merchants and consumers using blockchain operated by
캐리 프로토콜 Carry Protocol
the co-founders of South Korea’s largest brick-and-mortar rewards platform, ‘Spoqa’
힌트 체인 Hint Chain Food data marketplace with 3.5 million users applied to popular recipe service ‘Haemuk’
리터 LITER Global review sharing platform developed by Korea's big data-based social media platform, 0.8L
세시아 Sessia Russia-based blockchain social network service
Blockchain service developed by Six Network, a cryptocurrency project of
식스알 SIXR
Future Stream NetworksFSN, the largest integrated digital marketing company in Korea
스핀 프로토콜 Spin Protocol Influencer-driven social commerce platform
스플릿 Spl.yt Decentralized e-commerce protocol for global inventory and affiliate marketing systems
템코 TEMCO E-commerce platform for pre-owned designer goods
토키 Tokky Blockchain-based prepaid loyalty and points issuance platform from BulgariaKLAYTN SERVICE PARTNERS CONTENTS / ENTERTAINMENT
Logo Korean English Description
AR기어 ARGear AR-technology-based content ecosystem backed by Seerslab
Digital contents ecosystem incentivizing user participation with focus on
픽션 네트워크 Piction Network
individual creators, powered by Battle Entertainment
U.S.-based esports live streaming platform powered by the Theta blockchain network,
슬리버 티비 Sliver TV
a decentralized CDNContent Delivery Network
스포츠플렉스 Sportsplex Fantasy sports service covering popular leagues such as MLB
Decentralized community driven platform from Argentina, where creators can make
더 샌드박스 The Sandbox
voxel assets to enjoy gaming experience and monetize their assets on blockchain
튠 토큰 Tune Token Smart contract design service for the U.S.-based music platform ‘Cre8tor.app'
위메이드 트리 Wemade Tree Connecting Wemade’s diverse portfolio of IP-based game contents with blockchainKLAYTN SERVICE PARTNERS TECH / PLATFORM
Logo Korean English Description
에어블록 Airbloc Data marketplace for targeted advertising, business intelligence and research
Content platform developed by Way2Bit, proposing solutions to revitalize digital service distribution
보라 BORA
and user participation based on transparent transaction records on blockchain
클라우드브릭 Cloudbric Deep-learning security solution spun-off from the global security tech firm ‘Penta Security’
데이터 DATA Blockchain-powered digital data authentication protocol from U.S.
디카르고 DKargo Dkargo is the blockchain-based logistics service for creating efficient networks
네오플라이 NEOPLY Developing a location-based AR BApp allowing people to easily use blockchain
Sports career management platform connecting sports clubs, agencies, players,
프로젝트 위드 Project WITH
and fans via blockchain technology
쿼리파이 프로토콜 QueryPie Protocol Blockchain-based database management toolkit operated by ‘CHEQUER’
레디 REDi Blockchain-based marketplace for new and renewable energyKLAYTN SERVICE PARTNERS HEALTHCARE / FINANCE
Logo Korean English Description
볼트코인 Bolttcoin Incentivized healthcare service leveraging blockchain and gamification from India
디렉셔널 Directional Blockchain-based peer-to-peer stock lending platform for individual investors
휴먼스케이프 Humanscape Data marketplace handling patient-generated health data
Data-sharing blockchain protocol for the enrichment of the insurance value chain,
인슈어리움 Insureum
powered by the healthcare startup ‘Zikto’
룬 Loon Blockchain-based healthcare service focused on women’s physiological health
마이크레딧체인 My Credit Chain Operating marketing platform that creates a trust index to users’ personal information and social networks
Crowdfunding platform introducing the world's first escrow wallet framework
플랫지캠프 Pledgecamp
'Backer Insurance' that allows anybody to easily participateKLAYTN SERVICE PARTNERS LIFE
Logo Korean English Description
스타트넷 STARTnet Social commerce-based art platform committed to fostering new artists
발로 인덱스 Valor Index Providing investment information for collectibles market including art, wine, and jewelry
펫컴퍼니 PetCompany Blockchain-powered social community platform for pets and pet owners
Image-oriented blockchain social media service that rewards all users
피블 Pibble
who perform social activities such as posting photos and posts with cryptocurrency
호크 HAWK Blockchain-based e-scooter sharing technology supported by ‘UChain’
겟 프로토콜 GET Protocol Blockchain-based smart ticketing solution from the Netherlands
Blockchain-based travel content and transaction platform developed by
아틀라스 Atlas
China’s luxury travel company ‘Zanadu’
앙튜브 Antube Blockchain-based short-video entertainment service powered by ‘DATA’ integrated with ‘Yomob’
코스모체인 Cosmochain Beauty contents platform integrated into social network service ‘Cosmee’ with token rewards
Profitable property asset management platform providing safe and
홈버튼 homebutton
easy lease management with high security and automated services
Blockchain-based social media curation platform rewarding users through
하이블록스 hiblocks
tokenization for community engagementKLAY BAPP PARTNERS KLAY BApp Partners are blockchain services that use KLAY for
user reward and payment. Klaytn is partnering with
1/2
numerous global companies including game publishers, to
produce high-quality, user-friendly blockchain services.
Q2 2020
Logo Korean English Description
MGAME, one of South Korea's 1st generation game development companies
귀혼 Hon
boasting a user base of 21 million, leverages the IP contents of studio's idle RPG game, ‘Hon’
마블 클랜스 Marvel Clans Parkour game whereby users can engage in different modes of battle
액시 인피니티 Axie Infinity Digital pet collectible game whereby users can breed and trade their creatures
인피니티 스타 Infinity Star Blockchain-based collectible game developed by ‘Nodebrick'
크립토 소드 & 매직 Crypto Sword & Magic Turn-based RPG game developed by ‘Nod Games'
클레이튼 나이츠 Klaytn Knights An updated version of 'EOS Knights,' developed by ‘Biscuit’KLAY BAPP PARTNERS 2/2
Logo Korean English Description
배틀 레이서 Battle Racer Action-packed arcade game where you design, build, and race model cars
프린세스메이커 Princess Maker MGAME leverages the IP contents of studio's killer game title, ‘Princess Maker’
히어로 오브 크립토월드 Hero of Cryptoworld Collectible RPG game on blockchain featuring full 3D heroes
테라 버추아 Terra Virtua Digital collectibles platform that offers immersive collectibles with gamification
RPG game that enables users to make their unique game items while farming materials,
파이브스타즈 FiveStars
which then can turn into NFTs
Blockchain-based game platform with popular game services, including ‘Crypto Dozer,’ ‘Dozer Bird’ and
플레이댑 PlayDapp
‘Dozer Treasures’ which will be newly released on the Klaytn platform
크립토 드래곤 Crypto Dragons Strategy game with role-playing elements whereby users can collect dragonsCEO: Jaesun Han Date of Incorporation: March 2018 Address: 8F EG Building, 11, Teheran-ro 98-gil, Gangnam-gu, Seoul, Republic of Korea, 06181 Contact: contact@groundx.xyz Homepage: www.groundx.xyz This Ground X Media Kit (“Media Kit”) is produced and published only for the purpose of general introduction of Ground X and its business. Although the Media Kit is produced based upon confirmed fact of our best knowledge, GROUND X, ITS AFFILIATED COMPANIES AND/OR ITS EMPLOYEES (“GROUND X”) SHALL NOT BE RESPONSIBLE FOR ANY DIRECT/INDIRECT RESULTS ARISING OUT OF OR IN CONNECTION WITH YOUR RELIANCE OR USAGE OF ANY CONTENTS OF THE MEDIA KIT. ANY CONTENTS OF THIS MEDIA KIT IS PROVIDED AS-IS WITHOUT ANY WARRANTY WHATSOEVER AND THERE ARE NO EXPRESS OR IMPLIED WARRANTIES INCLUDING WARRANTIES OR CONDITIONS OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE REGARDING COMPLETENESS, ACCURATENESS AND/OR TIMELINESS OF ANY CONTENTS OF THE MEDIA KIT AND FURTHER GROUND X SHALL NOT BE RESPONSIBLE FOR ANY DIRECT/ INDIRECT RESULTS. GROUND X SHALL NOT BE RESPONSIBLE FOR ANY DIRECT, INDIRECT, SPECIAL AND/ OR CONSEQUENTIAL DAMAGES ARISING OUT OF OR IN CONNECTION WITH YOUR RELIANCE OR USAGE OF ANY CONTENTS OF THIS MEDIA KIT AND FURTHER ANY RELATED CONTENTS AND/OR LINKED CONTENTS TO THIS MEDIA KIT ARE NOT PRODUCED BY GROUND X, GROUND X SHALL NOT GUARANTEE ANY ACCURATENESS, COMPLETENESS AND/OR TIMELINESS OF SUCH RELATED/LINKED CONTENTS.
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