MEDIA PACK - THE LEARNING AWARDS 2022 RECOGNISING INNOVATION AND ACHIEVEMENT IN WORKPLACE LEARNING
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THE
LEARNING
AWARDS
2022
RECOGNISING
INNOVATION AND ACHIEVEMENT
IN WORKPLACE LEARNING
MEDIA PACK
#LEARNINGAWARDS
www.thelearningawards.com
THE LEARNING AWARDS
THURSDAY 17th FEBRUARY 2022
JW MARRIOTT GROSVENOR HOUSE LONDON
For one night only, experience learning and development’s most glamorous side as international
guests and celebrities come together to honour the learning elite.
Recognising excellence and innovation in L&D, celebrating exceptional individuals whose
imagination and creativity have broken new ground in L&D globally over the past 12 months,
and the brands and businesses that have transformed the possibilities of learning today.
The Learning Awards is the ultimate event to celebrate the best of
learning on the global stage.
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SHOWREEL VIDEO
A TRULY ICONIC PARK LANE HOTEL An icon of British hospitality that has celebrated its 90th anniversary in 2019. JW Marriott Grosvenor House London on Park Lane has welcomed celebrities, royalty and business leaders to Mayfair throughout its history and continues to do so.
A TRULY INFLUENTIAL AUDIENCE
The Learning Awards is attended by a global audience of 500+ SUBMISSIONS FROM
professionals in the learning and development sector including 81COUNTRIES
HR/OD directors, CLOs, Heads of L&D, and senior L&D
professionals from world-leading organisations, such as:
SHORTLISTED
Aviva, Bayer US, Capgemini, Hugo Boss, Vodafone, IBM, Honda 152 ORGANISATIONS
Motor, O2, Microsoft, Coca-Cola, EDF Energy, Sky, Cognizant
Technology Solutions, EY, BT, Dell, TATA, Booking.com,
McDonald's, McCann Worldgroup, Autodesk, Generali Insurance
Hungary (BP-GBS), The Open University, Banco Santander, GSK,
VIP GUESTS ATTENDING
RBS, CaixaBank, Direct Line Group, Ford Otosan, Tesco and many
650
others.
LIVESTREAM VIEWS
Alongside these are the international, independent judges 1.2K IN FIRST 24 HOURS
whose expertise and knowledge are critical in determining the
finalists and eventual winners.
SOCIAL REACH
> 1.7 MILLION TIMELINES
SPONSORSHIP OPPORTUNITIES
Being a Learning Awards sponsor puts your brand front and centre on the global learning stage.
Firmly established and widely regarded as the premiere awards event in L&D, the Learning Awards is
a unique opportunity to align your brand with excellence in our industry, and an unparalled chance to
network and entertain clients within a high-profile, celebratory and rewarding business environment.
BRAND AWARENESS PROMOTION THOUGHT LEADERSHIP
Long-term brand affiliation with the The exclusive surroundings of the In order to stand out and be successful,
Learning Awards will generate strong Awards venue, the Hilton on Park Lane, you must be seen to lead. Where better
brand recognition, ensuring leading and an invited audience of learning than before the most influential
industry execs recognise your leaders, experts, and finalists produce audience of key industry decision
company. Your presence at the Awards the ideal occasion to promote your makers?
evening, where you present an award company. The Learning Awards offers
in person and host a central table, the perfect platform for a related PR The Learning Awards sponsorship
further ensures that existing and campaign. positions you at the forefront of the
potential customers witness your workplace learning industry, whilst
industry standing and your importance establishing you as the brand of repute
in the L&D world. in the minds of genuine business
influencers.
AWARD CATEGORIES
Internal Learning Solution of the Year
LEARNING
PROVIDER
External Learning Solution of the Year OF THE YEAR
2022 FINALIST
Apprenticeship Programme of the Year THE
LEARNING
AWARDS
People Development Programme of the Year (Public Sector)
People Development Programme of the Year (Private Sector)
APPRENTICESHIP
PROGRAMME
Learning Technologies Award OF THE YEAR
2022 BRONZE WINNER
Innovation in Learning Award
THE
LEARNING
AWARDS
Digital Learning Transformation Award
Start-up Learning Provider of the Year
LEARNING
LEADER
Onboarding Programme of the Year OF THE YEAR
Rising Star Award 2022 SILVER WINNER
THE
LEARNING
Learning Professional of the Year
AWARDS
Learning Leader of the Year
DIGITAL LEARNING
Learning Provider of the Year TRANSFORMATION
AWARD
Learning Team of the Year 2022 GOLD WINNER
THE
Learning Impact Award
LEARNING
AWARDS
Learning Platform of the Year
Colin Corder Award for Oustanding Services to Learning
(awarded to an individual who has made an outstanding and lasting contribution to the field of L&D)
JUDGING
As a sponsor of the Learning Awards, you have the opportunity to participate in the judging panel for
the 2022 awards. A place on the judging panel will provide unparalleled access and insight to the
highest quality learning and development projects and professionals.
Judges and their organisations are promoted in the awards collateral including the website,
videos, main screen animations and livestream components.
CHAMPAGNE RECEPTION The evening begins in style with a champage reception held in the iconic Grand Ballroom, where guests rub shoulders with the L&D industry’s elite, as the excitment and anticipation builds. Each champagne glass will be adorned with a silk ribbon displaying the logo of the champagne reception sponsor.
THE LIGHTBOX A focal point of the Learning Awards, the Lightbox shows the seating arrangements for each of the guests and is viewed by hundreds of people. With such a prominent position, the Lightbox offers a headline sponsor logo placement above all others.
2020 YOUR TABLE At approximately 7pm, you and your guests are guided to the elegant and dazzling Grand Ballroom and their personalised place-setting. As they soak up the opulent atmosphere, an exclusive Learning Awards three-course dinner will be served (created by executive chef Anthony Marshall), complemented perfectly by a selection of red and white wines and soft drinks. On your table, four beautifully printed gatefold menus inform your guests of the evening’s order of events. Full-colour sponsor logos are displayed on the inner pages, with an exclusive front cover option reserved for the headline sponsor logo.
CHARITY FUNDRAISING The Learning Awards also contributes significantly to charitable causes. Our chosen charity is Dreamflight, a registered UK charity that changes young lives by taking children with a serious illness or disability on the holiday of a lifetime to Orlando, Florida. The charity is funded solely by volunteers and voluntary contributions, and has just 6 employees. Once a year, 192 deserving children from all over the UK, accompanied by a team of medical carers, board a chartered Boeing 747 and head to Florida to spend 10 magical days of fun and excitement. Many children could not undertake such a trip without the support of the army of doctors, nurses, physiotherapists and non-medical volunteers who care for the children 24 hours a day. The LPI holds a charity auction during the Learning Awards dinner, which in the past ten years, has raised almost half-a-million pounds for ChildLine & Dreamflight. In addition, the LPI staff together with colleagues and customers, produce a Charity Calendar - the proceeds of which go entirely to Dreamflight. Involving over 100 people from across the L&D industry, the Charity Calendar is the high-point of the LPI’s fundraising efforts and takes cen- tre-stage at the Awards during the evening’s celebrations. To maximise the amount of money raised, all photography, hair & makeup and Photoshop work is done in-house.
THE BIG SCREEN As the anticipation reaches fever-pitch, the lights go down and the awards ceremony begins. Guided by your event host, BAFTA-nominated TV and radio star, Claudia Winkleman, now is the time to enjoy the dramatic reactions of the finalists as the results are announced and share the joy of the eventual winners as they experience their moment in the spotlight - for many, a pivotal, career-defining moment in their professional lives. MAIN VIDEO All finalists and winners are announced on the main video, making it the central focal point for all 650 guests and for thousands more subscribing to the international livestream. Before the announcements, the showreel video displays all sponsor logos and company names, giving your brand a highly prominent feature as the excitement builds. SPONSOR ADVERT Throughout the ceremony, the sponsor advert will be played on the big screen, and the sponsor logo will be displayed on rolling video screens throughout the event.
THE LIVESTREAM Reach thousands of screens across the globe as your logo is displayed on the livestream. With both organic coverage as part of main Ballroom footage and as dedicated inserts into the stream itself, your brand will be seen by a global audience and associated with the success and celebration of the Award winners. PHOTO & VIDEO All winners (and runners-up where possible) are interviewed and photographed by our media partners in front of the sponsor banner. At 4 metres wide and 2.5 metres high, its diagonal layout ensures your logo will always be visible. For extra PR coverage, our media team can arrange interviews with you and your VIP guests, including winners and finalists. The Learning Awards is an experience to remember; the ‘Oscars’ of the learning industry.
AFTER-SHOW PARTY
After the awards have been made, the celebrations continue well into the night.
Now’s the time to kick off your heels and loosen your bow-tie, as the after-show party begins with live
music from our house band.
ORDER OF EVENTS
6:15pm Champagne Reception
7:00pm Call for Dinner
9:00pm Charity Fundraising
9:30pm The Main Event - Awards Presentations (hosted by Claudia Winkleman)
10:45pm After-Show Party
- Live Band at the venue until 1am
AFTER THE EVENT
Every dedicated sponsor page remains on the Learning Awards website for the entire year.
Sponsors can use their page to promote content and offerings.SPONSORSHIP PACKAGE
GOLD SILVER
Guaranteed table for 10 of your guests near the Guaranteed table for 8 of your guests near the front
front of the room of the room
Sponsorship promotion on social media before the Sponsorship promotion on social media before the
ceremony ceremony
30 Second video advert to be played during the 30 Second video advert to be played during the
ceremony ceremony
Video advert to be played during the dinner Your company logo displayed on the introductory
showreel
Your company logo displayed on the introductory
showreel Your logo displayed on rolling video screens
throughout the event
Your logo displayed on rolling video screens
throughout the event A representative from your organisation to
participate in the judging
A representative from your organisation to
participate in the judging A representative from your organisation to
present an award on stage
A representative from your organisation to present
an award on stage Your logo on all shortlist announcements
Your logo on all shortlist announcements A commemorative photograph of your company
presenting the award
A commemorative photograph of your company
presenting the award Your logo on all event signage
Your logo on all event signage Your logo on the media banner (to be displayed
behind all video interviews)
Your logo on the media banner (to be displayed
behind all video interviews) Your logo on the Learning Awards dinner menu
Your logo on the Learning Awards dinner menu Use of the Learning Awards logo on your company
website
Use of the Learning Awards logo on your company
website
A dedicated press release distributed via Learning
NewsFor more information, contact our events team at events@thelpi.org
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