QX-IX May 23rd to 24th, 2019 - Legendary Leadership Expedition to Barcelona - QX-Quarterly Crossing
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QX-IX
May 23rd to 24th, 2019
Legendary Leadership Expedition to Barcelona
Leadership & Successful Strategies in one of the TOP 3 Innovation & Tech Hubs in Europe
DEAR FRIENDS
I am thrilled to bring to you the third edition of our
global expedition and learning series, QX-IX! In our
follow-up to the last exciting journey where we inter-
acted with Tel Aviv’s up-and-coming entrepreneurs,
„ Barcelona - 4th top startup & innovation hub & 8th top city in
the world on the list of best places to live, work and play.
Last year, Barcelona was the top 4 startup & innovation hub in Eu-
rope. Barcelona based startups got 477 million euros investment
we have identified Barcelona as our next high im- and it actually doubled past years numbers. It has undergone
pact destination. Barcelona has a uniquely contagious a transformation in recent years. It has always been known for
combination of daring, cutting-edge start-ups and a great thinkers, creative artists and outstanding architects, but
hip and youthful culture.
“
now it can add “smart city”, “mobile capital”, “leading star-
tup city”. In fact, Barcelona has now achieved that it is among
Hear it from Pablo Sanchez, a distinguished business Europe’s hottest innovation hubs.
leader intimately involved in Barcelona’s develop-
BARCELONA
ment: “This city is comfortable and cosmopolitan, it
has a strong artistic vocation, it’s culturally active,
and it’s global. This city’s multicultural richness has
encouraged many foreign companies to set up shop
in its territory. Barcelona is a highly attractive in-
ternational center where people come together to
fulfill their professional and personal challenges.
Barcelona’s environment offers a competitive advan-
THE EXPEDITION
A startup revolution is now brewing in Barcelona. It presents a massive op-
tage, which is why we have opened our first global
Tech Hub outside of Hamburg right in the heart of the portunity for Investors, Business Angels, Entrepreneurs seeking for partner-
city, where we have taken in about a hundred profes- ships or new ideas and interested personalities wanting to find out more about
sionals, mainly developers.” Barcelona’s success stories that should not be missed by QX-members who
want to be connected with the Number 4 start-up hub in the world.
From experimental, early stage ventures, to success-
ful start-ups looking to make an exit as well as larger During our expedition, we will survey the landscape of Barcelona’s business
firms embarking on pioneering, high impact research, community, with a heavy focus on entrepreneurial ventures but also insight-
I look forward to helping you forge the most intimate ful meetings with leaders of multinational firms operating in Barcelona. We
and meaningful connections with inspiring entrepre- will also take a deep dive into a selection of inspiring and impressive ven-
neurs, engineers, visionaries and innovators across tures, hearing in detail from several inspiring individuals deeply embedded in
Barcelona’s business community. Barcelona’s business community and ecosystem.
QX-IX will be our ticket for unparalleled enrichment Through these activities, we will learn about the opportunities and challen-
and exchange to establish lasting connections with ges in Barcelona’s business environment, entrepreneurial ventures and explore
this emerging global entre- proven success strategies and experimental concepts. Not to mention the po-
preneurial hotspot. With our werful connections established with the ‘Who’s Who’ of Barcelona’s business
trademark combination of community and an opportunity to enjoy the city’s magnificent beaches and
in-depth discussions along acclaimed nightlife spots.
with a congenial and private
environment, I look forward QX-IX is more than a conference. It is an immersive expedition for us to meet
to experiencing three won- top entrepreneurs where they live, work and play. It is where we will establish
derful, creative and stimula- intimate and authentic connections in a most exciting city in true QX-style. It
ting days with all of you. is a window into the future and we greatly look forward to bringing you on this
Founder & CEO unique learning experience - this May 2019!
Cheers, Thomas
QX-Quarterly Crossing
PROGRAM OVERVIEW welcoming
THURSDAY, 23rd OF MAY
Morning / Individual Arrival & Hotel
Mid-day Check-in
Xavi Beumala Alexander Schwarz
5:00pm - 9pm Opening Ceremony & Plenary Session Founder, Marfeel Co-Founder, Tapp Water
9:30pm - late Networking Dinner @ La Flauta
plenary session
Panel Discussion: „Why Invest into the Startup Hub Barcelona?“
the location: Marfeel
Marfeel is a publsiher platform that helps publis-
hers create, optimize and monetize their mobile
websites. Marfeel’s technology analyzes a publis-
hers’ unique audience—user habits, behavior and Ricard Castellet Torrent Jordi Benjamin Viguier Alexander Schwarz
usage patterns–to dynamically enhance their mobi- CCO, Tech City International Affairs Co-Founder & CEO, Co-Founder, Tapp Water
le site layout. With the development of the latest Officer, Tech City YEGO
mobile technologies like PWAs and AMP, publishers
are able to maximize readership, engagement,
performance, and ad revenue. Marfeel provides
partners with a cutting edge monetization suite.
This sophisticated ad stack includes server-side
Header Bidding and automatic floor price adjust-
ment. Along with strong partnerships and buying
power with the industry‘s leading demand provi- TravelPerk Typeform Yannick Reiss
To Be Confirmed To Be Confirmed Managing Director,
ders, publisher‘s can fully maximize the value of QX-Quarterly Crossing
their ad inventory.
With offices in Spain and the US, the company
has experienced rapid growth since 2011 and was
placed number 16 in the Financial Time‘s list of
Europe‘s fastest growing companies of 2018. Mana-
ging over 600 million sessions per month on behalf
of 250 publishers, Marfeel works with media enti-
ties from all over the globe, such as EuroNews and
The Washington Times.
Marfeel‘s technology is recognized by industry
leaders, as an official Google Certified Publishing
Partner, an official Google AMP Contributor, a Fa-
cebook Instant Articles Partner, and a member of
both Prebid.org and IAB Europe.
3 4
FRIDAY, 24th OF MAY
10:00am - 1:00pm
01:00pm - 1:30pm
Parallel Workshops @ local startups
Transfer to Marfeel
workshop 2 - Typs
01:30pm - 2:00pm Recap @ Marfeel
Topic: „To be confirmed“
02:00pm - 4:00pm Networking Lunch
4pm Closing & Farewell Typs has developed an application to allow employees to obtain parts of
their salary corresponding to the hours they have worked already without
having to wait until the fixed payday. Thus, it makes pay models flexible
and passes this flexibility over to employees that are now able to match
leadership their salary payments with their individual liquidity needs.
expeditions In their workshop they will introduce Nuclio Venture Builder, one of the
leading incubators in Spain, that has launched Typs. Following this, they
will discuss, why their business model makes sense in Spain and to what
extend it may be applicable or adaptable to other countries and business
Get an intimate and inspiring insight into the environment, where leading contexts.
entrepreneurs and businessmen & -women create their success stories. In
the private setting of their offices, learn from their experiences and enga-
ge into a vivid exchange of stimulating ideas.
María Hidalgo Jaime Jiménez
workshop 1 - Tapp Water Co-Founder, Nuclio Venture
Builder
CEO & Co-Founder, Typs
Topic: „How to change habits of consumers? (are humans rational at all)“
Tapp Water‘s mission is to empower people to easily get clean and healthy
water from tap, with a minimum environmental impact. As a sustainable
business, they set their goal to avoid 1 billion plastic bottles by 2020.
One of their biggest challenges is to steer lasting changes within peoples
behaviors in order to increase their customer base. Be part of this vivid
and profound discussion circulating around Consumer Behavior and Susta-
inable Businesses.
Rocío Alcocer Alexander Schwarz
CEO, Tapp Water Co-Founder, Tapp Water
5 6
SELECTED SPEAKERS in detail María
Hidalgo Co-Founder, M&A and Investments -
Rocío Nuclio Venture Builder
Alcocer María has seven years of experience in Internet/SaaS startups mainly
in operations management, product marketing management and pro-
ject management. Next to Nuclio Venture Builder she has co-founded
several other businesses and has worked in different places in Euro-
pe.
CEO - Tapp Water Nuclio is a Venture Builder that builds and leads startups from busi-
ness ideas validated in other markets. They focus on sectors that
Rocío not only focussed on sustainability and social entrepreneurship allow for innovation and rapid growth with an international outlook.
in her education, but also managed to make it her profession. After Quite recently she co-founded Nuclios Digital School to foster and
being with Tapp Water for almost two years, she took over as the CEO support education in the most important pillars of the Digital Eco-
to lead the growth track of the company. nomy.
Prior to that she has been working as a CEO of Barrabés Earth which
develops social innovation and disruptive sustainability projects and
is part of Grupo Barrabés.
Jaime
Jiménez
Ricard
Castellet
CCO - Barcelona Tech City
Having worked for a number of different startups, like LetsBonus, CEO & Co-Founder - Typs
BeAgency and BeRepublic, he worked mostly in communications and
Jaime has been working with many different comapnies, before he
strategy & growth related projects. Next to his work, Ricard engages
co-founded Typs. Among which are Softonic and iContainers. He has
as a profesor at Foxize School in Barcelona teaching e-commerce and
more than 18 years of experience in digital businesses and worked in
digital marketing.
marketing & sales, as a digital consultant, and as a CEO.
Barcelona Tech City is a private non-profit association that made it‘s
Typs is one of the startups that are promoted within the Nuclio eco-
mission to promote Barcelona as one the principal international Tech
system and is expanding quickly to international markets.
Hubs. To achieve their goal, they closely work with entrepreneurs,
startups, investors, incubators, accelerators and company builders
as well as universities, business schools, public institutions and other
agents.
7 8
Alexander
Co-Founder - Tapp Water
Jordi
Schwarz
Prior to Tapp Water Alex co-founded Softonic International, the lar-
gest distributor of software and once Top 30 internet property world- Torrent
wide. He was one of the key leaders, being in charge of Business &
Corporate Development.
Before developing Softonic in 2003, Schwarz served four years as the
founder and Chief Sales Officer at Cyquest AG, the market leader in
online recruitment in Germany. He was also the Managing Director of International Affairs Officer - Barcelona Tech City
MI4, a marketing consultancy company, as well as a member of the Jordi is an experienced Tech Communications/Affairs/PR professio-
supervisory board of Pricecrash AG, a consumer powerbuying online nal with a track record of achievement in this field. He was heavily
platform. involved with the creation of Barcelona Tech City Association in the
He holds a Master diploma of Business Administration from the Uni- time between 2011 and 2013 and is currently their International Af-
versity of Hamburg (Germany) and a Master diploma of Marketing fairs Officer.
from the University of California (USA). Next to his work at Tech City, he is a Partner of TalentRepublic and
In his leisure time, Alexander loves cooking, is interested in litera- former RakutenTV and LetsBonus Communications & PR Director.
ture, practices all kinds of sports and competes in Triathlons.
Xavi
Beumala
WINE & DINE
Founder - Marfeel La Flauta
Through Marfeel, Xavi Marfeel helps publishers monetize mobile – Networking Dinner
traffic with an ad-optimized reading experience. Before foudning his
company he gained tremendous experience as an editor and in the A visit to Barcelona would not be complete without experiencing
publishing sector which he now builds upon to position Marfeel. one of the famous traditional Catalán tapas bars. La Flauta, is
a landmark when it comes to tapas in Barcelona. It combines
the culinary and atmospheric soul of the city in its well-known
small dishes - you will fall in love with this unique Catalán taste
Benjamin at the first bite.
Viguier
Co-Founder & CEO - YEGO
For the last four years, Benjamin is working on making Mobility-as-
a-Service happen in a sustainable way through his company YEGO.
YEGO provides electric scooters with zero emissions that allow for
maximum flexibility for users in terms of renting and parking.
Prior to this, he worked in many different cities for BMW, Audi, Tesla,
and Simon Kucher in sales & marketing and as a consultant.
9 10
“Barcelona is a highly attractive international center where
people come together to fulfill their professional and perso-
nal challenges.” ~ Pablo Sanchez
QX-Quarterly Crossing GmbH
QX-Manor
Lerchesbergring 96
60598 Frankfurt am Main
Telephone: +49 (0)69 2992 5551
www.quarterly-crossing.com
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