MARMOMAC RESTART 2020 - START YOUR EXPERIENCE IN - ARB INTERNATIONAL

Start your Experience in

Marmomac ReStart 2020

Index
START YOUR EXPERIENCE IN MARMOMAC RESTART 2020 Pag.

Exhibitors Area ….………………………………………………………………………………………………………..……………………………… 5
• Admin – User Experience Exhibitor …………………………………………………………..............…………………………….. 6-7-8-9
• Team member – User Experience Exhibitor ….……………………………………………………………………….......……. 10-11

User Manual ...............…………………………………………………………………………………………………………………………………... 12
• Log in to My Profile and to the Exhibitor Center …...…………………………………………………….......................... 13
• Edit your profile page ………………………………………………………………………………………………………………………….. 14
• Edit your Company profile …………..…………………………………………………………………………….............................. 15
• What you can do in the Exhibitor Center …………………………………………………………………............................... 16
• Add a header video to your Company profile ……………………………………………………………………………………. 17
• Add your products ……………………………………………………………………………………………………………………………… 18-19-20
• Add your projects ………..……………………………………………………………………………………………………………………… 21-22-23

Index
SPONSORING & NETWORKING EXPERIENCES WITH MARMOMAC RESTART 2020 Pag.

Networking opportunities ……………….……………………………………………..…………………………………….………………… 25
• How to interact …………………………………………………………………………………………………………………………………….... 26-27
• Who to networking with ……………………………………………………………………………………………………………………… 28
• How to manage the «talk to exhibitor » function ……………………………………………………………………………… 29
• How to manage the meeting requests ………..…………………………………………………………………………………….. 30
• Virtual meetings .……………………………………………………………………………………………………………….......................... 31
• Sessions ………….……………………………………………………………………………………………………………………………………… 32
• Live Discussions .……………………………………………………………………………………………………………………………………. 33
• Round Table ………………………………………………………………………………………………………………………..…………………. 34
• My event …………………..…………………………………………………………………………………………………………………………….. 35
• Special Panel …............................................................................................................................................................. 36
• Team performance Dashboard…………...............……………………………………………………………………………………. 37

Index

Visibility opportunities .……………………………………………..………………………………………………………………………………. 38
• Banner & Advertisements ………..……………………………………………………………………………………………………………. 39
• Sponsor into the events session ………………………………………………….……………………………................................. 40
• Push notifications……………………………………………………………………………………………………………………………………. 41

PACKAGES MARMOMAC RESTART 2020
• Marmomac ReStart 2020 Packages- Services …………………………………………………………………………………. 43-44
• Marmomac ReStart 2020 Packages- Visibility ..……………………………………………………………………………….. 45

Attachments ..................................................................................................................................................................... 46
• Attached 1: Header and logos in the Company profile and in Sessions ………………………………………. 47
• Attached 2: Banner and Adv measures …………………………………………………………………………………………….. 48
• Attached 3: Banner on the Marmomac website …………………………………………………................................... 49-50-51
• Attached 4: How to realize a event session ……………………………………………………………………………………… 52-…-60
• Contacts …………………………………………………………………………………………………………………………………………………. 61

5

Exhibitors Area

6

Admin– User Experience Exhibitor
FROM THE EXHIBITORS AREA IN VERONAFIERE SYSTEM TO MARMOMAC RESTART DIGITAL

Company Profile e Admin upload

 Companies registered for the event are automatically imported into the event platform.

 1. The process extracts all new entries in the "Registered" state, with the following data: exhibitor data, email /
 name surname of the manager

 2. The company is uploaded to the platform

 3. The contact person (admin) is loaded on the platform, connected to the company

 4. Veronafiere notifies the contact person who can access the platform; the email the contact person receives will
 contain instructions for accessing it.

 5. The contact person (admin) lands on login.swapcard.com

 6. The contact person must register on the platform with the same email indicated during registration

 7. The contact person receives the confirmation email from the platform

7

Admin– User Experience Exhibitor
Company Profile e Admin upload

 8. The contact clicks on the button "Connect to Marmomac Restart Digital 2020“

 CONNETTITI A MARMOMAC RESTART
 DIGITAL 2020

8

Admin – User Experience Exhibitor
Company Profile e Admin upload

 9. The contact person chooses the password to access the platform

 .

9

Admin– User Experience Exhibitor
Company Profile e Admin upload

 10. Access the event as a visitor

 11. To access the Company, select "Exhibitor Area" from the menu at right on the top

 Nome Company

10

Team member – User Experience Exhibitor

 In the Exhibitors Area you can manage the Team Members.
 The contact person (admin) for the event enters the data of the team members, as he did in the past years
 for the invitation cards.

 Each exhibitor has a team member slot available from the registration package.
 Additional team members can be purchased from e-commerce.

 The exhibitor notes the number of team members in terms of sent and still available.

11

Team member – User Experience Exhibitor
 Team members registration process

 1) The exhibitor (admin) accesses the reserved area in the "Team Member" section

 2) The system will show the amount of team members available

 3) The exhibitor (admin) enters the data of the team members (even in several moments)

 4) The system - automatically every 15 min - uploads the team members to the Marmomac
 ReStart 2020 platform and associates them to the corresponding Company profile

 5) The exhibitor (admin) notifies the team member that they can access the event platform
 at app.swapcard.com with the email indicated in point 3)

 6) The team member accesses the platform and chooses his password.

12

User Manual

13

Log in to My Profile and to the Exhibitor Center
 There are two ways to access your
 profile:

 In the upper right corner of the screen,
 click on > My profile
 On the left side of the screen, next to
 the photo, click on > Edit

 You will be redirected to your profile
 information, which you can edit as
 you prefer.

 To access your Exhibitor Center:

 In the upper right corner of the screen,
 click on
 > Exhibitor Center.

14

Edit your profile page
 What you can edit:

 Within your profile you can add a
 photo of yourself and
 modify the following personal
 information:

 • Skills
 • Biography
 • Social Network
 • Contact info
 • Company name

15

Edit your Company profile

 To edit your company profile

 • Access the Exhibitor Center (page 2)
 • Click on the Summary item, in the menu
 on the left side of the screen (into the
 Company profile).

 On your company profile you can enter:
 • A video or image on your header space
 • Your company logo

 You can also edit the following:
 • Information
 • Social media
 • Contact details

 Add:
 • Products
 • Projects
 • Documents
 And see your Team members

16

 What you can do in the Exhibitor Center
In the Exhibitor Center you can:

1. Access the Company profile 1
 2
2. Manage the meetings: see the
 appointment list and start video 3
 calls 4

3. Check the Team’s contacts - all
 the people the Team members
 are connected to

4. View your team - your Team
 members

17

Add a header video to your Company profile

 How to add a video in your Company profile

 • Access the Exhibitor Center (page 2)
 • Click on the Summary item, in the menu on the left
 side of the screen.
 • Click Edit next to your company name
 • Add your YouTube video ID as a banner.

 Please note: A YouTube video ID means the
 characters after "/ watch? V = _" in the website link.

 For instance, in
 "Https://www.youtube.com/watch?v=_mKoi9VNgx4",
 the video ID is "mKoi9VNgx4".

18

Add your products

 How to add your products

 • Access the Exhibitor Center (pag. 2)
 1 • Click on > your company name.

Click onProducts, on the left side of your
screen

On the next page click on > Add products

 2

19

Add your products

 On the Add a new item page, enter:
 • Category
 • Name

 3 • Description
 of your product, choosing from the available
 Categories.
 Please note the Italian translation can be possible by
 entering manually the Italian text under the Italian flag.

20

Add your products
 The sub-categories of the product categories
 are the same of the physical fair:
 • Materials
 1 • Natural stone architecture and design
 • Architecture and design in agglomerates
 • Machinery and equipment
 • Tools - abrasives – chemicals
 • Services - institutions - publishing

 4

Define in the tab opened on the right side of the screen, your product details: 2
• Add one or more images
• Assign the product ONLY to the appropriate subcategory.
• Upload a maximum number of products corresponding to your package.

21

Add your projects

 How to add your projects :

 • Access the Exhibitor Center (pag. 2)
 1 • Click on > your company name.

Click on Projects, on the left side of your
screen.

On the next page click on > Add projects

 2

22

Add your projects

 On the Add a new item page, enter:
 • Name
 • Description
 of your project.
 3
 Please note the Italian translation can be
 possible by entering manually the Italian text
 under the Italian flag.

23

Add your projects

 1

 The information at your
 disposal to describe
 your company's project
 are:

 2

 4
Define in the tab opened on the right side of the screen, your project details:

1. Add one or more images
2. Add the information
3. Upload a maximum number of projects corresponding to the one included in
your package.

Sponsoring & Networking
with

Marmomac ReStart 2020

25

 Networking
opportunities

26

 How to interact
 WITH A COMPANY PAGE

Meeting

Visitors can request a
 Talk to exhibitor
meeting for a specific
day and time, through
 Visitors can interact with
the slots visible on the
 the company via
exhibitor's company
 dedicated chat.
page (window visible
 The request reaches the
only to the visitor).
 admin and the team
 members,
The list of meetings is
 who can manage the
visible in the Exhibitor
 answers in terms of
Center, under the
 ownership and content.
heading Meeting (menu
on the left side).

27

How to interact
WITH A PERSONAL PROFILE

Connection request

In case of interaction
with a personal profile
(not a company page),
you can request a
 1
connection with the user
with whom you want to
get in touch.

 Talk to exhibitor

 Once the connection
 request has been sent,
 the possibility to write a
 message is available.
 2
 The message goes to the
 chat, from which you can
 start the video call.

28

Who to networking with

 1

 3 The tools at your disposal:

 1, Articificial Intelligence recommends
 people to meet.

 2, In the Exhibitors and Visitors lists
 you can see who is online.
 2 3, By entering keywords, you can
 refine your search.

 4, Advanced Filters allow you to find
 4 specific exhibitors via search tags.

29

How to manage the «talk to exhibitor » function

 Talk to exhibitor

 The chat allows the visitor to
 communicate with the
 exhibitor.
1
 The visitor can contact a
 specific team member or the
 company in general.

Features:
- Each team member sees both
 company chat and his/her own 3
 private chat
- If the communication request
 comes through the chat of the
 company page, the same message
 will be visible to all team members
- Through the chat you can start a
 videocall

30

How to manage the meeting requests
 How to manage a meeting request:
 1

 1. The meeting request appears at the top
 of the page, in the form of notification
 next to the bell symbol.

 2. To reply to the invitation, click on Reply.
 2
 3. If you accept the invitation, you can
 assign a team member who will take
 care of it, or you can even accept without
 assigning anyone.

 3

31

Virtual Meetings
There are two ways to start virtual meetings

1. Through the «talk to exhibitor» chat on
 your personal account

2. Through meeting request

Please note:
you can access the video call in the Meeting
section, in the menu on the left side of the
Exhibitor Center.

32

 Sessions
 The exhibitor can organize event sessions

 By filling in a Form in the Veronafiere Reserved
 Area, the exhibitor can request the upload of an
 event session, visible to all or to a part of the users.

 The event:
 1. It appears on the company page
 2. It appears in the Event Schedule
 3. It can be sponsored
 4. It can be advertised with notifications “push”

 In the Events program section you can find all the
 sessions scheduled during the event.
 Participants can quickly register, just clicking on the
 symbol 2

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33

Live discussions* * Available only for Deluxe Exhibitors

 During an event it is possible to start live discussions, which include:

 Specific chat to make Targeted surveys to the
 1 Chat between the 2 some questions to the 3 participants (uploaded by
 partecipants the organizers of the
 speakers
 event)

34

 Round table* *Available for Superior and Deluxe Exhibitors only

 The exhibitor can request Round Tables

 The Round Tables are group interactions (up to
 a maximum of 50 pax) via video call, scheduled
 for a specific day and time.

 They can be useful in case of product
 presentation or, in general, to allow interactions
 between more than 2 users.

 Example: communication between visitor,
 exhibitors and some technicians for the
 presentation of the tech-specificities of a
 particular product.

This function is directly activated by the organizer of the event. It will
be available upon request, by filling in a form uploaded in the Veronafiere
Reserved Area.
Please note: the deadline for requesting a Round Table is Monday the
21st of September, 2020.

35

My Event
How to keep track of your activities

The My Visit tab, which can be accessed from the
Homepage or from the menu at the top of the page,
allows you to check your program and keep track
of your activities during the event.

Inside you can find the sessions you are attending,
people with whom you networked, your favourite
companies, your wishlist, as well as your confirmed
meetings.

You can export your program by clicking on >

36

 Special Panel * Available only for Superior and Deluxe Exhibitors

 The Special Panel button,
visible only to Superior and Deluxe Exhibitors,
 displays and collects a selected group
 of buyers sponsored by Veronafiere.

 Superior and Deluxe Exhibitors ONLY
 can actively interact with this panel.

 The selection will contain the reference delegates of the buyers.
 With the filters on the left of the screen:
 - by clicking on Role, it will be possible to view only the buyers or only the delegates profiles
 - by clicking on Origin it will be possible to view the buyers / delegates filtered by country of origin

37

Team performance Dashboard *available for Superior and Deluxe Exhibitors only

 The system allows an analysis of the browsing data of all registered users.
 The function shows you the performance of your team members.

38

Visibility opportunities

39

Banner & Advertisements
 *Available in E-Commerce

 Rotating ADV featured on the Homepage
 of the event (measures in the annex)

 Static banners of
 different sizes (measures
 attached)

 • Premium partners:
 big central logo
 • Partners (standard):
 logo inserted in a
 logos grid

 Other visibility options are available on the Marmomac
 website! See the attachments section.

40

Sponsor into the events session
 Become a sponsor in the Marmomac event sessions!

 You can get additional visibility
 within the Marmomac Educational
 sessions by Link to your company profile
 on the event session page.

 1

 2

41

Push Notifications
 Use platform push notifications:

 1. To increase visibility to an event session organized by you
 2. For attracting visitors to your Company profile
 3. To refer visitors to an external link provided by you

 You can choose:

 • Target users who will receive notification
 • Title and text of the push notification
 • Redirect to session, company profile, external link
 • Scheduled time for sending the notification

 The notification will appear as a number next to the
 bell at the top.

This function is directly activated by the organizer of the event. It will be available upon request, by filling in a form uploaded in
the Veronafiere Reserved Area.

Packages
Marmomac ReStart 2020

43

Marmomac ReStart 2020 Packages- Services
 Services Easy Superior Deluxe

Data, logo, foto/video header

 Products 10 No limit No limit

 Projects 5 No limit No limit

 Events 1 No limit No limit

 Team Members 4 8 12

 One-to-one meeting

 Talk to exhibitor

 AI

44

Marmomac ReStart 2020 Packages- Services
 Services Easy Superior Deluxe

 Special Panel X
 Round Table X
 Live Discussion X X
Preview visitators list X X
 Invitation cards 500 1000 1000

 Team performance
 Dashboard X

45

Marmomac ReStart 2020 Packages- Visibility
 Visibility Easy Superior Deluxe

Rotating ADV in Homepage X X
 Logo (logos grid)
 In Homepage X X
Logo on Marmomac website X

46

Attachments

47

Attached 1: Header and logos in the Company
profile and in Sessions

1. Header of the Company profile:

 Photo: 1200x675 px, (16:9 ratio) image, no larger than 1MB.
 Video: live o pre-recorded, hosted by Youtube or Vimeo. Copy and past the URL.

2. Company logo:

 400x200 px, (2:1 ratio) image, no larger than 1MB.

3. Header logo in the sessions page:

 2160x1080 px, (2:1 ratio) image, no larger than 1MB.

48

Attached 2: Banner and Adv measures

1. Splashscreen (called Ad on the platform):

 1080x1920 px (9:16 ratio) image, no larger than 1MB.

2. Banner Ad Premium (for the biggest sponsors/partners: they cover a big space, an horizontal band right under
 the menu on the Homepage)

 1080x360 px (3:1 ratio), no larger than 300 Kb.

3. Banner standard (for other sponsors: they are inserted in a grid of logos on the Homepage)

 Free measure: there is no indication on the image size. The platform will adjust the image in a square format.

49

Attached 3: Banner on the Marmomac website

 1. Banner in homepage
 Measures 1118x165 px
 Format jpg / .png / .gif

 2. Banner in homepage .
 Measures 352x720 px
 Format jpg / .png / .gif

50

Attached 3: Banner on the Marmomac website

3. Banner in marmomac.en/visit

 Measures 339x625 px
 Format .jpg / .png / .gif

 4. Banner in marmomac.en/visit
 Measures 1118x165 px
 Format .jpg / .png / .gif

51

Attached 3: Banner on the Marmomac website

5. Badge on Marmomac social media channels

 LOGO

 LOGO

 Measures 1200x1200 px
 Format: .jpg o .png or logo HD

52

Attached 4: How to realize a event session
Orginal source: https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-YouTube-Live

OVERVIEW
You can stream a Zoom Meeting or Webinar live on YouTube. This allows participants to join your meeting via Zoom to
view it and comment on it via YouTube. During the live event, there will be an approximate 20-second delay between
the actual Zoom Meeting or Webinar, and the Live stream.
Note: Those viewing on Youtube can only comment via Youtube, and can not interact directly with other webinar
attendees, the same goes for webinar attendees as well.

PREREQUISITES

Streaming for Meetings Streaming for Webinars

- Pro, Business, Education, or Enterprise account - Pro, Business, Education, or Enterprise account
- The Host is Licensed - The Host has a Webinar add-on
- Zoom Client version 4.4.53582 or higher on PC - Zoom Client version 4.0 or higher on PC or a
 or a Mac Mac
- Live Stream is enabled on YouTube - Live Stream is enabled on Youtube

53

Attached 4: How to realize a event session
 Original source:
 https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-YouTube-Live

 Enabling Youtube Live Streaming for Meetings

Account Level
To enable all members of your organization to live stream meetings on Youtube:

1. Sign in to the Zoom web portal as an administrator with the privilege to edit account settings.
2. Click Account Management > Account Settings.
3. Toggle the Allow live streaming the meetings under In Meeting (Advanced), and enable Youtube.
4. (Optional) If you want to make this setting mandatory for all users in your account, click the lock icon, and then click
Lock to confirm the setting.

54

Attached 4: How to realize a event session
Original source:
https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-YouTube-Live

 Enabling Youtube Live Streaming for Meetings

 Group Level
 To enable all members of a specific group to live stream meetings on Youtube:

 1. Sign in to the Zoom web portal as an administrator with the privilege to edit groups.
 2. Click User Management > Group Management.
 3. Click the name of the group, then click the Settings tab.
 4. Toggle the Allow live streaming the meetings under In Meeting (Advanced), and enable Youtube. Note: If
 the option is grayed out, it has been locked at the Account level and needs to be changed at that level.
 5. (Optional) If you want to make this setting mandatory for all users in this group, click the lock icon and
 then click Lock to confirm the setting.

55

Attached 4: How to realize a event session
Original source: https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-YouTube-Live

 Enabling Youtube Live Streaming for Meetings

User Level
To enable live streaming for the meetings that you host on Youtube:

1. Sign in to the Zoom web portal.
2. Click Account Management > Account Settings (if you are an account administrator) or Settings (if you are an
 account member).
3. Toggle Allow live streaming the meetings under In Meeting (Advanced), and enable Youtube.

Note: If the option is grayed out, it has been locked at either the Group or Account level, and you will need to contact
your Zoom administrator to make changes.

56

 Attached 4: How to realize a event session
Original source: https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-YouTube-Live

 Enable Youtube Live Streaming for Webinars

 1. As an Owner or Account Admin, sign in to the Zoom web portal.
 2. Go to Account Management > Webinar Settings.
 3. Click Edit to the right of In Webinar Settings.
 4. Enable Allow hosts to live stream to webinars, and then enable Youtube.

 5. Click Save

57

 Attached 4: How to realize a event session
 Original source: https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-YouTube-
 Live
 Initiating a Live Stream to Youtube
Direct Streaming From a Meeting or Webinar
1. Start the Webinar or Meeting.
2. More in the Meeting/Webinar Controls.
3. Click Live on YouTube.
4. Log in to YouTube.
5. After you authenticate successfully, the following page displays:
6. Specify the following settings on the Broadcasting to YouTube Live
 page:

a) Zoom Webinar title on YouTube. Automatically populated with the
 Zoom Webinar topic. Navigate to the text box to change it.
b) Privacy
 You can choose Public, Unlisted, or Private.
7. Click the Go Live! button.

You will now see a progress bar, letting you know that your session is being prepared for streaming.
Wait for the notification from the Zoom client that your Webinar is Live on YouTube, then begin your Webinar.
Streaming stops when you end the webinar or meeting, or click More then Stop Live Stream in the meeting controls.

58

Attached 4: How to realize a event session
Original source: https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-
YouTube-Live
 Streaming a Meeting or Webinar to a Youtube Event

1. Open a new tab and Sign In to your YouTube account.
2. Click the Create a Video icon.
3. Click Go Live.

4. Choose your Youtube Streaming Event:
5. Stream: Allows you to create a new streaming event.
6. Manage: Allows you to choose from a streaming event that has already been scheduled.

59

Attached 4: How to realize a event session
Original source: https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-YouTube-Live

 STREAMING DI UN MEETING O WEBINAR SU YOUTUBE LIVE

5. Copy and paste the Stream Key. Stream URL, and Live Streaming page URL
from the Stream's settings into your Custom Meeting or Webinar Live Stream
Setup:

Note: The Live Streaming page URL, can be found, by clicking the share arrow in
the Youtube Event, and copying the link there.

6. Click Save.

60

Attached 4: How to realize a event session
 Original source: https://support.zoom.us/hc/en-us/articles/360028478292-Streaming-a-Meeting-or-Webinar-on-YouTube-
 Live
 Streaming a Meeting or Webinar to a Youtube Event

Direct Streaming From a Meeting or Webinar

1. Start the Webinar or Meeting.
2. Click on More in the Meeting/Webinar Controls.
3. Click Live on Live on Custom Live Streaming Service..
4. Once Zoom has started live streaming, go back to the Youtube
 Studio Dashboard and click on Broadcast Live.

61

CONTACTS

 DO YOU NEED HELP?

 CALL CUSTOMER CARE
 P +39 045 8298 561
 (Monday to Friday 9.00-13.00 / 14.00-18.00)

 Email: customercare@marmomac.it