IDC MarketScape: Worldwide Colocation and Interconnection Services 2019-2020 Vendor Assessment - MTI

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IDC MarketScape
IDC MarketScape: Worldwide Colocation and Interconnection
Services 2019–2020 Vendor Assessment
Courtney Munroe

IDC MARKETSCAPE FIGURE

FIGURE 1

IDC MarketScape Worldwide Colocation and Interconnection Services
Vendor Assessment

Source: IDC, 2019

December 2019, IDC #US45717419
Please see the Appendix for detailed methodology, market definition, and scoring criteria.

IDC OPINION

This study leverages the IDC MarketScape methodology to evaluate several major colocation and
interconnection providers around the world. IDC identified several leading providers from North
America, Europe, and Asia/Pacific (AP). They are a diverse selection ranging in size and specialty.
IDC included both wholesale and retail-oriented companies and companies that also offer managed
services.

Colocation and interconnection services are defined as a customer's use of a third party's datacenter
facilities (i.e., physical floor/cage/rack space, network capacity, and HVAC/power infrastructure) in
which the customer operates its own servers/storage systems, network equipment, and other types of
infrastructure.

Over the past 12 months, the colocation and interconnection sector has experienced steady growth
driven by several key factors:

       There is hyperscale demand for third-party facilities. Demand for space and power in the key
        technology corridors in Northern Virginia, New York, Los Angeles, and Atlanta continues
        unabated. The demand has also extended to second-tier cities and will fuel a wave of new
        construction that will extend into 2020.
       The consolidation and downsizing of enterprise datacenters continues to push traffic to
        colocation providers. While enterprises are migrating workloads to public cloud environments,
        they also need consulting and managed cloud services that can be adequately provided by
        colocation providers. A diverse array of providers has emerged to cater to every need, whether
        domestic, global, or specialized around managed services or bare metal facilities.
       The colocation market is in transition. Some companies have retreated from managed
        services to focus on the more lucrative hyperscale market. However, the enterprise segment
        represents a significant market opportunity for colocation and interconnection services. To
        leverage access to cloud providers, interconnection services will provide a more cost effective
        and flexible networking service than traditional connectivity services.
       Ancillary services such as access to virtualized workloads, security services, and on-demand
        server capabilities will become increasingly important to colocation providers. The key to
        success will be the ability to offer the most efficient datacenters leverage highly automated
        processes and fortresslike security environments.

IDC MARKETSCAPE VENDOR INCLUSION CRITERIA

IDC had two primary criteria for inclusion in this vendor assessment:

       Companies with an international footprint in at least two continents
       Companies with at least $500 million in annual revenue
Most companies qualified on both counts. The exceptions are CoreSite, which has only United States–
based properties and serves international locations via partners, and Rackspace, which qualified
based on its global reach but did not meet the revenue criterion.

©2019 IDC                                          #US45717419                                            2
ADVICE FOR TECHNOLOGY BUYERS

       Define your requirements: The colocation sector is in transition. The wholesale segment driven
        by the hyperscale sector is driving expansion and growth. This sector has very specific
        requirements for cooling and space, while the retail sector requires more hands-on managed
        services. However, some companies are focusing less on retail and managed services
        because they lack the significant personnel and expertise as well as the capability to
        implement finely honed automation and virtualized services.
       Interconnection capabilities: The best providers will offer a wide range of network providers,
        internet exchange (IX) facilities, and access to major cloud providers. Some colocation
        providers' on-net capabilities that offer WAN scalability and visibility will increasingly become
        table stakes.
       Ecosystem marketplace: Enterprises are downsizing in-house datacenters and increasingly
        leveraging colocation facilities to access software and hardware vendors for virtualized
        services, security services, and on-demand capabilities. Best-of-breed partnerships should be
        easily accessible.
       Consulting and cloud migration services: Some companies offer expertise to help enterprises
        optimize networking and establish a cloud migration road map.

VENDOR SUMMARY PROFILES

This section briefly explains IDC's key observations resulting in a vendor's position in the IDC
MarketScape. While every vendor is evaluated against each of the criteria outlined in the Appendix,
the description here provides a summary of each vendor's strengths and challenges.

CoreSite
CoreSite is positioned in the Major Player category in the 2019–2020 IDC MarketScape for colocation
and interconnection services.

CoreSite operates 23 datacenters in 8 U.S. metro markets and international via partners. The
company may have one of the smallest footprints in this study, but it has become a strong player in the
interconnection and hybrid cloud sector. CoreSite was founded in 2001 as CRG West and rebranded
as CoreSite in 2009. The company operates datacenters in 8 major metro markets across the United
States serving more than 1,350 customers and has a portfolio totaling more than 4.1 million total
datacenter net rentable square feet (NRSF), which includes 1.7 million NRSF under construction or
held for development.

Strengths
CoreSite is a major datacenter and colocation provider because of its locations in key markets and its
strong SLA. The company offers a 100% uptime guarantee. The company's key focus area and
differentiator is the provision of high-performance datacenter solutions in communication hubs.
CoreSite supports hybrid and multicloud strategies through providing on-ramps to major public cloud
and IT service providers. Since 2013, the company has operated the CoreSite Open Cloud Exchange,
a one-to-many cloud platform launched in 2013, to increase API functionality, capacity management,
and service provider availability. It also offers the marketplace that lists network operators, cloud
providers, partner, and value-added service providers. The company is well respected in the industry
for its high-performance capabilities and the diverse array of tier 1e cloud and network providers in its
ecosystem.

©2019 IDC                                           #US45717419                                             3
Challenges
CoreSite's key differentiator is the company's ability to maintain a high-quality of service (QoS) as
measured by low latency, high availability, and traffic throughput. While this has served it well so far,
the lack of owned international facilities to leverage growth in the Asia/Pacific and Europe could be a
possible growth inhibitor if the U.S. market slows down in the coming years.

Consider CoreSite When
The company provides high-performance datacenters to hyperscale cloud providers and large
enterprises alike that need scalable solutions as well as industry-specific secure and compliant
facilities. The company also offers migration capabilities to small companies that lack expertise in
colocation and cloud connect. Finally, it offers a diverse range of interconnection solutions to cloud
and network providers.

CyrusOne
CyrusOne is positioned in the Major Player category in the 2019–2020 IDC MarketScape for colocation
and interconnection services.

CyrusOne was launched in 2011, with the construction of a 1 million square feet facility in Phoenix,
Arizona. Over the past eight years, the company has grown steadily via acquisition and organically into
one of the largest midtier providers in the industry, with 45 datacenters in 4 countries and more than 4
million square feet under management. Over the ensuing years, CyrusOne launched a National
Internet Exchange. It acquired the datacenter facilities of Cervalis in 2015, which gave it a presence in
the New York market. The company has grown steadily and has established a strong niche as a
hyperscale provider with strong diverse industry solutions. CyrusOne has its own datacenters in North
America and Europe and partners with GDS in China and ODATA in Latin America to provide facilities
in those countries.

Strengths
CyrusOne has been a pioneer in this industry over the duration of its history. The company established
an industry-specific internet exchange and a National Internet Exchange several years ago. It has
focused on custom build to suit and rapid construction of hyperscale facilities, with full datacenter
construction in two to six months. The company caters to cloud and network providers with its National
IX platform. It also facilitates efficient connectivity for hybrid cloud configurations with its "Sky to the
Cloud" platform, which facilitates interconnection and edge-to-cloud connectivity. The company also
focuses on compliant-based facilities to several verticals, including federal, finance, and healthcare
segments.

Challenges
CyrusOne has a strong presence in the U.S. Northeast and Texas. It does have gaps in some major
cities in the Southeast and West Coast, although it does have plans to invest in additional cities, driven
by strong double-digit revenue growth.

Consider CyrusOne When
CyrusOne is ideally suited for hyperscale cloud providers and enterprises that need wholesale facilities
and rapid implementation of build-to-suit facilities. While the company is not in all major U.S. metro
markets, it is well represented in key European cities and has strategic partnerships in key metro
markets in Asia and South America.

©2019 IDC                                            #US45717419                                               4
Cyxtera
Cyxtera is positioned in the Major Player category in the 2019–2020 IDC MarketScape for colocation
and interconnection services.

Cyxtera is a security-oriented datacenter and colocation company. The company was launched in May
2017 with the acquisition of CenturyLink's datacenter and colocation assets. This business was
merged with security portfolio of several companies including Cryptozone, Catbird, Easy Solutions,
and Brainspace. The company's key differentiation is that its portfolio extends beyond datacenter
space and power to the ability to offer complex hybrid IT services on a secure and resilient global
platform.

Cyxtera offers global services in 60 datacenters in 29 metro markets in North America, Europe, and
the Asia/Pacific region. The company serves over 2,300 companies and has 2.9 million square feet of
datacenter floor space with a 250MW capacity. Cyxtera is also a major interconnection provider,
offering interconnection to 600 networks and 120 network providers, as well as cloud access to all the
major public cloud providers. Cyxtera claims to be one of the largest interconnection capabilities in the
world, serving 40,000 cross connects.

Strengths
Cyxtera has carved out a strong identity around two key areas. The company has an organic heritage
as security company from its inception and has designed its portfolio with security in mind. It's a smart
move as security is a perennial concern of enterprises. "Security integrated as a core service,"
according to the company. This provides a strong advantage in key verticals such as government and
service providers. The other key foundation and unique aspect of the Cyxtera is its on-demand
dynamic software-driven functionality, the Cyxtera Extensible Data Center (CXD), which offers
programmable interconnection, and datacenter infrastructure, that is preconfigured and scalable.
Cyxtera has already recruited prominent infrastructure vendors as part of its catalogue (HPE and
Fujitsu) and is working to add more vendors to the marketplace.

Challenges
Cyxtera is a global company that lacks the scale and reach of the large global companies. It is also a
fairly young company that is punching about its weight. Given its short history, the company has done
well to gain traction in the industry largely because of its customer base and channel partners. It also
does not have an extensive global presence, although it does have datacenter locations in most major
metro markets around the world.

Consider Cyxtera When
Cyxtera offers a strong interconnection platform in key markets with all the major networking and cloud
providers. If you are looking for a managed services partner to provide a security road map, with an
elastic and programmable infrastructure requirement, Cyxtera is the ideal solution.

Digital Realty Trust
Digital Realty Trust is positioned in the Leader category in the 2019–2020 IDC MarketScape for
colocation and interconnection services

©2019 IDC                                           #US45717419                                             5
Digital Realty was established as a REIT in 2004 IPO with 21 properties in North America. Over the
ensuing years, the company expanded to Europe and the Asia/Pacific region. The Telx acquisition in
2015 was a pivotal move that launched into the retail colocation and interconnection segment. Over
the past two years, the company has added major assets with strategic acquisitions and alliances in
Europe. These include Telecity in 2016, a joint venture (JV) with Mitsubishi to provide datacenter
solutions in Japan, and the Ascenty acquisition in Brazil, which provides a much-needed Latin America
presence. More recently, on October 29, Interxion accepted a bid of US$8.4 billion to be acquired by
Digital Realty Trust in what could be the largest datacenter deal in history. The addition of Interxion
datacenter sites expands Digital Realty's European presence from 4 countries to 11 and will expand
the total number of datacenters worldwide to 250, once the acquisition closes. Digital Realty now has
210 datacenters in 35 metro markets across 14 countries on 5 continents. Digital Realty is the second-
largest datacenter provider in the world.

Strengths
Digital Realty's strengths are its ubiquitous North American coverage, where it built its success on
rigorous facilities deployment, management and operations processes, and the ability to negotiate with
critical infrastructure providers. As a wholesale colocation provider, Digital Realty supports hyperscale
customers, and demand in this segment is strong. Over the past two years, Digital Realty has steadily
expanded into the retail sector as well as the Asia/Pacific and Latin America region. In November
2019, the company launched PlatformDIGITAL, which is a global scalable platform designed to enable
digital transformation in a consistent modular basis. The platform features four key solutions to solve
what the company terms as "data gravity challenges to enable digital transformation at scale." These
include:

       Network Hub: A network optimization solution to consolidate and global traffic at major local
        hubs
       Control Hub: Adjacent security and IT tools and controls
       Data Hub: Optimizes data aggregation, analytics, and streaming applications
       SX Fabric: An SDN overlay that manages data traffic for optimized distributed workflow
Challenges
Digital Realty has done an admirable job of transform from a classic REIT to a differentiated company
with a diverse portfolio of services. The biggest challenge for Digital Realty will be to prove it can offer
a seamless global infrastructure that can scale more cost effectively than any provider. The company
is also striving to be a global retail and interconnection platform. Only time will tell whether it can offer
a more seamless and cost-effective portfolio in the Americas while competing effectively against the
strong regional players in Europe and Asia/Pacific.

Consider Digital Realty When
Digital Realty has implemented a strong road map for both hyperscale entities and global
geographically distributed enterprises. The company can provide gobs of wholesale space and power,
as well as required foundations to enable enterprise digital-ready foundation including networking, an
interconnection platform, and analytical and data management tools to facilitate the establishment of a
seamless global platform.

©2019 IDC                                             #US45717419                                               6
Equinix
Equinix is a positioned in the Leader category in the 2019–2020 IDC MarketScape for colocation and
interconnection services.

Equinix has evolved steadily over the past two decades to become a global datacenter powerhouse.
With an optimistic outlook for strong future growth, the company is well poised to take advantage of
emerging IT innovation over the next few years.

The company has a mission to protect, connect, and power the digital world, and it has built a platform
with a solid investment strategy and a proven record of innovation to back its goal. Platform Equinix
was designed to reach everywhere, interconnect everyone, and integrate everything across 204 IBXs
in 53 metro markets in 24 countries across 5 continents. The company has 9,800+ customers,
including 2,900 cloud/IT providers, 1,800+ networks, and 3,000+ enterprises as well as 1,250+
financial services entities and 675+ content and media providers. These companies leverage the
platform to securely and privately exchange traffic across 356,000+ physical and virtual
interconnections. The company has a solid investment strategy and a proven record of innovation to
back its claims.

It has and continues to launch new services, including its most recently debuted, Network Edge
services, which is an innovation enabling companies to leverage the power of network function
virtualization (NFV) to modernize networks virtually by deploying on-demand services from an
ecosystem of vendors to dynamically connect their digital supply chains at Equinix. These types of
services will facilitate digital transactions closer to the digital edge where economies of aggregation
bring together customers, partners, employees, and clouds in most major metro markets around the
world.

Strengths
Equinix's strength is the company's comprehensive global footprint that has seen its brand become
synonymous with neutral colocation datacenters. It is at the center of the rapidly evolving cloud
marketplace ecosystem that facilitates a wide range of interconnection between diverse entities
ranging from network service providers, content providers, and public cloud providers to enterprises.
Equinix Cloud Exchange Fabric is an innovation that has simplified the concept of a global cloud
fabric. In combination with the strategic locations, access to the richest ecosystems, and ability to
integrate edge services on demand, Platform Equinix provides customers value that is extremely
difficult and expensive for its rivals to emulate. It also has a solid strategy in place to leverage the
surging growth in hyperscale cloud companies. Equinix datacenters focus on a select group of
hyperscale companies that offer significant value to the cloud ecosystem currently at Equinix. The
company has moved rapidly beyond the provision of space and power to the position of a digital
enabler for several verticals that are early adopters of cutting-edge digital platforms. These include
high-availability platforms for the financial sector, as well as scalability for content and media
providers. The deployment of core hyperscale infrastructure at Equinix serves as a magnet, creating a
gravity effect that attracts additional partners, application developers, and other hyperscale vendors to
Equinix's ecosystem, increasing the choice and innovation opportunities for current Equinix customers.
Equinix is also a leader in leveraging sustainable and renewable energy sources. Equinix was the first
datacenter company to publish a comprehensive ESG sustainability report and has also established a
goal of implementing 100% renewable energy. The company is also an early adopter of the VPPA
approach to the acquisition of large-scale renewable energy and regularly reports on its sustainability
efforts and achievements.

©2019 IDC                                           #US45717419                                             7
Challenges
While Equinix has a broad and deep portfolio, it can be undercut on pricing by smaller regional
providers on single capabilities. However, if a wider lens is used, across a broader set of requirements,
its premium pricing is offset by much larger savings and benefits.

Consider Equinix When
You are a global enterprise or service provider that needs to remove the distance between your users,
cloud services, ecosystem partners, and customers across your edge to meet the high-performance
and low-latency demands of digital. As you transform your architecture to become digital ready,
consider Equinix when you are optimizing the network to reduce costs and improve scale across
strategic locations, simplifying hybrid multicloud access, distributing security controls to manage risk,
or distributing data and analytics to optimize edge computing needs. You require a high-availability
and scalable platform by a company that is also deeply devoted to sustainability.

Interxion
Interxion is positioned in the Major Player category in the 2019–2020 IDC MarketScape for colocation
and interconnection services.

Over the past two decades, Interxion has been one of the prominent European colocation and
interconnection services providers. The company has compiled an asset base that includes 53
datacenters in 13 cities in 11 countries across Europe. It provides colocation, datacenter facilities, and
other services to 2,000 customers, including 700 network providers, 20 internet exchanges, and
several hundred platform providers. Over the past decade, the company has grown steadily via
investment in real estate and strategic fiber landing facilities across the continent. On October 29,
2019, Digital Realty Trust and Interxion announced an $8.4 billion merger in which Digital Realty will
acquire the assets of Interxion and net debt.

Strengths
The company is first and foremost an interconnection provider that offers a comprehensive solution of
networking to internet exchanges, network providers, and cloud providers. It offers bespoke cloud
connectivity via VLANs to a wide range of cloud platforms. Its IX interconnect platform offers a high
number of IP Transit and Peering in Europe, supporting access to 20 internet exchange providers with
3,000 peering options. It also offers preconfigured cross connects supporting thousands of physical
cross connects annually. Finally, the company has strategic fiber landing facilities in Europe, with
facilities at key international gateway points to MEA, Asia, and the Americas.

Challenges
Interxion has done a great job providing a comprehensive platform for interconnection and colocation
in key European markets. While cloud connection continues to grow, the company faced saturation in
key European markets, with no presence outside Europe in key growth markets of the Americas, MEA,
and Asia/Pacific regions.

Consider Interxion When
For companies seeking access to key European markets and interconnection with networks and
internet peering companies, Interxion offers comprehensive coverage at key strategic gateway points
in Europe. The combination of Interxion and Digital Realty will bring a world-class global platform for
MNCs and cloud and network providers seeking access to the majority of key global markets.

©2019 IDC                                           #US45717419                                              8
NTT Global Data Center Division
NTT Global Data Center Division is positioned in the Leader category in the 2019–2020 IDC
MarketScape for colocation and interconnection services.

In July 2019, NTT Ltd., based in London, United Kingdom, was launched. This is a new subsidiary of
NTT Inc. and is a consolidation of the global, non-Japanese segments of the 31 different brands
encompassed by NTT Communications, Dimension Data, and NTT Security. In FY18, NTT Ltd.
accounted for 58% of NTT Inc.'s total revenue.

NTT offers a tier 1 global IP network, spanning 44 metro markets around the world. It is still one of the
few network providers with a strong cloud infrastructure-as-a-service (IaaS) portfolio with the ability to
offer private cloud and managed public cloud solutions. The new datacenter unit includes internal NTT
assets and several companies acquired over several years, including DPA, e-shelter, Gyron,
Netmagic, NTT Indonesia Nexcenter, and RagingWire. NTT is also one of the top 3 datacenter
operators, alongside Digital Realty Trust and Equinix. NTT offers both wholesale and retail datacenter,
colocation, and cloud connect access with facilities in 20 countries. In October 2019, the company
reiterated its plans to continue investing in strategic growth metro markets around the world.

Strengths
NTT has 150 datacenter locations around the world in over 20 countries. The company has
approximately 4 million square feet of floor space under management and offers a diverse range of
compute, IT, and network services to both hyperscale companies and enterprises. While NTT is
primarily a hyperscale provider, it also provides what it terms enhanced IT capabilities to enterprises
including managed hosting, colocation, hybrid cloud services, and network services. Its network
services are marketed under the SD X brand. NTT's Software-Defined Exchange Services offers
colocation and cloud access to public cloud providers. This includes SD WAN and L2 connectivity to
network providers and IaaS providers. NTT's network backbone as well as datacenter facilities should
attract new clientele and expand wallet share with cross-sell/upsell opportunities in MNC
organizations.

Challenges
The key challenge for NTT as it moves forward is around branding and marketing. The company has a
stellar reputation as a hyperscale datacenter provider. While it is well known in Japan and the AP
region for its retail enterprise portfolio, it still lags behind in this segment in Europe and North America.
NTT will also benefit in time from the transformation and consolidation of the various NTT divisions and
subsidiaries.

Consider NTT Global Data Center Division When
The new NTT is a highly diverse ICT service provider and offers an unparallel portfolio of ICT services.
NTT offers global MNCs a true one-stop capability that spans design, consulting, and systems
integration to hybrid IT management and global software-defined networking and interconnection. NTT
is also known of a high quality of service and offers a forward-looking road map that will allow
enterprises to leverage a diverse range of expertise and cutting-edge facilities.

Rackspace
Rackspace is positioned in the Major Player category in the 2019–2020 IDC MarketScape for
colocation and interconnection services.

©2019 IDC                                            #US45717419                                                9
Rackspace, the Austin, Texas-based managed cloud company, has a unique colocation market
strategy. The company offers a comprehensive portfolio of life-cycle services to enable enterprise
digital transformation. From managed hosting to managed private and public cloud to colocation,
Rackspace offers the requisite consultation, migration, and operations support to facilitate digital
transformation. Colocation is offered in the context of this overall life-cycle management approach.
Rackspace is a relative newcomer to the colocation, entering this segment with the acquisition of
Datapipe in mid-2018. The company offers colocation and interconnection services in 25 datacenters
in North America, Europe, and Asia/Pacific. The company has 12 company-owned datacenters and
leverages partner facilities in another 13 datacenters with plans to add several partner sites over the
next several months.

Strengths
Rackspace provides a wide variety of services in addition to colocation services. The company does
not compete with the giants of the industry, but its differentiator is the ability to cloud enable companies
that are at the initial phase of migrating to the cloud. Because of comprehensive Rackspace Hosting,
Managed Hybrid Cloud ecosystem, it offers a wide range of initial "lift and shift" and a road map for
private cloud, public cloud, and interconnection services that can be scaled as companies grow and
become more adept at leveraging the cloud. Colocation is offered as piece of the puzzle. It is typically
not a leading offer but one of many capabilities that Rackspace can provide.

Challenges
Rackspace is not primarily a colocation provider, nor does it offer the scale of floor space and other
capabilities necessary to most effectively compete in this area. Therefore, it is not necessarily the first
choice for colocation. One of the key reasons is that since the acquisition of Datapipe, Rackspace has
not marketed colocation as key service offering. However, during late 2019, the company has
increasingly made colocation a more visible portfolio option, which could bode well for its future
growth.

Consider Rackspace Colocation When
If you are a company that is beginning the cloud journey, then Rackspace is an ideal company. It offers
a wide range of managed services and its "fanatical" support to guide companies with a road map. Its
global presence and scale via strategic partnership also offers large enterprises a strong global partner
that can ably fill gaps in their colocation requirements.

Telehouse
Telehouse is positioned in the Major Player category in the 2019–2020 IDC MarketScape for colocation
and interconnection services.

Telehouse is a subsidiary of the Japanese telecommunications service provider KDDI. The company
has been in operation since 1989, with the construction of its first datacenter in New York in 1989. The
company currently has 45 datacenters on several continents around the world, in over 23 markets in
the United States, EMEA, and Asia/Pacific. The company has aggressively expanded since its
founding, achieving several "firsts" with the deployment of colocations centers in London, Paris, South
Africa, and other locations in the 1990s. The company offers datacenters space and power and
interconnection services to network and cloud providers. It currently has 4 million square feet under
management.

©2019 IDC                                            #US45717419                                               10
Strengths
Telehouse's key differentiator is the company's ability to offer services in emerging markets such as
Russia, China, and South Africa. In addition, the company also has a strong focus on customer service
and reliability, boasting 99.999% uptime, and its deep expertise of colocation and interconnection fed
by its 30-year-old heritage. The company offers shared, caged, and dedicated suites primarily to
enterprises as well as carrier interconnect and cloud connect to hyperscale providers via its Telehouse
Cloud Link platform. It also offers a suite of managed services ranging from basic remote management
to monitoring and disaster recovery.

Challenges
Telehouse is a strong competitor with a long heritage in the industry. It has stuck closely to its formula
of colocation, interconnection, and managed services. Its partnership with KDDI ensures the company
of a strong network and resource partner. It's not aggressive in terms of marketing and has made no
aggressive expansion since launching its second Osaka datacenter in 2015.

Consider Telehouse When
Enterprises that need colocation and interconnection services in major cities around the world will find
Telehouse a rock-solid provider, with extensive local knowledge and reliability in the top metro markets
around the world. The company also offers interconnection with a large number of network and
internet peering companies. It also has the advantage of being affiliated by one of the largest and
innovative Asian networking entities in KDDI.

APPENDIX

Reading an IDC MarketScape Graph
For the purposes of this analysis, IDC divided potential key measures for success into two primary
categories: capabilities and strategies.

Positioning on the y-axis reflects the vendor's current capabilities and menu of services and how well
aligned the vendor is to customer needs. The capabilities category focuses on the capabilities of the
company and product today, here and now. Under this category, IDC analysts will look at how well a
vendor is building/delivering capabilities that enable it to execute its chosen strategy in the market.

Positioning on the x-axis, or strategies axis, indicates how well the vendor's future strategy aligns with
what customers will require in three to five years. The strategies category focuses on high-level
decisions and underlying assumptions about offerings, customer segments, and business and go-to-
market plans for the next three to five years.

The size of the individual vendor markers in the IDC MarketScape represents the market share of each
individual vendor within the specific market segment being assessed.

IDC MarketScape Methodology
IDC MarketScape criteria selection, weightings, and vendor scores represent well-researched IDC
judgment about the market and specific vendors. IDC analysts tailor the range of standard
characteristics by which vendors are measured through structured discussions, surveys, and
interviews with market leaders, participants, and end users. Market weightings are based on user
interviews, buyer surveys, and the input of IDC experts in each market. IDC analysts base individual

©2019 IDC                                           #US45717419                                              11
vendor scores, and ultimately vendor positions on the IDC MarketScape, on detailed surveys and
interviews with the vendors, publicly available information, and end-user experiences in an effort to
provide an accurate and consistent assessment of each vendor's characteristics, behavior, and
capability.

Market Definition
Colocation services are defined as a customer's use of a third party's datacenter facilities (i.e., physical
floor/cage/rack space, network capacity, and HVAC/power infrastructure) in which the customer
operates its own servers/storage systems, network equipment, and other types of infrastructure.

       Retail colocation: This segment includes the rental of rack/cage/cabinet space in the
        datacenter, network capacity within the datacenter, and access to/use of critical facilities
        infrastructure such as power and cooling. The customer retains ownership of the equipment
        housed in the datacenter (typically servers, storage, and networking devices such as firewalls
        and load balancers) and controls and manages the IT environment. Contracts are typically
        short to medium term in duration and include a reserved amount of power per rack.
       Wholesale colocation: In this segment, the customer leases the building/shell or data hall/suite
        level rather than the smaller scale of retail colocation (racks/cages/cabinets). Projects
        generally involve heavily customized builds, although many operators in this segment are
        moving toward a mix of build-to-suit and turnkey offerings. Customers of wholesale colocation
        are typically hyperscale content and media/entertainment providers, scale-oriented cloud
        service providers, and hosting, IT managed services, and telecommunications companies.
       Interconnection: Colocation providers facilitate digital exchange points for network providers,
        internet peering providers, cloud providers, content providers, managed service providers, and
        enterprises to connect to each other's networks. The modern hyperconnected digital
        ecosystem relies on low-latency, scalable bandwidth. These carrier-neutral facilities offer
        direct one-to-one, one-to-many, or many-to-many connectivity as required by each segment.
        This is an essential aspect of the colocation business and will become increasingly important
        in the future.
       Managed services: Colocation providers also offer a range of managed services to enterprises
        including remote configuration, on-demand compute, and server capabilities, as well as
        monitoring, security, and cabling services.

Strategies and Capabilities Criteria
Tables 1 and 2 include market-specific definitions and weights specifically tailored for colocation and
interconnection providers. This was used to measure vendor's performance and their specific place on
the IDC MarketScape chart. Table 1 shows the definitions and weighting criteria used to evaluate
colocation and interconnection providers' strategies. Table 2 shows the definitions and weighting
criteria used to evaluate colocation and interconnection providers' capabilities.

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TABLE 1

  Key Strategy Measures for Success: Worldwide Colocation and
  Interconnection Services

       Strategies Criteria                  Definition                                                               Weight (%)

       Functionality or offering strategy   The vendor has a road map based on customer and partner input that         10.00
                                            covers space, power, interconnection, and other services.

       Financial/funding                    The vendor demonstrates consistent growth or increase in market share.      5.00

       Growth                               The vendor has plans to expand service beyond its core segment of          15.00
                                            power and space.

       Innovation                           The vendor demonstrates its ability to offer innovative solutions          15.00
                                            anticipating market needs while staying ahead of the competition.

       Delivery                             The vendor demonstrates plans of datacenters expansion.                    20.00

       Interconnection strategy             The vendor offers an on-net global cloud fabric.                           20.00

       R&D pace/productivity                The vendor has strong R&D program in partnership with key industry          5.00
                                            players.

       Channel strategy                     The vendor has a strong channel strategy.                                  10.00

       Total                                                                                                          100.00

  Source: IDC, 2019

©2019 IDC                                                      #US45717419                                                     13
TABLE 2

  Key Capability Measures for Success: Worldwide Colocation and
  Interconnection Services

        Capabilities Criteria               Definition                                                           Weight (%)

        Portfolio benefits                  The vendor offers a wide range of space, power, a large number of       20.00
                                            interconnection partners, and enhanced services.

        Functionality or offering           The vendor has a well-defined target segment.                           15.00

        Range of services                   The vendor offers significant floor space, geographical diversity,      15.00
                                            and access to a wide range of cloud partners.

        Customer service delivery           The vendor offers global service on multiple continents.                10.00

        Customer satisfaction               It is the vendor's ability to offer basic and enhanced services.        10.00

        Other resources offered             The vendor offers diverse use cases, design, and consulting road        10.00
                                            map.

        Sustainable energy usage            The vendor leverages solar, water, or innovative sustainable             5.00
                                            energy adoption.

        Total cost of ownership of          The vendor demonstrates measurable efficiency of outsourced or          15.00
        product/offering to IT buyer/user   managed services capabilities.

        Total                                                                                                      100.00

  Source: IDC, 2019

LEARN MORE

Related Research
         U.S. Enterprise Communications Survey, 2019: Hosting and Colocation Services (IDC
          #US44792219, November 2019)
         Market Analysis Perspective: U.S. Hosting and Colocation Services, 2019 (IDC
          #US45541019, September 2019)

Synopsis
This IDC study presents a vendor assessment of the 2019 colocation and interconnection vendor
market using the IDC MarketScape model. This assessment covers nine key colocation service
providers on a worldwide basis. The assessment is based on current and future capabilities with a
view of presenting a comprehensive analysis of enterprise requirements.

©2019 IDC                                                    #US45717419                                                    14
"The migration to digital platforms, as well as the requirement for seamless and efficient
interconnection to network providers, and cloud platforms is strong driver for the colocation and
interconnection market for enterprises, content, and service providers. Colocation facilities offer
additional enhanced and efficient options for service providers and enterprises alike and will continue
to drive growth of the digital ecosystem," according to Courtney Munroe, GVP, Telecommunications
Research at IDC.

©2019 IDC                                          #US45717419                                            15
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