Media kit 2018 - Mountain Living

 
CONTINUE READING
Media kit 2018 - Mountain Living
PHOTO BY EMILY MINTON REDFIELD

                                 media kit 2018

V1
Media kit 2018 - Mountain Living
NICHE        content is our thing.
                                                                                  We produce and deliver content for m​ ountain lovers who
                                                                                  own a mountain home, or are looking to buy a mountain
                                                                                      home. We bring the spirit of the high-country home.
         We are the ONLY mountain home

MORE
 design brand in the West, and we are way

than a magazine.

      HOLLY SCOTT, Publisher + Vice President
                  hscott@mountainliving.com
                                303.248.2058

              DARLA WORDEN, Editor In Chief
                                                PORTRAITS BY ELEANOR WILLIAMSON

                dworden@mountainliving.com
                             303.248.2063

                                                                                                                                    PHOTO BY ROGER WADE
                                                                                                                       MOUNTAINLIVING.COM                 1
Media kit 2018 - Mountain Living
2018 editorial + marketing calendar

                                                                                                                                                                                                                                                           MOuntain Living
                                                                                                                                                                                                                                                                                     ®
                                                                                                                                                                                                                                                             Bringing the Spirit of the High Country Home
                                                                                                                                                                                                                                                             November/ December 2016
                                                                                                                                                                                                                                                                                                                                                                         39
                                                                                                                                                                                                                                                                                                                                                                         Holiday
                                                                                                                                                                                                                                                                                                                                                                         Gifts
                                                                                                                                                                                                                                                                                                                                                                         sure to
                                                                                                                                                                                                                                                                                                                                                                         please

                                                                                                                                                                                                                                                             A WiesnerMedia Publication
                                                                                                                                                                                                                                                                                                            November/December 2016
                                                                                                                                                                                                                                                                                                                                     Home of tHeYear
                                                                                                                                                                                                                                                                                                                                     a Contemporary homestead in JaCkson hole
                                                                                                                                                                                                                                                                                                            mountainliving.com

                       January/February             March/April                    May/June                                                                       July                           August                      September/October                                                              November/December
                       TOP ARCHITECTS               KITCHENS                       ARTFUL LIVING                                                                  SMALL SPACES                   ULTIMATE VIEWS              THE RUSTIC ISSUE                                                               HOME OF THE YEAR
                       & DESIGNERS LIST             Travel: Aspen                  Travel: Whitefish                                                              Travel: Crested Butte          Travel: Steamboat           Travel: Sun Valley                                                             Travel: Ultimate Resort Guide
                       Travel: Whistler             Instant Update: Banquettes     Landscape Designer List                                                        Instant Update:                Instant Update: Libraries   Instant Update: Bathrooms
                       Instant Update: Lighting                                                                                                                   Storage Systems

                       Ad close: 11/21              Ad Close: 1/30                 Ad Close: 3/27                                                                 Ad close: 5/21                 Ad close: 6/19              Ad close: 7/31                                                                 Ad close: 9/25
                       Ad materials due: 11/27      Ad materials due: 2/5          Ad materials due: 4/2                                                          Ad materials due: 5/25         Ad materials due: 6/25      Ad materials due: 8/7                                                          Ad materials due: 10/2
                       On sale: December 27, 2017   On sale: March 6, 2018         On sale: May 1, 2018                                                           On sale: June 26, 2018         On sale: July 24, 2018      On sale: September 5, 2018                                                     On sale: October 30, 2018
                          SPECIAL ADVERTISING SECTIONS
                                                                                   Lake Tahoe Spotlight                                                           Telluride Art + Architecture   Jackson Hole                Summit County                                                                  Vail Valley Spotlight
                                                                                                                                                                                                 Fall Arts Festival          Parade of Homes

                                                                                                                                                                                                 Steamboat Spotlight         Western Design Conference

                                                                                                                                                                                                                             Montana Spotlight

                         EVENTS AND BONUS DISTRIBUTION
                       BOZEMAN SYMPHONY             BOZEMAN SYMPHONY               BOZEMAN SYMPHONY                                                               ASPEN ARTS FESTIVAL            ASPEN MUSIC FESTIVAL        BOZEMAN SYMPHONY                                                               BOZEMAN SYMPHONY
                       BRECKENRIDGE                 DESIGN BLOGGERS                BRECKENRIDGE WAVE FESTIVAL                                                     ASPEN MUSIC FESTIVAL           BOZEMAN SYMPHONY            BRECKENRIDGE WINE CLASSIC                                                      MOUNTAIN LIVING
                       FIRE ARTS FESTIVAL           CONFERENCE                                                                                                                                                                                                                                              HOME OF THE YEAR
                                                                                   CHERRY CREEK                                                                   BOZEMAN SYMPHONY               BRECKENRIDGE                CHERRY ARTS
                       NETWORKING BY DESIGN:        NETWORKING BY DESIGN:          ARTS FESTIVAL                                                                                                 INTERNATIONAL               FESTIVAL AT STANLEY
                       WHITEFISH                    SUN VALLEY                                                                                                    CHERRY CREEK                   FESTIVAL OF ART
                                                                                   DENVER DESIGN DISTRICT                                                         ARTS FESTIVAL                                              CRESTED BUTTE FILM FESTIVAL
                       NETWORKING BY DESIGN:                                       SPRING LAUNCH                                                                                                 CLASSICAL TAHOE
                       JACKSON                                                                                                                                    COURAGE CLASSIC                                            GOURMET ON GORE
                                                                                   TAHOE CONCOURS D’ELEGANCE                                                                                     CRESTED BUTTE
                                                                                                                                                                  CRESTED BUTTE                  ARTS FESTIVAL               JACKSON HOLE
                                                                                                                                                                  WINE & FOOD FESTIVAL                                       FALL ARTS FESTIVAL
                                                                                                                                                                                                 JACKSON HOLE
                                                                                                                                                                  PARK CITY                      FALL ARTS FESTIVAL          SUMMIT COUNTY
                                                                                                             Editorial and marketing calendar subject to change

                                                                                                                                                                  FOOD & WINE CLASSIC                                        PARADE OF HOMES
                                                                                                                                                                                                 STEAMBOAT WINE FESTIVAL
                                                                                                                                                                  TELLURIDE                                                  WESTERN
                                                                                                                                                                  ART & ARCHITECTURE             STEAMBOAT                   DESIGN CONFERENCE

                      “I READ THE WHOLE MAGAZINE
                                                                                                                                                                                                 PARADE OF HOMES
                                                                                                                                                                  VAIL JAZZ FESTIVAL
                                                                                                                                                                                                 TAHOE

                                — COVER TO COVER!”
                                                                                                                                                                                                 CONCOURS D’ELEGANCE

                                                                                                                                                                                                 VAIL JAZZ FESTIVAL

                                                                                 — ML Reader                                                                                                     WINTER PARK UNCORKED

2   MOUNTAIN LIVING                                                                                                                                                                                                                                        MOUNTAINLIVING.COM                                                                                                      3
Media kit 2018 - Mountain Living
demographics                                                                                          purchase intent
      + engagement

            36%
                                                                                               OUR READERS PLAN TO
                                       of ML readers have                                      HIRE OR PURCHASE IN THE
                                       an average net worth                                    NEXT 12-24 MONTHS:
                                       of over $3 MILLION
                                                                                               ANTIQUES                                  26%
                                                                                               ARCHITECTS                                12%
                       				                                                                    ART/GALLERIES                             23%
                            AVERAGE AGE 57                                                     BUILDERS                                  39%
                                 FEMALE 66%
                                                                                               BUILDING SUPPLIES/HARDWARE  40%
                                   MALE 34%
                                MARRIED 84%                                                    DOORS/WINDOWS                             29%
                       COLLEGE GRADUATE 92%                                                    EVENTS/HOME TOURS                         17%
                                                                                               FENCING/GATES                             20%
                                                                                               FIREPLACES/PITS                           34%
                       INCOME/NET WORTH
                                                                                               FLOORING/CARPETS/RUGS                     44%
                Average household income $310,653
                                                                                               FURNITURE                                 59%
                       Average net worth $2,115,441
                                                                                               HOME THEATERS/ELECTRONICS                 16%
                                                                                               INSULATION/HVAC                           17%
                      READER ENGAGEMENT                                                        INTERIOR DESIGNERS                        18%
                  84% took action as a result of seeing                                        KITCHEN & BATH APPLIANCES                 43%
                  advertisements and editorial content                                         LANDSCAPING/DECKS/PATIOS                  53%
                                                                                               LIGHTING                                  33%
                          54% saved an advertisement
                          or article for future reference                                      LINENS/FABRICS                            30%
                                                                                               ROOFING/GUTTERS                           23%
             49% visited a website for more information                                        TILE/MARBLE/GRANITE/STONE                 30%
                                                                                               TRAVEL/HOTEL/RESORTS                      44%
                        10% visited advertisers’ social
                       media sites for more information                                        WALL COVERINGS/PAINT                      33%

                           Readers typically keep each
                      issue an average of 15 MONTHS

    70%                                                                                        92%
                                                                                                            of ML readers have

                                                              PHOTO BY EMILY MINTON REDFIELD
                                                                                                            PURCHASE INTENT for
                          of ML readers plan to buy/build
                                                                                                            your products and services
                          a home in the next three years

                                                                                                              Source: Ad-Q Harvey Research Study, 2017

4   MOUNTAIN LIVING                                                                                                       MOUNTAINLIVING.COM             5
Media kit 2018 - Mountain Living
integrated audience                        PRINT                                                                                                                INSIDE | PEOPLE
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              editorial
                                                 paid subscribers, newsstand,
                                                 events, targeted distribution,
                                                 trade professionals                                                                                                                                 A Q&A WITH MONTANA
                                                                                                                                                                                                                                                                                                                                                                                                                                                              MOUNTAIN LIVING: You moved to Montana from Tennessee at
                                                                                                                                                                                                                                                                                                                                                                                                                                                              17 years old. What has kept you there?
                                                                                                                                                                                                                                                                                                                                                                                                                                                              JEREMIAH YOUNG: Initially, it was for a fresh start. I
                                                                                                                                                                                                         BUSINESS MOGUL                                                                                                                                                                                                                                       could go to a big city somewhere and work in de-
                                                                                                                                                                                                         JEREMIAH YOUNG

                                                 33,000 press run
                                                                                                                                                                                                                                                                                                                                                                                                                                                              sign and get a lot more recognition or notoriety, but
                                                                                                                                                                                                                                                                                                                                                                                                                                                              Montana is the place for me. You can have more of an

                                                                                                                                                                                    RENAISSANCE                                                                                                                                                                                                                                                               impact in a smaller community.

                                                                                                                                                                                                                                                                                                                                                                                                                                                              ML: Tell us about Stapleton Gallery, your new art gallery located

             DIGITAL
                                                                                                                                                                                         MAN OF                                                                                                                                                                                                                                                               in the same space as Kibler & Kirch in Billings.

                                                 89,100 readership                                                                                                                     THE WEST
                                                                                                                                                                                                                                                                                                                                                                                                                                                              JY: My approach to design is very eclectic, and in many
                                                                                                                                                                                                                                                                                                                                                                                                                                                              ways, art-centric. I love to use people’s art, be inspired
                                                                                                                                                                                                                                                                                                                                                                                                                                                              by their art, and help them find the right piece of art
                                                                                                                                                                                                                                                                                                                                                                                                                                                              for their homes. So it’s a natural extension to have a
                                                                                                                                                                                       STORY BY MICHELLE JOHNSON                                                                                                                                                                                                                                                          gallery, where we represent a great, eclectic
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           selection of artists like Kevin Red Star
                                                                                                                                                                                               PHOTOS BY AUDREY HALL
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           and Ben Pease.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                            ML: How do you juggle being a dad to two young
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            daughters and a thriving businessman?

MOUNTAINLIVING.COM
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            JY: Mountain Dew. No, sometimes I don’t
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            juggle things all that well. I work a great
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            amount, but the key is that I’m so passion-
                                                                                                                                                                                     WHEN JEREMIAH YOUNG FIRST                                                                                                                                                                                                                                                              ate about what I do that it doesn’t feel like
                                                                                                                                                                                     WALKED INTO KIBLER & KIRCH                                                                                                                                                                                                                                                             work. Very rarely do I feel like I need to
                                                                                                                                                                                     —an interior design firm and showroom in Red                                                                                                                                                                                                                                           recharge my batteries because what I do
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            is electrifying to me.
                                                                                                                                                                                     Lodge, Montana—in 1993, he felt an instant
                                                                                                                                                                                     connection. “I was 17 at the time, and I re-

        24,195 visitors/month
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            ML: What’s something you always carry with you?

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Mountain Living features
                                                                                                                                                                                     member going in there and it just spoke to my
                                                                                                                                                                                     soul,” he recalls. “I somehow understood it on
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            JY: Black felt-tip pens. My sport coats are
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            filled with them. When I’m with a cli-
                                                                                                                                                                                     a different level—what they were trying to do,
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            ent, I’m able to communicate an idea very
                                                                                                                                                                                     the kind of quality and sensibility that it had.”
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            quickly by sketching it out.
                                                                                                                                                                                     Seventeen years later, after acquiring a degree

    52,689 page views/month                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       the most inspiring homes in
                                                                                                                                                                                     in English literature, opening a denim-driven                                                                                                                                                                                                                                        ML: How would you describe your personal style?
                                                                                                                                                                                     clothing store and working at an engineering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          JY: I wear the same thing every day: a white
                                                                                                                                                                                     firm, Young heard that Kibler & Kirch was clos-                                                                                                                                                                                                                                      non-iron shirt, dark jeans and a sport coat. I
                                                                                                                                                                                     ing. Distraught, he took it as a sign of fate and                                                                                                                                                                                                                        learned that trick from [Kibler & Kirch co-founder] Ro-
                                                                                                                                                                                     decided to turn his lifelong love for design into                                                                                                                                                                                                                        sina Kastelitz; she would wear black every day. If we’re

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  mountain regions of the West and
                                                                                                                                                                                     his next business venture. “The owners said, ‘If                                                                                                                                                                                                                         looking at fabrics or paint colors with a client, I don’t
                                                                                                                                                                                     you know someone who wants to buy it, come                                                                                                                                                                                                                               want my clothes to tint the colors we’re working with. o
                                                                                                                                                                                     talk to us,’” he says. “So I did.” >>
                                                                                                                                                                                                                                                                                                                                                                                                                                                              kiblerandkirch.com

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  celebrates the spirit and style of
                                                                                                                                                                                                                                                                                                                                                          OPPOSITE: Young and his Italian greyhound named Pip kick back at Kibler & Kirch’s design studio in Billings, Montana. “He’s a classy little guy,” he says.
                                                                                                                                                                                                                                                                                                                                                          CLOCKWISE FROM TOP LEFT: “We believe in a gracious and inspiring office environment,” Young says of a workspace in the Billings studio. “It’s all
                                                                                                                                                                                                                                                                                                                                                          about perfectly scaled furniture.” Young chats with members of his design team. Piles of design and photography books occupy the studio’s great room.

                                                                                                                                                                      36   ML | March /April 2017                                                                                                                                                                                                                                                                                                         ML | www.mountainliving.com 37

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  the people who inhabit them.
                                                                                                                                                                      PEOPLE: Profiles of the tastemakers who influence high-country
                                                                                                                                                                      architecture and design, plus their product picks, expert tips and more

                                                                                                                                                                           INSIDE | SHOPPING                                                                                                                                                                                                                                            Alabaster-white lacquer brightened the yellow log walls in this Jackson, Wyoming, home, creating a
                                                                                                                                                                                                                                                                                                                                                                                                                                        crisp backdrop for the owners’ eclectic collection of artwork. A papier-mache sculpture of Nipper,
                                                                                                                                                                                                                                                                                                                                                                                                                                        better known as “the RCA dog,” stands guard in the home’s main entryway. The adjacent dining area
                                                                                                                                                                                                                                                                                                                                                                                                                                        is furnished with a sleek oval dining table, designed by Terry Hunziker, which doubles as a game table.

                                                                                                                                                                                                                                                                                                              RACING STRIPE OUTDOOR FABRIC
                                                                                                                                                                                                                                                                                                              by Perennials, available in nine colors,
                                                                                                                                                                                                                                                                                                              100 percent solution-dyed acrylic, $130
                                                                                                                                                                                                                                                                                                              per yard; at RH, restorationhardware.com.

                                                                                                              * Based on 33,000 press run with 2.7 passalong rate.
                                                                                                                                                                                                                       IN BOLD PATTERNS AND
                                                                                                                                                                                                                          BRIGHT HUES, THESE
                                                                                                                                                                                                                         BREEZY YET DURABLE
                                                                                                                                                                                                                          FABRICS CELEBRATE
                                                                                                                                                                                                                           THE SUNNY SEASON

                                                                                                                                                                                               SUMMER THREADS

                             157,213
                                                                                                                                                                                                                     BY MICHELLE JOHNSON

                                     AFFLUENT READERS
                                                                                                                                                                                                                                         RAW MATERIALS                                                                                                                                                                                                                                                                                                         AN ARTFUL TRANSFORMATION
                                                                                                                                                                                                                                         COLLECTION, six
                                                                                                                                                                                                                                         fabrics available in                                                                                                                                                                                                                                                                                            A CREATIVE COUPLE COLLABORATES WITH THEIR DESIGN TEAM TO TRANSFORM A TIRED

                                                                                                                                                                                                                            TK
                                                                                                                                                                                                                                         a variety of colors,
                                                                                                                                                                                                                                                                                                                                                                                                                                  STORY BY CHRISTINE DEORIO                        PHOTOGRAPHY BY AUDREY HALL                                             LOG HOME INTO A STREAMLINED SHOWPLACE FOR THEIR COLLECTION OF ARTWORK
                                                                                                                                                                                                                                         from $45 per yard;
                                                                                                                                                                                                                                         hbftextiles.com >>
                                                                                                                                                                                                                                                                                                                                                                             146                                                                                                                                                                                                                                                      147

                                                                                                                                                                           46   ML | August 2017

                                                                                                                                                                     SHOPPING: Stylish new products                                                                                                                                                                    HOME FEATURES: A showcase of luxury high-country homes,
                                                                                                                                                                     for the home—from fabric and                                                                                                                                                                      each selected for its spectacular design
                                                                                                                                                                     fixtures to tile and tableware

                                                                                  2017 Ad-Q Harvey Research Studies, Google Analytics 2017, iContact
                                                                                                                                                                            INSIDE                           EVERYTHING FOR YOUR HOME

                                                                                                                                                                                                                                                                                                                                                                                       HAVE A GREAT IDEA TO SHARE?

                                                         SOCIAL                                                                                                                                                                                                                                                                                                                       The editors of Mountain Living are always on the lookout for stunning
                                                                                                                                                                                                                                                                                                                                                                                      homes to feature, from luxurious high-country retreats to smart small
                                                         27,049 followers                                                                                                                                                                                                                                                                                                             spaces, with styles that range from traditional to contemporary.
                                                                                                                                                                                                                                                                                                                                                                                      Visit mountainliving.com/get-published for submission guidelines.

           E-NEWSLETTER
                                                         Facebook: 13,572
                                                         Pinterest: 2,869                                                                                                                                                                                                                                                                                                             email                                                                                greatideas@mountainliving.com
                                                         Twitter: 7,089
           16,869/weekly                                 Instagram: 3,519
                                                                                                                                                                                               ML PICK

                                                 25%
           22% open rate
                                                                                                                                                                                               FORM AND FUNCTION The credenza is the Swiss Army knife of furniture: versatile, practical and discreet. An all-in-one console
                                                                                                                                                                                               table, TV stand and storage unit, the multi-function sideboard is a secret weapon for any small space. Designed by Tyler Hays—founder
                                                                                                                                                                                               of the Philadelphia-based furniture and accessories company BDDW—this Leather Credenza in Aqua features an American black walnut
                                                                                                                                                                                               interior, hand-oiled leather and cast-bronze drawer pulls for an eye-catching piece with a purpose. Price upon request; bddw.com. o

           industry average 10-15%
                                                                                  SOURCES:

                                                                                                                                                                                                                                                                                                         STORY BY MICHELLE JOHNSON
                                                                                                                                                                      22   ML | March /April 2017

                                                                increase                                                                                             ML PICK: Our favorite finds of the season,
                                                                since 2017                                                                                           including furniture, lighting, home accessories and fine art

6   MOUNTAIN LIVING                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   MOUNTAINLIVING.COM                                                    7
Media kit 2018 - Mountain Living
national reach                                                                                                                                                                              national reach

             ML’s distribution is precisely                                                                                               ML’S CONTENT AND DISTRIBUTION
                                                       TOP READERSHIP MARKETS:
                  targeted to reach every                                                                                                 FOCUSES ON THESE KEY MOUNTAIN MARKETS:
              major mountain market and
                                                       ·   Colorado        ·   New York         ·   Idaho
               key feeder markets where                                                                                                   WYOMING                   IDAHO                            COLORADO
                    ML readers have their              ·   California      ·   Montana          ·   Utah
                                                                                                                                          · Jackson                 · Sun Valley/Hailey/Ketchum      · Aspen/Basalt/Carbondale
                           primary homes.              ·   Texas           ·   Illinois         ·   Oregon                                · Teton Village           · McCall/Boise                   · Vail/Beaver Creek/Avon/Edwards
                                                       ·   Florida         ·   North Carolina   ·   Pennsylvania                                                                                     · Summit County/Breckenridge
                                                                                                                                          UTAH                      MONTANA
                                                       ·   Washington      ·   Wyoming          ·   Georgia                                                                                          · Copper/Frisco/Keystone
                                                                                                                                          · Park City               · Big Sky
                                                                                                                                          · Deer Valley                                              · Telluride/Mountain Village
                                                                                                                                                                    · Bozeman
                                                                                                                                                                                                     · Steamboat Springs
                                                                                                                                          NEVADA/CALIFORNIA         · Kalispell/Whitefish
                                                                                                                                                                                                     · Winter Park/Granby
                                                                                                                                          · Tahoe                   · Missoula
                                                                                                                                                                                                     · Crested Butte
                                                                                                                                          · Truckee

                 Source: Google Analytics, 2016

                 NATIONWIDE REACH
                          ML national subscriber
                          & newsstand reach

                          ML key mountain markets and event distribution

                                                                                                                   PHOTO BY AUDREY HALL

                                                   “I LOVE YOUR MAGAZINE!
                                          I always look forward to it’s arrival to our home in Florida.”
                                                                                                    — ML Reader

8   MOUNTAIN LIVING                                                                                                                                                                                   MOUNTAINLIVING.COM            9
Media kit 2018 - Mountain Living
trade professionals                                                                                                                                                        testimonials

                                                                                                                                                   MOUNTAIN LIVING EMBODIES THE
                                                                                                                                                   SPIRIT OF HIGH COUNTRY LIFE:
                                                                                                                                                   it’s beautiful, has a singular point of view, and has
                                                                                                                                                   great people at the heart of it all.  We couldn’t be
                                                                                                                                                   more proud or more honored to be in their pages.”
                                                                                                                                                   — WRJ Design
                                                                                           “The magazine and
                                                                                         website continue to be
                                                                                        EFFECTIVE
                                                                                 MARKETING TOOLS
                                                                                      for CCA. No one captures
                                                                              residential design in the mountains
                                                                                   better than Mountain Living!”
                                                                                       — Rebecca Richardson,
                                                                              CHARLES CUNNIFFE ARCHITECTS

                                                                                                                      A couple recently told us,
                                                                                                      “We saw your business’ name throughout
                                                                                                Mountain Living....You seem to be the cabinetry
                                                                                      firm of choice.” They ended up having a 2-hour meeting
                                                                                    with us, excited about what we could offer, impressed with
                                                                                       our work and reputation and predisposed to trusting us.

                                                                                       THAT IS THE DIFFERENCE OUR
                                                                             ADVERTISING IN MOUNTAIN LIVING MADE.
                                                                                                          — Lauren Ruehring, KITCHENSCAPES

       19%             of ML’s readership
                       reaches INDUSTRY
                       PROFESSIONALS                                              “Mountain Living offers top-of-the-line
                                                                                    personalized service and exposure
                                                                                                                                                    “Mountain Living is a
                                                                                                                                                    TOUR DE FORCE amongst
                                                                                                                                                    the Western home publications.”
                                            PHOTO BY EMILY MINTON REDFIELD

                                                                                             to quality clients, and they
                                                                                               understand the need for
                                                                                                                                                      — Candace Tillotson-Miller, MILLER ARCHITECTS LTD.
                                                                                           EMBRACING NEW
                                                                                              FRONTIERS IN
                                                                                             TECHNOLOGY.
                                                                                           I keep Mountain Living in our
                                                                                             annual budget every year.”
                                                                                                  —Lynne Barton Bier,
                                                                                                HOME ON THE RANGE

10   MOUNTAIN LIVING                                                                                                                                                                   MOUNTAINLIVING.COM   11
Media kit 2018 - Mountain Living
event distribution                                                                                                                                                           signature events +
                                                                                                                                                                                   sponsorship opportunities

                                                 COLORADO                                                                                                               UTAH

                        Arts Festival
                                                        SEVENTEENTH ANNUAL

                                                                                                                                                                      MONTANA
                                                                                           2015
                                                              SEVENTEENTH ANNUAL
                                                              Presented by ASID Colorado

                       Uncorked Wine
                          Festival                     Spring Launch

                                                                               ASID Colorado
                                                                                                                                                                      WYOMING
                                                                                                                           2015
                                                                                                                                             Steamboat
                                                                                             SEVENTEENTH ANNUAL
                                                                                             Presented by ASID C olorado

                                                                                                                                          Parade of Homes

                                                                                                                                                                                    Get in front of the top
                                                                                             Parade of Homes
                                                                                                                                                                                    professionals in the industry
                                                                                                                                                                                    by sponsoring a Mountain
                                                                                                                                                                                    Living signature event!

                                                                                                                                                                       NEVADA/      ML produces Networking by Design events throughout
                                                                                                                                                                                    the year in various mountain markets, as well as an annual
                                        Art + Architecture Weekend                                                                                                    CALIFORNIA    Home of the Year event!

                                                                                                                                                                                    SPONSORSHIP BENEFITS: (DETAILS TBD)
                                                                                                                                                                                    • Category Exclusivity
                                                                                                                                                                                    • Logo recognition on all event collateral and signage
                                                                                                                                                                                    • Opportunity to speak about your company at the event
                                                       Courage Classic                                                                     Fire Arts Festival                       • Opportunity to include company collateral in gift bags
                                                                                                                                             Wave Festival                          • Opportunity to invite a limited number of guests
                                                                                                                                      International Festival of Art                 • Opportunity to host the event in your showroom
Throughout the year, ML sponsors a variety of

                                                                                                                                  500,000
prestigious events across key mountain markets.
In doing so, we create opportunities for our clients
to reach consumers and trade professionals.

                                                                                                                                  event attendees/year

12   MOUNTAIN LIVING                                                                                                                                                                                                MOUNTAINLIVING.COM           13
Media kit 2018 - Mountain Living
print products                                                                                                                                                                                                                                                                                                                                                      print products

                                                                                            BRANDING ADS                                     SPOTLIGHT SECTION + PROFILE PAGES
                                                 Full-page and half-page ads available                                                       Full or half-page Q&A templated layout
                                                                                                                                             or a custom advertorial layout

                                                                                                                                                                                                                                                                                                             MONTANA
                                                                                                                                                                                                                                                                                                                               SPOTLIGHT

                                                                                                                                                                                                                                                         SPOTLIGHT ON:
                                                                                                                                                                                                                                                         Urbaine Home & Urbaine Atelier
                                                                                                                                                                                                                                                         You recently introduced Urbaine Atelier, a full-
                                                                                                                                                                                                                                                         service interior design studio, to complement your
                                                                                                                                                                                                                                                         furniture and lifestyle boutique Urbaine Home. How
                                                                                                                                                                                                                                                         do the businesses differ?
                                                                                                                                                                                                                                                         The boutique is a place we’ve created
                                                                                                                                                                                                                                                         without a particular client in mind, so we
                                                                                                                                                                                                                                                         can showcase what we love. It’s the perfect
                                                                                                                                                                                                                                                         embodiment of our style; it ebbs and flows and
                                                                                                                                                                                                                                                         continuously evolves. It is so important to us that
                                                                                                                                                                                                                                                         a home has soul and shows the patina of life. Our
                                                                                                                                                                                                                                                         curated collection takes us on amazing European
                                                                                                                                                                                                                                                         travels and allows us to infuse antiques and one-of-
                                                                                                                                                                                                                                                         a-kind pieces into our designs.
                                                                                                                                                                                                                                                         Our design practice is about our clients and their
                                                                                                                                                                                                                                                         lifestyles. Our role is to guide them and transform
                                                                                                                                                                                                                                                         their practical needs into something beautiful.
                                                                                                                                                                                                                                                                                                                                                            CUSTOM
                                                                                                                                                                                                                                                         This time last year, you were running the interiors
                                                                                                                                                                                                                                                         studio for a well-known Bozeman architecture firm.
                                                                                                                                                                                                                                                         How has your approach changed?
                                                                                                                                                                                                                                                                                                                                                            PUBLISHING INSERTS
                                                                                                                                                                                                                                                                                                                                                            These high-quality inserts are written,
                                                                                                                                                                                                                                                         We’re now able to work with architects and builders
                                                                                                                                                                                                                                                         who we have long admired from afar, as well as
                                                                                                                                                                                                                                                         clients who are drawn to our particular style. It’s also

                                                                                                                                                                                                                                                                                                                                                            designed and formatted for your
                                                                                                                                                                                                                                                         definitely a plus to have the ability to control our
                                                                                                                                                                                                                                                         schedules and the flexibility to enjoy life. We don’t
                                                                                                                                                                                                                                                         believe in all work and no play; we laugh a lot—we
                                                                                                                                                                                                                                                         wouldn’t be interested if it wasn’t fun!

                                                                                                                                                                                                                                                                                                                                                            company or special event
                                                                                                                                                                                                                                                                                                      RAIN HOUSER
                                                                                                                                                                                                                                                                                         AND SKYE ANDERSON, owners

                                                                                                                                                                                                                                                                                         602 W. Hemlock Street
                                                                                                                                                                                                                                                                                           Bozeman, MT 59715
                                                                                                                                                                                                                                                                                                  406-577-2557
                                                                                                                                                                                                                                                                          urbainehome.com | urbaineatelier.com

                                                                                                                                                                                                                                                        A MOUNTAIN LIVING SPECIAL SECTION

            MOUNTAIN HOMES + PROPERTIES ALBERTA

                                                                                                                                                                                                          design finds
                                                                                                                                                                                                         Unique products for mountain lifestyles

                                                                                                                                                                                                                                                                                                                                                                         WANT TO
                                                                                                                                                                                                                                                                                                                                                                         ADVERTISE WITH US?
                                                                                                                                                                                                                                                                                                                                                                          Align your brand with Mountain
                                                                                                                                                                                                                                                                                                                                                                          Living and the high country’s finest
                                                                                                                                                                        LA PUERTA ORIGINALS                                                                                     RUMOR DESIGN + REDESIGN, LLC                                                              architecture, interior design and real
                                                                                                                                                                             lapuertaoriginals.com                                                                                 rumordesigns.com , 970-819-9721
                                                                                                                                                      From Santa Fe to you, La Puerta Originals custom designs and creates
                                                                                                                                                     beautiful doors, kitchens cabinetry and more from reclaimed and salvaged
                                                                                                                                                                                                                                                                     Since 2008, we have specialized in mountain modern interiors that
                                                                                                                                                                                                                                                                    embrace our relaxed lifestyle in a sophisticated way. Our design team
                                                                                                                                                                                                                                                                                                                                                                          estate.
                                                                                                                                                       building materials. These unique barn sliding doors were made using                                          works through a collaborative process to create functional, fashionable
                                                                                                                                                            reclaimed Douglas fir beams and salvaged tin ceiling panels.                                            spaces that reflect our clients’ needs. Rumor Designs retail showroom
                                                                                                                                                                                                                                                                            and studio is located in downtown Steamboat Springs.

                                                                                                                                                                                                                                                                                                                                                                          Showcase your company through
                                                                                                                                                                                                                                                                                                                                                                          an advertising campaign in our
                                                                                                                                                                                                                                                                                                                                                                          magazine and reach our affluent
                                                                                                                                                                                                                                                                                                                                                                          and engaged audience.
       ALBERTA | EXCLUSIVELY OFFERED AT 2,915,000 USD / 3,850,000 CAD                                                  GORDON W. ROSS
                                                                                                              Re/Max Real Estate (Central)

                                                                                                                                                                                                                                                                                                                                                                          email
       Perched at an elevation of 4,757 ft. in the premiere golf resort community of Silvertip, this                       403-216-1600
       iconic home delivers ultimate views of the Canadian rocky mountains at the gateway to                      info@gordonwross.com
       Banff National Park. Designed by award winning architectural and interior designer Scott                   www.gordonwross.com
       Pennock, this mountain home sits in perfect harmony with its environment. The extending
                                                                                                                                                                        creative floors                                                                                                      GEMSTONE TILE
       winged rooflines set off the impressive architectural exterior while simultaneously drawing
       in the sunlight and surrounding scenery. Attention is paid to every aspect of the curated
       interior living space. The generous open floor plan and stunning use of natural materials                        KYLE PRESSMAN
                                                                                                                                                                          creativefloorsvail.com
                                                                                                                                               The Creative Floors showroom in Edwards, Colorado, offers hand-woven area rugs
                                                                                                                                                 from around the world. Hundreds of samples are available for checkout in our
                                                                                                                                                                                                                                                                                                gemstonetile.com
                                                                                                                                                                                                                                                              Gemstone Tile LLC is devoted to making premium, custom, handcrafted gemstone tiles from
                                                                                                                                                                                                                                                              jewelry-grade turquoise and other precious materials including malachite, azurite and apple
                                                                                                                                                                                                                                                                                                                                                                          kharvey@mountainliving.com
       provide a comfortable and inviting environment with uninterrupted sight-lines. The scale,                    Re/Max Alpine Realty       showroom, with the newest styles and colors stocked in the U.S. for fast delivery.                                coral. We are the only company in the world that creates tile of this exclusive nature.
       proportion and layout of this high impact home are exactly right.                                                  403-688-2147
                                                                                                                   kpressman@mac.com
       For more information and picture gallery: www.mountainliving.com/mountain-properties            www.mountainhomesincanmore.com
                                                                                                                                                                                                                     A M O U N TA I N L I V I N G S P E C I A L S E C T I O N

                          MOUNTAIN HOMES + PROPERTIES                                                                                        DESIGN FINDS
                                                           Highlight your real estate listings                                               Quarter-page templated advertising section to
                                                        in our templated real estate section                                                 showcase your luxury products and services

14   MOUNTAIN LIVING                                                                                                                                                                                                                                                                                                                                                             MOUNTAINLIVING.COM            15
Media kit 2018 - Mountain Living
digital packages                                                                                 digital packages

                                                                                               BE PRESENT: TRENDSETTER (LIMITED TO 10)
                                                                                               NATIVE ADVERTISING: 1x
                                                                                               1 Expert Advice article

                                                                                               DISPLAY ADVERTISING: 6 MONTHS	
                                                                                               Leaderboard or Medium Rectangle
            DOMINATE:               PRESENTING PARTNER
                                                                                               E-NEWSLETTER: 3 WEEKS	
                                          (LIMITED TO 3)
                                                                                               PROGRAMMATIC ADVERTISING: 1 CAMPAIGN
     NATIVE ADVERTISING: 3x	
                                                                                               100,000 Impressions/campaign
     3 Expert Advice articles, includes a home page slider
     during week of deployment + Facebook boosts                                               PRODUCTS + PROS
                                                                                               Annual resource directory, promoted 4x in the e-newsletter
     DISPLAY ADVERTISING: 12 MONTHS                          
     Half-page banner
                                                                                                                                  Package value: $7,450
     E-NEWSLETTER ADVERTISING: 6 WEEKS                                                                 PACKAGE PRICE:            $4,920 ($410/month)
     PROGRAMMATIC ADVERTISING: 2 CAMPAIGNS
     100,000 Impressions/campaign

     PRODUCTS + PROS            
     Annual resource directory, promoted 4x in the e-newsletter                                GET STARTED:               BASIC (LIMITED TO 9)
                                                                                               NATIVE ADVERTISING
                                    Package value: $17,100                                     1 Expert Advice article
               PACKAGE        PRICE: $9,600 ($800/month)
                                                                                               DISPLAY ADVERTISING: 4 MONTHS	
                                                                                               Leaderboard or Medium Rectangle

                                                                                               E-NEWSLETTER: 2 WEEKS	

     COMPETE: ULTIMATE THOUGHT LEADERSHIP                                                      PRODUCTS + PROS
                                                                                               Annual resource directory, promoted 4x in the e-newsletter
                                             (LIMITED TO 5)
                                                                                                                                  Package value: $4,800
     NATIVE ADVERTISING: 2x	                                                                           PACKAGE PRICE:            $3,600 ($300/month)
     2 Expert Advice articles + Facebook boosts

     DISPLAY ADVERTISING: 12 MONTHS
     Leaderboard or Medium Rectangle

     E-NEWSLETTER: 4 WEEKS                                                                    CUSTOMIZE:                A LA CARTE + PACKAGES

     PROGRAMMATIC ADVERTISING: 1 CAMPAIGN                                                      NATIVE ADVERTISING: EXPERT ADVICE                 $1,000
     100,000 Impressions/campaign
                                                                                               DISPLAY ADVERTISING
     PRODUCTS + PROS                                                                           Leaderboard or Medium Rectangle 	 $5,400/year
     Annual resource directory, promoted 4x in the e-newsletter                                Leaderboard or Medium Rectangle  $3,240/6 months
                                                                                               E-newsletter Advertising        $1,000/month (4x)
                                   Package value: $11,600                                      PRODUCTS + PROS	                             $1,500/year
              PACKAGE        PRICE: $6,840 ($570/month)
                                                                                               PROGRAMMATIC ADVERTISING                          $1,500
                                                                                               100,000 Impressions/campaign

                                                                                               CHOOSE 4 OR MORE GET 40% OFF
                                                                  PHOTO BY ROBERT LEMERMEYER

                                                                                               CHOOSE 3 GET 30% OFF
                                                                                               CHOOSE 2 GET 20% OFF

16       MOUNTAIN LIVING                                                                                                  MOUNTAINLIVING.COM                17
digital defined                                                                                                            digital specs

     NATIVE ADVERTISING
     EXPERT ADVICE
                                                                                                                               WEBSITE DISPLAY ADS
     WHAT: Professionally-written digital content with your
     perspective on a topic of your choice. Prime content marketing                                                            • 72 dpi
     exposure and leadership positioning                                                                                       • JPEG, GIF or PNG files
                                                                                                                               • RGB color mode
     INCLUDES:
     • 250-300 words maximum                                                                                                   TOP/BOTTOM LEADERBOARD
     • 2-5 photos, advertiser supplies,                                                                                        • 728w x 90h pixels
         must have permission to use                                                                                           • 300w x 50h pixels mobile version
     •   Advertiser name (person) as the byline
     •   1-2 sentence bio including phone number and link                                                                      MEDIUM RECTANGLE
         to Products & Pros page (or website)                                                                                  • 300w x 250h pixels
     •   Random rotation on Home Page through our regular content
                                                                                                                               HALF PAGE
         stream depending on topic and tagged as “Content for this
                                                                                                                               • 300w x 600h pixels
         article provided by ”
     •   Distributed by our weekly newsletter (1x)
                                                                                                                               ML WEEKLY E-NEWSLETTER
     DISPAY ADVERTISING                                                                                                        •    72 dpi
                                                                                                                               •    JPEG, GIF or PNG files
     WEBSITE
                                                                                                                               •    RGB color mode
     WHAT: Traditional banner ads (leaderboard, medium                                                                         •    Static ads, no flash or animation
     rectangle, half page ads) displaying run of site
                                                                                                                               MEDIUM RECTANGLE
                                                                                                                               • 300w x 250h pixels
     E-NEWSLETTER
     WHAT: Traditional banner ads (rectangle) in content-based                                                                 HORIZONTAL HALF PAGE
     newsletters                                                                                                               • 600w x 250h pixels

     PROGRAMMATIC ADVERTISING                          (NEW)
                                                                                                                               PRODUCTS + PROS
     WHAT: Programmatic display advertising—your ad will reach
     readers with similar demographics to ML readers as they visit                                                                 • Name, contact information and logo
     other sites across the web                                                                                                    • Headline plus 100 words of copy
                                                                                                                                   • 9 images total (72 dpi, JPEG, horizontal
     INCLUDES:                                                                                                                      orientation) 3 defining top images, 6
     • Income: $200,000+                                                                                                            bottom portfolio images
     • Geo: National                                                                                                               • 3 search categories
     • Lifestyle interests: Home Design/Interior Design/Home
         Improvement

     PRODUCTS + PRO’S PAGE
                                                                                             For help with print and digital products or for
     WHAT: Online resource directory page                                                    how to submit completed artwork please contact:

     INCLUDES:                                                                               LPILZ@MOUNTAINLIVING.COM
     • Micro site page with contact info, 100 words of copy,
         9 photos, company logo, website link and Facebook link                              Advertiser is responsible for providing text, logo, photos and color/layout preferences.
                                                                                             ML is not responsible for errors in creative that is submitted “camera-ready.”
     • Up to 3 search categories on our website,
                                                                      PHOTO BY AUDREY HALL

         directly related to company’s industry
     • Promoted in e-newsletter directory section
         throughout the year (2-3x min)

18       MOUNTAIN LIVING                                                                                                                       MOUNTAINLIVING.COM                       19
print specs                                                                                                                                                        contact us

                                                                               PRINT AD SIZES

                                                                                                                                                                  Holly Scott
                                                                                                                                                                  Publisher + Vice President
                                                                                                                                                                  hscott@mountainliving.com
                                                                                                                                                                  303-248-2058

                                                                                                                                                                  Judith Moak
       2-page spread bleed               Full-page bleed         half-page vertical     half-page horizontal
          18.25 x 11.125                  9.25 x 11.125              3.975 x 10             8.15 x 4.897                                                          Senior Account Executive
                                                                                                                                                                  jmoak@mountainliving.com
       Please note: all text/important graphics must be inset .25” from the trim size and .5” from the gutter                                                     303-248-2072

                                                                                                                                              sales & marketing
                                                                                                                                                                  Maggie Swift
                                         SPECS FOR FULL-PAGE BLEED ADS                                                                                            Account Executive
                                                                                                                                                                  mswift@mountainliving.com
                                                                                                                                                                  303-248-2061
                                                 bleed size:
                                             9.25 x 11.125;
                               This section will be trimmed                                                                                                       Kendall Buckley
                                           off after printing                                                                                                     Account Executive
                                                                                                                                                                  kbuckley@mountainliving.com
                                                                                                                                                                  303-662-5300
                                                 trim size:
                                               9 x 10.875;
                            Actual edge of the final paper                                                                                                        Leah Brinks
                                                                                                                                                                  Event + Sponsorship Director
                                                  safe size:                                                                                                      lbrinks@mountainliving.com
                                              8.5 x 10.375;                                                                                                       303-248-2067
                                No logos, text or important
                                 graphics beyond this line
                                                                                                                                                                  Laura Pilz
                                                                                                                                                                  Production Manager
                                                                                                                                                                  lpilz@mountainliving.com
                                    FILE REQUIREMENTS FOR PRINT ADS:                                                                                              303-248-2053

                                        IF AD IS SUBMITTED AS A PDF (PRESS-READY):                                                                                Kasey Harvey
                                                                 300 dpi, PDF with no crop marks                                                                  Associate Marketing Editor
                                                                     All images must be in CMYK                                                                   kharvey@mountainliving.com
             IF ML IS DESIGNING YOUR AD, PLEASE SUBMIT THE FOLLOWING:                                                                                             303-248-2060
                                               3-5 images: 300 dpi and at least 4x5 inches
                                        Text and contact information: maximum of 20 words                                                                         Darla Worden
                                                       Logo: 300 dpi (EPS, TIFF or .AI file)                                                                      Editor In Chief

                                                                                                                                              editorial
                  For help with print, special section and digital products or for                                                                                Loneta Showell
                              how to submit completed artwork please contact:                                                                                     Art Director

                                                                                                                PHOTO BY GIBEON PHOTOGRAPHY
                                                LPILZ@MOUNTAINLIVING.COM                                                                                          Michelle Johnson
                                                                                                                                                                  Senior Editor/Writer

                                Advertiser is responsible for providing text, logo, photos and color/layout                                                       Vanessa Richetti
                                preferences. ML doesn’t guarantee exact color matching unless you have
                               purchased a PMS color. We do not provide printed proofs of your ad. ML is
                                                                                                                                                                  Digital Editor
                                   not responsible for errors in creative that is submitted “camera-ready.”                                                       vrichetti@mountainliving.com

20   MOUNTAIN LIVING
1780 S Bellaire St
PHOTO BY ANDREW POGUE

                                    Suite 505
                            Denver, CO 80222
                                303-248-2060
                        MOUNTAINLIVING.COM
You can also read