MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México

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MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
MEDIA KIT 2020
Photo: Alexander Saladrigas.

                                M E X I C O & L AT I N A M E R I C A
MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
Index

                            EDITORIAL
INTRO         AUDIENCE      CALENDAR 2020

SUPPLEMENTS   SUBSCRIBERS   EVENTS

CONTACT
MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
More than 100 years of history
                          and presence in 28 markets
                          Condé Nast is the most important publishing group in the
                          world. Its portfolio of brands in Mexico and Latin America
                          include: Architectural Digest, Glamour, GQ and Vogue.

                          With a high standard of quality, Condé Nast has become
                          an opinion leader to its audience, reaching more than 270
                          million consumers, and having 26% more influential power
                          than Google and Facebook in the purchase intention.

                          Our goal is to connect readers looking for inspiration with
                          products and brand experiences via high level authentic
                          and influential content. Excellence, innovation,
                          exclusivity and passion mark our values.

                          Source: Media Post, 2018. Think with Google, 2018. Condé Nast, 2018.
Photo: Michigan Rabbit.

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MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
The 1st publisher

                                                                                                           Photo: MATALLANA.

                                                                                                                                      Photo: Ben Weller.
Photo: Pedro Kok.

                                                                    Photo: Khristio.

                                                                                         of lifestyle by
                                                                   Comscore with 3,827,000 audience
                    Source: Condé Nast in Spanish Comscore 2019.
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MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
69% OF READERS pay more

The power
                                          attention to advertisements
                                          when they come from sources
                                          they know and trust. After
                                          advertising exposure, 34%

of purchase
                                          search for the advertiser’s
                                          WEBSITE and 33% look
                                          for more information about
                                          THE PRODUCTS.

 PRINT &                                                                      According to surveys

 DIGITAL
                                                                              conducted in Mexico, 84%
                                                                              of people read magazines on
                                                                              a regular basis, of which 47%
                                                                              do so to get information and
                                                                              23% to entertain themselves.
                                                                              40% of readers spend an
                                                                              average of $2.68 USD
                                                                              and $5.26 USD per month
                                                                              in magazines, while 42%
        Magazines are an important                                            SPEND between $5.31
    force of reference for audiences,                                         USD and $10.52 USD
        especially for their ability to                                       in the same period.

                                                    Photo: Stas Komarovski.
        intervene in the consumers’
      purchasing decisions. Studies
     indicate that the consideration
   phase is the stage in the purchase
           cycle where people invest                                          Source: Q Factor, 2015.
                                                                              Condé Nast, 2018. Merca 2.0, 2017.
                       the most time.

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MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
COMMUNICATION
                                      Magazines
                                      Supplements
                                      Photography
                                      Communities

                                      EXPERIENCES
                                      Events
                                      White label
                                      Branded Content
                                      Customer Experiences

 WORLD
                                      DIGITAL
                                      Social Media
 A
 POSSIBILITIES
                                      Video
                                      Websites
                                      Data
of

                 Photo: Raúl Tovar.
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MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
The most
                         famous
                         PUBLISHING
                         BRAND OF
                         ALL TIME.      Founded in 1892, Vogue has
                                          crossed world borders to
                                           become not only an icon
                                         of pop culture but also the
                                        Fashion Bible of all regions
                                               to which it belongs.
                                               A title with authority and style that
                                           serves as a barometer of CULTURE,
                                            FASHION, BEAUTY, LUXURY,
                                         LIFESTYLE AND THE DIGITAL
                                            UNIVERSE. With its exquisite and
                                      careful styling, it offers unique and relevant
                                                              content for the reader.
Photo: Carlijn Jacobs.

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MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
The face
behind
FASHION
                                                                    In 2015, Karla Martínez de Salas moved to
                                                                    Mexico City with her family and, in June
                                                                    2016, she was named Editor-in-Chief of
                                                                    Vogue Mexico and Latin America. Since
                                                                    then, Vogue has been stronger than ever
                                                                    presenting magnificent and exclusive
                                                                    productions of fashion and beauty, and

Karla Martinez de Salas                                             establishing in turn new alliances in the
                                                                    market. She has been included in The
                                                                    Business of Fashion US list of the 500 leaders
                                                                    of international fashion. Under her direction
  Having graduated with a degree in Marketing and Business          Vogue Mexico and Latin America has been
  Administration from the University of Arizona, Karla began        awarded with best editorial content by
   her career in 2001 as an Assistant at Vogue US. In just one      Mexico’s Fashion Digital Awards.
  year, she became Fashion Associate Editor and collaborated
       with editors like Grace Coddington, Tonne Goodman,           As a member of Project Paz, a non-profit
                       Camilla Nickerson and Phyllis Posnick.       organization based in New York, Karla
                                                                    Martinez de Salas has worked with renowned
       She then went on to become the Fashion Director of the       personalities like: Patrick Demarchelier,
   New York Times Magazine from 2005 to 2010. There, she            Kim Kardashian, Salma Hayek, Alex White,
  learned not only from the fashion industry, but also from the     Annie Christensen, Edward Enninful, Marie
     richness of interior design, art and travel. Afterwards, she   Amelie Sauve, Melanie Ward, Olivier Rizzo,
    led the fashion direction of Interview magazine, where she      Stefano Tonchi, Steven Pan, Tim Walker and
    specialized in photography and design for a year, and later     Virginia Smith, among others.Her position
               became the Fashion and Accessories Director of       of Editor- in-Chief of Vogue Mexico and
                                             W Magazine in 2011.    Latin America reflects her extensive editorial
                                                                    knowledge of all the brands’ platforms. Today
                                                                    she continues to consolidate and enrich the
                                                                    presence of the fashion bible in our region.

                                                                                                                     INDEX
MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
Photo: Phil Poynter.
                                                                                          3,257,260
Audience                                                                                  Unique users

 VOGUE                                                                                    4,722,868
                                                                                           Followers

LEADERSHIP
   advertising share in
                                               43%*                                       1,472,765
                                                                                            Readers

     female magazine
                                                                                          TOTAL
  Source: Google Analytics Premium 2019 + social network monitoring during June 2019.
                                                                                         9,452,893
  Readership determined based on circulation audit by ACGM
  (Agencia Certificadora y Gestora de Medios S.C.) 2019.
  Advertising pages in fashion and lifestyle magazines, from January to December 2016.
  Competitive set: Elle and Harper’s Bazaar.
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MEDIA KIT 2020 MEXICO & LATIN AMERICA - Condé Nast México
Photo: Alique.
PROFILE 34%
      Vogue                                                                25-34 years old

         print                                                             26%
                                                                           35-44 years old

51%                                     96%                   79%                46%
of the readers                          have a college        consider having    like to be at
are SINGLE                              DEGREE                their own STYLE    the forefront
                                                                                 of TRENDS

Source: General Media Survey Executives 2016, Ipsos Mexico.
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PROFILE                                                       98% purchase luxury items

                                Vogue                                                        44% correspond to accesories
                                                                                             97% have their own cars

                                   print
                                                                                             87% live in their own homes
                                                                                             73% like to go for drinks
                                                                                             97% have bought some insurance

                                                                                             THE VOGUE READER
                                                                                             LOVES SHOPPING:

                               53%                    think it’s worth paying more
                                                      for BRANDED CLOTHING
                                                                                             98%
                                                                                             51%
                                                                                             78%
                                                                                                  go shopping
                                                                                                  do so in department stores
                                                                                                  in boutiques
                                                                                             44%  online

                               58%                     of our audience
                                                       ARE LOYAL to brands                   AMONG THE FAVORITE
                                                                                             RECREATIONAL ACTIVITIES
                                                                                             WE HAVE:
                                                                                                                     (99%)
                                                                                             Going to the beauty salon
                                                                                                         (93%)
                                                                                             Reading books

                               79%                       CONSULT before buying
                                                         luxury products
                                                                                                      (76%)
                                                                                             Exercising
                                                                                                           (88%)
                                                                                             Visiting museums
                                                                                                           (85%)
                                                                                             Going to concerts
Photo: Alexander Saladrigas.

                               Source: General Media Survey Executives 2016, Ipsos Mexico.

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Photo: Mikael Schulz.
 PROFILE
         Vogue
                         digital
      UNIQUE USERS     SESSIONS     PAGES VIEWS

   3,257,260         7,168,697    15,960,199

              40% 24% 13% 10% vogue.com
  SESSIONS

AGE / YEARS
              25-34 35-44 45-54 55-64
                                                  Source: Google Analytics Premium y Comscore 2018-2019.

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PROFILE                                                                                                                                                                                                                                      VOGUE ADORES LATIN AMERICA:

        Vogue                                                                                                            FASHION AND BEAUTY ADDICTS

                                                                                                                                                                                                                                             45%
           digital                                                                                                                     70%
                                                                                                                      are interested in these topics and
                                                                                                                                                                                                                                             likes visiting new places.

                                                                                                                      the entire industry around them.                                                                                       27% travel for the sake
                                                                                                                                                                                                                                             of shopping, Latin America
                                                                                                                                                                                                                                             being their number
                                                                                                                                                                                                                                             one destination.
                                      TRENDSETTERS

                                  90%                                                                                                                                                                                                        MOVIE FANS:

             set trends especially in fashion
                  and are avid news readers.                                                                                                                                                                                                 67%
                                                                                                                                                                                                                                             love a good film.

                                                                                                                                                                                                               Photo: Santiago y Mauricio.
                        BEING FIT IS EVERYTHING:                                                                                                                                                                                             NEVER LOOSING CONNECTION:

                                                                                              Photo: TIGRE ESCOBAR.
                                     33%
       are interested in health and sports.
                                                                                                                                                                                                                                             35%
                                                                                                                                                                                                                                             of the people who
                                                                                                                                                                                                                                             visit Vogue, buy
                                                                                                                                                                                                                                             the latest gadgets.
                                                                                  FOODIES                                                                                      HEALTHY

                                                                          58%
                                                 love to go out, try new places and enjoy
                                                                                                                                                                               50%
                                                                                                                                                                               are constantly seeking to improve
                                                  gastronomic experiences to share with                                                                                        their health and well-being by using

                                                                                                                                                      Photo: Carlijn Jacobs.
                                                                  their friends and family.                                                                                    methods, exercise and products.
Source: Google Analytics Premium 2018-2019.
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Photos: Alexi Lubomirski.
DIGITAL AUDIENCE

                   Social   FACEBOOK

                   MEDIA    2,285,166
                            INSTAGRAM

                            910,495
                            TWITTER

                            1,493,686
                            Competition
                            ELLE					759,662		232,353		599,762
                            HARPER’S BAZAAR		 509,853		 154,557		 111,301
                            L’OFFICIEL				138,753		66,139		9,542

                                                                     Source: Social Media and Comscore 2019.

                                                                                                               INDEX
SELECT SUBSCRIBERS

                                                                                                   Photos: GIAMPAOLO SGURA.
                                   81% of our
                                   VOGUE
                                   susbscribers
                                   are women.
                                      CONTROLLED CIRCULATION:
                                                   Medical offices: 30.82%
                                              VIP airport lounges: 24.82%
                                                            Hotels: 12.81%
                                                       Beauty salons: 7.49%
                                         Airlines (flights on board): 5.98%
                                                        Restaurants: 4.49%
COMPOSITION OF BULK COPIES SOLD:                        Sports clubs: 3.72%
                                                       Barber Shops: 2.19%
Real estate: 40%                                    Executive clubs: 2.09%
Hotels: 28%                                               Boutiques: 1.73%
Boutiques: 13%                                             Hospitals: 1.52%
Beauty salons: 8%                         Banking reception areas: 1.57%
Clinics: 7%                                             Universities: 0.40%
Others: 3%                                             Corporations: 0.21%
                                                    Furniture stores: 0.17%
                                                                                           INDEX
Editorial
                             CALENDAR                                       7. JULY
                                                                  Summer edition
                    1. JANUARY
                    New begginings
                                   2020                           Colombia special
                                                                       8. AUGUST
                                                                                Fall
                    2. FEBRUARY
                                                                  9. SEPTEMBER
                    Hollywood: Love and
                    passion in film                             The fashion issue
                    Valentine´s day special                        Jewelry special
                    Lingerie special                                 10. OCTOBER
                    3. MARCH
                                                                         Hot list
                    Fashion celebration                     Halloween special and
                    Especial Joyas                          Día de Muertos special
                                                          SUPPLEMENT VOGUE BELLEZA
                    4. APRIL
                    Spring balance                                 11. NOVEMBER
                    Hair special                               A date with luxury
                       SUPPLEMENT VOGUE BELLEZA                       Hotels special
                                                  Art Basel special (Latin America)
                    5. MAY
                    The power of                          SUPPLEMENT VOGUE HOMBRE

                    the Latina mother                             12. DECEMBER
                    Mother´s day special                      The big celebration
                    6. JUNE                                      SUPPLEMENT VOGUE
                    Vacation issue                             TRAVEL & SHOPS GUIDE
Photo: Cass Bird.

                       SUPPLEMENT VOGUE NOVIAS              VOGUE NIÑOS & CHRISTMAS

                       SUPPLEMENT VOGUE HOMBRE
                                                                                      INDEX
SUPPLEMENTS VOGUE

                                                                                               VOGUE                                                                              VOGUE
                                                                                                     NOVIAS                                                                       BELLEZA
                                                                                                     June                                                                         April / October
                                                                                               The supplement that gathers                                                        We reveal the unmissable in terms
                                                                                               the best options for the big day.                                                  of cosmetic, body treatments,
                                                                                               In the same place, the best ideas                                                  fragrances that hide an elixir that
                                                                                               come together to make a wedding                                                    delights the senses and the most
                                                                                               pure Vogue style. From dresses,                                                    extravagant pigments that bring
                                                                                               banquets, places, wedding                                                          majestic tones to the face.
                                                                                               planners, music and more.

                                                                                                                                                                                                                                                                                 Photo: ANNA PALMA.
Photo: Carlujn Jacobs.

                                                                                                                                                                  Photo: AN LE.
                                                                                                                                                                                                                                                    VOGUE
                                                                                                                                                                                                                                                              NIÑOS
                                          VOGUE                                                                                           VOGUE                                                                                                               December
                                                                                                                                        TRAVEL &
                                           HOMBRE                                                                                    SHOPS GUIDE                                                                                                  The world of the little ones
                                                                                                                                                                                                                                                 through style. Advice, news
                                       June / November                                                                                                                                                                                            and everything that parents
                                                                                                                                          December                                                                                              should know for a childhood
                                                                                                                                                                                                                                                full of fashion and adventure.
                                                                       Photo: Sebastián Arpesella.

                               The benchmark in fashion turns its                                                                  Traveling is the closest thing to

                                                                                                                                                                                                                        Photo: TIGRE ESCOBAR.
                             glance and presents, twice a year, the                                                                 freedom. Vogue brings you the
                         proposals that mark the trends in lifestyle                                                               best destinations, hotels, shops,
                          and male fashion. Clothing, accessories,                                                                 and everything that should be a
                            places, treatments and everything you                                                                      must for your next vacation.
                                         need to be a Vogue man.
                                                                                                                                                                                                                                                                        INDEX
EVENTS VOGUE

JUNE                                   OCTOBER

   VOGUE   Vogue presents the              WHO’S   The international competition

 ATELIER   pivotal event in the
           planning of luxury                ON    that looks for new talent in
                                                   fashion returns in its seventh

  NOVIAS   weddings. Everything
           you need for your big day
           gathered in one place.
                                           NEXT?   annual edition. Be part of the
                                                   premier platform that supports
                                                   national fashion.

           Photos: Israel Esparza.                 Photos: Maureen M. Evans.

                                                                                      INDEX
LET US TELL YOUR STORY!
    You want to know more?
       Coffee is on us.

www.condenastmexico-latam.com | advertising@condenast.com.mx

                                                               INDEX
EDITORIAL CALENDAR 2020

                          MÉXICO
EDITORIAL CALENDAR 2020

                                     1. JANUARY New beginnings
                                     2. FEBRUARY Hollywood: Love and passion in film
                                     3. MARCH Fashion Celebration
                                     4. APRIL Spring balance
                                     5. MAY The power of the Latina mother
                                     6. JUNE Vacation issue
                                     7. JULY Summer edition
                                     8. AUGUST Fall
                                     9. SEPTEMBER The fashion issue / Jewelry special
                                     10. OCTOBER Hot List
                                     11. NOVEMBER A date with luxury
                                     12. DECEMBER The big celebration

*Note: Content subject to changes.
VOGUE MEXICO EDITORIAL CALENDAR 2020

                                                                             February
                                                                             HOLLYWOOD: LOVE
                    January                                                  AND PASSION IN FILM
                                                                                     VALENTINE’S DAY SPECIAL
                                                                                   The best gifts to say ‘I love you’.
                         NEW                                                         LINGERIE SPECIAL
                                                                                   Lace, tulle, silk, tones… What to

                   BEGINNINGS                                                      wear during the month of love.
                                                                                     SPRING-SUMMER TRENDS
                                                                                   Tips on how to look stunning day and night.
                                      SPRING - SUMMER                                CALENDAR
                                       SEASON PREVIEW                              Zona Maco, the complete guide to Mexico
                                        30 trends that will take                   and Latin America’s most important art fair.
                                      over your closet in 2020.                      COUPLES
              		                          ON THE RADAR                             A selection of the hottest duos.
                                               The must-haves                        JEWELRY
                                          regarding technology.                    An exclusive compilation of jewels to
                                      FITNESS FASHION                              show your partner how much
                             Improve your figure with our tips.                    you love them.
                                    VOGUE PRINCIPLES                                 SEDUCTIVE FRAGRANCES
                       The fashion bible launches a manifesto                      We share a list of the most romantic fragrances.
                         based on its principles: Sustainability,                    THE OSCARS
                    diversity, creativity, optimism, and respect.                  All about the red carpet, beauty trends
                                                   MAKE-UP                         and jewels that stole the show.
                           The best options to renew yourself.                       SUPER BOWL
                                                 NEW YEAR                          Live coverage focusing on the most anticipated
                              12 key pieces that you’ll need to                    half-time show of the year and its outfits.
                                 for your wardrobe this year…                        GRAMMY AWARDS
                                      HAUTE COUTURE                                Red carpet, and the most viral speeches
                                       We reveal the most viral                    and winners of the evening.
                                  creations and moments from
                                  the Haute Couture Runways.
                                       WOMEN’S MARCH
                                    Women’s March coverage.
                                         CELEBRATIONS
                                Red carpets, award shows, and
                                    the most exclusive parties.

      PRINT AND DIGITAL      EXCLUSIVE PRINT             EXCLUSIVE DIGITAL                                                   *Note: Content subject to changes.
VOGUE MEXICO EDITORIAL CALENDAR 2020

    March
    FASHION CELEBRATION
                                                                                         April
                                                                                         SPRING BALANCE
                                                                                                                +
                                       FASHION DESCENDANTS
                                     A close look to fashion’s new disciples                                        SUPPLEMENT VOGUE BELLEZA
                                     and the houses they’re running now.
                                       JEWELRY SPECIAL
                                     - What’s new at this year’s SIHH.                                            WELLNESS ISSUE
                                     - A look into what all the big                                             Advice on how to lead a healthy,
                                     horlogerie firms are doing.                                                balanced life in both body and soul.
                                       TRENDS SS2020                                                              BEAUTY SPECIAL
                                     - Spring/Summer.                                                           The latest in beauty treatments,
                                     - Colors and techniques on                                                 cosmetics, fragrances and all the
                                     how to change up your look.                                                best beauty tips.
                                     - Make runway styles your own Street style..                                 WOMEN’S SILHOUETTE
                                     - A big wardrobe change and the objects you’ll                             We celebrate women’s bodies
                                     be obsessed with during those hot sunny days.                              in all shapes and sizes.
                                       SHOPPING                                                                   ECO-BEAUTY
                                     A guide to the most iconic and timeless pieces                             Nature’s treasures and the elixir
                                     you’re going to want to own. #Editor’sPick.                                to eternal youth.
                                       FASHION WEEK                                                               VOGUE WORLD
                                     New York, London, Milan, and Paris. Trends,                                Ecotourism, the new travel trends.
                                     see now buy now shopping, all the must-haves                               Destinations and extreme sports.
                                     and the best street style.                                                   ATHLEISURE & SNEAKER
                                       INTERNATIONAL WOMEN’S DAY                                                Become a better version of yourself:
                                     We celebrate the Mexican and Latin American                                healthy is the new sexy.
                                     women that are role models.                                                  HAIR SPECIAL
                                       MEXICO FASHION WEEK                                                      All you need for gorgeous hair.
                                     Who are the new talents and designers to look                                EASTER BREAK
                                     out for? All about the Mexican and Latin American                          Everything from what you should
                                     models in #LatinasEnVogue (#LatinasInVogue)                                take on vacations with you, to the
                                                                                                                most beautiful beaches where
                                                                                                                to enjoy some downtime.

*Note: Content subject to changes.                                                                 PRINT AND DIGITAL      EXCLUSIVE PRINT              EXCLUSIVE DIGITAL
VOGUE MEXICO EDITORIAL CALENDAR 2020

   MAY                                                           JUNE
   The power of the                                              Vacation issue
   Latina mother                                                  +   SUPPLEMENT VOGUE HOMBRE

                                                                   VOGUE WORLD
                                                                 - We draw inspiration from tropical
     MOTHER’S DAY SPECIAL                                        destinations to choose the summer trends.
   - Mothers with their children star                            - We’ll tell you what to bring to the
   in a story that intertwines with                              most attractive Summer spots.
   the purest form of love.
   - Gifts to surprise mom with.                                   BRIDAL VOGUE
   - A tribute to the women that inspire us.                     - The guide to a dream wedding
   - From business women to top models:                          that you can’t miss.
   they know how to achieve balance.                             - The season’s best ideas.
   - 20 Fashion Moms.                                              VOGUE HOMBRE
   - Total relaxation: guide to the best spas                    All there is for the avant-garde man.
   around Mexico and Latin America.
   - Latin beauty.                                                 BATHING SUITS
                                                                 The right pieces for each body type.
     ANTI-AGE
   The latest in keeping Young.                                    LGBT VOICES
                                                                 Members of the LGBT community
     GARDEN OF DELIGHTS                                          that are changing minds.
   Embrace the Spring season and discover
   the most tempting fragrances.                                   GIFTS
                                                                 Fashion, watches, accesories, cosmetics
     THE MET GALA                                                and gadgets to surprise on Father’s Day.
   The most media-covered event of the year.
                                                                   CRUISE SPECIAL
     CANNES                                                      Special seasonal collections.
   Coverage on Côte d’Azur’s film festival.
                                                                   BEAUTY
     FASHION SEASON                                              Hedonist temples around the world.
   Bridal preparations, plus fashion
   and beauty inspiration for guests.

       PRINT AND DIGITAL                EXCLUSIVE PRINT   EXCLUSIVE DIGITAL                                  *Note: Content subject to changes.
VOGUE MEXICO EDITORIAL CALENDAR 2020

                         JULY
                       SUMMER                                                AUGUST
                       EDITION                                               FALL
                                                 CARS                            STYLE
                     Luxurious cars to drive around the                      Music festivals: the inspiration for
                     world during the Summer vacation.                       your wardrobe’s must-have pieces.
                                              BEAUTY                             A NEW ERA OF DESIGNERS
                Tone up your body! Home workouts and                         Young minds taking charge
              the best diet to complement your routine.                      of the biggest fashion houses.
                 THIS SEASON’S FRAGRANCES                                        MISS VOGUE: BACK TO SCHOOL
                     Know all about the limited editions.                    The triumphant return to school starts here.
                         THE NEW BLUE BLOOD                                      THE COOL KIDS
                        Aristocracy renews its protocols:                    Born in the digital revolution,
                                these are the new royals.                    these youngsters are rewriting the
                                   SUMMER IS HERE                            name of the luxury game, making it
                     The most complete guide on where                        their playground.
                   to go, what to visit, what to pack, and                       VOGUE HOUSE
                   what to wear on your next vacations.                      -We share the rules you must
                                        SALES NOW!                           follow to turn any corner of
                             Smart shopping this season.                     your house into an eden.
                                                                                 BEAUTY
                                                                             The best tips on how to take care
                                                                             of your skin before winter arrives.
                                                                                 VOGUE WORLD
                                                                             - A complete guide to Mexico’s idyllic
                                                                             destinations, from paradisiac beaches
                                                                             to archeological sites: Mexico has it all!
                                                                                 AUTUMN RHYTHM
                                                                             Seasonal trends arrive at the beat
                                                                             of the music in Spanish.
                                                                                 TECHNOLOGY
                                                                             The must-haves from the new
                                                                             technological era.

*Note: Content subject to changes.                           PRINT AND DIGITAL      EXCLUSIVE PRINT                EXCLUSIVE DIGITAL
VOGUE MEXICO EDITORIAL CALENDAR 2020

                                                       A NEW SEASON BEGINS
                                                     The essential guide to a new wardrobe.
                                                     What to buy and wear during
                                                                                                                       +    SUPPLEMENT VOGUE BELLEZA

                                                     the next six months.
                                                                                                                         SHOPPING
                                                       VOGUE TIME                                                      The season’s Golden list, from
                                                     We dive into the world of high                                    shoes to the hottest handbags
                                                     watchmaking and take a look at                                    from the runway looks.
                                                     the pieces every woman wishes
                                                     they had on their wrists.                                           FRAGRANCES
                                                                                                                       Luxury by the drop.
                                                       ¡VIVA MÉXICO! SPECIAL
                                                     Being Mexican has to be celebrated big.                             PINK BOW
                                                                                                                       We dress up in the most feminine
                                                       VOGUE PROFILE                                                   color to support breast cancer.
                                                     The geniuses that call the shots
                                                     in the fashion world. They are the                                  AUTUMN ESCAPES
                                                     brains behind the brands you love.                                A guide to all the paradisiac
                                                                                                                       places you must visit this season.
                                                      MAKEUP
                                                     The looks that will light up your face                              VOGUE CALENDAR
                                                     according to the latest shows in New                              The best of the international art fairs
                                                     York, London, Paris, and Milan.                                   that you can’t miss. TEFAF, Frieze London.
                                                       BEAUTY SHOP                                                       GASTRONOMY
                                                     Lotions and star treatments for                                   Discover the hotspots with
                                                     an impeccable and glowing skin.                                   the best gastronomic options.
                                                       VOGUE CALENDAR                                                   100 BEST OF MEXICO
                                                     All the debuts in art, music, and cinema                          AND LATIN AMERICA
                                                     to keep up with all of fall’s cultural activities.                Personalities, cultural manifestations,
                                                                                                                       and destinations that make our region
                                                       FASHION WEEK                                                    so unique.
                                                     New York, London, Milan and Paris.
                                                     All the coverage on trends, see now                                 PANAMA FASHION WEEK
                                                     buy now shopping, and everything                                  All details on Panama’s Fashion Week.
                                                     there is to know on fashion’s month.                                MEXICO FASHION WEEK
                                                     Don’t miss the best street style photos!                          - What new talents and designers
                                                       EMMY AWARDS                                                     you should look out for?

              September
                                                     Red carpet, the award show and                                    - Mexican and Latin American models
                                                     of course, the best dressed list!                                 in #LatinasEnVogue.
                                                                                                                         HALLOWEEN SPECIAL

                                                                                                          October
                                                                                                                       Horror movies and a whole lot of
                                                                                                                       style for your Halloween party.
                                                                                                                         DÍA DE MUERTOS SPECIAL
         THE FASHION ISSUE/                                                                                            Mexico City’s iconic catrina-filled parade.

           JEWELRY SPECIAL                                                                                  HOT LIST

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VOGUE MEXICO EDITORIAL CALENDAR 2020

                                     November                                                         December
                                     A DATE                                                THE BIG
                                     WITH LUXURY                                      CELEBRATION
                                          SUPPLEMENT VOGUE HOMBRE                                       SUPPLEMENT VOGUE
                                                                                                      TRAVEL & SHOPS GUIDE
                                       LINGERIE
                                     Lace, tulle, silk, tones… What to wear
                                     this Autumn.                                               SUPPLEMENT VOGUE NIÑOS
                                       HAUTE COUTURE
                                     The magic continues.                                                                       GIFTS
                                       COSMETICS                                                       What to give depending on style,
                                     From the most opulent creams, treatments                          personality and age. We have the
                                     and makeup to the most accessible ones.                                      best Holiday shopping.
                                     How to make the most smart shopping.                                                    RESORT
                                       NEW LUXURY                                                 Vogue picks the most fashion-forward
                                     From casual streetwear to the                              collections to wear on holiday vacations.
                                     high fashion of Parisian ateliers.                                              DREAM SPOTS
                                       HOTELS SPECIAL                                      Destinations to celebrate new year.
                                     All about the most magnificent                                                 AT NIGHT
                                     accomodations                                               We discover the hottest places,
                                     and renewed classicparadises.                             from New York to the Caribbean.
                                      TRIBUTE TO THE                                                 VOGUE KIDS SPECIAL
                                     FASHION CAPITALS: PARIS                            The world of children through fashion.
                                     The city of lights invites you to meet
                                     the greatest fashion brands and its                                      CHIC DRESSES
                                     local designers.                               Short or long, black or printed, your choice.
                                      DÍA DE MUERTOS SPECIAL                     		                    CENTRAL AMERICA
                                     Traditions, places and gastronomy of                         Caribbean destinations where
                                     the most emblematic Mexican festivity.                you can forget all about the Winter.
                                       VOGUE HOMBRE                                                               ALWAYS FAB
                                     Discover the trends and the latest styles              Seven tips to beauty and the latest
                                     for the season. Vogue’s choices for the                      in the anti-wrinkle revolution.
                                     modern man.

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VOGUE MEXICO EDITORIAL CALENDAR 2020

      Supplement

                                         April and october
                                          The Chosen Ones, Get to know the Youth Code:
                                       from ultra-efficient lotions, to the latest in makeup.
                                          Integral Diets: The latest innovation in habits and
                                       nutrition methods that focus on efficiency.
                                          Sweet Goodbye: No need to go under the knife
                                       to get rid of the areas that are hard to make disappear
                                       with exercise and treatments.
                                          Fragrances: olfactory perception is broadening
                                       its horizons, breaking stereotypes.
                                          The latest: Fragrances, cosmetics, hair
                                       and body treatments within everybody’s reach.

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VOGUE MEXICO EDITORIAL CALENDAR 2020

   Supplement

                                                  June                        November
                                                                                MEN’S FASHION
                                                   MEN’S FASHION
                               An irresistible and collectible style guide.   What is music telling us about life
                                                                              and menswear nowadays?
                                               CARS AND YACHTS
                                The most amazing cars and the hottest           AUTUMN PASSPORT
                                              yachts in the business.         A journey through the best trends.
                                                            GADGETS             STREETWEAR
                                                The latest in technology      We take a look into real men.
                                                  for the traveling man.        VOGUE HOMBRE LIST
                                       SPORT WATCH SPECIAL                    The men who have turned their image
                                   An exquisite selection of the world’s      into a powerful business card.
                                      most renowned brands in sports            INBOX
                                   such as polo, rafting and Formula 1.       Everything that’s going on in cinema,
                                                                   CARS       show business, design and technology
                                        Become an adventurer with the         inside this unique mailbox.
                                           latest off-road automobiles.        DIONYSIAC ELIXIR
                                                          CALENDAR            Essential advice and treatments to secure
                                             Music and exhibits that you      your attractiveness and splendor.
                                                 should know all about.         WATCHES
                                                                              Models that challenge them all.

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VOGUE MEXICO EDITORIAL CALENDAR 2020

                                                          Supplements

                                                                                                                                           and Christmas
                                                                                                                               DECEMBER
                                                                                                                                 PETITE SIZE
                                                                                                                               The luxury universo loves Little fashionistas. Here
                                                                                                                               you’ll find a guide to a universe made for them.
                                                                                                                                FROM THE RUNWAY TO THE
                                                                                                                               KINDERGARTEN PLAYGROUND
                                                                                                                               Their imagination takes them to fantasy
                                                                                                                               worlds, worlds that inspire children’s fashion
                                                                                                                               trends and in turn make us dream.
                                                                                                                                 TOY HOUSE
                                                                                                                               These are all the decoration trends that celebrate
                                                                                                                               a stage of our lives that can’t be matched.
                                                                                                                               Welcome to a complete guide with all the latest
                                                                                                                               in children’s interior design and toys.
                                                           DECEMBER                                                              SWEET KITCHEN
                                                                                                                               Step-by-step recipes that kids can make to
                                                              Traveling, the closest thing to freedom.                         unleash that tiny gourmand inside of them.
                                                              A look into the most spectacular places                            AROUND THE WORLD
                                                           in the United States, Mexico, Costa Rica,                           For children, boundaries don’t exist. Here
                                                           Panama, Argentina and Colombia.                                     are the destinations that offer the most
                                                              The ultimate luxury and shopping guide                           fun experiences for an unforgettable trip.
                                                           that will allow you to live the magic of North,
                                                           Central, and South America.
                                                              We’ll share all the secrets on the best
                                                           hotels, boutiques, restaurants, spas,
                                                           museums, shopping malls and other hot spots
                                                           so you can have an amazing trip Vogue style.
                                                              From South Beach to Brickell, we
                                                           celebrate Miami’s colorful seductiveness.

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