Inspired by art & history 2021 - bringing museums' extraordinary collections to your doorsteps - IUC Brands
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ENTRYWAYS PRESENTS THE COLONIAL WILLIAMSBURG AND V&A DOORMAT COLLECTIONS
bringing museums’ extraordinary
collections to your doorsteps
inspired by art & history
2021
DOORMATS
COLLECTION
Designed in collaboration with the V&A, the eight new doormats in
Entryways’ V&A Collection echo the colorful and captivating artistic
splendor found within the museum.
100% NATURAL COIR WITH BACKING
18" X 30" - SOLD IN CASE PACKS OF 4
24" X 36" - SOLD IN CASE PACKS OF 2
© Victoria and Albert Museum, London
NEW V314 / V314-L Dianthus
entrywaysusa.com • iucbrands.co • © 2021 IUC Brands 2
ALICE in
WONDERLAND
T he new capsule collection of designs inspired by Alice’s Adventures in Wonderland
is based on the original illustrations by Sir John Tenniel (1820–1914) for Lewis Carroll’s
book, held in the V&A’s archives. Revisited in a fresh palette of pastel colours and with the
addition of humorous quotes, these mats will add a lovely whimsical touch to any doorstep.
V308 Queen of Hearts V307 Mad Hatter
V309 Curiouser and Curiouser V310 Down the Rabbit Hole
3 p 609.704.9900 • f 908.345.5086 • orders@entrywaysusa.com
NEW V314 / V314-L Dianthus
The beautiful carnation surrounded by
leaves featured on this mat is inspired by
an Arts and Crafts design held in the V&A’s
archives. Compton was designed in 1895–6
for Compton Hall in Wolverhampton,
England, the home of Laurence Hodson,
and it was probably the result of a joint Compton furnishing fabric, J.H. Dearle (1859–1932),
effort between William Morris (1834–96) England, 1896
and his assistant J.H. Dearle (1859–1932).
NEW V311 / V311-L Love in a Mist
The bold floral motifs of this mat
are inspired by a popular wallpaper
design from the V&A’s archives. Seaweed
was designed by Morris & Co.’s Chief
Designer John Henry Dearle (1859–1932)
in 1901 and its intricate pattern of lush
blooms and foliage is a celebration of
nature as a perennial inspiration for
Arts and Crafts artists.
Seaweed wallpaper, J.H. Dearle (1859–1932),
England, 1901
4 p: 609.704.9900 - f: 908.345.5086 - orders@entrywaysusa.com
entrywaysusa.com • iucbrands.co 4
V300 / V300-L This Is the Cat
The motif on this mat is taken from
an original furnishing fabric in the V&A
collection by C.F.A. Voysey (1857–1941),
one of the most original and influential
architects and designers of all forms of
The House that Jack Built furnishing fabric,
decorative art working at the end of
C.F.A. Voysey (1857–1941), England, about 1929
the 19th century.
V302 / V302-L Espalier
5 p 609.704.9900 • f 908.345.5086 • orders@entrywaysusa.com
NEW V312 / V312-L Bamboo and Blossom
The bamboo and blossom motifs
featured on this mat are inspired by the
embroidered and resist-dyed decoration
of an exquisite 19th-century Japanese silk
housed in the V&A’s East Asia collection.
In Japanese symbolism, bamboo and plum
blossoms are recurrent auspicious motifs,
Bamboo and blossom embroidered silk,
representing strength and renewal. Japan, 19th century
V301 / V301-L Cranes
Pair of cranes under a pine tree,
Kishinami Ryukei (1855–1935), Japan, 1883
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V306 / V306-L - Waves
Waves ‘fusuma’ paper,
Japan, 19th century
THE V&A ACQUIRED ITS FIRST OBJECT FROM JAPAN
in 1852 and has remained an avid collector ever since! It now holds the
UK’s largest permanent display of Japanese art and design, housing
objects from the 6th century to the present day.
Offering a superb insight into a rich and wide array of Japanese art,
the V&A highlights outstanding examples of woodblock ukiyo-e prints,
V306 / V306-L Waves paintings and screens, sumptuous textiles beautifully dyed and
embroidered, traditional netsuke skilfully carved, ceramics and lacquer,
providing endless creative inspiration.
The natural world has been revered for millennia and is central to the
Japanese aesthetic. Landscapes, animals, floral motifs and stylised patterns
inspired by nature are all distinctive traits of Japanese art across different
mediums and often have complex levels of meaning, with strong auspicious
connotations and poetic and mythological associations.
Artists continue to work with nature and draw inspiration from the
landscape around them. Entryways coir doormats explore the Japanese
attitude to nature with these simple yet unique designs.
7 p 609.704.9900 • f 908.345.5086 • orders@entrywaysusa.com
Strawberry Thief furnishing fabric,
William Morris (1834–96), England, 1883
THE V&A HOLDS ONE OF THE MOST COMPREHENSIVE
collections of Arts and Crafts in the world. Highlights include jewelry,
furniture, architectural drawings by Philip Webb, tiles by William De
Morgan, and stunning wallpapers and textiles designed by leading
exponents and key figures of the Movement, such as William Morris,
J.H. Dearle and C.F.A. Voysey.
V304 / V304-L Strawberry Thief The Arts and Crafts Movement emerged during the late Victorian period
in England, as a reaction to not only the damaging effects of
industrialization but also the relatively low status of the decorative arts.
Arts and Crafts designers sought to improve standards of decorative design
and believed that working collectively, a pride in the hand-made and a return
to nature would enhance the lives of many and create a better society.
entrywaysusa.com • iucbrands.co • © 2021 IUC Brands 8
The Movement may have emerged in the 1860s, but it has hardly fallen out of favor. The appreciation and
desire for simple design, inspired by nature and in keeping with the rules of the Movement, reinforced by
the highest standards of craftsmanship and quality materials, is just as relevant today.
NEW V313 / V313-L Brother Rabbit
This cute pair of rabbits hidden in
vegetation are a motif taken from a
furnishing textile by William Morris, held in
the V&A’s archives. Designed between 1881
and 1882, Brother or Brer Rabbit shows
a dense pattern of paired animals and
fantastic foliage, illustrating Morris interest Brother Rabbit furnishing fabric, William Morris (1834–96), England, 1882
in medieval European textiles which he
studied at the V&A.
9 p 609.704.9900 • f 908.345.5086 • orders@entrywaysusa.com
Deco motif, M.P. Verneuil (1869–1942),
Paris, 1926
V305 / V305-L Art Deco V303 / V303-L Poppy Field
Poppies dress fabric, Calico Printers’
Association, England, 1933
entrywaysusa.com • iucbrands.co • © 2021 IUC Brands 10THE VICTORIA AND ALBERT MUSEUM (V&A) IS THE WORLD’S LEADING
museum of art, design and performance. Founded in 1852 in London during the reign of Queen Victoria
to make works of art available to all, today it provides a place of inspiration, discovery and learning through
its mission to enrich lives through design. The museum’s 145 galleries display the finest examples of the
decorative arts from textiles and ceramics to sculpture and photography.
11 p 609.704.9900 • f 908.345.5086 • orders@entrywaysusa.comDOORMATS
COLLECTION
This collection takes a “Trend Meets Tradition” approach to design,
with fresh colors and patterns inspired by the expansive archives
of The Colonial Williamsburg Foundation.
Each mat is made entirely by hand from 100% coir.
22" X 35", 1" THICK SOLD INDIVIDUALLY
©2021 The Colonial Williamsburg Foundation.
WILLIAMSBURG is a trademark of The Colonial
Williamsburg Foundation
NEW 9127W Sunflower Blockprint
entrywaysusa.com • iucbrands.co • © 2021 IUC Brands 12NEW 9126W Blanket Chest
Our “Blanket Chest” design takes
inspiration from a dome-lid chest covered
in wallpaper from the archives at Colonial
Williamsburg. Chests, boxes, and hat
boxes from the very late 18th and early
19th century that were used for storage of
clothing and other personal belongings
were often painted or covered in
wallpaper like this example.
NEW 9129W Portsmouth Pineapple
Exotic and expensive, pineapples were
an impressive offering to one’s guests in
the 18th century. They soon became a
symbol of hospitality and welcome
throughout the world.
13 p 609.704.9900 • f 908.345.5086 • orders@entrywaysusa.comNEW 9131W Flame Stitch
Also known as bargello or Florentine
stitch, traditional flame stitch needlework
combines long, vertical stitches and bold
colors into zigzagging peaks and valleys.
NEW 9130W Home Again NEW 9127W Sunflower Blockprint
Our Home Again doormat takes inspiration Sunflowers symbolize adoration, loyalty,
from a late nineteenth-century red-and- and longevity. They originated in the
white quilt found in the textile archives of Americas in 1,000 BC and were then
the Colonial Williamsburg Foundation. As cultivated as a valuable food source for
with so many quilt designs, it speaks of centuries. Artists throughout history have
family, friends, memory, and tradition. loved the sunflower’s unique splendor.
entrywaysusa.com • iucbrands.co • © 2021 IUC Brands 14NEW 9128W Ahoy There
In an era when goods were traded around
the world by sea vessel, “shipping” took on a
distinctive meaning—precious cargo that had
survived perilous months on the ocean to
reach consumers. Today, the lure of the sea
remains the same, but sailing has become a
much safer (and enjoyable!) pastime.
9103W Pineapple Trellis 9114W Star Quilt
15 p 609.704.9900 • f 908.345.5086 • orders@entrywaysusa.com9116W Topiary
9115W Tulip Damask
169119W Friends Gather Here
9120W Brie
9122W Braganza Stripe 9102W Magnolia Blossom 9121W Persian Medallion
17 f 908.345.5086 • orders@entrywaysusa.comNEW 9133W Holiday Cardinal NEW 9132W Merry and Bright Star 9124W Joy
entrywaysusa.com • iucbrands.co • © 2021 IUC Brands 189125W Pomegranates
9118W Home For The Holidays
9111W Berry Branch
9117W Dash Away All
19 p 609.704.9900 • f 908.345.5086 • orders@entrywaysusa.com1175 MARLKRESS ROAD UNIT 2120 CHERRY HILL NJ 08034 • IUCBRANDS.CO • SKEEMDESIGN.COM • ENTRYWAYSUSA.COM • DIVINEHOME.US • P 609.704.9900 • F 908.345.5086
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