DEEZER LEADS THE CHARGE ON INNOVATION FOR MUSIC LOVERS

DEEZER LEADS THE CHARGE ON
       INNOVATION FOR MUSIC LOVERS
           New ‘HEAR THIS’ feature offers unique music discovery experience
           New Deezer app for Mac unifies your music collection
           Deezer more than doubles number of paying subscribers to reach 5 million
            as catalogue reaches 30 million tracks
           11 new Telco partnerships in 12 months - making 25 partnerships worldwide

STRICT EMBARGO: Wednesday 6th November 2013, 10.30am GMT:

Speaking from the iconic London music venue Ronnie Scott’s, Deezer’s CEO, Axel
Dauchez, today unveiled two major new platform developments set to confirm
Deezer’s credentials as the leader in personalised music discovery. Dauchez also
confirmed Deezer’s success one year on from his $130 million funding address,
through revealing the following business milestones:

      More than doubled the number of paid subscribers in a year - reaching 5
       million paid subscribers across more than 180 countries

      11 new telco partnerships, taking the total number of partnerships globally to
       25

      Music catalogue reached 30 million tracks, with an average of 27,000 new
       tracks from all genres and countries added every day, making it the biggest
       of any music streaming service

      An extensive network of 50 Deezer expert music editors spread around the
       world providing the best recommendations to subscribers

Axel Dauchez, Deezer’s CEO, said, “Doubling the number of paid subscribers in 12
months sends a hugely encouraging signal that music streaming’s time is now. One
year ago we pledged to launch Deezer worldwide because we felt music deserved
to be truly global. One year on, we are proud to say that we have over-delivered on
our promises, with more than 5 million subscribers across more than 180 countries and
a team of expert editors around the world sharing their love and passion for music.
But we’re not content to simply keep up with the world; we want to lead the
charge.”

Dauchez also unveiled the following product developments:

‘HEAR THIS’ takes the discovery feature to the next level by combining technology
innovation with Deezer’s team of music experts from every continent employed to
handpick and recommend the best new music from around the world. The ‘HEAR
THIS’ music feed gives daily recommendations based on the music you are listening
to, the latest releases from your favourite bands and the playlists created by your
friends, as well as handpicked recommendations from Deezer’s music experts. You’ll
have your personal and perfect music stream, handpicked by experts and tailored
for you.

With more than 75% of subscribers listening to Deezer through their mobile devices,
‘HEAR THIS’ will be accessible from any device to enable users to discover the best
music wherever they are.

Another new feature called ‘EXPLORE’ will supplement ‘HEAR THIS’ by providing a
unique way to discover the latest releases as well as editors’ picks and
recommendations. ‘EXPLORE’ enables you to search by region and genre, which
means you can get access to the best new music from anywhere in the world,
wherever you are.

Dauchez also unveiled a new exclusive app for Mac which is currently in
development:

New Deezer app for Mac

Radically different from a simple desktop app and much lighter and quicker than a
web version, this new app unifies your music collection:

   Regardless of the file format, your personal iTunes music library is automatically
synchronized with Deezer, meaning you will have access to your entire collection
wherever you are

   You’ll have access to Deezer’s entire catalogue of 30 million tracks as well as all
your favourite music from your personal collection at the touch of a button

   The new app provides ultimate simplicity bringing together offline music and
streaming to provide unbeatable accessibility for music lovers

Daniel Marhely, Deezer’s founder, said: “Innovation is in our DNA. We want to help
people build and discover their own unique music identity, which is why this year we
are getting personal. The ‘HEAR THIS’ music feed and the new Deezer app for Mac
are game changers for us, they are pure innovation. We’re combining the best of
Deezer - man and machine – to give users a unique experience that’s tailored
exclusively to them.”

In addition to the new product announcements, Dauchez unveiled two executive
appointments:

Christopher Coonen will be joining Deezer as group COO. Founder of PayPal in
France and Continental Europe, Coonen brings with him extensive experience in
managing fast growth companies in a rapidly changing environment. He will be
managing business operations with the aim of reaching the company’s ambitious
targets and meeting huge market expectations.

Gerrit Schumann, co-founder of Simfy, has been appointed Deezer’s VP of Europe
(outside France). Based in Berlin, his remit is to further strengthen, develop and
expand operational activities in Europe. Schumann’s past achievements, unique
market experience and entrepreneurship will help Deezer anticipate market trends
and further reinforce its position within Europe.

Dauchez concluded: “I want to give music lovers the experience they deserve. With
Deezer we want to lead the charge – but there is still a lot to do to reach the point
where everyone will be able to legally enjoy listening to and discovering music
wherever they may find themselves – and all that for the price of downloading an
album.”

                                          - End –

Notes to editors:

For further information, images and logos, please contact Sophie Barnard or Jack Davies
on +44 (0)20 7260 2700 or email deezer@bluerubicon.com

Deezer in numbers:
      5 million paying subscribers
      12 million monthly active users
      Active in more than 180 countries
      Catalogue of 30 million tracks
      100 million shareable playlists

   20% of staff are focused on editorial and recommendations
      75% of all music listened to on a mobile device

‘HEAR THIS’
      As soon as you log on to Deezer, you will be greeted by the HEAR THIS music
       feed - a new personalised musical recommendations system
      HEAR THIS gives daily recommendations based on the music you are listening
       to; the latest releases from your favourite bands, playlists created by your
       friends, as well as handpicked recommendations from Deezer’s 50 expert
       editors.
      HEAR THIS learns with you; the more you listen, the better it knows you
      By allowing you to scroll down and see back to the recommendations, you’ll
       be able to easily go back and find that track you liked
      You’ll have your personal and perfect music stream, handpicked by experts
       and tailored for you
      The HEAR THIS music feed will be available to Premium+ subscribers from 12th
       November and will be available on iOS and Android devices from 19 th
       November

NEW DEEZER APP FOR MAC

      Radically different from a simple desktop app and much lighter and quicker
       than a web version, this new app unifies your music collection

      Regardless of the file format, your personal iTunes music library is automatically
       synchronized with Deezer

      You’ll have access to Deezer’s entire catalogue of 30 million tracks as well as
       all your favourite music from your personal collection at the touch of a button
      The new app provides ultimate simplicity bringing together offline music and
       streaming to provide unbeatable accessibility for music lovers
      The music files that you listen through on Deezer only contain metadata, not
       audio content meaning they are very light. They can be organized the way
       you want to, displayed in the way you want to and more importantly provide
       you with a fast and seamless experience
      What’s more, anything you favourite will automatically be available for you to
       listen to on your mobile device through Deezer
      You’ll be able to access ALL the music you love, whenever and whenever you
       want, on any device at the touch of a button

EXPLORE
       Explore provides a unique way to discover the latest releases as well as
        editors’ picks and recommendations
       Explore harnesses the knowledge of Deezer’s 50 global music editors and
        gives you the chance to search for the best new music by region as well as
        genre
       You can get access to the best new music from anywhere in the world, from
        whenever you are

*October 2012 Deezer had 2 million paying subscribers

About Deezer

Deezer delivers an exciting, broad and truly global music experience to more than 12 million
monthly active users across more than 180 countries. With 5 million paying subscribers and
more than 100 million shareable playlists, Deezer allows fans to enjoy music unconstrained by
any of the barriers of the past, providing unlimited access to a catalogue of 30 million tracks,
instantly available on any device - PC, laptop, tablet, smartphone, wireless home speakers, in-
car audio, smart TVs and Xbox. Deezer’s mantra is music discovery, helping fans rediscover the
joy of finding and sharing fantastic new music through specially selected editorial
recommendations for every single market in which it is present. With an international
partnership with Facebook and strategic telecoms partnerships with Orange, Everything
Everywhere and Telenor, amongst many others, Deezer is committed to bringing music to new
audiences worldwide.

                                       Discover Deezer
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                                       Twitter: @Deezer