Destination Germany A Resource Guide For Travel Agents - SIGN UP for the - Germany Travel

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Destination Germany A Resource Guide For Travel Agents - SIGN UP for the - Germany Travel
Destination Germany
A Resource Guide For Travel Agents

  SIGN UP for the
  Germany Newsletter
  www.germany.travel/
   trade-newsletter

                                         © Anibal Trejo
                                     Schwerin Castle
Destination Germany A Resource Guide For Travel Agents - SIGN UP for the - Germany Travel
WELCOME TO GERMANY

Old Town Hall, Bamberg                                                       Biking by the Moselle

                                     Dear Friends of Germany,
                                  We can certainly say that 2020         love that our high-speed ICE train links Berlin and Munich in just
                                  did not start off quite like any       four hours.
                                  other year, and as the world
                                  heals from this crisis, Germany        As always, there is much to celebrate in Germany and 2020
                                  has been recovering as well. As        marks the 250th birthday of Ludwig van Beethoven. The legendary
                                  visitors return to us, they will       composer was an important figure in German history; he was a
                                  find our beautiful wide-open           revolutionary and a visionary ahead of his time. Many concerts,
                                  spaces preserved by careful            operas, festivals and exhibitions are scheduled throughout
                                  sustainable measures, along            Germany through September 2021 to celebrate him. Be sure to
                                  with the affordable pricing            check www.germany.travel to confirm dates.
                                  that allows your clients to            On October 3, 2020, Germany commemorates 30 years of
enjoy fantastic gourmet restaurants and first-class hotels with          reunification, reminding us once again of our country’s ability
outstanding services.                                                    to rebound stronger than ever from challenging situations. We
As you plan future travel, it’s important to know that Germany’s         deeply appreciate your continuous support; through our mutual
ability to protect its citizens from COVID-19 has been recognized        dedication and commitment to our beautiful country, we will build
worldwide. According to a country ranking conducted by the               a promising and exciting future.
London Deep Knowledge Group (DKG), Germany is currently one              We very much thank you for your support and know that we will
of the safest and most stable countries in the world in regard to its    always be here to serve you so you can create wonderful experiences
COVID-19 response.                                                       for your clients as they explore the wonders of Germany.
As we confidently move forward, we value our partnership with            Auf Wiedersehen!
travel advisors more than ever and are pleased to present you
with this guide, which will provide you with an abundance of
information you need to plan an exciting, authentic vacation for
your clients.

You can also visit www.germany.travel to access the many tools            Ricarda Lindner
we’ve created to help you sell the destination.                           Regional Manager, The Americas
                                                                          German National Tourist Office
Keep in mind that as your clients return to Germany, we have
a very strong transportation infrastructure that will help them
navigate just about anywhere they’d like to visit across the country.

We have five international airports and extensive bus and rail
networks, so it’s easy to travel from our dynamic metropolitan
cities to our quaint small towns where cultural activities, beer
gardens and unique shopping and dining await. City-hoppers will

    Before traveling, be sure to verify all venues and events are operating as usual, in light of the global challenges caused by COVID-19.

2         www.germany.travel                                       Photography Credits (from left to right): GNTB, Florian Trykowski; GNTB, Günter Standl
Destination Germany A Resource Guide For Travel Agents - SIGN UP for the - Germany Travel
GOOD TO KNOW

                                                                                                   Useful Tips for
                                                                                                   Germany
                                                                                                   Electricity: The voltage is 230 volts and an
                                                                                                   adapter is required.

                                                                                                   Emergency Phone Numbers: 110 for the
                                                                                                   police; 112 for fire and ambulance services.

                                                                                                   Entry Requirements and Visa: To enter
                                                                                                   Germany, foreigners need a valid passport or
                                                                                                   passport replacement documents. U.S. citizens
GNTB Exhibition Space                                                                              with a valid U.S. passport do not need a visa
                                                                                                   for airport transit, leisure or business trips
                                                                                                   for stays up to 90 days. Citizens of certain

GNTO at Your Service                                                                               countries require a visa where German
                                                                                                   diplomatic missions provide more information.
                                                                                                   On the planned date of departure from
                                                                                                   Germany, the passport should be valid at least
In order to help travel advisors boost their     Social Media: For all the latest social updates
                                                                                                   another three months.
revenue through Germany sales, the German        follow @GermanyTravelDestination on
National Tourist Office (GNTO) is happy to       Facebook and @germanytourism on                   Language: The main language is German,
assist in a variety of ways, including:                                                            but English is widely spoken throughout
                                                 Instagram, Twitter and Snapchat.
                                                                                                   the country.
Alexa Skill: The voice assistant provides
                                                 Study Tours: Contact your local GNTO office
valuable information and insider tips about                                                        Mobile Phone Service: To use a U.S.
the travel destination Germany. Find it in the   for more information on available study tours.
                                                                                                   smartphone, the device has to be unlocked
Alexa Skill Store under “Germany Travel Tips”                                                      from the provider. A rechargeable German
                                                 Trade Newsletter: Sign up for our Germany
and “German Brotzeit.”                                                                             SIM card (German phone number) with
                                                 newsletter to keep up to date on events,
                                                                                                   individual data plans can be purchased at
Educational Seminars: Contact your local         themes and sales tools at www.germany.
                                                                                                   mobile shops, supermarkets and drugstores.
GNTO office to arrange an educational            travel/trade-newsletter.                          Using international roaming services is
seminar on Germany in your office.
                                                                                                   another option.
                                                 Trade Shows: Meet GNTO’s sales
Extranet: Log on to our trade extranet – a
                                                 representatives in person at many travel          Money and Currency: The Euro is the legal
convenient resource dedicated to those selling
                                                 advisor shows throughout the year.                currency. A nationwide network of ATMs at
Germany – at www.germany.travel/us/trade.
                                                                                                   various banks is available to withdraw cash
German Convention Bureau (GCB): Find out         Videos: Find a selection of inspiring videos      24/7. All major credit cards are accepted. The
more about conventions and trade fairs in        about Germany at www.youtube.com/                 stated prices in shops and restaurants are
Germany at www.germany.travel/GCB.               germanytourism.                                   asking prices, including taxes.

Germany Map: Ask your local GNTO office for                                                        Opening Hours: Most shops in Germany
                                                 Webinars: The GNTO sales team regularly
our Germany map with helpful information                                                           are usually open from Monday to Saturday
                                                 conducts educational webinars with German
at a glance.                                                                                       between 10 a.m. and 8 p.m. On Sundays
                                                 partners, U.S. travel experts, Virtuoso, Travel   and holidays all shops are closed. Special
GNTB Sales Guide: Find our Sales Guide with      Leaders and Signature Travel.                     exceptions apply for gas stations, shops in
useful information about German companies                                                          tourist resorts, train stations and airports.
and organizations at www.germany.travel/         Download this Resource Guide at:                  Certain pharmacies also offer 24-hour service.
salesguide.                                      www.germany.travel/us/trade
                                                                                                   Tax-Free Shopping: VAT is 19 percent on
Image Database: Register for free to access                                                        most merchandise. U.S. travelers are able
our image database and take advantage of            Trade Contacts                                 to benefit from tax-free shopping with a
the wide selection of Germany pictures for          GERMAN NATIONAL TOURIST OFFICE                 minimum purchase of 25 Euro in many stores
your sales promotion at dam.germany.travel.         800-637-1171                                   throughout Germany. When leaving the EU,
                                                    East Coast                                     the VAT on purchased goods can be reclaimed
Information Center: Call our toll-free number,
                                                    Tel.: 212-661-7200                             for a small fee.
800-637-1171, for specific information and
assistance.                                         germanyInfo@germany.travel
                                                                                                   Time Zone: Central European Time (CET) –
                                                    West Coast                                     six hours ahead of EST, nine ahead of PST.
Sample Itineraries: Contact our GNTO sales          Tel.: 310-649-7711
team for up to 100 sample itineraries based         office-usa-lax@germany.travel                  Tipping: Restaurant bills include VAT and
on regions and interests.                                                                          service charges. A 10 percent tip is common.

Photography Credit: GNTB, Jens Wegener                                                                                                              3
Destination Germany A Resource Guide For Travel Agents - SIGN UP for the - Germany Travel
GERMANY FOR EVERYONE

Germany for Everyone
Barrier-free Travel: Germany offers a           place throughout the year and peak with              spent in the multiple zoos and theme
wealth of opportunities for vacations and       the annual pride processions known in                parks, such as Playmobil FunPark near
business trips for visitors with disabilities   Germany as Christopher Street Parades.               Nuremberg; Legoland in Günzburg;
or restricted mobility. Airports and train                                                           Ravensburger Spieleland near Lake
stations, as well as many hotels and            Multigenerational Travel: Germany is                 Constance; or Europa-Park near Karlsruhe.
sightseeing locations, have been adapted        the ideal destination for spending a                 The latter is the biggest theme park in
for travelers with special needs.               vacation together as a family. Visitors of           the German-speaking countries and one
www.germany.travel/barrierfreetravel            all ages will love going to theme parks,             of the few that is open in winter. The
                                                water parks, castles and museums;                    extensive choice of activities is matched
Business Travel and Conventions: High-          getting close to nature in national parks;           by a wide selection of accommodations
quality service and professional partners       and engaging in active pursuits such as              that includes everything from vacation
guarantee the country’s success as a            cycling, swimming and walking.                       homes and family hotels to farm stays,
business travel destination. Germany’s                                                               youth hostels and campsites.
outstanding infrastructure, competitive         Sustainable Travel: Germany meets the
prices and state-of-the-art congress            increasing demand for sustainability with a          Travel for Young People: Germany offers
halls are ideal for hosting the world’s top     range of eco-friendly places for all types of        simple, safe and affordable travels with
conferences and conventions.                    travelers. Numerous hotels across Germany            many special offers and student discounts.
www.germany.travel/GCB                          are firmly committed to sustainability,              The excellent roads and infrastructure
                                                from energy-efficient buildings and                  for coach and train travel make getting
The 50-plus Traveler: Baby boomers are          environmentally friendly furnishings to              around quick and easy. The country’s many
often active and adventurous vacationers        regional organic cuisine. Environmental              youth hostels do not only offer budget
who want to experience a destination            sustainability is also a key topic in the field      accommodations in city-center locations
to its fullest. From 46 UNESCO World            of business travel and events. Our microsite         but also offer entertainment, activities
Heritage sites to more than 43,000 miles        about sustainable travel provides inspiring          and outdoor pursuits. Bustling energy
of cycle routes and 124,000-plus miles          and interactive content about Germany’s              can be experienced in bars, restaurants,
of well-maintained footpaths spanning           infrastructure, green hotels and cities,             nightclubs and multiple attractions, such
the country, to over 6,700 museums,             meetings and more.                                   as the renowned festivals like ”Southside”
travelers find excellent urban and natural      www.germany.travel/sustainability                    or “Rock im Park.”
activities. Germany’s 350-plus spas and
health resorts guarantee a relaxing close       Travel With Kids: Magical castles such               Heritage Travel: Around 44 million
of the day.                                     as Neuschwanstein Castle in Bavaria                  Americans have German roots and they
                                                are the perfect place for little princes             can learn about their heritage by visiting
LGBTQ Travel: The LGBTQ community               and princesses. Other highlights include             the various historic sites, museums
in Germany is an important part of              Heidelberg Castle, offering jousting                 and memorials throughout Germany.
society and enjoys some of Europe’s most        games for children; Guttenberg Castle,               Whether or not someone claims German
progressive ideals for gays and lesbians.       with falconry demonstrations; or                     heritage, learning about the impact of
Lively LGBTQ communities have sprung            Lichtenstein Castle, which served as the             German immigrants on American history
up in all major cities and many smaller         location for the 1971 movie “Sleeping                will definitely surprise them.
ones. Numerous gay-themed events take           Beauty.” A perfect family day can also be            www.germany.travel/heritage

Barrier-free Travel                             Multigenerational Travel                             Sustainable Travel

4           www.germany.travel                    Photography Credits (from left to right): GNTB, Jens Wegener; Kurverwaltung Juist; GNTB, Günter Standl
Destination Germany A Resource Guide For Travel Agents - SIGN UP for the - Germany Travel
A D V E R TO R I A L

Käthe Wohlfahrt:
German Christmas
Throughout the Year
The shops of Käthe Wohlfahrt,          are handmade and hand-
a family-run business for 56           painted. The assortment of
years, are popular with visitors       classic models and modern
from all over the world.               lines is comprised mainly of
Guests can experience their            winter and Christmas motifs
uniquely decorated Christmas           but there are also year-round
shops all year round.                  themes. A wide range of
                                       high-quality souvenirs and
The “World of Käthe                    a large selection of genuine
Wohlfahrt” is best                     Black Forest cuckoo clocks are
experienced in the romantic            part of it.
town of Rothenburg ob der
Tauber. Between Würzburg               Specialties include the
and Nuremberg, exactly                 popular designs by the
at the intersection of the             company’s own artists and
Romantic Road and Castle               craftsmen. These unique
Road, it is easily reached from        “Käthe’s Original” pieces are
the airports in Frankfurt/             designed in their studios
Main or Munich. The                    in the romantic Tauber
town corresponds to the                Valley near the city and are
ideal image of a medieval              produced according to strict
German village. It is filled           quality guidelines in high
with picturesque streets and           quality materials.
squares, cozy restaurants and
a walk-on city wall.                   Convenient Shopping,
                                       Exquisite Service
Right next to the historic
                                       All Käthe Wohlfahrt shops
market square, the
                                       offer preparation of the tax
1,200-square-yard indoor
                                       refund papers. They also offer
experience of the Christmas
                                       a worldwide shipping service
Village is a must-see. Yuletide
                                       and a multilingual after-sale
enthusiasts and other visitors
                                       customer service.                       (From top to bottom): Christmas Village and German Christmas Museum;
will be thrilled during the                                                    Christmas Village in Rothenburg; Marcus Tower in Rothenburg
“village stroll.” As they walk
                                       For groups, river cruises and           located in Berlin, Heidelberg,      descriptions of objects are
along they’ll discover a 19.7-foot
                                       Christmas market tours,                 Oberammergau, Nuremberg,            signposted in German and
high rotating Christmas tree
                                       specially trained English-              Bamberg, Miltenberg and             English. The museum, set
and a 11.5-foot high nutcracker,
                                       speaking staff members are              Rüdesheim.                          within the Christmas Village,
as well as tree ornaments,
                                       on hand to advise and support                                               is open all year round.
Christmas pyramids, candle
                                       before and during the visit.                                                It is recommended for
arches, nutcrackers and
                                       Travel-friendly opening hours
                                                                               The German
much more in unbelievable                                                      Christmas Museum                    both FIT and group visits.
                                       (including most Sundays and                                                 Guided tours in English are
abundance and variety.                                                         Most Christmas decorations
                                       holidays) are in place. Hours                                               possible by appointment.
                                       are extended during the                 originate from Germany. The
                                                                                                                   For detailed information
25,000 Items, Mostly                   Advent season.                          first floor of Rothenburg’s
Handmade                                                                                                           about the museum, visit
                                                                               German Christmas Museum
                                                                                                                   www.christmasmuseum.com.
More than 80 percent of our            Some smaller shops from                 exhibits ancient Christmas
products come from Germany             Käthe Wohlfahrt offer the               decorations and explains            www.kaethe-wohlfahrt.com
and Europe. Most of them               same service. They are                  about their history. The            vonschenk@wohlfahrt.com

Photography Credits (from top to bottom): Käthe Wohlfahrt KG; Käthe Wohlfahrt KG; Rothenburg Tourismus Service                                        5
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BEETHOVEN

                                                                                                             Beethoven Tour
                                                                                                             Visitors can experience the most
                                                                                                             important parts of Ludwig van Beethoven’s
                                                                                                             childhood and youth in Bonn on a walking
                                                                                                             tour with 22 stops. The use of multimedia
                                                                                                             elements at various locations in Bonn and
                                                                                                             the Rhine-Sieg District presents Beethoven
                                                                                                             to visitors in a new way.
                                                                                                             www.bthvn2020.de

Statue of Beethoven, Bonn                                                                                 Bonn

Beethoven’s 250th Anniversary
In 2020, Germany is marking the 250th               talented artist whose works are pivotal               and individualist. “Ode to Joy” from
anniversary of the birth of Ludwig                  to music history.                                     Beethoven’s Ninth Symphony is the
van Beethoven, the city of Bonn’s                                                                         official European anthem since 1972, but is
most famous son. The former capital                 Born in Bonn in December 1770, Beethoven              beloved and performed on every continent.
of Germany, which was voted one of                  is not only the most frequently performed
the top five city destinations for 2020             classical composer in the world, but                  When he died in Vienna in 1827, he left
by Lonely Planet, is the center of the              also widely regarded as a cosmopolitan                behind symphonies, piano concertos,
international Beethoven anniversary                 revolutionary and visionary. His ambitious            string quartets, a violin concerto
year. With the global marketing                     father laid the foundation for his early              and even an opera. His music was
campaign #DiscoverBeethoven, the                    musical education. The young composer                 unpredictable and therefore often ahead
German National Tourist Board puts                  performed his first concert at age 7.                 of its time. As one of the most important
a spotlight on an exceptionally                                                                           ambassadors for European culture,
                                                    When Beethoven began to suffer from                   Beethoven’s manuscripts have long
                                                    incurable hearing loss at 27, he had already          been part of UNESCO’s Memory of the
                                                    established himself as one of the most                World Register.
                                                    eminent composers. He continued to
                                                    work tirelessly, although he could only               As part of the anniversary year, a
                                                    hear many of his subsequent creations                 comprehensive program with various
                                                    with his inner ear. Beethoven’s self-                 concerts, opera performances, festivals
                                                    awareness made him a modern artist                    and exhibitions is taking place
                                                                                                          throughout Germany until September
                                                                                                          2021. Bonn, as the epicenter of the
    International Beethovenfest                                                                           Beethoven Discovery Year, hosts
    The heart of the Beethovenfest in Bonn is the music of Ludwig van Beethoven. With                     multiple events to explore the life of the
    performances by internationally acclaimed artists and ensembles, the festival shines                  classical composer. Travelers visiting the
    a light on the composer’s past, present and future. The festival is held every year in late           Beethoven sites —and all of Germany —
    summer (August 20 - September 10, 2021) and bears witness to the 22 years during which                will get an experience to remember.
    Beethoven left his mark on Bonn and the Rhine region.
    www.beethovenfest.de                                                                                  www.germany.travel/beethoven
                                                                                                          www.bthvn2020.de

6           www.germany.travel                                  Photography Credits (from left to right): Getty Images, CJ Romas; GNTB, Francesco Carovillano
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REUNIFICATION

  Beethoven-Haus                                        30 Years of German
  The museum at Ludwig van Beethoven’s
  birthplace is one of the most frequented
  music museums worldwide and one of
                                                        Reunification
  the 100 most popular sites in Germany.
  A tour of the current 12 museum rooms                 October 3, 2020, marks the 30th             the unspoiled beauty of Germany’s
  allows visitors to view more than 150                 anniversary of the German                   low-lying mountain regions.
  original exhibits, such as manuscripts,               reunification. That monumental
  pictures, letters, furniture and other                event followed just 11 months after         There are also many permanent
  everyday objects from Beethoven’s life.               the Peaceful Revolution and the fall        exhibitions such as the DDR Museum
  New rooms of the enlarged exhibition                  of the Berlin Wall. The massive border      in Berlin, which provides a unique and
  are the vault with manuscripts, a music
                                                        divided the city into east and west         highly immersive experience for its
  room for regular concerts and a special
                                                        for 28 years. These events not only         visitors, encouraging them to explore
  area for temporary exhibitions.
  www.beethoven.de/en/museum                            allowed East Germans to travel, but         all aspects of life behind the Berlin Wall.
                                                        also enabled millions of international      The company TimeRide also offers an
                                                        tourists to experience and explore
                                                                                                    extraordinary way to delve into the
                                                        the natural beauty and culture of
                                                                                                    history behind the unification. They
                                                        the former GDR.
                                                                                                    offer a virtual reality journey that takes
                                                                                                    travelers back to the 1980s and on a
                                                        Reunified Germany offers a vast
                                                                                                    bus ride from West to East Berlin via
                                                        touristic diversity from inspiring
                                                        contemporary culture to thriving            Checkpoint Charlie.
                                                        traditions, from captivating natural
                                                        landscapes to historical gems               Every year a different federal state hosts
                                                        and unique attractions of cultural          the official festivities on October 3 and 4.
                                                        importance. Five years ago, the Federal     This year the Day of German Unity will
                                                        Ministry of Transport and Digital           take place in Potsdam while Brandenburg
                                                        Infrastructure initiated the German         is in charge of designing the program.
                                                        Unity Cycle Route. This new transport       This special anniversary includes the
                                                        project, in cooperation with the federal    ceremonial act as well as a citizens’
                                                        states, celebrates German unity and         festival incorporating concerts
                                                        makes it a tangible experience. Along       and various other acts. There will also be
                                                        the approximately 683-mile-long trail       numerous individual celebrations held
                                                        visitors can experience the unique story    throughout Germany.
  Beethoven House, Bonn                                 of the reunification firsthand at about
                                                        100 historical sites, while also enjoying   www.germany.travel/30reunified

  CNN Great Big Stories 2020
  Beethoven 5 Ways
  The five-part online video series
  “Beethoven 5 Ways” from CNN’s
  Great Big Story offers insights into the
  composer’s legacy, which extends far
  beyond the death of the exceptional
  artist. The first Great Big Story features
  a lively tour through Bonn, Beethoven’s
  hometown. Accompanied by his world-
  famous melodies, the video provides
  captivating impressions of essential
  Beethoven sites, all of which are the
  focus of the anniversary activities.
  You can quickly access all five videos
  on www.greatbigstory.com by typing
  “Beethoven” in the search bar.
  www.greatbigstory.com
                                                        Potsdamer Platz, Berlin

Photography Credits: Beethoven-Haus Bonn (top); GNTB, Santoni - Gianluca (bottom)                                                             7
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CULINARY GERMANY

Germany’s Culinary Diversity
From traditional hearty meals to                    culinary world, Germany is also home                2018. The destination’s exquisite wines
nouvelle cuisine and Michelin-starred               to several vegetarian Michelin-starred              are typically light and fruity, full of
restaurants, your clients are sure to               restaurants, such as the all-vegan Seven            character, and often pair beautifully with
find the perfect dish and location to               Swans in Frankfurt and the vegetarian               several of Germany’s famous cheeses.
satisfy their cravings. Germany is proud            restaurant Cookies Cream in Berlin.
of its traditional meals, and with good             Hamburg even hosts an annual Vegan                  Beer connoisseurs are also spoiled for
reason. Quite a number of its delicacies,           Street Food Festival.                               choice. Germans, especially in Bavaria,
such as Aachener Printen, have become                                                                   are proud to be known for brewing
protected brands. Locals have enjoyed               All of these culinary delights are                  some of the finest beers in the world.
many dishes for centuries, including the            being recognized globally. In 2020, the             The German Purity Law from 1516 (the
Thuringian Sausage, which has been a                renowned Michelin Guide awarded                     oldest food regulation still in existence)
classic offering for more than 600 years.           its famous stars to 308 restaurants in              stipulates a strict brewing process.
To keep it interesting though, Germans              Germany. This achievement comes from                Visitors can choose from 500-plus high-
are not shy about giving old favorites              a combination of things; the chefs’                 caliber beers produced in 1,300 breweries
a contemporary twist. Maultaschen,                  creativity and innovation combined                  throughout the country.
the Swabian-style pasta pockets, for                with the country’s highly advanced
example, come the traditional way,                  culinary schools.                                   Interested foodies can explore German
cooked in stock, or as a more modern                                                                    cuisine, traditional meals and drinks
fashion, served in a burger!                        With 13 wine-growing regions covering               from each of our 16 federal states on
                                                    nearly a quarter of a million acres,                our website. They can also find videos
Kale, known as a superfood in the U.S., is          Germany’s wines are another favorite                highlighting the various dishes and even
well liked by Germans and is a traditional          not to be missed. Its annual vineyard               a variety of recipes to download.
ingredient in Germany’s northern                    production made Germany the eighth-
cuisine. As one of the trendsetters in the          largest producer of wine worldwide in               www.germany.travel/culinary-germany

“My favorite German dish is Spätzle, but
through many memorable visits to Germany,
I’ve enjoyed discovering regional specialties
such as Maultaschen and Baumkuchen.”
                      Steven Paganelli
                      Group Head of
                      Destination Marketing
                      Americas
                      TripAdvisor

    “Alexa, start
    German Brotzeit”
    Bread plays a very
    important role in German
    culture. The world-famous
    and popular German
    bread is sold in more than
    3,000 different varieties
    and can be found on every dining table in
    Germany. The culture of German bread was
    even awarded the status of UNESCO World
    Cultural Heritage in 2014.

    The new ‘German Brotzeit’ Alexa skill offers
    you 16 different recipes for savory or sweet
    breads, as well as three exciting travel tips
    for each of the regions each bread is from.
                                                    Wine Festival, Stuttgart (top); Restaurant Alexander Herrmann, Wirsberg (bottom)

8            www.germany.travel                                          Photography Credit: Stuttgart Marketing GmbH (top); GNTB, Jens Wegener (bottom)
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A D V E R TO R I A L

Welcome to Potsdam — One of the Largest
UNESCO World Heritage Sites in Germany
“This entire Eyland has to become a
paradise,” wrote John Maurice of Nassau
to his friend Frederick William, The Great
Elector, back in the 17th Century. A small
city, not far from Berlin and surrounded by
a lovely lake landscape, was a perfect place
for a second residence of the Brandenburg-
Prussia royals. This is how Potsdam
with its palaces and gardens – such as
Versailles and St. Petersburg – came into
being purely from an idea. Prussian rulers
worked on their earthly paradise for two
centuries, reinterpreting the styles of
Ancient Greece and Rome, the Rococo and
the Tudor era.

The jewel of the Prussian paradise is,
without a doubt, the summer residence
of Frederick the Great. The King of Prussia,
wanting to escape bustling Berlin, found
his sanctuary there. To his summer
residence, he gave the name of Sanssouci
(in French, sans souci means “without
worries”). Today the yellow rococo palace
overlooks the lavish terraced landscape.                Sanssouci Palace

The palaces and gardens of Potsdam –                    A city stroll through Potsdam is like a      Moviemakers also find inspiration in
as part of UNESCO World Heritage since                  walk through a timeline of European          street facades and more than a hundred
1990 – represent the perfect interaction                history. Visitors can enjoy some delicious   years of movie history. Films such as
between art and nature. The site                        pannekoeken (Dutch pancakes) in the          “The Monuments Men” and “Inglourious
encompasses 5,100 acres of Potsdam’s                    Dutch Quarter, wander along green            Basterds” were shot here as well as series
cultural landscape that represents worldly              alleys between fairytale-like wooden         like “Homeland.” Potsdam is a European
influences from Italy, France, Russia and               houses of Russian Colony Alexandrovka        cradle for cinema and Germany’s first and
the Netherlands. Cultural diversity is a                and walk through the Italian piazza-like     only “UNESCO Creative City of Film.”
part of Potsdam’s identity.                             Old Market.                                  Along with perfect movie settings,
                                                                                                     Potsdam offers outstanding material for
                                                                                                     movie scripts. One great example
                                                                                                     is the spy exchange that took place during
                                                                                                     the Cold War on the Glienicke Bridge.
                                                                                                     Marking the border between Potsdam
                                                                                                     and West Berlin, the bridge was an ideal
                                                                                                     spot to exchange captured spies from
                                                                                                     East and West. This story made Steven
                                                                                                     Spielberg come to Potsdam and shoot the
                                                                                                     movie “Bridge of Spies” with Tom Hanks.

                                                                                                     www.potsdam-tourism.com
                                                                                                     www.visitworldheritage.com
                                                                                                     gruppen@potsdamtourismus.de
                                                                                                     Prussian Palaces and Gardens: www.spsg.de
Glienicke Bridge                                                                                     Book tickets online: https://tickets.spsg.de

Photography Credits: SPSG, L.Seidel (top); PMSG, A. Stiebitz (bottom)                                                                          9
Destination Germany A Resource Guide For Travel Agents - SIGN UP for the - Germany Travel
WELLNESS

Yoga at Lake Taching                                                 Wicker Beach Chairs, Heiligendamm

Wellness Retreats in Germany
If your clients are looking for the chance    support regeneration. Kneipp, Felke                   wellness and beauty hotels in Germany.
to refresh their minds, replenish their       and Schroth cure treatments, bubbling                 This comprehensive offering includes
strength, slow down and relax, Germany        seawater for thalassotherapy and radon                personally tailored programs and medical
is a dream destination. Whether by the        galleries will help visitors relax and let go.        wellness treatments, as well as active
sea, in the mountains or surrounded by        This diverse range of natural therapies
                                                                                                    pursuits in the heart of the beautiful
green meadows and forests – picturesque       makes Germany an attractive destination
                                                                                                    countryside. Travelers can enjoy the
spa towns and stunning resorts invite         for wellness travel, with over 350 rated
                                                                                                    continuously changing scenery on long
them to savor an amazing relaxation and       health resorts and spa towns that
well-being experience.                        combine traditional healing methods                   cycling or hiking tours. In the evenings,
                                              with modern medicine. The spectrum                    they can relax over revitalizing gourmet
The necessary ingredients for a fabulous      extends from prevention to healing,                   dishes, which combine healthy nutrition
wellness retreat can be found across          recuperation and relaxation.                          with maximum pleasure.
Germany, including many mineral               You can find a wide variety of well-
and thermal springs, an invigorating          being treatments based on natural                     www.germany.travel/wellness
moorland, and a healthy climate to            remedies in more than 1,000 inspected                 www.wellnesshotels-resorts.de

                                                                                                                                   A D V E R TO R I A L

Bauhaus Building, Dessau            Garden Kingdom, Dessau-Wörlitz        Luther Memorial, Lutherstadt Eisleben

Saxony-Anhalt: Luther, Bauhaus & Garden Kingdom
Extraordinary and full of exciting            “Luther I Bauhaus I Garden Kingdom” the               “Infinite beauty” are the words the great
contrasts – no fewer than three UNESCO        region between Dessau-Roßlau, Wörlitz                 German writer Goethe used to describe
World Heritage sites are to be found          and Lutherstadt Wittenberg has world-                 the Dessau-Wörlitz Garden Kingdom.
concentrated in a very small area in          ranking sights to offer, spanning roughly             Its magic remains unbroken to this day,
Saxony-Anhalt. These are the Bauhaus          four centuries of German cultural history.            as does the attraction of the Bauhaus
and its Master’s Houses in Dessau, the        They range from the classic modernity                 buildings, through which Dessau’s classical
Garden Kingdom of Dessau-Wörlitz, and         of the Bauhaus artists in Dessau, to the              modernism achieved world fame.
the Luther sites in Lutherstadt Wittenberg    spirit of the Enlightenment in the Garden
                                                                                                    Please contact us for more information on
and Lutherstadt Eisleben.                     Kingdom of Dessau-Wörlitz, to the history
                                                                                                    travel itineraries and advice.
                                              of the Reformation. The latter is brought
Tours in the east of Saxony-Anhalt are        to life in Wittenberg at sites from Martin            www.saxony-anhalt-tourism.eu
especially worthwhile. Under the slogan       Luther’s life and work.                               tourismus@img-sachsen-anhalt.de

10         www.germany.travel                              Photography Credits: GNTB, Günter Standl (top left); GNTB, Francesco Carovillano (top right);
                                                                       Michael Deutsch; Kulturstiftung Dessau-Wörlitz; Fotolia/Genese (bottom row)
Leipzig has been bringing music to life for over 800 years –
and holds festivals to celebrate its musicians every year.

A 70-minute train ride from Berlin, Leipzig is a buzzing city in the east of Germany.
The cultural and architectural beauty of Leipzig has always been a source of inspiration
for creative minds such as the composers Johann Sebastian Bach, Felix Mendelssohn
Bartholdy, Gustav Mahler, and Richard Wagner. The majority of Leipzig composers’
homes and workplaces are still standing today. This is unrivaled in Germany and,
in international terms, is second only to Vienna. Unique in Leipzig, however, is the
proximity of these sites: You will experience centuries of musical history in one afternoon!

Pick the right travel dates for your music-loving clients:
BACH                                     MENDELSSOHN                              WAGNER
FESTIVAL LEIPZIG 2021                    FESTIVAL 2021                            FESTIVAL 2022
11 until 20 June 2021                    31 October until 7 November 2021         21 June until 14 July 2022

Under the motto “Redemption”, a          Mendelssohn’s masterpieces performed     As Leipzig being Richard Wagner’s
cycle of 33 cantatas, three oratorios    by the Gewandhausorchester as well       hometown, Leipzig Opera will present
and St. Matthews Passion will tell the   as choral and chamber                    the full Wagner œuvre on stage
story of Messiah, Bach’s Messiah.        music of the Romantic era                within three weeks in summer 2022.

tickets on sale from November 2020       tickets on sale from March 2021          tickets on sale

Further information is available at www.leipzig.travel/cityofmusic.
If you need help with the booking, please contact us at incoming@ltm-leipzig.de.
BARRIER-FREE TRAVEL

                                                                                                   Dialogue in
                                                                                                   the Dark
                                                                                                   Dialogue in the Dark is an interactive
                                                                                                   exhibition and one of the world’s most
                                                                                                   exciting life-changing experiences
                                                                                                   where visitors are led by blind guides
                                                                                                   in absolute darkness. Guests get the
                                                                                                   chance to experience daily activities
                                                                                                   like a walk in the park, a boat cruise or a
                                                                                                   café visit in specially designed darkened
Langeoog                                      Baumwipfelpfad Saarschleife
                                                                                                   rooms. The guides are masters of this
                                                                                                   environment and hence provide the

Experience Germany                                                                                 visitors with a strong sense of security.
                                                                                                   After 27 years, nine million visitors have

Without Barriers
                                                                                                   been guided through darkness in this
                                                                                                   manner in more than 41 countries. The
                                                                                                   Dialogue in the Dark exhibition pushes
                                                                                                   visitors out of their comfort zone and
History and stories, art and culture,          and elevators. Additionally, airports,
nature and cities—Germany’s multi-             train stations and many hotels have
faceted attractions offer fantastic            upgraded their facilities for travelers
adventures for all those who love to           with special needs.
travel. Over the past few years, there
have been a number of projects that have       Germany has an incredible array of
made the country’s many attractions            tourist attractions, and the majority of
more accessible to everyone. This means        sites are accessible to all. One of many
that for visitors with disabilities or         treetop trails in Germany is located in the
restricted mobility, Germany now offers        Hainich National Park in Thuringia. Here,
a wealth of opportunities for both leisure     visitors with walking disabilities can take
and business trips.                            an elevator to the treetop trail where
                                                                                                   Dialogue in the Dark, Hamburg
                                               they can gaze at the largest unbroken
All over Germany, standardized labeling        expanse of mixed deciduous forest in                can be experienced in Hamburg as
systems provide reliable information           Europe. By using a media guide, nature-             well as in Frankfurt. Visitors can also
about destinations and service providers.      lovers with hearing or sight impairments            book a “Dinner in the Dark”, where
The German National Tourist Board’s            or reading difficulties can explore the             blind waiters serve a surprise meal
database contains about 1,500 tested           adventure world “root cave” – almost                in complete darkness which creates
barrier-free opportunities. Grouped            boundlessly – in the national park center           not only a culinary journey but also
by category, federal state and travel          at the treetop path. German cities also             challenges one’s taste buds and
region, this resource makes it possible        offer activities and tours modified for all         table manners.
to independently select, evaluate and          tourists. For example, in Hannover, the
book an itinerary in line with your            regional capital of Lower Saxony, your              www.dialogue-in-the-dark.com
clients’ physical requirements. It is even     clients can take an accessible guided
possible to select offers according to         tour with “The Red Thread.” This 2.6-mile
the specific type of disability. Restricted    long red line will guide your clients along
                                                                                                      Alexa Skill Germany
mobility or hearing, visual and cognitive      the highlights of the city, taking them to
                                                                                                      Travel Tips
impairments, and even more specific                                                                   By simply saying, “Alexa,
                                               architectural, historical and entertaining
filters can be applied for unique                                                                     tell me Germany Travel
                                               sites at their own pace. There is also an
                                                                                                      Tips,” our Alexa skill
individual needs. As a result, detailed        accessible route with amenities for the                assists customers to find
information will be provided regarding         hard of hearing or partially sighted/blind             their perfect vacation
accessibility for museums, tourist sites,      visitors. Send your clients to Germany                 activity based on their
tourist offices, and accommodations.           with confidence and let them enjoy the                 interest. The voice assistant provides
A downloadable PDF includes images             country without barriers.                              valuable information and insider tips
of all relevant areas as well as detailed                                                             about traveling in Germany.
descriptions of parking places, bathrooms      www.germany.travel/accessibleoffers

12         www.germany.travel                                       Photography Credit: GNTB, Jens Wegener (top left); GNTB, Jens Wegener (top right);
                                                                       DIALOG IM DUNKELN, Jens Scholz/Dialoghaus Hamburg gGmbH (bottom right)
A D V E R TO R I A L

New Old Town                                                    Botanical Garden

Frankfurt: A City That’s Alive and Diverse
Frankfurt is so filled with activities,                  vacation opportunities, many                            Discover Frankfurt Virtually
it is difficult for clients to get bored.                which include fabulous views of
                                                                                                                 While your clients may have to wait
The city has many colorful contrasts                     the city’s skyline.                                     to get to Frankfurt personally, they
that make the metropolis unique.
                                                                                                                 can discover the colorful scenes of its
Its old town charm can be found in                                                                               famous old town directly from their
its rustic restaurants, cozy cafés and                   Culinary
                                                                                                                 homes. The only thing they need is our
beautiful boutiques; travelers can                       Frankfurt’s culinary landscape is                       digital postcard and their smartphones.
also visit world-renowned museums                        as diverse as the city itself. Here,
along the city’s famous museum                           award-winning chefs spoil diners
embankment. Those who want a touch                       with innovative dining concepts, the
of authenticity can take a stroll through                spectrum ranging from fine gourmet
the multicultural Station District to                    restaurants to the trendy eateries in the
discover the newest, trendiest shops                     Station District.
and restaurants. Whatever your clients’
interest, it is all here!                                In the going-out district of Old
                                                         Sachsenhausen, time-honored apple
Summer                                                   wine pubs serve fine local fare and                     Digital Postcard

If there is one thing to be said                         the locals’ beverage of choice, Frankfurt
                                                         apple wine. Known for their rustic                      Directions for this “Augmented
about summer days in Frankfurt, it
                                                         charm and rugged hospitality,                           Reality” experience can be found at
is this: They are anything but boring
                                                         the pubs are equally popular among                      www.frankfurt-tourismus.de, where also
and will provide your clients with
                                                         locals and visitors.                                    many other digital offers focusing on
great memories of an urban
                                                                                                                 Frankfurt and its surroundings
European getaway.
                                                         At the recently opened Time Ride                        are featured.
Experiences available during the                         store, visitors can embark on a
                                                         thrilling journey through time and                      One thing is certain – Frankfurt has
warmer months can be simple and
                                                                                                                 something for everyone and is the perfect
varied, such as watching the sunset                      experience the pulsating life in the
                                                                                                                 destination for starting your clients’
from a trendy rooftop bar in the heart                   Main metropolis on the threshold to
                                                                                                                 Germany adventure. We look forward
of the city or enjoying a refreshing                     modernity in the 19th century. Through
                                                                                                                 to welcoming you and your clients to
beverage along the idyllic banks of the                  virtual reality, they will experience the
                                                                                                                 Frankfurt in the very near future.
River Main. Frankfurt is alive during the                exciting time of change in the role of a
summer, with locations across the city                   venerable Frankfurt merchant – just as                  www.frankfurt-
providing guests with a variety of great                 if they had been there themselves.                      tourismus.de
                                                                                                                 info@infofrankfurt.de

Photography Credits: #visitfrankfurt, Holger Ullmann (top left); Hessen Agentur, Florian Trykowski (top right)                                          13
SOUTHWEST GERMANY                                                                                                                 A D V E R TO R I A L

Climbing near Stuttgart                                               Wine Cellar Albrecht-Kessling, Heilbronn

SouthWest Germany:
Culinary, Wine and the Best of Hotels
Welcome to SouthWest                 the grape harvest. Visitors        awarded with the famous                   have a long history. All are
Germany! The German federal          can explore unspoiled              Michelin star.                            privately owned and most are
state of Baden-Württemberg is        countryside by cruising                                                      still family-run. Each property
surprisingly wild. Its unspoiled     on scenic lakes and rivers         There is no better way to                 is as unique as a diamond,
landscapes range from dense          or cycling through lush            combine delicious food with               with its own tradition and
forests and open meadows             vineyards. In winter,              fabulous wines of the region.             history, its own style and
to gurgling streams in deep          traditional Christmas markets      SouthWest Germany has a lot               character. Some are located
gorges. Green oases offer            add bustle to cities, towns        to offer for connoisseurs. From           in the midst of a beautiful
tranquillity – even in the cities.   and picture postcard villages.     the Baden Wine Route via the              forest surrounded by charming
                                     Skiing, snowboarding and           Wine Trails of Württemberg,               hills, some are right by the
With its friendly climate and        riding with huskies over           wine tourists get their                   boardwalk of a lake, and others
varied landscape, SouthWest          the Swabian Alb are                money’s worth: Wines from                 are found in the heart of old
Germany is a genuine “four           popular activities.                SouthWest Germany are                     historical cities. These nine
seasons” destination. In                                                among Europe’s finest and                 “individualists” are different
spring, parks and gardens are        Baden-Württemberg is also          most diverse — white and red,             from one another, yet have
                                                                                                                  lots in common: They have all
full of flowers; summer brings       the number one gourmet             dry and sweet, even sparkling.
                                                                                                                  been awarded “5-star superior”
temperatures in the 70s, just        state in Germany. No other
                                                                                                                  status– the highest distinction
right for cycling and hiking.        area in Germany has as many        And while in Germany’s
                                                                                                                  in the hotel industry.
The blue skies and warm              Michelin-rated restaurants         SouthWest, your clients can
sunshine of fall are ideal for       as Baden-Württemberg. In           treat themselves to a stay in             www.tourism-bw.com
touring and experiencing             total there are 77 restaurants     one of its Best of Hotels. Many           info@tourismus-bw.de

                                                Black Forest Tours:
                                                Experience the Region Like a Local
                                                Excursions offered by Black Forest                  with waterfalls in the steep ravines that
                                                Tours are not just another tour, but                run down to the valley below. This is the
                                                rather unforgettable, once-in-a-lifetime            dark forest portrayed in the Brothers
                                                experiences, individually tailored, worry-          Grimm Fairy Tales. But there are also
                                                free, hassle-free and priceless.                    sunny meadows, orchards and farms,
                                                                                                    with medieval towns in the valleys below,
                                                Today the Black Forest defines the                  surrounded by vineyards. Postcard perfect.
                                                mountainous region in the southwestern
                                                corner of Germany. The dense forested               We offer a variety of ways to experience
Castle Ruins dot the Country Side               mountains hide medieval castle ruins,               The Black Forest:

14         www.germany.travel                                         Photography Credits: TMBW, Gregor Lengler (top left); TMBW, Duepper (top right);
                                                                                                                       Black Forest Tours (bottom left)
Baden-Baden:
Enjoy the Good-Good Life in Baden-Baden
Nestled to the north of Germany’s beautiful Black Forest lies                  True relaxation can be found at the city’s two thermal baths,
the small and impressively cosmopolitan city of Baden-Baden.                   home to soothing wellness in the water itself as well as a series
This historic and charming spa town ticks all the boxes: natural               of high-quality beauty treatments to revitalize the skin. The
hot thermal springs and soothing spas, quality hotels, gourmet                 modern Caracalla Spa offers a space of matchless exceptionality
restaurants, tempting shops and a great cultural experience. All               and gentle ambiance, while the historic Friedrichsbad brings
of this is set in a relaxing green environment where everything is             traditional Roman bathing culture and Irish hot-air bathing into
just an easy walk away.                                                        the modern day.

                                                                               Cultural enthusiasts also have a lot to choose from in Baden-
                                                                               Baden. The Festival Hall, Europe’s second largest opera house,
                                                                               hosts international operas, ballets, musicals and concerts. Art
                                                                               lovers enjoy visiting the various museums in town, whether
                                                                               they are interested in internationally known artists or young
                                                                               new ones. There are also museums devoted to technology,
                                                                               jewelry and just about every other interest. Throughout the
                                                                               year, Baden-Baden celebrates a colorful cultural program –
                                                                               from food and music festivals to open-air concerts, dance
                                                                               awards and film festivals.

                                                                               One of the crowning jewels in Baden-Baden’s extensive
                                                                               collection is the Casino. For an evening filled with excitement,
                                                                               thrills and unrivaled luxury, there is no better place than
                                                                               Germany’s oldest casino, which was once named the most
                                                                               beautiful casino in the world.

                                                                               Baden-Baden is a truly enchanting place, exuding class and
                                                                               sophistication at every turn. However, for every piece of modern
                                                                               luxury, there is an equally charming reminder of the city’s ancient
                                                                               culture. A must-see for any traveler, this is one destination that
                                                                               cannot be missed.

                                                                               www.baden-baden.com
Kurhaus (top); Caracalla Spa (bottom)                                          marketing@baden-baden.com

Our signature guided tours are custom-              of packages includes a collection of
tailored to each visitor. If your clients want      short day hikes as well as challenging
something more than a cookie-cutter tour            long-distance ones, multi-day routes and
or a bus trip with 49 other tourists, book          everything in between.
them on our guided tours.
                                                    Our vacation packages are the perfect
Just-a-Driver chauffeured tours are                 combination of everything your clients
designed for those who prefer to explore            need for a real getaway. Starting at three
the Black Forest with the convenience of a          days/four nights, we take care of it all
car, driver and a personalized itinerary —          — a range of local hotels to luxury spa
                                                    accommodations, personalized itineraries,
all provided by us.
                                                    sightseeing and hikes for exploring on
                                                    their own or with guidance if they need it.
Our hiking packages immerse your
clients in both The Black Forest itself and         www.the-black-forest.com
its culture. A comprehensive selection              simone@the-black-forest.com                             Witches of the Black Forest

Photography Credits: Baden-Baden Kur & Tourismus GmbH (top two photos); Black Forest Tours (bottom right)                                         15
SMART LUXURY

Smart Luxury: Enjoy the
Exclusivity of Germany
Germany is the smart choice for a luxury       be complemented by extraordinary
vacation. Known for its astonishing castles,   accommodations and exquisite cuisine.
first-class customer service, breathtaking     In fact, there are more than 300 Michelin-
scenery and some of the world’s most           starred restaurants and many top-rated
                                                                                                Designer Outlets, Wolfsburg
exclusive brands, Germany always delivers      castle, luxury and boutique hotels offering
an authentic experience that can easily        an excellent value compared to other             picturesque small neighborhoods to
                                               countries. Germany can also provide              browse local designers and goods or shop
“Germany is well-known for quality – from      a great variety of activities to make            for well-known brands in department
their cars, watches, chocolates, luggage       your client’s stay unique, from private          stores, pedestrian zones, malls and
to pens – to name just a few. This passion     cooking classes with Michelin-starred            designer outlets. Special services, such
for quality makes Germany a perfect            chefs, making your own chocolate at the          as shuttle buses, private chauffeurs,
recommendation for the sophisticated,          Chocoversum in Hamburg, or enjoying              childcare facilities and personal shoppers,
affluent traveler. You will find some of the   an exclusive tour and wine tasting at the
best hotels, flights, shopping and dining
                                                                                                make shopping trips to Germany’s
                                               Weingut am Stein near Würzburg. Your             designer outlets convenient and
experiences everywhere in Germany.”
                                               thrill-loving clients can drive a Porsche        affordable. Non-EU citizens benefit from
                    Paula McKay                on the Lausitzring, one of Europe’s most         tax-free shopping in stores throughout
                    President                  modern racetracks, or try their hand at          Germany by reclaiming the VAT on
                    Europe Express
                                               speed sailing on the Baltic Sea.                 purchased goods for a small fee when
                                                                                                leaving the EU.
                                               Germany is also a great shopping
                                               destination. Your clients can stroll through     www.germany.travel/shopping

                                                                                                                              A D V E R TO R I A L

                                               Enjoy Advent Magic in Heidelberg
                                               There’s no better, more stylish way              with friends, or even with the entire
                                               to enjoy the Advent season than in               family, gliding across the ice before
                                               Heidelberg’s Baroque Old Town. With the          this breathtaking backdrop is a very
                                               town’s world-famous castle towering              special experience.
                                               over it, the Heidelberg Christmas Market
                                               is one of the most beautiful winter              Tip: Book “Winter Dream – stay 3 nights,
                                               markets in Germany. From November                pay for 2” or “Advent Experience.”
                                               23 to December 22, it offers guests a            These all-inclusive travels of Heidelberg
                                               truly unique pre-Christmas atmosphere.           Marketing GmbH enable visitors to
                                               Spread out across six historical squares,        experience the former Residence City
                                               the magical little wooden booths and             at its most beautiful in the course of a
                                               tents present arts and crafts as well as         romantic winter city trip, while benefiting
                                               edible wintery treats to their visitors.         from special offers.

                                               From November 23 to January 10, visitors         Learn more about the Heidelberg
                                               can enjoy special skating fun under the          Christmas Market at www.facebook.com/
                                               starry sky while spinning on one of the          heidelbergerweihnachtsmarkt.
                                               most beautiful ice rinks in Germany –
The Karlsplatz at the foot of the              right below the picturesque castle ruin.         www.heidelberg-marketing.com
Heidelberg Castle                              Whether as a romantic couple, together           reservation@heidelberg-marketing.de

16          www.germany.travel                                                  Photography Credits: Designer Outlets Wolfsburg GmbH (top right);
                                                                                              Heidelberg Marketing, Tobias Schwerdt (bottom left)
VERSATILE, MODERN, STYLISH

LEONARDO HOTELS
EXPLORE EUROPE‘S MAJOR CITIES
FROM CENTRALLY LOCATED HOTELS

Put down your bag and instantly feel at
home and relaxed. Whenever you enter a
Leonardo Hotel, you can take a deep bre-
ath and leave the hustle of the day out-
side. Known as a charming and authentic
host, Leonardo Hotels place a high value
on superb quality, stylish interiors and
friendly service.

HOTELS WITH A HEART AND A SOUL

The Leonardo name stands for versatility:
Travelling on business, for leisure or on
a weekend break: The ideas of a perfect
hotel stay are as diverse as the people
themselves. Leonardo, Leonardo Bou-
tique, Leonardo Royal and NYX Hotels by
                                               NYX Hotels by Leonardo Hotels
Leonardo Hotels brands are four different      © Leonardo Hotels Central Europe
hotel concepts that speak the generic lan-
guage of a brand family.

AN EXPRESSIVE DESIGN CONCEPT

Inspired by the Open Lobby Concept,
open spaces and rooms flow into each
other. Leonardo Hotels present themsel-
ves deliberately colourful and full of life.   Leonardo Boutique Hotels
At the same time, they set accents that        © Leonardo Hotels Central Europe

blend into the immediate architectural
environment of the city. It is exactly this
mixture of dependable constants and the
distinctive stylistic features of each hotel
that make the Leonardo design so special.

leonardo-hotels.com
                                               Leonardo Royal Hotels                           Leonardo Hotels
                                               © Leonardo Hotels Central Europe                © Leonardo Hotels Central Europe

                                                                              Hotels

                                                                          by Leonardo Hotels
NEW HOTEL OPENINGS

New Hotel
Openings
AMERON Neuschwanstein
Alpsee Resort & Spa
The new AMERON Neuschwanstein                 AMERON Neuschwanstein Alpsee Resort & Spa          HYPERION Hotel Leipzig
Alpsee Resort & Spa is in one of the
most attractive locations in Germany, at      HYPERION Hotel Leipzig                             airport in 17 minutes and the Hannover
the foot of the two King Ludwig castles,      The HYPERION Hotel Leipzig is located              Fairground in only 14 minutes. Shops,
Hohenschwangau and Neuschwanstein.            in the historic city center, 11 miles from         restaurants, the Old Town and the State
With views of the Alpsee lake, forests and    Leipzig/Halle Airport. The hotel is right at       Opera are within walking distance. The
a panoramic vista of the mountains, the       the train station, with Augustusplatz and          hotel has Wi-Fi in all 220 guestrooms
hotel uniquely blends nature with culture.    the Mädler Passage within a 15-minute              and five conference rooms.
The “Alpenrose am See” restaurant has         walk. The189 rooms, classified as Comfort          www.intercityhotel.com
lovely views of the Alpsee, while the         rooms, Business rooms or Suites, all
conservatory and three terraces of the Lisl   promise a relaxing time, making it ideal
                                                                                                 Moxy Hotel Dresden
restaurant have views of the castles.         for both a city break and business trips.
                                                                                                 Marriott’s newest and edgiest affordable
www.ameronhotels.com                          www.h-hotels.com
                                                                                                 brand is located in Dresden’s hip Neustadt
                                                                                                 district. Amenities include an open lobby
Frankfurt Airport Marriott Hotel              IntercityHotel Hannover Hauptbahnhof Ost
This new hotel at Frankfurt Airport is        The new IntercityHotel in Hannover                 and a 24/7 food-and-beverage area with
directly connected to Terminal 1 of the       is in the heart of the city just east              a wide selection of snacks and drinks. All
airport and ICE train station. From its       of the main train station. Hotel                   guestrooms have 42-inch flat screen TVs,
welcoming lobby to its 233 rooms, the         guests have easy access to important               USB ports and free Wi-Fi. “Plug and Meet’’
hotel’s family rooms, suites and M Club       transportation connections, thanks                 areas have ergonomic seating, large
provide a residential feel.                   to the FreeCityTicket included in their            writing walls and 56-inch televisions.
www.marriott.com                              stay. This means guests can reach the              www.moxyhotels.com

The Winds of Change for Maritim Hotels                                                                                         A D V E R TO R I A L

Ongoing investments in renovation             bathrooms. The tone is set with premium            Maritim Hotel Würzburg
projects ensure that Maritim Hotels will      granite and contemporary glass showers, a
                                                                                                 The Maritim Hotel Würzburg is located
continue to maintain its high standards.      rain shower and colored mood lighting.
                                                                                                 on a lovely romantic street and one
Maritim is keeping pace with the times,
                                                                                                 of Germany’s oldest holiday routes.
choosing the latest technology and            Maritim Hotel Bremen                               Alongside the freshly painted exterior,
contemporary interiors.
                                              The bathrooms here have also been given            the new saunarium really catches the
                                              a facelift. The spa’s Finnish sauna now            eye. The hotel’s rooms and bathrooms
Maritim TitiseeHotel                          boasts a high-quality wood finish and              now sport a fresh, new contemporary
Located at the heart of the Black Forest,     atmospheric lighting. Large glass facades          feel, ensuring that hotel guests enjoy
the Maritim TitiseeHotel boasts a fabulous    give a wonderful view over Bremen                  fantastic comfort as well as enhanced
view of the lake. There will be even more     Bürgerpark. Maritim Hotel Bremen is                well-being.
to impress guests with the completion         the ideal spot from which to explore the
of the extensive renovation work, which       German Fairy Tale Route, following in the          www.maritim.com
will transform the rooms and en suite         footsteps of the Brothers Grimm.                   info@maritimusa.com

Maritim TitiseeHotel                          Maritim Hotel Bremen                               Maritim Hotel Würzburg

18         www.germany.travel                                          Photography Credits: AMERON Neuschwanstein Alpsee Resort & Spa (top left);
                                                                     HYPERION Hotel Leipzig (top right); Maritim Hotelgesellschaft mbH (bottom row)
A D V E R TO R I A L

Würzburg: World Heritage
and World-Class Wine
Why is Würzburg so popular?             the Residence Palace. In this
It’s not only because of its            amazing baroque edifice, they
scenic location alongside               will walk up one of the world’s
the River Main and the                  most beautiful staircases to
ease of getting there from              the largest ceiling fresco in the
Frankfurt airport. Rather, it           world. It is not surprising that
has everything to do with               the palace and the gardens
the city’s unique atmosphere            were included in the UNESCO
and that fascinating mix                World Heritage list in 1982.
of culture and ambiance,
of world heritage and wine              Did we mention Franconian
festivals, of avant-garde and           wine? Three of Germany’s
age-old traditions that make            largest and most renowned
Würzburg so attractive.                 wine estates are based in
                                        Würzburg, making the town
An absolute “must do” for               a mandatory stop for every
your clients is a private               wine enthusiast. Tastings and           Nachtmusik at the Court Garden (top); Emperor’s Hall of the Residence (bottom)
three-hour guided tour of               cellar tours for groups can be
Würzburg’s Old Town and                 booked in advance. Individual
                                        travelers usually opt for a
                                        self-guided wine tasting tour           2021: 100 Years
                                                                                Mozartfest Würzburg
                                        using the “Würzburg Wine
                                        Pass” for sale online and at
                                        the tourist office.
                                                                                Mozart’s music is more than 200 years old but still as vibrant as
                                        With award-winning
                                                                                ever. Every June the Mozartfest, established in 1921, celebrates
                                        museums, Michelin-starred
                                                                                the composer’s name and legacy and approaches it from a
                                        restaurants and high-class
                                                                                modern perspective with a central theme. Situated on the River
                                        music events, Würzburg is the
                                                                                Main, the city offers a beautiful, historic setting for a variety
                                        destination of choice for art
                                                                                of events, including symphony concerts in the UNESCO-listed
                                        lovers and foodies alike.
                                                                                Würzburg Residence, serenades in the Court Gardens or concerts
                                        www.wuerzburg.de                        in ancient wine cellars.
                                        www.wuerzburg.de/winepass
                                        service@wuerzburg.de                    Since the early years of the 1920s, tourists from all over the world
                                                                                especially enjoy the majestic and famous concerts in the Imperial
                                                                                Hall of the Residence Palace and find themselves surrounded
                                                                                by a beautiful night sky while listening to the Nachtmusik that
                                                                                takes place in the Court Gardens. Mozartfest’s main venue is a
                                                                                must-see and will hold many special events during the upcoming
                                                                                anniversary season from May 28 to June 27, 2021.

                                                                                In 2021, the Mozartfest turns 100 and will impress more than
                                                                                just music enthusiasts with outstanding projects. Besides a
                                                                                highly anticipated open-air concert in front of the Residence, art
                                                                                lovers will also get their money’s worth. An exclusive exhibition
                                                                                thematizes Mozart with rare pieces of art. Tickets (60-120 Euro)
                                                                                can be booked online on the Mozartfest’s website starting in
                                                                                December 2020.

                                                                                www.mozartfest.de
Bürgerspital Weinhaus Wine Bar (above); Würzburg (below)                        info@mozartfest.de

Photography Credits (from top to bottom): Christian Schwab; Oliver Lang; Dietmar Denger; Dietmar Denger                                                     19
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