FLY Racing Unveils a New Standard In Helmet Protection - RHEON labs

FLY Racing Unveils a New Standard In Helmet Protection
FLY Racing is proud to present the all new Formula helmet, one of the most advanced
motocross helmets ever created after years of collaborated research and design with industry
leading doctors, scientists, and physicists from around the world.
Most traditional helmets only provide protection from a very narrow range of impact scenarios.
FLY Racing’s goal with the Formula was to go beyond this and provide superior head protection
from the widest possible range of potential real-world impacts. The result is a technologically
advanced helmet engineered with an inside-out philosophy. Utilizing a fine-tuned ecosystem of
structural designs and energy mitigating materials, the Formula will redefine helmet
performance and safety expectations.
Tested under rigorous scientific standards that replicate real world conditions, the Formula
outperformed all helmets tested in both high velocity impact crashes as well as forces created
by rotational and low speed impacts.

Adaptive Impact System (AIS)
FLY Racing’s Formula Helmet is the absolute in total head protection. The Adaptive Impact
System (AIS) is a high-performance ecosystem of structural design and energy mitigating
materials.
Each layer of the AIS from RHEON enhanced Energy Cells, to the dual-density EPS liner, and the
12k carbon fiber shell, was carefully fine-tuned to achieve the goal of creating the highest
performing helmet possible.

Impact Energy Cells
Impact Energy Cells were engineered in a collaboration between RHEON LABS and the FLY
Racing design team specifically for the Formula. The seven cells strategically-placed in the EPS
liner are designed to feel natural inside a helmet, resulting in a seamless fit for the rider.
RHEON Technology underpins the Impact Energy Cells. Their unique anisotropic shape
(different in different directions) allows the Impact Energy Cells to absorb energy differently in
“compression” and “shear”. The structure is therefore optimized to behave differently for a
linear impact when compared to the shear experienced in a rotational impact.
RHEON is active and dynamic, working for both low-speed and high-speed impacts, actively
changing its damping and stiffness to reduce the energy transferred to the brain, depending
upon the impact speed and direction.

Invented by Dr. Dan Plant, a mechanical and industrial design engineering expert based at
Imperial College London, RHEON’s adaptive chemistry reacts instinctively to control energy and
change its behavior depending on the severity and direction of an impact. Essentially, the
RHEON Impact Energy Cells maximize absorption of low-speed linear and rotational impact
energy.

          “Since you can’t predict how you’re going to fall, RHEON’s unique and
          intentional geometry also controls the impact energy coming at you from
          any direction, whether its linear or rotational,” Dr. Daniel Plant

Conehead Technology
Like a crumple zone, Conehead technology absorbs and dissipates impact forces more
effectively than traditional EPS helmet liners. Created by physicist Don Morgan, Conehead
technology uses cone shapes to pair a firm density EPS with a much lower density EPS. The
result is more progressive energy absorption through a broader range of impact scenarios.
The Formula has six critical zones of Conehead EPS. Each zone has a uniquely fine-tuned
combination of EPS densities to manage impacts specific to that region of the helmet. These
specific multi-density EPS zones produce a much more progressive response to lowspeed and
high-speed impacts.

                                   Expanded EPS
Studies have shown that the majority of impacts occur on the forehead or side of the head. To
help combat these impacts, the Formula development team incorporated lower density
expanded volume EPS (thicker EPS) in these critical zones. This expanded volume EPS provides
improved suspension for impacts.

12K Carbon Fiber Shell & Control Release Visor System
The Formula’s first line of defense is an extremely strong and lightweight 12K carbon fiber shell.
12K carbon fiber refers to 12,000 carbon filaments per band. Carbon fiber is strongest when it is
flat. Wider carbon fiber bands woven together produce a flatter result with less dips and rises
inherent in a woven material. The reduction of these dips and rises creates less areas for resin
to pool. Less resin equals less weight. The result is an extremely lightweight shell with superior
penetration resistance to common 3K carbon fiber.

Mounted on the front of the helmet is a durable yet flexible fracture resistant nylon visor. FLY’s
own proprietary Control Release System secures the visor to the helmet but will allow it to
release under certain types of impacts.

TRV Functional Ventilation
True Functional Ventilation (TFV). When in motion cool air is forced through multiple air intake
vents. It then passes through vent channels in the EPS to collect the heat inside the helmet.
Finally, the heat is literally sucked out through multiple exhaust vents. This suction is the result
of a venturi effect created by the unique geometry of the helmet. The increased draw of air out
of the rear of the helmet significantly boosts overall air movement and cooling.

For more information about the Formula Helmet, visit online at formula.flyracing.com

About FLY Racing
Established in 1998, FLY Racing is one of the fastest growing riding apparel and hard part brands
in the powersports industry. FLY Racing develops quality products for the competitive North
American market and is distributed worldwide in 40+ countries. In the United States, FLY Racing
products are distributed exclusively by Western Power Sports (WPS).

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