FUNDRAISING FOR SMART WORKS LEEDS - THE COMPLETE GUIDE FOR CORPORATES, GROUPS AND INDIVIDUALS
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THANK YOU FOR CHOOSING TO SUPPORT SMART WORKS The money you raise will help us to ensure more women can access our service, succeed at job interview, return to employment and transform their lives. Ready to fundraise? This pack shows you how in four easy ways: STYLE IT OUT Use the power of fashion to fundraise GET SPONSORED Get active and set yourself a challenge CYCLE FOR SMART WORKS Get on your bike for a crucial cause BOOK A TEAM BUILDING SESSION Engage colleagues with inspiring volunteering opportunities IT WAS SUCH A WONDERFUL CONFIDENCE Once you have finalised your fundraising activity, head to the end of the pack to see how to get your BOOST! FROM ALL THE DRESSERS AND INTERVIEWER. I FEEL EMPOWERED TO money to us, plus easy tips to make your money go further. At Smart Works, we believe fundraising should always be fun. So have a great time and be sure to let GO FORWARD AND MAKE A POSITIVE us know all about your activity. If you have any questions, you can reach us at leeds@smartworks.org.uk. Good luck and thank you for joining us in our mission to empower women to succeed. CONTRIBUTION TO SOCIETY AGAIN Smart Works Client 1 SMART WORKS FUNDRAISING PACK 2
STYLE IT OUT GET SPONSORED Use the power of fashion to fundraise Get active and set yourself a challenge Setting yourself a sponsored challenge, either individually or with a team, is the perfect way to fundraise Smart Works is passionate about using fashion as a force for good. Why not for Smart Works. If you’re sporty, try a walk, run, cycle, swim, triathlon or even a marathon; the sky’s engage your colleagues and friends by running a fashion themed fundraiser? the limit. If your colleagues are inspired, challenge them to join you. You don’t have to be an athlete to get active; what about a sponsored after-work yoga class, or a Friday night dance-athon? Of course, it doesn’t have to be sport. Create your own challenge, such as a knitting tournament, fashioning a unique hairdo for a week, or wearing as many outfits as possible in a set time. The ORGANISE A CLOTHING SALE OR SWAP Smart Works record is currently 26 outfits in 4 minutes... can you beat it? We love to celebrate your Clear out your wardrobe and sell or fundraising achievements on our social media, so be sure to tell us what you are up to. swap your pre-loved items in your lunch break. Encourage others to join you and do the same; you could even charge an entrance fee or accept Still hunting for inspiration? Here are some brilliant challenge ideas monetary donations on the day. from two of our corporate fundraising supporters. SELL PRE-LOVED GARMENTS ONLINE AND DONATE THE PROCEEDS If eBay or Depop is more your thing, THE DISNEY 5K VIRTUAL DASH you could sell items via an online Women@Disney UK & Ireland platform and donate the money ran a virtual 5k for Smart Works; raised directly to Smart Works. employees were encouraged to walk, run or cycle the distance RUN A FASHION THEMED RAFFLE OR and get sponsored. Smart COMPETITION Works representatives attended Can anyone guess the number of a panel event at Disney to scarves in the box? Or bracelets in spread awareness of the run a jar? Contact local clothing stores, and inspire participants. The businesses and brands near you team at Disney raised over or your office to donate prizes £4,000 for Smart Works. and get involved. GET CREATIVE What about encouraging your team to wear blue for Smart Works on your weekly video call in exchange for a small donation? Selling shoe shaped VARDAGS 24 PEAK CHALLENGE biscuits with your tea round? Or even 31 miles, 24 peaks, 2 days; a best dressed awards ceremony. the team at law firm Vardags trekked across the Lake District, raising £4,000 to support our service. Some of the Smart Works team even joined in and scaled the peaks alongside Vardags. 3 SMART WORKS FUNDRAISING PACK 4
BOOK A TEAM BUILDING SESSION If your workplace offers you an annual charity volunteering day or quota of hours, come and spend time at Smart Works. We offer bespoke team volunteering opportunities in our centres, supporting our service delivery and ensuring a positive experience for our clients. No day at Smart Works is the same, but volunteering often includes sorting incoming donations, merchandising and curating stock and helping us prepare for our famous Fashion Sales. We also occasionally have opportunities to support client coaching. We provide the unique opportunity for employees to work together, while making a tangible difference for our clients. It’s your chance to see the Smart Works service in action and help us support our clients to the CYCLE FOR SMART WORKS best standard. To register your interest and book a team session, get in touch via our website or email leeds@smartworks.org.uk. Get on your bike for a crucial cause Get the company involved in Smart Works’ annual challenge, Cycle for Smart Works, which takes place in the week before International Women’s Day on 8th March. 1 Form a team of five 2 Sign-up The employees at Barclays are big champions of Cycle 3 Get sponsored for Smart Works; here, William Torrie, the Barclays Win Gender Network Chief of Staff, tells us why he loves 4 Cycle a collective 500 miles in one week! cycling for Smart Works. The challenge is an ideal way to mark International “Barclays Win, the Gender Network are passionate about Women’s Day, building strong colleague relationships and equality and we were attracted to the uniqueness of encouraging healthy competition in the office (and in the this fundraising initiative. It was a great opportunity to gym!) maximise the bank’s involvement with Smart Works, as well as creating a greater sense of community amongst You can find out more by visiting smartworks.org.uk/cycle- my colleagues. It’s a fantastic event that we thoroughly smart-works or emailing cycle@smartworks.org.uk. enjoyed participating in. To help me reach my 100-mile total, I cycled 40K on a Boris Bike from Westminster round For tailored ideas on how to bring the challenge to life at Richmond Park and back in the pouring rain!” your company, get in touch and we will happily discuss these with you. 5 SMART WORKS FUNDRAISING PACK 6
FUNDRAISING: THINGS TO REMEMBER TO SUPPORT YOU WITH YOUR FUNDRAISING, HERE IS A HANDY LIST OF THINGS TO REMEMBER. DECIDE WHAT YOU’RE GOING TO DO AND WHEN CHOOSE HOW YOU’D LIKE TO FUNDRAISE AND COLLECT DONATIONS. SET A FUNDRAISING TARGET IF YOU CAN! LET US KNOW YOUR PLANS BY EMAILING LEEDS@SMARTWORKS.ORG.UK SHARE WITH FRIENDS, FAMILY AND COLLEAGUES- IN PERSON, IN PRINT AND ON YOUR SOCIAL MEDIA. MAYBE YOUR COMPANY HAS AN INTERNAL NEWSLETTER, NEWS BOARD OR COMMUNICATIONS HUB; SHARE FAR AND WIDE SO YOUR EFFORTS GENERATE A STRONG REACH AND IMPACTFUL FUNDRAISING SMART WORKS WAS THE BLESSING I GET STARTED! SHARE YOUR PHOTOS AND TAG US ON SOCIAL COULD NEVER HAVE IMAGINED I’D GET. MEDIA - WE CAN CELEBRATE YOUR ACHIEVEMENTS WITH YOU IT’S MORE THAN JUST A WARDROBE @SMARTWORKSLEEDS FITTING, IT’S A MINDSET REBOOT. I WAS @SMARTWORKSLEEDS MADE TO FEEL POWERFUL, FEMININE, @SMART-WORKS-LEEDS AND SECURE WITHIN MYSELF. @SMARTWORKSLEEDS Smart Works Client 7 SMART WORKS FUNDRAISING PACK 8
CONGRATULATIONS You have successfully finished your fundraising activity. Now you can send the funds to Smart Works, where they will have a tangible impact on the lives of women in need. DIGITALLY Online donation: we have a simple donate button on our website, where you can make a one-off donation or set up regular donations – direct to Smart Works. Just Giving or Virgin Money Giving: to set up a sponsorship page that is automatically linked to Smart Works and allows people to add Gift Aid to their donations, visit Just Giving or Virgin Money Giving. By connecting your page to ‘Smart Works Leeds’, the money will come directly to us. Facebook/Instagram: both social media platforms allow you to make donations direct to Smart Works Leeds or set up fundraising pages, including the option to run a birthday fundraiser on Facebook. Let us know if you need support setting this up. MAKE YOUR MONEY GO FURTHER BANK TRANSFER To organise a bank transfer, just call our centre on 0113 2346503. There are a few things to keep in mind when fundraising that might increase your total raised or allow you to further contribute to Smart Works, helping you maximise your donations and reach your target. Be sure to check if your company offers any of the below before you start fundraising. CHEQUE We accept cheques via post. Please send donations to: MATCHED GIVING PAYROLL DON’T FORGET SCHEME GIVING ABOUT GIFT AID Smart Works Leeds, Mill 5 1st Floor, Mabgate Mills, Macaulay Street, Leeds, LS9 7DZ. Please include your name and contact details so we can track the donation and say thank you. Often companies will match Regularly donating a If you are a UK taxpayer the money you raise for fixed sum of money and donating to Smart charity. For example, if you from your gross salary Works, you can increase raise £500 through a bake is a simple way to give. the value of your donation sale, they will match an Contact your payroll by 25%. This means that additional £500 and your representative to find if you donate £10, the total donation will be £1,000. out if you can donate charity will receive an extra Alternatively, some companies to Smart Works Leeds £2.50 - at no additional donate money for the amount through a Give As You cost to yourself. of time you spend volunteering Earn (GAYE) scheme. for charity through platforms such as Benevity. If donating via our website, you will be given the option to add Gift Aid. If donating via bank transfer or cheque, you can download a Gift Aid form on our website. Please email the form to leeds@smartworks.org.uk and state your bank transfer reference, or send it with your cheque. We will take care of the rest. If you are creating an online sponsorship page (e.g. on Just Giving), encourage your supporters to tick the Gift Aid box when sponsoring you. 9 SMART WORKS FUNDRAISING PACK 10
THANK YOU FOR JOINING OUR COMMUNITY Smart Works is a small charity powered by a big community. By choosing to fundraise for us, you will become a welcome part of that community, united in our shared desire to support unemployed women and help them to feel their best at a crucial moment. From all at Smart Works, thank you for choosing to support women in need across the UK. SMART WORKS LEEDS, MILL 5 1ST FLOOR, MABGATE MILLS, MACAULAY STREET, LEEDS, LS9 7DZ 0113 2346503 LEEDS@SMARTWORKS.ORG.UK CHARITY NO: 1184676
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