CAREER PATHWAYS Journalism - 2021 Edition - The 93% Club

 
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CAREER
PATHWAYS
  Journalism

2021 Edition   The 93% Club x TipStart
AN INTRODUCTION
TO JOURNALISM
The job of a journalist is to tell a story.
The open-ended nature of the industry
means branches of journalism are unlimited,
and means in which to communicate are
endless. Classic desks - or subject sections
of a publication - include politics, crime,
health, science, technology, sports and
showbiz among many more. While traditional
reporting - in newspapers, radio broadcasts
or television news bulletins - are still highly-
desirable fields, the rise of social media has
made way for a host of modern platforms
for storytellers to utilise. These include - but
are certainly not limited to - podcasts, live
streams, online blogs and YouTube videos.
Jobs in the Industry
There are a whole host of jobs in journalism
and the rapidly-changing way we consume
the news creates new roles every day.
Here are a few classic roles:

Reporters: The news can be reported in many        Correspondents: Correspondents are senior,
different ways including - but not limited         experienced reporters who specialise in one
to - online articles, newspaper stories, live      particular field, such as science education,
blogs or radio broadcasts. A reporter’s role is    politics or the Royal Family. They are
to tell a story to a reader in a digestible way.   a publication’s go-to reporter for issues in
Many reporters choose to be affiliated to a        their field, and are relied on to pitch stories.
publication, which can be local to their area,
                                                   Photojournalists: Known as ‘snappers’,
about a cause or industry they are interested
                                                   photographers tell stories visually. They are
in, or a national outlet. This path provides
                                                   sent out to capture major news items - with
regular income and employment protections,
                                                   their images often making or breaking a story.
but it can limit a journalist’s freedom to write
                                                   Photographers need excellent camera skills
about what they want. Others opt to go
                                                   and great news sense in deciding how a story
freelance, working their own hours and
                                                   should be told.
pitching stories to publications which they
buy and publish. Doing this means reporters
have the freedom to write about what               The above roles barely scratch the surface
they choose, but it can be an irregular            of jobs in journalism. Roles that have emerged
and uncertain income.                              more recently include video journalists,
Editors: Editors help shape the news               who source footage to illustrate events,
agenda at their publication. They decide           Search Engine Optimisation (SEO) operators
what stories will interest readers and should      who ensure stories will appear high up in
be published on the day. Reporters will pitch      Google searches and social media reporters
stories to editors who help shape their ideas      who share trending stories to publications’
into fully-formed copy. Other roles of an          Twitter, Facebook and Instagram pages
editor include reading over copy to check for
potential issues, often necessitating a strong
understanding of media law and the Editors’
Code of Practice.
Sub-editors: Sub-editors are responsible for
proof-reading copy, ensuring it is accurate
and grammatically-sound. They also make
sure the story is written in the publication’s
style, making it appealing and digestible for
readers. Sub-editors influence the design of
a page - often writing headlines, deciding how
many words each story deserves and where
it should appear on the page.
Progression Pathways
The classic pathway into the industry involves
getting a diploma from the National Council for
the Training of Journalists (NCTJ). It qualifies
reporters in media law, ethics and shorthand
- as well as basic writing and sub-editing
(or proofreading and formatting skills). Most
entry-level jobs in national publications require
NCTJ qualifications. But these diplomas can
be expensive, and are not the only way to
begin a career in the industry. Many successful
journalists succeed because of the skills gained
from previous experience - such as writing
blogs, joining trainee schemes or internships
or through work experience. While journalism
degrees are also an excellent way to break into
journalism, make sure you do your research.
NCTJ-accredited courses stand well above the
rest and equip budding journalists with the
practical skills needed for the entry-level job
they desire.
EDUCATION AND
EXPERIENCES
FOR JOURNALISM

What you can do now
The best thing to do to help forge a career in    for journalism careers. Many offer invaluable
journalism is to keep reporting. Keep writing     tips and post job opportunities in the industry.
blogs, making podcasts or producing videos on     And, perhaps most importantly, consume lots
the issues you are passionate about and the       of news. Learn how the news agenda works
stories that matter to you. Use this time to      and see what stories jump out at you the
develop your love for journalism, as that key     most.
skill will carry you through gruelling months
of job applications. And start developing
your contact book. Find journalists you look
up to on Twitter and read their work. Send
them a message seeing if they have any tips
for entering the industry - or if there are any
work experience positions available. Beyond
that, look up helpful social media accounts

Skills to master
Communication: Ask people to share their          Tight writing: One of the hardest skills to learn
stories as much as you can. Hear what people      is to condense your writing. When pitching
have to say, especially if they live different    a story to an editor (or to a commissioning
lives to your own. A key skill is to know and     editor as a freelance reporter) you need to
understand your readers and the issues that       ‘sell’ your copy in a short and compelling
matter to them.                                   few lines.
News sense: Deciding whether a story              Sub-editing: Proofreading your own work and
is interesting enough to be published is          learning your common grammatical errors is
a difficult skill, but an easy way to start       an essential skill - and it’s never too early to
developing it is a simple method known as         master it.
‘The Pub Test’. Simply ask ‘would I repeat this
story to my friends at the pub?’ If the answer
is yes, your readers will likely want to hear
about it too.
Relevant Qualifications
After university, a post-graduate NCTJ
diploma is a brilliant way to increase your
employability. Many entry-level jobs in national
publications necesitate an NCTJ qualification
- which can be completed on a part time
or full time basis with a teaching centre, or
independently. NCTJ Diplomas in Journalism
are widely-respected and teach an array of
skills. More information on these can be found
at here.

Relevant Societies
Student media is key to beginning to develop
a CV. Universities often have student-run
newspapers, radio shows and television
stations offering students opportunities
to pitch their own ideas.
Relevant Degrees
Several degrees can allow for a transition
into journalism, especially if you have
a particular desk in mind. While english,
media or communications degrees may be
the classic choice, a rise in section-specific
reporting means science, mathematics and
history degrees are equally as valuable.
If a journalism undergraduate seems appealing
to prospective students, I would always
encourage them to do their research.
NCTJ-accredited courses are highly-respected
and not only give students an understanding
of the theory behind the job, but the
practicalities of it too. You can search for
an NCTJ-accredited course here.
Typical Jornalism
Job Description                                             DD.MM.YYYY

A typical entry level
role might include:                  The role might require:
Interviewing people in a range of    Employers look for passionate
different circumstances              journalists, eager to learn and grow
                                     in the industry.
Seeking out and investigating
stories via your contacts, press     Resilience and initiative in
releases and other media             a candidate, as well as grit
                                     and determination.
Attending press conferences and
asking questions                     Entry level roles at national
                                     publications can also involve long
Attending a range of events
                                     working hours, so employers require
Answering the phones on the          flexibility.
news desk
recording interviews and
meetings using shorthand
Producing copy according to the
newspaper’s house style and to
strict deadlines

Salary Expectation
Typical starting salary could start at £12,000 to £15,000, depending
on whether you’re working for a local, regional or national paper.

Are you interested?

E-mail                              Signature
GRAD JOBS AND USEFUL
LINKS FOR JOURNALISM

Grad schemes                                       Big employers
Journoresources                                    It’s very tricky to pin down main employers for
(a phenomenal online tool for                      graduates keen to enter into journalism as the
journalists) has compiled a list                   industry changes so rapidly. It also depends
of every journalism grad scheme                    on what section of journalism interests you
available and when they are                        the most. As a way to start, try your hand at
set to open for applications.                      the main forms of journalism. These include:
                                                   Newspapers and news websites, magazines,
                                                   radio and television.

Typical Application                                Once you find something that interests you,
                                                   look up who provides that content, research
Process                                            their hiring patterns or email for work
                                                   experience. If that doesn’t work, simply try
                                                   another publication and keep going until the
The application process differs depending
                                                   right opportunity comes along.
on the role. Some employers may ask for
the classic CV and cover letter before
bringing you in for an interview.
Many entry level roles are grad schemes
which may necessitate a more rigorous
and competitive application process.
These could include: Proofreading tasks
where an applicant will be asked to check
a generic piece of writing for accuracy,
grammar and spelling mistakes; news quizzes
to test applicants’ knowledge of the news
agenda; writing exercises (so brush up on the
writing style of the publication you’re applying
to); and group discussions.

                                                   Other useful Links
                                                   Journoresources For tips, the best place to go
                                                   Mediabeans        Jobs board
                                                   News UK           Large publisher e.g The Times & The Sun
                                                   Reach PLC         Large publisher e.g The Mirror
                                                   Presspad          Aims to diversify the industry by
                                                                     connecting young people on work
                                                                     experience with experienced journalists
                                                                     who can offer up a spare room.
Tipster                              TipStart leverages technology and innovation
                                     to connect young people with the right
                                     people in the right places to help jump start

Insights
                                     their career, build professional networks and
                                     remove barriers to entry into traditionally
                                     elitist sectors.

 Name:                               Positions held in this field:

 Jemma Carr
                                     Reporter at MailOnline, The Daily Mail, inews.co.uk, National
                                     news agency, South West Londoner

 Why do you recommend this sector?                          Top Tips

 News is fast-paced and evolves quickly, meaning            Hone in your skills early
 I rarely see the same thing twice. Handling                Consume loads of news from various sources.
 breaking news stories as well as longer research-          Practise proof-reading your own work and the
 based features means I can practise a wide                 work of others.
 range of skills every day. Communicating stories           Get qualified
 from around the world to a global readership               Do your research into what qualifications
 is an immense privilege and the rapid way the              or training schemes are available and pick
 journalism landscape is changing means there is            which path is right for you. If qualifications
 something for everyone.                                    aren’t something you want to pursue, start
                                                            building your portfolio and keep writing.
                                                            Keep talking
                                                            Hear the stories of as many people as you
                                                            can. Learn about the issues that really matter
                                                            to people - and the ones that matter most to
                                                            you.
                                                            Ask questions
                                                            Learn from others already in the industry. Ask
                                                            questions and inquire about opportunities.
                                                            Everyone was in the same boat as you at one
                                                            point, and no journalist would begrudge being
                                                            approached for advice

                                                                                     If you want to build your own
                                                                                       professional network check
                                                                                        out TipStart and sign-up at:
                                                                                                     www.tipstart.org
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